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Showing episodes and shows of
Zachary Lones
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Social Pros Podcast
How Walmart Empowers Local Store Associates to Win in Social Media
Zachary Lones, Director of Social Media Marketing at Walmart, joins the Social Pros Podcast to discuss how the organization empowers local store associates to use their unique voice on social media to reach their unique communities. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud Tailwind aCe Full Episode Details When employees feel empowered at work, you can expect to see a significant improvement in job performance, job satisfaction...
2021-01-08
42 min
Social Pros Podcast
How Walmart Empowers Local Store Associates to Win in Social Media
Zachary Lones, Director of Social Media Marketing at Walmart, joins the Social Pros Podcast to discuss how the organization empowers local store associates to use their unique voice on social media to reach their unique communities. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud Tailwind aCe Full Episode Details When employees feel empowered at work, you can expect to see a significant improvement in job performance, job satisfaction...
2021-01-08
42 min
Clicks 2 Bricks
Ep 20: Clicks 2 Bricks with Walmart Director of Social Media Marketing Zachary Lones
The impact of social media is being reinvented every day, and now large corporations like Walmart are leading the way. Today we talk to Zach Lones, the Director of Social Media Marketing for Walmart. We kick things off by taking a look at where it all started for Zach — having owned an e-commerce store at the age of 15 and making his way into corporate localized marketing for Walmart. Zach also shines a light on the evolution of Walmart’s social media presence, as the brand has moved into a variety of platforms including Facebook, Instagram, Twitter, and TikTok. He goes...
2020-11-18
46 min
Intrapreneurial Leaders
Why Purpose Matters & How to Find It with Gabrielle & Brian Bosche
What is purpose and why does it matter? How do you find your purpose? How does your purpose impact your career? Gabrielle & Brian Bosche from The Purpose Company answer these questions and explain how purpose can be the missing piece that could set you apart from the competition. More important, they help you discover how you can feel more fulfilled at work and in life. Check out Brian & Gabrielle's Book- The Purpose Factor coming soon
2020-09-05
17 min
Intrapreneurial Leaders
Rollerblade Reflections with Garrett
While in Wilmington, Ohio I caught up with an old skater, Garrett. Garrett talks Renegade Saints, Prosperity, and getting into skating. Check out the interview.
2020-07-31
26 min
Intrapreneurial Leaders
Rollerblade Reflections with Booge
Zack, Booge, Bujazia relives the days of skating in Ohio, the ways it impacted him even to this day, and why you should support skaters. Listen as we relive some of the years and moments that made us who we are today.
2020-07-14
54 min
Intrapreneurial Leaders
Rollerblade Reflections with Josh
What was it like to be a rollerblader in a small town? Were your parents supportive of your skating? What was the best trick you ever landed? How has skating left an impact on you even today? Josh answer all of these questions and more in this episode featuring Rollerblade Reflections.
2020-07-06
37 min
Intrapreneurial Leaders
Rollerblade Reflections with Travis
Growing up skating we all learned a lot and experienced things in life most don't get to see. On this episode I sat down with my friend Travis to reflect on his skating memories, how he got us all started skating, and what he took away from skating that still matters to him today.
2020-07-02
33 min
Intrapreneurial Leaders
Why Visibility at Work Matters with Jonathan Yabut
Why does visibility matter? What is work visibility? How do you gain visibility at work? Jonathan tackles these questions and more in this podcast. If you are looking to grow your career and make a bigger impact, visibility is a key. The science of visibility is properly broken down by Jonathan with practical tips you can implement today. For More from Jonathan: @jonathanyabut on Instagram jonathan's Website
2020-06-24
10 min
Intrapreneurial Leaders
How to Build an Effective Brand with Zack Bujazia
What is a brand? Why does a brand matter? Can branding help you to better serve customers? Chief Creative Officer at Incredible Marketing, Zack Bujazia, takes on these questions this week. He shares ways to creatively build a brand and the right ways to think about branding in order to make a real impact and help your customers along the way.
2020-06-06
09 min
Intrapreneurial Leaders
Working with Millennials with Gabrielle Brosche
Why does generational diversity matter in the workplace? Is there a difference between Millennials and Gen-Z? How do we overcome generational differences to create the best work? The Millennial Expert, Gabrielle Brosche, tackles these questions and more in this episode. Uncover ways that you can create better communication among the different generations to unlock the best solutions within your team. To hear more from Gabrielle: Gabrielle's Website Gabrielle on LinkedIn @gabbybrosche on Instagram The Millennial Solution Resources
2020-05-13
10 min
Intrapreneurial Leaders
Why Mindset Matters to your Success with NFA Coaching
How important is the right mindset to accomplishing your goals? How do you cultivate a better mindset? Dr.Amanda Barrientez from NFA Coaching shares her expertise on how to use your mindset to get ahead. She covers practical steps you can take to get in the right mindset and talks about ways to use your mindset to overcome barriers to your goals. For more from Dr.Amanda & NFA Coaching: NFA Coaching Website NFA Coaching on Instagram NFA Coaching Podcast
2020-05-09
15 min
Intrapreneurial Leaders
My Thoughts on Social Media & Retail
Mixing it up with this one, Annas interviews me to ask about Social Media, Retail, Leadership, and the impact o Covid-19. Check it out and hear the ways we are modernizing the culture of a retailer and the reasons you should grow your presence on social media.
2020-05-06
26 min
Intrapreneurial Leaders
ZP Challenge Advice with Carl Smith
What is the ZP Challenge? Does it really help you make better decisions? How much money can you win?ZP Challenge winner and motivator, Carl Smith, answers these questions and plenty of more. You'll hear how ZP Challenge saved his life and how it helped him become an inspiration to thousands of others. Find more from Carl at: @tazmann1970 on Instagram
2020-05-04
13 min
Intrapreneurial Leaders
Career Growth Q&A with David Seymore
After almost 30 years as a retail leader David has learned a lot. On this podcast he shares his personal story about career growth, gets honest about mistakes he made, and shares advice to those looking to get promoted. If you want a real inside look at what it takes to grow your retail career, look no further.
2020-05-01
12 min
Intrapreneurial Leaders
Using Your Talent at Work-Trizz the Whiz Interview
If you feel like there is no place for your talent or passion at your job, think again. Terrell. aka Trizz the Whiz, shares his story of how he used his passion for music & writing to inspire others as a retail department manager. You'll hear how he decide to try something new even though he was skeptical. Now he has found a way to merge his work in retail with his passion for music and has inspired thousands of others because of it. Find more from Trizz the Whiz at: @trizzthewhiz on Instagram Trizz...
2020-04-27
10 min
Supplier Community Podcast
#10 - The Reality of Shopper with Zachary Lones and Matt Lawrence
On the heels of the current Covid lockdown, our friend Matt Lawrence spoke with Zachary Lones of Walmart, about using social media to connect the World's Largest Retailer with individual shoppers on a local level. From his Linked In profile- Zach is rethinking what it means to be human in a digital era. Revolutionizing a movement of people who don't settle for the idea that work has to just be about a job, but we believe through our jobs we are actually working to change the world. Rethinking marketing by allowing front-line associates to be the face of our brand...
2020-04-27
22 min
Intrapreneurial Leaders
Why Personal Branding Matters with Cynthia Johnson
Isn't creating a personal brand just about bragging? Author of the book Platform-The Art & Science of Personal Branding, Cynthia Johnson, explains how personal brands are actually more about helping others than yourself. We talk about practical ways to get started on building your brand and how to use your brand to stand out at work. You can find Cynthia at the following locations: @cynthialive on Instagram & Twitter Cynthia Johnson on LinkedIn https://www.cynthialive.com Cynthia Johnson is an entrepreneur, marketing professional, author and keynote speaker. She is Co-Founder and...
2020-04-23
16 min
Intrapreneurial Leaders
Staying Creative with Allen Gannett
Why does creativity matter? Is it better to spend more time creating a few really great things or spending the time creating a lot of good things? Author of the Creative Curve, Allen Gannett, answers these questions and more. You'll even get to hear why JK Rowling is better than Eminem and how to keep your creativity flowing even while stuck at home or alone. You can find more from Allen at: @allen on Instagram & Twitter Allen Gannett on LinkedIn https://www.allen.xyz ALLEN GANNETT is the founder and CEO of...
2020-04-22
11 min
Intrapreneurial Leaders
Having a Mindset for Solutions
There is a difference between people who raise problems and people who complain. Jay & I talk about that difference, obstacles we have had to overcome to gain a more optimistic approach to life. Self reflect, find gratitude, take action, & consume more optimistic content and soon enough you'll see yourself finding more solutions to the problems around you. Find more from Jay Ocean at: @jayviiiocean on Instagram Jay Ocean on LinkedIn Jay Ocean has been working on the frontlines at an international retailer for 5 years. He has done everything from launching a...
2020-04-21
15 min
The Commerce Marketer Podcast: Talking eCommerce, Email Marketing, Retail, and More
Ep. 070: How Walmart Uses Social to Drive Local Store Traffic
Zach Lones, director of social media marketing at Walmart, joins this episode of “The Commerce Marketer Podcast” to discuss how Walmart uses social media and their employees to engage with local communities and increase in-store traffic. Zach starts by describing the genesis of the store-level social media programs (2:00), choosing social platforms (8:30) and how they establish best practices and types of training needed (10:00) for participation. He explains how the program is structured for day-to-day use (12:00) and which KPIs the social team and store-level managers look at to determine the success of the posts (14:15). Zach then shares stories of how program part...
2020-02-18
46 min
My Food Job Rocks!
Ep. 179 – Climbing Up the Corporate Ladder while Empowering People with Zachary Lones Director of Local Social Media at Walmart
Zachary Lones started working as a cashier at Sam’s Club (which I didn’t know was owned by WalMart) and rose through the ranks from a business associate to multiple levels of managers and landed in the director’s seat 8 years later. I saw his story on LinkedIn and I thought, Zachary would be a great podcast guest. A lot of people want to get promoted, especially in a large company and Zach has done it so many times and I wanted to distill the method on how he did it. This is great episod...
2019-07-08
54 min