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Showing episodes and shows of
Alex@thementoringeffect.com (Alex Terrey, Marteen Platenkamp)
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Conscious Leadership with Alex Podcast
Aligning Vision & Strategy: A Marketing Journey with Fractional CMO Maarten Platenkamp
Join us for an insightful conversation with Fractional CMO Maarten Platenkamp, Fractional CMO, Co-Founder Jumpstart Collective, a seasoned marketing strategist with a track record at iconic brands like Apple, PepsiCo, and Google. In this episode, Marteen shares his journey in crafting tailored marketing strategies that drive growth, emphasizing the critical alignment between marketing and sales. Discover how a clear vision and mission, supported by data-driven decisions and a cohesive team culture, can scale your business to new heights. We also dive into practical book recommendations and behind-the-scenes insights that reveal how agile leadership and strategic execution can transform your...
2025-02-25
36 min