Shows
The Business Case For Women's SportsEp. #167 The Story Behind The Athletes Unlimited Softball League, ft. Allie KlevaIn episode #167 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Allie Kleva, Chief Growth Officer at Athletes Unlimited.Allie has played a leading role in the launch of the brand-new Athletes Unlimited Softball League (AUSL) and helping to create a sustainable professional women’s softball league in the U.S. Backed by powerful partners like ESPN and Major League Baseball, AUSL is building on softball’s rich tradition and thriving college fandom to create a new professional pathway for athletes.In this episode, Allie shares:⚡️The origin story...
2025-09-2630 min