Shows
The Digitally Sick PodcastDigitally sick with Daniel Kraft and Health ReconsideredIn this pod the Digitally Sick team of Alex Butler and Faisal Ahmed meet the Health.Reconsidered team from Clubhouse, the social audio network We talk specifically about how the pandemic has accelerated innovation and the uptake and application of digital health technologies with Daniel Kraft, MD. David Hunt introduces us to Health.Reconsidered, pharma’s first global Clubhouse community which aims to advance the debate, addressing the inequalities and celebrating the innovation in healthcare. In just a few months it has attracted 2,000 active participants meeting daily, expanded recently to include an exciting global webinar driven on the promise of...2021-09-0238 min
The Digitally Sick PodcastTalking digital strategyToday the pod have Alex Butler, Faisal Ahmed and Kai Gait on board to talk about digital strategy and specifically how digital planning can support the commercial objectives of the business. Firstly we ask the obvious question, should digital have a separate strategy at all, surely it should be running through every aspect if the business? The pod go on to discuss what good digital strategy and planning looks like and conversely, what bad looks like as well. The pod also ask, have things flipped round to such an extent that digital experts and strategic planners should be driving the...2021-05-2632 minThe Digitally Sick PodcastTalking digital strategyToday the pod have Alex Butler, Faisal Ahmed and Kai Gait on board to talk about digital strategy and specifically how digital planning can support the commercial objectives of the business. Firstly we ask the obvious question, should digital have a separate strategy at all, surely it should be running through every aspect if the business? The pod go on to discuss what good digital strategy and planning looks like and conversely, what bad looks like as well. The pod also ask, have things flipped round to such an extent that digital experts and strategic planners should be driving the...2021-05-2632 min
The Digitally Sick PodcastSpecial series with David Hunt - Part Two - MistakesThis time the pod are once again joined by David Hunt. We discuss mistakes or things that went wrong in the past that we can learn from in driving digital transformation and supporting innovation in pharma. We all have things that didn’t go as well as they could have done or for different reasons just simply failed. Alex, Faisal and David look back at their less auspicious past experience and look for the positives they can take forward into the post Covid world2021-05-0432 min
The Digitally Sick PodcastSpecial series with Dave Hunt Part One - Celebrating PharmaThis week the team catch up with Dave Hunt and discuss celebrating the amazing work Pharma do2021-04-0928 min
The Digitally Sick PodcastDigitally sick chat to Dave Hunt from Havas Health & YouHappy New Year from the Digitally Sick Pod. The pod is joined by guest David Hunt who is Chief Digital Officer for Havas Health & You based on California. David has recently moved to work in the U. S after leading Havas Lynx, previously Creative Lynx, his journey starting with making the tea all the way to CEO. Alex Butler, co- founder of Foundry3 and Faisal Ahmed, Director of innovation at VMLY&Rx London talk to David about driving innovation and digital transformation in the healthcare industry, pharma’s digital progress over the last ten years, the impact of Co...2021-01-0451 minThe Digitally Sick PodcastA chat with Peter Llewellyn of NetworkPharmaThe pod speak with Peter Llewellyn who is a community facilitator, promoter and activist in global medical communications and Director of NetworkPharma which is focussed on consolidating and strengthening the MedComms Networking community. Alex and Faisal discuss MedComms past present and future in the context of innovation. Peter gives his insight into how MedComms has communicated and engaged with key audiences historically, the impact that the recent Covid-19 pandemic has had on the industry both positively and negatively and what this could mean for the future of MedComms.2020-06-0137 minThe Digitally Sick PodcastPharma and healthcare post Covid19The pod discuss the impact that the global pandemic will have on the pharma and broader healthcare landscape post COVID-19. The discussion included how healthcare professionals and healthcare systems have adapted during the period of crisis and how technology has been applied to maintain patient care. They also discuss if these development during this period of global crisis will be maintained and what the future implications are? Will these learnings be applied in a post COVID world or will we quickly regress toward the mean? .2020-05-1126 minThe Digitally Sick PodcastPost Virtual EventsThe pod speak with guest Paul Simms about the Eyeforpharma virtual events that recently took place. We talk about what went well and what went not so well and focus in on the heart of virtual events, the philosophy of the value exchange. We ask the question were are many of the presentations at conferences such as Eyeforpharma of any actual value? What does this mean for the future of online events for pharma?2020-05-0725 minThe Digitally Sick PodcastThe Virtual RealityThe pod talk about the reality of running high value virtual events. We look at the principles of digital communication and how they can be applied. Topics included not focussing on the technology as the key challenge, resisting the temptation to replicate the offline experience, developing deep understanding of the intended audience and practicing the philosophy of a mutual value exchange.2020-05-0437 minThe Digitally Sick PodcastA quick chat with Eugene Borukhovich, Chairman and Founding Board Member at YourCoach HealthThe digitally sick team are joined by Eugene Borukhovich, Chairman and Founding Board Member at YourCoach Health and previously Head of G4A and Digital Health at Bayer. Alex Butler and Faisal Ahmed speak to Eugene about how pharma can build partnerships with digital health entrepreneurs and why pharma should look beyond huge tech companies in their partnerships and collaborations. We talk about bringing a more entrepreneurial spirit to large corporations and the opportunities and also challenges that this brings. We also touch on the current Covid-19 situation and ask if things will just revert to normal when it is...2020-04-2623 minThe Digitally Sick PodcastNew ways of research with Hannah Mann of DayoneThe Digitally Sick pod of Alex Butler and Faisal Ahmed are back with guest Hannah Mann to talk about the application of Artificial Intelligence to research and insight development in healthcare. We talk about Hannah’s experience applying technology to analyse a large online conversation about vaccines, gaining insight and understanding at a scale and at a speed not possible with more traditional techniques. We also discuss how to apply technology to insight development in a way that doesn’t lose the both the strategic insight and experience needed to interpret conversations and also the humanity and patient cent...2020-04-0935 minThe Digitally Sick PodcastDoctors community Response To COVID-19The pod of Alex Butler and Faisal Ahmed is joined by guest Len Starnes to talk about how doctors are using professional social networks to fight the coronavirus, COVID-19. Len has undertaken research into networks from across the world including China, USA, UK and Europe and has defined a number of ways that doctors are using these networks. This usage includes crowdsourcing information and ideas, providing data to governments on doctors response and needs, developing partnerships such as with WHO and the Bill & Melinda Gates Foundation and including other members of the community such as nurses, pharmacists and patients.2020-03-3026 minThe Digitally Sick PodcastVirtual Reality: Taking Congress & Conferences Online In a Time of CrisisToday Alex and Faisal are joined in the pod by Paul Simms, Chairman at eyeforpharma, to discuss how we can keep the world connected in a time of crisis and isolation. Before the global pandemic there was already concern that the culture of mass travel to world congress and meetings was unsustainable on many levels. It was also discussed that in a world of global collaboration and continual and open publication of scientific advances it could struggle for relevance. However the networking and connectivity that comes from people coming together to share ideas is crucial in medicine, healthcare and pharma...2020-03-2526 minThe Digitally Sick PodcastWill current events speed digital transformation for pharma and healthcare?Digitally Sick are in isolation and therefore are going to be ramping up the number of podcasts as sharing and communicating is more important than ever. Today we have a quick chat about how the terrible global catastrophe of the Coronavirus could impact the digital transformation of pharma. Although we need to be thinking about our frontline healthcare professionals and everyone else helping to support us in this time, we thought it was worth talking about possible implications. We discuss the continued reliance on face to face meetings, congress, advisory boards and also the focus on company...2020-03-2326 minThe Digitally Sick PodcastData Driven Marketing with AbbVieThis week the pod discuss Data Driven Marketing In Pharma with Alex Butler and Faisal Ahmed joined by guest James Gardner, BTS Director, Digital Services & User Experience at AbbVie. The discussion asks if and how pharma can truly embrace data driven marketing and customer centricity. Does data driven marketing replace the ‘big idea’ in development of a marketing strategy? What does the imperative to listen rather than to ‘survey’ mean to pharma organisations? Is the capacity to pull multiple sources together to make something usable and relevant the true key to success? We also look at some of...2020-02-1954 min
The Digitally Sick PodcastThe Digitally Sick team talk Digital Health in Asia with Sanofi. We are joined by Jo Peddhinti, Head of Digital Marketing and Innovation for India and John Cairns, Head of Multi-Channel and Digital Innovation Asia and Japan.Asia is a vast continent taking up one third of the entire earths land mass and contains 60% of the world’s population and it is growing fast. Its incredible combination of different cultures, different economies and incredible geographic variation combine to produce a melting pot of innovation. There is a very strong argument that Asia is the also the most exciting continent for digital innovation. The challenge of vast geographies and extremes of socio- economic variation mean digital health will be essential for tackling the rise of non-communicable diseases and supporting disease prevention, helping connect people in rural lo...2019-11-1845 min
The Digitally Sick PodcastThis week we thought why have one topic when you can have three?We discuss digital transformation and ask the question, is digital transformation another consultancy opportunity more based on empty theory and ‘transformational philosophy’ rather than practical application? Secondly we asked if pharma was making the right investments in digital healthcare? There are constant announcements and eulogising of dollar investment numbers but a lot less evidence based solutions actually improving outcomes for patients and supporting the improved provision of care. Finally we asked, in the rush to demonstrate our patient centricity credentials have we forgotten about the healthcare professional? The patient should be central to e...2019-10-1852 min
The Digitally Sick PodcastTalking digital transformation in Pharma with special guest Paul SimmsAcross industries digital transformation is described as a radical rethinking of how organizations use technology, people and processes to fundamentally change and improve what they do. These changes are typically focussed on the development of new business models and revenue streams, driven predominantly by radical changes in customer expectations. Healthcare is one of the area’s most in need of a radical digital transformation as technology has completely revolutionised how we discover new drugs, diagnose disease, measure & support chronic diseasea and its progression and how healthcare professionals expect to improve patient care and communicate with pharmaceutical companies.2019-07-0642 min
The Digitally Sick PodcastDigitally Sick is joined by Professor Dominick ShawIn the pod today is host Alex Butler, Co-Founder of Foundry3, Faisal Ahmed, all round digital expert, and Kai Gait, Senior Global Digital Strategy Director at GSK. We are also joined by special guest Dominick Shaw, Professor of Respiratory Medicine and Honorary Consultant within the Faculty of Medicine & Health Sciences at the University of Nottingham. Digital health is now believed by many to be the hottest topic in healthcare, and it is no different for the medical and pharmaceutical communities. However, how is all this hype, development and investment (the market set to exceed $379 billion by 2024) actually translate...2019-05-2343 min
The Digitally Sick PodcastData, data and more data in PharmaA chat about what data is available, who is using it and what is happening2019-03-2850 min
The Digitally Sick PodcastIs Pharma a tech company groupie?This time, team discuss how Pharma rushes to talk about partnerships with the big tech companies, however, Alex's semi-scientific research shows the outcomes are not as great as first thought.The team also discuss a listeners question :- should the title "digital" be removed from job descriptions?2019-03-0146 min
The Digitally Sick Podcast2019 non-predictions in digital health the Digitally Sick teamIn this pod, the team break the crystal balls and discuss what they don't want to happen in 2019!2019-01-3042 min
The Digitally Sick PodcastDigital marketing in PharmaThe team have an in-depth conversation on digital marketing in Pharma, who does it, why is it classed as a tactic. The team discuss, SEO personas, email, personalisation and much more.....2018-11-2739 minThe Digitally Sick PodcastThis week the team chat about IOT and healthcareThe team discuss IOT2018-11-1143 minThe Digitally Sick PodcastDigitally sick team talk social mediathe team chat about social media over the last 10 years in pharma2018-09-1854 minThe Digitally Sick PodcastDigitally sick team talking InnovationInnovation chat with Paul Jacobs Global director Innovation projects Leo2018-05-111h 00The Digitally Sick PodcastDigitally Sick and Dom TyerThis week the team are joined by Becky Sarson and Dom Tyer to discuss where we were, what we have done and the future for digital in pharma2018-04-0457 min
The Digitally Sick PodcastDigitally Sick is Back!Team are back with Kai Gait, Alex Butler, Becky Sarson and Faisal Ahmed talking about the good, the bad and the ugly in healthcare tech.2018-02-0645 minThe Digitally Sick PodcastDigital HealthThis week the team discuss the term digital health and what it means2015-08-0305 minThe Digitally Sick PodcastThe Patient in the digital worldThe team are back to discuss patients and how digital has helped their voice in Pharma2015-05-1537 min
The Digitally Sick PodcastThe patientThe team are back to discuss patients and how digital has helped their voice in Pharma2015-05-1537 minThe Digitally Sick PodcastMobile HealthIn this Pod the team discuss whats happening in Mobile Health2014-09-0851 min
The Digitally Sick PodcastCatching up on digital in healthcareIn this Pod the team catch up with whats been happening in healthcare and give some tips on the future2014-07-071h 06The Digitally Sick PodcastScientific Communications in the modern ageThis week the team have Len Starnes as a special guest2013-12-1236 minThe Digitally Sick PodcastHow healthcare be inspired by other industriesWith special guest Angela Dunn @blogbrevity and @healthiscool2013-10-0453 minThe Digitally Sick PodcastInfluencers in a digital age2013-07-251h 10
The Digitally Sick PodcastDigital CreativityThe team discuss Digital Creativity with special guest Andy Bell Creative Partner at Open Health2013-07-1841 min
The Digitally Sick PodcastThis week the team discuss digital talent within PharmaThis week the team are joined by Alex Clarke from Sanofi @clarkeyalex to discuss digital talent.2013-05-1050 min
The Digitally Sick PodcastInterview with Ben GoldacreThis week we interview Dr Ben Goldacre from http://www.badscience.net/about-dr-ben-goldacre2013-03-051h 01The Digitally Sick PodcastProduct Launch in a Digital ageThis week the team discuss and give tips on launching a product in a digital age...2013-02-2251 minThe Digitally Sick PodcastLive pod from the MedComms Networking event in Oxford on 17th JanuaryA Lively and insightful discussion led by the team that is Digitally Sick recorded live from the MedComms Networking event in Oxford on 17th January 2013.2013-01-181h 21The Digitally Sick PodcastChristmas PodIt's that time of year when the team look back at 2012 and get their crystal balls outs for 20132012-12-1749 min
The Digitally Sick PodcastDigital ROIThis week the team discuss Digital ROI2012-11-1842 min
The Digitally Sick PodcastSocial Media listeningThe Team this week discuss social media listening.2012-09-2736 min
The Digitally Sick PodcastWikipedia and PharmaThis week the team discuss Wikipedia and Pharma2012-08-2029 minThe Digitally Sick PodcastDigital ReadinessIn the latest pod the team discuss are pharma co's and it's partners, ready for digital - really?2012-07-1854 minThe Digitally Sick PodcastInnovation in healthcareThis week the team have a special guest from the USA to talk about innovation in healthcare2012-06-2931 min
The Digitally Sick PodcastSEO and Healthcare marketingThe team are back to discuss SEO and give some 101 tips.2012-06-1539 min
The Digitally Sick PodcastDigital Sales ForceThis week Alex, Andrew and Faisal discuss the digital sales force.2012-04-0246 min
The Digitally Sick Podcastpharma and patient communicationsAndrew, Faisal and Alex discuss Pharma and patient communications2012-03-1238 minThe Digitally Sick PodcastHCP CommunitiesLatest Pod discusses HCP online communities with special guest Felix Jackson from Med Crowd2012-01-3044 min
The Digitally Sick PodcastChristmas specialOur festive pod looks back at the year, what worked well and we look ahead with our crystal ball to 2012 and what could happen in the digital healthcare world!2011-12-1453 min
The Digitally Sick PodcastGaming and HealthcareThis week's pod looks at Gaming and healthcare and shares, what's been done, what can be done and a few tips! 2011-12-0126 min
The Digitally Sick PodcastTips on social mediaThis week we discuss social media Alex launched the first social media campaign in healthcare, Faisal launched one of the first social networks in the UK and Andrew launched one of the first Twitter chats in healthcare. Collectively the group have 15 years social media marketing experience between them.2011-11-2436 min
The Digitally Sick PodcastEpisode 3 Looking at Mobile and HealthcareEpisode we are at mobile and healthcare and give our tips2011-11-1543 min
The Digitally Sick PodcastExclusive interview Jens Monsees from Google HealthExclusive interview with Felix Jackson from Medcrowd and Jens Monsees from Google Health recorded at Pharma Times digital club2011-11-0707 min
The Digitally Sick PodcastEpisode 2 Looking at Search in the Healthcare industryEpisode Two of Digitally sick covers Search and how the Healthcare marketing industry can use it.2011-10-3137 min
The Digitally Sick PodcastDigital Sick podcast number oneYour guide to digital marketing in the Pharma Industry2011-10-2142 min