Shows
Software SpotlightScott Sorochak: Silicon Valley to SparkLabs Venture PartnerIn this episode of Software Spotlight, host Michael Bernzweig sits down with Scott Sorochak, venture partner at SparkLabs Group and a seasoned executive with over 30 years of experience in sales, marketing, and operational leadership. Scott shares his fascinating journey from being a software engineer in the early days of Silicon Valley to becoming a key player in the venture capital world. He discusses his pivotal role in transformational companies like Netcom and At Home Network, his transition to leadership roles in private equity-backed firms, and his passion for mentoring startups.Scott also delves into the challenges...2025-02-2636 minSoftware SpotlightMichael Buckbee: Revolutionizing SEO and AI Search StrategiesPodcast Episode Description: Michael Buckbee on AI Search, Content Engineering, and the Future of SEOIn this episode of Software Spotlight, host Michael Bernzweig sits down with Michael Buckbee, co-founder of Knowatoa, to explore the rapidly evolving landscape of AI search and its implications for marketers. Buckbee shares his journey from software developer to SaaS entrepreneur, detailing how his experiences led to the creation of Knowatoa—a platform designed to manage brand visibility and rankings in AI-driven search engines like ChatGPT, Gemini, and Claude.The conversation delves into the shift from traditional SEO to AI...2025-02-2643 minSoftware SpotlightLucas Lovell of Paddle: Scaling SaaS with Merchant of RecordIn this episode of Software Spotlight, host Michael Bernzweig sits down with Lucas Lovell, VP of Product at Paddle, to discuss how SaaS companies can simplify global expansion and compliance through the Merchant of Record (MOR) model. Lucas shares his fascinating journey from studying law in Australia to co-founding a multilingual customer support startup in Paris, and eventually joining Paddle in London. Over the past four years, Lucas has played a pivotal role in scaling Paddle’s product and engineering teams while driving innovation in the SaaS payment landscape. Lucas delves into the challenges SaaS founders face whe...2025-02-2547 min
Career SpotlightMatt Diamante: From Freelancer to SEO Agency LeaderIn this episode of Career Spotlight, host Michael Bernzweig sits down with Matt Diamante, the founder of Hey Tony, a thriving digital marketing agency specializing in SEO. Matt shares his unconventional journey from advertising intern to successful entrepreneur managing a global team of 13-14 professionals. Along the way, he reveals how his passion for SEO, resilience, and willingness to take risks transformed his career and the lives of his clients.Matt’s story is one of perseverance and adaptability. After starting in traditional advertising, he pivoted to freelancing and eventually launched Hey Tony, where he helps businesses ac...2025-02-1839 minCareer SpotlightMichelle Jamison: From Call Center Agent to CEO of Seismic Wave SupportIn this episode of Career Spotlight, host Michael Bernzweig sits down with Michelle Jamison, the inspiring CEO of Seismic Wave Support. With over 20 years of leadership experience, Michelle shares her remarkable journey from starting as a nervous call center agent to leading a globally dispersed team as the CEO of a thriving customer experience and remote team management company.Michelle delves into her career path, highlighting pivotal moments, lessons learned, and the mentors who shaped her leadership style. She discusses the innovative solutions Seismic Wave Support provides, including customer service, social media management, virtual assistants, and outbound...2025-02-1430 min
Consulting SpotlightTravis Fox: Revolutionizing Housing with High-Performance PanelsIn this episode of Consulting Spotlight, host Michael Bernzweig sits down with Travis Fox, the visionary co-founder of Build Your Fortress, to explore how innovative building technologies are transforming the construction industry. Travis shares his journey from real estate and psychology to spearheading a revolution in housing through high-performance panels. These advanced materials, inspired by military applications, promise faster construction, reduced waste, and unparalleled durability—offering a lifeline for disaster recovery and affordable housing. Travis discusses his passion for empowering veterans and first responders by providing them with opportunities to rebuild their communities while creating sustainable housing sol...2025-02-1443 minConsulting SpotlightSales Automation Pioneer: How Steve Wallace Revolutionized B2B Prospecting with Maverick AppIn this episode of Consulting Spotlight, we sit down with Steve Wallace, Chief Revenue Officer of Maverick App, a groundbreaking business development automation and prospecting platform. Steve shares his journey from being a full-cycle insurance agent to leading sales innovation at Maverick App, where he has personally sent over 150,000 cold emails and helped transform how businesses approach prospecting.Steve reveals how Maverick App was born from the fundamental pain points of sales teams spending excessive time on administrative tasks instead of selling. Under his leadership, the platform has evolved to help sales professionals reclaim their productive hours...2025-01-1739 minConsulting SpotlightFrom Developer to Strategic CTO: Vygandas Pliasas on Transforming Tech TeamsIn this episode of Software Consulting Spotlight, we sit down with Vygandas Pliasas, founder and CEO of Cortip, who specializes in fractional CTO services and executive consulting. Vygandas shares his journey from developer to strategic technology leader, offering invaluable insights into transforming engineering processes and building effective remote teams.Through his work with early-stage companies and SMBs up to Series A, Vygandas has developed a methodical approach to diagnosing and solving complex organizational challenges. His expertise lies in streamlining the entire product development cycle, from stakeholder ideation to final delivery.Key Discussion Points:...2025-01-1632 minConsulting SpotlightProcess Transformation Expert: How Errol Allen Revolutionizes Business OperationsIn this episode of Consulting Spotlight, we sit down with Errol Allen, founder of Errol Allen Consulting and veteran operations consultant. After leaving corporate America in 2011 at age 53, Errol transformed his analytical mindset and operations expertise into a thriving consulting practice focused on process optimization.With over a decade of experience helping businesses streamline their operations, Errol shares powerful insights about the critical role of process documentation in organizational success. From his base in Texas, he has helped countless organizations identify inefficiencies, implement effective workflows, and achieve remarkable transformations in their operations.Key Discussion Points:2025-01-1132 min
Career SpotlightFrom Law to Tech Leadership: How Rachel Phillips Scaled a Multi-Million Dollar Consulting PlatformIn this premiere episode of Career Spotlight, meet Rachel Phillips, CEO of Fully Accountable, who shares her remarkable journey from law school graduate to tech company leader. Starting as a summer associate during law school, Rachel helped incorporate Fully Accountable in 2014 while taking her bar exam. Under her leadership, the company grew from 3 to 42 employees, providing comprehensive outsourced accounting and CFO services to businesses across the USA and Canada.Key Discussion Points:Founded in 2014 as an outsourced accounting departmentScaled from 3 to 42 employeesServices range from bookkeeping to CFO functionsUS-based team providing comprehensive financial servicesController acts as project...2025-01-1131 minConsulting SpotlightEmpathy-Driven Marketing: How Brandon Falcon Built a SaaS Growth EmpireIn this episode of Consulting Spotlight, we sit down with Brandon Falcon, founder of Falconics, who transformed his $1,000 startup into a leading marketing agency specializing in empathy-driven approaches for B2B SaaS companies. Starting in 2014 with web design and social media, Brandon evolved his company into a powerhouse that helps software founders connect authentically with their target audience.Brandon shares his journey from serving local businesses to partnering with Fortune 500 marketing agencies, ultimately finding his sweet spot in the B2B SaaS space. He reveals how his agency helps founders move beyond feature-focused messaging to create emotional...2024-12-3134 minSoftware SpotlightDiego Richards of Stillio on Software Consulting and AutomationIn this episode of the Software Spotlight podcast, host Michael Bernzweig sits down with Diego Richards, Chief Commercial Officer of Stillio, to explore the transformative power of software consulting. Diego delves into how Stillio's innovative automated screenshot services are helping businesses future-proof their content strategies, track competitors, and ensure compliance across industries. From e-commerce to finance, Diego shares real-world use cases that highlight the value of automating tasks to save time and resources while enhancing decision-making.Listeners will also gain insights into the broader role of software consultants in driving efficiency and innovation in areas like Cloud...2024-12-0749 minSoftware SpotlightAI and SaaS: Transforming the Future with Aamir Qutub of Enterprise MonkeyIn this episode of Software Spotlight, we are thrilled to welcome Aamir Qutub, the visionary CEO and founder of Enterprise Monkey. Join us as we delve into the transformative role of artificial intelligence (AI) in shaping the future of Software as a Service (SaaS) and digital innovation. Aamir shares his journey from a mechanical engineer to an award-winning entrepreneur revolutionizing business processes through AI. Discover how Enterprise Monkey is helping organizations across the globe leverage AI to enhance efficiency, streamline operations, and future-proof their SaaS solutions. We explore the challenges and opportunities AI presents to SaaS companies a...2024-12-0633 minSoftware SpotlightRevolutionizing Media Management: Insights from Rich Diaz of Intuitive SolutionsIn this episode of Software Spotlight, host Michael Bernzweig sits down with Rich Diaz from Intuitive Solutions to explore the transformative power of NLoop AI in the world of media management. Rich shares how Intuitive Solutions has been at the forefront of digital transformation by leveraging data-driven insights to optimize media purchasing and advertising strategies. Discover how NLoop AI's suite of tools—Inventory, Enable, and Intelligence—integrates real-time analytics to enhance decision-making and drive efficiency in marketing campaigns. Learn about the evolution of martech and how agencies are using these innovative solutions to stay competitive in a rapi...2024-12-0630 minSoftware SpotlightPaul Shrater and Minimus Brands: E-commerce InnovatorsIn this engaging episode of Software Spotlight, host Michael Bernzweig welcomes Paul Shrater, the visionary entrepreneur behind Minimus Brands. Paul shares his fascinating journey from the entertainment industry to becoming a leader in e-commerce. Learn how a personal need led to the creation of Minimus, a pioneering company in travel-sized products, which has since expanded into contract packaging and third-party logistics (3PL).Paul discusses the challenges and opportunities presented by the evolving consumer landscape, including the impact of Amazon and the importance of omni-channel distribution strategies. He also highlights innovative marketing approaches such as leveraging influencer partnerships...2024-12-0549 minSoftware SpotlightOri Elraviv: Transforming Businesses with Intuitive LeadershipJoin us for an insightful conversation with Ori Elraviv, a seasoned executive known for his expertise in transforming businesses through intuitive leadership and data-driven strategies. Ori shares his journey from moving to Beijing to becoming a CEO, highlighting the importance of stepping outside the norm to make an impact. He discusses his approach to business fundamentals, emphasizing the significance of understanding financial structures and the critical role of people in driving company success. Ori also explores the balance between creativity and process, and how company culture influences organizational outcomes. Tune in to learn from Ori's experiences as...2024-12-0538 minSoftware SpotlightChloe Thomas of E-Commerce Tech: Transforming Digital CommerceIn this episode of Software Spotlight, host Michael Bernzweig is joined by Chloe Thomas, a leading expert in e-commerce strategy and the founder of the E-Commerce Master Plan podcast. Chloe shares her journey from working in omni-channel retail to establishing a media business dedicated to helping e-commerce brands optimize their operations. She discusses the critical role of tech stack optimization in today's competitive digital marketing landscape and highlights the importance of choosing the right technology to support business growth.Chloe delves into the significant shifts in e-commerce over the past two decades, including the impact of platforms...2024-12-0530 minSoftware SpotlightMichael Johnson & Fast Slow Motion: Scaling Success with CRM SolutionsIn this episode of Software Spotlight, host Michael Bernzweig welcomes Michael Johnson from Fast Slow Motion, a pioneering CRM consulting firm specializing in Salesforce and HubSpot platforms. With over a decade of experience in transforming business operations, Michael Johnson shares his journey from small-town Alabama to becoming a pivotal figure in helping businesses scale through technology. He discusses the importance of building sustainable growth through scalable systems and the role of automation and AI in modern CRM solutions.Listeners will gain insights into the foundational elements for a scalable business: purpose, people strategy, and profit. Michael explains...2024-12-0533 minSoftware SpotlightTahjib Hossain and nxtEvolvesolutions: Innovating Digital TransformationJoin us in this enlightening episode of Software Spotlight as we explore the world of digital transformation with Tahjib Hossain, the innovative founder of nxtEvolvesolutions. Tahjib shares his compelling journey from a quality assurance professional to leading a company that is redefining digital evolution through bespoke software solutions and cutting-edge CRM strategies.Discover how nxtEvolvesolutions stands out by deeply understanding customer needs and offering personalized software development processes. Tahjib discusses the agile methodologies that enable rapid project delivery and introduces "hypercare" support—a comprehensive post-launch service ensuring client satisfaction and system reliability.Gain insights into ma...2024-12-0532 minSoftware SpotlightLillian Pierson of Datamania: AI Strategies for B2B Tech GrowthIn this episode of Software Spotlight, host Michael Bernzweig welcomes Lillian Pierson, the founder of Datamania and a seasoned fractional CMO specializing in B2B tech startups. With over a decade of experience in data and AI, Lillian shares her insights on how companies can leverage data-driven strategies to achieve predictable growth. She discusses the importance of building evergreen strategies for data and AI-intensive products and projects, drawing from her extensive experience supporting Fortune 100 companies and educating over two million learners worldwide.Lillian also delves into the STAR framework she developed for strategy development, emphasizing the need...2024-12-0533 minSoftware SpotlightCraig Klein of SalesNexus: Revolutionizing B2B Sales AutomationIn this episode of Software Spotlight, host Michael Bernzweig sits down with Craig Klein, CEO of SalesNexus, a leader in B2B sales automation. With a background in electrical engineering and extensive experience in sales, Craig shares his journey from traditional sales roles to founding SalesNexus. He discusses the challenges and opportunities in scaling B2B sales operations and how SalesNexus addresses these through innovative CRM solutions that integrate sales and marketing automation.Craig explains how SalesNexus helps medium-sized companies transition from traditional B2B models to incorporating direct-to-consumer elements, driven by the need for omni-channel strategies...2024-12-0532 minSoftware SpotlightSahil Patel of Spiralize: Mastering Predictive CROIn this episode of Software Spotlight, we welcome Sahil Patel, CEO of Spiralize, a leading predictive conversion rate optimization (CRO) agency. Sahil shares his journey from being an early customer of Spiralize to becoming its CEO and discusses the innovative data-driven approaches that have helped B2B SaaS companies like CrowdStrike and Deal achieve significant revenue growth through effective CRO and A-B testing. Sahil delves into the common misconceptions about A-B testing, emphasizing the importance of taking bold steps rather than making minor changes. He explains how Spiralize's unique methodology—scraping and analyzing thousands of A-B tests—enabl...2024-12-0525 minSoftware SpotlightRenato Beninatto: Nimdzi Insights on Global LocalizationJoin host Michael Bernzweig as he converses with Renato Beninatto, co-founder of Nimdzi Insights and a veteran in the localization industry. With over 30 years of experience, Renato discusses how localization acts as a revenue enabler for companies aiming to expand globally. He shares insights into the challenges and strategies for entering new markets, emphasizing the importance of understanding local cultures and languages. Renato also highlights the significance of a customer-centric approach and shares success stories from companies like Uber and Nike. This episode is a must-listen for businesses looking to enhance their global presence through effective localization s...2024-12-0549 minSoftware SpotlightJohn Radford: Transforming Client Services at LogiNet SystemsIn this episode of the Software Spotlight podcast, host Michael Bernzweig interviews John Radford, Client Services Director at LogiNet Systems, to discuss the evolving landscape of software and mobile app development. With over 15 years of experience and a portfolio of more than 200 successful projects, LogiNet Systems has become a leader in custom software solutions. John shares insights into how businesses can leverage mobile apps to streamline operations, enhance customer experiences, and stay competitive in a rapidly changing digital world. John also highlights emerging trends in mobile app development, including the integration of AI and predictive analytics, as w...2024-12-0533 minSoftware SpotlightAdrian Mendoza of Mendoza Ventures: Navigating the Tech EcosystemAdrian Mendoza of Mendoza Ventures on Venture Capital and Business Consulting In this engaging episode of the Software Spotlight Podcast, host Michael Bernzweig sits down with Adrian Mendoza, founder of Mendoza Ventures, to explore the dynamic world of venture capital and business consulting. Recorded live from Adrian’s Boston office, the conversation delves into his journey from startup founder to venture capitalist. Adrian shares insights into how venture capital firms are evolving, emphasizing the importance of leveraging business consulting services to help startups scale efficiently while conserving resources. Adrian also discusses his hands-on approach to inve...2024-12-0559 minSoftware SpotlightVinoth Nageshwaran of Business Insider on Snowflake Data AnalyticsIn this episode of the Software Spotlight podcast, host Michael Bernzweig interviews Vinoth Nageshwaran, a data engineering leader at Business Insider. Vinoth shares his journey into the world of data analytics, detailing how tools like Snowflake are transforming scalable data solutions. He discusses the challenges of ensuring data quality and integrity, emphasizing the importance of clean data for AI models and best practices like resource monitoring and metadata management to optimize analytics processes. Vinoth also explores emerging trends such as generative AI, which is revolutionizing predictive analytics and automating routine tasks for greater efficiency. He highlights the s...2024-12-0524 minSoftware SpotlightMarketing Strategy Insights from Terry Feinberg ConsultingIn the latest episode of the Software Spotlight podcast, host Michael Bernzweig welcomes Terry Feinberg, a seasoned marketing strategist and founder of Terry Feinberg Consulting. With decades of experience, Terry shares his insights on developing effective marketing strategies that create authentic connections between brands and their audiences. Throughout the discussion, he emphasizes the importance of understanding both the company and customer perspectives to drive business growth. For more insights from Terry Feinberg on building meaningful marketing relationships, listen to the full podcast episode. Terry's journey began in his grandfather's petrochemical company, where he learned the r...2024-12-0540 minSoftware SpotlightAukse Zilenaite of Process Natives on AutomationIn this episode of the Software Spotlight, host Michael explores the transformative power of automation with Aukse Zilenaite from Process Natives. Aukse, a consultant with expertise in over 280 no-code tools, shares insights into industry trends and strategies to boost productivity. She discusses her journey from discovering a financial discrepancy in an NGO to becoming a leader in workflow optimization. Aukse emphasizes the importance of defining processes before selecting tools and introduces the concept of "citizen development," empowering employees to create their own automations. The episode also highlights challenges like decision-making crises and offers success stories from Aukse's experience. Join...2024-12-0531 minSoftware SpotlightNick Jain on IdeaScale: Transforming Innovation ManagementIn this episode of Software Spotlight, host Michael Bernzweig welcomes Nick Jain from IdeaScale, a leading SaaS solution provider for innovation management. Nick shares his insights on how organizations can foster an idea meritocracy to enhance innovation and drive meaningful change. He discusses the concept of idea meritocracy, where the best ideas rise to the top regardless of their source, and how this approach can lead to better outcomes for organizations. Nick also delves into the history of IdeaScale, which started with a government initiative during President Obama's administration and has grown to serve a diverse range of clients...2024-12-0140 minSoftware SpotlightHow This Leader Transformed a Billion-Dollar CompanyIn this explosive interview, former TELUS executive Roy Osing reveals the groundbreaking strategies that transformed a traditional telephone company into a telecommunications powerhouse. You won't believe the unconventional methods he used to achieve massive success.Osing shares his revolutionary BE DiFFERENT strategy that's helping companies crush their competition. This isn't your typical corporate advice – it's a game-changing approach that's turning the business world upside down.From startup challenges to corporate leadership, Osing holds nothing back as he exposes the truth about what it really takes to succeed in today's cutthroat business environment. His practical insights an...2024-10-2434 minSoftware Spotlight5 CRM Hacks That Will Make You Rich in 2024Are you tired of wasting money on marketing that doesn't work? Frustrated with leads slipping through the cracks? You're not alone! In this explosive interview, CRM expert Jason Kramer reveals the shocking truth about why most businesses fail at customer relationship management. But don't worry – he's also sharing the secret sauce that helped one company make $100,000 in just 60 days! You'll discover the hidden features in your CRM that could be costing you thousands, and learn how to turn your sales team into unstoppable closing machines. Jason exposes the dirty tricks some CRM companies use to keep you loc...2024-10-0935 minSoftware Spotlight5 Cybersecurity Secrets That Could Save Your Business MillionsIn this explosive interview, former military cybersecurity expert Sly Cotton drops bombshells about the state of digital security in major corporations and government agencies. You won't believe the shocking vulnerabilities he's uncovered! Cotton, now a top consultant with The One 23 Group, reveals the one critical mistake most Chief Information Security Officers are making that could leave their companies wide open to devastating cyber attacks.But that's not all! Cotton also spills the beans on the double-edged sword of AI in cybersecurity. Is this game-changing technology a savior or a ticking time bomb? You'll be stunned by his...2024-09-2834 minSoftware SpotlightThe Black Hole Scientist Who's Revolutionizing Home RepairsPrepare to have your mind blown! In this exclusive interview, former black hole researcher turned tech mogul Oleg Koval reveals how he's using mind-bending AI technology to revolutionize the home repair industry. You won't believe how this game-changing app is making nightmarish renovations a thing of the past!Imagine getting your dream kitchen without the headache of endless phone calls and sketchy contractors. That's exactly what Koval's brainchild, ServiceDeck, is doing for homeowners across the globe. But here's the kicker: this isn't just any old app. We're talking about AI so advanced, it's like having a virtual...2024-09-2347 minSoftware SpotlightRevolutionary App is Changing How Millennials Save for RetirementAre you tired of living paycheck to paycheck while boomers lecture you about avocado toast? Well, buckle up because Wesley Belden from Raise Financial is about to BLOW YOUR MIND with a revolutionary investing strategy that's making young people RICH!Forget everything you thought you knew about saving for retirement. This isn't your grandpa's 401(k)! Wesley and his team have cracked the code to building MASSIVE wealth, even if you're drowning in student loans and can barely afford rent.Here's the SHOCKING truth: Traditional investing methods are FAILING our generation. But Raise Financial has discovered a...2024-07-0122 minSoftware SpotlightThis One Trick Will Revolutionize Your Hiring Process Forever!Are you tired of losing top talent to your competitors? Frustrated with candidates ghosting you after interviews? Get ready for a mind-blowing revelation that will transform your hiring process forever! In this exclusive interview, talent acquisition guru Jodi Brandstetter spills the beans on the secrets HR professionals don't want you to know.Discover the shocking truth about why your current hiring methods are failing and learn the game-changing strategies that will have A-list candidates begging to work for you. Jodi reveals the one simple trick that will slash your time-to-hire in half and skyrocket your offer acceptance...2024-07-0132 minSoftware SpotlightYou're Using LinkedIn Wrong! Here's How to Fix ItAre you struggling to stand out on LinkedIn? You're not alone! But what if we told you there's a secret formula to skyrocket your profile views and land your dream clients? In this exclusive interview, LinkedIn guru Daniel Alfon spills the beans on how to transform your profile from bland to grand!Forget everything you thought you knew about LinkedIn. Daniel's revolutionary approach will have you rethinking your entire strategy. From crafting the perfect headline that hooks potential clients, to leveraging little-known LinkedIn features that 99% of users ignore, this video is packed with game-changing tips....2024-07-0138 minSoftware SpotlightUnlock Explosive Growth with This CEO's AI Marketing Hacks!Are you tired of pouring money into marketing with little to show for it? Get ready to have your mind blown! In this explosive interview, marketing maverick Laura Kamrath spills the beans on how she's using AI to revolutionize the industry and DOUBLE her clients' sales.You won't believe the results she's achieving – we're talking a client going from $30k to $250k monthly revenue in just SIX MONTHS! That's right, a whopping 733% increase! How does she do it? It's all about working smarter, not harder, and Laura's got the secret sauce.But wait, there's more! Laura breaks do...2024-07-0131 minSoftware SpotlightIs Your Remote Team FAILING? This Expert Has the Solution!In this EXPLOSIVE interview, remote work guru Shane Spraggs drops BOMBSHELL insights that will transform the way you think about virtual collaboration. Forget everything you thought you knew about managing remote teams – Spraggs is about to turn your world upside down!Are you struggling to keep your remote team productive and engaged? You're not alone! But what if we told you there's a secret formula to skyrocket your team's performance, even when working from different corners of the globe?Discover the THREE PILLARS of remote team success that 99% of managers are getting DEAD WRONG. Learn wh...2024-07-0128 minSoftware SpotlightThe Shocking Truth About AI in Cybersecurity: Expert Breaks Silence!In this explosive interview, former Israeli Navy cybersecurity expert Evgeniy Kharam blows the lid off the secretive world of hacking and cyber defense! With over 20 years of experience battling the world's most dangerous cyber criminals, Kharam reveals shocking truths about the vulnerabilities lurking in YOUR business right now.You'll discover the one simple trick that could save your company from financial ruin, and why your current security measures might be doing more harm than good. Kharam exposes the dirty secrets of the cybersecurity industry and shares mind-blowing predictions about the future of AI in digital defense.2024-07-0140 minSoftware Spotlight5 Cybersecurity Mistakes That Could Sink Your Startup (And How to Avoid Them)Are you a SaaS founder living on borrowed time? In this explosive interview, cybersecurity guru Kevin Barona drops bombshells about the hidden dangers lurking in your startup's digital infrastructure. With over a decade of experience working with Fortune 500 companies, Barona has seen it all - and now he's sharing the insider secrets that could save your business from disaster.You'll be shocked to learn how even the most tech-savvy entrepreneurs are leaving their companies wide open to devastating cyber attacks. But don't panic just yet! Barona reveals his revolutionary approach to SaaS security that's turning the industry...2024-06-3028 minSoftware SpotlightWhy Big Companies Are Rushing to Use This WhatsApp ToolAre you ready for the communication revolution that's taking the business world by storm? In this explosive interview, Ishay Tentser, the genius CEO behind TimelinesAI, spills the beans on how his game-changing software is turning WhatsApp into a goldmine for companies worldwide!Imagine having the power to manage hundreds of WhatsApp accounts with just a few clicks, or seeing your sales skyrocket thanks to lightning-fast customer interactions. That's exactly what TimelinesAI is doing for businesses right now!But here's the kicker: while most companies are still stuck in the email dark ages, smart businesses are already cashing...2024-06-3034 minSoftware SpotlightThe $30 Million Press Release: How One Small Business Struck GoldAre you tired of throwing money at ads that don't work? What if we told you there's a secret weapon that could land your small business in major publications like the Wall Street Journal - for a fraction of the cost? Meet Mickie Kennedy, the PR guru who's been helping small businesses hit the media jackpot since 1998. In this explosive interview, Kennedy spills the beans on how one simple press release landed a client a $30 million deal in Australia. But that's just the tip of the iceberg.Kennedy reveals the shocking truth about what journalists really want...2024-06-3044 minSoftware SpotlightCrisis Strikes! Hear This PR Mastermind's Brilliant ResponseIn a world where crises can strike at any moment, one man stands as a beacon of hope for organizations facing the unthinkable. John David, a seasoned crisis communications expert with over 25 years of experience, has navigated countless PR nightmares, from online attacks to full-blown scandals. And now, he's revealing his secrets to the world.Brace yourself as David takes you on a rollercoaster ride through the world of crisis management, sharing jaw-dropping stories and mind-blowing strategies that will leave you speechless. Imagine a scenario where a simple water bill mixup spirals into a full-blown eviction crisis...2024-05-3100 minSoftware SpotlightThe Secret to Podcasting Success in Asia REVEALEDYou won't believe the incredible journey of Gautam Raj Anand, the visionary behind HubHopper, Asia's largest podcasting platform!It all started when Gautam, a former banker, stumbled upon podcasts while working at Barclays. Little did he know, this chance encounter would change his life forever!Instantly hooked, Gautam became a podcast-listening MACHINE, consuming a mind-boggling 14 hours of content daily. He even slept with speakers in his pillow case to keep the audio flowing!But Gautam saw an opportunity that no one else did – the untapped potential of podcasting in emerging markets like India. So...2024-05-3000 minSoftware SpotlightThe Unconventional Way This Startup Funds Its ProjectsYou won't believe the unconventional funding model that's helping entrepreneurs launch their businesses without giving up equity or taking on debt. In this exclusive interview, Colin Hirdman, CEO of Monkey Island Ventures, reveals the game-changing "Shared Success Agreement" that's disrupting the startup world.But that's not all! Hirdman also shares the secrets behind Rainmaker, his company's groundbreaking SaaS solution that uses "authentic automation" to skyrocket your LinkedIn network, leads, and sales. You'll be blown away by the results his clients are seeing with this cutting-edge strategy.And if you're an entrepreneur or business owner looking...2024-05-3000 minSoftware SpotlightYou Won't Believe How This App Filters Out Fake NewsIn a world where misinformation runs rampant, one company is taking a bold stand against fake news. Otherweb, founded by visionary Alex Fink, has developed an AI-powered app that promises to revolutionize the way we consume news.But this isn't just any ordinary news app. Otherweb's solution is a game-changer, using cutting-edge AI models to evaluate the quality of news articles based on factors like objectivity, informativeness, and adherence to journalistic standards. Say goodbye to clickbait and low-quality content!And that's not all. Otherweb has introduced a mind-blowing feature called Marty the Martian – your very ow...2024-05-3000 minSoftware SpotlightForget To-Do Lists: This AI Does All the Work For YouIntroducing Hoop, the AI-powered task management tool that promises to save you hours of time and stress. Co-founded by Stella Garber, a marketing mastermind behind the wildly successful Trello, Hoop is taking the productivity world by storm with its innovative AI-first approach.Are you tired of constantly forgetting tasks and commitments, only to realize it when it's too late? Do you find yourself drowning in a sea of to-do lists, sticky notes, and scattered reminders across multiple tools? If so, you're not alone. But what if we told you there's a revolutionary solution that could change the...2024-05-2900 minSoftware SpotlightForget Traditional Demos - This Is the Future of B2B Software BuyingIn this mind-blowing interview, Vikas Potta, the co-founder of Fable, reveals a game-changing secret that's transforming the way B2B software is bought and sold. Forget about boring, outdated demos that fail to engage potential buyers. Fable's revolutionary solution allows companies to create interactive demos that let visitors experience their products before making a purchase.But that's not all! Vikas shares jaw-dropping success stories of companies that have seen a massive 25% increase in closed deals and a staggering 15-16 demo bookings per day after implementing Fable's interactive demos. You won't believe how easy it is to create...2024-05-2900 minSoftware SpotlightCapital Raising Hacks Revealed: Insider Tips from a Funding ExpertYou won't believe the capital raising secrets our CEO spilled in this exclusive interview! Michael Doyle, the visionary behind Brand Iron and CapRaiseDeck.com, sat down with the Software Spotlight podcast to reveal the strategies that have helped countless businesses secure millions in funding.Forget about boring pitch decks that put investors to sleep. Michael shared the art of storytelling that captivates and compels investors to take action. You'll learn how to craft a narrative that showcases your differentiators, value points, and market potential in a way that resonates with your target audience.But that's...2024-04-3000 minSoftware SpotlightThis SaaS Solution is Changing the Food Labeling GameAre you tired of the hassle and high costs of food labeling? Well, get ready to have your mind blown! MenuSano, a revolutionary SaaS solution, is taking the industry by storm with its innovative approach to nutrition analysis and label generation.Imagine being able to build recipes, obtain accurate nutrition information, and generate compliant labels for your products with just a few clicks. That's exactly what MenuSano offers, and it's no wonder why big names like Shake Shack, Canopy Growth, and Ballard Brands are jumping on board.But wait, there's more...2024-04-1500 minSoftware SpotlightThis Simple App Will Change Your Life Forever!Are you feeling unfulfilled, stressed, and overwhelmed by your daily tasks? Imagine having a simple tool that could transform your life, helping you align your activities with your deepest values and goals. Introducing Bliss Compass, the revolutionary app that promises to unlock the secret to true happiness and purpose.Developed by Gabor Kriston, a self-proclaimed “reverse engineer” and marketing expert, Bliss Compass is a game-changer in the world of personal development. With just a few clicks, you can track your daily activities and rate your emotional fulfillment for each task, providing valuable insights into what brin...2024-04-1500 minSoftware SpotlightAI Content Marketing Yields Podcast Downloads Increase of 12,400%You won't believe the incredible results Deirdre Tshien achieved with her AI content marketing strategy. In this mind-blowing interview, the Capsho CEO reveals how she went from struggling to attract clients to building a wildly profitable, multi-six-figure business using cutting-edge AI technology.Deirdre pulls back the curtain on her closely guarded “Honey Trap Method,” a step-by-step system that ethically combines human expertise with AI to create insanely valuable content that has ideal clients whipping out their wallets. You'll discover how one podcaster used this method to skyrocket her downloads from 1,000 to a staggering 125,000 per month!2024-04-1500 minSoftware SpotlightEndless Referrals on Autopilot: How This CEO Cracked the CodeYou won't believe the incredible story of how Brandon Barnum, a struggling single dad making just $20,000 a year, managed to 10x his income to $200,000 in just 18 months! His secret? Mastering the art and science of “raving referrals” – a counterintuitive but game-changing referral marketing system that puts new business on autopilot.In this must-watch interview, Barnum spills the beans on his closely guarded “Raving Referrals” playbook, revealing the step-by-step strategies that have businesses in every industry buzzing. You'll discover his two-pronged approach that focuses on past clients and referral partners, unlocking an endless stream of high-quality leads and...2024-04-1400 minSoftware SpotlightThe AI Secret That Will Make You 10X SmarterAre you tired of feeling stuck and limited by your own abilities? What if we told you there's a secret weapon that can help you achieve the impossible? Introducing the power of AI – a game-changing technology that can turn you into a superhuman, capable of tackling any task, no matter how complex or challenging.In this mind-blowing interview, Raymond Aaron, a New York Times bestselling author and AI guru, reveals how he went from being a struggling entrepreneur to an AI pioneer, unlocking a world of limitless possibilities. Brace yourself as he shares his jaw-dropping definition of AI...2024-04-1300 minSoftware SpotlightAI SEO Secret That's Leaving Competitors in the DustAre you struggling to rank your website on Google? Tired of trying every SEO trick in the book with little to no results? Well, buckle up because we've got a game-changing secret that's about to blow your mind!In this mind-blowing interview, SEO expert Michael "Buzz" Buzinski reveals his groundbreaking approach to leveraging artificial intelligence (AI) for search engine optimization. And let me tell you, the results are nothing short of insane!Forget about outdated SEO tactics that leave you spinning your wheels. Buzinski has cracked the code on using AI to skyrocket your website's...2024-04-1200 minSoftware SpotlightThis Estate Planning Tool Is Changing EverythingAre you tired of dealing with the headaches and inefficiencies of traditional estate planning? Well, get ready to have your mind blown! Estateably, a cutting-edge B2B platform, is revolutionizing the way estate planning professionals work, and you won't believe how they're doing it.Imagine a world where you can say goodbye to hours of manual data entry, complicated legalese, and outdated processes that put your clients' legacies at risk. That's exactly what Estateably is offering with their innovative solutions.At the heart of Estateably's platform is their groundbreaking document automation feature. Using advanced AI...2024-04-1200 minSoftware SpotlightCEO Reveals Secrets to Growing a Podcast to 100,000 Listeners in 5 MonthsYou've poured your heart into launching your podcast, but are struggling to gain traction and grow a loyal audience. You're not alone - most podcasters hit this frustrating plateau. But what if you could tap into the same explosive growth strategies used by wildly successful podcasters like Joe Rogan? Strategies that allowed one passionate podcaster to amass over 100,000 raving fans in just 5 months?In this can't-miss interview, Tracy Hazzard, CEO of the innovative podcast hosting platform Podetize, pulls back the curtain on her inspirational journey from hobbyist to podcast mogul. She reveals the comprehensive multimedia...2024-03-3155 minSoftware SpotlightCEO Exposes the Truth About Software for Insurance AgenciesAre you an independent insurance agency struggling to keep up with technology? You're not alone. Thousands of agencies are missing out on growth opportunities and wasting money on the wrong software solutions. But there's hope! In this exclusive interview, Catalyit CEO Steve Anderson exposes the harsh realities agencies face and reveals game-changing strategies for leveraging technology to drive revenue and cut costs.Anderson drops truth bombs that will shake up how you think about software, digital transformations, and the future of the insurance industry. You'll discover the #1 mistake even top agencies make with their tech...2024-03-3146 minSoftware SpotlightForbes 30 Under 30 Changing Influencer Marketing ForeverYou've heard of influencer marketing, but do you really understand the massive shift happening in the advertising world? In this can't-miss interview, Christian Brown, the 24-year-old co-founder and CMO of Glewee, pulls back the curtain on the booming influencer marketing industry. Named to the Forbes 30 Under 30, Brown shares his journey from small-town kid to entrepreneurial visionary.He explains how Glewee's innovative marketplace solves major inefficiencies by allowing any brand to search over 10,000 influencers spanning 3.5 billion followers and book them directly for campaigns. No more agencies, no more middlemen.You'll hear mind-blowing examples of...2024-03-3147 minSoftware SpotlightSaaS Billing Made Simple: One Founder's Genius SolutionAre you tired of struggling with complex subscription billing for your SaaS business? Well, get ready to have your mind blown by Rao Chejarla's game-changing solution - Saaslogic. This visionary founder has cracked the code on subscription management, saving countless businesses from billing headaches. You'll never believe how Rao stumbled upon this brilliant idea while custom building SaaS products for clients. After noticing the same painful subscription challenges over and over, the lightbulb went off - there had to be a better way! Rao's "aha" moment sparked the creation of Saaslogic, and businesses everywhere are th...2024-03-3043 minSoftware SpotlightFormer Google Execs Secrets to Building Insanely Addictive GamesYou've heard of the gaming greats like Blizzard, EA, and Sony PlayStation. But there's a new studio in town that's shaking up the industry with a radically different approach. 🔥Meet Muddy Robot Games, founded by gaming veteran Chris Hood after leaving his cushy job at Google. Hood has assembled an all-star team of industry legends from top companies like Apple, Lucasfilm, and Atari. This "dream team" is on a mission to recapture the pure joy and innovation that gaming was built on. 🎮Hood reveals the gaming industry has lost its way, becoming too focused on profit...2024-03-301h 03Software SpotlightForget ChatGPT, This Startup's AI Beats Google at Its Own GameYou won't believe what this tech CEO just revealed about Google's biggest threat (and no, it's not ChatGPT). According to Tom Amitay, the real danger to Google's dominance is coming from an unexpected source - TikTok and social media video.The Entail AI co-founder dropped a truth bomb that will shake the marketing world to its core. Short viral videos are stealing away the attention and traffic that businesses have been battling over for decades on Google search. And it's the younger generations leading the charge."They go to search for information more and more...2024-03-3057 minSoftware SpotlightMicrosoft Dynamics Guru Reveals Seamless ERP Transition SecretsGreg Williams has spent over 15 years at Western Computer, rising through the ranks from consultant to VP of Strategy. His unparalleled expertise? Guiding businesses through complex Microsoft Dynamics ERP implementations.In a shockingly candid interview, Greg pulls back the curtain on the hurdles companies face when switching ERP systems after 10-15 years. He reveals how they underestimate the tangled web of customizations and integrations built around their legacy systems over decades.But Greg has mastered the art of migrating this tech debt to cutting-edge Microsoft solutions. His strategies for...2024-03-3036 minSoftware SpotlightForget Netflix, This Is the Future of Live ComedyStruggling comedians, your prayers have been answered! Leanne Linsky, a former corporate exec who took the leap into comedy, has created the ultimate game-changer for performers everywhere. After getting laid off from her cushy 9-5, Leanne decided to ditch the boring office life and pursue her true passion - making people laugh.But she quickly realized the comedy world was lacking something crucial - a way for comedians to connect with audiences and get that instant feedback every performer craves. That's when the lightbulb moment struck. Leanne created Plauzzable, a revolutionary live s...2024-03-301h 01Software SpotlightLawns to Code: Unbelievable Rags to Riches TaleAfter selling his successful million landscaping company, Bryan Clayton found himself with no purpose and an existential crisis. That's when the idea for GreenPal, dubbed the "Uber for lawn care," was born after experiencing the magic of the Uber app himself.This former landscaper turned tech mogul is finally revealing how he went from pushing lawnmowers to building a revolutionary app that's disrupting the entire lawn care industry.Despite having zero tech experience, Clayton and two friends took the massive risk of quitting their jobs to teach themselves coding from scratch. After three grueling years...2024-03-301h 00Software SpotlightNever Hire the Wrong Outsourced Dev Team AgainIn this must-watch interview, Sean Languedoc, CEO of Outforce.ai, reveals the solution his company pioneered to solve this problem once and for all. Outforce maintains a massive database of over 79,000 pre-vetted outsourcing agencies across every industry and tech stack.If you've ever tried to outsource software development, you know how painful it can be to find the right partner agency. There are thousands of outsourcing companies out there, all claiming to be experts. But how can you really assess their skills, available bandwidth, and cultural fit for your project?But here's where it gets...2024-03-2839 minSoftware SpotlightGoogle SEO Strategy To Skyrocket Your SalesAttention, business owners and digital marketers! Are you tired of being overshadowed by your competitors in Google's search results? Well, buckle up because Jason Barnard, the legendary "Brand SERP Guy," is about to drop some serious knowledge bombs that will blow your mind!In this explosive interview, Barnard reveals the secrets behind Google's Knowledge Graph, a vast encyclopedia for machines with over 50 billion entities and 1,500 billion facts. It's like Wikipedia on steroids, and mastering it is the key to dominating search engine results and attracting your ideal customers.But wait, there's more! Barnard shares real-life...2024-03-2440 minSoftware SpotlightInsider Reveal Skyrocket Your Startup's Marketing GameAttention, Startup Founders! Are you struggling to craft a compelling marketing strategy for your business? Look no further! In this must-watch interview, Anne Laffin, a seasoned marketing pro and founder of Fin Marketing Management, drops some serious knowledge bombs that will revolutionize your approach to startup marketing.Laffin's expertise shines through as she shares her wealth of experience working with early-stage companies across various industries. From messaging and branding to content creation and execution, she leaves no stone unturned.One of the biggest challenges Laffin highlights is the lack of consistent messaging across channels. But...2024-03-2434 minSoftware SpotlightAI Genius Reveals Secrets to Predicting Cyber ThreatsBuckle up, cybersecurity enthusiasts! This mind-blowing interview with Pratik Thantharate, a Principal Software Engineer at One of the leading Human Capital Management Companies, will leave you speechless.Thantharate is a true visionary, pioneering the integration of artificial intelligence (AI) and machine learning into DevSecOps practices. His groundbreaking work, the Genetic SecOps framework, is revolutionizing the way we approach cybersecurity in the software development lifecycle. At the heart of this cutting-edge methodology lies the innovative use of genetic algorithms, a search heuristic inspired by Charles Darwin's theory of natural evolution. Thantharate explains how these algorithms can i...2024-03-2436 minSoftware SpotlightCEO Reveals Secret to Attracting Biz Without AdsExclusive Interview Reveals Shocking Secrets Behind OnTheClock's Incredible JourneyIn a candid interview on the Software Spotlight podcast, Dean Mathews, the founder and CEO of OnTheClock, unveiled the jaw-dropping story of how his passion project evolved into a leading employee time tracking solution serving over 18,000 companies worldwide!Strap in for a wild ride as Mathews takes you back to 2003, when he stumbled upon a recurring theme on online forums – small business owners and accountants were desperately seeking a reliable, web-based time tracking system. Recognizing an opportunity, Mathews took action, and within months, OnTheClock was born!...2024-03-2347 minSoftware SpotlightMath Whiz Reveals Secrets to Scaling a Successful Software CompanyIn an exclusive interview on the Software Spotlight podcast, Hakob Sharabkhanyan, CEO of HackTech, shares his expertise in custom software development and how his company helps businesses achieve their goals. With a background in applied mathematics and informatics, Hakob started HackTech in 2015 and has since grown the company to a team of 80 people.HackTech positions itself as an engineering partner for clients, offering end-to-end solutions and a strong company culture. Hakob discusses the organic growth of HackTech's culture and the importance of maintaining low employee turnover. He also highlights the advantages of outsourcing projects, including cost-effectiveness, access...2024-03-1734 minSoftware Spotlight10 Insider Secrets to Becoming a B Corp That Will Blow Your MindMarybeth Alexander, Chief Executive Owl and co-founder of KnowledgeOwl, recently joined Michael Bernzweig on the Software Spotlight podcast to discuss her journey in building a successful knowledge base platform. In the interview, Marybeth shares the origins of KnowledgeOwl, which began as an internal startup within SurveyGizmo before evolving into a standalone product.She emphasizes the importance of customer-driven development in shaping KnowledgeOwl's features and functionality, ensuring that the platform meets the needs of its users. Marybeth also discusses the company's decision to become a B Corporation, highlighting the benefits of building a business that prioritizes people and...2024-03-1753 minSoftware SpotlightEntrepreneur Cracks the Code on Podcast Advertising - Here's HowPodvertise, a peer-to-peer podcast advertising marketplace, is transforming the way podcasters and advertisers connect. In an exclusive interview with Software Spotlight podcast host Michael Bernzweig, Podvertise CEO and Founder Nedko Nedkov shares his entrepreneurial journey and vision for simplifying podcast advertising.Nedkov's passion for online marketing and desire to create something innovative led him to pivot from his previous startup to the rapidly growing podcast industry. Recognizing the fragmented nature of the market and the need for better monetization solutions, Nedkov and his team developed Podvertise.The platform aims to streamline the advertising process by...2024-03-1735 minSoftware SpotlightSEO Optimizers Founder Shares Insights for Small BusinessesIn this engaging podcast, we dive into the world of SEO through the lens of Brandon Leibowitz, founder of SEO Optimizers, a digital marketing agency specializing in helping small and medium-sized businesses drive online traffic and increase sales. Leibowitz shares his journey in digital marketing, which began in 2007 after graduating with a degree in Business Marketing.Throughout the exclusive Software Spotlight interview, Leibowitz offers valuable insights on developing effective SEO strategies for small businesses. He emphasizes the importance of quality content, building relevant backlinks, and adapting to Google's ever-evolving algorithms. Leibowitz also discusses the shift in focus...2024-03-1651 minSoftware SpotlightExposed! Black Belt Blueprint to Networking DOMINATIONOriginally designed to make life easier for business networking group owners, Start a Network has evolved into a versatile solution applicable to professional, non-professional, and social groups alike. The platform offers customizable group websites, robust member portals, multi-channel communication, automated content creation with AI assistance, and user-friendly event management."We initially wanted to create an easy way for networking group leaders to handle logistics without the typical headaches and growth pains," said Brian Botch, co-founder and architect of Start a Network. "In building out features to help these entrepreneurs succeed, we realized we had developed a platform...2024-03-0939 minSoftware SpotlightThe Shocking Truth About Data Security - MSPs Beware!It's not just about the Business of Tech - Dave emphasizes the importance of business fundamentals like profitability, customer service, and managing risk. He even calls out MSPs who aren't taking data security seriously enough!Have you ever wondered what it takes to run a successful tech podcast? In this exciting episode of Software Spotlight, host Michael Bernzweig sits down with Dave Sobel, the mastermind behind the popular "The Business of Tech" podcast.Dave shares his fascinating journey from computer science grad to IT business owner to becoming a trusted voice in the tech services...2024-03-0937 minSoftware SpotlightCEO Finds Hack to Process Payments Free (Banks HATE Him)Wonderful's open banking solution offers a streamlined user experience, eliminating the need to enter card details and go through multiple verification steps. Payments are authorized directly within the user's familiar mobile banking app. For merchants, the cost savings are significant, with Wonderful charging just 1 penny per transaction compared to the typical 1.4% plus 20 pence fees of major card processors in the UK.In an exclusive interview on the Software Spotlight podcast, Kieron James, CEO and Co-Founder of Wonderful, discusses how his company is revolutionizing payments through open banking. Wonderful provides a solution for secure, instant bank payments at...2024-03-0938 minSoftware SpotlightBlue Goat Cyber Founder Interview Christian EspinosaWith over 30 years of experience in cybersecurity, Christian Espinosa has protected companies, medical devices like pacemakers, and government systems from online threats. He started Blue Goat Cyber to make services like penetration testing more accessible for startups pursuing SOC 2 compliance.Espinosa focuses on understanding each client's maturity level instead of overwhelming them with an extensive checklist. By mastering the top priorities first, organizations can become more secure than trying to do too many things at once.His team takes an in-depth, consultative approach, with an initial test to identify vulnerabilities, recommendations to fix them, and...2024-03-0433 minSoftware SpotlightProValet.IO by Pure Coastal Technologies, Inc. CEO Peter WasmerProValet.IO is an automated service management platform designed for pool service companies. Founder Peter Wasmer created it after poor experiences contacting his pool provider. He saw an opportunity to transition pool companies from manual systems to automation.The platform tackles major pain points for pool businesses: scheduling, invoicing, customer communication. It features apps connecting field techs, owners, and homeowners.The field tech app optimizes routes, provides turn-by-turn navigation, allows real-time service updates. The owner dashboard centralizes operations with route planning, invoicing, QuickBooks integration, and reporting. Homeowners can request repairs directly through their app.2024-03-0425 minSoftware SpotlightTykr Stock Analysis PlatformIn this exclusive Software Spotlight podcast interview, Tykr founder and CEO Sean Tepper traces his 20-year entrepreneurial journey that ultimately led him to create the unique stock analysis platform. After success running a web agency and investing his own money, Sean realized he could productize his quantitative value investing strategy to serve retail investors lacking confidence and expertise.Over 3+ years of software development and feedback from early users, Tykr evolved into an all-in-one stock screening, educational and portfolio tracking tool aiming to provide clarity and confidence for DIY stock picking. With a growing global customer base, Sean...2024-03-0155 minSoftware SpotlightBrian Childress API & Security SpecialistThe podcast features an interview between host Michael Bernzweig and guest Brian Childress, an accomplished software architect and fractional CTO. Childress discusses his background starting as a software developer and rising to senior technical roles designing complex systems.Now operating as a fractional CTO, Childress works with startups and small/medium businesses to solve problems with their software products. He helps companies tackle challenges like scaling systems for growth, improving code quality, addressing security vulnerabilities, leveraging AI/data innovations, and more.Childress explains how consistency, thoughtful naming conventions and clear terminology make APIs easier to...2024-03-0135 minSoftware SpotlightBrill Media Driving Growth Through Data-Driven AdvertisingRobert Brill has worked in digital advertising for over 20 years. He started Brill Media, an award-winning advertising agency, in 2013. The company helps brands drive sales and growth through data-driven advertising campaigns across platforms like Facebook, Google, TikTok, and connected TV.Brill Media combines precise audience data, partnerships with advertising platforms, and smart testing strategies to create effective campaigns. The company provides the capabilities of large agencies to small and midsize brands looking to scale their advertising.Key insights from Brill include leveraging broad targeting on platforms that use powerful algorithms like Facebook and Google to...2024-02-2741 minSoftware SpotlightAffistash AI Tool For Partnership GrowthThis Software Spotlight podcast features an interview with Dustin Howes, an entrepreneur and expert in affiliate partnerships. Dustin cofounded a company called Affistash that uses artificial intelligence (AI) to help brands find and recruit affiliate, partners to promote their products.Affistash makes the tedious process of manually searching for and contacting potential affiliates much easier. Its technology can instantly find relevant websites and influencers that match a brand's target customer. It also provides data about the website's traffic and audience.Once Affistash identifies good prospects, it can automatically draft customized partnership invites for brands to s...2024-02-2450 minSoftware SpotlightHousecall Pro Home Service Business Management SimplifiedThe idea for Housecall Pro emerged when the founders noticed a gap in software solutions tailored specifically for service professionals working out in the field. Learn more about Housecall Pro. They set out to build an easy-to-use mobile app to help contractors manage all aspects of their business from one central platform. Today, Housecall Pro's all-in-one software helps home service companies like plumbers, HVAC technicians, handymen and more handle scheduling, dispatching, estimating, invoicing, customer management, marketing, websites, payroll, and more. Roland explains that their platform helps contractors "streamline and get everything from their scheduling, dispatching, invoicing, customer d...2024-02-1255 minSoftware SpotlightQwary CX Software Measures NPS, CSAT, And CES MetricsCapturing Customer Insights to Improve ExperiencesTry Qwary FreeCustomer experience platform Qwary helps over 7,000 brands worldwide capture feedback and gain actionable insights from their customers. Since launching in 2021, Qwary has seen tremendous growth, conducting over 2.7 million customer surveys last year.Origins and VisionQwary was founded by brothers Manoj and Vishal Rana, combining Manoj's marketing expertise with Vishal's strengths in building products. Their vision is to help brands connect with and understand users to survive and deliver value.Key Platform CapabilitiesThe...2024-01-281h 00Software SpotlightPotion Personalized Video Prospecting at ScaleOn this edition of Software Spotlight, host Michael Bernzweig interviews Kanad Balgar, Chief Product Officer and co-founder of Potion. Potion is a video prospecting tool for sales teams to record personalized outreach videos at scale. Its AI technology tailors each video by dynamically changing elements like the recipient's name, company website screenshots in the background, and branding.Potion was created when Kanad realized personalized videos in cold emails led to much higher response rates. However, manually customizing videos for every prospect was not scalable. So Potion's AI does this automatically.The product has helped increase...2023-12-1347 minSoftware SpotlightReditus B2B SaaS Affiliate Marketing NetworkHost Michael Bernzweig welcomes Joran Hofman, founder of Reditus, a B2B network connecting SaaS software companies with affiliates. Hofman shares his founding story - while working at Leadfeeder startup, he built a website reviewing sales tools that attracted 25,000 visitors per month. He tried monetizing via affiliate links but struggled with scattered portals and lack of transparency, losing over $20K in potential revenue. This motivated Hofman to build his own affiliate platform catered to B2B SaaS. Reditus offers a marketplace where companies list programs and affiliates can apply. Key features include centralized affiliate tracking and management, f...2023-12-0947 minSoftware SpotlightMy AskAI Your AI Assistant With Your ContentMichael Bernzweig welcomed Mike Heap, co-founder of My AskAI, to discuss how his startup is using AI to help businesses quickly create customized chatbots. Mike explained that My AskAI emerged from his previous work fine-tuning AI models. He realized many people wanted to upload documents and data to create useful chatbots for customer service and knowledge bases, but struggled with the technical complexity. So Mike and co-founder Alex built My AskAI to be an easy no-code platform. Users simply upload content like help documents or websites, and My AskAI instantly generates a chatbot that can answer natural...2023-12-0655 minSoftware SpotlightTrustmary: Collect, Manage and Showcase ReviewsThe podcast begins with host Michael Bernzweig welcoming Arttu Haho, Product Manager of Trustmary, to provide background on their customer review platform. Learn more about the Trustmary solution. Haho explains that Trustmary started 2016 producing video testimonials before pivoting to software in 2019-2020 to help businesses collect, manage, and showcase text and video reviews. When asked about the problem Trustmary solves, Haho says reviews build trust between businesses and prospective customers. Trustmary makes it easy to collect, manage and display authentic reviews across platforms like Google, Facebook, etc. He demonstrates features like only collecting positive reviews and routing...2023-12-0451 minSoftware SpotlightContent At Scale Content Creation SoftwareIn this Software Spotlight podcast episode, host Michael Bernzweig interviews Steve Harvey from Content at Scale, an AI content creation platform designed for SEO agencies, site owners, and marketers. Learn more about Content at Scale. Founded in 2021, Content at Scale uses proprietary AI to generate long-form, SEO-optimized blog posts and articles. Key features include content written in a natural, human tone, citations, links, images, and social posts built-in. The platform is used by various industries, including legal and education, and has a native integration with WordPress and Shopify. The episode also discusses the Craft Writing Method, a framework to...2023-11-0449 minSoftware SpotlightSmartSuite Work Management PlatformThe podcast features Michael Bernzweig interviewing Avi Hercenberg, the partnership director at SmartSuite. Free trial and details on Smartsuite. SmartSuite is a no-code work management platform founded about five years ago by executives from Archer Technologies. The vision is to combine database, spreadsheet, document, project management, and automation capabilities into one intuitive platform. SmartSuite spent three years and $16 million developing the product before releasing it to launch with a robust and enterprise-ready platform rather than an MVP.Key capabilities include flexible data storage, project and task management, document collaboration, workflow automation, and AI features. SmartSuite a...2023-10-2349 minSoftware SpotlightBrand24 Social ListeningThe Brand24 Social Listening podcast provides an inside look at how this innovative social media monitoring tool empowers brands. Get a Free trial of Brand24. Host Michael Bernzweig interviews Waleria Pagowska, a social listening software expert from Brand24, to uncover the startup's origins and capabilities. Origin Of Brand24Waleria explains that Brand24 began in 2011 as a social listening platform and has grown by constantly improving and developing new AI features. The tool is versatile – used by marketing, sales, customer success, and product teams for online reputation management, hashtag tracking, competitor analysis, and gathering product feedback....2023-10-1758 minSoftware SpotlightActiveCampaign's Growth and Vision for Marketing AutomationThis Software Oasis podcast episode features Xiaofei Zhang from ActiveCampaign discussing the company's founding and growth. Learn more and sign up for a Free ActiveCampaign trial. ActiveCampaign started in 2003 to serve small businesses with marketing and sales automation software. After operating for over 10 years, ActiveCampaign transitioned to a SaaS model in 2016, which kickstarted tremendous growth. Today ActiveCampaign has over 800 employees and reached over $150 million in revenue in 2020. Zhang discusses ActiveCampaign's focus on customer-driven innovation, leveraging automation, and integrating AI capabilities like generative content creation. Key topics include email marketing, CRM, and building an open ecosystem of over 900 integrated apps...2023-10-1053 minSoftware SpotlightCreately Visual Collaboration Platform for TeamsThis podcast episode focuses on the origin story and evolution of Creately, a visual collaboration software company. Learn more or get a Free trial of Creately. Co-founder Chandika Jayasundara traces Creately's beginnings in 2008 as a research project at the University of Melbourne. He discusses how the platform has grown from a basic online diagramming tool into an intelligent, integrated workspace that connects teams, documents, and data. Chandika also explores current trends like AI and Creately's unique capabilities for diagramming, data integration, and cross-team collaboration. Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90...2023-10-1059 minSoftware SpotlightGlances Unified Data Access and WorkflowsIn this podcast episode of Software Spotlight, we dive into the world of Glances, a unique platform that provides a unified interface for employees to access information from various applications in one view. Learn more or Try Glances Free. Our guest, Jason Eggers from Glances, shares insights on how the platform was developed and how it helps businesses streamline their workflows. We discuss popular applications on the Glances platform, such as CRM systems like Salesforce and HubSpot, accounting solutions like QuickBooks, Xero, and FreshBooks, and email providers like Gmail and Outlook. Creators & Guests
Michael Bernzweig - Host
2023-09-2335 minSoftware SpotlightAssembly AI-Powered Intranet for Employee EngagementAssembly is an AI-powered intranet that revolutionizes employee engagement. Learn More and Try Assembly Free. With Assembly, you can deliver personalized content to each employee, use AI to help employees find information quickly and efficiently, create surveys, recognitions, and contests without coding, and gamify mundane tasks to boost engagement. Assembly is used by businesses of all sizes to improve collaboration, decision-making, and productivity. Try Assembly Free today and see the difference it can make for your team. Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand...2023-09-2344 minSoftware SpotlightKatana MRP Cloud Manufacturer Inventory ManagementLearn how Katana MRP, a cloud-based inventory management and manufacturing solution, can help you streamline operations, improve visibility, and make better decisions. Learn Learn More and Try Katana MRP Free. In this episode, we discuss the key features and benefits of Katana MRP and how it can help manufacturers overcome common challenges. Listen now to learn more and see how Katana MRP can help you grow your business! Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career c...2023-09-1951 minSoftware SpotlightLandingi Conversion Optimization Strategies for BusinessesLearn how to optimize your landing pages and improve conversion rates with Landingi, the leading landing page builder. Learn More and Try Landingi Free. In this episode, we discuss how to create high-converting landing pages, test and optimize your designs, and track your results. Listen now to learn more and start boosting your conversions! Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free Coursehttps://softwareoasis.co...2023-09-191h 01Software SpotlightHow CrankWheel Helps Insurance Salespeople Close More DealsCrankWheel is a screen-sharing software that helps insurance salespeople close more deals. Gilsi Sigvaldason discusses how CrankWheel can help insurance salespeople close more deals in this episode. Learn More and Try CrankWheel Free. He shares success stories from insurance agents who have used the software. Discover how CrankWheel can help you overcome objections, explain complex products, and close more deals. Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free...2023-09-0841 minSoftware SpotlightAutomating B2B Sales with Salesflare CRMSalesflare is a CRM that automates data entry and provides sales pipeline visibility so salespeople can focus on selling. Learn More and Try Salesflare Free. Key features include email tracking, tasks, and LinkedIn integration. Creators & Guests
Michael Bernzweig - Host
-> Career Stalled?Earning $40K-$90K+ in tech is possible. Explore 10 in-demand career paths with 1M+ job openings.Fast-track tech career courses – no experience or degree required!Start Free Coursehttps://softwareoasis.com/start-free-course-> Subscribe to our Fan Newsletter and Get ahead in your B2B tech career....2023-09-0827 min