Shows
Confessions of a Higher Ed CMO — with Jaime HuntEp. 31: Secrets to Successful Strategic Enrollment PlanningIn this episode, Jaime delves into the realm of strategic enrollment planning in higher education with her guest, Alejandra “Ale” Sosa Pieroni, Executive Vice President – Enrollment Management, Marketing, and Student Success, Georgia Southern University. As higher education grapples with declining student populations and increasing cost pressures, it has never been more important for enrollment management and marketing leaders to be aligned. Institutions that approach strategic enrollment management planning with an eye on collaboration may be better positioned for success. Takeaways for this episode include: Insights into how strategic enrollment planning should integrate offices and roles across a univer...2023-07-0754 min