Shows
The Higher Ed Geek PodcastEpisode #266: Exploring Current Trends in Digital Alumni EngagementHow do you get alumni to actually engage? It’s the million-dollar question for higher ed advancement teams—and today, we’ve got answers. In this week’s episode, Ryan Catherwood, Senior Vice President at Chris Marshall Advancement Consulting (CMAC), Senior Consultant at Washburn & McGoldrick, and host of the Alumless podcast joins Dustin to break down the evolving landscape of digital alumni engagement.Ryan brings decades of experience in alumni relations, fundraising strategy, and digital marketing, and he shares insights on what works, what doesn’t, and what’s next. From the shifting role of social media to the power...
2025-02-1246 minThe Higher Ed Geek PodcastEp. 186: Chris Marshall on Creating Meaningful Alumni Engagement - Re-BroadcastJoin us this summer as we re-visit some of the best episodes of the first half of 2023. This week, we are re-visiting an episode with Chris Marshall - Founder and CRO of Chris Marshall Advancement Consulting (SMAC). We’re pleased to welcome Chris Marshall to the show this week. Chris is the Founder and CEO of Chris Marshall Advancement Consulting (CMAC). Chris shares his unique story of getting into this field of work, and incredible perspectives for why this work is crucial for institutions to do well, both for themselves and their students. T...
2023-07-1242 minThe Higher Ed Geek PodcastEp. 186: Chris Marshall on Creating Meaningful Alumni EngagementWe’re pleased to welcome Chris Marshall to the show this week. Chris is the Founder and CEO of Chris Marshall Advancement Consulting (CMAC). Chris shares his unique story of getting into this field of work, and incredible perspectives for why this work is crucial for institutions to do well, both for themselves and their students. This episode is brought to you by our friends at DD Agency:DD Agency is a higher ed-specific marketing technology agency that has conducted countless SEO Audits for colleges and universities across the country. In thes...
2023-04-1942 min