Shows
The Member Lounge Podcast: Unlocking Association SuccessSpark Year-Round Engagement from Conferences with Bob VaezThis episode brings a dynamic mix of tech expertise and sponsorship know-how, offering practical steps to make every conference a launchpad for deeper, ongoing relationships. Together with our host Farhad Khan, Bruce Rosenthal and Bob Vaez cover creative ways to use event data, session insights, and member behaviors to build smarter programming, targeted outreach, and stronger sponsor value. Tune in to get fresh ideas on:Why Conferences Are Just the BeginningAssociations often treat the annual conference as the finish line—but it should be the kickoff. Learn how to think of your conference as a ta...2025-04-161h 02
The Member Lounge Podcast: Unlocking Association SuccessSponsorship & Member Engagement Mastery: What's Shaping the Future w Amanda Kaiser, Bruce Rosenthal & Farhad Khan1. Crafting a Winning Member Engagement Strategy:Navigating Challenges: The landscape of member engagement is evolving, presenting new challenges. The solution lies in a dual focus on delivering value and implementing effective engagement strategies.Diverse Engagement Tactics: Acknowledge the diversity within your membership, including those not fully embracing technology. Initiate a volunteer journey, starting with smaller roles, to cultivate engagement.2. Corporate Sponsorship Unveiled:Strategic Approaches: Moving corporate members into sponsorship programs requires a nuanced strategy. Understand their unique goals, involve them in the decision-making process, and gradually progress sponsorship levels.Customization is Key: Recognize that corporate goals...2024-01-091h 19
The Member Lounge Podcast: Unlocking Association SuccessBoost Your Member Engagement with Sponsorship with Bruce RosenthalAbout This EpisodeLooking to level up your fundraising game? Try creative sponsorship options into your fundraising plan and create new opportunities for growth and revenue. With our proven strategies and tips, you'll learn how to create a winning formula that works. It's all about leveraging their content and tapping into their expertise to create even more value for your association and grow your membership.Don't miss out on the chance to take your fundraising to new heights!About Our Guest Bruce Rosenthal is a highly sought-after corporate partnerships st...2023-07-1159 min