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Fashionbytes
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fashionbytes chat
byte 25: a year in fashion with Jane Kellock
Recorded 10 Dec 2020 - Jane is the founder and creative director of Unique Style Platform. She started her career as a womenswear designer, working for UK high street retailers (most notably Topshop) and has a broad knowledge of bricks-and-mortar retail, range-building and the importance of understanding the consumer. After a spell as Head of Design for a Canadian retailer, her love of forecasting and a desire to innovate and inspire, led her to senior roles at WGSN and Stylus. Jane has gained an international reputation as a colour and trends expert working with global designers, brands...
2021-06-15
31 min
fashionbytes chat
byte 24: retail & the high street with Kyle Monk
Recorded 3 Dec 2020 - Kyle leads the team of British Retail Consortium experts who report on industry trends and act as the benchmark for UK retail. The team produces a regular drumbeat of in-depth analysis on fast moving market developments and longer term structural trends. He has over 10 years of retail industry experience, with his most recent role involving running the insight function at the New West End Company, a fashion trade body. Prior to that he led the market intelligence function at Planet, a multination retail Fintech organisation. https://www.brc.org.uk/
2021-06-10
26 min
fashionbytes chat
byte 23: business side of fashion with Alison Lowe MBE
Recorded 19 Nov 2020 - Alison is a dynamic entrepreneur renowned for her visionary yet practical, realistic approach to building successful creative businesses. A creative industry thought-leader, she is constantly in demand to share her knowledge and advice on how to effectively build a meaningful, consumer-focussed, purposeful brand. She is passionate about supporting creative brands, entrepreneurs and talent, preparing them for the challenges of balancing creativity and commerciality. With a renowned reputation as one of the leading supporters of emerging creative talent, in 2017 Alison was awarded an MBE in the Queen’s Birthday Honours List and in 2016, was nominated and awarded as...
2021-06-08
33 min
fashionbytes chat
byte 22: fashion Psychology with Shakaila Forbes-Bell
Recorded 12 Nov 2020 - Shakaila Forbes-Bell is a published Fashion Psychologist, consultant, experienced marketer, writer and founder of 'Fashion is Psychology'. She has worked with global fashion brands like Next, Sainsbury’s and AfterPay to help consumers understand the psychological significance of their clothing and beauty choices. She has bylines in renowned magazines including, i-D, Glamour and Marie Claire. Her work investigating the impact of racial diversity in fashion media has been published in the International Journal of Market Research. FashionisPsychology.com
2021-06-03
30 min
fashionbytes chat
byte 21: British luxury with Helen Brocklebank
Recorded 5 Nov 2020 - Helen Brocklebank is the Chief Executive of Walpole, the sector body for UK luxury brands. Walpole's purpose is to protect, promote and develop a business sector worth £48 billion to the UK economy, and the organisation’s 270 members include Alexander McQueen, Burberry, Claridge’s, Bentley, Fortnum & Mason, Rolls-Royce Motor Cars, and Wedgwood. Before joining Walpole, Helen built her career in publishing, notably at Harper's Bazaar and Esquire magazines. She serves on the Countess of Wessex Women in Business committee for the Duke of Edinburgh Award charity; is a Member of the DIT Trade Advisory Group for British Manufactu...
2021-06-01
32 min
fashionbytes chat
byte 20: social media with Lauren Ahluwalia
Recorded 22 Oct 2020 - Lauren is a senior social media consultant at the digital marketing agency adtrak, based in Nottingham. Lauren is an accredited Facebook 'She Means Business' Trainer and runs online and offline events sharing Facebook and Instagram best practices and strategies. During lockdown Lauren has ran a number of online events via Zoom for Facebook's She Means Business campaign. Day to day, Lauren specialises in paid social, helping small and large brands reach their desired target audience using strategic advertising techniques whilst optimising their budget.
2021-05-27
32 min
fashionbytes chat
byte 19: PR strategy with Amanda FitzGerald
Recorded 15 Oct 2020 - PR Strategist Amanda FitzGerald, is known by her clients as The Ultimate Door Opener as she empowers them with her PR secrets on knocking down doors to long sought-after dream influencers and media contacts. She is passionate about helping ambitious and inspirational entrepreneurs to self-promote with confidence and ease as she trains them on how succeed at media pitches so they can be seen everywhere. www.amandapr.com
2021-05-25
31 min
fashionbytes chat
byte 18: creative strategy with Dolly Jones
Recorded 8 Oct 2020 - Dolly Jones is a journalist and digital strategist who edited British Vogue’s digital platforms for 15 years before graduating to Content & Strategy director of Conde Nast’s wider digital portfolio, including Vogue, GQ, Wired, CNTraveller, Vanity Fair and House & Garden and comprising a combined audience of 15 million monthly unique users and 50 million social followers. She left Conde Nast after two decades in 2018 to launch her own consultancy which works with a diverse range of clients across the luxury sector. She has a particular focus on sustainability, most notably having recently worked as Chief Content Officer for Eco...
2021-05-20
26 min
fashionbytes chat
byte 17: running a magazine with Leanna Grant
Recorded 1 Oct 2020 - Leanna started her career working with her Mum at her home care business doing the admin. This started her entrepreneurial bug! While working within the social care sector for several years, she decided to open a bar in Birmingham. Unfortunately, this was not meant to be but she picked herself up and saw a gap in the market for an inclusive magazine and FROW was born. FROW is an inclusive fashion, beauty and lifestyle magazine. It is all about empowerment, equality and diversity. The goal is to give opportunities to the younger generation, in particular students/gr...
2021-05-18
25 min
fashionbytes chat
byte 16: fashion week with Julia Robson
Recorded 24 Sept 2020 - Julia Robson is an award-winning fashion journalist, broadcaster and copy writer who works for global publications including The National (UAE), Grazia, Instyle, Elle and national newspapers including The Daily Mail and Daily Telegraph titles, British Airways First Life and Country & Town House magazine. A former columnist on international fashion for The National, the English national newspaper of the United Arab Emirates, and Associate Lecturer at the University of the Arts and The Fashion Institute of Technology (FIT) overseas programme in London, the former deputy fashion editor of The Daily Telegraph, and fashion editor of The Sunday Mirror, graduated...
2021-05-13
31 min
fashionbytes chat
byte 15: sales strategy with Michelle Noel
Recorded 10 Sept 2020 - Michelle’s career started during her final year of a painting degree. Whilst working part time at Browns in 2000, she asked a senior buyer if they needed an assistant, and the answer was yes. In the blink of the eye, Michelle became a junior buyer and learnt from the ground up. An exciting and enriching experience, which has nurtured & shaped her career from interiors and ultimately, fashion wholesale management. Navigating this creative industry landscape in an unconventional way, has afforded her the mind & skill set to work with tenacity, curiosity and balance. This enables Michelle, through profession...
2021-05-11
30 min
fashionbytes chat
byte 14: fashion design with Denise Mahmud
Recorded 3 Sept 2020 - Denise is the designer behind the luxury brands Moixa and Denise Diane Interiors. With Moxia, Denise has successfully managed to combine her expertise in Batik, Shibori, silkscreen, block printing, weaving, embroidery and tambour to create high-end, high-quality fashion. Her textiles have been exhibited at ICFF New York, Maison & Objet Paris, MoOD (Meet only Original Designs) Brussels and The Bargehouse Festival (part of the London Design Festival) as well as featuring in national and international magazines. Most of her garments and textiles are hand-crafted in her London based studio and by...
2021-05-06
27 min
fashionbytes chat
byte 13: being a fashion designer with Daniel Blake
Recorded 27 Aug 2020 - With a first collection launched in Spring 2004, Daniel Blake combines creative cutting and construction in unique luxurious fabrication with precise detailing. His work is hallmarked by its understated elegance, which takes his clients from ‘desk to dinner’. Previously sold to specialist stores and boutiques in the UK and abroad, Daniel successfully designed and delivered ten consecutive collections, which he exhibited to a growing client base at London and Paris Fashion Weeks. The collection is now retailed directly to his clients through a series of exclusive events and collaborations throughout the season, often supporting a number of charit...
2021-05-04
32 min
fashionbytes chat
byte 12: creating wearable art with Sarah O’Rourke
Recorded 20 Aug 2020 - Award winning Irish Millinery Designer Sarah O’ Rourke founded Saraden Designs in 2016. Sarah began Saraden Designs with a vision of creating unique millinery pieces which really capture the eye of the audience. Sarah has an extensive background having received a degree from IADT Dun Laoghaire in Visual Arts Practice Sculpture. Her work is often referred to as pieces of wearable art, which is a term she openly welcomes. With her background in Fine Art it isn’t difficult to see where this term has been drawn from. Year to year it is evident in the...
2021-04-29
26 min
fashionbytes chat
byte 11: being a MUA & launching new product
Recorded 13 Aug 2020 - Emma McRae is a multi-skilled makeup artist with over 10 years experience in beauty and fashion industry. Her lifelong passion for beauty and creativity lead her to where she is today; working with Celebrities, BBC, ITV, SKY, Channel 4, London Fashion Week and enhancing the beauty of a multitude of brides annually. EMel is a natural makeup brush and sponge cleaning solution created by makeup artist Emma McRae. EMel brush cleansing soap is packed with clean ingredients which have deep cleansing and antibacterial benefits. As a working freelance makeup artist Emma uses makeup brush...
2021-04-27
26 min
fashionbytes chat
byte 10: customer experience with John Abbate
Recorded 6 Aug 2020 - With over 25 years of global experience in retail design and visual merchandising for global giants such as Ralph Lauren, Levi’s and Alfred Dunhill, John started his own indigo textile brand, Bluehanded and recently joined Northbanks following a successful 6 years in Shanghai where he started his own retail design agency, was Visual Merchandising professor at Mod’Art and then Creative Director at Design Overlay, a similar agency to Northbanks. John is passionate about using his experience to help brands develop, implement and improve their retail experiences. He is on the board of advisors at Save the High...
2021-04-22
35 min
fashionbytes chat
byte 9: rental revolution with Victoria Prew
Recorded 30 July 2020 - Victoria Prew is the co-founder and CEO of HURR Collective, the UK’s first peer-to-peer wardrobe rental platform. Offering luxury fashion to women who prefer to rent rather than buying, HURR was deemed the ‘Airbnb of Fashion’ by Forbes in 2019 Headquartered in London, HURR Collective aims to address an underserved market of women who want access to the latest trends, without the commitment of purchase. Prew is the first to tap into the growing market, spearheading rental fashion and shifts in millennial behaviour. The entrepreneur identified an opportunity born from two complementary moveme...
2021-04-20
27 min
fashionbytes chat
byte 8: future of retail with Catherine Erdly
Recorded 23 July 2020 - Catherine Erdly has over 20 years experience working with product businesses of all sizes from high street names (such as Paperchase, Laura Ashley and Coast), all the way down to brand new businesses with just a handful of customers. She helps creative product businesses grow their sales, manage their stock and build long-lasting businesses. As well as speaking at numerous trade shows such as Top Drawer, The Stationery Show, Fashion SVP, Natural and Organic Products - Europe and the Retail Expo, Catherine is also on the Editorial Board of Modern Retail, a judge of the Good Retail awar...
2021-04-15
29 min
fashionbytes chat
byte 7: marketing & communication with Stephanie Horton
Recorded 16 July 2020 - Stephanie is a 25-year veteran of the luxury fashion and marketing communities; she brings extensive experience in delivering creative marketing solutions for global brands. She has served as a non-executive director of Farfetch since August 2020. Stephanie is also Director of Marketing for Google Shopping since August 2020. Previously, served as a consultant Chief Executive Officer at Hemp Tailor, a designer of sustainable hemp clothing. From October 2017 to December 2019, she was Chief Strategy Officer at Alexander Wang, where she was responsible for building international strategic partnerships for business growth opportunities as well as overseeing a range of the...
2021-04-13
29 min
fashionbytes chat
byte 6: business strategy with Chris Spira
Recorded 9 July 2020 - Chris is an experienced strategist, business operator and investor who advises branded business on growth and turnaround situations in the premium/luxury consumer goods space. He has been a CEO, board member and independent consultant to 70+ businesses, particularly fast-growing, creatively-driven businesses, working mostly with founders and business owners.
2021-04-08
27 min
fashionbytes chat
byte 5: style & elevating your brand with Olivia Igwa
Recorded 2 July 2020 - Olivia Igwe is your London Art Director, she helps female lead business owners to elevate their brand by having a strong signature style to walk with ease, class and excellence. Styling is a second skin and should be used the right way while infusing Chakra Charting but also falling in love with thy self. The best gift one can give to herself is walking in purpose and on purpose. After working for various fashion magazines, fashion brands and celebrities, she decided her calling was to craft her own path with the Legendary London Experience, which is a person...
2021-04-06
26 min
fashionbytes chat
byte 4: Psychology of fashion with Dr Carolyn Mair
Recorded 25 June 2020 - Dr Carolyn Mair, Professor of Psychology for Fashion, educator and consultant to industry, is a Chartered Psychologist, Fellow of the British Psychological Society (BPS) and Vice-Chair of their London & Home Counties branch. Carolyn created and led the world's first, and still only, Masters programmes to apply psychological science in the context of fashion at London College of Fashion, University of the Arts London Carolyn has a PhD in Cognitive Neuroscience, MSc in Research Methods Psychology and BSc (Hons) in Applied Psychology and Computing. She has led and collaborated on many multidisciplinary and international research projects and...
2020-12-13
23 min
fashionbytes chat
byte 3: Sustainable Fashion design with Victor Alvarez
Recorded 18 June 2020 - Victor Alvarez is a Spanish fashion designer. After studying business management at University of Navarre he graduated at Istituto Marangoni in Fashion Design. He sold his graduate collection to a charity foundation in Hamburg, helping children with cancer. First he has been working as a womenswear designer for the Spanish pret a porter brand Angel Schlesser and as a menswear designer for American luxury brand FER and British premium brand Jaeger. He is currently working as a menswear designer for British supplier Dewhirst, getting deeper knowledge about sustainable production and design for the etailer Asos and t...
2020-12-13
30 min
fashionbytes chat
byte 2: FashTech with Muchaneta K
Recorded 11 Jun 20 - Alumni of the University of Arts, Muchaneta has strong knowledge of the merger of fashion and technology. Focusing on the evolution of smart fabrics, she has given talks at events like Premiere Vision, #FashionTech Berlin, Munich Fabric Start and Look Forward to name a few. With a flair for online publishing, Muchaneta’s strengths include leadership, brand building and digital content creation. Her extensive experience and accomplishments within the fashion industry led to FashNerd.com. Launched in 2015, the digital magazine focuses on fashion and lifestyle from a technology standpoint. Considered to be one of the leading influe...
2020-11-30
29 min
fashionbytes chat
byte 1: Future of Fashion with Jane Kellock
Recorded 4 Jun 20 - Jane is the founder and creative director of Unique Style Platform. She started her career as a womenswear designer, working for UK high street retailers (most notably Topshop) and has a broad knowledge of bricks-and-mortar retail, range-building and the importance of understanding the consumer. After a spell as Head of Design for a Canadian retailer, her love of forecasting and a desire to innovate and inspire, led her to senior roles at WGSN and Stylus. Jane has gained an international reputation as a colour and trends expert working with global designers, brands and retailers, to provide...
2020-11-30
31 min