Shows
Legally ContentedBrand-building research, Niche blogs, and 1.7 million TikTok followers: Legally Contented LowdownIn this episode, Wayne Pollock, the founder of the Law Firm Editorial Service and the host of Legally Contented, recaps the five most recent interview episodes of the podcast, includes clips from them, and provides takeaways from each episode for lawyers and legal industry in-house marketers that can help them boost their content marketing and thought leadership marketing efforts.In this episode, Wayne recaps:Episode 60 - Developing an original research program to build thought leadership - Erin BalsaEpisode 62 - Small law firm, Big niche blog bringing in the clients - Shane McCall2023-09-0140 min
Legally ContentedThe anatomy of a successful law firm PR campaign - Megan BravermanIn this episode, Wayne Pollock, the founder of the Law Firm Editorial Service, interviews Megan Braverman, principal and owner of Los Angeles-based Berbay Marketing & Public Relations.Megan serves as a strategic asset for law, real estate and financial services firms, and is known for her ability to execute successful marketing and public relations programs. While creativity, tenacity, and her passion for the work is the driving force behind Megan’s ability to grow clients’ businesses, she also has intimate knowledge of how professional services firms operate. This enables Megan to create campaigns that generate awareness, reinforce credibility, and...2023-08-0153 min