Shows
Data Beats OpinionData driven lead generation & sales funnels with Brent WeaverIn this episode of Data Beats Opinion, Brent and Keith discuss:Understanding what data to look at, interpreting it correctly and following what the data tells you you should do, even when it feels uncomfortableHow to decide when a marketing campaign isn't workingWhat your weekly scorecard should look like and why it's important to have this dataDrilling your goals down to one simple idea that your team can rally behindUsing data to help clients decide on where to focus their energy firstRisk tolerance, monthly spend threshold and deciding when to move on what the data is telling youThe...2020-04-0153 min
The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow Profits141: Choosing between a side project and your agency with Keith PerhacKeith Perhac is reaching the third (but probably not final) stage in his business. Originally a developer based near Nagoya, Japan, he built a million-dollar technical marketing agency that worked with some of the top digital marketers. Now, he's taken that knowledge and built SegMetrics, one of the top analytics tools created specifically for marketers.2020-03-0340 min