Shows
The Agency Profit PodcastHow to Transition from Entrepreneur to CEO, with Jason SwenkPoints of Interest00:01 – 00:44 – Marcel’s Introduction: Marcel Petitpas welcomes listeners to the Agency Profit Podcast and introduces Jason Swenk, a returning guest and friend of the show, known for his agency expertise and role as the founder of Agency Mastery 360.00:44 – 01:33 – Jason’s Background: Jason Swenk shares his journey of starting his first agency by accident in 1999, growing it to eight figures, and eventually selling it. He reflects on how he transitioned from agency founder to advisor and coach.02:20 – 02:55 – Success with Major Clients: Marcel highlights Jason’s success with major clients such as Lotus Cars and Hitachi, as Jason reflects on growin...2024-10-1638 min
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing AgenciesUnpacking the Formula for Increasing AGENCY PROFITABILITY with Marcel Petitpas | Ep #646Is your agency's profitability falling short? Do you lack clarity about your real margins? Many agencies struggle to maximize performance due to a core issue - not accurately calculating gross margin. Misconceptions around margin math sabotage profits. Today’s guest specializes in increasing agency profitability by solving the single but costly problem of suboptimal agency margins. He shares how he helps agencies boost margins by correcting common errors in delivery margin calculations. Marcel Petitpas is the founder of Parakeeto, a technology-leveraged service firm, specializing in helping agencies measure and improve their performance. His firm exists to solve on...2023-11-1927 minThe Agency Profit PodcastTransforming Agency Burden into an Asset, With Jason SwenkQUICK LINKS:• The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free• For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com• Love the podcast? Leave us a review on the platform of your choice at this link• Want to see/read more about this episode? Then do make your way to parakeeto.com/blogGUEST LINKS:Jason's author pageAgency MasteryJason's Blog Jason's PodcastLinkedInYouTubeABOUT: Jason is o...2023-10-0421 minThe Agency Profit PodcastHow to Eliminate Scope Creep, Improve Profits and Get Paid Faster with Jason SwenkAbout Jason Swenk:After working at Arthur Anderson (a big 5 consulting firm) Jason realized he needed to be his own boss and launched his first digital agency Solar Velocity. He grew it to over 100 employees and worked with big brands like AT&T, Hitachi and Lotus Cars. After 12 years of growth he sold it in 2012.Now he helps agencies replicate his success.He’s the bestselling author of Accelerate Your Agency, the 8 Systems playbook for growing your agency faster.He’s the host of the Smart Agency Master Class Podcast - the...2019-11-2728 min