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Showing episodes and shows of
Marketing@questionpro.com (Andrew Moffatt, Dan Fleetwood)
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Happy Market Research Podcast
Ep. 7 – Behavioral Data is Changing the Future of Research with Andrew Moffatt, CEO of Qrious Insight
Dan Fleetwood speaks with Andrew Moffatt, CEO and Co-Founder of Qrious Insight, about the evolution of behavioral research and the challenges with data quality in today's market. Andrew shares how continuous, real-time data collection can solve many of the existing problems in traditional survey-based research. This episode also explores the role of AI, the growing importance of behavioral data, and how brands can better understand consumers by observing their actions rather than relying solely on self-reported answers. Guest:Andrew Moffatt – CEO and Co-Founder of Qrious Insight. Andrew has over 25 years of global...
2025-07-23
25 min