Shows
Happy Market Research PodcastEp. 5 – Rethinking Buyer Behaviour in the Age of AI with Tim Sanders, VP of Research Insights at G2In this episode, Dan Fleetwood chats with Tim Sanders, VP of Research at G2, about the 2025 Buyer Behavior Report and why AI is now a baseline expectation, not a bonus. From survey design to buyer churn, Tim explains how AI is reshaping B2B decisions, and what sellers need to know about adoption, value, and the future of software discovery. Guest:Tim Sanders – VP of Research & Insights at G2 and executive fellow at Harvard’s Digital Data Design Institute. Tim is a bestselling author and former Yahoo executive, known for his human-centric take on te...2025-06-2533 min
Happy Market Research PodcastEp. 4 – How UX Researchers Shape the Future of Play with Nik Blach, Rob Aseron & Vivek BhaskaranIn this episode, Dan Fleetwood sits down with UX research veterans Nik Blach, former Senior Manager UX Data Research at Epic Games, and Rob Aseron, a research consultant and former Director of UX Research at Zynga, along with Vivek Bhaskaran, founder and CEO of QuestionPro. Together, they unpack how player-centric research drives innovation and engagement in gaming. From measuring "fun" and mastering game mechanics to the real-world impact of surveys on game development, this episode explores how research shapes not only gameplay, but also business strategy. Guests:Nik Blach – Former UX Data Research Lead...2025-06-1150 min
Happy Market Research PodcastEp. 3 – Decoding Gen Z and Augmented Reality with Aarti Bhaskaran, Global Head of Research and Insights at SnapIn this episode, Dan Fleetwood speaks with Aarti Bhaskaran, Global Head of Research and Insights at Snap. Aarti dives deep into the evolving role of augmented reality in media consumption and its impact on brand marketing, particularly in relation to Gen Z. She shares Snap’s groundbreaking research on generational trends, shopping behaviors, and the future of word-of-mouth marketing in the digital age. From AR lenses to understanding the attention span of Gen Z, this episode is packed with valuable insights for market researchers and marketers alike. Guest:Aarti Bhaskaran – With 19 years of exper...2025-05-2826 min
Happy Market Research PodcastEp. 2 – Unlocking Data Quality with Bob Fawson, Founder of Data Quality Co-opDan Fleetwood sits down with Bob Fawson, the founder of Data Quality Co-op, a groundbreaking independent clearinghouse for first-party data quality. Bob shares his journey in the market research industry, the critical role of data quality in research, and his insights into how the industry is evolving in the digital age. This episode is filled with valuable advice for researchers looking to navigate the world of data and ensure the highest standards of quality. Guest:Bob Fawson – With 19 years of experience in market research, Bob Fawson is the founder and CEO of Data Qua...2025-05-1420 min
Happy Market Research PodcastEp. 1 – The Crossover Episode with Jamin Brazil, Chief Operating Officer at Parsec EducationDan Fleetwood sits down with Jamin Brazil, the original host of the Happy Market Research Podcast, to reflect on the show’s origin, lessons learned from hundreds of interviews, and Jamin’s bold leap into edtech. It’s a heartfelt, wisdom-packed conversation between two seasoned industry leaders. Guest:Jamin Brazil – Former Host of Happy Market Research Podcast, Co-founder of Decipher, former CEO of FocusVision (now Forsta), CRO at Voxpopme, and now COO at Parsec Education, an EdTech company.Topics and Timestamps:[00:00] Guest introduction[01:30] Jamin’s Career Transition: From Market...2025-04-3015 min
Happy Market Research PodcastTrailer – A New Beginning with Dan Fleetwood, President of Research & Insights at QuestionProDan Fleetwood, President of Research and Insights at QuestionPro, is stepping into the role of host for the Happy Market Research Podcast, marking an exciting new chapter for the show. Dan brings over 15 years of market research experience to the table and is eager to build upon the strong foundation laid by former host Jamin Brazil.
The podcast will continue to feature expert interviews and discussions on the latest trends and innovations in the market research industry. Dan's enthusiasm for this new role is evident, as he aims to make the podcast a valuable resource for industry professionals.2025-04-2201 min
Happy Market Research PodcastEp. 615: A New Beginning with Dan Fleetwood, President of Research & Insights at QuestionProDan Fleetwood, President of Research and Insights at QuestionPro, is stepping into the role of host for the Happy Market Research Podcast, marking an exciting new chapter for the show. Dan brings over 15 years of market research experience to the table and is eager to build upon the strong foundation laid by former host Jamin Brazil.The podcast will continue to feature expert interviews and discussions on the latest trends and innovations in market research. Dan's enthusiasm for this new role is evident, as he aims to make the podcast a valuable resource for in...2025-04-1601 min
Good Samaritan Anglican Church PodcastSermon: Breaking Down the Gates (8-27-23)Sunday, August 27th, 2023 (The Thirteenth Sunday after Pentecost)Isaiah 51:1-6; Psalm 138; Romans 11:25-36; Matthew 16:13-20Taylor Swift’s Eras TourThe most expensive, expansive, extravagant musical tour ever. SO FAR: 52 datesBetween ticket sales, merchandise, album purchases - the Taylor Swift franchise has grossed over $5 billion. According to Dan Fleetwood, President of QuestionPro Research and Insights. “If Taylor Swift were an economy, she’d be bigger than 50 countries; if she was a corporation, her Net Promoter Score would make her the fourth most admired brand, and her loyalt...2025-01-2126 min
Getting to Aha! with Darshan Mehta[Greatest Hits] Challenges in Online Qualitative Research with Dan Fleetwood of QuestionProWelcome to this Greatest Hits episode of Getting to Aha! Let’s relive Darshan’s conversation with Dan Fleetwood, President of Research and Insights at QuestionPro. Join them as Dan Fleetwood shares key moments from his career journey, offering insights into optimizing online survey responses and the role of online communities in market research. They explore how COVID-19 accelerated the adoption of online surveys and discuss the growing influence of atomic research. Dan provides expert advice on improving survey presentation and shares his vision for the future of online qualitative research.As the President of Research and Insights at Q...2024-10-1137 min
Now that's SignificantConnecting and empowering the world of insights with Dan Fleetwood and Bob BirdsellOn this episode of Now that’s Significant, a Market Research Podcast, Host Michael Howard, the head of marketing at Infotools is joined by two esteemed representatives from ESOMAR in North America. The first is Bob Birdsell, ESOMAR’s Membership Development Director for North America and the second is Dan Fleetwood, President of Research Suite at QuestionPro and the chair of the North American Representative team for ESOMAR.
Bob and Dan share in the episode some great insights into the impressive growth and potential that they're witnessing out of Canada and the United States.
On the...2023-08-0230 min
Getting to Aha! with Darshan MehtaOnline Qualitative User Research: Challenges and Approaches with Dan Fleetwood, President of Research and Insights at QuestionProIn this episode of Getting to Aha!, Darshan Mehta is joined by Dan Fleetwood, President of Research and Insights at QuestionPro. They discuss Dan’s aha! moments along his career journey. They further discuss roadmaps to online survey response optimization, role of online communities in market research, and much more. They delve into the influence of COVID on online survey adoption and accessibility, the role and impact of atomic research, survey presentation recommendations, and the future of online qualitative user research.Dan is the President of Research and Insights at QuestionPro. He has over fifteen years of...2022-06-2437 min
IntellicastBest Practices for Communities with Dan Fleetwood of QuestionProWelcome back to Intellicast! On today’s episode, we have a special guest joining us - Dan Fleetwood, President of Research & Insights Platform at QuestionPro.The episode kicks off with Dan sharing a bit about his background, how he got into market research, and what let him to QuestionPro. Brian Lamar and Dan then jump into the main topic of today’s podcast: Communities in market research. Dan discusses some of the challenges both the industry and clients are currently facing in the current environment. Dan also discusses some of the challenges providers are facing, and...2021-07-2029 min
Consumers During Corona3. Vivek Bhaskaran & Dan Fleetwood: The American Dream & The Corona EconomyIn this episode, I discuss new data on The Corona Economy with two colleagues from online survey firm QuestionPro -- Vivek Baskaran (CEO) and Dan Fleetwood (President of Research and Insights). Topics include:The latest trends in consumer confidence (“bi-focal optimism”)Two-thirds of Americans are seriously questioning the American DreamWhat consumers have missed the most during the Corona EconomyConsumer spending projections across different categoriesThe report on Americans Questioning the American Dream can be found hereConnect with Vivek or Dan on LinkedInConnect with Steve on LinkedIn here2020-09-1446 min