Shows
Happy Market Research PodcastEp. 14 – Driving Product Strategy with Customer Insights with Giovanni Riggioni, Customer & Market Insights Manager at HPDan Fleetwood speaks with Giovanni Riggioni, Customer & Market Insights Manager at HP, about the evolving role of customer insights in driving product strategy. Gio shares how his team uses data to inform product decisions, enhance customer experiences, and align research with business goals at HP. They discuss the integration of behavioral data, the impact of AI in shaping insights, and how qualitative research continues to play a crucial role alongside automation. This episode highlights the growing intersection between technology and human understanding in delivering impactful market research. Guest:Giovanni Riggioni – Customer & Market Insights Man...
2025-10-2924 min