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Showing episodes and shows of
Nathan@nathanallotey.com (Nathan Allotey)
Shows
Freelance Jumpstart Podcast
093: Position Yourself As A Brand Strategist
BOOKSThe Brand Gap: https://amzn.to/35aDPAxThe Business of Expertise: https://amzn.to/2ZiyEuCMore Books on Brand Strategy: https://kit.co/nathanallotey/learn-br... /TIMESTAMPS 00:00 - Introduction00:46 - What is Strategy?02:45 - Overcome Imposter Syndrome03:56 - Teach Everything You Know05:19 - Write Case Studies07:08 - Change Your Target Market09:25 - Don't Offer Strategy First11:32 - Branding Book Recommendations12:55 - Conclusion
2020-09-08
14 min
Freelance Jumpstart Podcast
Quote Given to Client was "Too High" [Traffic Talk]
In this episode of traffic talk we look to answer a question about how to answer clients when they say your quote is too high.For more context here is the original question:Recently send out a quote to a prospective client and they said my quote was on the high side? How do I approach this nicely without giving too much discount?Freelancers out there, how do you price your services? I’m a digital marketer.Resources mentioned in this episode:https://nathanallotey.com/resources/10-must-ask-questions-guide/https://nathanallotey.com/tv...
2019-12-14
18 min
Freelance Jumpstart Podcast
079: You Don't Have a Business
I was watching a video on YouTube and the person in the video was an animator. They were discussing how they and others with similar channels review animation, movies, comics and sometimes illustrate and animate popular characters. I live in a state of constant anxiety, I could wake up one day and the channel I worked so hard to build has been demonetized. This is our livelihood and how we eat... Here’s the thing: The Platform has the Power You may have built up your channel and provided entertainment but YouTube created th...
2019-07-06
27 min
Freelance Jumpstart Podcast
My Friend Stole My Ideas and Hired Someone Else [Traffic Talk]
Episode Notes: https://freelancejumpstart.tv/78 In this episode a designer suggested that his friend meet up with him and they strategize how to increase their online presence and create strategy so they can compete online with their competitors. After a verbal agreement the friend took the advice and strategy but then hired another designer who was cheaper. Who's in the right? Productized Consulting: https://nathanallotey.com/tv/064-productized-consulting-with-jane-portman/ Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching Like the content? Donate to...
2019-06-01
17 min
Freelance Jumpstart Podcast
078: 5 Ways to Transform Your Portfolio
The 5 Ways to transform you portfolio are: Copy Other Agencies Show Your Process Add Visual Storytelling Using Mockups Your About Section References in this episode: https://nathanallotey.com/tv/059-freelancer-vs-consultant-vs-agency/ https://nathanallotey.com/tv/067-never-call-yourself-a-freelancer/ https://nathanallotey.com/tv/068-your-job-title-matters-cory-mccabe-interview/ I used to believe if I focused on having great skill that was enough to attract clients. As long as I could prove I worked harder or produced better work then somebody else I would always be the client's choice. This couldn't have been further from the truth. The truth is it doesn't...
2019-05-27
37 min
Freelance Jumpstart Podcast
077: The Pro and the Pen
Do you feel like you have no creative control when completing projects for clients? Be a professional, not an amateur. Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching DISCOUNT CODE: PODCASTFOLLWER Freelance Jumpstart Podcast on iTunes: http://nathanallotey.com/itunesaudio Free Course on How to Double Your Worth: http://respectandvalue.com — Like the content? Donate to the Cause: http://nathanallotey.com/donate
2019-05-15
15 min
Freelance Jumpstart Podcast
Do Clients Ruin Your Work with Changes? [Traffic Talk]
For this episode of Traffic Talk we look at the answer the question: My client has taken my beautiful work and ruined it with their suggestions! What can I do? How to Stop Endless Client Feedback: https://www.youtube.com/watch?v=Ppc7VUswe5w Speak Up for Your Work: https://youtu.be/IZtFFcx5_3w Thanks for the Feedback (Book): https://www.amazon.com/gp/product/0143127136/ — Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching — Like...
2019-04-03
14 min
Matt Report
Productized & niche business owners sound off on the changes of WordPress
This is the first roundtable of Season 8 where Matt Medeiros, Jason Resnick, Sara Dunn, and Nathan Allotey discuss the changes in the WordPress community. Each business owner talks about the challenges over the past year and how they have specialized in a niche or WordPress service. Listen to this episode: Matt Report - A WordPress podcast for digital business owners Productized & niche business owners sound off on the changes of WordPress Play Episode Pause Episode Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds 00:00 / 00:36:58 Subscribe Share RSS Feed Share Link
2018-10-26
36 min
Freelance Jumpstart TV
Explaining Your Value in a Saas Niche [Traffic Talk]
For this episode of Traffic Talk we answer a question that came in from email about someone who doesn't know how to clearly define the expensive problem that they're solving in the area of client success. For their business they help saas companies reduce churn, or the amount of people who cancel their plans on a monthly basis. Baremetrics Open StartUpsPrice Intelligently Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your W...
2018-08-23
19 min
Freelance Jumpstart TV
069: The Value of Getting a Coach
At some point in your business you will need a coach to guide you toward your goals. However, not every coach will work for you. There are 2 types of coaching and you need to know which one fits your learning style. Personal Coaches Playbook Coaches Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.com/donate
2018-08-18
09 min
Freelance Jumpstart TV
How Much Does a 3 Page Website Cost? [Traffic Talk]
For this episode of Traffic Talk we look at the question "How much to charge for a 3 page website?" The freelancer is working with their local chamber of commerce and they are nervous about overpricing the job Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.com/donate
2018-08-02
13 min
Freelance Jumpstart TV
067: Never Call Yourself a Freelancer
Your title is one of the first elements that informs potential clients of your brand and how you can help. Though you may be running a freelance business if you want people to take you seriously don't call yourself a freelancer. Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.com/donate
2018-07-28
15 min
Freelance Jumpstart TV
Left Day Job for Freelance Photography [Traffic Talk]
For this episode of Traffic Talk the question is centered around what to consider when leaving your day job for freelancing full time and how to find work as a photographer. The asker of the question left their job is is having a hard time finding work. Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.co...
2018-07-26
16 min
Freelance Jumpstart TV
066: Overcoming Imposter Syndrome
Imposter syndrome happens when your desire for perfectionism induces self-doubt to the point to where you begin to have anxiety. I believe this issue is something that everyone faces and there are 2 things happening. Self Confidence - the belief you are certain in your abilities to accomplish a task. This is what you control. Perception - This is how other people see you. You cannot control other people’s thoughts. Let your value overtake your feelings of being a fraud. Looking to level up in your freelance business? You ma...
2018-07-21
15 min
Freelance Jumpstart TV
Offering Web Hosting Services To Clients [Traffic Talk]
For this episode of traffic talk we answer the question, "Should you host a client's website and act as the web hosting service or let a client use a different company?" Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.com/donate
2018-07-19
17 min
Freelance Jumpstart TV
065: Creating a Sales Funnel
A sales funnel is a sequence of steps or actions that take place that guide a potential customer from introducing them to your brand to the final step of them making a purchase and then the follow-up. In this episode we look at a practical example of to create a sales funnel for a lead magnet. Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the con...
2018-07-14
25 min
Freelance Jumpstart TV
What's the Best Approach to Raise My Rate 50% [Traffic Talk]
In this episode we answer a question about a college student who secured a client but after 3 years they want to raise their rate and set new expectations going forward. Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Like the content? Donate to the Cause: http://nathanallotey.com/donate
2018-07-12
15 min
Freelance Jumpstart TV
Can I Use Value Based Pricing? [Traffic Talk]
For this episode of traffic talk we answer the question, " Charging based on value to customer vs cost of development?" The person is looking to charge money based on the fact they are saving the client money but they are unsure of how to go about doing this Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER) Free Course on How to Double Your Worth: http://respectandvalue.com Feeling the content? Donate to the Cause: http://n...
2018-07-05
12 min
Freelance Jumpstart TV
2018 Mid-Year Review
Previously I did a 2017 review and stated what my goals were for the 2018 year; therefore, I wanted to have a check in to see where I'm at as well as some of the new goals that have arisen. Previously I stated my goals were the following: Reach 1,000 subscribers on YouTube Publish an audiobook Build an Alexa Skill Launch a Course on Pricing Secure a sponsor for my Podcast Launch the Traffic talk segment on my podcast Goal income from every product in my product spectrum Use money from freelancing to pay off student loans completely ...
2018-06-30
22 min
Freelance Jumpstart TV
How to Explain You Don't Work for Free [Traffic Talk]
For this episode of traffic talk we answer the question, "How do you politely explain to a client that you do not work for free?" There are 2 ways to answer the question: 1) Talk to you client about setting up a monthly retainer. 2) Restate your specialty & recommend a specialist for the client’s area of need. There's a method to referring the client: Refer them to another freelancer. Refer them to a software as a service. Refer them to tutorial or free content. Looking to level up in your freelance bu...
2018-06-28
10 min
Freelance Jumpstart TV
064: Productized Consulting with Jane Portman
In episode 63 of the Freelance Jumpstart podcast, we walked through how to stabilize your cash flow as a freelancer with the product spectrum. This is a methodology that allows you to create different levels of products so potential clients can experience how it is to work with you no matter their budget. Jane Portman is an independent UI/UX consultant, podcast host, speaker, mother and author. Jane wrote a great resource called Your Productized Consulting Guide, a step-by-step guide will teach you how to craft an irresistible offer, overcome typical client objections, write the perfect...
2018-06-23
1h 05
Freelance Jumpstart TV
Should I Charge a Client for Providing Files or Backups? [Traffic Talk]
For this episode of Traffic Talk we answer the question "what do you do when a client continually requests files from you? Do you charge them or do you count it as good customer service?" -- Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching Free Course on How to Double Your Worth:respectandvalue.com —Feeling the content? Donate to the Cause:nathanallotey.com/donate
2018-06-21
12 min
Freelance Jumpstart TV
063: The Product Spectrum for Freelancers
When I first started freelancing I was focused solely on client work. As I tried to scale my business it became obvious that I needed to diversify my product offering if I wanted a consistent cash flow for my freelance business. In this video I unpack what building a product spectrum looks like in the life of a freelancer. View full episode notes at: freelancejumpstart.tv/63 -- Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching Free Course on How to...
2018-06-16
17 min
Freelance Jumpstart TV
Need Advice on How to Increase Your Hourly Rate [Traffic Talk]
For this episode of Traffic Talk we answer a question about how to raise your hourly fee. A 25 year old communication designer living in New York has been working at a company doing UI/UX since college and wants to increase his rate from $35/hour to $50/hour. View more videos on pricing:https://www.youtube.com/playlist?list=PLCwXQ_6N6UuOd93fYAGFiCWBVTEZ8JAj_ Make sure to subscribe and look out for new episodes.https://www.youtube.com/nathanallotey?sub_confirmation=1 View all Traffic Talk answers at:https://www.youtube.com...
2018-06-14
15 min
Freelance Jumpstart TV
062: The State of Create with Justin Jackson
Nathan Allotey and Justin Jackson have a candid conversation about how to be successful a creator, entrepreneurship and the state of creating online courses while building a community. Being in traffic almost killed me:https://megamaker.transistor.fm/episodes/035-being-in-traffic-almost-killed-me You can find Justin at:megamaker.cojustinjackson.ca —Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching Free Course on How to Double Your Worth:respectandvalue.com —Feeling the content? Donate to the Cause:n...
2018-06-02
1h 20
Freelance Jumpstart TV
061: Reciprocate
If you want to engage people online and build trust with others in your marketing you have to be willing to reciprocate. The internet is becoming reduced to content marketing, email sign ups, and who can use the most growth hacking tactics in order to build an audience they can monetize so that they can continue to tell others why they're the guru of monetization. This is the short term and in the future this will not work. —Looking to level up in your freelance business? You may need Creative Coaching:http://nathanallotey.co...
2018-05-26
12 min
Freelance Jumpstart TV
Blacklisted by a Client? [Traffic Talk]
If you've been blacklisted by a client what can you do in order to restore the relationship and turn the blacklist back into client revenue? We dive into the possibilities on this episode of Traffic Talk Make sure to subscribe and look out for new episodes.https://www.youtube.com/nathanallotey?sub_confirmation=1 View all Traffic Talk answers at: https://www.youtube.com/watch?v=9rgvXDyhLmA&list=PLCwXQ_6N6UuMAfY4dmbHYK0qKXujVGfod —Looking to level up in your freelance business? You may need Creative Coaching:http://nathanallotey.com/coaching...
2018-05-24
19 min
Freelance Jumpstart TV
When Does a Fix Become a Change? [Traffic Talk]
For this episode of Traffic Talk the question comes from a reddit user who is looking to answer a question about scope creep: When Does a Fix Become a Change? Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching Feeling the content? Donate to the Cause: http://nathanallotey.com/donate
2018-05-02
11 min
Freelance Jumpstart TV
Is it Possible to Freelance with a Full-Time Job?
You made it. If you're reading this, then you have the opportunity to witness the first question and answer episode for Traffic Talk. This question is from a Reddit user who asks: Is it possible to freelance while you have a full-time job? View all answers at: http://nathanallotey.com/traffic-talk — Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching Feeling the content? Donate to the Cause: http://nathanallotey.com/donate
2018-04-25
08 min
Freelance Jumpstart TV
Introducing Traffic Talk
Traffic Talk is a new segment of the Freelance Jumpstart podcast where I answer your specific questions the business of freelance all while driving on my daily commute - https://nathanallotey.com/traffic-talk/ — Like the content? Donate to the Cause: http://nathanallotey.com/donate Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching — Freelance Jumpstart Podcast on iTunes: http://nathanallotey.com/itunesaudio Free Course on How to Double Your Worth: http://respectandvalue.com Executive Producer - Nathan Allotey Host - Nathan Allotey Typefaces: Proxima Nova — Contact Me My website: http://nathanallotey.com Twitter: http...
2018-04-18
05 min
UI Breakfast: UI/UX Design and Product Strategy
Episode 57: Pricing Strategy for Designers with Nathan Allotey
Pricing is hard! But it's particularly challenging for designers, when the value of your work is so intangible. Our guest today is Nathan Allotey — web designer, digital marketing strategist, and the author of Freelance Jumpstart. Our goal is to help you create your own successful pricing strategy! We talk about different ways of charging for design work, explaining value, hourly vs daily billing, tiers, packages, and much more. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Us...
2017-04-14
52 min
Freelance Jumpstart TV
056: What I've Been Up To?
This is what I’ve been up to lately. I’ve been spending time, writing, editing, and coding building a new online course for freelance creatives. Tools mentioned in the video:Freelance Jumpstart: http://freelancejumpstart.comGoogle Docs: http://docs.google.comSlack: http://slack.comAdobe Premiere Pro: http://www.adobe.com/products/premiere.htmlAdobe Indesign: http://www.adobe.com/products/indesign.htmlRecord Video: Canon 70DEdit Your Writing: http://grammarly.comVideo Transcription: http://rev.comVideo hosting: http://vimeo.com (At Least the Pro...
2017-03-24
19 min