Shows
The Come UpDev Sethi — Head of Sports at Instagram on Launching a Sports MCN, Athlete Creators and NIL, and Metaverse FandomsThis interview features Dev Sethi, Head of Sports at Instagram. We discuss being separated from his twin in highschool, his side door into sports at YouTube, launching the first sports MCN at Whistle, why NIL is this century’s most important breakthrough for athletes, why he left the incredible team at Complex for Instagram, and the metaverse’s impact on the personalization of sports.Subscribe to our newsletter. We explore the intersection of media, technology, and commerce: sign-up linkLearn more about our market research and executive advisory: RockWater websiteFollow The Come Up o...2021-12-161h 02