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Data Strategy Guru'sCrafting a Data-Driven Strategy for Marketing Success Ft. Yali Sassoon (Snowplow)🎙️ Welcome back to the Data Strategy Guru's podcast! In today's episode, we have a special guest joining us - Yali Sassoon, the co-founder of Snowplow. Yali is an industry expert with over 20 years of experience working with data. As a thought leader in the field, Yali has witnessed firsthand the challenges that organizations face in effectively utilizing data to drive meaningful insights and optimize customer experiences. In this interview, Yali shares their insights on the importance of data democratization, the power of detailed documentation, and the role of AI in transforming the data creation process. Get ready to dive deep...2023-08-2839 min