aibigbuildbuildingbusinesscommunitycompaniesconversationcrawfordctoculturedatadigitaldriveneffectiveeffectivelyexitfintechfuturegarygoalsgrowthinsightsjohnkingleadersleadershipleadingleveragelucasmarketingoliverpeopleplaybookproductsalesscalablescalescalingsmartersmithstartupstartupsstrategiesstrategysuccessteamteamstechtechnologytoptransformingusersvision