aialbrob2bbrandbuildingbusinesscapitalceochangechriscocuriositycustomerdatadaviddevelopingexpectationsfoundergtmharnessinghypejasonjoemarketmarketingmindsetmotionmovingnetworkpartnerpartnershippartnershipspeoplepowerrelationshipsrevenuerightsalesscottseasonselfseriessettingstrategiessuccesssuccessfultrustvalueyarborough