Justin Stoddart
Welcome back to the Think Bigger Real Estate. I'm your host Justin Stoddart. Today we're going to talk all about leverage. If there's one thing that I know about the life of a real estate agent is that there's never enough time to do everything that they want to do. for newer agents, they feel a little bit different, and they have lots of time, but they're short on funds. And I have with me today, some very bright gentlemen who have created in what I believe is a game changing tool to help real estate agents and brokerages thrive in this new economy. So before I get into that, I want to remind you that think bigger real estate, you can go there and get weekly updates as to what's happening on the show, get show notes, links, etc. So be sure to go sign up for that. Moving forward, let's talk to let's introduce the first guest, I'm gonna have two gentlemen, they're gonna come on to describe this amazing tool called broker hive. The first is Linden Hansen. he's a he's a top agent here in the Portland market, has a great business a great reputation. I've known him for years. And he's a he's a smart guy, Linda, thanks for coming on the show today.
Lyndon Hansen
Justin, thank you for having me. Thank you for putting me in front of this, this arena. I really, really appreciate it. And being part of the forward thinking community. Yeah,
Justin Stoddart
You bet, man. You're a big thinker. You've proved that to me over the years that the way you do real estate, and that you're proven it even even now more so with this, this solution that you've come up with? You know, it's interesting, as I've contemplated what you guys have created, I'm reminded of kind of the textbook of building a real estate business, right? The Millionaire real estate agent, doesn't matter what brokerage I go into everyone's quoting from this book. It's kind of like the Bible of real estate, if you want to have a business, not just sell homes, if you want to have a business, the millionaire real estate agent is the book that people reference to as and there's a whole section here about leverage right? Now the who, how and what of real estate and the authors of the book, say leverage answers three questions in your business? Who is going to do it people? How will they How will they DO IT systems? Or what will they do it with tools? And the thing that I want to point out from this book here, is that what broker hive what you guys have created Linden is a massive tool for people to use, in order to get more of their time back be able to serve their clients at a higher level? Tell me a little bit how you came up with this idea for a broker hive? Like what is it and tell us how you came up with it?
Lyndon Hansen
Yes, so it all started eight months ago, when my fiance and I were heading to the hospital to deliver our second son. And I had so many appointments to book out that day, and just so much to do that I was not able to get enough coverage, and bless my fiance's heart, I ended up having to go into where the same day. So what I found was a major problem that while we all have these busy careers, we also have a life. And it comes to a point where we just shouldn't have to put up with something like that, because we don't have the tools in place to be able to get the coverage, we need to fill the bandwidth when we need it. So that's when we add broker hi got together and really tried to to come up with the simplest form of a tool that we could come up with. So what we created is an agent only platform, which allows realtors to post and except work for each other, which allows us the ability to be in multiple places at once. So we do that by delegating tasks to those with the available bandwidth, which acts as a productivity and scalability tool, if you are a busier agent, which I happen to be a part of a productive team in the Portland area, and we do a large amount of business. And if you're a newer agent, it acts as a survival tool, right? If you come in and you don't know how you're going to pay your dues in your fees, than a tool like this, where money is available to gain experience and and earn a little bit of income while growing and sustaining your business. What a great thing. And then at the office level. It's a recruiting tool as well. Because as you know, when you're in the industry, people always asking what you're doing. So to be able to bring people in some of these companies such as Keller Williams happens profit sharing. So the more that we can recruit and bring into to our business, the better we can serve our own careers. Emily,
Justin Stoddart
you know, I'm really interested in some some of the solutions that you guys are touching on here. You said a productivity and a scalability scalability tool for the productive agents, right for experienced agents, not all real estate tasks that are essential to get done. Pay the same Would you agree?
Lyndon Hansen
Correct. And one of the big terms that I'm sure you've heard a lot recently is revenue generating activities, right? dollar generating activity. So what if your dollar per hour has reached a specific level, it makes sense to delegate specific tasks. And that's where the whole idea of teams come in, right? But I can tell you firsthand that I'm on a team and a tool that this would still serve me really more than a few times a week, because we just have so much to do, and we're trying to grow, right?
Justin Stoddart
What are some of the most common tasks that you can delegate to other people? You know, essentially, for those that haven't seen it, I've been privy, to see the software see it in action. And it's kind of it almost has like an Uber like interface, like, it's super impressive, these guys have done a fantastic job. And it like it shows kind of where the task like so if I'm, let's say, a newer agent, and I'm opening this app, and I'm looking, I can see other brokers in my brokerage and specific jobs that they need to have done with different ways to get paid, right, whether I'm bidding on I'll do it for this much. Like there's all kinds of different ways to structure that. I think it's I think, you know, that component of it is absolutely brilliant, what are some of the most frequent things that you see agents using this for some things that really productive agents shouldn't be doing?
Lyndon Hansen
Sure, um, I think open houses is the prime example. Right? I mean, sometimes these last two to three hours, you have preparation, potentially door knocking, scripting, going around setting up signs, and the follow up with that with that, right. So if you're a productive agent, you could be talking about a whole day spent on that one open house. So I think an open house would be an optimal way to use this, I think attending inspections, because those tend to be a long time. And as an agent, as long as we are thoroughly reviewing, we're in contact with the inspector, we get the full details, we can be good to go showing properties or touring, I think especially because being multiple places at once, just allows you to be that much more productive, right. So some of these are going to be emergencies. Some of these are going to be jobs that are scheduled out and really thought out, right. So showing houses I think is very, very important to well, if I'm on the east side, and I need to be on the west side with something else, then I quickly pop on their delegated and it's done, I don't need to worry about it, we have tracking in place to send notifications, the payments, we have partnered with square, so it's automated, and you don't have to worry about that at all.
Justin Stoddart
So it's so slick again, can everything that you've described, there is an eight, especially here in the Portland market, I know there's a lot of going a busy market places around ...
