Shows
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow Zencastr Could Acquire User Signups Using SEOZencastr has built a strong brand over the last eight years.
Yet, its competitors (like Riverside) outperform them on Google.
In today's episode, I share how Zencastr could use SEO as a customer acquisition channel.
Specifically, I share how they can:
Build free tools to capture problem-aware prospects.
Strategically create Jobs To Be Done listicles and How-To content.
Capture solution-aware prospects who don't know how they differ from competitors.
And many more.
Found this teardown helpful?
Do not forget to subscribe to my podcast to be the first to know when...2023-10-2714 minBeyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow I'd Acquire User Signups For SendFox Using SEO
SendFox competes in the $1.2B+ email marketing industry.
Yet, they're not using SEO to drive growth.
In this episode (which is the first in a new series that I'm starting), I share how the SendFox team could use SEO to grow organic traffic and acquire user signups.
Specifically, I share how they can:
Rank for high-intent non-branded keywords.
Position themselves as an alternative to their top competitors.
Capture people who are undecided about using their product.
Want me to audit your SaaS startup's SEO strategy (for free)?
Click the link below ASAP:
https://yourcontentmart...2023-10-0911 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow Datapad Used ROI-driven SEO To Acquire 1000+ Signups Monthly In 6 Months | John Ozuysal, Co-founder & CMO, Datapad (#7)In this episode of The Beyond Traffic Podcast, I interviewed John Ozuysal, Co-founder & CMO at Datapad, and discussed the SEO playbook he used to grow organic traffic to 25,000 and signups to 1,000+ per month in 6 months.
************************
What we covered in this episode
************************
2 Things To Consider Before Investing In SEO as a SaaS Startup.
How To Analyze The Traffic & Business Potential of Keyword Opportunities.
How Datapad Uses The Jobs To Be Done Interview Approach To Identify High-intent Keyword Ideas.
How To Identify Untapped Zero V...2023-05-1848 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow Scribe Used Surveys and User Feedback To Grow Blog Traffic From 0 To 40,000 in 8 Months | Jakub Rudnik, Director of Content Marketing, Active Campaign (#6)In this episode of The Beyond Traffic Podcast, I interviewed Jakub Rudnik, Director of Content Marketing at Active Campaign, and discussed the SEO playbook he used to grow Scribe’s organic traffic and revenue in less than 12 months.
************************
What we covered in this episode
************************
What SaaS Startups Should Consider Before Going All-in With SEO.
How Scribe Turned Customer Insights Into Profitable Content Ideas.
How To Choose The Best Keywords To Target For Your SaaS Startup.
How To Show The ROI of Your SaaS Startup's SEO Program.
How...2023-05-0450 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow Writesonic Used AI-Generated Content To Drive 2M+ Organic Visitors In Less Than 8 Months | Manvi Agarwal, Content Marketing Lead (#5)In this episode of The Beyond Traffic Podcast, I interviewed Manvi Agarwal, Content Marketing Lead at Writesonic, and discussed How the company uses AI to create content that drives organic traffic and acquires user signups.
************************
What we covered in this episode
************************
Writesonic's 2M+ Clicks Organic SEO Playbook.
How Writesonic Uses G2 For Content Ideation and Production.
How To Use AI To Scale Content Production and Drive Business Results.
Leveraging Zero Volume Keywords as an Underdog SEO Strategy
T...2023-04-2042 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow Userpilot Scaled Content Production To 100 Blog Posts Per Month Without Compromising Quality | Emilia Korczynska, Head of Marketing (#4)In this episode of The Beyond Traffic Podcast, I interviewed Emilia Korczynska, Head of Marketing at Userpilot, and discussed How SaaS startups can realistically scale content production without compromising quality.
************************
What we covered in this episode
************************
Why SEO could be a wise investment for your SaaS startup.
How to scale content production without compromising quality.
How to leverage programmatic SEO as a SaaS startup.
Userpilot’s Product-led SEO Strategy
How to build a SaaS startup’s content operations from scratch
And many more
...2023-04-0638 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsWhy SaaS Founders Should Invest In SEO From Day One With Craig Hewitt, Founder of Castos.com (#3)In this episode of The Beyond Traffic Podcast, I interviewed Craig Hewitt, Founder of Castos.com, and discussed How SaaS founders should approach SEO to get the maximum ROI for their investments.
************************
What we covered in this episode
************************
Why SaaS startups should invest early in SEO.
The Underrated SEO strategy that works for SaaS startups.
How to use free tools to drive organic growth and signups.
Is SEO a Wise Investment for all Startups?
Fractional marketing for SaaS startups.
2023-03-2335 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow SaaS Startups Can Unlock Organic Traffic & Business Growth With Zero Volume Keywords | Mark Williams-Cook, Founder of AlsoAsked.com (#2)In this episode of The Beyond Traffic Podcast, I interviewed Mark Williams-Cook, Founder of AlsoAsked.com, and discussed How SaaS Startups can leverage Zero Volume Keywords for Organic Traffic and Business Growth.
************************
What we covered in this episode
************************
Why Zero Volume Keywords is now more important than ever
How a local insurance company competed against national brands on search using Zero Volume Keywords
How to identify zero volume keywords that drive business results
The most impactful zero volume keyword types for SaaS startups
How SaaS startups can drive revenue from their SEO...2023-03-1553 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsHow SaaS Startups Can Drive Business Results From SEO With Ben Sailer, Director of Inbound Marketing at WordPress.com #1In this episode of The Beyond Traffic Podcast, I interviewed Ben Sailer, Director of Inbound Marketing at WordPress.com, and discussed How SaaS Startups can drive business results from SEO
************************ What we covered in this episode: ************************
Why Wordpress.com is going all-in with SEO
Why Customer Research Should be the foundation of your SEO strategy
How to do customer research as a SaaS startup
Common mistakes that SaaS startups make with SEO
How SaaS startups can differentiate with content.
And many more
************************ Useful Links: ************************
WordPress Website: https://wordpress.com/
Ben Sailer...2023-03-0748 min
Beyond Traffic Podcast | ROI Driven SEO For B2B SaaS StartupsIntroduction of Beyond Traffic PodcastWelcome to Beyond Traffic Podcast, a new podcast hosted by AbdulGaniy Shehu.
In this podcast, you’ll hear from Marketing Executives and Founders at B2B SaaS startups on how they’ve used SEO to achieve specific business goals.
You’ll also learn how to communicate the impact of your SEO program better.
If you’re ready to learn how to take a holistic approach to drive results from your SEO efforts - this is the podcast for you.
The podcast launches today, so check it out and give it a listen. 2023-03-0306 min
More Perfect MarketingThe One About The Relationship Between SEO and Content (with AbdulGaniy Shehu)When you want to get the love and attention of the search engines, one of the smartest investments you can make is to develop meaningful content on your website. But content marketing isn't just about getting traffic. Nope, it can (and should) also be used for converting readers into customers.
In this episode, we chat with AbdulGaniy Shehu who studied Mathematics in school and spent time as an active journalist during his undergraduate years. That;'s when he was introduced to the world of freelancing, and eventually to content marketing.
AbdulGaniy's quest to contribute to...2022-11-1437 min
The Benjamin Boman PodcastHow To Use SEO to Get Trial Signups with AdulGaniy ShehuAbdulGaniy Shehu is the founder and chief content strategist and Your Content Mart, an agency focused on SEO-driven SaaS content marketing, leveraging this part of the funnel. We had a fantastic chat about how to do this, including the 5 main content types, how to get the ideas, and producing and measuring the content. Read the full show notes and summary analysis here.2022-07-1253 min
Indie Marketing PlaysHow to use SEO to acquire users | AdulGaniy ShehuAbdulGaniy Shehu is the founder and chief content strategist and Your Content Mart, an agency focused on SEO-driven SaaS content marketing, leveraging this part of the funnel. We had a fantastic chat about how to do this, including the 5 main content types, how to get the ideas, and producing and measuring the content. Full show notes here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit indiemarketingplays.com2022-07-1253 min