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ActiveCampaign
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ABM na Prática
Vendas Tech, Parcerias Estratégicas e Automação para Escalar Negócios B2B - Barbara Chaves ActiveCampaign
➡️ Aprenda ABM: http://accountbasedmarketing.com.br/➡️ Maestro ferramenta de orquestração em ABM: https://maestroabm.comUse ActiveCampaign com desconto: https://www.activecampaign.com/?_r=D2T7R3KWNo episódio de hoje do ABM na Prática, recebemos Barbara Chaves, Senior Partner Acquisition Manager na ActiveCampaign, para falar sobre parcerias estratégicas, vendas complexas e automação no universo SaaS e B2B. Com mais de 7 anos de experiência em Sales Tech, Inside Sales e Parcerias, Barbara passou por empresas como RD Station, Octadesk e ActiveCampaign, ajudando a escal...
2025-03-15
51 min
VA-Team - Background Heroes
Folge146 - 22 Türchen - ActiveCampaign
📧 ActiveCampaign: Dein Tool für smartes E-Mail-Marketing In dieser Folge stellen wir dir ActiveCampaign vor – das leistungsstarke Tool für automatisiertes Marketing und Kundenmanagement. Erfahre, wie du mit personalisierten Kampagnen deine Kundenbindung stärkst und effizienter arbeitest. 🚀 💡 Was erwartet dich?ActiveCampaign Basics: Was das Tool bietet und wie du es einsetzt. Automatisierung leicht gemacht: Workflows erstellen, die dir Zeit sparen. Kundenbindung stärken: So erreichst du deine Zielgruppe gezielt und persönlich. Optimierungstipps: Analysen nutzen, um Kampagnen zu verbessern. 💬 Ideal für Unternehmer, die professionelles E-Mail-Marketing und...
2024-12-22
06 min
The Content Cocktail Hour
Bringing Life Into AI-Powered B2B Content with Jeremy Collier, ActiveCampaign
“I don't think AI is gonna replace content managers and people who are coming up with the ideas and actually fleshing them out, especially in B2B," says Jeremy Collier, Content Marketing Manager at ActiveCampaignIn this episode of The Content Cocktail Hour, Jeremy Collier, Content Marketing Manager at ActiveCampaign, talks about how AI and innovative SEO strategies are shaping the future of content marketing. Jeremy also takes us along on his inspiring career journey, from his early days as a video game tester to his current role at ActiveCampaign. He also explains the po...
2024-10-01
25 min
The Content Cocktail Hour
Amplifying Your LinkedIn Presence featuring Casey Hill, ActiveCampaign
"Content that includes personal perspectives, anecdotes, and real experiences tends to rank better on Google. This type of content is also performing well on other platforms, including third-party sites and social media channels like TikTok," says Casey Hill, Senior Growth Marketing Manager of ActiveCampaign.In this episode of The Content Cocktail Hour, Casey Hill, Senior Growth Marketing Manager at ActiveCampaign, shares how to optimize Reddit for search traffic and content testing and build a data-driven LinkedIn presence. We'll also discuss his strategic approach to podcasting, including content repurposing and fostering debates for better engagement. T...
2024-08-06
32 min
Stop The Scroll w/ Brianna Doe
How ActiveCampaign Built a Winning Influencer Program + Tons of Tactics & Insights You Haven't Heard Before w/ Casey Hill | Ep 21
In this episode, host Brianna Doe welcomes Casey Hill, the Senior Growth Marketing Manager at ActiveCampaign, to discuss building an influencer marketing program from the ground up.=========================================Best Moments:(01:16) Casey shares insights into how he started building ActiveCampaign's influencer marketing program(02:03) He explains the compensation model they used, involving cash, affiliate commissions, and free software accounts(04:12) Casey discusses some challenges they faced, such as assuming all audiences were identical across channels(06:23) He talks about the importance of understanding what the influencer can control in terms...
2024-07-30
38 min
All Systems Go! Marketing Automation and Systems Building with Chris L. Davis
ActiveCampaign Updates for Q2, 2024 feat. Kay Peacey
Send us a textEp. 189 - In this episode, Chris invites back Kay Peacey, a world-leading ActiveCampaign specialist and founder of Slick Business. They dive into the latest updates and features released by ActiveCampaign in Q2 2024, including new email sending limits, crucial email authentication changes, recurring payment integrations, and powerful enhancements to email engagement tracking. Kay shares valuable insights from her role on ActiveCampaign's Customer Advisory Board, offering a unique insider's perspective. Whether you're a seasoned ActiveCampaign user or just getting started, this episode is a must-listen to stay ahead of the curve and unlock the full...
2024-05-09
1h 05
Marketing Automation Made Simple
S2E06 Make More Time This Leap Year w/ Jeff Rohrs from ActiveCampaign
Wondering how to spend an extra day in February? "Make time for what matters" This is the inspiration behind ActiveCampaign's Leap Day Extravaganza Event scheduled to run on the 29th of February over 29 hours! On the Leap Day Extravaganza Virtual Event, the aim is to assist small business owners and marketers in saving time and increasing productivity through the use of technology, strategy, and process. It will run for 29 hours on February 29th, starting at 8 a.m. Sydney time and ending at 6 p.m. Los...
2024-02-09
29 min
Print to Pixel
Organic Growth and Omni-Channel Efficiency at ActiveCampaign with Casey Hill #12
In this episode we have Casey Hill, the Senior Growth Marketing Manager at ActiveCampaign, a global leader in marketing automation, email marketing, and CRM. With over a decade of experience propelling software companies to rapid growth, Casey pioneers creative strategies, from garnering millions of views on platforms like Quora and LinkedIn to securing podcast appearances. In his current role, he focuses on building organic growth engines to drive ActiveCampaign towards a $1 billion Annual Recurring Revenue (ARR).Additionally, Casey consults with major firms like McKinsey and Blackrock, providing institutional guidance on topics such as SMB marketing vendor selection, Sa...
2023-11-23
24 min
Higher Ed Storytelling University
#42 - LinkedIn Growth Hacks for Higher Ed Marketers w/ Casey Hill from ActiveCampaign
My guest today is Casey Hill, a growth veteran with over a decade of experience helping software companies scale fast. In this episode, we dive deep into LinkedIn strategy and optimization for higher ed marketers. Casey currently leads organic growth at ActiveCampaign, where he's pioneering creative ways to grab attention and break from the mold.Key Takeaways:Use firsthand experiences and specifics in your LinkedIn posts to establish authority and credibility. Share actual data, metrics, and examples from your own work.Post frequency matters - you can now post more regularly without worrying about cannibalizing...
2023-10-25
58 min
Software Spotlight
ActiveCampaign's Growth and Vision for Marketing Automation
This Software Oasis podcast episode features Xiaofei Zhang from ActiveCampaign discussing the company's founding and growth. Learn more and sign up for a Free ActiveCampaign trial. ActiveCampaign started in 2003 to serve small businesses with marketing and sales automation software. After operating for over 10 years, ActiveCampaign transitioned to a SaaS model in 2016, which kickstarted tremendous growth. Today ActiveCampaign has over 800 employees and reached over $150 million in revenue in 2020. Zhang discusses ActiveCampaign's focus on customer-driven innovation, leveraging automation, and integrating AI capabilities like generative content creation. Key topics include email marketing, CRM, and building an open ecosystem of over 900 integrated apps...
2023-10-10
53 min
SaaS Marketing Superstars
Marketing Leadership with ActiveCampaign CMO Shay Howe
In this episode of the SaaS Marketing Superstars podcast, Shay Howe discusses his unique career journey to becoming the CMO of ActiveCampaign and what it's like leading a large marketing team at a company with over $100M ARR.Episode Highlights ● How his experience in the world of design and engineering influences his current role as the Chief Marketing Officer at ActiveCampaign (0:43)● How big is the marketing team at ActiveCampaign (5:46)● How to manage a large multi-talented marketing team (8:53)● How ActiveCampaign differentiates itself in the highly commoditized email automation market (11:47)● The importance of brand building and how Active...
2023-10-09
36 min
Marketing Spark (The B2B SaaS Marketing Podcast)
Marketing Insight with Shay Howe: Navigating the Future of ActiveCampaign
In this episode, we sit down with Shay Howe, Chief Marketing Officer of ActiveCampaign, to delve into the ever-evolving landscape of digital marketing. Shay shares his expert perspective on the future of owned data, the role of email marketing in a world overflowing with information, and ActiveCampaign’s strategic acquisition of Postmark.Shay explains how the importance of owned data is growing in marketing strategies, allowing businesses to create personalized and efficient experiences for their customers. Diving into the acquisition of Postmark, Shay sheds light on how this strategic move aligns with ActiveCampaign’s visio...
2023-10-05
33 min
Ecommerce On Tap
Unlocking eCommerce Success: Secrets of Personalization, AI, and Multichannel Marketing with Damian from ActiveCampaign
Join us for an enlightening conversation with Damian Amaya from ActiveCampaign as we dive deep into the world of eCommerce. Discover the secrets to eCommerce success as we explore the power of personalization, AI-driven content generation, and the art of crafting multichannel marketing strategies. Damian shares invaluable insights and practical tips for eCommerce entrepreneurs, whether you're just starting or looking to scale your business. In this video, you'll learn: The significance of personalization and first-party data in eCommerce. How AI-driven content generation tools can supercharge your marketing efforts. The importance of...
2023-09-19
16 min
Remarkable Content with Ian Faison
The Office: B2B Marketing Lessons from the Benihana Christmas Episode with Jakub Rudnik, Director of Content Marketing at ActiveCampaign
Characters in your B2B marketing are polished, smooth, suave, always smiling. They never feel awkward, even when they’re asking for more budget or getting negative feedback. Stop that.Let your characters be and feel awkward in those moments. Because you want your audience to think, “Oh, they get me.” And because we’ve all felt awkward at work. Today, we’re taking notes from a show that has made us all cringe: The Office. Alison Herman wrote for The Ringer that cringe comedy resonates with the audience because “Cringe often comes with a reassurance t...
2023-09-06
50 min
Take a Breath
Livvy Wong - Director of Engineering at ActiveCampaign
We do not normally have guests on the "Take a Breath" podcast but when we do we make sure they are special. Livvy Wong is the Director of Engineering at ActiveCampaign.www.activecampaign.comAside from being a very accomplished and successful executive in a thriving company...Livvy is a very interesting and cool person. Livvy discusses her meditation practice and how she approaches her day. Livvy is an amazing ambassador of ActiveCampaign.She touches on why and how ActiveCampaign is used by more than 185,000 businesses and growin...
2023-08-16
29 min
All Systems Go! Marketing Automation and Systems Building with Chris L. Davis
ActiveCampaign Insights: New Pricing Structure, Latest Trends and Strategies feat. Kay Peacey
Send us a textEp. 163 - What’s going on in the ActiveCampaign world? In this episode, Chris has the pleasure of welcoming back Kay Peacey, the UK's leading ActiveCampaign specialist and the founder of Slick Business. Join them as they discuss the latest updates with ActiveCampaign; including but not limited to ActiveCampaign’s new pricing and overage policy. They also cover common mistakes businesses make when implementing automated marketing systems and share best practices for creating effective email marketing campaigns. Kay even explains a little-known, but highly valuable ActiveCampaign feature that most users aren’t yet taking...
2023-06-15
55 min
Tienes un Email, tu podcast de Email Marketing
256. Por qué he dejado de recomendar ActiveCampaign
¿Qué me ha llevado a dejar de recomendar ActiveCampaign como herramienta de Email Marketing? ¿Qué está fallando en ActiveCampaign? ¿En qué momento deberías plantearte cambiar a otro proveedor de servicios de Email Marketing? Durante mucho tiempo, cada vez que me pedían consejo sobre herramientas de Email Marketing y especialmente sobre cuál elegir mi respuesta ha sido así de clara: Mailchimp no ActiveCampaign GetResponse Las cosas han cambiado. No solo para mí (que también, como consecuencia de lo que te voy a contar en este episodio del podcast), sino en el ám...
2023-04-24
25 min
Atlanta Business Radio
Shay Howe With ActiveCampaign
Shay Howe is Chief Marketing Officer at ActiveCampaign, where he leads the marketing, customer activation, partnership, platform strategy, and ActiveCampaign Postmark teams. He has previously held leadership positions across product and design. His product-led growth approach has helped scale the company into a global tech unicorn. Prior to ActiveCampaign, Shay was Vice President of Product […] The post Shay Howe With ActiveCampaign appeared first on Business RadioX ®.
2023-01-30
00 min
Self-Publishing Made Easy Now
Is ActiveCampaign Right For Your Book Email Marketing?
Is ActiveCampaign An Effective Book Email Marketing? CLICK to find out! =================================================== 🔥Email List Management ► ActiveCampaign https://selfpublishingmadeeasynow.com/activecampaign ☆★☆ FREE Self-Publishing Secrets Checklist! ☆★☆ https://selfpublishingmadeeasynow.com/freechecklist ☆★☆ FREE 1-On-1 Discovery Session With Chris! ☆★☆ https://selfpublishingmadeeasynow.com/Discovery =================================================== ☆★☆ COURSE: Content Marketing Made Easy For Self-Publishers ☆★☆ https://selfpublishingmadeeasynow.com/ContentMarketing ☆★☆ Join the Self-Publisher 1-On-1 Program (while slots are available) ☆★☆ https://selfpublishingmadeeasynow.com/sp1on1program ☆★☆ Group Coaching for Self-Publishers with Chris! ☆★☆ https://selfpublishingmadeeasynow.com/group-coaching ☆★☆ COURSE: Book Formatting Made Easy F...
2023-01-22
14 min
Rise of RevOps
Making Good Decisions with Bad Data, with Adam Tuttle, Director of Revenue Operations at ActiveCampaign
This episode features an interview with Adam Tuttle, Director of Revenue Operations at ActiveCampaign. ActiveCampaign's category-defining Customer Experience Automation Platform (CXA) helps over 180,000+ businesses in 170 countries meaningfully engage with their customers. Adam joined ActiveCampaign 10 years ago as the ninth employee at the company. Starting as the first Account Manager, Adam worked his way up to Sales Director opening the first international office in Sydney before returning to the US to transition into RevOps. On this episode, Adam discusses the importance of defining RevOps within an organization, the challenge of making good decisions with bad data, and why i...
2022-09-06
43 min
Jordan Platten's Audio Experience
Best Email Marketing Automation Software - ActiveCampaign Tutorial For Beginners (2022)
Send us a text📧 Best Email Marketing Automation Software - Active Campaign Tutorial For Beginners (2022)🔷 ActiveCampaign: https://www.activecampaign.com/?_r=5T1KAU6JEmail marketing automation is something absolutely all businesses need to include in their 2022 marketing strategy if they want to increase their conversion rates and sales.My team and I have used numerous email marketing software in the past, but nothing has compared to the simplicity and all-in-one features ActiveCampaign offers!Original upload date: May 30, 2021Original video: https://youtu.be/gJPQ6-14pYkMa...
2022-08-11
20 min
Pipeline Visionaries
Strategies to Drive Brand Differentiation with Maria Pergolino, CMO of ActiveCampaign
This episode features an interview with Maria Pergolino, CMO of ActiveCampaign. ActiveCampaign gives businesses of all sizes access to over 500 pre-built automations that combine transactional email, email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Maria has served as a senior marketing leader for global B2B technology organizations for almost two decades. She’s known for building world-class go-to-market teams that drive growth, differentiation, and category leadership.On this episode Maria shares her strategies to drive brand differentiation, the importance of setting goals for customer success, and th...
2022-08-09
40 min
Traction
Five Growth Lessons From Scaling to $75+ Million in Revenue with Jason VandeBoom at ActiveCampaign
On this episode of the Traction podcast, host Lloyed Lobo welcomes Jason VandeBoom, Founder & CEO of ActiveCampaign. ActiveCampaign has managed to build a big business by taking some less-than-obvious paths. Jason shares his take on traditional growth strategies. He tells us why they don’t always make sense and gives a breakdown of the lessons learned from scaling the unscalable into a long term sustainable business. More specifically, Jason discusses: 0:56 - ActiveCampaign’s founding story 3:12 - Prioritize customer experiences over product experien...
2022-08-08
22 min
LMScast
362: How To Create A Recurring Revenue Membership Site With Kay Peacey From ActiveCampaign Academy
Kay Peacey is back again on LMSCast as a guest! She is from slickbusiness.co. She is a shining example of an expert, somebody who really cares about their community. She has built a successful training-based membership site around her expertise on ActiveCampain. She took a whopping 5 years+ time to record the course materials for ActiveCampaign. So, you can imagine how much value and insight we are going to get from her. In this episode, we are going to learn about what she has done so far, her decision-making process, some of the important bits, etc. We will also try...
2022-06-18
54 min
Growth Decoded
Episode 22: How to find your target audience
Ramon Ray is an expert on personal branding as a tool for small business success. He's an author of 5 books, successful entrepreneur, the founder of Smart Hustle Media, and a keynote speaker and event host who brings events to the next level.Ramon is passionate about helping businesses to start and build their personal brands, and using that to market and sell BETTER. In this conversation, Ramon stopped by to talk through his approach to finding the right audience.You'll learn:→ The rule that comes before, "Know your customer"→ Why you should take a st...
2022-04-28
32 min
Backend Brain Podcast
Platform Review: ActiveCampaign
As an entrepreneur, choosing an email marketing tool can be an overwhelming task. With so many platforms and tools out there, we totally get it. So today, we are here to give you the low down on ActiveCampaign and why it is our favorite email marketing platform we recommend for your biz! What We Cover In This Episode: -What Is ActiveCampaign -Who ActiveCampaign Is Great For -Our Fav ActiveCampaign Features -->Get The Full Show Notes Here! Links Mentioned: Chec...
2022-02-09
14 min
Growth Decoded
Episode 13: Site Tracking
Today's episode investigates, "Site Tracking" and how you can use it to improve your customer experience.Site Tracking connects the actions your contacts take across your website to your sales and marketing efforts. It is, effectually, your websites ears or digital listening system. Site Tracking gives you the ability to see what your contacts are interested in, and store that information via segmentation for future use in your targeted communications.In this episode you'll get answers to the questions:• What is site tracking?• How do you set it up?• What are some d...
2022-02-08
35 min
Growth Decoded
Episode 12: Holiday & End-of-Year Planning
In this episode, we investigate “Holiday Preparation & End-of-Year Planning” and focus on how you can create effective holiday marketing campaigns, as well as ways to finish the year strong and start the new year off right.The holiday and end-of-year period are changing and look different to businesses and consumers. More holiday shopping is moving online creating a hybrid holiday experience, split between online and in-store shopping. Consumers expect positive customer experiences, and businesses must adapt the processes and prepare to deliver the experience in both places.We’ll work to understand:Best practi...
2022-02-01
44 min
Growth Decoded
Episode 11: Thought Leadership
For our return to Growth Decoded, we investigate the topic of, "Thought Leadership" — from Content Marketing World in Cleveland, Ohio!The Grow Team attended Content Marketing World and had the incredible opportunity to sit down with some of the best and brightest minds in the content marketing universe. Our guests for this episode include:— Joe Pulizzi— Zontee Hou— Michael Barber— Melanie Deziel— Jay Baer— Ann Handley— Rachel Mann— Lee Odden— Carla Johnson— John JantschWe sat down with each guest to discuss the topic of thought leadership and...
2022-01-20
57 min
Growth Decoded
Episode 9: Email Analytics
This is Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.In this episode, we investigate the topic of “Email Analytics” and explore how you can use them to segment your audience, learn who your engaged contacts are, keep your contact list clean, and improve your email deliverability.You'll learn how to move past open and click-through-rates, strategies to increase email engagement, and hear new perspectives on the Apple iOS 15 update.You'll hear from Dr. Ada Barlatt — founder and data scientist at Opera...
2022-01-03
1h 12
Growth Decoded
Episode 8: Facebook Custom Audiences
This is Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.In this episode, we investigate the topic of “Facebook Custom Audiences” and learn how to use them to re-target individuals who have shown an interest in your brand. You'll hear from a Facebook ads expert, and a successful business owner who successfully uses custom audiences to sell, upsell, re-target, and educate!How do they work? What do folks get wrong about them? What are the different types of them and when should you us...
2021-12-07
1h 00
Growth Decoded
Episode 7: Abandoned Cart
This is Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.In this episode, we investigate the topic of “Abandoned Cart” and how ecommerce businesses and digital storefronts can use simple reminder emails to reclaim a significant percentage of lost revenue.We'll hear from Jonathan Young, the Ecommerce Manager at J!NX and Dawn Manske, Founder & CEO at Made for Freedom about how they use abandoned cart automations.Join us for today's episode on Abandoned Cart and you'll learn:What is Abandoned Cart, a...
2021-11-24
53 min
What is UX?
S3E8 An Interview with Shay Howe, Senior Vice President of Platform Strategy, ActiveCampaign
Shay Howe is the Vice President of Platform Strategy at ActiveCampaign, where he leads platform experience and ecosystem, strategic partnerships, and product, front-end, and communication design. He works to make the customer a hero, helping them create ideal customer experiences through intuitive products, marketing, and integrations.Prior to ActiveCampaign, Shay was Vice President of Product at Belly and Yello, where he was responsible for product strategy and design. He has previously led product teams at multiple high-growth companies, including Groupon. He has held in-residence roles as an advisor with the Techstars, Lightbank, and Prota...
2021-09-22
43 min
The Product Marketing Experts
Building a Customer-Centric Narrative with Alex Gammelgard, Sr. Director Go-To-Market Strategy at ActiveCampaign
Follow Alex on LinkedIn.Join Alex on Sharebird. Questions covered in this episode:1. Can you tell us a bit about yourself and your role at ActiveCampaign?2. How do you and the product marketing team at ActiveCampaign think about storytelling?3. When you think about telling a new story or working on a narrative, where do you start?4. When that narrative is drafted, how do you refine and revise it to ensure it resonates with customers and the market?5. How do you ensure your narratives are focused on the c...
2021-07-07
34 min
Pyjama-Business: Selbstbestimmt selbstständig mit Lilli Koisser
37: Cleveres und ethisches E-Mail-Marketing mit ActiveCampaign - Lisa Gebler im Interview
Lisa Gebler ist Expertin für Technik im Online-Business und E-Mail-Marketing mit ActiveCampaign. Vor zwei Jahren hat sie mir dabei geholfen, mit meiner Liste von GetResponse auf ActiveCampaign umzuziehen. Im Interview habe ich sie gefragt: Was ist E-Mail-Marketing? Was ist ein Funnel? Für wen oder was eignet sich E-Mail-Marketing (nicht)? Eignet sich E-Mail-Marketing für B2B-Freelancer*innen oder Redakteur*innen, bei denen die Akquise großteils über Beziehungen und Empfehlungen läuft und die nur wenige Kund*innen pro Monat brauchen? Welche Anbieter gibt es und worauf sollte man bei der Auswahl achten? Mia fragt: Welcher Anbieter eignet sich am...
2021-06-17
1h 02
Escala tu Negocio con Funnels de Ventas - El Podcast de EnAutomático
Sácale el máximo provecho a la integración de ThriveCart y ActiveCampaign con esta automatización. #147
El Dia de hoy les comparto un tema de los que me encanta hablar es de las automatizaciones con ThriveCart y ActiveCampaign ThriveCart es una pasarela de pago prometer review Alta conversión Fácil uso Impuestos fáciles ActiveCampaign herramienta de automatización por excelencia Cuando vender algo con ThriveCart + Zapier + ActiveCampaign Trigger Producto Principal Bump Cualquier producto ActiveCampaign Etiqueta es el nombre del producto Lista Customer Automatización de gracias general Custom Field o diversos email por goals. Si tiene...
2021-01-15
09 min
Marketing Digital En Automático
Sácale el máximo provecho a la integración de ThriveCart y ActiveCampaign con esta automatización. #147
El Dia de hoy les comparto un tema de los que me encanta hablar es de las automatizaciones con ThriveCart y ActiveCampaign ThriveCart es una pasarela de pagoprometer reviewAlta conversiónFácil usoImpuestos fáciles ActiveCampaign herramienta de automatización por excelencia Cuando vender algo con ThriveCart + Zapier + ActiveCampaign TriggerProducto PrincipalBumpCualquier producto ActiveCampaignEtiqueta es el nombre del productoLista CustomerAutomatización de gracias generalCustom Field o diversos email por goals....
2021-01-15
09 min
The Backbone: a journey inside finance at a startup
Ep. 57: Lessons learned from hyper-growth & scaling to $100M+ ARR, 100k customers and raising $100M with Tim Compton, SVP of Finance at ActiveCampaign
Tim Compton, SVP of Finance at ActiveCampaign I chat with Tim about: His career journey from EY to the transition into tech including stints at Google, Groupon and Geofeedia, before taking on his current role at ActiveCampaign. What ActiveCampaign does and what it’s all about. Comparing ActiveCampaign’s hyper-growth to Groupon and what it means for the finance function. For context, ActiveCampaign crossed some impressive milestones. At the start of 2020, the company raised a $100M round from Susquehanna Growth Partners. The company has passed the $100M ARR milestone and has over 100k total customers. Tim joined the comp...
2020-11-25
00 min
Mad Over Videos by guch
MOV Podcast - Ep 19 Feat. Ernie Santeralli of ActiveCampaign | Mad Over Videos by guch
Ernie Santeralli of ActiveCampaign gets things off the ground by establishing the reason at the outset. Ernie Santeralli is the Multimedia Content Manager at ActiveCampaign, a SaaS platform that helps businesses go beyond marketing automation to optimize their customers' experiences. Prior to becoming the Multimedia Content Manager for ActiveCampaign, Ernie established his experience as an Inside Sales Representative, in which he understood the core language and voice of his customers which in turn enabled him to develop a strong relationship with his customers and genuinely track and communicate to their needs. With this...
2020-11-20
1h 05
Beyond the Roadmap: Product Talk with AWH
MVPs vs MLPs: Interview with Veronica Hudson, Senior Product Manager at ActiveCampaign
As a product manager how do you balance creating a product that is minimally viable and at the same time lovable? In this episode, I chat with Veronica Hudson, Senior Product Manager at ActiveCampaign on striking the balance between MLPs (Minimum Lovable Products) and MVPs (Minimum Viable Products). We discuss the difference in thinking between these two approaches and how to intelligently use both frameworks to create amazing products. Veronica brings over seven years of experience in senior product management at companies like Twilio, SendGrid, and now ActiveCampaign. activecampaign.com (https://www.activecampaign.com/) awh.net (https://www.awh.net/)
2020-10-05
22 min
The Kind Boss
The Kind Boss Episode 18: How to Automate your Business Using ActiveCampaign Automation with Jorge Gasca
It is super important to know how to automate your business so that you can free yourself up to do more! There are many tools out there to help you design a lead nurturing marketing automation system, and one of the best is ActiveCampaign. In this episode of The Kind Boss, founder of Outsourcing Angel, Linh Podetti speaks to Jorge Gasca, CEO of Three Steps Business. A highly experienced marketing automation coach, Jorge shares his lead generation tips using ActiveCampaign automation systems and processes. A well-thought-out lead nurturing campaign is the difference you need to give your...
2020-08-25
27 min
The Foundr Podcast with Nathan Chan
318: Global SaaS Powerhouse ActiveCampaign CEO Jason VandeBoom Talks About the Importance of Following Your Instincts
Founder and CEO of ActiveCampaign Jason Vandeboom sits down with Foundr’s Nathan Chan to discuss his journey from launching a small part-time business to running a global SaaS empire.An email marketing, marketing-automation, and sales CRM platform, Jason owes the company’s success to its “customer first” approach and mindful framework.By throwing out the “product-first SaaS playbook” to a more customer-centric model, ActiveCampaign has evolved from an old-school on-premise contact management company to over 90,000 customers in 161 countries.Jason doesn’t believe in a time-box window for creation, and he discusses his belief that you...
2020-08-05
48 min
LMScast
282: How to use ActiveCampaign with Your Online Course or Training Based Membership Website
Kay Peacey joins Chris Badgett on this episode of LMScast to discuss how online course creators and membership site owners can take advantage of ActiveCampaign for automating their marketing. For those unfamiliar with it, ActiveCampaign is a CRM tool that allows you to store contact records for all of your list (email, phone, name, custom fields, etc.). ActiveCampaign is a great tool for the balance between being a powerful tool and relatively easy to use when compared to Infusionsoft. There are a few different levels of CRMs we recommend at LifterLMS. Typically the stack is laid out as follows: MailChimp...
2020-08-04
40 min
Marketing Mavericks Show
B2B Marketing Automation using ActiveCampaign - Marketing Mavericks Show #2
Have you ever wondered where the best potential for new sales in B2B marketing lies? In business sales, just a very small amount of leads straight away convert into a deal. Companies need at least a few follow-ups to establish trust with a prospect to achieve a sale. For B2B sales, 80% of deals close between the 5th and 12th contact with the potential customer. Now, there are two essential questions every business needs to think about: 1) How can make the first 12 follow-ups as effective and efficient as possible?
2020-06-08
39 min
SaaS Sessions
S2E18 - Design data and metrics ft. Shay Howe, VP of Design at ActiveCampaign
In this episode, we hosted Shay Howe, VP of Design at ActiveCampaign to talk about design data and metrics.Shay tells us how ActiveCampaign performs their UX research and how they make data-driven decisions. We also discuss, what is data for design? What are the metrics a design team can track?Can we associate design to growth as well?All this and more with Shay in this episode.Connect with Shay on LinkedIn - https://www.linkedin.com/in/shayhowe/Visit ActiveCampaign - https://www.activecampaign.com/
2020-06-03
24 min
Ivan So, HDcourse Podcast
ActiveCampaign 獲得 B 輪一億美元,看看他們未來有什麼發展
ActiveCampaign 獲得 B 輪一億美元,看看他們未來有什麼發展 上星期收到一封電郵,說 ActiveCampaign 已獲得 1 億美元資金用在 Series B。 使用 ActiveCampaign 年資 我用了 ActiveCampaign 大概一年,以前曾用過Mailchimp,madmimi 這類 edm 系統。 ActiveCampaign 自動化功能 後來石 Sir 介紹我用 ActiveCampaign,它的 Automation 是真正的自動化功能,我發現它的確可以追蹤到用戶的行為,然後作出相應的行動,例如發放適合的電郵,追查用戶點擊電郵裡的哪些連結,從中分析用戶的喜好。 我覺得它越來越好用,現在它獲得巨額資金,說明會繼續進步,增加更多功能,我作為用戶當然歡迎,更期待他們將某些功能也開放給我們這些小用戶 ActiveCampaign 比較特別。 ActiveCampaign 有 9 萬付費用戶 看數據現在它有 9 萬用戶,都是付費用戶,沒有試用版,即使電郵數量少也不會得到什麼優惠,所以都是很實在的用戶,其策略跟 Mailchimp 廣收用戶很不同; ActiveCampaign 收入接近 1 億 ActiveCampaign 收入接近 1 億,Mailchimp 2019 年大約三億,是 ActiveCampaign 的三倍; Mailchimp 有一千多員工,ActiveCampaign 有五百多員工。 另外,ActiveCampaign 已經營運了 17 年。 ======================== 🏪「HDcourse 網上課程」http://bit.ly/31h6sbe 🔗「HDbacklink 反向連結」http://bit.ly/395KDOD 💻「HDmasterclass 課程」http://bit.ly/2H4lyYi
2020-02-14
04 min
The Worldly Marketer Podcast
How Being a Global-Native Company Is Paying Off for ActiveCampaign w/ Chris Englund
Chris Englund is the Vice President of International Operations at ActiveCampaign, a software company headquartered in Chicago, Illinois. Founded in 2003, ActiveCampaign helps businesses to connect and engage with their customers through email marketing, marketing automation, and CRM tools. Born and raised in the U.S., Chris speaks five different languages, and holds a degree in Latin American Studies and an MBA in Marketing. He began his international career in 2006, and has spent time living and working in Korea as well as in France. Before joining ActiveCampaign, he spent nine years working at HubSpot, most recently as the...
2020-02-08
32 min
The Biz Power Hour
EP6 - The Hidden Power That Lies Within ActiveCampaign
ActiveCampaign is a robust, easy-to-use system that has remapped the landscape of Marketing Automation to help business owners easily take their email marketing (and so much more) beyond. In this month's edition of the Biz Power Hour, we'll sit down with their Director of Channel Sales to talk about how this Chicago-based company is turning heads in their space AND learn all about the hidden powers you can leverage within ActiveCampaign.Get a free trial of ActiveCampaign at http://www.activecampaign.com/freeCheck out the Marketing Flywheel Post at http://www.bizpowerhour...
2019-05-17
1h 14
Music Teachers: Expand Online
059: Marketing Automation with ActiveCampaign [Email Marketing Series #2 of 6]
It’s Episode #2 of the 6 part series we are doing on Email Marketing. Today we are talking with Kelly O’Connell. She is the Principal Product Manager for ActiveCampaign. ActiveCampaign is a marketing automation software platform that started as an email marketing platform and quickly moved into automation focusing on segmentation and optimizing customer journeys. They focus on small/medium size businesses. My first introduction to ActiveCampaign was years ago at a time when it offered more than what my clients needed. But now… it is what I use and is what I highly recommend. We use...
2019-04-17
36 min
Music Teachers: Expand Online
059: Marketing Automation with ActiveCampaign [Email Marketing Series #2 of 6]
It’s Episode #2 of the 6 part series we are doing on Email Marketing. Today we are talking with Kelly O’Connell. She is the Principal Product Manager for ActiveCampaign. ActiveCampaign is a marketing automation software platform that started as an email marketing platform and quickly moved into automation focusing on segmentation and optimizing customer journeys. They focus on small/medium size businesses. My first introduction to ActiveCampaign was years ago at a time when it offered more than what my clients needed. But now… it is what I use and is what I highly recommend. We use...
2019-04-17
36 min
The ActiveCampaign Podcast
Episode 106: Starting a Business Using SEM
Learn how an ActiveCampaign Certified Consultant built a business around Search Engine Marketing to allow him to leave his full-time job
2019-04-05
34 min
Wild Audience FM
Interview with ActiveCampaign CEO, Jason VandeBoom
Interview with ActiveCampaign CEO, Jason VandeBoom Recognized as the leader in the marketing and sales automation for SMBs, ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its SaaS platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages. Wild Audience has teamed up with ActiveCampaign to offer our audience (you!) 1-click automation templates & flexible pricing. Here's how you get started: wildaudience.com/activecampaign/ If you would like to support the p...
2019-02-28
00 min
The ActiveCampaign Podcast
Episode 98: From Physician to Fund Manager Using ActiveCampaign
Eric explains how he, as a physician, used ActiveCampaign to start and grow a fund managing company.
2019-02-08
37 min
The ActiveCampaign Podcast
Episode 89: Growing a Profitable Business from Home
How an entrepreneurial team of two uses ActiveCampaign to drive growth across multiple home-grown businesses.
2018-11-09
31 min
LMScast
198: Internal Training & Course Completions with ActiveCampaign's Director of Education
Chris Davis of ActiveCampaign joins us in this episode of LMScast with Chris Badgett of the LifterLMS team to discuss the business of internal training and strategies for course creators online today. ActiveCampaign is a CRM (Customer Relationship Management) tool, and Chris Davis is the Director of Education there. Chris and Chris talk about what internal training is, and how you can use it in your company to promote growth. Social media has changed the interactions between companies and customers in a huge way. Chris Davis uses how people understand ActiveCampaign and what they say on social media to inform...
2018-09-13
37 min
The ActiveCampaign Podcast
Episode 72: Getting Started With ActiveCampaign
If marketing automation sounds great but you're wondering where to start...start here!
2018-06-22
19 min
The ActiveCampaign Podcast
Episode 70: Using Mindful Decision-Making to Influence Change
A conversation in the ActiveCampaign cafe leads to a discussion around setting goals, adopting a new mindset, and implementing significant changes. Get ready to think big.
2018-06-08
26 min
Strategy Hour | Online Marketing for Business Growth
ConvertKit vs ActiveCampaign
Alright, it’s the episode you’ve all been waiting for. We are finally ready to talk about the biggest change we’ve made in TCC in a long time. We’ve moved email service providers… TWICE and we spoke about this is in our monthly review for April but promised we would break it all down into an episode all of its own. So here it is. Today we are run through the reason why we switched from MailChimp to ConvertKit, and then switched again from ConvertKit to Infusionsoft and then again from Infusionsoft to ActiveCampaign. Complexities aside, what we re...
2018-05-21
42 min
The ActiveCampaign Podcast
Episode 62: Developing the ActiveCampaign Deals CRM App for iOS
Explore the processes that went into imagining, building, then launching our new Deals CRM app, and learn what you can look forward to with this powerful functionality now accessible from your mobile device.
2018-04-13
33 min
The ActiveCampaign Podcast
Episode 55: Managing Social Media with Jessie Deschane
ActiveCampaign's own social media and community manager provides her take on social media management for businesses and brands.
2018-02-21
34 min
The ActiveCampaign Podcast
Episode 51: How to Create Search Engine Optimized Content with Benyamin Elias
One of ActiveCampaign's own SEO experts explains how to create content that answers the questions your audience is asking.
2018-01-26
41 min
The ActiveCampaign Podcast
Episode 35: Membership Series Bonus: All-In-One Approach to Membership Sites and Online Courses
A special bonus episode in our membership site series featuring Nathalie Lussier, creator of a WordPress plugin that integrates directly with ActiveCampaign to help you sell courses and manage a community of learners.
2017-10-06
40 min
The ActiveCampaign Podcast
Episode 31: Employing ActiveCampaign to Educate & Inform with Lori Taylor
Lori Taylor shares how she uses ActiveCampaign as an education tool in her mission to improve students' access to fresh produce in USDA school meals.
2017-09-08
43 min
The ActiveCampaign Podcast
Episode 30: Tips for Success From an ActiveCampaign Power User
“Big Jason” Henderson shares some of his secrets to success in ActiveCampaign and provides actionable tips to help users improve their use of the platform.
2017-08-29
37 min
The ActiveCampaign Podcast
Episode 28: Lead Scoring Best Practices
ActiveCampaign's own Adam Tuttle returns to the podcast to discuss lead scoring best practices with Director of Education and podcast host Chris Davis.
2017-08-18
47 min
The ActiveCampaign Podcast
Episode 24: Managing Mortgages with the Deals CRM with Jeff Irving
Jeff Irving of (MLO) Shift shares how he uses ActiveCampaign's Deals CRM to manage his mortgage business with Director of Education and podcast host Chris Davis.
2017-07-03
38 min
The ActiveCampaign Podcast
Episode 22: Giving Your Marketing Automation A Boost with Edward Haskins
Edward Haskins of ActiveAutomations.com joins Chris Davis in a discussion on how to boost your marketing automation processes in ActiveCampaign to get even better marketing results.
2017-06-15
40 min
The ActiveCampaign Podcast
Business Breakdown: Membership Site Segmentation with Kirk DuPlessis
Kirk DuPlessis of OptionAlpha.com talks with Chris Davis about how he uses ActiveCampaign, along with his membership site, to achieve measurable results.
2017-05-15
38 min
The ActiveCampaign Podcast
Business Breakdown: Customer Service Marketing Automation with Katrina Scarlett
Katrina Scarlett shares how she helps clients streamline and automate their businesses systems with ActiveCampaign.
2017-05-05
41 min
The ActiveCampaign Podcast
Building Membership Sites and Delivering Lead Magnets with Matt Fox
Learn about how ActiveCampaign user Matt Fox manages a membership site as well as delivers multiple lead magnets using tags and custom fields.
2017-04-21
40 min
The ActiveCampaign Podcast
Developing An ActiveCampaign iOS App with Weien Wang
iOS applications for ActiveCampaign are on the way; learn more in this development preview.
2017-03-17
30 min
The ActiveCampaign Podcast
Enhancing the User Experience with Austin Smith
Achieving usability in ActiveCampaign is a detailed process; go behind the scenes in this episode.
2017-03-03
29 min
The ActiveCampaign Podcast
The Art of Closing Sales with the Deals CRM
ActiveCampaign's Deals CRM is a powerful organizational tool for sales and business processes
2017-02-24
25 min
The ActiveCampaign Podcast
Introducing the ActiveCampaign Reseller Program with Diana Lau
Reselling with ActiveCampaign is easier, and more powerful, than you may know.
2017-02-17
28 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 075: Riffing on ActiveCampaign – Chris Davis
In this episode I welcome back long time friend of the show Chris L. Davis, formerly of LeadPages and now director of education at ActiveCampaign. Turn the light bulb on and start planning. #podcast #activecampaignClick To Tweet There are so many things you can do with your marketing automation, sometimes you just need to sit […] The post TAM 075: Riffing on ActiveCampaign – Chris Davis appeared first on The Active Marketer.
2017-02-08
28 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 072: Advanced ActiveCampaign Integrations – Jake Hower
In episode 72, I talk to Jake Hower from FuzedApp.com about some advanced ActiveCampaign integrations. A question that comes up a lot is “how do I tag or segment people based on how much of a video they have watched?” Jakes explains how to do that and how to do it the right way. Check out […] The post TAM 072: Advanced ActiveCampaign Integrations – Jake Hower appeared first on The Active Marketer.
2017-01-05
28 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 071: T20 – Automation Split Testing
Episode 71 is a Tactical 20 episode all about the automation split testing feature recently released by ActiveCampaign Check out this tactical 20 episode on automation split testing #podcast #marketingautomationClick To Tweet For a full walkthrough on how to use automaton split testing check out this post Four Things To Run Split Tests On: Your email […] The post TAM 071: T20 – Automation Split Testing appeared first on The Active Marketer.
2016-12-08
10 min
The ActiveCampaign Podcast
Migrating To ActiveCampaign Made Easy
In this episode you will learn the exact steps to take to safely migrate from your current marketing (and email marketing) platform into ActiveCampaign without losing any data.
2016-11-10
42 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 069: WooCommerce with Jason Kadlec
WooCommerce is a strong contender for the top spot when looking for options to create a traditional online store. It is a WordPress plugin that can handle all requirements for an eCommerce site . In episode 69 I talk with Jason Kadlec from ActiveWoo, who shares his insights and experiences with WooCommerce and specifically how it integrates with ActiveCampaign. WooCommerce and […] The post TAM 069: WooCommerce with Jason Kadlec appeared first on The Active Marketer.
2016-10-19
37 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 064: ActiveRelay with Dan DeWitte
In episode 64, we continue our ‘payments series'. This week I talk to Dan DeWitte, the creator of ActiveRelay. Why I wanted to highlight ActiveRelay first, was that it is unique in the payments space in that is is designed to work with ActiveCampaign from the ground up. Most of the other payment platforms that […] The post TAM 064: ActiveRelay with Dan DeWitte appeared first on The Active Marketer.
2016-09-06
28 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 063: How To Choose A Payment Platform
In episode 63, we are beginning a “payments series” highlighting a number of payment platforms that integrate well with ActiveCampaign. There is no “best” payment platform, only the most appropriate for your needs. So you have to have a clear picture of what exactly you need before you try to choose a solution to your payment […] The post TAM 063: How To Choose A Payment Platform appeared first on The Active Marketer.
2016-08-30
23 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 062: Cate Richards – Case Study Part 3
In episode 62 of the podcast, we check back in with Cate Richards to see how she is getting along with setting up here sales funnels Marketing automation case study part 3 #podcast #marketingautomationClick To Tweet If you want to give ActiveCampaign a try, you can set up a free trial account here. […] The post TAM 062: Cate Richards – Case Study Part 3 appeared first on The Active Marketer.
2016-08-23
49 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 061: T20 ActiveCampaign Feature Updates
In episode 61, I go through a few new feature updates to ActiveCampaign and what that might mean to the way you do business and build your marketing automation sequences. Have you heard about these new #ActiveCampaign feature updates? #podcast #marketingautomationClick To Tweet ActiveCampaign recently rolled out some useful feature updates, that will make your […] The post TAM 061: T20 ActiveCampaign Feature Updates appeared first on The Active Marketer.
2016-07-12
08 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 060: ActiveCampaign Deliverability With Jon Maldia
In episode 60, I talk with head of ActiveCampaign deliverability Jon Maldia. We chat about email deliverability, the factors that go into it, what you can control what you can't control and a few best practices. Ever wonder what goes into email deliverability? #podcast #emailmarketingClick To Tweet Email deliverability is a bit like like SEO, there […] The post TAM 060: ActiveCampaign Deliverability With Jon Maldia appeared first on The Active Marketer.
2016-07-05
29 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 058: Goals Feature In ActiveCampaign
In episode 58, we cover the new Goals feature in ActiveCampaign. I chat with Kelly O'Connell the customer success manager at ActiveCampaign. Set and track goals on any automation in @ActiveCampaign #podcast #marketingautomationClick To Tweet As the name implies Goals allow you to specify a goal (or goals) for any Automation in ActiveCampaign. You can turn […] The post TAM 058: Goals Feature In ActiveCampaign appeared first on The Active Marketer.
2016-06-15
32 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 055: Tactical 20 – New ActiveCampaign Features
ActiveCampaign is rolling out the new features and enhancements, faster than I can play with them. In this week's episode, I will talk about 3 new features that are pretty bitchin' dude. @ActiveCampaign is rolling out new features faster than I can keep up #podcast #marketingautomationClick To Tweet New ActiveCampaign Features: Automation email summary Google Chrome […] The post TAM 055: Tactical 20 – New ActiveCampaign Features appeared first on The Active Marketer.
2016-04-19
08 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 053: Tactical 20 – New Automation Builder Features
In this ‘Tactical 20' episode I talk new features in the ActiveCampaign automation builder. Move Steps Copy Steps Create Notes New features in the @ActiveCampaign automation builder #podcast #marketingautomationClick To Tweet Move Automation Builder Steps Copy Automation Builder Steps Create Notes If you want to give ActiveCampaign a try, you can set up a free trial account […] The post TAM 053: Tactical 20 – New Automation Builder Features appeared first on The Active Marketer.
2016-03-15
07 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 052: Stephan Hovnanian – Advanced Lead Scoring Strategies
In episode 52, I discuss some advanced lead scoring strategies. Lead scoring is one of the most underutilised features in ActiveCampaign, and other marketing automation platforms. Lead scoring is a great way for you to filter and identify your best prospects and program alerts to reach out and turn them into raving fans. Learn some killer […] The post TAM 052: Stephan Hovnanian – Advanced Lead Scoring Strategies appeared first on The Active Marketer.
2016-02-23
39 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 051: Tactical 20 – New ActiveCampaign Form Builder
This this week's ‘Tactical 20' podcast I highlight a few features of the new ActiveCampaign form builder that was just released. The biggest update to the new ActiveCampaign form builder is the addition of several new form types. There are now four different ActiveCampaign forms to choose from. Have you seen the new form builder for #ActiveCampaign? #podcast […] The post TAM 051: Tactical 20 – New ActiveCampaign Form Builder appeared first on The Active Marketer.
2016-02-16
16 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 049: Tactical 20 – Using The ActiveCampaign Bulk Editor
Where to find and how to use the ActiveCampaign Bulk Editor Did you know about the @ActiveCampaign bulk editor? #podcast #marketingautomationClick To Tweet Use the bulk editor to apply changes to an entire group of contacts at once. With the bulk editor you can: Add to a List Remove from a List Add to an […] The post TAM 049: Tactical 20 – Using The ActiveCampaign Bulk Editor appeared first on The Active Marketer.
2016-02-03
07 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 042: Tactical 20 – New ActiveCampaign Features
In episode 42, I outline 3 new ActiveCampaign features that might make you marketing life easier. 3 new @ActiveCampaign features to make you marketing life easier? #podcast #marketingautomationClick To Tweet Email HTML Element Block ActiveCampaign blog article Personalisation Tags In Deal Titles ActiveCampaign blog article Wildcards In URL Page Visit Triggers ActiveCampaign blog article […] The post TAM 042: Tactical 20 – New ActiveCampaign Features appeared first on The Active Marketer.
2015-11-25
00 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 040: T20 – Using Personalization Tags
There are some cool things that you can do with personalization tags (sometimes called merge fields) that will give your emails that little bit of umph and extra polish it takes to make them more professional. Are you using this trick to make your emails more personal? #podcast #emailmarketingClick To Tweet ActiveCampaign gives you heaps of different […] The post TAM 040: T20 – Using Personalization Tags appeared first on The Active Marketer.
2015-11-03
00 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 025: T20 – ActiveCampaign Integrations
In this Tactical 20 episode I talk about how you can quickly and easily create ActiveCampaign integrations with your other favourite applications such as LeadPages, ClickFunnels, Optin Monster, HelpScout and more. How to integrate your other applications with @ActiveCampaign #podcast #marketingautomationClick To Tweet Optin Monster API Integration LeadPages API Integration Zapier Integration We chat about: API […] The post TAM 025: T20 – ActiveCampaign Integrations appeared first on The Active Marketer.
2015-07-14
16 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 022: T20 – How To Stop An ActiveCampaign Automation From Ending
Episode 22 is another “Tactical 20” show. A quick, easy implementable, tip or technique you can put to work in your business in under 20 minutes. How to keep an ActiveCampaign automation from ending #podcast #marketingautomationClick To Tweet This week I share a tip from Darren Crawford, over at DarrenCrawford.com, on how to keep an ActiveCampaign automation […] The post TAM 022: T20 – How To Stop An ActiveCampaign Automation From Ending appeared first on The Active Marketer.
2015-06-17
06 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 016: Justin Brooke – Why I Switched To ActiveCampaign
In episode 16, I talk to Justin Brooke “The Traffic Guy Millionaires Recommend”. In the past Justin has been a staunch supporter and user of HubSpot. He recently ditched HubSpot and switched to ActiveCampaign. So I thought I would get him on the show for a chat to talk about ‘why I switched to ActiveCampaign ‘. […] The post TAM 016: Justin Brooke – Why I Switched To ActiveCampaign appeared first on The Active Marketer.
2015-04-20
33 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 014: Tactical 20 – Email Link Tagging And Automations
In this week's Tactical 20 episode, we talk about how you can tag contacts and start ActiveCampaign automations based on the click of a link in an email. How clicking a link in an email can Tag a user and start an automation #podcast #ActiveCampaignClick To Tweet You can create an automation associated with any or […] The post TAM 014: Tactical 20 – Email Link Tagging And Automations appeared first on The Active Marketer.
2015-04-10
00 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 011: Tactical 20 – ActiveCampaign Site Tracking
This week's ‘Tactical 20' was sparked by a question from Stephen who is a student on our ActiveCampaign course. He was asking about ActiveCampaign site tracking. How to get it working and how to use it on your website. #Tactical20 How to enable #ActiveCampaign site tracking on your website #podcast #marketingautomationClick To Tweet ActiveCampaign site tracking […] The post TAM 011: Tactical 20 – ActiveCampaign Site Tracking appeared first on The Active Marketer.
2015-03-25
00 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 009: Jason VandeBoom – CEO of ActiveCampaign
In episode 9 we talk with ActiveCampaign CEO, Jason VandeBoom. Jason and I chat about the culture and direction of ActiveCampaign. Find out what's ahead for #ActiveCampaign in my interview with @jvandeboom #podcast #emailmarketing #marketingautomationClick To Tweet We also dig into some of the undiscovered gems in the platform and talk about killer new features that are on […] The post TAM 009: Jason VandeBoom – CEO of ActiveCampaign appeared first on The Active Marketer.
2015-03-17
25 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 008: Tactical 20 – The ActiveCampaign Action List Concept
We try a new format this week for episode 8. This week is a “Tactical 20” tip. The “Tactical 20” format is all about a tip, technique or work around, that is short, sharp and you can implement in your business in 20 minutes or less. #TACTICAL20 – How to work around API limitations with #ActiveCampaign […] The post TAM 008: Tactical 20 – The ActiveCampaign Action List Concept appeared first on The Active Marketer.
2015-03-13
10 min
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
TAM 004: Using CRM Pipelines In ActiveCampaign
The ActiveCampaign CRM Pipelines and Deal Tracking are relatively new features. It is very powerful and can be used for automating workflow in just about any part of your business. I had Graham, an ActiveCampaign user ask me if I could explain the system. Since then I have had a lot of other people tell me they didn't quite […] The post TAM 004: Using CRM Pipelines In ActiveCampaign appeared first on The Active Marketer.
2015-02-27
13 min