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AdTechGod
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AdTechGod Pod
Ep. 91 Protect the Publisher: Walt Dublin on Monetization, AI & Mission-Driven Media
In this episode of the AdTechGod Pod, host AdTechGod interviews Walt Dublin, Vice President of Enterprise Publisher Development at Raptive. Walt shares his journey into the ad tech industry, discussing the evolution of publisher partnerships, the impact of AI on content monetization, and the importance of diversity in the tech space. He emphasizes the need to protect publishers and their content while also highlighting innovative changes within the industry. The conversation concludes with Walt expressing his passion for education and mentorship. Takeaways Walt Dublin's journey into ad tech began 14 years ago. ...
2025-08-05
25 min
AdTechGod Pod
Ep. 90 Retail Rules Everything Around Me: Edina Kalamperovic from Epsilon Talks Shop
In this episode of the AdTechGod pod, Edina Kalamperovic, SVP of Retail Growth at Epsilon, shares her unique journey from agency to ad tech, emphasizing the importance of understanding client relationships and the evolving landscape of digital advertising. She discusses the significance of data utilization, personalization, and the future of retail media, while also highlighting her personal brand loyalty to Anthropology and the impact of consumer experience. Takeaways Edina's journey into advertising was influenced by her creative background and desire for impact. Understanding the psychology of consumers is crucial in advertising. Clients are increasingly focusing on customer-centric strategies...
2025-07-29
26 min
AdTechGod Pod
Ep.89 CTV, Startups, and the New Marketing Funnel with Austin Scott
AdTechGod speaks with Austin Scott, the CCO and founder of Bedrock Platform. They discuss Austin's extensive career in ad tech, her transition from corporate roles to entrepreneurship, and the challenges and opportunities within the ad tech ecosystem. The conversation also delves into the evolution of connected TV (CTV) and programmatic advertising, as well as the need for a redefined marketing funnel in today's digital landscape. Takeaways Austin Scott has a rich background in ad tech, having worked with major companies like X plus one, TubeMogul, and Microsoft. She emphasizes the importance of adaptability and determination in...
2025-07-22
30 min
AdTechGod Pod
Ep. 87 SPO, AI, and the End of the Open Exchange with Taylor Simons
In this episode of the Ad Tech Godpod, host AdTechGod speaks with Taylor Simons, founder of TCHT and former MediaMath executive. They discuss Taylor's intentional journey into ad tech, the lessons learned from MediaMath's bankruptcy, and the current trends in the industry, including the dynamics between SSPs and DSPs, bid duplication, and the role of SPO and curation. They also explore the limitations of the open exchange and the misaligned incentives within the ad tech ecosystem, concluding with a discussion on the future of AI in advertising. takeaways Taylor Simons intentionally entered the...
2025-07-08
27 min
AdTechGod Pod
Ep. 85 Instinct Meets Innovation: A Conversation with Matt Black
In this episode of the AdTechGod pod, host AdTech God engages in a deep conversation with Matthew Black, exploring his unique journey in the advertising industry. Matt shares insights into his diverse background, the evolution of ad tech, and the impact of AI on advertising. He discusses his career aspirations, the importance of gut instinct in ad operations, and the need for a supportive work environment. The conversation highlights the significance of collaboration and knowledge sharing in the ever-evolving landscape of advertising. Takeaways Matt Black's career began in 3...
2025-06-27
21 min
AdTechGod Pod
Hype vs. Reality: Tom Goodwin on Fixing What’s Broken in Advertising
In this episode of the AdTechGod Pod, I’m joined by Tom Goodwin for a no-holds-barred conversation about the gap between marketing hype and real consumer experiences. We dive into the current state of advertising from the pitfalls of performance obsession to the urgent need for brand building and creative reinvestment. Tom shares his take on AI’s growing role, why consumer sentiment around ads matters more than we admit, and how over-reliance on metrics can misguide strategy. His message is clear: the future belongs to brands that balance loyalty with results. Take...
2025-06-24
36 min
AdTechGod Pod
Ep. 83 Giuseppe La Rocca on Customer Outcomes, AI, and the Future of AdTech
In this episode of the AdTechGod Pod, Giuseppe La Rocca, VP Global Enterprise at StackAdapt, shares his journey from a blue-collar background to becoming a leader in ad tech. He discusses his experiences at Yahoo, the transition to StackAdapt, and the importance of understanding the differences between mid-market and enterprise clients. Giuseppe emphasizes the significance of customer outcomes and the evolving landscape of digital advertising, particularly in relation to live sports and the integration of AI. He concludes with a reflection on the positivity and innovation within the industry. Takeaways Giuseppe La Rocca's journey reflects the...
2025-06-17
26 min
AdTechGod Pod
Ep. 81 From Buying to Building: Bari Bucci on Streaming, Strategy, and Staying Curious
AdTechGod is joined by Bari Bucci, Senior Director of Programmatic Partnerships at Warner Brothers Discovery. She shares her journey from the buy side to the sell side of advertising. She discusses the importance of relationships in her career, the value of asking questions, and how her experiences shape her insights into the streaming and CTV landscape. Bari emphasizes the growth potential in the industry and the need for continuous advancements in technology and inventory discoverability. Takeaways Bari Bucci transitioned from the buy side to the sell side of advertising. Building relationships is crucial for career success...
2025-06-03
25 min
AdTechGod Pod
The Refresh News: June 2nd - Interview with James Rosewell on Saving the Open Web + AI Anxiety and Media Upheaval on The Refresh weekly news
In this episode, AdTechGod interviews James Rosewell, co-founder of Movement for an Open Web, discussing the evolution of the open web, the implications of the Privacy Sandbox, the importance of web browsers, and the future of regulation in the digital advertising landscape. They explore the impact of political changes on antitrust initiatives and the need for market certainty, while also providing resources for listeners to stay informed about these developments. Takeaways James Rosewell founded Movement for an Open Web to address concerns about the Privacy Sandbox. The open web must offer advertisers a...
2025-06-02
26 min
AdTechGod Pod
Ep. 79 Streaming Ahead: Ria Madrid on CTV, Performance, and Leadership
In this episode of the AdTechGod Pod, Ria Madrid, Vice President of Advertising at WURL, shares her unique journey into the advertising technology space, discussing her experiences at XUMO and the transition to WURL. She emphasizes the importance of performance marketing in connected TV (CTV) and how her background has equipped her to build effective advertising strategies. Ria also highlights the role of innovation and AI in the industry, the challenges and opportunities for female leaders in ad tech, and the significance of building relationships within the community. Takeaways
2025-05-20
27 min
AdTechGod Pod
Ep. 78 FAST Forward: Bill Condon on the Future of Streaming
In this episode of the AdTechGod pod, host AdTechGod interviews Bill Condon, former VP of Enterprise Sales and Partnerships at Xumo. They discuss Bill's extensive career in the advertising and media industry, the rise of FAST (Free Ad-supported Streaming Television), and the evolution of content distribution. Bill shares insights on the future of streaming, the impact of digital advertising, and the innovations that are shaping the industry. The conversation highlights the importance of accessibility, discoverability, and the changing landscape of consumer behavior in the media space.Takeaways Bill Condon has a rich history...
2025-05-13
36 min
AdTechGod Pod
The Refresh News: May 12 Interview with Christian Muche from Beyond Ordinary (Possible) + New Fronts and the future of TV
In this episode, AdTechGod sits down with Christian Muche, CEO of Beyond Ordinary, to unpack the Possible event in Miami one of the most talked-about gatherings in advertising this year. Christian shares what made it click, how AI reshaped the conversation, and what’s next for Possible. Key Takeaways from the Interview: Possible was built to go beyond the traditional conference model, blending inspiration with intimacy. 66% of attendees were VP level or higher, reinforcing a focus on senior decision-makers. The event prioritized connection, with a single venue layout encouraging nonstop networking....
2025-05-12
22 min
AdTechGod Pod
Ep. 76 Curate, Don’t Complicate: Unlocking Curations Potential with Yen Nguyen
In this episode of the AdTechGod Pod, Yen Nguyen, the SVP Head of Curation at Consumable, shares her journey on focusing in on curation. She discusses the evolution of curation in the ad tech space, particularly in audio advertising, and highlights the untapped potential of digital audio. Yen emphasizes the importance of bridging the gap between traditional audio and programmatic buying, and how curation plays a crucial role in enhancing targeting and effectiveness in advertising. She also touches on future trends in ad tech, including the impact of AI and the need for innovation...
2025-04-29
25 min
AdTechGod Pod
Investing in What’s Next: Danilo Tauro on AI, Startups, and Strategic Shifts
In this episode of the AdTechGod pod, Danilo Tauro, Managing Partner at Aperium Ventures, shares his journey from engineering to the ad tech industry. He discusses his experiences at Procter & Gamble, Amazon Ads, and Uber Eats Advertising, highlighting the evolution of ad tech and the importance of networking and technology. Danilo also delves into the future of the industry, including trends in CTV, retail media, and AI, and explains Apparium's shift towards advisory services and the criteria for investing in startups.Takeaways Danilo transitioned from engineering to ad tech unexpectedly. His passion for...
2025-04-22
26 min
AdTechGod Pod
The Refresh News: SAX Appeal: Spotify’s Bet on the Future of Audio Ads
In this episode of The Refresh, AdTechGod interviews Per Sandell, VP of Product at Spotify, discussing the launch of Spotify's ad exchange and its implications for advertisers and creators. They explore the importance of owning ad tech, the rise of generative AI in advertising, and how Spotify is building a strong user culture. The conversation also touches on quality control in advertising inventory and the shift towards performance advertising, highlighting Spotify's innovative approaches to meet the needs of advertisers.Takeaways Spotify launched its ad exchange to meet customer demand for programmatic buying. Owning...
2025-04-16
18 min
AdTechGod Pod
Streaming Forward: Moe Chughtai on Data, AI, and the Future of Video Advertising
In this episode of the AdTechGod Podcast, host AdTech God speaks with Moe Chughtai, the global vice president at MIQ, about his journey in the advertising industry, the evolution of connected TV (CTV) and streaming, and the importance of data and measurement in advertising strategies. They discuss the transition from traditional linear TV to streaming platforms, the role of AI in sales enablement, and the future trends in the advertising space. Mo shares insights on the collaborative nature of the industry and the excitement that comes with constant change.T...
2025-04-15
22 min
AdTechGod Pod
The Refresh New: The Acquisition of Infosum by WPP
In this episode of The Refresh by Marketecture Media, host AdTechGod interviews Lauren Wetzel, CEO of InfoSum, following its acquisition by WPP. They discuss the implications of the acquisition, the importance of data collaboration, and how AI is transforming the advertising landscape. Lauren emphasizes the need for privacy and control in data usage while highlighting the unique capabilities of InfoSum's technology. The conversation also touches on the future roadmap for integrating AI and enhancing client services.Takeaways The acquisition of InfoSum by WPP signifies a strong alignment in vision and strategy. Data collaboration...
2025-04-09
21 min
AdTechGod Pod
Balancing Act: Psychology, Partnerships & the Future of AdTech with Ali Wendroff
In this episode of the AdTechGod Pod, Ali Wendroff, Vice President of Demand Partnerships at ShareThrough, shares her journey into the ad tech industry, her influences, and her experiences at various companies. She discusses the importance of human connection in business, the evolving landscape of ad tech, and how her background in psychology informs her approach to partnerships. Allie also reflects on her motivations, the challenges of balancing work and personal life, and her excitement for the future as she prepares for a new chapter in her life.Key Takeaways ...
2025-04-08
27 min
AdTechGod Pod
Connecting the Dots: Heather Macaulay on AdTech, MadTech & Making It Work
In this episode of the AdTechGod Pod, Heather Macaulay, President of MadTech, shares her journey through the ad tech industry, discussing her career path, the culture at MadTech, and the always changing AdTech and MarTech industry. She emphasizes the importance of connectivity, efficiency, and personal relationships in the industry, while also addressing the challenges of maintaining work-life balance. Heather provides valuable insights into the future of the industry and the significance of collaboration in solving complex problems.TakeawaysHeather's journey began in mobile marketing before transitioning to ad tech.The...
2025-03-25
23 min
AdTechGod Pod
The Refresh News: March 24 – Claude Gets Web Search, Apple’s Streaming Gamble, and AdTech’s Next Great Shift
In this week’s episode of The Refresh, Kait from Marketecture covers a surprisingly calm week in advertising—on the surface. From Claude’s long-awaited web search update to billion-dollar losses at Apple TV+ and a broader philosophical take on the state of the ad industry, this one is quiet but loaded.This week’s highlights: Anthropic enables web search on Claude – Finally joining ChatGPT, Gemini, and Perplexity in bridging the gap between outdated training data and real-time relevance Apple TV+ has lost $1B – While not a big deal for Apple financially, it raises questions about a potential...
2025-03-24
05 min
AdTechGod Pod
The Refresh News: Innovating the Future: Grant Parker on the New Innovid & Flashtalking Merger
In this episode of Refresh by Marketecture Media, host AdTechGod speaks with Grant Parker, President at The new Innovid, about the recent rebranding following Mediaocean's acquisition of Innovid. They discuss the significance of the merger, the strategic choice of the name Innovid, and the future direction of the company, focusing on innovation, transparency, and the integration of capabilities from both Innovid and Flashtalking. The conversation highlights the evolving advertising technology space and the company's commitment to providing clients with a comprehensive, omni-channel solution.TakeawaysThe rebranding to Innovid reflects a commitment to...
2025-03-19
08 min
AdTechGod Pod
Marketplaces, Motivation & Making Ad Tech Better With Molly McArdle
In this episode of the AdTechGod pod, host AdTech God interviews Molly McArdle, SVP Marketplace at Sonobi. They discuss Molly's journey into the ad tech industry, the challenges and rewards of working in startups, the importance of demand transparency in advertising, and the role of AI in improving inventory quality. Molly also shares insights into staying motivated, her involvement in community service, and the experiences of women in the ad tech space.TakeawaysMolly started her career in ad tech at a small startup with no prior experience.Working in...
2025-03-18
22 min
AdTechGod Pod
Streaming Success & Human Connection: Meagan Myers on AdTech, AMC, and Partnerships
AdTechGod is joined by Meagan Myers, Director, Account Management & Partnership at AMC Networks, shares her journey in the ad tech and streaming television industry. She discusses her career path, the unique strategies AMC employs to engage audiences, and the importance of partnerships and human connections in business. Meagan also highlights the challenges faced in the streaming industry and the diverse content offerings of AMC, emphasizing the brand's commitment to meeting audience needs.TakeawaysMeagan's journey in programmatic advertising has been extensive and transformative.Starting her career at SpotX, she gained...
2025-03-11
26 min
AdTechGod Pod
Reviving Yahoo!: A Conversation with Rob Wilk
In this episode of the AdTechGod Pod, Rob Wilk, Yahoo's Chief Revenue Officer, shares his career journey in advertising, highlighting his experiences at notable companies like Overture and Microsoft. He discusses the cultural shift at Yahoo, the integration of AI in advertising, and the importance of personal connections in the industry. Rob emphasizes the joy of working in advertising and the significance of brand loyalty, particularly towards Yahoo and Microsoft.TakeawaysRob Wilk has a 30-year career in advertising.He was the first salesperson at Rollingstone.com.Yahoo...
2025-02-11
29 min
AdTechGod Pod
Accelerating Growth in Advertising with StackAdapt's Vitaly Pecherskiy
AdTechGod interviews Vitaly Pecherskiy, CEO of StackAdapt, discussing the company's recent funding of $235 million, its innovative approach to advertising technology, and the importance of company culture.Vitaly shares insights on how StackAdapt aims to accelerate growth for its clients through their core pillars of Solutions, Automation and Experience while maintaining a focus on responsible advertising practices.TakeawaysStackAdapt focuses on accelerating growth for its customers.The company culture is shaped by every employee's actions.AI and automation are key areas of investment for StackAdapt....
2025-02-05
19 min
AdTechGod Pod
CTV & AI : The Future of Digital Marketing with Dave Simon from Viant
In this episode of the Ad TechGod Pod, host AdTechGod interviews Dave Simon, Vice President of Sales at Viant. They discuss Dave's extensive career in advertising, starting from his early days as a media buyer to his pivotal role in the rise of programmatic advertising at BrightRoll. The conversation digs into the challenges faced during the pandemic, the future of advertising with a focus on AI and CTV, and the importance of human connections in the advertising industry. Dave shares insights on navigating industry disruptions and the continuous evolution of advertising technology.Takeaways
2025-02-04
28 min
AdTechGod Pod
The Refresh News: Palm Desert 2025 - IAB ALM Wrap-Up with David Cohen
David Cohen, CEO of the Interactive Advertising Bureau (IAB), joins AdTechGod to wrap up the 2025 IAB ALM event in Palm Desert. We discuss the highlights of the conference, including the potential for a national data privacy law, the creative revival driven by generative AI, and the rise of multiple identity solutions. You’ll also find out why sustainability and DEI are more critical than ever and learn how the IAB is helping marketers tackle today’s toughest privacy challenges. Finally, David shares where the next IAB ALM gatherings will be hel...
2025-01-31
19 min
AdTechGod Pod
Ep. 59 The Importance of Community in Ad Tech with Google's Inderpreet Sandhu
AdTechGod interviews Inderpreet Sandhu, Head of CTV Platforms and Ecosystems at Google. They discuss Inderpreet's journey into the ad tech space, the evolution of advertising formats, and the importance of user experience in streaming.Inderpreet shares insights on YouTube's growing dominance, the positive trends in the ad tech industry, and the significance of continuous learning and community in career growth.Takeaways Inderpreet's journey into ad tech was not straightforward. Understanding the publisher's perspective is crucial for success. New ad formats are essential for enhancing user experience. YouTube is becoming a dominant force in content...
2024-12-17
31 min
AdTechGod Pod
Ep. 56 Jeromy Sonne joins AdtechGod to discuss the new era for ad tech and SMBs
In this episode of the Ad Tech God Pod, host AdTechGod interviews Jeromy Sonne, CEO of daypart.ai, discussing his unconventional journey into the ad tech industry, the transformative potential of AI, and the challenges faced by small and medium businesses in accessing advertising tools. Jeromy shares insights on the importance of creativity in advertising, the always changing digital industry, and his personal brand loyalties, emphasizing product quality over marketing hype.Takeaways:Jeromy's career in ad tech was unplanned and evolved over time.AI is expected to transform the ad tech...
2024-11-26
31 min
AdTechGod Pod
The Refresh News: The Trade Desk’s Ventura OS: Disrupting CTV, Monetization, and User Experience
In this special episode of the Refresh by AdTechGod, we discuss The Trade Desk's big announcement about Ventura, their new TV operating system set to drop in 2025. We chat about what this means for the connected TV (CTV) space; everything from possible conflicts of interest and the role of OEMs to how it might shake up the user experience. The panel takes a closer look at the challenges and opportunities this new OS brings, including the need for better interoperability and smarter monetization strategies. We also touch on the current state of CTV, how consumer experiences are b...
2024-11-20
44 min
AdTechGod Pod
Ep. 55 Xander Kotsatos discusses challenges and opportunities in CTV with AdTechGod
Xander Kotsatos, the head of sales at Beeswax, shares his journey in the ad tech industry and discusses trends in the market. He highlights the importance of staying up to date with industry news and trends through sources like newsletters, podcasts, and publications. Xander also emphasizes the need for sales professionals to focus on what they're good at and put in the effort to succeed. He discusses the challenges of fragmented content distribution and the shift towards private marketplace deals and audience targeting in connected TV. Xander also raises questions about the future of the industry and...
2024-11-19
31 min
AdTechGod Pod
The Refresh News: Viant Acquires Iris TV with Tim and Chris Vanderhook
AdTechGod discusses the recent acquisition of Iris TV by Viant Technologies with Tim and Chris Vanderhook.In this episode, we dive into Viant’s recent acquisition of Iris TV, aimed at boosting transparency and improving targeting and measurement in the growing CTV space, where over 40% of ad spend on Viant’s platform now flows. We explore how this move strengthens Viant’s ad products to compete with walled gardens while keeping Iris TV independent to support an open ecosystem. We’ll also look at the importance of understanding content at a detailed level to give advertisers the edge in...
2024-11-13
23 min
AdTechGod Pod
Ep. 54 Tyler Fitch from Tubi discusses all things streaming with AdTechGod
Tyler Fitch the SVP of Partnerships at AdRise chats with AdtechGodTyler Fitch shares his extensive experience in ad tech, from his early days in sales to his expertise in programmatic, highlighting the challenges of monetization and user retention in the rapidly growing connected TV space. He attributes Tubi's success to its strong focus on user experience and personalization, which has been pivotal in maintaining engagement. As FAST platforms reshape the streaming landscape and traditional TV budgets shift towards connected TV, Tyler emphasizes the critical need to prove ROI for advertisers. He also...
2024-11-12
25 min
AdTechGod Pod
Ep. 53 Catherine Perloff from AdWeek chats all things programmatic with AdTechGod
AdTechGod interviews Catherine Perloff from Adweek, exploring her journey into advertising journalism, the intersection of advertising and culture, and the constant change in ad tech. They discuss trends such as consolidation, transparency, and the challenges of fraud in advertising, as well as the impact of walled gardens and regulation on the industry. The conversation also touches on the influence of AI on journalism and content creation, emphasizing the importance of quality in an increasingly crowded digital space.Takeaways Catherine transitioned from financial journalism to advertising to explore the intersection of business and culture. The...
2024-11-05
31 min
AdTechGod Pod
Ep. 52 Krista Panoff of Innovid joins AdTechGod and shares how CTV is becoming more accessible to a wider range of advertisers
AdTechGod sits down with Krista Panoff the SVP, Global Enterprise Development at Innovid. Krista Panoff's career path to adtech was not linear, much like many of us in the space. She has advanced through various roles and now leads Global Business Enterprise Development at Innovid.In this conversation, Krista shares her unique journey from working at a snowboard company to her current role at Innovid, reflecting on the challenges and opportunities she encountered along the way. She discusses career highlights from her time at TransUnion, the innovative work being done at Innovid, and...
2024-10-29
25 min
AdTechGod Pod
Ep. 51 Aziz Rahimtoola discusses diverse audiences and how to address them with AdTechGod
In this episode AdTechGod invites Aziz Rahimtoola, CEO and co-founder of Sabio. Aziz's shares his journey from traditional media to digital advertising, the importance of building an inclusive media ecosystem, and the cultural resilience demonstrated by his team during the COVID-19 pandemic. Aziz emphasizes the need for representation in advertising and the future of content creation in a diverse world.Thank you to Flashtalking and AdLib for sponsoring this episode. Takeaways Aziz transitioned from traditional media to mobile advertising due to declining TV ratings. Sabio aims to create a more...
2024-10-22
27 min
AdTechGod Pod
Ep. 50 Natalie Scully from Vevo sits down with AdTechGod
In this episode of the AdTechGod Pod, host AdTechGod interviews Natalie Scully, the Executive Vice President of Revenue, Distribution, and Data Operations at VEVO.Natalie shares her unique career journey, discussing her transition from finance to media, her long tenure at Vevo, and the company's evolution in the streaming space. The conversation leans into the importance of operational roles, the growth of connected television, and the challenges of balancing a demanding career with family life. Natalie also offers valuable insights on confidence, patience, and the significance of continuous learning in one's career.Thank...
2024-10-15
21 min
AdTechGod Pod
Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.
Episode 49 with special guest John WhitmoreJohn is the Senior Vice President of Business Development at 33Across.In this episode of the Ad TechGod Pod, John Whitmore, the SVP of Business Development at 33Across, shares his journey in the industry and discusses the future of adtech. we talk about the changes in media planning over the years, the impact of AI on the industry, and the importance of addressability and measurement. We also touch on the challenges and ethical considerations in the adtech space. John emphasizes the need for the industry...
2024-10-08
26 min
The Advertising Forum by Marketecture
Is Your Brand Missing This CRUCIAL Element? Brand Purpose
In this episode of The Advertising Forum Sponsored by Zefr, Jeremy Bloom and AdTechGod engage with Louis Jones, CMO of the Brand Safety Institute, to discuss the concept of brand purpose. They discuss the importance of authenticity in branding, the challenges brands face in maintaining their purpose amidst the complexities of social media platforms, and the best practices for ensuring brand safety and reputation. The conversation emphasizes the need for strategic planning, understanding suitable environments for brand messaging, and the necessity of investing resources to achieve meaningful brand purpose.Takeaways: Brand purpose...
2024-10-03
13 min
AdTechGod Pod
Ep. 48 Laura Morrison from Amagi joins us on the AdTechGod Pod
AdTechGod sits down with Laura MorrisonLaura Morrison is the Sr. Manager, Supply Partnerships at Amagi.Laura Morrison shares her journey in the adtech industry, starting from her role in a small agency to her current position at Amagi. She emphasizes the importance of being curious, asking questions, and continuously learning in this constantly changing industry. Laura also discusses the challenges of consolidation in the ad tech space and the shift towards platforms and OEMs becoming the new publishers. She encourages professionals to stay informed, listen to others, and build connections to share...
2024-10-01
25 min
AdTechGod Pod
Ep. 47 Leslie Lee from Vistar Media chats joins AdTechGod
AdTechGod sits down with Leslie Lee.Leslie Lee is the Sr Vice President of Marketing at Vistar Media. Leslie Lee dives into her journey in the ad tech industry and the evolution of digital out-of-home (DOOH) advertising. As digital out-of-home continues to evolve, Leslie points out key trends, such as the increasing programmatic integration and the rise in brand investment. She touches on how the channel is moving beyond its traditional top-of-funnel role, with more brands leveraging it in lower-funnel campaigns that can now deliver measurable results. She believes that the industry is...
2024-09-24
24 min
AdTechGod Pod
Ep. 46 Kevin Salguero from TelevisaUnivision chats with AdTechGod
AdTechGod sits down with Kevin SalgueroKevin is the Director of Programmatic Operations at Univision. Kevin Salguero, Director of Programmatic Operations at Univision, shares his journey in ad operations and programmatic advertising. He discusses the importance of understanding the nuances of the industry and the challenges faced by SSPs and DSPs. Kevin also talks about the future of ad operations and connected TV, emphasizing the need for closer collaboration between publishers and advertisers. He highlights the significance of remote work and its impact on performance as well as his passion for...
2024-09-17
24 min
The Advertising Forum by Marketecture
Balancing Creativity and Compliance in Healthcare Advertising
In this episode of The Advertising Forum, brought to you by IQM, Jeremy and AdTechGod dive deep into the world of healthcare and pharma advertising with Amanda Ludwig, Senior Vice President at Publicis Health Media. Amanda shares her extensive experience and insights on navigating the unique challenges of healthcare advertising, from balancing creativity with compliance to ensuring data privacy in line with HIPAA regulations.Discover how AI, machine learning, and programmatic advertising are reshaping the healthcare landscape, and learn about the critical innovations that are enhancing patient education and awareness. Plus, Amanda discusses the key...
2024-09-16
09 min
AdTechGod Pod
The Refresh News: The Potential Breakup of Google: More Choices and Innovation with guest Adam Heimlich
In this episode, Adam Heimlich, CEO and co-founder of Chalice Custom Algorithms, joins the AdTechGod Pod to discuss the Google antitrust trial and its impact on the adtech industry.He explains that the adtech industry has been dominated by Google, causing fear and mistrust among industry players. The trial will bring to light Google's dominance and potentially lead to a new era of competition and innovation.Adam breaks down the antitrust case, comparing it to the Standard Oil and Microsoft cases, and explains how Google's control over the tech stack and data prevents competition and...
2024-09-10
23 min
AdTechGod Pod
Ep. 45 Alena Morris from PubMatic chats with AdTechGod
Episode 45 with special guest Alena MorrisAlena Morris is the Associate Vice President, Product Marketing at PubMatic In this episode, Alena Morris reflects on her journey as a leader and manager, highlighting the significant role that empowerment and trust have played in her career. She discusses how the leadership at her company has not only empowered her but also encouraged innovation and personal growth. Alena emphasizes how she strives to emulate this approach in her own leadership style, focusing on fostering an environment where people are encouraged to learn, grow, and innovate. Join...
2024-09-10
28 min
AdTechGod Pod
Ep. 44 Joshua Palau from Pfizer chats with AdTechGod
AdTechGod sits down with Joshua Palau Joshua Palau is the VP, Performance Media at Pfizer. He is a seasoned marketer and has a ton of experience spanning some of the world's most iconic brands including Johnson & Johnson, Disney, Comcast, Bayer, and LendingTree.On this episode of our podcast, Joshua Palau dives into a topic he feels strongly about: the artificial separation of brand and performance marketing. Drawing from his experience at Pfizer and other major companies, Joshua argues that everything in marketing drives performance—it's just a matter of how you measure it....
2024-09-03
30 min
The Advertising Forum by Marketecture
Navigating Today's Complex News Cycle
In the first episode of our new series, "Transparency", sponsored by DoubleVerify, we tackle the challenges of advertising in today's fast-moving and often polarizing news cycle. Jeremy Bloom and AdTechGod(™) are joined by Sarah Caputo, Chief Digital and Marketing Officer at Envisionit, who shares her insights on protecting brand safety amid global conflicts, election-year tensions, and the rise of misinformation. Learn how verification tools, ethical supply strategies, and collaboration across the digital news ecosystem can boost transparency and trust while supporting credible news outlets.
2024-08-29
09 min
AdTechGod Pod
Ep. 43 Kristina Prokop from Dun & Bradstreet chats with AdTechGod
AdTechGod sits down with Kristina ProkopKristina Prokop was the CEO and founder of Eyeota, a global provider of privacy-compliant audience data for marketers and advertisers. Eyeota's innovative approach to delivering high-quality, actionable data significantly impacted the industry. In recognition of its success, Dun & Bradstreet acquired Eyeota in November 2021 for an impressive $165 million.Thanks to LiveIntent for sponsoring this episode. Takeaways There is no one formula for success in the ad tech industry. Each entrepreneur's journey is unique. Expanding into international markets requires understanding cultural nuances, regulations, and market maturity. Data is...
2024-08-27
27 min
AdTechGod Pod
Ep. 42 Stacy Bohrer from OpenX chats with AdTechGod
AdTechGod sits down with Stacy Bohrer. Stacy is the Vice President of Buyer Development at OpenX. Her career in adtech spans more than 15 years, with a rich background that includes impactful roles at Crisp, iHeart, and Kinetic Social.But Stacy’s most notable tenure was at The Trade Desk, where she spent nearly eight years as their Regional Vice President. During her time there, she played a huge role in shaping the company's growth and success, earning her a stellar reputation in the industry.Thanks to Iris.tv and LiveIntent for sponsoring this ep...
2024-08-20
26 min
AdTechGod Pod
Ep. 41 Paul Knegten former CMO at Beeswax chats with AdTechGod
AdTechGod sits down with Paul KnegtenPaul Knegten is a marketing expert with an impressive career that spans across some of the most innovative companies in the adtech industry. Paul is best known as the former CMO at Beeswax, a company that was successfully acquired by Comcast, working alongside my current boss, Ari Paparo. But that's just the beginning of his successful story.Paul has also served as the CMO at Outbrain, bringing his unique vision and expertise to one of the leading content discovery platforms. As a co-founder of Amitree, he demonstrated his entrepreneurial...
2024-08-13
34 min
AdTechGod Pod
Ep. 40 CJ Leonard from Iris.tv chats with AdTechGod
AdTechGod sits down with CJ LeonardCJ Leonard, a seasoned professional in the media and digital space. With a career spanning several years, CJ has worked with some of the most prestigious companies in the field, including CBS, NBC Universal, Telaria, Iris TV and more.Her diverse background and consultative approach make her a valuable guest on our show today and I’m looking forward to getting to know her.Thanks to LiveIntent for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-08-06
29 min
AdTechGod Pod
Ep 39 Rob Norman former CDO at GroupM Worldwide chats with AdTechGod
AdTechGod sits down with Rob NormanRob has been in the advertising and marketing industry for over 40 years , most notably as the Chief Digital Officer of Group M Worldwide and advisor and Director for multiple companies including Piano, Simpli Fi, MIQ and more.. His insights and perspectives are ones I’ve been eagerly wanting to dive into.Rob is not just a respected figure in the field; he’s a pioneer who has dedicated his career to improving marketing solutions and products. His entrepreneurial drive and commitment to innovation is admirable.Thank you adqu...
2024-07-30
27 min
AdTechGod Pod
Ep. 38 Tal Almany from Kargo chats with AdTechGod
AdTechGod sits down with Tal AlmanyTal Almany is the VP of Global Supply at Kargo. Tals impressive career has taken him through key roles at Adconion, OpenX, SpotX and others , where he has refined his skills and built long standing relationships with key publishing partners in the US and abroad.But there's more to Tal than just his professional achievements. In an interesting twist, he was also an extra on the hit show Criminal Minds and had a former career as a chef!Thank you adquick for sponsoring this episode.
2024-07-23
28 min
AdTechGod Pod
Ep. 37 Katie McAdams from Basis Technologies chats with AdTechGod
AdTechGod sits down with Katie McAdamsKatie McAdams is the Chief Marketing Officer at Basis, where she has been a driving force for the past five and a half years. Her journey to this role is marked by an impressive tenure at Centro, spanning nearly 19 years. While at Centro Katie held multiple key positions, including SVP of Publisher Development and EVP of Customer Experience, showcasing her versatile expertise and dedication to the industry.Thank you adquick for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-07-16
23 min
AdTechGod Pod
Ep. 36 Ryan McConaghy from Conde Nast chats with AdTechGod
AdTechGod sits down with Ryan McConaghyRyan's career is impressive. He has an extensive background in the media and advertising industry, having held multiple roles at highly recognizable organizations such as The Atlantic, Daily Motion, Warner Brothers, and The New York Times, to name just a few.With his wealth of experience and deep insights into ad operations and monetization strategies, Ryan has become a leading voice in the industry.I'm personally really excited to meet Ryan. Not only for his experience but to hear about his journey and experience running Happens in...
2024-07-09
26 min
AdTechGod Pod
Ep. 35 Nicole R. Ferrera from NRF Media chats with AdTechGod
AdTechGod sits down with Nicole R. FerreraNicole's impressive journey doesn't stop.Before starting NRF Media, Nicole served as the Head of Product & Ad Sales Marketing at Inmar Intelligence. There, she played a pivotal role in driving product innovation and marketing strategies that revolutionized ad sales.Nicole was also the Head of Platform Partnerships & Emerging Media Revenue at Paramount. She wasn’t always on the publisher and advisory side having previously worked at some of the biggest agencies in the US including her time as Group Director at Omnicom, where her leadership and vi...
2024-07-02
31 min
AdTechGod Pod
Ep. 34 Dave Morgan from Simulmedia chats with AdTechGod
AdTechGod sits down with Dave Morgan.Dave Morgan, Founder and Chairman at Simulmedia. Dave has a storied history in adtech, marked by innovation and leadership.Dave is known not just for his executive leadership and founding companies but also for his thought leadership, writing extensively on the future of media and advertising in multiple publications.Thank you RainBarrel for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-06-25
29 min
AdTechGod Pod
Ep. 33 Doug Knopper Freewheel Co-founder chats with AdTechGod
AdTechGod sits down with Doug Knopper. Doug is the co-founder of Freewheel and serves on the board of several adtech companies, including Magnite, Extreme Reach, and Locality, and has previously been on the boards of TripleLift and WURL.Freewheel, which was acquired by Comcast for $360 million in 2014 remains a major player in the CTV space, offering a comprehensive platform for buyers and sellers working with CTV and video partners globally.Thank you RainBarrel for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-06-18
25 min
AdTechGod Pod
Ep. 32 Melanie Eckl from Attributy chats with AdTechGod
AdTechGod sits down with Melanie Eckl from Attributy. Melanie is the General Manager at Attributy. Melanie brings a wealth of experience from her previous roles at TV Squared, Tealium, and Cloudflare, where she developed a profound understanding of how data and technology intersect to propel business growth.Join us as Melanie shares her journey, explores the evolving role of data analytics, and offers insights into the future of AdTech.Thank you RainBarrel for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-06-11
24 min
AdTechGod Pod
Ep. 31 Stacy Willis from Playwire chats with AdTechGod
AdTechGod sits down with Stacy Willis From Playwire. Stacy is the Chief Operating Officer at Playwire. Stacy's career journey is remarkably diverse, encompassing roles in both marketing and engineering. This unique blend of skills has been pivotal in her leadership at Playwire and her navigation through the complexities of our industry industry.Thank you RainBarrel for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-06-04
28 min
AdTechGod Pod
Ep. 30 Katie Evans from Magnite chats with AdTechGod
AdTechGod sits down with Katie Evans from Magnite. Katie is the Chief Operating Officer at Magnite. Her journey to the top is incredible. Embodying dedication, strategic foresight, and a passion for leadership.Starting her career with a humble beginning at Mindshare/Maxxus, Katie quickly demonstrated her exceptional capabilities and drive. Now, at Magnite, Katie continues to break barriers and push the envelope, leading her team with a vision that's setting new standards in the space. Her story is a testament to her resilience, adaptability, and her relentless pursuit of excellence.Thank...
2024-05-28
22 min
The Advertising Forum by Marketecture
Retailers, Purchasers, and Verticals
Series Sponsor: AttainIn this episode of The AdTech Forum, we welcome Katie Schnepf, a seasoned advertising professional from Mindshare Chicago, with over two decades of experience in the CPG sector. Join us as Jeremy Bloom and AdTechGod dive into discussions on how brands can extract valuable lessons from different retail sectors to enhance their marketing strategies and drive business growth. The conversation explores how brands can leverage consumer purchase data across various industries to uncover opportunities for cross-selling and upselling. Katie also sheds light on the future of data sharing and collaboration...
2024-05-23
09 min
AdTechGod Pod
Ep. 29 Lauren Fisher from Advertiser Perceptions chats with AdTechGod
AdTechGod sits down with Lauren Fisher from Advertiser Perceptions.Lauren is the General Manager of Business Intelligence at Advertiser Perceptions.Lauren spent over nine years at eMarketer prior to this role and her keen analysis and forward-thinking insights have made her a go-to expert for understanding the digital advertising landscape's current trends and future direction.Lauren is currently the General Manager, a role where she leads efforts to decode the complexities of our industry, providing actionable intelligence that helps companies navigate market dynamics. Her work is not just about data; it's about crafting...
2024-05-21
25 min
The Advertising Forum by Marketecture
Harnessing Purchase Data for Actionable Insights
Series Sponsor: ATTAINWelcome to The AdTech Forum - In this series we discuss Outcomes.Welcome to a new series of The AdTech Forum, this is Series 3, "Outcomes" sponsored by Attain.In this episode, Jeremy Bloom and AdTechGod is joined by Alex Vinci, a seasoned expert in the commerce industry with a special focus on global commerce media at Publicis. In this discussion, we dive into how brands can use online purchase data to gain actionable insights into consumer behavior and preferences, the strategies for integrating this data across marketing channels...
2024-05-16
13 min
AdTechGod Pod
Ep. 28 Rick Holtman from HUMAN chats with AdTechGod
AdTechGod sits down with Rick Holtman from HUMAN.Rick serves as the Vice President of Sales at HUMAN. Rick has a robust career spanning more than a decade, he has significantly influenced several high-profile companies before his tenure at HUMAN, including nearly seven years at Freewheel, Watchwith, and AMC. He is known for his deep industry knowledge and extensive experience and unique perspective.Thank you to Innovid for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-05-14
25 min
AdTechGod Pod
AdTechGod Pod: Special Episode with Charity: Team Dayā chats
We are thrilled to introduce our guest, Jay Sears a distinguished figure in the advertising technology industry. With an impressive background that includes pivotal roles at the Rubicon Project, Contextweb and Iab.Jays expertise is well recognized. However, today’s conversation takes a different turn, focusing on a cause close to his heart.A few weeks ago, Jay reached out with the desire to share about Team Daya, a charity he’s passionately involved with. After looking into what Team Dayā stands for, I was compelled by the remarkable transition Jay has made from ad tech...
2024-05-09
23 min
AdTechGod Pod
Ep. 27 Miles Fisher from Roku chats with AdTechGod
AdTechGod sits down with Miles Fisher from Roku. Miles is the Sr Director, Strategic Advertising Partnerships at Roku. Starting his career as an account manager at MediaMath, he progressed to a role at Google where he concentrated on their marketing platform, with a particular focus on the Data & Telco vertical.Miles has been a positive face to Roku often taking part in panels and speaking engagements. We have interacted online and I am really excited about hearing about his journey and how he landed at Roku.Thank you Innovid for advertising o...
2024-05-07
23 min
AdTechGod Pod
Ep. 26 Tim and Chris Vanderhook from Viant chat with AdTechGod
AdTechGod sits down with Tim and Chris Vanderhook from ViantTim Vanderhook is the CEO and Chris Vanderhook is COO of Viant..Their journey is one of true entrepreneurship, from the early days of launching a social network that rivaled the giants, to their daring pivot into AdTech. Under their guidance, Viant has made strategic moves, including the acquisition of Adelphic, which further strengthened their position in the market, capable of delivering cross-channel strategies that encompass desktop, mobile, CTV, and more.The Vanderhooks are known not just for their business acumen...
2024-04-30
34 min
AdTechGod Pod
Ep. 25 Ana Milicevic from Sparrow Advisers chats with AdTechGod
AdTechGod sits down with Ana Milicevic. Ana is the Principal and Co-founder of Sparrow Advisers. Ana worked at companies we recognize today including Adobe, SAS and Signal acquisition by Transunion.Sparrow Advisers specializes in identifying and executing on opportunities that drive value and change. Under Ana's leadership, the company is redefining what's possible in the digital space, focusing on strategic investments, consulting, and operational excellence.Thank you to Innovid and Kevel for advertising on this podcast. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-04-23
30 min
AdTechGod Pod
Ep. 24 Jarred Wilichinsky from Paramount chats with AdTechGod
AdtechGod sits down with Jarred Wilichinsky from Paramount.Jarred Wilichinsky is the Senior VP of Operations at Paramount. Over the past 4 years Jarred has been running ad operations teams for Paramount and previously spent 15 years at CBS interactive in multiple roles starting as a Traffic Coordinator and moving his way up to Vice President Video Monetization and Operations. It isn’t hard to see that Jarreds commitment to leadership, technical knowledge and best in class ad operations team is what brought him to where he is today.Thank you Innovid for ad...
2024-04-16
26 min
AdTechGod Pod
Ep. 23 Lizzie Black from Kargo chats with AdTechGod
AdTechGod sits down with Lizzie Black from Kargo.Lizzie Black is the VP of National Sales at Kargo. Kargo is known for its innovative advertising solutions. It excels in creating, managing, and optimizing campaigns for brands and agencies with a focus on high-quality, creative ad formats within premium content. Lizzie is a powerhouse in the advertising industry, boasting an impressive career that spans across leading companies such as Meredith, Hearst, Valassis, and Federated Media.Known for her exceptional leadership skills and a steadfast commitment to building meaningful relationships, Lizzie has carved a niche...
2024-04-09
31 min
AdTechGod Pod
Ep. 22 Amit Shetty from Pixalate chats with AdTechGod
AdTechGod sits down with Amit Shetty from Pixalate.Amit Shetty is the VP of Product at Pixalate where he is at the forefront of combating ad fraud and promoting a safer, more reliable digital advertising environment. His role is pivotal in driving innovation and integrity within the industry, ensuring that digital advertising remains a powerful tool for marketers while safeguarding user trust and compliance.Prior to Pixalate, Amit spent time working at Yahoo, where he led product for Yahoo!'s Video Player and the mobile products as well as the IAB Tech Lab as the...
2024-04-02
22 min
The Advertising Forum by Marketecture
Innovating Ad Creative with Flashtalking
Series Sponsor: Flashtalking by MediaoceanCreative is the Final FrontierBen Kartzman is the final episode of our inaugural 5 part creative series!We are delighted to have Ben Kartzman, the COO of Flashtalking, join us to talk about all things Creative. We are so grateful to our creative adtech sponsor, Flashtalking by Mediaocean, for helping AdTechGod and OhHello.io 🌞☕️ come together to cut through the industry noise by bringing you The AdTech Forum. Welcome to The Adtech ForumThank you for watching, learning, and engaging with the first...
2024-04-01
09 min
The Advertising Forum by Marketecture
Creative Testing & Retail Media Insights
Series Sponsor: Flashtalking by MediaoceanIn this episode, we talk with PepsiCo’s Ally Schnitzer on how she measures creative effectiveness, across the retail media landscape to drive sales."ai is going to enable faster creative testing" - Ally SchnitzerAlly is wicked smart and has an edge working across multiple brands + partners. AdtechGod and Jeremy Bloom, of OhHello.io, loved listening and learning to what Ally had to say about the effect of creative personalization across unique retail media initiatives.This episode promises to deliver hard-hitting insights on an evolving in...
2024-04-01
11 min
The Advertising Forum by Marketecture
Innovating Marketing & Creative Solutions
This is the first episode of our 5-part video series talking Creative c/o of our sponsor, Flashtalking by MediaoceanAdTechGod(™) & Jeremy Bloom explore how #creative innovation can enhance the effectiveness of media campaigns with our first guest Bryan Simkins of Publicis.This episode promises to deliver hard-hitting insights on an evolving industry and how creative plays a crucial role in optimizing media performance.Welcome to TheAdTechForum.com
2024-03-29
00 min
AdTechGod Pod
Ep. 21 Mike Fisher from GroupM chats with AdTechGod
AdTechGod Sits down with Mike Fisher from GroupM.Mike Fisher, the Executive Director of Investment Innovation at GroupM, is recognized for his innovative and progressive role in the advertising sector. With an impressive career, Mike has notably contributed to formulating and executing strategies that harness data analytics, programmatic buying, and new digital platforms, delivering client results. Thank you to Publica for advertising on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-03-26
30 min
AdTechGod Pod
Ep. 20 Bill Wise from Mediaocean chats with AdTechGod
AdTechGod sits down with Bill Wise from Mediaocean. Bill Wise is the CEO of Mediaocean. With a career spanning over two decades and a driving force behind the digital transformation of advertising. Under his leadership, his platform has managed over 150 Billion of digital advertising spend. Bill is known for his entrepreneurial spirit having successfully founded multiple companies at the intersection of technology and advertising. His insights into the industry are profound and deeply influential and his journey is fun to listen to. Thank you to Publica for advertising on this podcast.
2024-03-19
29 min
AdTechGod Pod
Ep. 19 Mari Tangredi from Cadent chats with AdTechGod
AdTechGod sits down with Mari Tangredi from Cadent. Mari is currently the Sr. Vice President, Global Partnerships at Cadent. Her journey is a testament to her entrepreneurial spirit and deep understanding of the ecosystem.From software development to technical sales and product development her journey is great to listen to. In addition, her role in significant industry milestones like the acquisition of 4info by Cadent is impressive. Whether you are an entrepreneur or a budding adtech enthusiast you are in for a treat today. Thank you to Publica for advertising on...
2024-03-12
27 min
AdTechGod Pod
Ep. 18 Cory Davis from Transunion chats with AdTechGod
AdTechGod sits down with Cory Davis from Transunion. Cory is currently the Sr. Industry Executive - Media and Platforms at TransUnion. He is a wealth of knowledge and expertise in business development and partnerships roles, specifically in the media & adtech vertical, with a key focus around identity and data.Cory shares his passion for advertising and media from his early days in his career and describes how he "fell forward," moving up the ranks from media buying to his current role today.Thank you to Publica for advertising on this podcast.
2024-03-05
26 min
AdTechGod Pod
Ep. 17 Nola Solomon from Criteo chats with AdTechGod
AdTechGod sits down with Nola Solomon from Criteo. She has an impressive career trajectory that has seen her at the helm of pivotal roles across some of the most recognizable names in the industry including Specific Media, AOL, The Trade Desk, NBC Universal, and more.Nola is currently the Senior Vice President, Go-to-Market Strategy and Enablement at Criteo. In her nearly three years at Criteo, Nola has been instrumental in steering product commercialization, orchestrating sales enablement programs, conducting competitive analysis, and much more, all within a company renowned for its cutting-edge technology in digital advertising...
2024-02-27
24 min
AdTechGod Pod
The AdTech Forum Series 1: Episode 5 (Creative)
Creative is the Final FrontierBen Kartzman is the final episode of our inaugural 5 part creative series!We are delighted to have Ben Kartzman, the COO of Flashtalking, join us to talk about all things Creative. We are so grateful to our creative adtech sponsor, Flashtalking by Mediaocean, for helping AdTechGod and OhHello.io 🌞☕️ come together to cut through the industry noise by bringing you The AdTech Forum. Thank you for watching, learning, and engaging with the first (of many) series of TheAdTechForum.com
2024-02-22
09 min
AdTechGod Pod
Ep. 16 Mike Hauptman from AdLib chats with AdTechGod
AdtechGod sits down with Mike Hauptman CEO and Founder of Adlib.Mike's adtech journey began at MediaPlex and flourished during his eight years at MediaMath, where he held key roles such as Vice President of Business Development and Global Vice President of Platforms and Client Success. As CEO of AdLib, he is focused on removing the barriers and complexities from programmatic advertising and he shares his vision with us all on this episode. Thank you to Publica for advertising on this podcast. Learn more about your ad choices. Visit...
2024-02-20
26 min
AdTechGod Pod
Ep. 15 Daniel Church from Beachfront chats with AdTechGod
AdTechGod sits down with Daniel Church, Head of Advanced TV product at Beachfront. Daniel has carved a niche for himself through significant contributions and leadership roles in companies like StickyAds, Freewheel, and currently, Beachfront, where he is spearheading advanced TV product innovation. His journey through the evolving landscape of TV advertising, from linear to programmatic, highlights both the challenges and milestones of integrating traditional models with cutting-edge technology. Thank you to Publica for advertising on this podcast. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-02-13
24 min
AdTechGod Pod
The AdTech Forum Series 1: Episode 3 (Creative)
In this episode, we talk with PepsiCo’s Ally Schnitzer on how she measures creative effectiveness, across the retail media landscape to drive sales."ai is going to enable faster creative testing" - Ally SchnitzerAlly is wicked smart and has an edge working across multiple brands + partners. AdtechGod and Jeremy Bloom, of OhHello.io, loved listening and learning to what Ally had to say about the effect of creative personalization across unique retail media initiatives.This episode promises to deliver hard-hitting insights on an evolving industry and how creative plays a crucial ro...
2024-02-08
11 min
AdTechGod Pod
Ep. 14 Esther Maguire from LG Ad Solutions chats with AdTechGod
AdTechGod sits down with Esther Maguire from LG Ad Solutions.Esther Maguire is the Head of Product Marketing and Strategy at LG Ads Solutions. She is an exceptional human who discusses her family's background in technology, embracing technology, and the beauty of creation in technology.Her passion for marketing and messaging, and its importance for motivating decision-making, shines through in her story.Thank you to Publica for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your...
2024-02-06
37 min
AdTechGod Pod
Ep. 13 Anthony Katsur from IAB Tech Labs chats with AdTechGod
AdtechGod sits down with Anthony Katsur.Anthony's career is a roadmap of success. He's been a driving force at some of the most innovative companies in our industry. His tenure at IAB Tech Lab has been marked by groundbreaking initiatives, pushing the boundaries of digital advertising standards and practices. His leadership in developing new technologies and policies has profoundly influenced how digital advertising operates globally. Thank you to Relevant Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. ...
2024-01-30
31 min
AdTechGod Pod
Ep. 12 Brian O'Kelley from Scope3 chats with AdTechGod
AdtechGod sits down with Brian O'Kelley the Godfather of Programmatic. Brian O'Kelley, often referred to as the godfather of programmatic advertising, is a visionary entrepreneur and industry pioneer who has played a pivotal role in revolutionizing the digital advertising landscape. Brian is currently the CEO and Founder of Scope3 and is leading the industry on the decarbonization of media. Thank you to Relevant Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices...
2024-01-23
37 min
AdTechGod Pod
Ep. 11 Sara Camden from InMobi chats with AdTechGod
AdTechGod sits down with the SKAN Queen, Sara Camden the Head of Product Marketing, Mobile App Performance at InMobi. Sara takes us through the eras of mobile advertising and shares her experience and learnings at ChaCha, Equifax and Vibenomics.Sara is dedicated to education, knowledge sharing and has an amazing perspective on the mobile privacy space. Thank you to Relevant Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm...
2024-01-16
31 min
AdTechGod Pod
Ep. 10 Ali Manning from Chalice Custom Algorithms chats with AdTechGod
AdtechGod sits down with Ali Manning from Chalice. Ali has an impressive background having worked at leading companies like Razorfish, Google and Snap. She is now the co-founder at Chalice custom algorithms. We chat about her love for the industry, her passion for her family and the drive and dedication she has for Chalice. Thank you to Relevant Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2024-01-09
36 min
AdTechGod Pod
Ep. 9 Aditi Ramesh from Anzu.io chats with AdTechGod
AdTechGod sits down with Aditi Ramesh from Anzu. Aditi recounts her journey into AdTech, highlighting the pivotal role played by mentors and colleagues who provided guidance, education, and unwavering support in her professional development. Our discussion also dives into the insights gained from her experience as a solopreneur, where she's taken on the role of marketer and brand champion for her side hustle. Thank you to Flashtalking and OKO Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more...
2024-01-02
30 min
AdTechGod Pod
Ep. 8 Cory Greenberg from IndexExchange chats with AdTechGod
AdTechGod sits down with Cory Greenberg from Index Exchange. Cory's enthusiasm for AdTech is truly exceptional, a rarity in my experience. His unparalleled expertise, extensive network, and profound understanding of the CTV industry sets him apart. Cory digs deep into his inner drive for success and underscores the pivotal role that maintaining a healthy balance between personal and professional relationships has played in propelling him towards his achievements.Thank you to Flashtalking and OKO Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more.
2023-12-12
29 min
AdTechGod Pod
Ep. 7 Matt Barash from IndexExchange chats with AdTechGod
AdTechGod sits down with Matt Barash from Index Exchange. Matt highlights how much this business has benefited us, emphasizes the significance of friendships and our network, and points out the vibrant personalities that make the AdTech industry such a fantastic industry to be a part of.Thank you to Flashtalking and OKO Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-11-28
38 min
AdTechGod Pod
Ep. 6 Joe Zawadzki from Aperiam Ventures chats with AdTechGod
AdTechGod sits down with Joe Zawadzki from Aperiam Ventures and founder of Mediamath.Joe describes his 20+ years in AdTech, his greatest accomplishment, the future of the industry and the future of Mediamath. The Arc of Time Bends Towards Justice. Thank you to Flashtalking and OKO Digital for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-11-14
40 min
AdTechGod Pod
Ep. 5 Michelle Hulst from GumGum chats with AdTechGod
AdTechGod sits down with Michelle Hulst from GumGumMichelle speaks about her time at Datalogix, Oracle and the Trade Desk. She gives us a glimpse into GumGums diverse offering today and in the future. Find the intersection of what you do well with what the company needs. Thank you to Flashtalking for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-10-31
31 min
AdTechGod Pod
Ep. 4 Lauren Wetzel from Infosum chats with AdTechGod
AdTechGod sits down with Lauren Wetzel from Infosum. Listen 👂Learn 📖Implement 🛠️Thank you to Flashtalking and Adelaide Metrics for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-10-17
33 min
AdTechGod Pod
Ep. 3 Lynne D. Johnson from AdMonster chats with AdTechGod
In this weeks Podcast AdTechGod sits down with Lynne D Johnson from AdMonsters. Thank you to Flashtalking and Adelaide Metrics for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-10-03
33 min
AdTechGod Pod
Special Episode: Unmasking AdTechGod: Origins, Purpose, and Prophecies
An interview with AdTechGod, the anonymous account that's taking ad tech and marketing by storm. Listen as we get into the origin of the account, its purpose, and its prophecies.Join us as James Borow & Daniel Druger both former Snap executives dive into the 'everything is an ad network' phenomenon.Thank you to Adelaide and Flashtalking for supporting this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-09-25
32 min
AdTechGod Pod
Ep. 2 Eric Seufert from Mobile Dev Memo chats with AdTechGod
Guess who's back? Back again! AdTechGod, with a friend!In this weeks Podcast AdTechGod sits down with Eric Seufert from MobileDevMemo. Thank you to Adelaide Metrics for advertising on this podcast. Visit adtechgod.com for educational resources, ATG slack community, jobs and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-09-19
26 min
AdTechGod Pod
Ep. 1 Terry Kawaja from Luma Partners chats with AdTechGod
Behold! The AdTechGod has a Pod. Each episode will feature an in-depth discussion with another ad tech personality to get to understand how they got into this business and what motivates them.In this debut episode God speaks with Terry Kawaja, the founder and CEO of Luma Partners. Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-09-05
27 min
AdTechGod Pod
Welcome to the AdTechGod Pod
Welcome to 'The AdtechGod Pod,' your premier podcast destination hosted by the AdtechGod, where the fascinating world of advertising technology comes to life. Available on Spotify, Apple Podcasts, and more, this podcast dives deep into the hearts and minds of the industry's most influential figures. Join us as we explore the personal journeys, challenges, and triumphs of adtech professionals, and get an insider's perspective on the latest trends shaping the advertising technology landscape. Whether you're a seasoned expert or new to the field, 'The AdtechGod Pod' offers invaluable insights into adtech. Tune...
2023-08-30
01 min