Shows
Care CEO Success Stories PodcastHow and when to centralise your care home operations teamIn this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with Dr. Bikram Choudary, Managing Director of Silvercrest Care Homes, who operate five care homes across South Wales. His journey into the care sector is rooted in his family, as his parents established the first purpose-built care home in the Rhondda Valleys, which remains part of the Silvercrest group today. While his family built the foundation, Dr. Choudary forged a career as a GP with a specialist interest in cardiology, having studied medicine and trained in cardiac surgery...
2025-11-1328 min
Care CEO Success Stories PodcastHow I Mentor And Recruit And Retain Care Home ManagersIn this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR talks with Harry Surdhar, co-founder of three nursing and dementia care homes, a journey he began in 2001. His career in the care sector spans over 24 years, and is currently in the process of building a fourth care home. Harry's unique approach to his business is centred on the belief that a successful care home is built on a foundation of compassionate, well-trained staff, and that a strong internal culture is the key to longevity and reputation. He...
2025-10-0627 min
Care CEO Success Stories PodcastWhy culture is everything for a care home providerIn this episode of the Care CEO Success Stories podcast, Adam James of Springup PR talks with Claire Rintoul, CEO of Sheffcare — a Sheffield-based charity running nine care homes and two care centres. Claire brings over four years of leadership at Sheffcare having previously led several charitable organisations. Sheffcare supports around 1,000 people annually, delivering care for older adults in Sheffield. Before entering adult social care, Claire worked in the broader charity world.Stepping into social care, she encountered a "hierarchical and closed" culture — one she set out to transform. Her mission...
2025-09-2219 min
Care CEO Success Stories PodcastHow I Continue To Grow An Established Care Home ProviderIn this episode of the Care CEO Success Stories podcast, Adam James of Springup PR speaks to Joanne Balmer, CEO of Oakland Care, who was recognised nationally when she was awarded the British Empire Medal in 2021 for her services during the COVID-19 pandemic. Having started her journey in the care sector at the age of 16, Joanne has dedicated her career to improving the lives of residents and care professionals alike. Over the past five and a half years, she has led the transformation of Oakland Care from a group of three homes to a thriving o...
2025-08-1123 min
Care CEO Success Stories PodcastHow I Build Care Teams That Deliver Outstanding CareIn this episode of Care CEO Success Stories Podcast, Adam James of Springup PR interviews Geoffrey Cox, founder of Southern Healthcare, a family-run nursing home provider based in the southwest of England. Since founding the company in 2001, Geoffrey has overseen the development and management of four nursing homes—three of which have earned an "Outstanding" rating from the Care Quality Commission (CQC). Originally a solicitor, Geoffrey transitioned into the care sector after 25 years in law and the sale of his legal practice. His early experience in the industry was marked by challenges and steep...
2025-07-2138 min
Care CEO Success Stories PodcastHow care homes can prevent hospital admissionsIn this episode of Care CEO Success Stories Podcast, Adam James of Springup PR speaks with Nichola Stefanou, Chief Executive Officer of Healthcare Management Trust (HMT), a charitable organisation that operates six care homes across the UK. Her professional journey began as a clinician, specifically a podiatrist, and has worked in the NHS, acute hospitals, housing with integrated clinical services, and care home management while remaining clinically registered to maintain a connection to frontline healthcare. Since joining HMT, Nichola has led a significant transformation of the organisation, aligning its mission with a social purpose that...
2025-07-1527 min
Care CEO Success Stories PodcastHow I overcome challenges of running 7 care homes in one county! In this episode of the Care CEO Success Stories Podcast, Adam James of Springup PR speaks with David Poxton, Director of Ashmere Derbyshire, a family-run group of care homes operating seven homes in Derbyshire. Representing the third generation of leadership in the business, David grew up in and around the homes, helping out during school holidays and learning the ropes in a hands-on environment and transitioned to full-time involvement in 2002. Under David's leadership, Ashmere Derbyshire has prioritised quality, continuity, and personal connection in care. His decision to keep all homes within an hour's...
2025-06-1025 min
Care CEO Success Stories PodcastI launched my first care home 3 months before Covid! And launched 3 more soon after!In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR talks with Haris Khan, founder and CEO of Curaa Group which operates four care homes across the South and South West of England. His journey into care began in 2019, just three months before Covid-19 struck. Despite the challenges posed by the pandemic, he expanded from one to four homes within four years. Khan spent over a decade in banking, working both in Canada and London, gaining valuable experience but left the industry in 2015. His transition to entrepreneurship in...
2025-05-0126 min
Care CEO Success Stories PodcastWhat is the "household model" of care? And why your care provider should implement it! In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR talks with Helen Jones, CEO of Allegra Care, a care home provider with adheres to a "household model" of care. Originally from Australia, Helen began her career in 1998 after transitioning from a background in international rescue and national roadside assistance. Helen has held leadership positions with private providers, church and charitable groups, and community-owned organisations, overseeing 100 nursing homes, 20-30 retirement villages, and 55,000 home care clients. Drawing from her research and international travel, Helen developed the "household model" of care...
2025-04-2136 min
Care CEO Success Stories PodcastHow to (consistently) be recognized as a top medium-sized care home provider! In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR interviews Amanda Scott, CEO of Forest Healthcare, which operates 13 care homes across London and the Southeast of England. Amanda has been leading the company for over six years, working to improve both the quality of care and the culture within the organisation. Under her leadership, Forest Healthcare has become a model for how to consistently achieve top-tier care ratings, earning recognition as one of the top 20 care home providers through carehome.co.uk for six years running. Her approach...
2025-04-1631 minCare CEO Success Stories PodcastHOW I BALANCE AFFORDABILITY WITH QUALITY FOR MY CARE GROUP In this episode of Care CEO Success Stories Podcast, Adam James of Springup PR speaks with Dr. Vishen Ramkisson, a seasoned healthcare professional and entrepreneur, deeply rooted in his community as a practicing NHS GP for over 22 years. Throughout his career, he has remained closely connected to the local area, working mere meters from where he resides. His dedication to patient care has made him a familiar face in his neighbourhood and this strong community bond has been integral to his professional journey. In addition to his role as a GP, Dr. Ramkisson...
2025-04-1121 min
Care CEO Success Stories PodcastHow Social Care Can Help People With Autism ThriveIn this episode of the Care CEO Success Stories Podcast, Adam James of Spring PR talks with Rebekah Cresswell, CEO of the Priory Group, the UK's leading independent provider of mental healthcare and adult social care, supporting 26,000 people a year. Rebekah, who trained as a nurse and worked in the NHS for 14 years, has a son who is autistic with ADHD, and witnessed first-hand what difficulties are faced by people with her son'scondition. Rebekah discusses the challenges faced by people with complex needs in care settings and the strategies she employs to improve care based...
2025-03-1727 min
Care CEO Success Stories PodcastWhy My Vision Is "Continuity Of Care" – And What This MeansIn this episode of the Care CEO Success Stories Podcast, host Adam James of Springup PR, interviews Adam Hutchison, CEO of Belmont Healthcare which operates five care homes across the South East and provides community care services in the West Midlands. Adam began his journey into social care 12 years ago when he worked in a 25-bed care home operated by his father. Predominantly based in Kent, Sussex, Belmont Healthcare has made a number of new acquisitions over the last few years. A trustee of the Care Workers Charit, Adam discusses his vision on "...
2025-02-0429 min
Care CEO Success Stories PodcastHOW DIGITAL CARE PLATFORMS WILL CHANGE FROM 2025 AND BEYONDIn this episode of the Care CEO Success Stories Podcast, Adam James of Springup PR talks with Johan Jardevall, CEO of Person Centred Software (PCS), a digital care management platform. With more than 25 years of experience in software, Johan has worked with consultancies, systems integrators, and technology vendors in roles ranging from transformation consultancy, design and development management. Johan has a strong track record of achieving rapid growth. Johan previously worked for global digital consultancy Valtech in the UK where he founded and grew the agency to become recognised within the NMA top 100 UK digital...
2025-02-0322 minCare CEO Success Stories PodcastHow I Bought An "Inadequate" Care Home – And Turned It AroundIn this episode of the Care CEO Success Stories podcast host Adam James of Springup PR speaks to Tushar Shah, Co-founder of Centrum Care Homes care provider. Tushar has a unique background in transforming care homes and expanding care services across South Devon. With experience in both domiciliary and residential care, he brings insight into effective turnarounds, fostering strong team culture, and elevating care standards. In this episode, Tushar shares his journey of taking over a failing care home overcoming operational and logistical challenges and establishing a care model that prioritises quality and...
2025-01-1526 minCare CEO Success Stories PodcastHow I helped lead a management team buyout of a 11-care home group's operationsIn this episode of the Care CEO Success Stories, Adam James of Springup PR talks with Laura Taylor, CEO of Berkley Care, which operates 12 luxury care homes across eight counties in England. Laura joined Berkley in 2021, became CEO in September 2023, and in March 2024 helped lead a management team buyout of operations from Clariane, a European health care provider. Laura has worked in health and social care throughout her entire career and in this episode she shares the story of her life working in care and offers her advice on management buyouts drawing on her own...
2025-01-1032 min
Care CEO Success Stories PodcastThe "values" of a care provider are one thing – but its teams behaviours are another!In this episode, of the Care CEO Success Stories podcast, host Adam James of Springup PR, interviews Larry Grady, Chief Executive of Purley Park Trust that supports adults with learning disabilities. Larry shares insights from his extensive experience in social care, highlighting the critical difference between stated values and the behaviours that underpin them. He emphasises that the real impact of care comes from personal interactions and the attitudes of staff rather than just the organisation's mission statement. Larry discusses the significance of creating a culture where behaviours are continuously observed, learned from, a...
2025-01-0725 min
Care CEO Success Stories PodcastHow I create a valuable multi-home care operatorIn this episode of Care CEO Success Stories, Adam James of Springup PR talks with Nigel Denny, Chair and Chief Executive of Ashberry Healthcare, which has seven care homes across England and Wales. Nigel joined the company in 2016 from hospitality where he worked for hotel-chain Stakkis. Stakkis's founder was in need of finding care for his mother and struggled to find anything appropriate so Nigel toured around 200 homes in Scotland to find suitable sites to launch some care homes. In this episode, Nigel shares the story of his journey, the challenges he has...
2025-01-0337 min
Care CEO Success Stories PodcastHow to enhance quality of care for 17,000 elderly including residents at 75 care homesIn this episode, of the Care CEO Success Stories podcast, host Adam James of Springup PR, speaks with Sam Monaghan, CEO of Methodist Homes, that manages 75 care homes across England and Wales, supporting 17,000 elderly people. Sam shares insights on enhancing the quality of care and life for residents, emphasising person-centred and relationship-centred care approaches. He highlights the Engaging Leaders Program, which fosters a coaching style of management, empowering staff to build relationships with residents. Sam discusses initiatives like music therapy for residents living with dementia and the role of chaplains in providing spiritual s...
2024-11-0428 minCare CEO Success Stories PodcastHow I Support Care Home Managers To Achieve Outstanding CQC RatingsIn this episode of the care CEO Success Stories podcast, host Adam James of Spring PR speaks to Keith Mills, Managing Director of Doveleigh Care, a group of four care homes in East Devon, including three rated "Outstanding" by the Care Quality Commission (CQC). Keith, a former Royal Marine captain, shares his journey from acquiring his first care home in 1996 to building an organisation renowned for its quality of care with one of Doveleigh's homes achieving "Outstanding" in all five inspection categories twice in a row. Keith discusses the keys to supporting care home managers...
2024-11-0428 min
Care CEO Success Stories PodcastWhat I learnt from the care sector BEFORE setting up a 2-care home providerIn this episode, of the Care CEO Success Stories podcast, host Adam James of Springup PR, speaks to Andrew Long, the founder of Adore Care Homes, which operates two purpose-built care homes in Yorkshire. Andrew shares his journey in the care sector, beginning in 1996 and transitioning from estate agency to managing care facilities. He emphasises the importance of providing high-quality, purpose-built environments that enhance the quality of life for residents. Andrew discusses the significance of governance in care homes, outlining how effective management systems ensure both resident enjoyment and adherence to regulations.
2024-11-0424 min
Care CEO Success Stories PodcastHow I Build Successful Care Teams For Multi-Home Care OperatorsIn this episode of the Care CEO Success Stories podcast, Adam James from Springup PR talks to Robert Kilgour, founder in 1988 of Four Seasons Healthcare, who later founder of Renaissance Care in 2004. Renaissance Care operates 17 care home in Scotland. Robert shares his insights on building successful care teams for multi-home care operators, highlighting the importance of effective senior management, financial and operational systems, and the use of technology. He emphasises the need to invest in senior management ahead of acquisitions and the benefits of flexible working arrangements. Robert also reflects on his journey...
2024-09-3036 min
The Care Leaders Network PodcastGetting ongoing positive PR for your care homes | Adam James, Springup PR | 046In this episode of the Care Leaders Network podcast, Simon Parker speaks with Adam James, the founder of Springup PR, about getting ongoing PR for your care homes. Hosted on Acast. See acast.com/privacy for more information.
2024-08-2744 min
Care CEO Success Stories PodcastHow - as I CEO - I lead my care homes by example to create a positive team cultureIn this episode of the Care CEO Success Stories podcast, Adam James of Springup PR speaks with Kevin Humphrys, CEO of the Oakland Care Group, which includes Oakland Courts and Oakland Grange in West Sussex. Kevin is also the director of the West Sussex Partners in Care. Kevin discusses the importance of leading by example, particularly in creating and sustaining a positive culture within care teams. He shares his journey into social care, emphasising how diverse experiences have shaped his leadership style. Kevin also highlights the significance of being approachable, actively p...
2024-08-0521 min
Care CEO Success Stories PodcastHow I made my charity care home commercially viable This episode of the Care CEO Success Stories podcast features Karen Miller, CEO of Broughton House Veterans Care Village in Salford which specialises in care for service men and women and their families. Having served as an Army officer for ten years, Karen spent the next 15 years in the acute independent care sector, managing hospitals and diagnostic centres across the UK and the Middle East. After brief "retirement" at her Snowdonia smallholding Karen began speaking at Broughton House on a voluntary basis before becoming CEO in 2020. In conversation with host Adam James of...
2024-07-1824 minCare CEO Success Stories PodcastHow I improve care home relationships with their local authorityThis episode of the Care CEO Success Stories podcast features Samir Patel, owner of Oaklands Rest Home and head of operations at two-care home provider Manucourt. Samir is also Executive Board Member of Hampshire Care Association. In conversation with Adam James of Springup PR, Samir shares his knowledge on the importance of building and maintaining strong ties between care providers and local authorities. Focusing on developing strong relationships which are mutually beneficial, Samir draws on his years of experience to explain how your care home provider can forge stronger ties with the local...
2024-06-2022 min
Care CEO Success Stories PodcastHow I Turn Around Failing Care HomesIn this episode of the Care CEO Success Stories podcast, host Adam James of Springup PR speaks to Lucy Corner, Managing Director of Cornerstone Care Solutions. Lucy, a dual registered nurse with a background in the NHS, unravels the nuances of reviving care homes on the brink of failure through her extensive background in nursing and her proficiency in transforming struggling homes Lucy provides invaluable insights for care providers seeking operational and financial success including: • Lucy's journey from managing nursing homes to establishing Cornerstone Care Solutions as well as how she found that she ha...
2024-05-2121 min
Care CEO Success Stories PodcastHow to run a successful care group AND a charity…In this episode of the Care CEO Success Stories podcast, Adam James talks with Shaleeza Hasham, Director of CHD Living and CEO/Founder of the Adopt A Grandparent charity. Shaleeza shares her inspiring journey, detailing the origin of her family's care business and the creation of Adopt A Grandparent which combats loneliness by connecting volunteers with older adults. In the episode Shaleeza: Recounts her family's immigrant journey to the UK, highlighting how her parents, refugees in the late '70s, established a care business, CHD Living, driven by a desire to give back to...
2024-04-1224 minThe Care Leaders Network PodcastHow a Care Organisation used digital marketing to fill 47% more beds | Adam James, Springup PR | 036In this episode of the Care Leaders Network Podcast, Simon Parker discusses digital marketing with Adam James.Adam is the founder of Springup PR, and is an expert on the digital marketing scene in Social Care. Hosted on Acast. See acast.com/privacy for more information.
2023-11-2224 minThe Care Leaders Network PodcastDramatically increasing occupancy using digital marketing | Adam James, Springup PR | 028Digital marketing can produce impressive results when deployed effectively but many operators are unsure of how best to use the various tools available.Here, Adam James, of Springup PR, talks to Simon Parker about how to use digital marketing to power up your business. Adam uses the example of a care business that was facing closure due to low vacancy rates but, with the help of the Spring Up team, turned things around in just three short months. Hosted on Acast. See acast.com/privacy for more information.
2023-08-0328 min
Care Home Management magazine's podcastHow To Improve Your Care Home's PR and Marketing - A Special PodcastCare homes are always being encouraged to tell their positive stories.You can only do this if you are on top of your PR and marketing. You need to know what to say and how to say it to different audiences across different media and marketing channels.In our latest industry-leading podcast our experts discuss:Why care homes should focus on their positive human interest storiesHow to get the best value from any marketing and PR budget How video can bring any care home storytelling to life.Why positive marketing can be crucial in bo...
2023-07-2446 min
Care Home PR And Marketing Masterclass PodcastHow One Care Operator Received The CVs of 21 Care Applicants Using £798 Of Facebook Ads Combined With PRThis episode of the Care Home PR And Marketing podcast features Facebook Ads specialist Michael Rodger of Springup PR where we discuss the case study of how one care operator received the CVs of 21 care worker applicants over a 2-month period using Facebook Ads combined with a PR strategy. It includes: The most effective ways to run Facebook ads for care operators including how to test various Facebook ads. How to use the “human touch” and testimonials from present employees and care workers into the Facebook ads. The role of lead-gen Facebook lead forms in ca...
2021-10-2225 minCare Home PR And Marketing Masterclass PodcastHow - During Covid-19 - Promoting Your Care Homes Via Positive Press Coverage Has (Surprisingly) Never Been So VitalAdam James of Springup PR discusses: How - During Covid-19 - Promoting Your Care Homes Via Positive Press Coverage Has (Surprisingly) Never Been So Vital This episode looks at: * Exactly what kind of positive news stories during the Corona virus period your homes can - and should be - securing * Why (surprisingly) there are more opportunities now than ever before to communicate to prospective families that your homes are best equipped to protect residents, while also providing good quality care within the confines of Covid-19 - and so build up vital...
2020-04-2218 min
Tea With TobiHow To Attract Private Care Clients Using Media & PRAre you using PR to grow and market your care home or home care business? What even is PR exactly?
If you're curious about the answers to those questions then you'll want to watch this episode of #TeaWithTobi☕️ where we hear some golden nuggets from the world of PR. We're joined by the go-to guy for PR in the care sector Adam James, who spent 15 years as a journalist and knows exactly the what, when and how of stories you need to pitch to journalists to be featured in your local media outlets.
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2020-02-2534 minCare Home PR And Marketing Masterclass PodcastHow 1 care home Facebook post went viral reaching 14 million people, with 51,000 comments!This episode, featuring Springup PR’s very own Danielle Booker, reveals the amazing story of how one care home Facebook post reached 14 million people, making it the most popular Facebook post ever for a care home. In all the post was shared 236,000 times and the care home’s Facebook page increased its followers from 200 to 8000. And all this happened within 7 days. The episodes discusses: Details of the “Accelerated Facebook” campaign to reach record-breaking amounts of people. Why it was decided to launch the 7 day campaign during Dementia Action Week How the strategy was for...
2019-11-1423 minCare Home PR And Marketing Masterclass PodcastHow to use Facebook "boosts" to promote your care home to 8,000 local people for just £37.50Want to discover how your care home’s good news story can reach more than 8,000 local people on Facebook for just £37.50? Want to discover the most effective way to promote your care home’s quality of care on Facebook – and encourage engagement? This episode, featuring Springup PR’s Adam James, shows: How you re-model your news release used for local media as a separate stand-alone Facebook post How using Facebook boosts can reach big numbers of local people at a very low cost A real-life example featuring the story of a care home resident’s 100th bir...
2019-04-2417 minCare Home PR And Marketing Masterclass PodcastEpisode 6 - How One Care Home Used Facebook To Reach 25,000 Local People In 7 Days Without Paying A Penny On AdvertisingDanielle Booker of Springup PR runs through the details of an Facebook "Accelerated Engagement" campaign for a care home which reached 25,000 local people within 7 days without one penny of advertising
2018-12-1125 minCare Home PR And Marketing Masterclass PodcastEpisode 5 - How To Secure Ongoing Positive Media Exposure For Your Care HomeFeaturing Lisa Pettifer of Springup PR who explains all you need to know and do to get local journalists to write regular good news stories about your home in order to promote your home and help fill your beds faster.
2018-09-0631 min
The Road To OutstandingAdam James - How To Get More Positive PR For Your Care CompanyAdam James runs Springup PR, who specialise in helping care providers raise their profile, generate more enquiries and attract new residents.
I pick Adam's brains in this episode to find out how care companies can raise their profile in the local area, what they can do when they have a crisis on their hands, and how to get positive press coverage and why. This episode is jam packed with tips and Adam also has some great freebies on offer...
Links
Adam's FREE guide on how to build the reputation of your care company i...
2017-10-2044 min