Shows
Beyond The Bubble#12: Artificial Intelligence vs. Humans; Tech Boundaries; Hype and Reality; AI EthicsIn this episode, András is joined by two global experts in the communication world—Bonnie Caver, founder of Reputation Lighthouse and board member of the Global Alliance for PR, and Adrian Cropley, founder of the Centre for Strategic Communication Excellence. They meet in Brussels to discuss the real-world implications of artificial intelligence in communication, ethics, organizational culture, and leadership.Coming from opposite ends of the globe—Texas and Melbourne—they bring decades of strategic experience into an authentic and honest conversation about how AI is reshaping content creation, as well as organizations functions, make decisions, and re-define trust.They di...2025-07-071h 50
A View From The TopEpisode 48 - Adedoyin JaiyesimiJoin host Adrian Cropley in this enlightening episode of 'A View From the Top', as he chats with Adedoyin Jaiyesimi, a strategic communications trailblazer and co-founder of The Comms Avenue. Adedoyin shares her journey from studying law to becoming a powerhouse in brand strategy and communication across Africa. Learn about her early career struggles, the pivotal role of mentorship, the importance of continuous learning and certification, and her passionate efforts in training the next generation of communication leaders. With a focus on accessible education and professional credibility, Adedoyin's story is a testament to dedication and st...2025-05-2131 min
A View From The TopEpisode 47 - Richard EtienneJoin host Adrian Cropley in this insightful episode of A View From the Top as he chats with Richard Etienne, an award-winning personal brand and communication consultant. Richard shares his unique career journey, including his role as the official videographer for British Prime Minister, Theresa May, his stint as Director of Internal Communication at Elsevier, and his initiatives like The Introvert Space and Black Introvert Week UK. They discuss Richard's passion for championing introverts, his popular e-Book 'Self-Promotion for Introverts,' and his efforts to create inclusive workplaces. Tune in to hear valuable lessons on co...2025-04-1635 min
Circle of FellowsCircle of Fellows #114: Working with Data in CommunicationWe are swimming in data. Are we using it as effectively as we could? Join four Fellows of the International Association of Business Communicators (IABC) for a lively discussion on leveraging data to enhance organizational communication. In this episode of Circle of Fellows, our panel will explore how communication professionals can use data to shape strategy, measure impact, tell better stories, and drive better decision-making across all communication disciplines. Whether you’re tracking audience engagement, demonstrating ROI, or using AI-driven analytics, understanding data is more critical than ever.
On Thursday, March 27, four Fellows of the International Association of...2025-03-281h 00
A View From The TopEpisode 46 - Asha OberoiJoin host Adrian Cropley as he dives into the world of digital strategy and data-driven insights with Asha Oberoi, Managing Director and Head of Digital and Insights at FTI Consulting. With over 20 years of experience in media and consulting, Asha shares her journey from an early fascination with news and information to becoming a leader in using data to shape digital strategies.Discover her insights on the importance of data in communication, the challenges of navigating the digital landscape, and the critical role of instinct and bravery in forging a successful career. Tune in for valuable tips...2025-03-0337 min
A View From The TopEpisode 45 - Anthea CudworthIn this episode, host Adrian Cropley has a chat with Anthea Cudworth, a Fellow at the Centre for Strategic Communication Excellence. Anthea takes us on a journey through her fascinating career, which kicked off with a science degree and financial roles in London. She later found herself leading corporate communication teams for big names like Royal Dutch Shell, Telstra, and the Commonwealth Bank of Australia. Now, she heads up corporate affairs at the NSW Environmental Protection Authority.Anthea talks about the twists and turns in her career and the lessons she’s learned, especially about staying truthful, us...2025-01-1727 min
EncompassExecutive Communication and Coaching: Driving influence, value, and trustAchieving communication excellence at the executive level takes a business leadership mindset combined with a good dose of agility and more than a dash of political astuteness. At this level, the communication professional has earned their stripes technically and has spend considerable time in the role of strategic advisor with an organization. Now, it's time to be the trusted advisor, where influence and personal reputation are paramount in gaining trust and equality within the executive suite.= = = = = = = = = = = = = = CONTACT INFO Adrian Cropley, OAM, FRSA,. IABC Fellow, SCMPemail adrian@cropleycomms.comwebsitewww.cr...2024-12-0815 min
Stories and Strategies with Curzon Public RelationsPolitical Campaigns as PR Case StudiesWe want to hear from you https://podcast.storiesandstrategies.ca/surveyRate this podcast with just one clickWhat can political campaigns teach us about the art of public relations? Political strategist Matt Krayton explores how modern political campaigns have become masterclasses in PR strategy. From messaging and media to influencers and voter vibes, Matt breaks down what worked in the recent US election, what didn’t, and why. Listen For8:09 The Role of Social Media in Shaping Voter Perceptions9:10 Were Democrat Messages on Target?11:29 Celebrity Endorsements. Do They Wo...2024-12-0327 min
Stories and Strategies with Curzon Public RelationsAdapt or Die: PR in the Age of AIWe want to hear from you https://podcast.storiesandstrategies.ca/surveyRate this podcast with just one click In many ways, the ground is shifting beneath our feet. PR professionals are shifting from traditional roles to becoming trusted advisors in a world where AI and data are reshaping the landscape. Generative AI and advanced analytics are changing the way PR pros build strategies, measure success, and influence public perception. But how can AI be used responsibly? How do we go beyond simple metrics to understand true impact? And what skills are essential in this...2024-11-1924 min
A View From The TopEpisode 44 - Kane Errol ChoaFrom media to corporate leadership is the best description of this episode of 'A View From The Top' where Adrian interviews Kane Erroll Choa, Vice President of Corporate Communications at ABS-CBN Corporation in the Philippines. With over 30 years of experience, Kane's career highlights an unexpected transition from broadcast journalism to corporate communications, shaped by his educational background at the London School of Economics and strong mentorship from industry leaders like Bong Osorio and past VFTT guest Ritzi Ronquillo. Discover Kane's insights on continuous learning, digital communication evolution, and the importance of aligning personal and company values. Kane...2024-10-2824 min
My week in carsExclusive interview: Adrian Newey on Aston Martin and Red BullJust 24 hours before Aston Martin announced the world's most successful F1 design engineer, Adrian Newey, would be its new technical director, Autocar crammed into his office beside his famous drawing board for an hour-long interview about all things Aston, Red Bull, and much, much more besides. From modern road car regulation, what he'd do with F1 rules, and why he was disappointed with the Aston Valkyrie, join Autocar's Matt Prior and Steve Cropley as they talk to the man behind more than 200 F1 race wins. Hosted on Acast. See acast.com/privacy for more i...2024-09-101h 09
A View From The TopEpisode 43 - Ritzi Villarico-Ronquillo, APR, IABC FellowIn this episode, I chat with Ritzy Villarico Ronquillo, a leading communication professional and IABC Fellow from the Philippines. Ritzy shares her extensive career journey in communication, spanning over three decades. She recounts her early influences, such as co-curricular involvement in school and community leadership, and her strategic roles in various industries, including energy and manufacturing. Ritzy also discusses the importance of mentorship, volunteer work, and understanding the business landscape to be an effective communication leader. The episode highlights her approach to crisis management, stakeholder relations, and the integration of communication with business strategy.Support the show2024-09-0928 minCircle of FellowsCircle of Fellows #107: Raising AIThe headline reads that Google’s Olympics ad went viral for all the wrong reasons and is fueling the growing concerns about using generative AI apps in people’s personal and work lives. Gartner’s Peer Insights offers Generative AI Apps Reviews and Ratings to guide your foray into foreign territory. And, Capgemini’s Harnessing the Value of Generative AI, 2nd edition report details where Generative AI is adding value to organizations throughout the world. So, what are strategic communication professionals doing with generative AI? How does it add value to the communication function? Most importantly, what are communication professionals...2024-08-161h 00
Candid Comms podcast with Rachel MillerThe Global launch of Rachel's book, featuring Sia PapageorgiouThis bonus episode of the Candid Comms podcast celebrates the global launch of Rachel's book, Internal Communication Strategy: design, develop and transform your organisational communication.
The book was published by Kogan Page on 3 April 2024 in the UK and rest of world, and in the US on 30 April 2024.
This audio was captured as part of the online launch on 9 May 2024, hosted by Sia Papageorgiou from the Centre for Strategic Communication Excellence (CSCE) in Australia.
It features questions from internal communicators around the globe who pre-submitted questions or asked them in the chat.
Tha...2024-05-1555 min
The IABC EMENA PodcastCommunication trends with Adrian Cropley, Lisa Riemers, Michael Nord and Monique ZytnikWith four communication experts from four countries, this episode looks at hot topics globally and what Lisa Riemers, Michael Nord and Adrian Cropley will present on at the IABC World Conference in Chicago 2024.
Lisa is dialing in from London today and is an accessible content, communications, and digital workplace specialist. She is on the IABC EMENA UK&I chapter board. She has been selected to talk about communicating with impact: how to make your comms more accessible.
Michael is a change and transformation communication specialist based in the Netherlands, is a key member on our IABC EMENA board and a...2024-05-0748 min
A View From The TopEpisode 42 - Charu RaizadaIn this episode Charu Raizada, a seasoned integrated communication consultant, delves into her expansive 25 year-year career journey. Based in Delhi, India, Charu speaks with Adrian about her diverse experience in crisis management, ESG, and leadership communication. Charu shares her early career ambitions, her shift into public relations, and her evolution into a specialist in integrated communication. She highlights the importance of being a trusted partner, and staying informed and creative in communication roles. Charu's story also touches on her impactful work in corporate communication and her current dedication to the social sector, with a particular focus on women's empowerment, m...2024-04-1534 min