Shows
Ahrefs PodcastHow To Make People Care About Your Brand | Jay AcunzoEarly-stage marketing is often a race for reach, but Jay Acunzo argues that resonance is the only metric that actually moves the needle in 2026.Jay is the former Head of Content at HubSpot and Google, a world-renowned keynote speaker, and an expert in storytelling. He has helped countless brands find their "Premise"—the distinct point of view that makes them irreplaceable in a sea of commodities.In this episode, Jay breaks down why "being the best" is a losing game and why "being their favorite" is the ultimate competitive advantage.Here's what you'll le...
2026-01-201h 03
Ahrefs PodcastCopywriting Is a Dead Skill | Neville MedhoraAI is already better at writing than 90% of people. It’s faster, cheaper, and never gets writer’s block. Yet, most companies that try to fully automate their content end up with "AI slop" that tanks their engagement.Meet Neville Medhora, the founder of Copywriting Course and SwipeFile.com. As an "OG blogger" who started in 1999 and a mentor to many top marketers, Neville has a front-row seat to the massive disruption ripping through the copywriting industry.In other words, Neville isn't just watching the AI revolution. He's actively rewriting the playbook for how professional writ...
2026-01-0658 min
Ahrefs PodcastAI Is Replacing Marketers — Here’s the 6-Step Plan to Survive | Ryan LawIs Your Marketing Career Safe from AI? Ryan Law’s 6-Point Defense PlanSam Altman predicts that 95% of what marketers do will eventually be handled by AI, and Microsoft claims that copywriters are at the top of the replacement list. So, is your marketing career in trouble?To answer this, we sat down with Ryan Law, our Director of Content Marketing. Ryan’s been experimenting with AI since the GPT-3 closed beta in 2020 and has developed a concrete plan for not just surviving—but thriving—in the age of AI.
2025-12-231h 00
Die SaaS Spezis mit Lukas & ThomasSaaS Spezis - Episode 9: feat. Michal Pecanek - 4 Years at Ahrefs, Now Freelance: What Actually Works in B2B SEOOur first English episode features Michal Pecanek, former content manager at Ahrefs and now freelance SEO consultant working with B2B SaaS companies across Europe.
Michal spent four years shaping the Ahrefs blog, one of the most respected SEO resources on the internet. He shares what he learned about creating content that performs, including the business potential framework Ahrefs uses to prioritize topics.
We dig into his failed attempt to create a Wikipedia page for Ahrefs (spoiler: Wikipedia really hates SEOs), why he's telling clients to skip top-of-funnel content entirely, and how he vibe-coded his...
2025-12-161h 39
The Good Tech CompaniesProfound vs Ahrefs: When Visibility Goes Beyond Backlinks
This story was originally published on HackerNoon at: https://hackernoon.com/profound-vs-ahrefs-when-visibility-goes-beyond-backlinks.
Explore how Profound and Ahrefs compare — one excels at SEO, the other reveals where your brand is mentioned beyond search engines.
Check more stories related to media at: https://hackernoon.com/c/media.
You can also check exclusive content about #seo, #profound-brand-radar, #podcast-mentions-tracking, #social-media-monitoring, #digital-brand-analytics, #keyword-research-tools, #ahrefs-alternatives, #good-company, and more.
This story was written by: @nicafurs. Learn more about this writer by checking @nicafurs's about page,
and for more stories, please visit hackernoon.com.
Ahrefs excels at classic SEO tasks like ba...
2025-12-0904 min
Ahrefs PodcastClay's $3.1B Marketing Playbook | Bruno Estrella (Clay)Clay went from zero revenue to a 3.1 billion dollar valuation in just 2 years. Was it luck, skill, or are they just riding the AI hype bubble?Meet Bruno Estrella, the Head of Marketing at Clay. He joined when the company was just 20 people and helped build one of the most effective partner and community-led marketing engines in SaaS.In this episode, Bruno reveals Clay’s full growth playbook, from the influencer strategy that popularized the “GTM Engineer” role to the strategy behind their 7-figure campaigns.Here...
2025-12-091h 07
Ahrefs PodcastStop Wasting Money On Fake Influencers (Do This Instead) | Jeremy Boissinot (Favikon)Influencer marketing might be the most hyped growth channel right now. But here’s the problem: most companies are burning money on it. How do you know which influencers are legit and which ones are just gaming the system before you waste your budget?Meet Jeremy Boissinot, founder of Favicon, an influencer marketing platform that has analyzed over 500,000 LinkedIn creators to understand the data signals behind real expertise vs algorithm hacks. In this episode, Jeremy breaks down the red flags that can save you from losing tens of thousands on a bad campaign....
2025-11-2554 min
Ahrefs PodcastWorld's Top SEO Expert Busts AI Search Myths | Patrick Stox (Ahrefs)If you want your brand to show up in ChatGPT, do you follow the same rules as ranking in Google—or is it a completely different game?To settle the debate, we brought in Patrick Stox, one of the most experienced SEO professionals in the industry. Patrick’s been tracking the rise of “Answer Engine Optimization” (AEO) and has strong opinions about the advice new experts are spreading.In this episode, we dive deep into how AI chatbots pull information, how to get your brand mentioned by them, and why AEO...
2025-11-1146 min
Ahrefs PodcastHow to Win in AI Search (Real Data, No Hype) | Ryan Law (Ahrefs)AI search is exploding — and everyone wants to teach you how to show up in ChatGPT.But in this new “Wild West,” who can you actually trust?Meet Ryan Law, Ahrefs’ Director of Content Marketing.Ryan and his team have carried out some of the largest studies on AI search, backed by millions of data points, to understand what actually works when it comes to Answer Engine Optimization (AEO).If you’ve been waiting for a credible, data-backed guide to getting your brand and content visible in...
2025-10-2846 min
We Don't PLAY!™ AI SEO Best Practices - Pinterest Marketing Business News - Web Optimization ToolsSEO Secrets: Why Do Search Engines Rank Webpages Higher Than Others? Marketing Masterclass with Favour Obasi-ikeSEO Secrets: Why Do Search Engines Rank Webpages Higher Than Others? with Favour Obasi-Ike) | Get exclusive SEO newsletters in your inbox.This discussion focuses on web page ranking and SEO strategies, particularly in the context of evolving search algorithms and AI. Favour highlighted the importance of domain authority and page authority, emphasizing that content needs to be contextual, comprehensive, and in multimedia formats to rank effectively. They discuss practical tools like Google Search Console and SEOGets for analyzing website data and improving rankings. Additionally, the conversation touches on the accelerated pace of content indexing due to social media...
2025-09-0952 min
Ahrefs PodcastThe 3 Types of EGC Every Brand Should Be Using | Melissa Laurie (Oysterly Media)Employee-generated content isn’t just a trend — it’s the future of marketing.In this episode of the Ahrefs Podcast, we dive deep into the world of Employee Generated Content (EGC) and short-form social video with Melissa Laurie, founder and CEO of Oysterly Media.Discover why authentic, employee-created video content published on brand channels is quickly becoming essential for companies that want to stand out. Melissa explains how to do EGC right — and why audiences are craving genuine interactions over polished ads.She breaks down the...
2025-09-0958 min
Podcast Marketing por Idiotas - RFMO consumo de energia da IA da Google, Perplexity quer pagar aos websites, vídeos em anúncios e muito mais… - e304s01
Esta semana no episódio das rapidinhas falamos do consumo de energia da IA da Google, Perplexity quer pagar aos websites pelo conteúdo, vídeos em anúncios e muito mais…
Episódio de 27/08/2025
Grupo de WhatsApp: https://w.marketingporidiotas.pt
[RAPIDINHAS, NOTÍCIAS DA SEMANA QUE ACHAMOS RELEVANTES]
Segundo um relatório da Eurostat, um terço das empresas europeias utilizam publicidade online e em Portugal cerca de 23,6%
A Google divulgou o consumo energético por prompt de inteligência artificial que em média é de 0,24 wh
Numa investigação da Originality.ai, a em...
2025-08-2700 min
Ahrefs PodcastGoogle Will Kill Your Traffic - Here's How You Adapt | Kevin Indig (Growth Memo)AI Overviews are changing search — but not in the way Google wants you to think.In this episode of the Ahrefs Podcast, Tim Soulo sits down with Kevin Indig to discuss the real impact of AI on search behavior, website traffic, and SEO strategy.Kevin analyzed over 5 billion search visits and found that while people are searching more often, they’re spending less time per session — and zero-click searches are on the rise.But this isn’t just about traffic.Kevin...
2025-08-261h 07
Ahrefs PodcastInbound Is Changing — Here’s What You Do Instead | Emily Kramer (MKT1)Emily Kramer (Founder of MKT1 and the Dear Marketers podcast) has led marketing teams at Asana, Carta, and Astro (acquired by Slack).After working in-house, she became an advisor, consulting with B2B startup founders on marketing approaches across growth stages, audiences, and GTM motions.She’s seen it all.We chatted about positioning fundamentals, product vs. content marketing, the growing founder-influencer trend, and her personally coined Fuel and Engine Framework that identifies which part of a broken marketing machine needs fixing.
2025-08-121h 14
We Don't PLAY!™ AI SEO Best Practices - Pinterest Marketing Business News - Web Optimization ToolsWhy Are My Digital Marketing SEO Efforts Not Working? (SEO Masterclass with Favour Obasi-ike)Why Are My Digital Marketing SEO Efforts Not Working? with SEO Expert, Favour Obasi-ike, MBA, MS | Get exclusive SEO newsletters in your inbox.This Clubhouse session features offering advice on Search Engine Optimization (SEO), particularly for small businesses. Favour explains that effective SEO involves consistent effort and strategy, likening it to a conversation where businesses answer frequently asked questions.He suggests creating diverse content formats, like long-form "pillar" blog posts supported by shorter "cluster" content, and emphasize the importance of localizing content for brick-and-mortar businesses.The discussion also touches upon tools like Semrush and Ahrefs for SEO analy...
2025-08-081h 21
Ahrefs PodcastAI Writing at Scale: Ahrefs’ Step-by-Step Workflow | Ryan Law (Ahrefs)Tim Soulo posted on LinkedIn asking if anyone wanted the full breakdown of the publishing process behind Ahrefs’ AI-written articles that actually ranked. Over 400 people commented “do it.”This episode is the result.Ryan Law, Director of Content Marketing at Ahrefs, walks Tim through the entire AI content workflow he built — from crafting detailed briefs to editing hallucinated links.It’s not a “push-button” prompt. It’s a repeatable system that combines ChatGPT with real editorial oversight.And the results are nearly indistinguishable from human-written content.
2025-08-0544 min
Ahrefs PodcastIf Your Marketing Isn't Bold Enough AI WILL Replace You | Mark Schaefer (Audacious)Is your marketing stuck in “competent” mode?In a world where AI can generate endless content, being good isn’t good enough anymore.In this episode, Tim Soulo sits down with best-selling author and marketing futurist Mark Schaefer to unpack why most marketing feels flat — and how to fix it. Drawing from his book Audacious, Mark makes the case for out-humaning the machines: creating content that’s emotional, unexpected, and deeply memorable.You’ll learn:Why the real threat to your brand isn’t AI — i...
2025-07-291h 21
We Don't PLAY!™ AI SEO Best Practices - Pinterest Marketing Business News - Web Optimization ToolsCost-Benefit Analysis of LLM Tools & AI Search Optimization | Roundtable Quiz ShowOptimizing for AI Search Results / Cost-Benefit Analysis of LLM Tools / Why So Expensive? (Roundtable Quiz Show) with SEO Expert, Favour Obasi-ike, MBA, MS.This 🔥 HOT TOPIC 😳 Clubhouse Audio Marketing Club discussion centers on the high cost and value of Large Language ModelS (LLM) SEO tools in 2025. Favour evaluated several platforms like Ahrefs, Profound, Cognizo AI, Scrunch AI, Athena HQ, Am I on AI and Peec comparing their features, pricing, and the specific LLMs they track. A key theme is the perceived return on investment (ROI), with most participants expressing hesitation due to the expense and limited...
2025-07-241h 26
Ahrefs PodcastUnpacking the Social Media Playbook of a $4B brand | Chris Cunningham (ClickUp)Chris Cunningham, founding member of ClickUp, reveals the social media strategy that drives a staggering 150M monthly impressions. This is *the* exact strategy that's also attracted major clients like VaynerMedia (yes, GaryVee literally found them through social media).Grab your notes. 📝 Chris shares his contrarian take on hooks and pattern interrupts, explains why hiring LA actors is a no-brainer for your social content, and walks us through his secret Trial Reels technique that consistently multiplies video performance.In this episode: (00:00) The Power of Humor in B2B Marketing(00:57) Mea...
2025-07-151h 12
We Don't PLAY!™ AI SEO Best Practices - Pinterest Marketing Business News - Web Optimization Tools🎉 Welcome to Season 11! 🎉 Your Google Search Console (GSC) Alternative: Understand SEOGets.com from Co-Founder, Matthew Mellinger with Favour Obasi-ikeWelcome to Season 11! 🎉 Meet Matthew Mellinger 📈 The Google Search Console Analytics Alternative: SEOGets.com, Co-founder!In this episode, Co-founder Matthew Mellinger discusses SEOGets.com, a tool designed to enhance the utility of Google Search Console data.FAQs about SEOGets.comWhat is SEOGets.com and who founded it?SEOGets.com is a powerful SEO analytics platform co-founded by Matthew Mellinger and developed by "Gee" from Brazil. Matthew, also the owner of Local SEO Partners, discovered Gee's initial development and, instead of building a similar platform himself, partnered with Gee to expa...
2025-07-0534 min
Ahrefs Podcast“I Wrote 21 Blog Posts in 30 Minutes. And They're GOOD.” | Eric Siu (Single Grain)Is AI replacing marketers, or just helping bad marketers move faster?In this episode, we're joined by Eric Siu, founder of Single Grain, host of @LevelingUpOfficial , and advisor to some of the biggest SaaS companies, to debate how AI is changing marketing right now.Eric breaks down the AI workflows his agency uses to cut content production time by 90%, including how they generated 21 blog posts in 30 minutes. But it’s not magic. We dive into where AI works, where it still fails, and why human editors are still a critical part of the process.
2025-07-011h 08
Ahrefs PodcastTurn LINKEDIN Into a $30M ARR GROWTH Machine | Adam Robinson (Retention.com, RB2B)What if you could turn LinkedIn into your only customer acquisition channel and grow to $30M ARR...without spending a dime on paid ads?Adam Robinson breaks down the exact playbook he used to build a magnetic personal brand, engineer high-engagement content, and make LinkedIn work like a growth engine. From bootstrapping three companies to millions in ARR to building a content system that turns credibility into conversions, Adam doesn’t hold back. We explored storytelling, content marketing, webinars, and the overlooked strategies that helped him scale fast without relying on traditional funnels.
2025-06-171h 03
Ahrefs PodcastInside the $360K Rebrand That ACTUALLY Worked | Nathan Barry (Kit)Nathan Barry (founder of Kit, formerly ConvertKit) joins Tim Soulo to break down one of the boldest rebrands in SaaS, and why it wasn’t just a logo change, but a complete overhaul of identity, voice, and vision.We talk:• Why they spent $260K with a top agency (and what they actually got)• How to design word-of-mouth marketing that actually works• Using AI to scale brand consistency• The Minimum Viable Personal Brand for founders• Building creator flywheels instead of chasing funnels• What Kit learned from celebrity...
2025-06-031h 01
Ahrefs PodcastAutomate $10K/Month in Tasks with AI (REAL Workflows You Can Steal) | Gael Breton (Authority Hacker)Everyone’s talking about AI in marketing. But most of it is hype, fluff, or screenshots of ChatGPT doing something useless. This episode is different.Gael Breton ( @AuthorityHackerPodcast ) shows the real systems he’s using to replace time-wasting tasks, write high-performing content, and ship more work, without losing quality.We’re talking about AI workflows that actually work in a lean, fast-moving marketing team.We cover: (00:00) Intro(01:35) AI in marketing is broken. Here's how to fix it.(03:22) Use Gemini to uncover B2B AI opportunitie...
2025-05-2047 min
The Marketing Podcast for Local BusinessesSearchAtlas by Otto SEO: Game-Changer or Glossy Gimmick?If an SEO tool promised to handle everything—from audits and keyword research to AI content creation, backlink tracking, and client reporting—all in one place, would you ditch your current stack?That’s exactly what Search Atlas by Otto SEO claims to be: an all-in-one platform designed to simplify your SEO efforts, especially for local businesses, freelancers, small agencies, and lean in-house marketing teams. But does it actually deliver? Or is it just another shiny object?In this deep-dive episode of The Marketing Podcast for Local Businesses, Adam and Josh d...
2025-05-1713 minThe Marketing Podcast for Local BusinessesFirst 30 Days of Your SEO Campaign: Here's What To Do to Skyrocket Your RankingsYour first 30 days of SEO can either set your website up for explosive growth—or waste months of time and money chasing rankings that never come. In this episode of The Marketing Podcast for Local Businesses, Adam and Josh walk you through the exact SEO launch plan they’ve used to help over 400 local businesses generate more than £200 million in sales—and win the UK Search Awards.Whether you're a local bakery, garden designer, dentist, or any service-based business, this episode gives you the clear, actionable steps to take in Month...
2025-05-1018 min
We Don't PLAY!™ AI SEO Best Practices - Pinterest Marketing Business News - Web Optimization ToolsEarned Media Opportunities for Search Engine Optimization and Public Relations with Favour Obasi-ikeEarned media opportunities for SEO (Search Engine Optimization) and PR (Public Relations), specifically discussing how to create "power pages" on your website is in this episode.Focusing on the importance of having a strong online presence to leverage media features effectively, emphasizing that sending traffic to your own website first is crucial for building authority and gaining brand equity. We touched on using tools like Ahrefs to check domain authority, analyzing a platform's social media presence, and the strategic advantages of using platforms for Pinterest SEO for long-term visibility and traffic generation due to its unique featu...
2025-05-071h 34
Ahrefs Podcast$10M ARR PER EMPLOYEE with AI? This Startup Says Yes. | Amos Bar-Joseph (Swan AI)What if your business could run itself...and actually get better over time? In this episode, we sit down with Amos Bar-Joseph, founder of Swan AI, to explore the future of autonomous business and what it means for marketers and SaaS founders. Amos shares how Swan is rethinking onboarding, support, and user engagement through the dynamic of human-AI collaboration.From automation and content creation to go-to-market strategy and brand-building, this conversation unpacks the real potential (and limits) of AI as it reshapes how we build, grow, and support products.We cover: (0:00) Intro
2025-05-061h 14
Ahrefs PodcastHow A SINGLE LINE built a 50K+ community | Joe Glover (The Marketing Meetup)As the creator of The Marketing Meetup, Joe Glover has built one of the most popular, respected, and emotionally resonant communities in the industry. In this episode, he shares a refreshingly human take on community building, leadership, and the kind of cultural values that drive real engagement—both online and off.Explore in this episode: (00:00) Intro(01:41) How do you know if you have a community(04:20) What exactly IS a community(11:37) Community is NOT a sales channel(21:36) Don’t build a community; build a cu...
2025-04-221h 39
Podcast Cafe: Insights from Podcasters for Podcasters21. SEO for Podcasters – How to Boost Visibility & Repurpose Like a Pro with Samantha HawrylackAre your podcast episodes getting lost in the feed?If you're not using SEO to promote your podcast, you might be missing out on major visibility—and potential clients. In this episode of Podcast Café, I’m joined by Samantha Hawrylack of SJ Digital Solutions to talk all about how SEO can take your podcast from buried to binge-worthy. Whether you're naming your episodes, writing show notes, or repurposing content to drive leads, this episode gives you the SEO strategy you didn’t know you needed—especially if you’re a business owner.I...
2025-04-1727 min
Ahrefs PodcastThe 4-step process to STAND THE F*CK OUT | Louis Grenier (STFO.io, Everyone Hates Marketers)Louis Grenier has built a reputation for calling bullsh*t on conventional marketing. In this episode, he delivers sharp, unfiltered insights on what it really takes to stand out in saturated markets. As the founder of Stand The F*ck Out and host of Everyone Hates Marketers, Louis breaks down why most branding efforts fail, how to create a truly unique positioning, and what marketers get wrong about differentiation and audience engagement.Discover: (00:00) Intro(00:57) Parental advisory(03:24) How do you know if your positioning is bad? (07:02) Positiong vs product-market fit
2025-04-081h 48
Ahrefs PodcastLittle-known PPC & SEO tips from (ex-)Director of Growth @ Webflow | Tim Dalrymple (Roadway, Notion)What does it really take to drive scalable, data-informed growth in today’s competitive marketing landscape? In this episode, we sit down with Tim Dalrymple — former Head of Growth Marketing at Notion and Director of Growth at Webflow — to unpack how elite teams are rethinking attribution, customer acquisition, and product-led growth from the ground up.Tim shares lessons from leading marketing at two of the most iconic product-led brands and offers a clear-eyed look at how to build growth systems that actually move the needle. Whether you’re deep into performance marketing or looking to sharpen...
2025-03-251h 12
On Air With JTOn Air With JT : Presented By AhrefsBrought to you by Ahrefs & Manta Sleep ⸻In today’s fast-paced digital world, understanding your website’s performance isn’t just important—it’s essential. That’s where Ahrefs comes in. More than just an SEO tool, Ahrefs is a powerful Marketing Intelligence Platform designed to elevate your strategy.With Ahrefs Webmaster Tools, you can:✅ Monitor your site’s health✅ Analyze backlinks✅ Discover the keywords driving trafficBut there’s more. Ahrefs Web Analytics offers a privacy-focused alternative to traditional analytics tools—giving you real-time insights without cookies or personal data collection.Ready to level up your marke...
2025-03-241h 17
Content and Conversation: Organic Growth Insights from Siege MediaInside Ahrefs’ $100M Growth: Tim Soulo on SEO, Content, and SocialRoss sits down with Tim Soulo, CMO of Ahrefs, to dive deep into content marketing, SEO, and Ahrefs’ evolving approach to growth. Tim shares insights on how Ahrefs built its marketing team, the role of SEO in today’s digital landscape, and why they’re investing in YouTube, LinkedIn, and thought leadership content. They also discuss the challenges of enterprise marketing, the rise of social-first content, and the impact of backlink trends on the SEO industry. Show Notes: 00:00 Intro – Meeting in Chiang Mai SEO 00:53 Ahrefs’ Marketing Evolution 06:06 SEO vs. Diversification in Marketing 10:09 The...
2025-03-1849 min
Ahrefs PodcastHow to make a podcast that actually grows your business | Borko Kovacevic (Poddster, Podyx)Borko Kovacevic is the co-founder of Poddster, a fast-growing podcast studio network with locations in Dubai and Singapore, with upcoming locations in Riyadh and Abu Dhabi. Borko is also the co-founder of podcast operations software, Podyx. In this episode, Borko shares the behind-the-scenes story of building Poddster, the trends shaping podcasting today, and what it really takes to create a podcast that drives business results.What you’ll learn:1. Why podcasting is shifting from audio-only to video—and how YouTube is winning the game2. How businesses and creators appr...
2025-03-111h 47
Wizards PodcastSEO en 2025 : Cet expert vous dévoile ses SECRETS de référencement ! ft Stéphane Madaleno🎁 Formation gratuite sur la vente de liens ➜ https://leswizards.com/go/formation-gratuite 🔍 Testez Haloscan (Code promo 8% = WIZARDS) ➜ https://leswizards.com/go/haloscan💸 Rejoindre la Wizards Academy ➜ https://leswizards.com/yt/wizards-academy 🦉 Inscrivez-vous à la beta test de WiseWand, rédaction IA ➜ https://wisewand.ai/ 🛠️ Notre boîte à outils ➜ https://leswizards.com/boite-a-outils/ 👽 Notre Discord ➜ https://discord.gg/RPZuQ5eakH 🐦 Notre Twitter ➜ https://twitter.com/wizards_podcast 🧙♂️ Chaîne secondaire ➜ https://www.youtube.com/@LesWizards Dans ce Wizards Podcast, Stéphane Madaleno, référence du SEO en France vient nous parler de ses stratégies complètes pour se la...
2025-02-272h 03The Marketing Podcast for Local BusinessesThe Journey of a Keyword: Promoting and Tracking (Part 3)Your new web-page is live—what’s next? In this episode, Adam and Josh reveal three essential steps to turn your page into an SEO powerhouse:
1️⃣ Boost its authority with strategic internal links.2️⃣ Promote like a pro through social media, backlinks, and more.3️⃣ Track performance and optimise to keep improving.
Whether you’re targeting “Loft Conversions Mayfair” or any other keyword, these simple yet impactful strategies will help your page climb the rankings and drive real results. Join us to learn how to make your SEO work smarter for your business!
Keywords...
2025-02-1509 min
Ahrefs PodcastWhy marketing is a good skillset for a founder | Magnus Grimeland (Antler)Meet Magnus Grimeland - the founder and CEO of Antler - a one BILLION dollar venture capital firm dedicated to investing in startups at the earliest stages.
As of today, Antler has invested in over 14 hundred companies, making it the largest day-zero investor in the world. And they have an audacious goal to invest in 6 thousand companies before 2030.
In this episode, you'll learn:
(0:00) Intro
(02:36) Why are people more important than ideas?
(06:04) Examples of iterating on ideas
(19:17) Hipster, Hacker, Hustler vs. Spike, D...
2025-02-041h 40The Marketing Podcast for Local BusinessesThe Journey of a Keyword: From Tracking to Optimisation (Part 2)Welcome back to Part 2 of The Journey of a Keyword, where we uncover the steps to turn a keyword into a traffic-driving powerhouse. In this second episode of the series, we’re diving into Step 2: Setting Up Keyword Tracking and Step 3: Creating and Optimising the Page.
Here’s what you’ll learn in this action-packed episode:
Tracking keywords is the foundation of any successful SEO strategy. Without it, you’re operating in the dark. Learn how to:
Choose the right keyword tracking tools like Moz, Semrush, Ahrefs, or AccuRanker.
...
2025-02-0123 min
Ahrefs PodcastThis is how viral marketing really works | Delbert Ty (Coffee Meets Bagel)What's the key to creating a viral marketing campaign? Meet Delbert Ty, CMO at Coffee Meets Bagel, a popular dating app that sets itself apart by courting only those interested in serious relationships.
Before joining CmB, Delbert worked as Head of Marketing at Circles.Life - a Singaporean telco - where he grew revenue to 9 figures in 5 years.
And even before that he worked at Procter & Gamble, where he was responsible for such well-known brands as Duracell, Tide & Pantene.
During his time at these companies Delbert has pulled off quite a few hilarious...
2025-01-211h 52
Ahrefs PodcastBreaking down early-stage SaaS marketing | Madhav Bhandari (Storylane)Early-stage marketing can be full of challenges, but what if there were a playbook to follow?
Meet Madhav Bhandari, first marketing hire at Hubstaff and one of the first marketers at Close.io, and Weflow, all of which he helped to cross $10M+ in ARR.
He's currently the CMO of Storylane, where he has helped grow their ARR by 250% in 2024 alone.
In other words, Madhav has pretty much mastered the art of scaling SaaS companies from $5M to $15M+ ARR.
Here's what you'll learn in this episode:
2025-01-071h 53
WPBaat - WP का ज्ञान, भाषा का गौरवSEO टूल्स की गहरी जानकारियांमोनिकाजी ने विस्तार से समझाया Search Engine Optimization [सर्च इंजिन ऑप्टिमाइज़ेशन] जिसे हम SEO भी कहते हैं | इसमें हमें जानने को मिला SEO का कार्य कैसे होता और क्यों यह हर वेबसाइट के लिए आवश्यक हैं | इसके साथ-साथ मोनिकाजी ने धैर्यपूर्वक एवं अपने अनुभवों के आधार पर हमें SEO के महत्व के टूल्स की भी जानकारियाँ प्रदान की | मोनिका कुमावत से संपर्क हेतु :-Linkedin - https://www.linkedin.com/in/monika-kumawat-search-engine-analyst/Instagram - https://www.instagram.com/monika.kumawat/मोनिकाजी के द्वारा बताये गए टूल्स की लिंक्स ::Google Analytics - https://developers.google.com/analyticsGoogle Search Console - https://search.google.com/search-console/aboutGoogle Keyword Planner - https://ads.google.com/intl/en_in/home/tools/keyword-planner/PageSpeed Insights - https://pagespeed.web.dev/Search Console Insights - https://search.google.com/search-console/insights/aboutAhref - https://ahrefs.com/Semrush - https://www.semrush.com/SE Ranking - https://seranking.com/ KWFinder - https://mangools.com/kwfinder/Screamingfrog - https://www.screamingfrog.co.uk/seo-spider/WordPress Plugins::RankMath - https://rankmath.com/wordpress/plugin/seo-suite/Yoast SEO - https://yoast.com/wordpress/plugins/seo/ Hosted on Acast. See acast.com/privacy for more information.
2024-12-311h 14
Ahrefs PodcastCreatively outmarketing industry giants to a $5.6B valuation | Jon Stona (Airwallex)How can you rise to unicorn status in an industry dominated by legacy players? Jon Stona, VP of Global Marketing at B2B global payments processor Airwallex shares his insights into growing the company from a coffee shop in Australia to a dominant player in the fintech space.
Today, Airwallex has a $5.6B valuation and handles $100B in processing volume. So, what's the marketing machine behind this financial challenger brand?
00:00 Intro
01:29 What is the marketing budget for a $5B company? 02:55 Sponsorships and the theory of economic va...
2024-12-171h 47
Ahrefs PodcastThe blueprint to scaling to $100M | Neil PatelNeil Patel, one of the most recognized names in digital marketing, pulls back the curtain on how he scaled his agency, NP Digital, to over $100 million in revenue. Neil shares his insights into building and managing a global agency, transitioning from small business clients to enterprise giants like LVMH, Panasonic, ESPN, and CNN, and the strategies he uses to reduce churn and maintain client relationships.
In this episode, you'll learn:
00:00 Introduction
01:12 How Neil makes his money
06:35 Why Neil doesn't sell courses anymore
15:04 How Neil scaled his agency
21:14 Shifting from SMBs to large enterprises
33:32 The mistake a lot of agencies...
2024-12-032h 05
Ahrefs PodcastTurning a brand into a household name | Steven Kalifowitz (Crypto.com)How do you transform a brand into a household name, especially when that brand has a lot of regulatory restrictions?
Steven Kalifowitz is doing just that right now with @CryptoComOfficial . When he came on board as the Crypto.com CMO in 2020, he brought years of experience as an Emmy-winning production manager for HBO and lessons from being a Director of Brand Strategy for Twitter.
Along with discussing his strategy for transforming Crypto.com into a household name, Steven and Tim also discussed:
00:00 Intro
01:29 Managing million-dollar marketing budgets
05:58 The importance of continued awareness for established brands
13:05 Understanding and nurturing casual vs...
2024-11-191h 46
Ahrefs PodcastHow to make your brand show up everywhere | Fery Kaszoni (Search Intelligence Ltd)When Fery Kaszoni first ventured into the world of SEO, he had no idea that 10 years later, he would be the CEO of a thriving digital PR agency on track to make £10M per year.
Fery's success is largely driven by his personal brand, and his fun, goofy spoofs of popular songs have become a hit in the SEO community.
But it wasn't always that way. Fery shares his ups and downs as an agency owner, what he wishes he could have done differently, and how others can replicate his success.
00:00 Intro
2024-11-061h 12
Un truco al día de Google+IA de Antonio Glez. +1 millón de visitas/mes👉trei.es/info. 19 años en SEO¿Cómo analizar masivamente varios dominios de golpe para comprar links o comprar webs? Ahrefs y SemrushTrucos para analizar 100 dominios en 5 minutos y encontrar joyas para compra de links o compra de webs, con Ahrefs y Semrush
Truco diario 68: ¿Cómo analizar masivamente varios dominios de golpe para comprar links o comprar webs? Ahrefs y Semrush.
¿Te imaginas poder analizar 100 webs en solo 5 minutos y descubrir auténticas joyas ocultas? Separando la basura de las buenas webs. Hoy te voy a mostrar exactamente cómo lo hago yo para encontrar webs infravaloradas, para poder comprar links desde esas webs o comprar webs enteras… sí este último año...
2024-11-0410 min
Ahrefs PodcastCan AI content really be “as good as” human content? | Zac Harris (Rankd., Copy.ai)Is it actually possible to make AI content in one go with minimal human involvement that is as good as what a human can produce? Zac Harris, former Head of Demand Gen and SEO at Copy.ai and founder of Rankd., thinks so.
But Zac does have a caveat: the input you give AI has to be far better than what your average marketer or writer tends to provide.
Ever the AI skeptic, Tim Soulo sat down with Zac recently to discuss his workflows, how he scaled Copy.ai to 1M visits per month through free tools, and more.
00:00...
2024-10-301h 55Un truco al día de Google+IA de Antonio Glez. +1 millón de visitas/mes👉trei.es/info. 19 años en SEO¿Cómo espiar a la competencia, para superarles en Google? Similarweb, Semrush, Ahrefs y BuiltWithTruco diario 62: ¿Cómo espiar a la competencia? Similarweb, Semrush, Ahrefs y BuiltWith.
Respuesta a un comentario en TikTok a uno de mis vídeos. El comentario es: hola cuál es esa página donde se pueden ver las visitas? gracias
El vídeo donde está el comentario es: 3 casos de éxito de clientes de Trei.es: evolución de visitas desde Google de mis clientes https://www.youtube.com/watch?v=KVYbBFFk-tk
- Similarweb: para ver el total de visitas y visitas por fuent...
2024-10-2914 minUn truco al día de Google+IA de Antonio Glez. +1 millón de visitas/mes👉trei.es/info. 19 años en SEOCómo interpretar los resultados de auditorías SEO de páginas web en Semrush y Ahrefs¿Qué corregir tras auditoría SEO de Semrush y Ahrefs? Resultados de auditorías SEO ¿Qué es más urgente e importante?
Truco diario 58: Cómo interpretar los resultados de auditorías SEO de páginas web en Semrush y Ahrefs
A veces los clientes tocan cosas y generan fallos en las webs.
Usamos 2 herramientas de pago llamadas Semrush y Ahrefs, para hacer un chequeo semanal de las webs de nuestros clientes, para detectar los nuevos fallos que aparecen y perjudican al posicionamiento Google y poder co...
2024-10-2513 minUn truco al día de Google+IA de Antonio Glez. +1 millón de visitas/mes👉trei.es/info. 19 años en SEOCómo configurar auditorías SEO de páginas web en Semrush y AhrefsSemrush y Ahrefs para auditorías SEO: ¿Cómo configurar la auditoría SEO?
Truco diario 57: Cómo configurar auditorías SEO de páginas web en Semrush y Ahrefs
Hay 2 herramientas de pago llamadas Semrush y Ahrefs. Las usamos para muchas cosas, entre otras cosas, para hacer un chequeo semanal de las webs de nuestros clientes, para detectar los nuevos fallos que aparecen y perjudican al posicionamiento Google y poder corregirlos rápidamente.
Estas 2 herramientas sirven para muchas otras cosas relacionadas con el SEO....
2024-10-2405 min
Ahrefs PodcastHow to turn leadership and coaching into a multi-million dollar business | Bryan HarrisBryan Harris first became known for Videofruit, his industry leading blog and online course business. But these days, he has shifted focus to his new business Growth Tools and scaling 1:1 coaching.
A master at organization, leadership, and customer generation, Bryan shared tons of gold nuggets during this episode of Ahrefs Podcast, including:
00:00 Introduction
01:02 Shifting from courses to coaching
06:30 Ascension ladder vs descension ladder
15:31 A cautionary tale about sharing revenue
17:45 Free tools as a growth strategy
19:41 How to scale non-commodities
23:45 Finding the right CEO-marketing director fit...
2024-10-221h 14
Ahrefs PodcastThe $25M non-profit, open source platform taking on WordPress | John O'Nolan (Ghost)John O'Nolan worked as the Deputy Head of UX for WordPress for several years before he got fed up with the direction it was taking.
He decided to launch a non-profit, open source platform called Ghost in 2013, and the response was overwhelmingly positive.
With so much to unpack, there was a lot to discuss, including:
01:25 What it’s like to work for Wordpress
5:25 Launching a Wordpress competitor
10:37 Using non-profit and open source to create interest
12:06 Why Ghost is better than Wordpress
20:33 Using Recommendations and Web Mentions
30:01 Passive ways of acquiring an audience
39:40 How Ghost is different than Medium
45:16 The pr...
2024-10-152h 00Un truco al día de Google+IA de Antonio Glez. +1 millón de visitas/mes👉trei.es/info. 19 años en SEOCómo usar la extensión de Ahrefs para Chrome. Tutorial para saber Domain Rating (DR) URL Rating (UR), links, tráfico¿Cómo usar la extensión de Ahrefs para Chrome? Tutorial para saber Domain Rating (DR) URL Rating (UR), links, tráfico
Truco diario 34: Cómo usar la extensión de Ahrefs para Chrome. Tutorial para saber Domain Rating (DR) URL Rating (UR), links, tráfico
Ahrefs es uno de los 2 mejores programas para analizar las webs y verlas como las ve Google.
La extensión de ahrefs para Chrome es muy recomendable porque:
- Realiza un análisis instantáneo de la web: ha...
2024-10-0111 min
RATO Digital Podcast10 erste Schritte mit Ahrefs: Unsere Tipps für Einsteiger:innen
Nutze Ahrefs für Deinen SEO-Erfolg!
In unserem neuesten Podcast erfährst Du, wie Du Ahrefs effektiv nutzen kannst, um Deine SEO-Strategie auf das nächste Level zu heben. Wir erklären Dir Schritt für Schritt, wie Du Organic Keywords analysierst, um bessere Rankings zu erzielen, und wie die Content Gap-Analyse Dir hilft, neue Potenziale zu entdecken. Zudem erfährst Du, wie regelmäßiges Monitoring und Site Audits dabei unterstützen, die Konkurrenz im Blick zu behalten und technische Fehler schnell zu beheben. Hör rein und optimiere Dein SEO mit Ahrefs!
Hör rein und er...
2024-09-1826 min
Attributed - A podcast by DreamdataTim Soulo: How Ahrefs bootstrapped their way to $100M ARRTim Soulo, CMO from Ahrefs is joining us to delve into the growth activities that propelled Ahrefs to the remarkable milestone of $100M in ARR. Renowned for his expertise in digital marketing and SEO, Tim Soulo brings invaluable insights into the strategies, tactics, and challenges faced during Ahrefs' journey to becoming a market leader in the competitive landscape of SEO tools.In this session, Tim will share firsthand accounts of the innovative approaches, experiments, and pivots contributing to Ahrefs' exponential growth. From bootstrapping beginnings to scaling to unprecedented heights, Tim will uncover the key...
2024-09-021h 01
The Circle SessionsMarketing Audits for Small Business WebsitesIn this episode of The Circle Sessions, Brett Johnson sits down with Yasmine Robles from Robles Designs to discuss the importance and intricacies of conducting marketing audits for small business websites. The conversation highlights that a marketing audit serves as a health checkup for your business's marketing efforts, including but not limited to the website, social media, and email marketing. Yasmine emphasizes that regular audits are essential for staying competitive by understanding your customers, market trends, and the effectiveness of your marketing strategies.The main areas covered in a marketing audit include SEO...
2024-08-2824 min
Ahrefs PodcastMeet the mastermind behind Paddle's $75M ARR success | Andrew Davies (Paddle)What is it like to have the freedom to create marketing campaigns that are so crazy, they're LITERALLY out of this world? Let's find out!
Andrew Davies, CMO of SaaS payment infrastructure provider Paddle, joins Ahrefs Podcast to discuss everything from their high production value video campaigns to the crossover between customer engagement and marketing to why you're probably using your blog section wrong.
If you're ready for a more advanced masterclass in marketing, you won't want to miss this discussion!
In this episode, we cover:
...
2024-08-131h 42
Ahrefs PodcastProduct marketing to $15M ARR | Tomasz Niezgoda (Surfer)What happens when an SEO tool can't compete in SEO?
That's what happened in the early days of Surfer, an AI-powered content marketing platform. Surfer's Head of Marketing, Tomasz Niezgoda, joins the Ahrefs Podcast to explain exactly which strategies helped the company catapult to the 24th fastest-growing company in Europe and the #1 fastest-growing company in Poland.
In this episode, you'll learn:
- How to excel at product marketing
- Why Surfer does 1:1 onboarding calls (with EVERY client)
- Tracking customer responses to onboarding
- The benefit of...
2024-08-061h 38
Ahrefs PodcastMeet the guy behind Detailed.com's viral research articles | Glen Allsopp (Detailed)Ready for a Masterclass in SEO and content creation? Today's guest is Glen Allsopp, founder of Detailed.com, the SEO Blueprint course, and gaps.com.
Glen is an absolute beast when it comes to his content output, and his thorough data studies are shared widely in and out of the SEO world when he publishes them. He also does $40 website audits that sell out immediately when they're open to the public.
Glen, who is notoriously private, doesn't normally do podcasts and he never speaks at conferences. That's why this episode of Ahrefs Podcast is audio...
2024-07-251h 58
Ahrefs PodcastStrategies for acquiring tens of thousands of customers | Andrus Purde (Outfunnel)How do you take a company from pre-launch to millions in ARR through marketing? Andus Purde, founder of Outfunnel, a sales and marketing workflow platform, has done it twice.
Andrus shares his insights on how he took sales CRM and pipeline management software Pipedrive from 0 to 70K paying customers in just a few years and what he did to repeat his success with his new venture.
As well spilling which specific tactics worked for him, he also shares whether he thinks they would still work in 2024 and where he thinks the future of marketing is heading.
In this episode...
2024-07-171h 26
Ahrefs PodcastShifting the digital PR paradigm | Alex Nigmatulin (PRNEWS.io)If you're trying to grow your brand, you might be majorly missing out if you haven't looked into digital PR.
In this episode, Alex Nigmatulin, co-founder of PRNEWS.io shares what people get wrong with digital PR and how you can use it to your advantage.
Rather than bringing up vague concepts, Alex drills in on specific examples of how his clients have managed to drum up significant interest (including TV coverage!) through simple, effective strategies.
You'll learn:
(0:00) Intro
(1:46) Sponsored content vs...
2024-07-121h 16Wizards Podcast42 OUTILS BUSINESS qu'on utilise au QUOTIDIEN (Et beaucoup sont GRATUITS !)🎁 Formation gratuite sur la vente de liens ➡️ https://leswizards.com/go/formation-gratuite 💸 Rejoindre la Wizards Academy ➡️https://leswizards.com/yt/wizards-academy 👽 Notre Discord ➡️ https://discord.gg/RPZuQ5eakH 🐦 Notre Twitter ➡️ https://twitter.com/wizards_podcast La majorité des outils (et les codes promos) peuvent être retrouvé dans 👇 🛠️ Notre boîte à outils ➡️ https://leswizards.com/boite-a-outils/ Skoatch (Code 15% WIZARDS) ➡️ https://leswizards.com/yt/skoatch Submagic (Code 10% WIZARDS) ➡️ https://leswizards.com/go/submagic Make ➡️ https://leswizards.com/go/make N8N ➡️ https://leswizards.com/go/n8n Systemeio ➡️ https://leswizards.com/go/systemeio Podia ➡️ https://leswizards.com/go/podia
2024-07-111h 11
Ahrefs PodcastWhat IS and ISN'T working in SEO in 2024 | Aleyda Solis (Orainti)What are the SEO experts focusing on right now?
@CrawlingMondaysbyAleyda is one of the most analytical, intuitive SEO specialists out there today. She’s the founder of Orainti, a world-leading boutique SEO consultancy, and has one of the biggest audiences in this space. If you want to know what SEO tactics are actually worth your time, Aleyda is the person to ask.
We talked about what SEO tests she’s been running with her clients, what people get wrong about backlinking, how to harness AI effectively, and so much more. There is something for everyone in this conversation!
(0:00) Intro
(1:26) How Al...
2024-07-091h 13
Ahrefs PodcastAre niche affiliate sites dead? | Gael Breton (Authority Hacker)So you want to build a community around your business. What’s the secret to doing this effectively in 2024?
Whether you're using social media, email marketing, SEO, or online spaces, there is an art to nurturing a self-sustaining community. And if you crack the code, this is a great opportunity to add more profit to your business.
Today we’re breaking down exactly how to do this with help from SEO and community building expert Gael Breton.
Co-Founder of Authority Hacker, Gael has worked for the likes of Macy's, Expedia and 99 Designs helping them to make their websites more prof...
2024-06-2558 min
Ahrefs PodcastHow to indie-hack to $600K ARR | Jon Yongfook Cockle (Bannerbear)What does it take to build a successful company to $600K as an indie hacker? Jon Yongfook Cockle says successful founders need to have resiliance.
Jon Yongfook would know. In addition to attempting the well-known Indie Hackers challenge 12 Startups in 12 Months, he also went through 20-30 failed projects before striking the right product-market fit with Bannerbear, an image generation software.
In this episode of Ahrefs Podcast, Jon Yongfook lays out:
(0:00) Introduction
(01:33) The state of the Indie Hackers community
(03:19) Doing the 12 startups in 12 months challenge
(09:24) Coming up with the idea for Bannerbear
(14:06) Bannerbear design
(17:02) Marketing week/coding week
(19:44) Building in...
2024-06-1859 min
Ahrefs PodcastMeet the guy who says zero-volume keywords are a sham | JH Scherck (Growth Plays)JH Scherck is a growth consultant known for his expertise in developing effective content strategies for SaaS companies.
He previously worked for companies like WP Engine and Docsend before striking out on his own with his SEO and content strategy agency, Growth Plays.
JH is a wealth of knowledge about B2B marketing strategies, audience development, and SEO. Check out the full podcast to learn more about:
(00:00) Introduction
(01:47) Early career mistakes
(11:34) Why targeting zero-volume keywords makes zero sense
(15:54) How to market a product with no search demand
(20:08) Owned vs earned media
(26:46) Brand vs personal brand for social media
(37:25) What...
2024-06-131h 23
Ahrefs PodcastThe secrets to scaling to $150M with limited resources | Guillaume Moubeche (Lempire)Guillaume Moubeche is the dynamic and energetic co-founder and CEO of Lempire, a suite of SaaS tools for marketers, developers, sales teams, and designers.
Guillaume launched his company in 2018 and just 3.5 years later, it was already valued at $150M. In this episode, we dig into the tactics he used to catapult his company into $20M ARR in such a short time.
In this episode, we cover:
(00:00) Introduction
(04:13) The Myth of Product-Led Growth
(10:08) Customer Acquisition and Inbound vs Outbound
(20:06) How Trust Fuels Growth
(23:50) Challenges to Community Building
(30:32) Writing the $150M Secret
(35:51) Turning down venture capitalist money for publicity
(43:41) Current Lemlist...
2024-06-041h 09
Ahrefs PodcastHow to charge THOUSANDS for SEO consulting | Eli Schwartz (Product-Led SEO)How can you land big-name clients like Zendesk, Quora, Wordpress, and Shutterstock? And how can you shift to a better-paying structure as a consultant?
Eli Schwartz reveals how coining the term "product-led" SEO and writing a book about it opened doors he never thought possible, why it's a mistake to charge by the hour instead of by the product, and why SEOs should be charging more than $100 per hour.
He also discusses his 2024 predictions for Google SGE, ChatGPT as a search engine, and whether guest posts will pass any value in the eyes of Google.
In this episode, we...
2024-05-281h 19
Ahrefs PodcastHe Drove $100M+ in Pipeline—Then Quit to Go Fractional | David Fallarme (Hubspot, Owner.com)How different is marketing within large, complex teams than working with smaller brands? Tim Soulo chatted with David Fallarme about large-team marketing, fractional marketing, and why he decided to join Owner.com as VP of Marketing.***************************************Additional Resources► https://www.linkedin.com/in/dfallarme/***************************************Ahrefs PodcastHost: Tim SouloPodcast Producer: Michelle LindnerIntro Storyboard & Video Lead: George DolgikhIntro Video Animations: Nikita Sych#salesfunnel #digitalmarketing #revenuegeneration #fractionalmarketing #onlinebusiness #fractionalownership
2024-03-151h 53
Ahrefs PodcastWhat a $5M Business Portfolio REALLY Looks Like (SPOILER: Not What You Think) | Dom Wells (Onfolio)When Dom Wells was teaching English, he never imagined that a few short years later, he’d be sitting on a $5M portfolio of digital assets. Tim Soulo dug in to find out how Dom’s portfolio is constructed, what he looks for in acquisitions, and how he runs his projects.***************************************Additional Resources► https://onfolio.com/► https://twitter.com/DomWellsOnfolio► https://www.linkedin.com/in/dominic-wells-onfolio/***************************************Ahrefs PodcastHost: Tim SouloPodcast Producer: Michelle LindnerIntro Storyboard...
2024-03-151h 19
Ahrefs PodcastHe Scaled MOZ to $67 MILLION—Then Threw Out the Playbook | Rand Fishkin (Moz, SparkToro)Rand Fishkin famously co-founded Moz, helped build it to a $67M company, and became one of the original SEO influencers in the process. But when he left the company in 2018 to found SparkToro, he didn’t just walk away from Moz; he also walked away from SEO in general. So what happens when one of the original SEO influencers drops SEO as a marketing channel? In this episode, you'll learn why you shouldn't fall into the trap of relying on marketing attribution, how you can leverage both online and of...
2024-03-151h 21
Ahrefs PodcastWhy 99% of Content is TRASH (And What to do Instead) | Peep Laja (CXL, Wynter)Is content marketing dead? Peep Laja thinks most of it’s garbage. In this episode, the founder of Wynter and CXL breaks down why today’s B2B content fails, how to create messaging that actually converts, why testing beats guessing, and how to know when it’s time to pivot your business model. ***************************************Where to find Peep: LinkedIn: (https://www.linkedin.com/in/peeplaja/)X: @peeplajaWebsite: https://peeplaja.com/Where to find Tim: LinkedIn: (https://www.linkedin.com/in...
2024-03-151h 53
Ahrefs PodcastGoogle Analytics Legend Now Says: "OOH Is the Next Performance Channel" | Adam Singer (AdQuick)What is Out-of-Home (OOH) advertising, and how can it help you? Adam Singer, VP of Marketing at AdQuick, walks Tim Soulo through specific case studies on how companies can use offline advertising to make an impact even in digital spaces. Before joining AdQuick, Adam was an Analytics Advocate at Google for 6 years. He left in 2018 to work with multiple startups both in-house and as a consultant. So what are his go-to practices? In this episode, you'll learn how offline advertising can help you increase...
2024-03-151h 35
Ahrefs PodcastGet to $1M ARR in LESS THAN A YEAR | Laura Roeder (Paperbell)In 2014, Laura Roeder founded MeetEdgar, a social media scheduling software. She got around 100 signups on the first day of launch, and within just 11 months, the company was already making more than $1M in ARR. Laura’s marketing playbook was so successful with MeetEdgar, that she was able to make a life-changing 7-figure exit within a few years. And then she repeated her success with her new coaching software, Paperbell. So how did she do it? In this episode of the Ahrefs Podcast, Laura reveals her biggest marketing secrets, including how SaaS companies can bu...
2024-03-141h 54
Group Buy ExpertAhrefs Lite vs Standard: Which Plan Suits Your SEO Needs Best?Welcome to another episode of Groupbuyexpext. In today's installment, we're delving into the world of SEO tools and comparing two popular subscription plans offered by Ahrefs - "Lite vs. Standard." If you're navigating the labyrinth of digital marketing and SEO, this podcast is your guide. We'll help you understand the differences between these two Ahrefs plans, so you can choose the one that best aligns with your SEO goals and budget. Let's dive in!
https://groupbuyexpert.com/ahrefs-lite-vs-ahrefs-standard
2023-10-2202 min
Võ Việt Hoàng SEOAhrefs là gì? Cách sử dụng Ahrefs miễn phí | Võ Việt Hoàng’s PodcastĐể theo đuổi lĩnh vực SEO web site, bạn cần nắm vững một số công cụ quan trọng. Trong đó, Ahrefs là một trong những công cụ không thể thiếu. Được sử dụng phổ biến trong việc phân tích hồ sơ liên kết, xếp hạng từ khóa và đánh giá tình trạng SEO của trang web, Ahrefs mang lại những thông tin quan trọng để bạn tối ưu hóa hiệu quả trang web của mình. Trong podcast này của Võ Việt Hoàng’s Podcast, mình sẽ hướng...
2023-08-2009 min
Group Buy ExpertAhrefs Shared Account - Unraveling Ahrefs: Your Ultimate SEO Tool - A Groupbuyexpert ReviewWelcome to our podcast, where we explore the world of SEO tools and how they can transform your digital marketing efforts. Today, we'll be delving into the renowned SEO tool - Ahrefs, specifically focusing on Ahrefs Shared Accounts. So, let's dive right in!
What is Ahrefs?
Ahrefs is a prominent and comprehensive SEO tool that has become a go-to solution for businesses and marketers. Launched in 2011, Ahrefs has since gained a reputation for its robust features, providing valuable insights into website performance, competitor analysis, and backlink data. Let's uncover how it works.
How...
2023-07-2401 min
PartnerBox podcastEpizoda 3 - Jaký SW a HW používáme pro naši práciAffilBox podcast - jaký SW a HW používáme pro naši práci
Novinky v PartnerBoxu:
14. 3. Do registrace doplněn double-optin proces ověření.
9. 3. Přidána výzva k vyplnění povinného Partnerského profilu.
5. 3. Zkrácena cesta z hlavního menu přímo do sekce Fakturace.
27. 2. Přidány nativní mobilní aplikace PartnerBoxu pro iOS i Android.
Ondra HW:
Macbook Pro 2014
Macbook Mini M1
Logi MX Vertical myš
Logi Ergo K890 klávesnice
AlzaErgo...
2023-05-091h 00
Indie BitesHow Ahrefs Built A Best-In-Class SEO Strategy - Tim Soulo, AhrefsTim Soulo is the CMO at Ahrefs, one of the biggest and best SEO tools on the internet. Ahrefs are one of the clear success stories as a bootstrapped company, growing to be a an 8 figure brand over the past decade. Things really took off when Tim took over marketing for the company back in 2015, first focusing on growing the blog, before experimenting with different marketing channel to bring Ahrefs to its current size. In this episode Tim brings a mini SEO masterclass for SaaS founders, gives his thoughts on AI content and reveals if he has ambitions to...
2023-03-0115 min
PodCraft by Alitu: Honing the Craft of PodcastingSEO Tips for PodcastersThe concept is simple: You create the content your target audience is searching for, they find it, and your podcast grows as a result. But Search Engine Optimisation (SEO) isn't just as straightforward as that, unfortunately. There are nuances, best practices, and stiff competition from rival content creators. On season 16 of Podcraft we're leaning on the expertise and experience of our team here The Podcast Host and Alitu. On this episode, I'm joined by Sean, who is a full stack growth marketer. Sean knows a thing or two about SEO, and he's here to help yo...
2022-10-2736 min
The Plumbing SEO PodcastPlumber Reputation, Reviews, and Rankings with DataPins: The Must Have Local SEO ToolNolen Walker and Jason Landry of Plumbing Webmasters discuss plumber reputation, reviews, and rankings with the must-have Local SEO tool, DataPins. The Webmasters' team references Ahrefs recent Hidden Terms Study, which finds that nearly half of all clicks come from searches that Google cannot assign to a specific query. Typically these are long-tail keywords or private searches. Either way, DataPins helps you rank for these kinds of plumbing terms on Google.As part of a comprehensive digital marketing plan, accurate review management can help boost your company’s awareness and authority. Let our experts pr...
2022-08-231h 00
Marketing MantraEp. #88 - Deconstructing Ahrefs' New Pricing (and Why It's Bad)Back in April 2022, Ahrefs launched their new pricing plans. The new usage-based pricing structure adopted by Ahrefs has stirred up a lot of controversy in the SEO community. On this episode, I deconstruct Ahrefs' new pricing and explain my reasons as to why I believe it's a bad move by the company.
-=-=-=-=-
This episode is sponsored by GrowthBar, an all-in-one SEO toolkit that helps you create content that Google loves.
Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar-seo/
Exclusive offer: For a l...
2022-07-2113 min
TECHxplorationAn Amazing Women's Entrepreneur Program in Central FloridaElle Collective is HERE! Founded by Amy Kirkland, the Director of the Center for Business Development at Seminole State College of Florida, Elle Collective is "a comfortable space for women business owners to come for support, resources, networking, and learning opportunities specifically designed to help women entrepreneurs succeed," according to the program's website. We are absolutely hyped about it and can't wait for you to hear about this new and exciting group in Central Florida. As a biz development leader for decades, Amy not only has real-world business ownership experience from her successful endeavors, but she also has 20+ years...
2022-06-1435 min
Brands That PodcastAhrefs: Maximizing Sponsorships w/ Tim SouloIn this episode, we chat with Tim Soulo, CMO at Ahrefs, about the power of podcast sponsorships. Ahrefs is a leading SEO tool with about 75 employees and $100M in annual recurring revenue. Simply put, they’re one of the biggest brands in marketing.Tune in to learn why Ahrefs spent $214K in podcast sponsorships over the course of a year, how they measure ROI outside of direct sales and leads, how they use qualitative attribution, and so much more.Guest-at-a-GlanceName: Tim SouloWhat he does: Chief Marketing Officer and Product Ad...
2022-05-2550 min
Actionable Marketing Podcast[Best of Season] AMP071: How To Get Your Content To Rank #1 On Google With Tim Soulo Of AhrefsCoSchedule started the Actionable Marketing Podcast (AMP) in 2015 and has recorded and published more than 300 episodes. CoSchedule has worked with some of the smartest minds out there that share their stories with you through this podcast. This season, CoSchedule brings back some of the best of the best evergreen content. Planning and creating content that ranks well on the search engines can be difficult. It comes down to keyword selection and use, but that’s not all. You’ve heard the expression, “content is king,” and that’s still true. Your success has everything to do with the value a...
2022-04-0526 min
Authentic Influence055: How to do keyword research using Ahrefs ft. Gert Mellak of SEO LeverageDo you want to learn how to do keyword research to create content that will grow your website traffic?
Watch this interview with Gert Mellak of SEO Leverage, where you’ll learn:
– How to come up with content ideas for high-ranking articles on Google (that will bring you traffic)
– Live demo of how to use Ahrefs for keyword research
Topics discussed:
00:00 Introducing Gert Mellak
2:00 Is high volume, low competition still the best approach?
04:00 Buyer intent vs research
05:20 A better approach to keyword strategy
07:58 Creating c...
2021-11-2555 minPodcast Marketing por Idiotas - RFMO governo partilha os nossos dados, apresentamos um novo motor de pesquisa e o cookieless é adiado – Ep24S01Download do podcast
[TEMAS DA SEMANA]
MIGUEL
Os sites do SNS e outros sites de governo enviam dados sensiveis de utilizadores para a Google e outras plataformas de publicidade.
https://expresso.pt/sociedade/2021-06-24-Sites-do-SNS-enviam-dados-para-a-Google-abbac4d4
DIOGO
O mercado dos motores de pesquisa:
O brave lançou em beta o seu motor de pesquisa. Search.brave.com
Privacidade: nenhum rastreamento ou perfil de usuários.
O usuário em primeiro lugar: o usuário vem em primeiro lugar, não as indúst...
2021-06-2800 min
The Long Game#013: A Fireside Chat with Tim Soulo, CMO at AhrefsAhrefs’ CMO Tim Soulo believes in practicing what you preach - and for good reason. Ahrefs is an SEO tool with a powerful content strategy. The popular platform attracts traffic with a balance of keyword targeting and genuinely valuable content. How does Tim keep Ahrefs’ output ranking at the top? By investing in new ideas and top-notch industry leaders to keep his content going. In this episode of Office Hours, Tim and Alex talk about how to win the content ranking game. The conversation touches on topics such as appealing to customer imagination, the importance of learning the SEO rope...
2021-05-1135 min
Eric SchwartzmanConverting SaaS Trials from Organic Search with Ahrefs CMO Tim SouloTim Soulo is CMO at Ahrefs, an industry-leading keyword research tool. With nearly 10 years of experience in SEO and digital marketing, Tim speaks at conferences around the world and publishes content on the Ahrefs Blog.
He’s also authored SEO research studies and digital marketing guides. In this interview, we discuss AI, domain authority, and conversion rate optimization.
Ahref’s has been upgrading their hardware and investing in AI, because “it really does give you and edge.” As big data processing gets easier, search engines will get “smarter and smarter, being able to factor in more ranking factors and blend them in a...
2021-01-2740 min
La Fritanga DigitalEpisodio 8: Implementando una Estrategia SEOQue nota Fritangueros Digitales
Continuamos con nuestra trilogía de SEO y ahora pasamos a las tajadas con queso de esta fritanga, la estrategia.
Así viene el servicio de este episodio
La importancia de una estrategia SEO (porque sin estrategia estamos jodidos)
Como el SEO impacta en otras áreas
4 pilares del SEO
Estrategia y KPI's
Vamos a mencionar también algunas herramientas que debes usar para que tu estrategia SEO esté al tiro.
Seguinos en nuestras redes y tiren su pregunta si tienen dudas, que esta fritanga es 24/7
Instagram: @lafritangadigital
Twitter: @fritangadigital
Herramientas para SEO
Ahrefs
Ubersuggest
Screaming Frog
MOZ
Si querés apr...
2020-07-2957 minLa Fritanga DigitalEpisodio 7: Aprendiendo SEO con NacatamalesEn este episodio vamos a tener una clase de SEO para principiantes. El SEO es fundamental en toda estrategia digital y por eso preparamos una clase donde vamos a aprender lo básico usando un tesoro nica, nacatamales.
Y el syllabus viene así:
Comenzamos explicando ¿que es SEO?
¿Que son los buscadores y como funcionan?
Tipos de Busquedas
Busqueda de Palabras Claves
SEO On Page
SEO Tecnico y Link Building
No te olvides de seguirnos en nuestras redes sociales donde vamos a estar respondiendo todas las preguntas que tengan y también si querés darnos alguna sugerencia o tema que te gus...
2020-07-221h 01
In Camera PodcastWeakest Back-LinkOne of the most controversial aspects of SEO is link building. While Google suggests that this should be an organic process, the reality has proven time and time again that to come across as authoritative to Google and other search engines, law firms need to work hard and spend big to generate links back to their website to stand out from the competition.Ryan Klein from Market My Market joins Grace and Liel for a conversation on the value of backlinks and how to identify if a link is worth its asking price when a price is g...
2020-06-0153 min
The Business of Podcasting PodcastResults From Spending $200,000 on Podcast Sponsorships With Tim SouloResource Links: Valher Media Website (https://www.valhermedia.com/) Valher Media Resources (https://www.valhermedia.com/resources) A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/) Ahrefs Website (https://ahrefs.com) SaaS Marketing Vlog (https://www.youtube.com/channel/UCDidoS6DWZVYk-PdNtcY9PQ) For a lot of podcasters, getting sponsored by a solid brand would be a dream, especially if it’s something they (or their audience) are already familiar with. Today, I speak with Tim Soulo, CMO and Product Advisor at Ahrefs. We talk about his experience spending $200,000 on podca...
2020-04-1548 min
In Camera PodcastLink UpJason Hennessey, from Hennessey Consulting, an INC 500 award-winning legal digital marketing agency, joins Grace and Liel for an off-page SEO conversation.Jason reveals his reverse engineering methodology and what it takes to implement it. He explains which backlinks get the most value and how you can make decisions about where you should aim to get links for your website. From Google Search Console to free PR, Jason shares insights that every law firm should be leveraging amidst the Coronavirus crisis. He explains why we should think twice before making any abrupt decisions about your digital ma...
2020-03-301h 04
In Camera PodcastThinking Of U-sersLiel and Grace are joined by LawRank SEO expert and co-founder Mariano Rodriguez for a conversation about legal on-site SEO. Mariano tells the story of how we went from law school to founding his legal marketing agency and helping law firms get listed on the first page of search results in Google in their local markets.In an easy to follow conversation, our hosts and guest, cover topics that explore the most common mistakes law firms make on their websites, the importance of keyword research, URL architecture and why you should do SEO as if...
2020-03-091h 16
The SEO Podcast: Page 2 Podcast Hosted by Jon Clark & Joe DeVita⚙️ Patrick Stox on Technical SEO Mastery, Speakable Markup, Ahrefs Product Insights, and Why the Basics Still Win - Episode #33In Episode 33 of The Page 2 Podcast, hosts Jacob Stoops and Jeff Louella talk shop with Patrick Stox—Product Advisor at Ahrefs, co-moderator of the TechSEO subreddit, and a foundational voice in the technical SEO world.Patrick shares his journey from a self-taught developer to leading SEO voices at IBM and now Ahrefs, where he’s shaping tools used by thousands across the industry. You’ll get practical advice on scaling implementation, structured data, machine learning, Edge SEO, and why the best SEOs aren't chasing trends—but refining fundamentals.🎯 In this episode: • Why Patrick believes great...
2019-12-161h 21
The Recipe For SEO Success ShowThe Ultimate Content Marketing Q&A with Tim Soulo from Ahrefs: Episode 1Also, why Tim is going to live in the woods and work on his beard Content marketing is something we know we should all do, but it's so overwhelming many of us don't know where to start. So today, I'm delighted to have Tim Soulo from Ahrefs on the podcast, he's Marketing lead for this leading SEO software Tim and his team consistently pump out amazing shareable content that builds brand awareness and authority. In this episode I'll grill him with questions from you, the erstwhile listeners of the Recipe for SEO Success...
2019-03-0540 min