Shows
Deep Dive into Agile MarketingEpisode 1: An Interview with Alan BelniakWelcome to the Deep Dive into Agile Marketing! This podcast series is produced by the Business Agility Institute and hosted by John Cass. In this first episode, John interviews Alan Belniak. Alan shares his experience drawing from a decade of B2B tech companies and describes himself as an all-in consumer and practitioner of social media, content marketing, and online community activity to help create, enhance, and truly connect a business to prospects or customers.Don't miss this exciting first episode from the Deep Dive into Agile Marketing! Learn more about your ad cho...
2019-08-1424 min
Deep Dive into Agile MarketingEpisode 1: An Interview with Alan BelniakWelcome to the Deep Dive into Agile Marketing! This podcast series is produced by the Business Agility Institute and hosted by John Cass. In this first episode, John interviews Alan Belniak. Alan shares his experience drawing from a decade of B2B tech companies and describes himself as an all-in consumer and practitioner of social media, content marketing, and online community activity to help create, enhance, and truly connect a business to prospects or customers.Don't miss this exciting first episode from the Deep Dive into Agile Marketing! Learn more abo...
2019-08-1426 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #19: Why Small Business Should Marry New School and Old School Tactics with Jim BlasingameJim Blasingame covers a wide range of subjects, including advice about hiring and where you should find capital to invest in your business. We also talk about what big companies do better than small businesses (and how you can change this), the most important characteristics of successful small business owners, and why tapping into the age of the customer is the key to your business's longevity. Tune in to take advantage of Jim's expertise and take your small business to the next level!
2016-09-2635 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #18: Celebrating Small and Locally Owned Businesses with Bill Brunelle of Independent We StandToday's special edition of the Local Business Stories by Alignable podcast highlights another industry luminary. Bill Brunelle, co-founder of Independent We Stand, is doing amazing work supporting small businesses around the country. IWS is inspiring small businesses to celebrate their locally owned status and helping them compete with big box retailers.
2016-09-1929 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #17: Alternative Funding and Small Business Success with Jared HechtIn this episode, Jared Hecht talks about the experience that inspired his business Fundera, which provides alternative funding to small business owners. We talk about the common ways that small businesses raise money, and how alternative funding can be a wiser and more cost-effective lending option. If you're a small business owner struggling to get a loan from the bank despite a proven business plan, Jared's advice may be exactly what you're looking for!
2016-09-1238 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #16: A Holistic Approach to Marketing with CJ Rapp of 1 Click SolutionsIn this episode, CJ shares how he leveraged the power of the internet, combined wit his 20 years of business savvy, to help other businesses expand. He also talks about how a holistic approach to marketing can impact business growth, why his strategies drive instant results, and provides excellent resources that small business can use now to acquire new customers. Listen in to find out just how CJ turned a traumatic experience into a viable business.
2016-09-0527 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #15: Politics, Economics, and Small Business Positivity with Gene Marks of The Marks GroupIn this episode, we spoke with Gene Marks, a writer and small business aficionado in his own right. We talked about which presidential candidate could be best for small businesses, which business sectors are flourishing vs. floundering, and happy small business stories that deserve more attention.
2016-08-2935 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #14: Tuning Into Location-Based Marketing with Raj Lakkaraju of BeekerRaj Lakkaraju describes the failures he encountered in pursuit of his most successful venture to date. If you're looking for a simple yet effective new way to market, listen in!
2016-08-2217 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #13: Dancing to the Tune of Repeat Business with Ben Domena of Create ExcitementBen Domena shares his strategies for generating repeat business and pivoting to be resourceful during cycles of slow times. Business owners who regularly face customers will find Ben's local business story helpful and insightful.
2016-08-1516 min
Modern Marketing Engine podcast hosted by Bernie BorgesHow Local Businesses Use Social Media to Grow their BusinessThis episode is a little different than most others because I have four guests who are joining me in a conversation, newsroom style. These four business professionals are responsible for running small businesses and they discuss how they're using social media to market and grow their businesses. My guests include Nicole Colella, Jim Catalano, Alex Gonzalez, and Alan Belniak. Read on or listen to find out how they each apply social media in their varied markets. View the show notes: http://www.socialbusinessengine.com/podcasts/how-local-businesses-use-social-media-to-grow-their-business
2016-08-0929 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #12: Custom Service Turns Around a Failing Business with Steve Dreiling of EaglesNest Wood and Pottery ShopToday, we're talking with Steve Dreiling from EaglesNest Wood and Pottery Shop. Steve talks about his experience buying an existing business on the verge of failure. By adding his custom approach to woodworking and pottery, Steve has been able to turn the business around. In addition to the custom development service, he added a component to the business model that encouraged customers to create and sell their own products. Attracting pottery and woodworking enthusiasts with the space and equipment made available to the public has created a sense of community within his local business.
2016-08-0830 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #11: How To Use Daily Deal Marketing for Massive Profits with Stacey Riska From Daily Deals for Massive ProfitsWe are excited to have Stacey on to show us how she leverages sites like Groupon and Living Social to help small businesses increase their reach, advertising, and exposure. We also discuss integration strategies for building customer retention with customers that come in for daily deals.
2016-08-0115 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #10: The Value of Content Marketing for Small Businesses with Rieva Lesonsky of GrowBiz MediaTune in to learn about learn about alternative funding sources and why small businesses have a treasure trove of resources available to them beyond banks and the SBA. We also dig into the differences between marketing and advertising and just why small business owners need to focus on a content marketing strategy.
2016-07-2526 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #9: Making Yoga Simple with Anita Perry of YogaAnitaThis week, we are joined by Anita Perry, Founder of YogaAnita and Author of YogaMinute. She has a master’s degree in education and is a frequent presenter at Title I and education conferences. Anita has been in the yoga and fitness industry since 1978 and today she shares with us how it has evolved for her over the years. Get full show notes and more information here: http://bit.ly/29RTBAW
2016-07-1825 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #8: Old-School Manners Meets New-School Technology with Marcia Whyte of Send Out CardsMarcia Whyte joins us to share her small business experience, what got her started in the business world, and how she stayed with the idea until it became a success. Tune in as Marcia shares stories seizing opportunities and how creating authentic relationships can positively impact your company's bottom line. Get full show notes and more information here: http://bit.ly/29Yykqv
2016-07-1121 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #7: Overcoming Fear and Thriving in Online Marketing with Lisa Parziale of Portside MarketingIn this conversation with Lisa, we talk about her computer training with the military and the business knowledge she gained from her time in the corporate world. Lisa shares how she has combined both experiences to establish a marketing firm with customer satisfaction at its heart, and how to overcome fear when building your business. Get full show notes and more information here: http://bit.ly/2alMxRs
2016-07-0425 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #6: Harnessing the Power of Content Marketing with Ann HandleyIn this episode of Local Business Stories, Ann Handley tells us some excellent stories about local businesses she's worked with that take content marketing to impressively unique places. From Snapchats about pizza, to smartphone apps, to music videos about cleaning carpets, Ann details how any local business can harness the customized opportunities that content marketing affords. Get full show notes and more information here: http://bit.ly/2a5mrkG
2016-06-2737 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #5: From Navy to Online Marketing Consulting with Viktor Nagornyy of ProjectArmyViktor joins us to share his journey that led him to become an entrepreneur and launch ProjectArmy. In this wide-ranging conversation, we cover Victor’s biggest successes, as well as the challenges that shaped him into a thriving business owner. He also shares his unique process for hiring and training new team members. Get full show notes, resources, and more information here: http://bit.ly/28LpmMa
2016-06-0616 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #4: Nurturing Your Intuition with Pat Helmandollar of Savvy Salon and Day SpaWe invited Pat to share the story of how she embarked on the path of entrepreneurship, how she started each one of her businesses, as well as the peaks and valleys she experienced on that journey. Pat also shares how she was able to build up her clientele and create a team-based approach to better serve her clients. Get full show notes, resources, and more information here: http://bit.ly/28Jgntd
2016-05-3023 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #3: Say “Yes!” to Opportunity: Catching the Entrepreneurial Bug in Costa Rica with Eddie Davis of FINSYNCEddie joins us to share his small business story, what got him started with entrepreneurship, and what fuels his passion for being a business runner. Tune in as Eddie talks about his transition from his Costa Rican real estate businesses to joining the Atlanta-based team of FINSYNC. He also recounts his most impactful moments in business, as well as his biggest mistakes and the lessons he’s gleaned from them. Get full show notes, resources, and more information here: http://bit.ly/28JZGDD
2016-05-2118 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #2: From Airport Security Holding to Entrepreneurship with Andre Harrell of AH2 & Beyond ConsultingToday, we’re excited to welcome Andre Harrell, the founder of AH2 & Beyond Consulting, based in New Hope, Pennsylvania. Andre’s consulting organization offers expertise in the areas of Sales, Marketing, Sales Training, and Business Operations. Get full show notes, resources, and more information here: http://bit.ly/28JzQv6
2016-05-1212 min
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #1: Why Sharing Works Better than Selling with Kristine M. Smith of Word WhispererKristine joins us to share her unique entrepreneurial journey and the story of her road to success. Tune in for Kristine’s incredible insights into building up the “know, like, and trust factor” with your audience and why it’s an absolute must as a part of the process of customer acquisition, retention, and marketing. Get full show notes and more information here: http://bit.ly/28JgogH
2016-05-0713 min
Marketing Over CoffeeHuge Cranium In this Marketing Over Coffee: Learn about Twitter Audience Insights, Project Soli, Appear.in and more!
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Twitter - New CEO and Project Lightning
Learn from over a dozen of the best and brightest instructors in the world at MarketingProfs Marketing Writing Bootcamp. You’ll get tons of gr...
2015-06-2521 min
Modern Marketing Engine podcast hosted by Bernie BorgesHow to Charm the Skeptics to Embrace SocialEpisode 61 of the Social Business Engine podcast features Alan Belniak, the Principal Social Media Manager at The MathWorks. Alan is a social media strategist and practitioner with years of tech experience that he used to his advantage when transitioning into a social media role. Tune in to our discussion to hear how Alan persuaded the skeptics into hiring him for a social media role with no social media experience and how he has gone on to strategize social media marketing for multiple mid to large multi-national corporations.
Visit our show notes page for more narrative on this podcas...
2015-05-2027 min
Agile Marketing Interviews | Agile Marketing Blog - Home of Marketing Agility PodcastAlan Belniak, Dir. Social Media Marketing, PTCAlan Belniak shares how he has taken his agile knowledge from product management and applied them in marketing at PTC.
***Follow our ongoing conversation about agile marketing by subscribing to the Marketing Agility Podcast on iTunes.
2011-02-1500 minMarketing Agility PodcastAlan Belniak, Dir. Social Media Marketing, PTCAlan Belniak shares how he has taken his agile knowledge from product management and applied them in marketing at PTC.
***Follow our ongoing conversation about agile marketing by subscribing to the Marketing Agility Podcast on iTunes.
2011-02-1500 minAgile Marketing Blog – Home of Marketing Agility PodcastAlan Belniak, Dir. Social Media Marketing, PTCAlan Belniak shares how he has taken his agile knowledge from product management and applied them in marketing at PTC.
***Follow our ongoing conversation about agile marketing by subscribing to the Marketing Agility Podcast on iTunes.
2011-02-1500 min