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Showing episodes and shows of
Albert Thompson
Shows
Adtech Unfiltered
Uncovering Human Insight for Programmatic Success (with Albert Thompson)
In a time of obsession over AI and automation, are too many media buyers choosing to set it and forget it? Albert Thompson, Managing Director of Digital Innovation at Walton Issacson, thinks so. In this episode, Thompson shares how bringing more human insight to programmatic campaigns is vital for optimal media performance. Together with host Noor Naseer, he explores how buyers can blend automation with human expertise to drive more successful campaigns.
2025-03-14
38 min
The Programmatic Digest
167. SPO, AI, and Attention: the New Era of Programmatic Advertising with Albert Thompson
In this insightful episode, Albert Thompson, Managing Director, Digital Innovation at Walton Isaacson (https://www.waltonisaacson.com/), shares his forward-thinking take on where programmatic advertising is headed. He challenges the industry to rethink outdated processes, improve partnerships, and embrace smarter ways of working. Looking ahead to 2025, Albert highlights AI’s potential to eliminate inefficiencies, spark creativity, and redefine how brands tell their stories and connect with audiences. Beyond technology, Albert dives into the importance of training—not just for newcomers, but for everyone. He emphasizes that staying curious and continuously learning is the key to staying relevant in a...
2025-02-04
54 min
The Pub Way: A Podcast for Publishers
Ep. 10: Redefining Consumer Privacy and Premium Content, with Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson
In the latest episode of Pub Way, Tina Iannacchino and Mike Villalobos engage in an insightful discussion with Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson, boasting over 25 years of experience in the digital arena. Albert's expertise centers on simplifying digital marketing and technology for enhanced comprehension, a theme that resonates throughout the episode. The conversation explores a multitude of pivotal topics, ranging from the evolving landscape of consumer understanding to the ethical dimensions of data usage. Albert passionately emphasizes the need for publishers to transcend mere impressions and deeply comprehend the consumers they t...
2024-06-12
44 min
Digital & Dirt
Revealing the Truths about Cultural Advertising and Audience Segmentation with Albert Thompson
In Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson, to discuss cultural advertising, strategic placement, and the crucial role that creative plays in reaching an audience. Podcast Breakdown00:00 - 04:40 Meet Albert Thompson04:45 - 08:58 Walton Isaacson09:00 - 14:05 Audience Segmentation & Strategic Placement 16:50 - 24:00 Relevant Creative Messaging 24:12 - 29:00 People are Emotionally Driven not Automation Driven 29:30 - 41:40 Generational Shift in Engaging with Consumers & Intentional Targeting 41:50 - 49:20 Importance of Gratitude
2023-04-12
50 min
The Transient Identiti
Redefining Household Identity
During DIGIDAY’s Future of TV Summit, Albert shares his views on state of identity. #ctv #digiday #identity
2022-11-23
02 min
Televisionation
Televisionation: Albert Thompson, Managing Director of Digital at Walton Isaacson
ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry.This episode features Albert Thompson, Managing Director of Digital at full-service agency, Walton Isaacson. Among other things, he discusses Walton Isaacson’s pioneering work in multicultural marketing and explains how and why the agency treats this work as something fundamental, not as an “add-on”; he also shares his thoughts on how younger consumers are using media platforms, on the prospects for shoppable TV, QR codes, AR, interactive CTV apps, and moreNote: Albert Thompson will be moderating...
2022-11-17
39 min
The Transient Identiti
Why Social Signaling
Gen Y and Gen Z are more inclined to see if something is trending then just to look it up and search about it. That’s because they are trying to discern if it is signaling or tracking. #social #signaling #albertthompson
2022-03-29
03 min
The Transient Identiti
DISCOVERY: Social Signaling vs Search
Gen Xers and Boomer Search as a part of their core function for discovery. But Gen Y and Z participate in social signaling. #social #signaling #SEM #discovery
2022-03-29
02 min
The Transient Identiti
Dispelling the Myths of Omni-Channel
The relevancy of Omni-channel is far greater than simply being in every channel. It starts with understanding the consumer decision making model. #consumerjourney #journeymapping #albertthompson
2022-03-29
09 min
The Transient Identiti
Why Consumer Segmentation
Consumers are not monolithic data files. They are ever an ever evolving series of micro-segments. No effective Marketer plays in-market without segmenting the consumer based on a multitude of differences. #consumerintelligence
2022-03-28
02 min
The Transient Identiti
Pace of Consumer Intelligence
Consumer intel must move at the speed of the consumer. This is because consumers are constantly shape shifting market dynamics. #consumerintelligence #consumer #marketing #albertthompson
2022-03-28
02 min
The Transient Identiti
Why Segmentation and Consumer Intelligence
If all business is transacted largely at the local level regardless of a national footprint, then all consumers are sub-segments that comprise a national following. #consumerintelligence #segmentation
2022-03-28
02 min
The Transient Identiti
Ad Age Panel: Brand Safety in the METAVERSE.
To address Brand Safety in the Metaverse, you must first start with the Brand’s Mentality. #metaverse #brandsafety
2022-03-14
09 min
The Transient Identiti
Human Truth on Brand Safety
Brand Safety starts with your philosophy on audience targeting and the precision therein. #brandsafety #transient #consumer
2022-02-28
03 min
The Transient Identiti
Correlating Mobility to Consumerism
There power in understanding the wholistic consumer movement around all physical points of sale for any given brand or “box” retailer. #mobility #location #consumerism
2022-02-26
05 min
The Transient Identiti
Why Mobility Insights for LGBTQ
As an audience that once had to cluster around “Gay friendly” cities, understand how the Queer community moves about a DMA is key to unlocking their level of consumerism. #lgbtq #queer #transient #mobility
2022-02-26
04 min
The Transient Identiti
METAVERSE + NFTS: The Next Disruptor for Music
#metaverse #nfts #transient #albertthompson
2022-02-17
02 min
The Transient Identiti
Why Mobility Data
it’s bigger than just your set location. Understanding consumer movement in and around a DMA and all those 100+ micro-moments looking at our phones defines how we live. #mobility #location #transient #albertthompson
2022-02-17
04 min
The Transient Identiti
Brand Mentality Across the Universes
We’re in an era where brands must consider their identity as they present in real life, across flat Digital platforms, and now the Metaverse. #brandmentality #brandidentity #transient #identiti
2022-02-14
02 min
The Transient Identiti
Brand Mentality at the Speed of the Consumer
Brands need to understand how their mentality must align with the consumer psychology of the marketplace. #brandidentity #brandmentality #consumer
2022-02-11
04 min
The Transient Identiti
Business Case of LGBTQ for Brands
We’re talking about a segment that is “presenting” itself in all facets American life. #queer #lgbtq #multicultural #culturalcompetence #albertthompson
2022-01-27
06 min
The Transient Identiti
Psychology of Why Gaming for Multicultural Audiences
Frictionless communities will always attract the interest of consumer segments that feel the real world doesn’t offer the same access, opportunities, connectedness, intimacy, or engagement. Gaming is that frontier. And Escapism is the other gateway drug. #gaming #multicultural #culture
2022-01-22
05 min
The Transient Identiti
The Need for DE&I in Gaming
Gaming needs to clean up the optics before really attracting the affinity that film has been established. Sexism, Racism are two good places to start. But the implications are bigger than Gaming. It will set the tone for the Omni/Multi/Meta-verse.
2022-01-20
07 min
The Transient Identiti
The Strategic Gap in Influencer Marketing
Brands exercise extensive diligence with regard to A-List talent management for commercials and spokespersons. But rarely is the same vigor applied to sourcing influencers because it is so SaaS driven. The discipline requires alignment with core values and brand identity. #marketing #influencer #talent #transient
2022-01-12
02 min
The Transient Identiti
The Fallacy of Mass Influencer Marketing
When the footprint of your retail point of sale is as vast as drugstores, big box retailers, or department stores enlisting 100s of Micro-Influencers is justified. But more brands it’s a strategic play for a product cadence and that number is less than 10. #influencer #talent #strategy #transient
2022-01-12
03 min
The Transient Identiti
Transacting in Real Life vs the Omniverse and Metaverse
One world has been in existence. Another is being built. One day we’ll coexist in both. #IRL #metaverse #omniverse #virtual
2022-01-11
01 min
The Transient Identiti
FORECAST 2022 for Digital
From NFTs to Influencer Marketing to the METAVERSE, 2022 is the year that lays the foundation for Web 3.0 and the future of…well, everything. #metaverse #nft #influencer #martech
2022-01-11
13 min
The Transient Identiti
Future of Health Driven by Peer to Peer
If there’s one thing that COVID proved, the future of health will not be dictated by the media or Big Pharma. It will be the collectivism of Peer-to-Peer that drives our our self-care. #health #self-care #wellness
2022-01-11
03 min
The Transient Identiti
The Role of Multicultural in Gaming
While there is diversity in the user/player community, the industry narrative lacks real cultural context. Here’s perspective on what happens next. #gaming #multicultural #esports
2022-01-11
02 min
Strategy with Jason
Las Vegas Drive Podcast with Jason - Albert Thompson
Joining me on today's show is First Party Data & AdTech Innovator | CEO | Digital Change Agent, Albert Thompson Albert Thompson https://www.linkedin.com/in/albert-thompson-518a99116/ Jason Harris www.linkedin.com/in/strategywithjason/ strategywithjason.com/
2021-12-23
27 min
The Transient Identiti
The Value of Voice for Branding
Neuroscience shows the power of Audio to support the human brain’s ability to recall messaging, sometimes in ways more powerful than visual aids. Information in audio form requires us to form Mental Mind Maps to better visualize what is being communicated. It’s no surprise Podcasting has amongst the highest in Ad recall. #audio #sonicbranding #podcasting #albertthompson
2021-12-15
01 min
The Transient Identiti
NFTs Create Community
That’s the upshot - Community. The shared collectivism it what creates the valuation. #nfts #crypto #community #albertthompson
2021-12-13
03 min
The Transient Identiti
Crowdsourcing Meets Crypto = NFTs
Gofundme on one side. NFTs are on the other. The common thread is the distribution of value amongst a crowd of witnesses who share the passion behind the ideal. #nfts #crypto #albertthompson
2021-12-13
03 min
The Transient Identiti
Virtual Goods and NFTs
Before there were idea of NFTs, the world was simply wrapping its head around the idea of buying virtual goods. Here’s a quick recap of how we got from there to here! #nfts #virtual goods #albertthompson #crypto
2021-12-13
03 min
The Transient Identiti
Future of TECH Stack (cont.)
A continuation from the first excerpt.
2021-12-01
03 min
The Transient Identiti
Future of the TECH Stack
Much has been talked about in Ad Tech about the technology stack but that was at the macro level of a DSP/SSP/DMP. In the current era this really relates to the overall business model and what gaps remain to be competitive. Retail, Commerce, Community?
2021-11-28
02 min
The Transient Identiti
Future of Consumer Truths
Beyond notions like Voice of the Consumer or Conversation Qualified Leads, GaryVee offers perspective that the future of insight will look more like conversations representative of therapy!
2021-11-28
02 min
The Transient Identiti
DIGIDAY: Future of Shoppable TV
Before Tik Tok “made you buy it,” HSN and QVC made you do it. Listen to the trajectory of Shoppable TV at the Business of TV event.
2021-11-02
27 min
The Transient Identiti
Consumers Are Always Shopping
WTF Now. Is seasonality dead? Will brands pivot differently around Holiday timing? It all depends. What we do know is Omni-channel has yet another role. Exploiting these always shopping moments. #consumer #digitalshelf #transientidentiti #shoppermarketing #retailmedia
2021-10-22
02 min
The Transient Identiti
The Evolution of KPIs
Media Math is Dead as a performance indicator. Let it Rest In Peace. It’s Business Outcomes. #kpi #performancemarketing #transientidentiti #busines
2021-10-22
03 min
The Transient Identiti
Evolution of the Consumer Data Platform
In a consumer first world, the notion of a Data Management Platform is on “borrowed time.” Exit the DMP. Enter the CDP. #datadriven #dmp #cdp #transientidentiti
2021-10-22
10 min
The Pelican Brief
Discovery Doctrine, Manifest Destiny, and Christopher Columbus with Albert Thompson
Today's episode is a conversation with Albert Thompson. Albert is a culture and conflict historian and the Vice Chair of the American Solidarity Party. Today Albert joins me to discuss Discovery Doctrine, Manifest Destiny, and Christopher Columbus.If you are interested in following Albert follow him on twitter and read the article mentioned in the episode at the links below.https://twitter.com/IronProfessorhttps://providencemag.com/2021/09/contested-doctrine-discovery/?fbclid=IwAR3lRqCICHPLvi8COMfjBckaObcrNvJOvergUy5-7JE7ekTiCxZIc9NBpx4music by scottholmesmusic.comIf you haven't already, please review the show on Apple Po...
2021-10-13
38 min
The Transient Identiti
Realities of the B2B2BC World in Advertising and Media
There’s too much focus on what’s in the middle, the Tech, the machines, the media partner, the channel - instead of the consumer. #consumer #transient
2021-09-29
09 min
The Transient Identiti
Influencer as part of the Value Chain
In the next iteration, Influencer efforts need to be tied to the broader value chain of all the Marketing initiatives from events to sponsorships to major tentpoles to OTT to audio branding, etc. #influencer #makr #transient
2021-09-21
02 min
The Transient Identiti
Rethinking Supply Chain for a Digital Shelf
When the consumer path to purchase is as predictable as a store front, supply chain is easy. But what happens when the strategy is digital shelf driven? #digitalshelf #marketing #transientidentiti
2021-09-21
02 min
The Transient Identiti
Consumerism Around Virtual Goods
Nothing will be more profound than the future consumer prioritizing the purchase of virtual goods over physical ones. #consumerism #virtual goods #transientidentiti
2021-09-19
04 min
The Transient Identiti
INFLUENCER: Rethinking the Economics
There’s a major distinction between simply creating attraction and economic value in the influencer business. #influencer #transientidentiti
2021-09-19
03 min
The Transient Identiti
#INSTATALK: Value of Location Data (COVID Impact)
Nothing in recent memory has had a more profound impact on our physical movement within our environment than COVID. This is why understanding foot traffic patterns is so essential for anything sold at physical retail.
2021-08-13
03 min
So You Want to Start a Business with Ingrid Thompson
E160 Julia d'Albert Pusey Co-Founder of Myrtle and Maude
Myrtle and Maude creates natural wellbeing products for pregnancy. Julia d'Albert Pusey is the Co-Founder and a super smart business woman. This episode is packed with about as much as can be packed into 40+ minutes. I think Julia is probably one of THE most prepared guests I've ever had on the show. Julia says: "Don’t be scared of failing – just don’t put a lot of money behind it" and explains how this applied in her previous business. "Set a financial limit" She also says: "You cannot go to the market...
2021-08-03
42 min
The Transient Identiti
The Consumer Mentality
There is no force greater than the psychology of the Consumer. It is was a Marketer must pursue if he or she wants to move the product in-market. #consumerintelligence #consumerbehavior #transientidentiti
2021-06-19
05 min
The Transient Identiti
Future Proofing the Business
The Future State of the enterprise is one of the single most important ideals to maintain any desired growth trajectory.
2021-06-19
03 min
The Transient Identiti
VIDEO STRATEGY: From the Attention Stack to Transmedia
The strategy for all things “video” whether OTT, YouTube, Linear, or even Tik Tok all comes down to where the consumer attention is oriented. Brands, Agencies, and Platforms need to align with all the channels that move “mindshare.” #video #futureoftv #OTT #transientidentiti
2021-06-19
03 min
The Transient Identiti
The Need for Listening Brands
Even the access to troves of Data, the average brand is more out of touch with the consumerism than ever. Essentially they aren’t listening because they think the machines are so smart there’s no need. #consumerintelligence #transientidenti
2021-06-19
01 min
The Transient Identiti
#INSTATALK: Workshop for Black YouTube Creators
Big thanks to Google for allowing me to speak to future Black YouTube Creators under their Black Voices Fund initiative on how to build their own brand.
2021-05-01
18 min
Blind Politics with Dr. A.J. Nolte
The Case for Solidarity with Professor Albert Thompson: 3/26/2021
In this episode, Dr. Nolte explores the American Solidarity Party with Prof. Albert Thompson, discussing its beliefs, goals, and why it should be a political party more people consider.
2021-03-26
49 min
Blind Politics with Dr. A.J. Nolte
A History of Race, Racism, and White Supremacy ft. Prof. Albert Thompson: 3/16/2021
In this episode, Dr. Nolte interviews Professor Albert Thompson of Howard University about issues related to race, racism, and white supremacy in the United States today.
2021-03-17
1h 08
The Transient Identiti
#INSTATALK: The Distributed Me
Now more than ever our identities are shared, stored, archived, you name it across a series of platforms. This poses a huge complexity to audience targeting. First we must come to grips with the notion of distributed identities.
2021-02-07
03 min
The Transient Identiti
Why a Customer Data Platform?
To have a true view of the customer, a new orientation must emerge starting with a centralized data platform for the customer. Enter the CDP.
2021-02-07
05 min
The Transient Identiti
Multicultural as a Part of Product Design
We are entering an era we’re bias is present in everything, especially in product design. With diverse cultures being such a part of consumerism brands need to account for their taste and tones for what they consume.
2021-01-25
09 min
The Transient Identiti
The Commitment to Multicultural
In 2020 I was on a panel offering perspective on what a real commitment to Multicultural looks like.
2021-01-25
05 min
The Transient Identiti
The Dilemma with the SOCIAL DILEMMA
If you aren’t paying for the product then you’re the product because your attention is the product. #social #influencer #transientidentiti
2020-11-17
05 min
The Transient Identiti
#INSTATALK: The Digital Shelf
While much has made about winning at physical retail, the pandemic upheaval made the Digital Shelf the highest priority. Listen to understand the strategic rationale. #ecommerce #digitalshelf #transientidentiti
2020-11-17
03 min
The Transient Identiti
What Innovation Isn’t and What it Must Be
Simon Sinek offers perspective on what innovation isn’t. GaryV and Mr. McConaughey offer a sound bite regarding the “gap” between intended and actual outcomes.
2020-11-03
04 min
The Transient Identiti
SIGNALING: The Future of Product Research and Discovery
While Search has long been bedrock for product discovery, Signaling by way of the Social Media ecosystem marks a generational shift driven by Millennials on how products are being research. It’s less about feature set evaluation and more about is this product picking up traction? Who’s talking about? What’s the social currency? All things that comprise the “spoken identity?”
2020-10-24
03 min
The Transient Identiti
#INSTATALK: It’s the Consumer Stupid
The only change you really need to see coming is the Consumer’s Change in behavior. Everything else is simply in the middle. Retailers, Publishers, Agencies, Tradeshows, and Media Outlets are all in the middle. Obsess only about the consumer.
2020-10-05
03 min
The Transient Identiti
#INSTATALK: Conversation Qualified Leads (CQLs)
The era of looking at data signals that are more akin to browsing behaviors wont ensure effective ROAS. Real intent to convert is more indicative of real intent to have a conversation with a brand.
2020-08-29
04 min
The Transient Identiti
TIME as a Measure of a Brand’s Value
Why “time” as a measure of value? We live in the experience economy. Thus, the most important currency in that economy is your time. For audience targeting, time needs to be a data signal but with a different context.
2020-08-20
04 min
The Transient Identiti
eSports Virtual Townhall
Albert Thompson joins as a panelist on the eSports Virtual Townhall hosted by SIGHTLY.
2020-08-20
57 min
The Transient Identiti
#InstaTalk: The Cheating Consumer
In a time of crisis (COVID) or let’s call it supply chain disruptions, consumers no longer obsess over brand preferences. They obsess over getting the essentials they need. In turn they “step out” on the brand relationship with you.
2020-08-10
05 min
The Transient Identiti
Rethinking the Consumer: Post Pandemic
Gillian MacPherson from EPSILON joins the podcast to talk about the reset needed for Brand Marketers as theY re-evaluate “consumerism” in the era of COVID.
2020-07-14
24 min
The Transient Identiti
The Physical Landscape of Culture
From urban sprawls to re-gentrification to immigration to sister-city expansions, culture is reshaping the geographic make up of almost every major DMA in the country. Alex Paneda from Claritas offers perspective on what in-market planning is today with #culturalintelligence in mind.
2020-06-29
22 min
The Transient Identiti
VIDEO IS SOCIAL.
Video has always been a catalyst for conversation and storytelling but the pandemic and social injustice protests have accelerated new platforms and new behaviors to the forefront. Jason Wiese from the VAB joins us to offer insights to the why behind all this.
2020-06-29
25 min
The Transient Identiti
Rise of the Micro-Influencer
Brands have gotten smart in realizing many Mega or Celebrity Influencers don’t reflect their core consumer or even identify with them. The shift? Enlist influencers that are the everyday consumer.
2020-06-24
19 min
The Transient Identiti
LGBTQIA: WTF is the I + A?
We welcome Damian Pelliccione, Co-Founder of Revry to the podcast talk about the evolution of LGBTQ-ism. Beyond the “I” it’s the “A” for Allied that represents a game changer in affinity for all things Queer.
2020-05-29
19 min
The Transient Identiti
#InstaTalk Experiential Retail Must Be Digitized
Once the allure of getting consumers to spend money, the currency of experiential retail has been suspended. Time to digitize it.
2020-05-28
04 min
The Transient Identiti
#InstaTalk Appointment Retail Shopping by Opentable Anyone?
With restaurants doing curbside and takeout only in many states, Resy, Opentable, and Tock have pivoted their model to other retail categories like clothing stores, groceries, and fresh markets.
2020-05-28
03 min
The Transient Identiti
Future State of Virtual Production and the Virtual Studio
The pandemic shut down Production as we’ve known it unless your were already operating with a modular approach like NGL Collective. David Chitel and Ben DeJesus join the podcast to talk about being “virtual” and powering through the new normal.
2020-05-19
24 min
The Transient Identiti
If Ride Sharing is Dead, What is The Future of Mobility
First Ride Sharing was eroding the notion of car ownership. Then COVID-19 brought Ride Sharing to a ground halt. Now what? Scotty Reiss joins the podcast to offer insight into the Future of Mobility.
2020-05-14
20 min
The Transient Identiti
DIGIDAY Town Hall with Albert Thompson: Future of TV
Tim Peterson and Albert Thompson exchange commentary on what the future of TV Upfront buying could look like as Marketers prepare for a new normal that requires agility and adaptability.
2020-05-13
11 min
The Transient Identiti
#InstaTalk Rethinking the Publisher Model: DTC and eCommerce
Ad Revenue is down across the board. The likes of The Washington Post and Hearst were already less reliant on Ad Spending from clients.
2020-05-13
04 min
The Transient Identiti
The Automotive Dilemma: The Contactless Consumer
COVID-19 hits and there was extensive dealership closures across the country. But car buying, with the exception of Tesla and Luxury exotics, isn’t exactly contactless. Scotty Reiss, Founder of A Girls Guide to Cars, gives us insight into the potential Future State of car buying.
2020-05-06
22 min
The Transient Identiti
Future State of eSports
Travis Scott performs in Fortnite and all of a sudden eSports gains social currency like never before. The team at SIGHTLY breaks down the current and Future State of the category.
2020-05-04
31 min
The Transient Identiti
Because Culture
While there is the understand that we all must assimilate to a degree with the “ethos” of American culture it doesn’t mean that we have forsaken our unique cultural identity. We are not simply your token “Total Market.”
2020-04-27
15 min
The Transient Identiti
ESCAPISM in the Age of Culture
In the era of COVID, almost every human could benefit from practicing Escapism. In the realm of Culture, this is nothing new. Listen to Rochelle Newman-Carrasco talk about the practice of Escapism in the modern era.
2020-04-24
20 min
The Transient Identiti
2 Part Series: Future State of Video and the Mental Reset Caused by the Pandemic
Jo Kinsella and Albert Thompson talk about the new normals since the COVID-19 outbreak.
2020-04-22
32 min
The Transient Identiti
The “Infinite Player” vs The Finite Player in business.
Some play just to win. Others play to stay in the game. Infinite players play Monopoly. Finite players play Uno. During a marketplace upheaval Finite players will perish.
2020-04-20
07 min
The Transient Identiti
Experiential is Dead (For Now): Let’s Go Live
COVID-19 hit and the experiential world game to a ground halt. Live became the answer. But not just as contingency plan but more as a mainstream in-market play for exponential reach. Albert talks to Sean McGill from 90Seconds about what’s emerging in the world of Live.
2020-04-18
13 min
The Transient Identiti
The “Window Dressing” of Innovation
Many organizations have touted their so-called Digital Transformations or how they’re Digital first or how they use Ai or are so data driven. Then COVID-19 hits and their business model is dead. They were “emotionally tied” to legacy ways of operation.
2020-04-16
03 min
The Transient Identiti
New Consumer Psychology: Post Pandemic
It’s foolish to believe optimistically that all consumer behaviors will just come back online. A new framework for consumer psychology will emerge. Brands will have to acknowledge it and build new Go-to-Market strategies to support it.
2020-04-02
06 min
The Transient Identiti
The Speed of DTC
Consumer move at a very different pace than brands. Most connect with brands directly anyway through some level of service. The DTC movement will reshape everything.
2020-04-01
05 min
The Transient Identiti
Inside the DTC World of Liquor-Infused Ice Cream
It’s not everyday you read about a Direct-to-Consumer Ice Cream business but that’s exactly what Tipsy Scoop represents.
2020-03-30
16 min
The Transient Identiti
The Rebirth of “Live Video” in the Era of Social Distance
An insider look at the future of Live Video with Eddie Vaca, the Founder of AmpLive amidst the Corona Virus Pandemic. With everything going virtual we are all utilizing Live Video to stay connected.
2020-03-27
13 min
The Transient Identiti
Recognizing Cultural Context in Advertising for Brands: LEXUS 0to60 as a case study.
MediaPost’s Lisa Singer interviews Albert Thompson about what’s the value in Culturally Centric Platforms such as LEXUS 0to60.
2020-03-25
40 min
The Transient Identiti
Speed Over Everything in Marketing
From the words of Gary Vaynerchuk at VaynerMedia, organizations need to recruit speed to make faster decisions. Organizational speed needs to match the speed of the consumer and how quickly they shape marketplaces.
2020-03-23
03 min
The Transient Identiti
The Transient Identiti (Trailer)
2020-03-23
00 min
Planet Shivers
#22 - Courtney Natt, Sylvia Thompson, NaMu & Isaac WIlson
Courtney Natt, Sylvia Thompson & Na Mu are three artistic entrepreneurs opening their own studio space and gallery to inject some culture into Stroudsburg, PAAlbert Shivers - @albertshiversIsaac Wilson - @when_in_zenCourtney Natt - @nattoncanvasSylvia Thompson - @shotbysylNa Mu - @namu.visions
2020-02-10
1h 20
Discover Top Full Audiobooks in Science Fiction & Fantasy, Science Fiction
The Rosewater Insurrection by Tade Thompson
Please visit https://thebookvoice.com/podcasts/1/audiobook/370620 to listen full audiobooks. Title: The Rosewater Insurrection Series: #2 of The Wormwood Trilogy Author: Tade Thompson Narrator: Bayo Gbadamosi Format: Unabridged Audiobook Length: 13 hours 15 minutes Release date: March 12, 2019 Ratings: Ratings of Book: 5 of Total 1 Ratings of Narrator: 5 of Total 1 Genres: Science Fiction Publisher's Summary: The Rosewater Insurrection continues the award-winning science fiction trilogy by one of science fiction's most engaging voices. All is quiet in the city of Rosewater as it expands on the back of the gargantuan alien Wormwood. Those who know the truth of the invasion keep the secret. The government a...
2019-03-12
03 min
The AOC Podcast
Community Quotes: Albert Thompson
Meet AOC member Albert Thompson. He's the other half of last week's "Community Quotes" AOC member, Sadie Thompson.
2018-01-10
31 min
The AOC Podcast
Community Quotes: Albert Thompson
Meet AOC member Albert Thompson. He's the other half of last week's "Community Quotes" AOC member, Sadie Thompson.
2018-01-10
00 min
Stream Popular Full Audiobooks in Romance, Modern
Connection Error by Annabeth Albert
Please visit https://thebookvoice.com/podcasts/1/audiobook/272618 to listen full audiobooks. Title: Connection Error Series: #3 of #Gaymers Author: Annabeth Albert Narrator: Sean Crisden Format: Unabridged Audiobook Length: 6 hours 29 minutes Release date: September 5, 2016 Ratings: Ratings of Book: 4 of Total 11 Ratings of Narrator: 4.2 of Total 5 Genres: Modern Publisher's Summary: Navy SEAL meets gamer geek in this opposites-attract, forced proximity romance from bestselling author Annabeth Albert It’s typical of video game programmer Josiah Simmons to be the last one on the plane on the way to the biggest meeting of his career. Though he’s (mostly) coping with his ADHD, he can’t handl...
2016-09-05
05 min