Shows
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursGrowing Your Podcast and Business Through Authenticity with Jodi PetermanAre you ready to stop holding back and truly connect with your audience? In this episode, we dive deep with Jodi Peterman, owner of Elizabeth Erin Designs and host of "Designing in 5D," as she unveils the power of authenticity in growing both your podcast and your business. Jodi shares her inspiring journey of overcoming fear, embracing her unique "crazy creative side," and using her podcast as a tool for spiritual connection, client engagement, and genuine brand awareness. Whether you're a new or seasoned podcaster, or a business owner looking to stand out in a crowded market, Jodi's insights...2025-05-0822 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursLessons from 15 Years of Podcasting: Strategies and Tips with Lorraine BallEver wondered what it really takes to build a successful podcast that stands the test of time? Today, guest Lorraine Ball shares her extensive journey in podcasting, starting from her initial curiosity in 2009 to the evolution of her show, 'More Than a Few Words.' She discusses the challenges and changes in podcasting formats, the importance of technology, and the dynamics of co-hosting. Lorraine emphasizes the significance of communication, the art of being a good guest, and the value of reusing content effectively to reach a broader audience. This week, episode 204 of Podcasting Unlocked is about podcasting strategies and...2025-05-0128 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursDemystifying Digital Marketing Strategies for Podcasters with James HipkinAre you tired of feeling like you're throwing spaghetti at the wall with your podcast's marketing and just hoping something sticks? Today, I’m sitting down with marketing veteran James Hipkin, who boasts 40 years of experience, to demystify digital marketing specifically for podcasters. We're diving into strategic, actionable steps you can take to stand out from the crowd, no dancing in short-form videos necessary. Get ready to learn how to leverage your website and email list as your most valuable digital assets, optimize your content for search intent, and build meaningful relationships with your audience. This week, episode 203 of Po...2025-04-2426 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursNavigating Podcast Burnout After 5 Years [Audit with Medium Lady Talks]Feeling like your podcast is just you shouting into the void? You've poured your heart and soul into your show, but the downloads just aren't reflecting your effort. In today’s episode, Alesia conducts a live, in-depth podcast audit with Erin of Medium Lady Talks, dissecting common SEO pitfalls, guest management strategies, and actionable steps to finally unlock the audience growth you deserve. This week, episode 202 of Podcasting Unlocked is about navigating podcast burnout after 5 years, and what you can do to breathe some fresh air into your show! Erin Vandeven is the host of Medium Lady Tal...2025-04-1745 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursWhat are the Dos and Don'ts of Launching a Podcast?With over 50 podcasts launched to date, there are many different strategies we at Galati Media have tried and tested over time. Through this process, we have found the strategies that work and the strategies that fall short when it comes to launching a strategic podcast. This week, episode 5 of Successful Podcasting Unlocked answers the question: What are the dos and don’ts of launching a podcast?In this episode, I share:Take time to plan your podcast concept and understand your target audience.Have a content plan that goes well beyond your launch ep...2025-04-1512 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing AI for Podcast Workflow & Sponsor Automation with Ken CoxEver wish you could clone yourself to handle all those podcasting tasks? Well, what if we told you AI might be the next best thing? In this episode of Podcasting Unlocked Ken Cox, President of River City Internet Group, is here to explore how AI can revolutionize your podcasting workflow, from managing guests and acquiring sponsorships to providing exceptional customer service. This week, episode 201 of Podcasting Unlocked is about using AI for podcast workflow and sponsor automation! Ken Cox is the President of Rivercity Internet Group and the visionary behind InLink.com—a platform built specifically to pro...2025-04-1030 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCelebrating 200 Episodes of Podcasting Unlocked with Lisa ZawrotnyIn this special episode, we’re flipping the mic! Long time friend, client and podcaster Lisa Zawrotny is here to interview Alesia in celebration of 200 episodes of Podcasting Unlocked, formerly Listeners to Leads. Lisa and Alesia reflect on Alesia’s journey into podcasting and starting a podcast agency, the importance of strategy, valuable insights on the challenges and lessons learned in the podcasting world, and more! This week, episode 200 of Podcasting Unlocked is about celebrating 200 episodes of Podcasting Unlocked! Lisa Zawrotny founded Positively Productive Systems LLC in January 2016. She holds current certifications in time management, stress management, life...2025-04-0337 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Power of Taking Imperfect Action with Suzanne CulbergEvery podcasting journey is different, and Suzanne Culberg knows that better than most. Suzanne is here to share her journey in podcasting, discussing her experiences with co-hosting, audience engagement, and the significance of authenticity. She then delves into the dynamics of guest selection and the relationships built through podcasting, as well as insights on connecting with audiences and the value of genuine interactions. This week, episode 199 of Podcasting Unlocked is about the power of taking imperfect action! Suzanne Culberg is ‘The Nope Coach’ who helps over-givers and people pleasers learn to set boundaries and say 'No' without feeli...2025-03-2737 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursEssential Podcast Marketing Strategies for EveryoneReady to celebrate your podcast's journey beyond just download numbers? Forget fleeting metrics; we're talking about celebrating your dedication, consistency, and the incredible achievement of reaching those pivotal episode counts. Whether you're just starting out or nearing your 300th episode, I’m sharing actionable strategies to amplify your message, engage your audience, and throw a well-deserved party for your podcast's success. This week, episode 198 of Podcasting Unlocked is about essential podcast marketing strategies for everyone! In this episode of Podcasting Unlocked, I’m sharing the importance of celebrating your milestones and actionable steps you can take right now t...2025-03-2513 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursLaunching Your First Podcast: Strategies, Tools, and Overcoming Fear with Lauren BurnsEver dreamt of launching your own podcast but felt overwhelmed by the 'how'? You're not alone! This week on Podcasting Unlocked, we're diving deep into the real-life journey of Lauren Burns, host of The Redeemed Podcast. From stumbling upon podcasting advice on Pinterest to celebrating her one-year anniversary, Lauren shares her raw, honest experience of launching her podcast, overcoming fears, and discovering the incredible impact it's had on her life and her listeners. Get ready for actionable strategies, heartfelt stories, and a dose of inspiration that will empower you to finally hit that 'record' button. This week, episode 197 of...2025-03-2024 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursOvercoming Fear & Using Podcast Guesting for Business Growth with Robin WaiteImagine landing 3,000 inquiries from just one strategic podcast guest appearance! In this episode, we chat with Robin Waite, host of the 'Fearless Business' podcast, about his remarkable journey with podcasting and guesting. Robin shares how he transformed his business by intentionally putting himself in the right rooms, delivering massive value, and overcoming the fear that often holds entrepreneurs back. From his initial podcast launch to his game-changing strategy shift and the incredible story behind his 3,000 inquiries, this conversation is packed with actionable insights and inspiring anecdotes that will empower you to amplify your message and grow your audience. This...2025-03-1333 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Art of the Trailer: How to Create a Podcast Trailer That WowsDid you know your podcast trailer is often one of the MOST downloaded episodes? Your trailer is going to be listeners’ first entrance into understanding who you are and helps them decide if they want to keep listening! Today, I’m walking you through what makes a great podcast trailer that grabs listeners’ attention in the first 10 seconds and keeps them coming back for more! Plus, I give you details on my Create a Killer Podcast Trailer course, filled with checklists and templates to make the process even easier. This week, episode 195 of Podcasting Unlocked is about how to create...2025-03-1112 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcasting, Storytelling, and Navigating ADHD with John A. BrinkIn this episode of Podcasting Unlocked, Alesia Galati sits down with the extraordinary John A. Brink. At 84 years young, John is not your average podcaster. He's a competitive bodybuilder, a prolific author, a seasoned entrepreneur, and the host of a top 1% global podcast. John shares his incredible journey, from arriving in Canada with just $25 and a dream to building a multi-faceted empire. He dives deep into his podcasting strategies, his unique book interview series, and how he embraces ADHD and dyslexia as superpowers. Get ready for a conversation packed with valuable insights, raw vulnerability, and a whole lot of...2025-03-0628 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursWelcome to Podcasting UnlockedAre you a purpose-driven business owner ready to make a real difference in the world?Join Alesia Galati, founder of Galati Media and a proud member of the BIPOC and LGBTQIA+ community, as she shares actionable strategies to help you leverage the power of podcasting for positive change.Alesia understands the unique challenges and opportunities marginalized voices face and is passionate about helping you amplify your message, grow your audience, and create a podcast that truly matters.In each episode, you'll discover podcast growth strategies, impactful content creation ideas, authentic storytelling tips, marketing...2025-03-0302 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcast Marketing Strategies: How to Grow Your Audience & Reach New ListenersIs your incredible podcast content falling on deaf ears? You pour your heart and soul into creating amazing episodes, but in today's crowded podcasting world, simply hitting 'publish' isn't enough. In this episode of Listeners to Leads, Alesia dives deep into the essential podcast marketing strategies you need to know in 2025 to grow your audience and attract more listeners. Whether you're launching a brand new show or looking to breathe new life into an established one, this episode is packed with actionable tips, from leveraging social media and building your email list to mastering SEO and cross-promotion. This week, ep...2025-02-2719 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreate a Perfect Podcast DescriptionThe description of your podcast is one of the first, if not THE first, thing people see about your show. This paragraph is the listener’s first look at what to expect from your show, so setting the scene accurately and concisely is critical to retaining listenership and inviting in new audience members. On today’s episode, I’m going to teach you how to write a podcast description that is clear, concise, and highlights the achievements of your show to captivate new listeners. This week, episode 129 of Listeners to Leads is about creating a perfect podcast description for your s...2023-12-0713 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUpdates on YouTube and Podcasting with Sarah ConardOver the past month, YouTube came out with its big push for bringing more podcasts to the platform with YouTube podcasts. While this doesn’t mean anyone and everyone should slap their podcast onto YouTube, there are some things that you can do to utilize this update and reach new audiences. This week, episode 95 of Listeners to Leads is about updates on YouTube and podcasting! Sarah J. Conard is a YouTube strategist, video editor, and all-around online content enthusiast. With a background in both marketing and theatre, she strives to provide women with the tools and tips the...2023-04-1324 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Truth about AI and PodcastingChatGPT and the future of AI have been on everyone’s minds lately. With the number of AI tools on the market increasing every day, you’re probably wondering if it’s worth looking into to help you produce your podcast! This week, episode 94 of Listeners to Leads is about the truth about AI and podcasting! In this episode of Listeners to Leads, I’m sharing the importance of keeping your voice in your shop notes and actionable steps you can take right now to utilize AI in your podcasting to save you time....2023-04-0615 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcasting for Introverts with Katherine Mackenzie-Smith of the Emerge + Expand PodcastIntroverts thrive with one on one conversations so a podcast is a great way to naturally share the things they are passionate about with people that align with their values in a way that feels the most comfortable to them. This week, episode 82 of Listeners to Leads is about podcasting for introverts!In this episode of Listeners to Leads, my guest Katherine Mackenzie-Smith shares how podcasting can be a fantastic place for introverts to build connection and showcase their expertise in a way that feels genuine and actionable steps you can take right now to...2023-01-1234 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThree Ways to Repurpose Podcast ContentAs business owners and podcasters, we are busy, and everything on our plate can add up and feel overwhelming. It is super important to repurpose the content we’ve put time and effort into so that we can work smarter, not harder. This week, episode 81 of Listeners to Leads is aboutthree ways to repurpose podcast content!In this episode of Listeners to Leads, I’m sharing examples of ways I have in the past and am planning in the future to repurpose the content I’ve already put in the work creating and how you can st...2023-01-0516 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursShowing up Consistently for your Podcast Community with Paul Levitin of The Happy Healthy HumanA podcast is often an extension of ourselves, and sometimes we get this boxed-in feeling like we can’t get deeper with our message or narrow down the kinds of content we’re creating, but we’re here to tell you that it is possible, and this is your sign to do it. This week, episode 80 of Listeners to Leads is about showing up consistently for your podcast community!In this episode of Listeners to Leads, my guest Paul Levitin shares why it is important to remain consistent and play the long game of podcasting to get...2022-12-2933 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Future of Podcasting with Todd Cochrane, CEO of Blubrry PodcastingCompared to the early years of podcasting, there is now so much less of a barrier to entry regarding tech skills and cost to start. What remains the same is the amount of consistency and work that goes into making a truly valuable show. This week, episode 79 of Listeners to Leads is about the future of podcasting!In this episode of Listeners to Leads, my guest Todd Cochrane shares his wealth of knowledge of the past, present, and future landscape of podcasting and actionable steps you can take right now to use your podcast as a tool t...2022-12-2233 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursWhy is Podcast Quality so Important?If you’ve listened to this podcast before, you know I talk all the time about the importance of having quality content and audio for your podcast. As the industry is growing, this is only becoming more imperative when it comes to showing up and providing value for your audience. This week, episode 78 of Listeners to Leads is about why podcast quality is so important!In this episode of Listeners to Leads, I’m sharing the importance of taking the quality of your podcast seriously and actionable steps you can take right now to improve the quality of y...2022-12-1521 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreating a Podcast for your Community with Krista LockwoodThe trends are shifting away from chasing big numbers and followers to focusing more on having a solid and engaged community that shows up consistently for you and the content you’re creating. This week, episode 77 of Listeners to Leads is about creating a podcast for your community!In this episode of Listeners to Leads, my guest Krista Lockwood shares how she started her podcast imperfectly as a direct response to the feedback of her community and actionable steps you can take right now to create a podcast that both works for you and your audience....2022-12-0833 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursBeing Strategic with your Podcast Content with Casey GromerLike anything, there are so many strategic decisions you can make when it comes to your podcast content, but unless you know your goals, you could be making content that is misaligned with what your audience is looking for. This week, episode 76 of Listeners to Leads is about being strategic with your podcast content!In this episode of Listeners to Leads, my guest Casey Gromer shares how each component of her podcast is intentionally designed and tailored towards her goal and mission and actionable steps you can take right now to align your content...2022-12-0125 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursTracking and Understanding your Podcast Metrics with Danielle HaydenThere are countless metrics you can track and different strategies to take based on your podcast goals, however, if you’re not clear on what those goals are, you’re going to be tracking the wrong metrics and feel like you’re failing- especially if you’re playing the comparison game. This week, episode 75 of Listeners to Leads is about tracking and understanding your podcast metrics!In this episode of Listeners to Leads, my guest Danielle Hayden shares the importance of understanding what your goals are as a podcaster and actionable steps you can take right now to u...2022-11-2426 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing Your Podcast as a Thought Leadership PlatformThought leadership is really about creating value and sharing knowledge around your area of expertise. Still, even more than that, it’s about taking a stand that may be different than others that allows you to separate yourself from other experts in your field. This week, episode 74 of Listeners to Leads is about using your podcast as a thought leadership platform!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads....2022-11-1713 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs15 Ways to Improve your Podcast Results TodayIf you’re using your podcast to bring in leads for your business, but you’re not seeing the results you hoped for, don’t give up! There are strategies you can implement today to get the podcast results you want. In this week’s episode 73 of Listeners to Leads, I’m sharing 15 ways to improve your podcast results today!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.2022-11-1027 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Future of PodcastingThe future of podcasting is not going to be about the numbers and the downloads but rather about connecting with your audience and actually creating content they want and enjoy. This week, episode 72 of Listeners to Leads is about the future of podcasting!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In this episode of Listeners to Leads, I’m sharing my predictions on what we...2022-11-0328 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPutting your Audience First with Tarek Hossain of The S FactorAs podcasters, we have to remember that the content we create is, first and foremost, for our audience. When it comes to picking our format, deciding on what content to create and choosing guests, it is important that we do so through an audience-centered lens. This week, episode 71 of Listeners to Leads is about putting your audience first! The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.2022-10-2729 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursBehind the Scenes of a Podcast Rebrand with Lisa ZawrotnyWhen you start a podcast, you create your brand based on where you are at the moment, but as you grow, it is important that your brand remains authentic to you and is able to grow with you. This week, episode 70 of Listeners to Leads is about the behind-the-scenes of a podcast rebrand. The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In this episode of L...2022-10-2027 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreating a Podcast Community with Cristin Downs of The Notable WomanThe great thing about online communities is that when people see something they like or something that resonates with them, they want to engage further or discuss a topic, which is why podcast communities have such an appeal and have done so well. This week, episode 69 of Listeners to Leads is about creating a podcast community!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In...2022-10-1334 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcasting and PR for Authors with Dana Kaye of Kaye PublicityReaders are risk-averse. They want to know when they purchase a book if it is something they are interested in and is worth their time and money. Now more than ever, readers are using recommendations from social media and podcasts to make their book-buying decisions. This week, episode 68 of Listeners to Leads is about podcasting and PR for authors!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.2022-10-0636 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe #1 Way to Grow Your Podcast ShowThere are plenty of strategies out in the world for growing your podcast show, but there are only a few that will get you quick results and guaranteed listeners. That’s what we are going to talk about today. This week, episode 67 of Listeners to Leads is about the number one way to grow your podcast show! The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In...2022-09-2918 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursDouble your Downloads by Podcast Guesting with Barb NangleThere ends up being this alignment that comes when you connect with people very authentically and guesting on podcasts is a fantastic way to make these connections while appealing to similar audiences to your own. This week, episode 66 of Listeners to Leads is about doubling your downloads by podcast guesting!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In this episode of Listeners to Leads...2022-09-2229 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursAdding a Subscription Model to your PodcastYou may have seen Apple promoting their subscription-based podcast model and wondered if this was the right move for your podcast or if another subscription model is a better fit. This week, episode 65 of Listeners to Leads is about adding a subscription model to your podcast!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In this episode of Listeners to Leads, I’m...2022-09-1515 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursSelling Authentically On Your Podcast with Nikki Rausch of Your Sales MavenIn order to turn your podcast listeners into leads, you have to figure out how evoke the feeling of what it is like to work with you into the content you’re creating for your podcast. This week, episode 64 of Listeners to Leads is about selling authentically on your podcast!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.In this episode of Listeners to Leads, my...2022-09-0842 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing Podcast Listening Statistics to Make Better DecisionsWhen looking at your podcast listening statistics, you’re going to want to look at the stats that are relevant to the places your audience actually listens. Stats from apps with low downloads are going to do nothing but give you false information on how your podcast is really doing. This week, episode 63 of Listeners to Leads is about using podcast listening statistics to make better decisions!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow th...2022-09-0119 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursClearly Positioning your Podcast with Karley Cunningham of Big Bold BrandNobody has the same purpose. Even if you think the world of podcasting is saturated, you are still going to show up differently and speak to a niche audience that shares the same vision as you and will benefit from what you have to offer. This week, episode 62 of Listeners to Leads is about clearly positioning your podcast!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.2022-08-2538 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Power in Doing Solo Podcast EpisodesPeople can most likely go listen to your guest on 15 other podcasts but the reason they keep showing up to listen is because they want to hear what YOU bring to the table. If you want to use your podcast to generate leads for your business, then you have to be able to educate your audience on what it is you do, how you serve your clients, and how they can get support from you. This week, episode 61 of Listeners to Leads is about doing solo episodes!The Listeners to Leads Membership2022-08-1812 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPutting your Podcast on YouTubeThe most important thing to understand when it comes to putting your podcast on YouTube is understanding that YouTube is not a podcast listening app and, therefore, cannot be treated as such. There is a unique and strategic strategy you need to be aware of in order to successfully use YouTube to your podcast’s advantage. This week, episode 60 of Listeners to Leads is about putting your podcast on YouTube!The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Ac...2022-08-1119 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursYour Podcast PeptalkTypically I pop in here once a week to offer tips and strategies on how to grow your podcast or lead pool. But today, I am doing something a little bit different. Today, I want to share with you a permission slip for your podcast. I want to encourage you to let go, to be you, and to stop trying to be like other people or podcasters. This week, episode 59 of Listeners to Leads is about a podcast pep talk! The Listeners to Leads Membership is for business owners who have a...2022-08-0410 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursBeing Strategic and Authentic with Your Podcast with Wendy Battles of the Reinvention Rebels PodcastWendy Battles is a podcaster who also works full time, which is a unique perspective compared to others we’ve interviewed before. Wendy shares what it’s like as someone who has a full-time job, but also has a passionate message to spread. Listen as she walks through her routine, where she chooses to outsource and where she prefers to be the one behind the brand, and more. This week, episode 58 of Listeners to Leads is about being strategic and authentic with your podcast! The Listeners to Leads Membership is for busin...2022-07-2834 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing a Podcast Series as an Online Summit with Deanna Seymour of the Eff That PodcastEver been curious how your show can be repurposed into an email list or even an online summit? Deanna Seymour, the podcast host of the Eff That show, knows what it means to break down the walls of marketing and do things in a unique and inspiring way when it comes to getting out there. She’s also one of the best people to chat with if you’re looking for ways to break the rules of online business. She hopes to inspire people to break the rules and do things differently when it comes to online marketing, even...2022-07-2137 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing your Podcast as a Tool of Authenticity with Madi Murphy of CosmicRX RadioYour podcast is an incredible tool to create such a deeper connection with your community and when you show up authentically as yourself, your audience takes note. This week, episode 56 of Listeners to Leads is about using your podcast as a tool of authenticity!In this episode of Listeners to Leads, my guest Madi Murphy shares the importance of owning your authenticity and actionable steps you can take right now to use your podcast to show up authentically in front of your audience and attract the clients you want to work with. Madi and I a...2022-07-1432 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow Much Money Can You Make With Your Podcast?We’ve talked at length on the podcast about ways in which you can monetize your podcast, but how much money can you actually make from your show? There’s a lot of noise on the internet of ways to get podcast income, and many people with one-size-fits-all plans to sell, but what are the realistic expectations around monetizing your podcast? This week, episode 55 of Listeners to Leads is about how much money you can actually make from your show! In this episode of Listeners to Leads, I’m sharing the importance of an aligned monetization strategy and acti...2022-07-0716 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcasting Content, Systems, and Processes with Emily AbornWhen it comes to interviewing a guest on your show, nothing is more frustrating than when they aren’t prepared, don’t deliver high-value content, and then never share your show. Emily Aborn is back on the podcast to help us break down her strategies for creating the perfect guest through processes that keep both you and your guests prepared and ready to deliver on your show. This week, episode 57 of Listeners to Leads is about Podcasting Content, Systems, and Processes! In this episode of Listeners to Leads, Emily Aborn is sharing the importance of preparing for your...2022-06-3044 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursGoing Deep (Instead of Wide) With Your Podcast ContentWhether you are currently not sure what else there is to say on your show, and you’re not sure what other topics or conversations you can have, or if you are currently mapping out your future content on a show that’s just starting - it’s important to go deep with your content. I am currently going through this myself with my content. I feel like I am referencing past episodes and as I have -generally- said all I can say about podcasting. So I am here with you. This week, episode 53 of Listeners to Leads is about...2022-06-2316 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursStarting Messy with Danielle Ireland of Don't Cut Your Own BangsDanielle Ireland, of Don’t Cut Your Own Bangs podcast, is all about jumping into the hard questions and really diving deep. She’s someone who decided in a personal development workshop to start a podcast, and started messy - really genuinely messy - and she’s now hit over 100 episodes and has a lot to share about her journey. This week, episode 52 of Listeners to Leads is about starting messy and getting through imposter syndrome! In this episode of Listeners to Leads, Danielle and I are sharing the importance of getting through imposter syndrome and actionable steps y...2022-06-1633 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing your Podcast as Supplemental Content in your BusinessI have been working closely with clients on repurposing their podcast content. I think it's such an underutilized strategy. By repurposing our episodes, we can simultaneously build trust and a relationship built on value, while also not wasting our time. This week, episode 51 of Listeners to Leads is about how to repurpose your podcast content for your business! In this episode of Listeners to Leads, I’m sharing the importance of building connections through the power of giving and actionable steps you can take right now to spend less time working and more time producing content that mat...2022-06-0915 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursSuccess with a Very Niched Podcast with Sam & Karyn of Making Website MagicPeople are sometimes scared of niching down too far but Making Website Magic provides something that is so specific and honestly missing in their industry and that is what their audience really appreciates about them. They provide something that literally no one else is. This week, episode 50 of Listeners to Leads is about success with a very niched podcast! In this episode of Listeners to Leads, Sam and Karyn of Making Website Magic and I are sharing the importance of niching down to clarify your message and actionable steps you can take right now to truly speak t...2022-06-0228 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursLaunch a Podcast [Tech Tips Series]We are on the final Tech Tips Series; but don’t worry, the tips and tricks won’t stop! I know that many of you don’t launch a podcast because of the lack of technical support, education around podcast software, and the overwhelm that comes when you start doing so much research around starting a podcast. I want to help be your technical support throughout your first launch! This week, episode 49 of Listeners to Leads is about the tech side of launching a podcast! In this episode of Listeners to Leads, I’m sharing the importance of your s...2022-05-2616 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursSystems and Streamlining for your Podcast [Tech Tips Series]Systems and processes around your podcast don’t have to be boring! Through using systems and processes that work for your show, you can avoid podfading and keep creating content. This week, episode 48 of Listeners to Leads is about the systems and processes you can utilize along your production journey to make your process more efficient! In this episode of Listeners to Leads, I’m sharing the importance of having effective systems in place and actionable steps you can take right now to streamline your podcast production processes. I also chat about the following: How to...2022-05-1918 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursGuest Intake Forms [Tech Tips Series]I get asked about my tips for guest intake forms often, and it’s something that we are constantly helping our clients with. I am going to talk through things you absolutely need on your intake forms, as well as things you might find helpful on your guest intake form. This week, episode 47 of Listeners to Leads is about what to include in your guest intake form! In this episode of Listeners to Leads, I’m sharing the importance of having the correct information on your guest intake form and actionable steps you can take right now to ge...2022-05-1223 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursSEO for Podcasts [Tech Tips Series]Did you know that there are 850,000 active podcasts in the world? That’s why it’s super important to use SEO for your podcast. SEO allows you to optimize your podcast for search engines so your shows can show up for easily in people’s searches. This week, episode 46 of Listeners to Leads is about SEO for your podcast! In this episode of Listeners to Leads, I’m sharing the importance of keywords in show notes and while recording your show and actionable steps you can take right now to show up quickly in people’s search engine sear...2022-05-0517 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs10 Ways to Support Other PodcastersWhen it comes to supporting other podcasters, I am obsessed with it and I know it can be a tricky subject to broach. How do we support other podcasters without spending an arm and a leg? I got the idea to share a podcast with 10 free or cheap ways to support other podcasters because we got a voice DM on Instagram raving about our show, and how much value someone found it. You’ll get to hear the raw, unedited voice memo in this episode too! This week, episode 45 of Listeners to Leads is about 10 ways to support other po...2022-04-2816 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursLeaning into Your Calling with Barb NangleBarb Nangle started her podcasting journey around a desire to read for audio books, only to change lives and build up over 150 episodes on lessons she’s learned through her recovery journey. When it comes to her process and journey, Barb hasn’t ever struggled with what to talk about, what to share, or when to show up because she’s found a way that works for her. This week, episode 45 of Listeners to Leads is about leaning into your desires and showing up authentically passionate! In this episode of Listeners to Leads, Barb Nangle is sharing the imp...2022-04-2137 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursYour Mental Health is More Important than a PodcastThere is nothing more important than your mental health, not your projects, your career, your relationships, nothing. This week, on a special bonus episode of Listeners to Leads, we’re talking about your mental health being more important than your productivity. In this episode of Listeners to Leads, my guest Lisa Zawrotny and I share the trends we are seeing with clients being urged towards byrnout, despite accepting the “freedom from the hustle” mindset and reminding you that your wellbeing always comes first. Lisa and I also chat about the following: The trends we are seein...2022-04-1545 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreating and Keeping SMART Podcast GoalsAs a podcaster, it is crucial that you set clear, achievable goals and treat your podcast like you would any other part of your business. This way, you don’t set yourself up for failure and don’t burn out or worry about failing. This week, episode 43 of Listeners to Leads is about creating and keeping SMART goals you’ll actually stick to! In this episode of Listeners to Leads, I’m sharing the importance of having and setting goals for your podcast and actionable steps you can take right now to create SMART goals. I also cha...2022-04-0713 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursWhat to Do When You Have a Bad Podcast Guest?What do you do when you have a bad podcast guest? I had multiple people recently reach out to ask this question, and it’s a very valid question to ask. If you are a podcaster long enough, you’re bound to get a terrible guest. But what do you do with their audio? How do you proceed? This week, episode 42 of Listeners to Leads is about what to do when you do get that bad podcast guest! In this episode of Listeners to Leads, I’m sharing the importance of vetting your guests before you press record...2022-03-3118 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe ABCs of Visibility with Lisa Simone RichardsWhen it comes to starting your own PR journey or trying to pitch yourself or your podcast to other platforms, it can be challenging to know where to start. There’s your message, pitching, and a whole lot of in between work too. Luckily, Lisa Simone Richards is a PR & Visibility Strategist for online coaches who want to get more eyes on their business. This week, episode 41 of Listeners to Leads is about the ABCs of visibility! In this episode of Listeners to Leads, Lisa Simone Richards is sharing the importance of intention behind your PR strategy and...2022-03-2428 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcasting Lessons Learned with Emily AbornHave you ever wondered what it would be like to interview someone who’s been in podcasting for a really long time? Today is your chance to hear all the answers to someone who’s been doing this a while, learn from their mistakes, and know what they wish they’d known when they started. This week, episode 40 of Listeners to Leads is about lessons in podcasting that Emily Aborn has learned throughout her years as a podcaster! In this episode of Listeners to Leads, Emily Aborn is sharing the importance of understanding your podcast plan and actiona...2022-03-1731 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursMaximize your Thought Leadership with Podcasting with Lori HighbyLori Highby is the CEO and founder of Keystone Click, a digital marketing agency. She’s been in the marketing business for the last 20 years. Her podcast, Social Capital, around networking and marketing by interviewing global leaders in these spaces. This week, episode 39 of Listeners to Leads is about increasing your thought leadership through podcasting with Lori Highby! In this episode of Listeners to Leads, Lori Highby is sharing the importance of understanding your audience in order to make a marketable podcast and actionable steps you can take right now to encourage your guests to share your sho...2022-03-1028 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursIs Launching a Podcast Right for You?A lot of times people come to me with an idea of a podcast but they aren’t sure if they should do a podcast, do something else, or leave it alone. Before you decide to start a podcast, there are a few things you need to consider. This week, episode 38 of Listeners to Leads is about what to consider before you launch a show! Book your Podcast Strategy Session today at https://alesiagalati.com/strategy-session In this episode of Listeners to Leads, I’m sharin...2022-03-0314 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing TikTok as a Podcaster with Christine MaziarzChristine Maziarz is the TikTok queen for empty nesters and moms everywhere, and it’s no secret that her successful TikTok videos surround her podcast episodes. What is surprising? That she took a break from podcasting this summer and gained MORE downloads than when she was posting new episodes consistently. This week, episode 37 of Listeners to Leads is about using TikTok as a podcaster! In this episode of Listeners to Leads, Christine Maziarz is sharing the importance of having fun and speaking up about what you’re offering, over consistently posting new content and actionable steps you can t...2022-02-2432 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Choose a Podcast FormatWhen I work with new launch clients I often get asked what format their show should be in, and usually my answer is “it depends,”. However, today I want to help you figure out the format of your show through sharing personal experiences that either I have had or my clients have had to help you decide which format makes the most sense for you. This week, episode 36 of Listeners to Leads is about how to pick a podcast format! In this episode of Listeners to Leads, I’m sharing the importance of understanding your own boundaries as well...2022-02-1721 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUnique Podcast Marketing Tips with Alex SanfilippoHave you ever felt pressure to do what everyone else is doing for marketing? Like reels, for example? So did Alex Sanfilippo; in fact, when his marketing team came to him and tried to convince him to post reels as a marketing strategy for his show, he turned it down. After a little digging into where his audience was coming from, he found that the majority came from a different platform altogether. He’s leaned into unique marketing ideas to grow his show instead and it’s paying off. This week, episode 35 of Listeners to Leads is about unique ways...2022-02-1027 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursTips for Better Podcast Audio Quality with Lisa ZawrotnyI have noticed a severe decline in podcast audio quality recently and it’s frustrating to listen to. In fact, many times I have had to stop listening to the episode due to poor quality audio. Today, I wanted to mix it up a bit and bring on a client who does have high quality audio for her own podcast; both for her and her guests. Lisa Zawrotny is back on the podcast to talk about that this week. Episode 34 of Listeners to Leads is about getting better quality audio! In this episode of Listeners to Leads, Lis...2022-02-0335 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Generate Leads with Your PodcastHow do you generate leads with your show? I get this question all the time, and since this is exactly what the podcast is all about I wanted to share my responses. There are no secrets; it’s all hard work, dedication, and creating good content, but I want to share what’s working in the industry so you can stay on top of your game as podcast host and business owner. That’s why this week, episode 33 of Listeners to Leads is about generating leads with your podcast! In this episode of Listeners to Leads, I’m sharing...2022-01-2722 minPodcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Importance of Storytelling in your Podcast Content with Darlene HawleyDarlene Hawley is a business coach and authentic storyteller who shares her tips today on how to connect on a deeper level with your podcast listeners. Darlene is passionate about connecting through authentic conversation and stories from your personal experiences that makes you unique and special. This week, episode 32 of Listeners to Leads is about the importance of storytelling in your podcast content! In this episode of Listeners to Leads, Darlene is sharing the importance of storytelling in podcasting and actionable steps you can take right now to connect with your listeners on a deeper level naturally. ...2022-01-2034 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing Coaching Skills to Become a Better Podcast Interviewer with Lee Chaix McDonoughAs coaches, we have powerful tools that can help us with our podcast and create a better listening experience for our audience. That’s exactly why I pulled in Lee Chaix McDonough for this episode! This week, episode 31 of Listeners to Leads is about becoming a better interviewer through utilizing your coaching skills! In this episode of Listeners to Leads, Lee Chaix McDonough is sharing the importance of utilizing your coaching skills to create a more engaging and insightful listener experience and actionable steps you can take right now to build that experience if you need to sta...2022-01-1330 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing Email Marketing to Grow your PodcastEmail marketing is severely under-utilized by podcasters for promoting their show. However, by utilizing emails for listeners, you’re cultivating an audience that’s already interested in what you have to say. This week, episode 30 of Listeners to Leads is about Using Email Marketing to Grow your Podcast! In this episode of Listeners to Leads, I’m sharing the importance of email marketing and actionable steps you can take right now to nurture your email subscribers without spamming them. I also chat about the following: Why email marketing is a great option for promoting your show...2022-01-0612 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Monetize Your Podcast by Selling your Own Services and ProductsThere are so many ways to monetize your services and products from your podcast, but a lot of podcast hosts make some of the key mistakes or feel gross about their sales strategy. I have worked with many clients on how to sell without feeling gross, getting rid of those big mistakes, and help turn your podcast into a good sales funnel strategy. This week, episode 29 of Listeners to Leads is about How to Monetize Your Podcast by Selling Your Own Services and Products! In this episode of Listeners to Leads, I’m sharing the importance of tal...2021-12-3023 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing your Podcast to Build Connection and Sell Authentically with Vince WarnockVince Warnock is a Podcast host, author and marketing coach, but his expertise goes far beyond anything that could be written down on paper. Vince utilizes his past experience being one of the top marketing professionals at Adobe to create an authentic and genuine podcast presence, which builds stronger connections with his listeners and guests, leading to more genuine leads. This week, episode 28 of Listeners to Leads is about Using your Podcast to Build Connections and Sell Authentically with Vince Warnock! In this episode of Listeners to Leads, Vince is sharing the importance of integrity and authenticity in...2021-12-2337 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Power of Difficult Podcast Conversations with Helen KingHelen King knows quite a bit about difficult conversations; from being diagnosed with cancer, to her podcast The C Word Radio, to ADHD as a podcast manager, she has had much experience with discussing hard topics and even how to manage her ADHD as a podcaster. This week, episode 27 of Listeners to Leads is about the power of difficult podcast conversations, with Helen King! In this episode of Listeners to Leads, Helen King is sharing the power of difficult conversations and actionable steps you can take right now to connect with your listeners on a deeper level w...2021-12-1627 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Monetize Any PodcastGenerally, we talk about how to utilize your podcast to generate leads, but I get a lot of questions about the best ways to monetize your podcast. These tips and strategies will help you whether you are looking to supplement your income or bring in more than that. This week, episode 26 of Listeners to Leads is about how to monetize your podcast; no matter what type of podcast you have! In this episode of Listeners to Leads, I’m sharing the importance of strategic monetization tactics and actionable steps you can take right now to get paid for...2021-12-0920 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreating an Attractive Podcast Sponsorship Deck with Betsy WallaceStarting to monetize a hobby podcast has its challenges, and not every podcast is meant to be a long series. No one understands this better than Betsy Wallace. Betsy is the founder of Capsule Podcast, where she serves small businesses and brands who want to grow through podcasting. Through her innovative Capsule Podcast framework, Betsy teaches authors, bloggers, and coaches how to produce a strategic, six-episode mini-series that provides all the benefits of podcasting with a fraction of the work. This week, episode 25 of Listeners to Leads is about creating an attractive podcast sponsorship deck with Betsy Wallace! 2021-12-0230 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPlan out the First (or Next) 10 Episodes of your PodcastOver the last few weeks we’ve focused really heavily on your launch strategy and focusing really heavily on the launch part of your podcast. I want to go through ideas on how to plan out and strategize new podcast episodes. If you are not a new podcaster but struggling to come up with ideas or a strategy for planning episode content, you will also be able to utilize this episode for that! This week, episode 24 of Listeners to Leads is about how to plan out the first (or next) 10 episodes of your podcast! In this episode of...2021-11-2519 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Create a Podcast Launch PlanOftentimes new podcasters rush their launch, get podfade or burnt out, and frustrated. That’s not what I want for you! I want you to be intentional in how you launch your show for the best possible launch. This week, episode 23 of Listeners to Leads is about how to create a podcast launch strategy! In this episode of Listeners to Leads, I’m sharing the importance of having a strategy for your launch and actionable steps you can take right now to make the most of your show. I also chat about the following: Why it’...2021-11-1820 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursThe Importance of Podcast Market Research and How to do itOne of the biggest things I see podcasters get wrong when launching a podcast is that they don’t do their market research. Through this research, you can set up your podcast for success and set it apart from your competition. That’s why this week, episode 22 of Listeners to Leads is about the Importance of Podcast Market Research and how to do it! In this episode of Listeners to Leads, I’m sharing the importance of market research for your podcast and actionable steps you can take right now to show up differently from your competitors. I a...2021-11-1121 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Organize and Plan Your Podcast ContentIt doesn’t matter if you are a new or a seasoned podcaster, it’s important to know how to organize and plan your podcast content. I was on Clubhouse last week and I got a question about planning content when his wife likes to plan and organize and he doesn’t. This question turned into a fantastic discussion, and it’s a great conversation to bring here to this platform. This week, episode 21 of Listeners to Leads is about organizing and planning your podcast content! Access the Podcast Workflow TrainingIn this episode of Liste...2021-11-0414 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursCreating a Quality PodcastI recently tried to get back into listening to podcasts, but the poor quality in so many podcasts made it very difficult to find ones I could listen to without being distracted. When we are talking about converting listeners to leads, we need to have quality podcast episodes, with engaged and intrigued audiences who want to hear what we have to say or share. This week, episode 20 of Listeners to Leads is about creating a quality podcast! In this episode of Listeners to Leads, I’m sharing the importance of quality content and actionable steps you can tak...2021-10-2822 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursEasily Manage your Podcast WorkflowIf you want your podcast to convert to leads and if you want to bring in your audience, you need a plan of action for your podcast. This means you need to be able to create and manage your podcast workflow. We’ve been talking about content ideas and creating a rudimentary plan for your podcast, but today we are taking an aerial approach to dive into your overall workflow. This week, episode 19 of Listeners to Leads is about managing your podcast workflow! Access the FREE podcast workflow checklistIn this episode of Listeners to Le...2021-10-2122 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Plan an Interview Podcast with Lisa ZawrotnyAs a podcast management company, I get a lot of questions around how to give good interviews, and I usually will send clients to listen to Lisa Zawrotny’s podcast for a perfect example of someone who always gives good interviews. As an interviewer or as an interviewee, it’s important to stay present and focused, go in with a plan, and really have the proper presence to show up as your best self. Lisa Zawrotny is the founder of Positivity Living Systems and the host of the podcast The Positivity Living Podcast. This week, episode 18 of Listeners to Lead...2021-10-1429 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs[FAQ] Podcast LaunchI absolutely love launching podcasts, which is why my company has launched over 15 podcasts in the last year and a half, and we are currently working on 3 more launches! One of the biggest hang ups for new podcasters is their launch. I get a lot of questions about launching a podcast, like the process and strategy behind a launch, and so I wanted to take the time to answer those this week. That’s why episode 17 of Listeners to Leads is answering your frequently asked launch questions! In this episode of Listeners to Leads, I’m sharing the i...2021-10-0727 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursLanding Coaching Clients from your Podcast with Valerie FriedlanderMost of the time when we start our podcast for the first time, there can be a lot of self-doubt. A lot of “Am I really qualified to talk about this?” and some perfectionism. The same thing happens when we start a business. These mindset barriers can hold us back from enjoying the process or even stop us from actually bringing our dreams to fruition. This week, episode 16 of Listeners to Leads is about landing coaching clients, with Valerie Friedlander! In this episode of Listeners to Leads, Valerie is sharing the importance of mindset and actionable steps you c...2021-09-3031 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs14 Ways to Repurpose Your Podcast ContentDid you know that I have a degree in marketing? While a lot of the principles of basic marketing are great for bigger companies with marketing budgets and lots of team members, it can be difficult to complete all these ads and other strategies as a solopreneur or a smaller business. That’s why repurposing content is a small business owner's answer to marketing! This week, episode 15 of Listeners to Leads is about repurposing your podcast content! In this episode of Listeners to Leads, I’m sharing the importance of repurposing your content and actionable steps you can t...2021-09-2320 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursFinding Quality Guests for your PodcastA lot of times as podcasters we talk about “growing the podcast” but I want to flip it around and instead encourage you to focus on finding high-quality value you can add to the show. By adding high value you’ll grow the show authentically while showing up for your audience and what they need from you, which will, in turn, grow your show. This week, episode 13 of Listeners to Leads is about finding quality guests for your podcast! In this episode of Listeners to Leads, I’m sharing the importance of high-quality guests and why you may not w...2021-09-0921 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs{Podcast Audit} Expanding Your Audience Reach with Britt LanzaThe true beauty in podcasting is that there truly are no rules. You have the autonomy to decide every aspect about what your podcast is about and how you work best, so have some fun with it and forget the rest.This week, for episode 12 of Listeners to Leads,we sit down and have a podcast audit with Britt from Moments with an MEO Podcast!In this episode of Listeners to Leads, I’m sharing with Britt the importance of tailoring your podcast to be reflective of your purpose and goals and actionable steps you can take ri...2021-09-0236 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Use Dynamic Content to Make Money with your PodcastDynamic content is a game-changer for podcasters! Imagine having a new listener stumble upon your show and love the premise so much they start listening to episode one - that you recorded a year ago - and they love you so much they want to work with you but don’t know where to start. They shouldn’t have to binge 100 episodes to learn the most current ways to work with you! Using dynamic content allows your listeners to always get the most up-to-date information - even if they aren’t on a new episode. This week, episode 11 of List...2021-08-2617 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursUsing Email to Increase your Podcast Downloads with Ashley DeLucaAs podcasters, it is easy to hide behind a microphone but when we allow our personality to peek through our content, this is where we will notice an increase in downloads. This week, episode 10 of Listeners to Leads is about using email to increase your podcast downloads! In this episode of Listeners to Leads, Ashley DeLuca shares the importance of infusing your personality into your podcast episodes, marketing, and overall brand and actionable steps you can take right now to pull that relatability factor into your email marketing. Ashley and I also chat about the fo...2021-08-1929 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursPodcast Stats: What They Mean and How to Measure SuccessHow do you measure the success of your podcast? What does the statistical data about your show actually mean? Are people actually downloading your episodes? What do the statistics actually mean? I am going to break it down for you because this week, episode 09 of Listeners to Leads is all about podcast statistics! In this episode of Listeners to Leads, I’m sharing the importance of understanding your podcast statistics and what all those numbers and graphs actually mean and how to use them as you grow your show. I chat about the following: What...2021-08-1219 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursDitch Social Media Overwhelm with Andréa JonesThe time and effort that you put into social media are ultimately what you’re going to get back from it, so giving a majority of your time to one social media will yield better results than giving small bits of your time to several platforms. This week, episode 8 of Listeners to Leads is about ditching the social media overwhelm! In this episode of Listeners to Leads, my guest Andréa Jones shares the importance of leveraging social media for your podcast and business in a way that works for you and actionable steps you can take righ...2021-08-0534 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs5 Strategies to Never Run out of Podcast ContentAs a business owner and as a podcast host, it can be very frustrating to come up with so many ideas and topics for your podcast. Keeping up with social media, your listeners, business, and everything in between can feel very overwhelming, but it doesn’t have to be. This week, episode 07 of Listeners to Leads is about ways you can come up with content for your podcast! In this episode of Listeners to Leads, I’m sharing the best strategies I use to come up with content that my listeners actually want to know about, as well...2021-07-2919 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs{Podcast Audit} Creating a Visibility Strategy with Valerie FriedlanderOne of the most important things you can do to grow your podcast is work on your visibility strategy to be seen by listeners across all audiences. This week, episode 6 of Listeners to Leads is about creating a visibility strategy! In this episode of Listeners to Leads, I’m sharing with my guest Valerie Friedlander the importance of making yourself visible across platforms and actionable steps you can take right now to create your visibility strategy. I also discuss with Valerie some of the following: SEO-friendly and attention-grabbing podcast titles. Leveraging YouTube alongside your podcas...2021-07-2225 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs6 Mistakes Podcasters Make that are Costing Them LeadsYour podcast, no matter how big or small, gives you a platform and an opportunity to generate leads for your business. This week, episode 5 of Listeners to Leads is about the six mistakes you’re making that are costing you leads! In this episode of Listeners to Leads, I’m sharing the importance of leveraging your podcast in your business strategy and actionable steps you can take right now to turn your listeners into leads. I also discuss some of the following: Using your podcast as an opportunity to promote your product or services in an or...2021-07-2221 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to be a Great Podcast Guest and Host with Dr. AJ AustinAs both a host and a guest, it is important to keep the audience in mind when selecting who to invite to your show and whose show you want to be a guest on in order to provide value to the listeners. That’s why episode 4 of Listeners to Leads Podcast is about how to be a great podcast guest and host! In this episode of Listeners to Leads Podcast, my guest, Dr. AJ Austin is sharing the importance of working as a team during a podcast interview and actionable steps you can take right now to nai...2021-07-2236 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursStreamline your Podcast Content Creation ProcessThe stats are not in your favor as a new podcaster, mostly because people rush into it and then don’t have a plan. Most podcasts don’t make it past 7 episodes, and we don’t want that for you. This week, episode 03 of Listeners to Leads is about Streamlining your podcast content creation process! In this episode of Listeners to Leads, I’m sharing the importance of having a plan for the creation process of your podcast and actionable steps you can take right now to have a successful launch of your podcast. I also chat a...2021-07-2217 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven EntrepreneursHow to Create an Effective Podcast Pitch with Michelle GlogovacPitching yourself or your podcast can sometimes feel like a 30-minute pitch, losing your listener and making you feel like you’re not getting the point across. This week, episode 02 of Listeners to Leads is about Pitching your podcast and pitching yourself to be on podcasts! In this episode of Listeners to Leads, Michelle Glogovac is sharing the importance of pitching and actionable steps you can take right now to land your next pitch! Michelle Glogovac also chats about the following: What components make a perfect pitchWhere to pitch to other podcasters, news outlets, and m...2021-07-2234 min
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs10 Ways to Strategically Grow Your Podcast AudienceThe best way to grow your podcast audience is by word of mouth, however, this isn’t always the quickest way to attract more listeners. That's why episode 1 of Listeners to Leads is about strategically growing your podcast audience! In this episode of Listeners to Leads, I’m sharing the importance of having an engaged audience and actionable steps you can take right now to strategically grow your podcast audience. I also discuss some of the following: More general, mainstream topic-focused podcasts naturally have higher downloads than niche podcasts, but both are hugely valuable. You can...2021-07-2223 min