Shows
Future FinanceFinance & Technology Trends from FATE Conference with Paul & GlennIn this episode of the Future Finance Show, hosts Paul Barnhurst and Glenn Hopper dive into the convergence of finance, technology, and AI. They reflect on their experiences at the recent Finance and Technology Expo in New York, where they were both speakers. Covering themes from AI integration to the role of data in financial planning, they explore how these emerging trends are transforming the finance landscape.The episode features Paul Barnhurst, known for his expertise in FP&A (Financial Planning & Analysis), and Glenn Hopper, author and finance tech expert currently on a speaking tour for his...2024-11-1346 min
Funnel Vision - For Performance-Driven Agencies & MarketersHow to Grow Your Agency Through Partnerships - Alex Glenn, CEO of Partnerhub®Alex Glenn (CEO of Partnerhub®) has worn many hats during his career. Started out as an agency owner, moved into SaaS, pivoted to consulting, and then he started a partnerships community where a member of the group expressed their operational pains that ultimately led to the inception of Partnerhub®. Now they’ve scaled to 3000+ companies with no signs of stopping any time soon.The value of partnerships is similar to what a client referral brings - you’re starting sales conversations with people who trust you by proxy. It’s what 80% of users value Partnerhub® for, as the stand...2024-07-2928 min
FP&A TodayWhen AI Outperformed Financial Analysts – Alex KimIn this episode Glenn Hopper talks to the researcher responsible for the groundbreaking study which found that AI is better at conducting financial analysis than humans. Alex Kim, University of Chicago Booth School of Business, provides a full overview of his findings, methodology and the impact on FP&A, CFOs and finance from the attention-grabbing study “Financial Statement Analysis with Large Language Models”. The analysis, which made headlines across the world, found AI produces a 60% rate of accuracy in predictive financial performance. Human experts’ accuracy tends to fall between 53% and 57%.
In this episode Alex Kim reveals the implica...2024-07-0959 minFP&A TodayWhen AI Outperformed Financial Analysts – Alex KimIn this episode Glenn Hopper talks to the researcher responsible for the groundbreaking study which found that AI is better at conducting financial analysis than humans. Alex Kim, University of Chicago Booth School of Business, provides a full overview of his findings, methodology and the impact on FP&A, CFOs and finance from the attention-grabbing study “Financial Statement Analysis with Large Language Models”. The analysis, which made headlines across the world, found AI produces a 60% rate of accuracy in predictive financial performance. Human experts’ accuracy tends to fall between 53% and 57%.
In this episode Alex Kim reveals the implica...2024-07-0959 min
The BID Academy PodcastMastering Sales Strategies with Glenn Poulos - EP 21In this episode of the BID Academy podcast, Alex Thoric sits down with Glenn Poulos, co-founder, vice president, and former general manager of Gap Wireless, now part of NWS, and dives deep into sales strategies.
With over three decades of experience in sales, Glenn shares invaluable insights and golden nuggets from his extensive journey in the sales world.
Throughout the conversation, Glenn sheds light on various aspects of sales, from his humble beginnings as a government employee to venturing into entrepreneurship and ultimately becoming a seasoned sales professional.
He provides a glimpse into...2024-02-2837 min
The Private Equity Podcast, by Raw SelectionHow Private Equity can use AI and the how behind digital transformation with Glenn HopperIn this episode of The Private Equity Podcast, host Alex Rawlings, treats listeners to a deep dive into the realm of artificial intelligence within the Private Equity sphere. Joining Alex as this week's guest is Glenn Hopper, an expert in digital transformation with extensive experience in deploying AI solutions in Private Equity contexts.Throughout the episode, Alex and Glenn explore how AI is reshaping the landscape of Private Equity, offering new avenues for growth, decision-making, and operational efficiency. Glenn shares his insights into the practical applications of AI, emphasizing the importance of understanding the intricacies behind digital...2024-02-1335 min
The Nifty Thrifty DentistsRevolutionizing Smiles: Dr. Alex Unveils OrthoSnap's Dental Odyssey at SmileCon 2023 with Dr. Vo!Dr. Glenn Vo introduces Dr. Alex at SmileCon 2023.
Dr. Alex's return to the podcast, reflecting on their past encounters during his Pair Dental days.
-Costa Rican Sabbatical and Entrepreneurship
Dr. Alex's experiences and businesses in Costa Rica.The transition from multiple dental practices to entrepreneurship and exploration.
-OrthoSnap Leadership
Dr. Alex's surprising return to the dental world as part of OrthoSnap's leadership.
The anticipation building up to why he joined the OrthoSnap team.
...2023-11-2130 min
Experience-Focused Leaders15 - The Art of Building Rapport and Using Humor in Sales with Glenn PoulosYour host, Alex Shevelenko, talks with the Vice President and General Manager of NWS, Glenn Poulos. Established in 2012, NWS is a technology infrastructure solutions provider committed to helping companies of all sizes build the connected world of today and tomorrow. From custom connectivity, kitting, logistics, telecom infrastructure materials, and test and measurement solutions, their goal is to develop and deliver solutions for what the world needs next.NWS's cable solutions showcase cutting-edge copper, fiber, and hybrid designs. With a proficient team of engineers, manufacturing, and supply chain experts, they can tailor these custom cable solutions to your...2023-09-2043 min
Alpha MinistriesShut Up! Give Up! Grow Up! Get Up and Go - Interview with Alex BessAlex Bess Information:Link to his Book:https://www.amazon.com/SHUT-GIVE-GROW-GET-Transformation-ebook/dp/B09ZPX1CHR/ref=sr_1_1?crid=3SGULKIXY9O8Y&keywords=grow+up+alex+bess&qid=1687362309&sprefix=grow+up+alex+bess%2Caps%2C111&sr=8-1Email - dominionpreacher@gmail.comAlpha Ministires:www.alphaministries.orghttps://www.facebook.com/Alphaministries-Church-in-the-Woods-101888191473486Email - jglenn@alphaministries.org or wclloyd@icloud.comhttps://www.amazon.com/Alpha-John-Glenn/dp/1425958168/ref=asc_df_1425958168/?tag=hyprod-20&linkCode=df0&hvadid=312734536225&hvpos=&hvnetw=g&hvrand=15652814841963373699&hvpone=&hvptwo=&hvqmt=&hvdev...2023-06-2143 min
HOW THEY DID IT! Unique stories partnerships-led sales and success.What is "Partnerships-Led," and it's it viable on it's own?Will Taylor asked this question on LinkedIn;
"Can you build a great company with a 100% partner-led approach?"
Before we go into much detail about that question from my friend Will, we should first ask ourselves the question; "What does partnerships-led mean?"
Is a webinar I do with another company partner-led? Or, is that just solid efficient thought-leadership content marketing?
Is an integration a partnership? At Partnerhub®, we have integrations with HubSpot, Salesforce, Slack, Sendgrid.... Does that mean they are our partners?
And when I set up an affiliate tracking f...2023-03-1546 min
Execute: The Secrets To Fast SuccessJuggling Multiple Talents (Fashion, Music & Career ) ft Alex GlennGifts are not for us; they are tools to help the world out there. How do you juggle multiple talents with everything you’re doing to fulfill your purpose and be the best version of yourself?
Today, Alex (Allie) Glenn joins us on the show as we explore her journey as a multi-talented artist and businesswoman.
Alex is a Singer/Songwriter under Allie Capo music, the owner of Capo Vintage, a collection of upcycled vintage clothing, and a graduate of NCCU with a Bachelor’s degree in Mass Communication & a Master's degree in Public Administration.
...2023-02-151h 04
Execute: The Secrets To Fast SuccessJuggling Multiple Talents (Fashion, Music & Career ) ft Alex GlennGifts are not for us; they are tools to help the world out there. How do you juggle multiple talents with everything you’re doing to fulfill your purpose and be the best version of yourself?Today, Alex (Allie) Glenn joins us on the show as we explore her journey as a multi-talented artist and businesswoman.Alex is a Singer/Songwriter under Allie Capo music, the owner of Capo Vintage, a collection of upcycled vintage clothing, and a graduate of NCCU with a Bachelor’s degree in Mass Communication & a Master's degree in Public Administration.I...2023-02-151h 04
Reconnect PodcastHeadCoach Radio Podcast Folge #93 Männerarbeit, sexuelle Energie mit Alex WirthlIch habe heute meinen Freund und Bruder Alex Wirthl bei mir zu Gast. Wir sprechen über Männerarbeit, Sexuelle Energie und vieles mehr!
Walk your talk verkörpert kaum jemand so wie Alex!
Ich wünsche dir ganz viel Spass mit einem sehr kraftvollen Gespräch!
**Mehr zu Alex:**
[Homepage von Alex](https://www.receive-tribe.com)
[Instagram von Alex](https://instagram.com/alex_wirthl?igshid=YmMyMTA2M2Y=)
[Exklusive Telegram-Gruppe von Alex](https://t.me/+1kGLlQC0DloxNzM0)
**Mehr von meiner Arbeit: **
[Homepage](www.headcoach.ch)
[Instagram](https://www.i...2022-11-291h 34
Reconnect PodcastHeadCoach Radio Podcast Folge #93 Männerarbeit und sexuelle Energie mit Alex WirthlIch habe heute meinen Freund und Bruder Alex Wirthl bei mir zu Gast. Wir sprechen über Männerarbeit, Sexuelle Energie und vieles mehr!
Walk your talk verkörpert kaum jemand so wie Alex!
Ich wünsche dir ganz viel Spass mit einem sehr kraftvollen Gespräch!
Mehr zu Alex:
Homepage von Alex: https://www.receive-tribe.com
Instagram von Alex: https://instagram.com/alex_wirthl?igshid=YmMyMTA2M2Y=
Exklusive Telegram-Gruppe von Alex: https://t.me/+1kGLlQC0DloxNzM0
Mehr von meiner Arbeit:
Homepage www.headcoach.ch
Instagram https://www.instagram.com/headcoach_glenn_meier/
Alles zu den Mentorings: https://naturetec.ch/mentorin...2022-11-291h 34
HOW THEY DID IT! Unique stories partnerships-led sales and success.How to attract and retain top digital agency solutions partners w/ Blend CommerceWelcome back partnerships people! Alex Glenn here, your host of Make Them Famous - the only podcast bringing you true insights from both sides of the partnership equation.
Today’s episodes comes to you because of a linkedin post from the founder of a top ecommerce agency stressing the importance of incentivizing partners for retention - not just referrals.
I’m privileged to be able to interview Adam Pearce, CEO of Blend Commerce, and his co-founder and CVO Peter Gardner who posted to linkedin and caught my attention.
These two operate a killer fast...2022-09-0755 min
HOW THEY DID IT! Unique stories partnerships-led sales and success.How to GTM with strategic marketing agencies - Simon Data & Power DigitalHow do you find, activate and enable your top-tier GTM agency partners?
That’s the million-dollar question for robust platforms like Simon Data. To find out, I asked their new, but successful VP of Partnerships Sharice Siegel to the podcast along with one of her new GTM agency partners - Alex Bauer, Head of Strategic Partnerships at Power Digital.
Listen to this episode if you are after what we call “Power Partners” - those you GTM with and who build strong service offerings on top of your solution.
The three of us discuss:
C...2022-07-2154 min
Garlic Marketing ShowScale your Digital Agency fast with Partnerships with Alex Glenn from PartnerhubNO MAN IS AN ISLAND. Or should I say: No agency should be an island.Because if you’re aiming for growth, partnerships are the fastest way to get there.On this episode of the Garlic Marketing Show, Alex Glenn, the Founder of Partner Hub, teaches us the importance of partnerships as you grow your agency. Discover how to build the best partnerships and the dos and don’ts in partnership.What You’ll Learn:The myth of the "Digital Media Agency"The Types of Agency Partne...2022-07-0830 min
Think Like an OwnerGlenn Gonzales - How to Fly Private as a Business Owner - Ep.107My guest on this episode is Glenn Gonzales. Glenn is the founder and CEO of Jet It, a fractional share private jet business with a unique model serving customers across the country and in Europe. Prior to founding Jet It, Glenn was an F-15 pilot in the Air Force and sold private jets on behalf of Gulfstream and Honda. This episode is a deep dive into all options available for business owners who want to fly private. If you want to explore private travel options, fly private more frequently, or even buy an aircraft directly to make...2022-03-2258 min
HOW THEY DID IT! Unique stories partnerships-led sales and success.Early stage partnerships; the decisions, strategy and operations w/ two bran new partnersThis episode happened on the fly when I was co-demo’ing Partnerhub for an agency (Masood, CEO at Facebookads.io) and his tech partner (Raj, CEO of HaiX.ai) simultaneously. We started recording because this duo has such a cold story and were at a very important stage in their partnership wherein the three of us could formalize some next steps live for you.
On this recording, the three of us discuss:
What they did together early on to activate the relationship
How they qualified each other to be potential “partners” - more than just a user-r...2022-02-1849 min
INspired INsider PodcastHow to Maximize Partnerships to Generate Long-Term Collaboration With Alex Glenn, Founder and CEO of Partnerhub and PartnerPrograms.ioAlex Glenn is the Founder of PartnerPrograms.io, a Marketplace as a Service for vetted partner programs and top digital agencies. He is also the Founder and CEO of Partnerhub, a unique new marketplace and partner management solution built for digital agencies to find, vet, manage, and enable their partners. Before starting these businesses, Alex was a digital marketing agency operator and an advisor for various companies including Founder Institute and Rainmakers. He is also the Host of Make Them Famous, the partner enablement podcast. In this episode… Are you an agency owner or...2021-12-2145 min
Alex MacPhail Podcast#81 Glenn Gonzales - CEO JetIt - Private Jet companyFrom fighter pilot to the owner of a fleet of luxury aircraft. Alex MacPhail talks to Glenn Gonzales who is the co-founder and CEO of Jet It,Gonzales, a Lieutenant Colonel Air Force veteran, started his career flying F-15s in 2005. He served as an instructor pilot and was later deployed to Kyrgyzstan. He transitioned to the reserves in 2009 and began working at planemaker Gulfstream while pursuing his MBA at the University of South Carolina. The Houston native had his first brush with elite travel while demonstrating flights for executives and high net worth customers. He met...2021-09-2958 minHOW THEY DID IT! Unique stories partnerships-led sales and success.What we learned in the first 25 episodes of this podcast w/ hosts Carina and AlexWe've learned a lot in the first 25 episodes of this show. This synopsis episode will help you skip straight to the episodes which will help you and your team:
Align
Develop your partner culture
Develop the right incentives
Co-market effectively
Create an implementation partner program
Remove barriers to partnering
Resources and episodes we reference:
Creating reciprocity - Clearco's Data-Driven Referral Partner Program w/ top partner EmberTribe
Culture - Jog > Crawl > Sprint Partnerships Strategy w/ Cory and Ross from Maropost
Implementation Partnerships - Building Successful Implementation Partnerships w/ InsightSquared and Aptitude 8...2021-09-1039 min
HOW THEY DID IT! Unique stories partnerships-led sales and success.Top 8 Questions I get asked about Partner Programs and Partner EnablementThis is a new type of episode I believe will be appreciated.
In it, I spend 30 minutes answering the 8 [loaded] questions I get asked the most around channel partner programs and partner enablement:
What are the most attractive partner incentives in order?
Do commissions matter?
Can a poor product still win partnerships over a superior product?
Do agencies or tech companies “Need” a partner manager to succeed in creating a partner program?
When do we "need" a PRM?
What minimum criteria does a partner need to possess to be ready for partner operations?
How can I ensur...2021-08-2834 min
Dollar Auction ShowDonald Trump's Legal Reckoning with Glenn KirschnerGlenn Kirschner, Shimon Lazarov and Alex Chizhik chat about the Mueller Report, the workings of the USA legal system on both the federal and state level, Trump’s legal troubles, Trump’s associates charged with fraud and other types of financial crimes and foreign interference into the USA policies.Glenn Kirschner is a retired federal prosecutor who worked under Robert Mueller as chief of homicide in DC. After his public service, Glenn became a legal analyst for MSNBC and other news outlets and started his youtube channel Justice Matters where millions of people tune in e...2021-07-2851 min
Mindset Unfiltered by Alexandra LegouixS5 E8: Former IBF World Cruiserweight Champion, Glenn McCrory - on his career; the highs and lows of boxing; the mindset of a boxer; mental health and coping with depressionS5 E8: Former IBF World Cruiserweight Champion, Glenn McCrory - on his career; the highs and lows of boxing; the mindset of a boxer; mental health and coping with depression.Today's chat is extremely raw, emotional and open. Glenn McCrory’s boxing career was anything but smooth sailing. He reflects on his life - the highs and lows of the golden era; how he celebrated after defeating Patrick "Killer" Lumumba by unanimous decision to win the IBF World Cruiserweight title; how he coped with the aftermath of the loss against Lennox Lewis... We cover the mindset of a b...2021-04-141h 45
Chasing What MattersCWM - Alex CabañasEpisode 28! Our guest today is Alex Cabañas. Alex is passionate about leading and growing a company that makes a profound difference in the lives of employees, guests, owners, industry partners and the community. His life mission since college has been to create opportunities for others to be successful. As CEO, Alex is focused on strategic planning, people development, pursuing growth and new opportunities, promoting the delivery of memorable customer service and ultimately being the best third-party management company in the industry, acting in the best interest of owners every day. Alex was previously President, Business Development & Finan...2021-02-081h 17
The B2B Growth MarketerHow Strategic Partnerships Between SaaS and Agencies Benefit Everyone Involved with Alex GlennCheck out Alex on LinkedIn and his website.https://www.linkedin.com/in/alex-glenn/PartnerPrograms.io#PowertothePartners.2020-12-1624 min
AFC PODCAST with Alex FloresAF Dealer Consulting Podcast Bonus w/ Guest Host - Glenn LundyGlenn Lundy guest host this episode. Glenn Lundy is a husband to 1, a father to 7, and the host of the wildly popular Facebook Live show #RiseAndGrind. He’s been seen at places like Hustle and Grind Con, Grow Your Business For God’s Sake! and many more stages across the country. Glenn has been spotlighted on ABC, NBC, and CBS, and is an expert in dealership culture development, and leadership training. With 20 years experience in the automotive industry, Glenn lead a dealership from 120 cars a month to an 800% increase in sales in five years, becoming the 2nd large...2020-11-2218 minHOW THEY DID IT! Unique stories partnerships-led sales and success.Growing your Agency through Technology Partnerships (a webinar w/ Hawke Media)Agencies are facing trying times. Amidst shrinking customer bases, a shift to specialist relationships over agency-of-record agreements, and the commoditization of many services, Agency owners must adapt their operating models or face extinction.
In this session, Alex Glenn (founder of Partnerprograms.io), Ashley Scorpio (VP of Partnerships for Hawke Media), and Marquis Murray (Certified Asana Pro) will unpack how partner and affiliate programs can transform the Freelance or Agency, business model.
Speaker Bios
Alex Glen
Alex has spent half of his career as an agency and consultant helping tech teams build and execute...2020-11-1353 min
Limitless: A Sales and Marketing PodcastEp 39: How to Leverage Partnerships Early on to Penetrate a Competitive Market Quickly (with Alex Glenn, Founder of PartnerPrograms.io)Plug in your headphones for the replay version of Limitless Webinar Ft. Alex Glenn Strategic Advisor and Founder of PartnerPrograms.io and Automated.af).
At the end of the session, you will learn about...
• What does “early” stand for in partnerships for a software company?
• What needs to be in place to ensure the success of an early partner program launch.
• Affiliate vs Strategic vs Referral partnerships.
• Examples of effective partner demand generation.
• Plus the case studies from Optimizely, Kiite.ai, HighLevel and HubSpot's partner programs.
________
Follow Alex on LinkedIn: https://www.linkedin.com/in/alex-glenn/
Learn more about Hippo Video: www.hip...2020-09-3046 min
Stereo Embers: The PodcastStereo Embers The Podcast 0154: Tyler Glenn (Neon Trees)“A Level Presentation Of A Human Being”
That’s how Tyler Glenn describes how after all this time of being in a band he’s finally arrived at a mindset that takes in both criticism and praise. Being level means he’s not dazzled by the positive or felled by the negative. “I don’t feed into the good or bad anymore,” he says. Well, when it comes to Neon Trees, there sure is a lot of good.
The California born Glenn and his bandmates put out three albums in four years—2010’s Habits, 2012’s Picture Show and 2014’s Pop Psychology. And that con...2020-07-291h 14HOW THEY DID IT! Unique stories partnerships-led sales and success.Using Partnerships to Increase Profits with Alex Glenn – (special recording w/ the Agency Profit Podcast)* This is an interview we did on another podcast relevant to our listeners here:
Topics up for discussion include…
The ‘core tenets’ of a good partnership
Possible partnership opportunities for agencies
The importance of productizing service offerings
About Alex:
Alex has built and run agencies, started software companies, ran marketing teams, and leveraged partners to grow every one of them.
Founder of partnerprograms.io, Alex helps tech companies and agencies create mutually beneficial partnerships. In addition to being the host of Partnered 2020 Podcast (a link to which you can find at the...2020-05-2815 min
The Missions PodcastCoronavirus and Plague: Lessons From Church History With Glenn SunshineThe COVID-19 pandemic is challenging churches to be more bold, evangelistic, and loving towards our neighbors than we’ve ever needed to be. But this isn’t the first time in church history that Christians have faced the challenge of a plague. In this episode, our friend Glenn Sunshine returns to share a history of pandemics, the Black Death, and how believers over the last 2,000 years have stared illness in the face to faithfully live on mission.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member of the Colson Fellows. An a...2020-04-1355 minThe Missions PodcastCoronavirus and Plague: Lessons From Church History With Glenn SunshineThe COVID-19 pandemic is challenging churches to be more bold, evangelistic, and loving towards our neighbors than we’ve ever needed to be. But this isn’t the first time in church history that Christians have faced the challenge of a plague. In this episode, our friend Glenn Sunshine returns to share a history of pandemics, the Black Death, and how believers over the last 2,000 years have stared illness in the face to faithfully live on mission.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member of the Colson Fellows. An a...2020-04-1355 min
The Missions PodcastCoronavirus and Plague: Lessons From Church History With Glenn SunshineThe COVID-19 pandemic is challenging churches to be more bold, evangelistic, and loving towards our neighbors than we’ve ever needed to be. But this isn’t the first time in church history that Christians have faced the challenge of a plague. In this episode, our friend Glenn Sunshine returns to share a history of pandemics, the Black Death, and how believers over the last 2,000 years have stared illness in the face to faithfully live on mission.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member of the Colson Fellows. An a...2020-04-1355 min
The Marketing Automation DiscussionThe When Why and How of Proposal Creation and Automation | Alex Glenn & Adam Hempenstall, BetterProposals.ioTo get a client to sign the contract first requires a statement of work. I.e. a proposal of work. And the process by which your agency produces, sends and tracks these proposal can potentially kill the deal. You can shoot yourself in the foot with your proposal process by:1. Making you look unprofessional or inadequate,2. Under qualifying and poor needs assessment leading up to your proposal,3. Allowing too much time for your prospect to shop your proposal,4. Having poor SOPs and under tracked grey areas in your sales pipeline filled...2019-12-2638 minHOW THEY DID IT! Unique stories partnerships-led sales and success.What It Takes To Be A Software “Reseller” w/ Alex BassThis episode is all about understanding what actually goes on when an agency is on and OFFBOARDING your user (which was their referral), and the issues that can arise from that process being broken.
Read the article or listen in.
If you do not have a good relationship with your SaaS partners – the people inside the organization on the sales, CS or product teams – you are not in a good position to make partnerships a value-add for your agency.
In this discussion, Alex Bass, the founder of Cyber Bytes Inc, a successful reseller of to...2019-12-2531 min
The Missions PodcastDisciple-Making Movements: A Critical Discussion With Dr. Glenn SunshineDisciple-making movements (DMM) and church planting movements (CPM) are more than just buzzwords—they represent controversial methodologies that are dividing missionaries along organization and theological lines. Do these methodologies represent faulty views of conversion or ecclesiology, or are the critics guilty of prayerlessness and quenching the Holy Spirit? We’ve explored these topics in the past on the podcast, but this week, by popular demand, we’ve brought in a strong DMM proponent to help make a positive case: Dr. Glenn Sunshine.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member...2019-10-211h 00
The Missions PodcastDisciple-Making Movements: A Critical Discussion With Dr. Glenn SunshineDisciple-making movements (DMM) and church planting movements (CPM) are more than just buzzwords—they represent controversial methodologies that are dividing missionaries along organization and theological lines. Do these methodologies represent faulty views of conversion or ecclesiology, or are the critics guilty of prayerlessness and quenching the Holy Spirit? We’ve explored these topics in the past on the podcast, but this week, by popular demand, we’ve brought in a strong DMM proponent to help make a positive case: Dr. Glenn Sunshine.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member...2019-10-211h 00The Missions PodcastDisciple-Making Movements: A Critical Discussion With Dr. Glenn SunshineDisciple-making movements (DMM) and church planting movements (CPM) are more than just buzzwords—they represent controversial methodologies that are dividing missionaries along organization and theological lines. Do these methodologies represent faulty views of conversion or ecclesiology, or are the critics guilty of prayerlessness and quenching the Holy Spirit? We’ve explored these topics in the past on the podcast, but this week, by popular demand, we’ve brought in a strong DMM proponent to help make a positive case: Dr. Glenn Sunshine.
Glenn Sunshine is Professor of History at Central Connecticut State University and a Senior Faculty Member...2019-10-211h 00
The Marketing Automation DiscussionHow to build an agile marketing stack | Alex Glenn & Dan McGawDan is a CEO, Founder, Author, Martech and Marketing Analytics Leader! Dan is the CEO and Founder of Effin AmazingI have been a huge fan of Dan’s for some time now, but we finally got a chance to meet while Dan was giving the presentation that we are about to showcase on this episode.I will let Dan introduce himself in a moment, but today he is going to lay out the groundwork for all of you listening interested in build the marketing technology stack of your dreams:Integrated, Powerful, Seamless.We...2019-08-3033 min
The Marketing Automation DiscussionHow Unbounce Built and Scaled their Partner Program | Alex Glenn & Ty LingleyToday we go deeper into partnerships - if you haven’t listened to the first few segments on partnerships with Jay from Forrester.com, Bryn from Partnerstack.com and Sunir from the Cloud software association, check those out after you hear this episode… My guest today is Tyrone Lingley, the Director of Partnerships at Unbounce.com. Ty is also a board member of the Cloud Software Association where he connects and educates partnership professionals in the B2B SaaS space.Ty is going to answer the Hard questions founders and teams should ask themselves before you go-to-market with a Partn...2019-07-3037 min
The Marketing Automation DiscussionThrough-Channel Marketing Automation | Alex Glenn & Jay McBainToday we continue with our series of episodes on partner programs and how marketing automation is handling the scale of channel programs for thousands of software companies globally. Forrester predicts the through-channel software market to grow to $1.18 billion by 2023. This market includes 10s of thousands of digital agencies realizing $2B in service revenue by that year. So I invited Mr. Jay McBain from Forrester.com to join me in unpacking the topic of “Through-Channel Marketing Automation.”If you haven’t run across Jay, I’d wonder how - he is one of the most visib...2019-06-2647 min
The Marketing Automation DiscussionOnboarding Automations: The Strategies that work, and those that don't | Alex Glenn & Wes BushWhether you are a SaaS company needing to register new users effectively, or anyone with a registration page on your website, effective communication with those who are just being introduced to your product/brand for the first time is key. How much automation is too much? Onboarding differences for freemium vs paid plans? Whether or not to require email verification? Why use trigger-based emails vs time-based emails? How to use third party data enrichment tools effectively in the onboarding process?Full show notes: https://automated.af...2019-06-1236 min
The Marketing Automation DiscussionHow teams can ensure stable and comprehensive stack oversight in today’s ecosystem | Alex Glenn & Sunir ShahHello everyone and welcome back to the podcast where we unpack the components, dilemmas and strategies of tech stack capabilities with founders and leaders across all industries who have created a process or tool to better your business by way of automation. Today I am joined by the Former Head of Platform at Freshbooks, CEO of Appbind.com and current President of the Cloud Software Association Mr. Sunir Shah.What Sunir and I discuss will help show you how to control your cloud software stack between clients, stakeholders and agencies you work with. We discuss: 2019-05-2243 min
The Marketing Automation DiscussionThe New World Of Partner Programs - Stack, Strategy and Execution | Alex Glenn & Bryn Jones, PartnerStackToday we are going to discuss the new world of partnership strategy - specifically in the vertical of Partner Relations Management and PRM software like that of today’s guest - Founder of Partnerstack.com (formerly Growsumo.com), Mr. Bryn Jones.If you are looking to start/scale or simply determine if a partner program is right for you, check out:PartnerPrograms.ioBryn and the team at Partnerstack help companies open scalable and cost-effective acquisition channels through partnerships. Companies like Intuit, Asana, Evernote, and Freshworks use PartnerStack to manage their channel relationships which average be...2019-05-0941 min
The Marketing Automation Discussion5 Questions To Answer Before Choosing A CRM - Mastermind Discussion | Alex GlennWe've all been in CRM hell. Whether it's:Trying to determine if you even need a dedicated CRM,Navigating the numerous options to choose the right CRM for you,Dealing with integrations,Or are having to rip out your current CRM after making the wrong choice. You hated it and wish you had help avoiding it. Here at Automated, it's our job to connect the teams with the experts to help get the right information across. Two of these experts are joining me today to ans...2019-04-0132 min
The Marketing Automation DiscussionWhat It Takes To Scale a SaaS ‘Platform’ - Lesson's Learned From Co-Founder of Reply.io | Alex GlennFull episode notes and links >>Lee and Reply.io started a few years ago with $0 in funding and an ok product. After initial groundwork and a few hires, they raised a seed round of $400K and went to work on product and sales process. Today they are highly-profitable with 60 team members, fully distributed and a kick-ass sales system.If you are: A B2B organization in a growth phase, Dealing with sales and marketing alignment issues, Curious when and how to implement partnership strategies, Or are u...2019-03-251h 05
The Marketing Automation Discussion[Part 2] Recruiting Strategy - The Automation | Steven Lu & Alex GlennIt’s time for the second part of our two-episode segment on tech-enabled recruitment. In this episode, we get tactical and even showcase a specific automated process for discovering, enriching, and serving an automated multi-touch cold outreach campaign to candidates and ensuring the entire process is synced with your ATS (or CRM), LinkedIn and cold email system. Who should listen to this? Founders, team leads in B2B Any recruitersAnd again, why are we talking to Steven for this part? Steven Lu is one of the mo...2019-02-2216 min
The Marketing Automation Discussion[Part 1] Tech-Enabled Recruiting | Alex Glenn, Ryan Leary and Alan WalkerToday, we aim to give hiring teams and recruiters some valuable content in the form of a two-part episode: Part one (this episode) features Ryan Leary, the CMO of Recruiting Daily, and Mr. Alan Walker, founder/CEO of Udder - which helps companies enable talent technologies in hiring processes.Between Alan and Ryan, we have the brains and experience we need to T up this episode on what’s working, what’s not working, and what’s changing in the world of recruitment. Following this - continue listening to the second episode where I talk t...2019-02-2242 min
Stereo Embers: The PodcastStereo Embers The Podcast 0067: Glenn Shorrock (Little River Band, Axiom, The Twilights)“Having No Enemies (That You Talk To)"
When Alex had the chance to sit down with singer/songwriter Glenn Shorrock, he jumped at the opportunity. Not only is Shorrock a two-time inductee into the Australian Recording Industry Association’s Hall Of Fame, the former Little River Band frontman’s composition “Help Is On The Way” is regarded as one of the top 30 songs in Australian history. In this conversation Shorrock chats with Alex
about a life in music that has spanned over 50 years. He recounts his biggest regret after leaving LRB, his friendship with Bon Scott, and his admiration of Bob Dylan...2019-02-1358 min
Analysis Paralysis by Efficient App014 - The CRM Deep-Dive MastermindOn this episode of Analysis Paralysis, I was invited to The Marketing Automation Discussion podcast for a CRM mastermind with host Alex Glenn, and CRM experts Scott Gellatly and Mark Colgan.In this episode, we discuss:What to look out for when considering ‘Free’ versions of a CRMCRM Strategy - when and how to consider CRM in your stackThe necessary considerations around CRM-triggered automationHow to set up your CRM for successPricing for the two main CRMs we will highlightAnd the business models of each of these CRMs so you know which will be best for your busi...2019-02-091h 30
The Marketing Automation Discussion[Short Version] The CRM Deep-Dive Mastermind | Alex Glenn, Scott Gellatly, Alex Bass and Mark Colgan**This is the SHORT version - not including pricing + future of CRM. If you are interested in the entire recording - go ahead and listen to the previous episode...Today is a special type of episode called a Mastermind discussion where I invite more than one participant to have an open discussion to clear up a major pain point we see in the world of marketing and sales automation. The focus of this mastermind is CRM. And my guests are: Scott Gellatly from Scale My Empire in Melbourne, Australia Alex Ba...2019-02-0750 min
The Marketing Automation Discussion[Full Version] The CRM Deep-Dive Mastermind! | Alex Glenn, Scott Gellatly, Alex Bass and Mark Colgan**THIS IS THE FILL VERSION w/ pricing + business models + future...If you are only interested in the what and how of CRM choice, listen to the shorter version [PART 1] published next...Today is a special type of episode called a Mastermind discussion where I invite more than one participant to have an open discussion to clear up a major pain point we see in the world of marketing and sales automation. The focus of this mastermind is CRM. And my guests are: Scott Gellatly from Sc...2019-02-071h 29
The Marketing Automation DiscussionEstablishing a Data-Driven Organization | Alex Glenn & Jason, Simon DataSimon Data in New York City - which is now at around 75 people and growing rapidly - but because of his extensive background in data: Jason received his BS from Cornell in Computer Science.Then went on to gain his PhD from the University of Texas in Machine learning, data mining and statistics.After his academic career, Jason founded two data companies, one of which was acquired by Etsy in 2009. At that point, Jason ran data at Etsy.com for 3 years before leaving to start Simon Data - which has just ra...2019-01-1847 min
The Marketing Automation DiscussionOptions and Methodologies for Building Scalable Marketing Automation Systems | Alex Glenn & Mark ColganIn this episode, I’m joined by my colleague and fellow marketing-automation enthusiast Mark Colgan to provide an in-depth look at the pros/cons of available options and our methodologies for creating scalable automation systems. We each work with founders and teams at very stages in their marketing and sales automation builds, and have each noticed the same issues around available options for assistance. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2019-01-0146 min
The Marketing Automation DiscussionThe Truth About Engagement Pods | Alex Glenn & Guillaume MoubecheEngagement pods are established amongst colleagues in an effort to further the reach of each others' content/brand by ensuring comments, likes, upvotes and shares of said content.You all will have mixed sentiments over this topic - either understanding there is a reason for everything popular, or anti-any shortcut (regardless how harmless to society). In any case, the term 'engagement pod' causes people to voice strong opinions one way or the other.For this exact reason, I have invited my friend Guillaume, Co-Founder and CEO of Lemlist and Lempod, to discuss and try to...2018-12-2439 min
The Marketing Automation DiscussionWhite Labeling API Integrator Platforms | Alex Glen & CEO of IntegryIn this episode, we continue our deep-dive into the world of API Integrations for your product and between your product and the thousands of other apps out there. The founder/CEO of Integry joins us to discuss this world and how he created Integry after running into the issues we get into on the show. Learn how this world works, and what options you now have for your app and between yours and others. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...2018-12-1340 min
The Marketing Automation DiscussionThe Web Is Yours: Putting APIs In Everyone's Hands | Alex Glenn & Guillaume Boiret, Phantom BusterThe CEO of Phantom Buster, Guillaume Boiret, joins me to discuss how they're changing the way we interact with websites to get our jobs done. This is one of my favorite discussions :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-11-3025 min
The Marketing Automation DiscussionA Lesson In Democratization Of The Entire Internet | Alex Glenn & Jan from ApifyJan is a software engineer and computer scientist by trade. He has worked on dozens of projects in all kinds of environments. Oh, and he has his PhD in Artificial Intelligence... On this episode, Jan and I discuss why we are all owners of the web. And therefore, should all have the tools to master it.To subscribe for show notes, exclusive access to guests and more, join us at https://marketingautomation.fm/--- Support this podcast: https://podcasters.spotify.com/pod/show/marketing-automation/support This is a public...2018-11-2644 min
The Marketing Automation DiscussionHow You 5X Your Sales With Phone Sales Automation | Alex Glenn & Chris BeallConversations matter. And this was one of the most enlightening conversations I've had around sales in a long while... We all have our [mis]conceptions about dialing for dollars, but few have those conceptions in line with the larger picture - what sales tools and tactics bring in the enormous revenues for some of the largest companies in the world like: To give you an idea of how serious Chris and his company are about sales automation, check out US patent #8649500B1 - "...automated operation of a system performing attempts to establish communication connections between a u...2018-11-151h 24
The Marketing Automation DiscussionHow To Remain 'HUMAN' With Marketing Automation | Alex Glenn & Ryan Kulp, FOMO.comRyan is the founder of Fomo and a partner at Fork Equity, which buys and grows bootstrapped SaaS apps. I brought Ryan on today not only because I was so impressed with my experience with the fomo product, but also because of Ryan’s mature understanding of customer behavior and what automation is really about. On this episode, Ryan and I; 1. Showcase an automation using Clearbit, Google events, and FOMO 2. Talk about why you should be completely transparent about how you got customer data in your automated messaging. 3. Discuss another great automation FOMO uses to boost brand equity and br...2018-11-0840 min
The Marketing Automation Discussion[Part 2] What's New, What's Broken, & Who Should Foxtrot Oscar? | Alex Glenn & Nathan HagueHe gives value every time, so I gladly record it :) Yet another awesome installment with our Friend Nathan Hague: New Instagram Direct-Messaging Platform: https://www.directheroes.com/ Remaining GDPR-Compliant Quickly By Removing People From All Databases At Once: http://wowq.io/ LinkedIn Ad Platform Updates: https://business.linkedin.com/marketing-solutions/blog/linkedin-news/2018/linkedin-introduces-public-beta-of-objective-based-advertising-iTo subscribe for show notes, exclusive access to guests and more, join us at https://marketingautomation.fm/--- Support this podcast: https://podcasters.spotify.com/pod/show/marketing-automation/support This is a public episode. If you...2018-11-0616 min
The Marketing Automation Discussion"Democratizing Productivity" in your App / SaaS and "Productized Best Practices" | Alex Glenn, Zachary Schenkler, and Matt LoCalling all product developers, managers, and owners... We're looking for your insights Below is a mastermind discussion between Zachary Schenkler, Matt Lo and I on: ☝️ "Democratizing Productivity", ✌️"Productized Best Practices" 👌and "Coaching Networks" in your app/saas/platform. Essentially, (a) what it means to capture and re-distribute the best uses of your product by other users back into the product for all users, (b) good and bad examples, (c) our consensus, and (d) where AI / ML fit into this. It's worth the listen/share. As always, a link to the entire discussion is in the comments 👇 The ASK: Consider what it would...2018-11-0239 min
The Marketing Automation DiscussionDemocratization of Marketing | Alex Glenn & Scott Brinker, HubSpotI am so thankful to have had the VP of Platform at Hubspot, Mr. Scott Brinker on the show! This is a perfect episode for those marketing technologists who are inside an organization... We spoke mostly about the progress and democratization of MarTech in the last decade, but also touched on: ✔️ What it means to be a "citizen technologist". ✔️ What's coming in MarTech. ✔️ How HubSpot will stay relevant in the coming years. For more on this subject, check out Scott's blog and article: https://chiefmartec.com/2018/05/democratizing-martech-marketing-technologists/ This is a public episode. If you would like to discuss t...2018-10-2924 min
The Marketing Automation DiscussionOutreach Today: What Works And What Does Not | Alex Glenn & Max AltschulerThis is the Marketing Automation Discussion where I look out for valuable sales and marketing technology and processes to help scale your business. Today I am excited to have Max Altschuler on the show to discuss; - Omnichannel and other key trends to watch. - A lead qualification process. - When you should hire that first inside salesperson. - And of course, what really works in sales outreach. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-10-2420 min
The Marketing Automation DiscussionHow To Make Cold Email Work | Alex Glenn & Ben Raffi, GrowlabsBen is the CEO at Growlabs.com. An all-in-one Lead Generation & Sales Automation platform. What people love about Growlabs is that they combine lead generation with automation in one UI - set filters, grab as many verified contacts as you need for your campaign, add them to the campaign you’ve created, and start sending. Ben is on today because he has scaled multiple companies using cold outreach as a part of his marketing stack, and can help shed some light on the ‘state of the union’ so to speak, of cold outreach. We discuss: > Why Gmail? > Metrics to monito...2018-10-1724 min
The Marketing Automation DiscussionOur Recommended B2B Marketing & Sales Stack For Gmail Users! | Alex Glenn & Jon AnianoWho is this for? This is my recommended marketing/sales stack for almost any B2B organization using G-Suite. Here are the players involved in this stack: Copper CRM Copper is the Google-recommended CRM to manage your prospects, leads, partners, and more-right from Gmail. It is said to be the only CRM designed to fit right in your Gmail inbox. Jon Aniano and his team have taken this one over the top. Persist IQ A Sales Engagement Tool that to launch personalized campaigns with multiple touchpoints to get more engagements started with your cold leads. I am looking forward...2018-10-1516 min
The Marketing Automation DiscussionWhat's New, What's Broken, & Who Should Foxtrot Oscar? | Alex Glenn & Nathan HagueThis is a new and different segment where I am going to phone a friend in Australia who I know has the answers to almost all things marketing. He's been on before, and it was a blast, so I'm excited about this new segment we're calling: "Nathan Hague answers What's New, What's Broken, and Who Should Foxtrot Oscar?" Follow Nathan (but do not send him automated messages...) - https://www.linkedin.com/in/nathanhague/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...2018-10-1312 min
The Marketing Automation DiscussionLessonly’s ‘Golden Llama’ Triggered Automation | Alex Glenn & Kyle LacyI was invited down to Indianapolis to record this special episode from inside the amazing offices of Lessonly.com (which happens to be a former high school). My guest is Kyle Lacy, VP of Marketing and all-around badass marketing executive. What started as a generic talk quickly turned into a fantastic discussion about maintaining your company culture in your marketing and sales automations. As Kyle and I were going through sound testing, I hit record because even that content was valuable. Enjoy... This is a public episode. If you would like to discuss this with other...2018-10-1031 min
The Marketing Automation DiscussionA Product Hunt Strategy Mastermind | Alex Glenn & The Automated.af MembersKaloyan Yankulov, Baptiste Debever, Matt Lo, Gaetano Caruana, and I dug into product hunt strategy on a new 'mastermind' podcast format (and these strategies are useful for ANY product launch - not just product hunt features). ✔️ Using tools to build a list of ideal 'hunters' to reach out to. ✔️ How to get more life from your hunt. ✔️ Why you do not want just anyone upvoting. ✔️ Dealing with negative feedback. ✔️ Prepping content and your team. And much more... Let me know what you think! If you have any mastermind discussion needs :) This is a public episode. If you would like to di...2018-10-0535 min
The Marketing Automation DiscussionHow To Automate Custom Signature-Creation to Boost Sales | Alex Glenn & Brad Beutler, SigstrThis is a fantastic new podcast episode! Please Please Please leave us a review on iTunes! "How To Automate Custom Signature-Creation to Boost Sales" 🤯 Brad Beutler (Director of Marketing at Sigstr) and I discuss the process and tools to turn email signatures into powerful brand engagements. Here are the use cases: ✔️ Customer marketing ✔️ Driving to events in real time from EVERY email account ✔️ Discount code at a specific stage in the (cold) email sequence What are the tools necessary to execute? Email marketing platform (or Gmail with campaign add-on), Sigstr, and your CRM with lead status's set. Example: hot prospects will...2018-10-0420 min
The Marketing Automation DiscussionImproving Sales Enablement | Alex Glenn & Alli McKeeIn this episode of the podcast, Alli and I cover: ✔️ Seller-centric communication vs buyer-centric communication. ✔️ Where we as sales leaders or business owners at in today’s world of marketing and sales enablement. ✔️ And steps to take to improve your sales presentations... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-09-2817 min
The Marketing Automation DiscussionAutomated Lead Generation for B2B | Alex Glenn & Jon Vaughn, Tier5Jon Vaughn is a genius level software engineer turned entrepreneur. He is now the founder and CEO of the software development firm Tier5. Tier5 specializes in building high-end SaaS applications for clients and Tier5 currently has 6 SaaS software’s in the market all aimed at helping other entrepreneurs scale and automate their business. Today, we’re going to discuss an automated lead prospecting system leveraging SMS. What you will need to execute this automation is: Robo Contact - www.robocontact.io TextInBulk - www.textinbulk.com Magic Zap - https://about.amagiczap.com Get the entire software package used in t...2018-09-2524 min
The Marketing Automation DiscussionAutomated Lead Segmentation | Alex Glenn & Axel Lavergne, SendinblueWe are going to show you how to be very strategic with your top-of-funnel prospect segmentation, and of course, automate it. This will allow you to not only increase conversion rates, but manage post-lead-capture nurturing efforts to increase ROI from all traffic campaigns. Axel Lavergne is the Head of Growth at Sendinblue, a French all-in-one marketing platform with email marketing, SMS marketing, and a marketing automation platform that can connect to pretty much any other service. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus...2018-09-2116 min
The Marketing Automation DiscussionEmail Followups Sales Automation For Gmail Users | Alex Glenn & Stephen, Sales-Torch.comSo, let’s set the premise for when this automation would be useful: 1. Let’s say you or your sales team are sending out a lot of customer emails manually in gmail. 2. Or, maybe you are slightly more proficient and using a gmail-based-CRM like Mailshake to send those blasts. 3. Or, you are doing cold outreach using a third party like Hubsell.com or Mailshake to push emails through your gmail or g-suite business email account. My guest today is going to show us a way to ensure no prospect falls through the cracks. Stephen is the co-founder and CEO of S...2018-09-1720 min
The Marketing Automation DiscussionAutomated Quora, Reddit and GDPR Compliance | Alex Glenn & Nathan HagueToday, I have a special guest with me to discuss the following: GDPR compliance Quora ads strategy, what do and how Reddit - where and when to use it in your business routine It’s a lot to discuss, so let’s dive right in… My guest today is Nathan Hague. Nathan is a full stack marketer who specializes in systems, automation and making things easy where there is confusion and chaos beforehand. What tools are necessary to set this up: Tools, budget, hours/week and people: Not using our software: Use Cookiebot Using our software: Use wowq.io Reddit...2018-09-1438 min
The Marketing Automation DiscussionThe Feedback Loop Automation | Alex Glenn & Baptiste, Feedier.comToday is all about automating your feedback loops to increase customer satisfaction, improve the speed/efficiency of bug fixes, and reduce churn. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-09-1013 min
The Marketing Automation DiscussionSetting Up For Cold Email Longevity and High Open Rates! | Alex GlennIn this episode, Karan and I talk about how to set up for cold email success - Adding the correct records - Testing for deliverability - Copywriting of the body copy and subject line - Getting off of blacklists... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-08-2726 min
The Marketing Automation DiscussionWhat are the keys to Sales and Marketing alignment? | Alex GlennHere is a brand new and exciting episode with none other than Dan Smith 🤯 of WinningByDesign.com Dan and I focus in on connecting sales and marketing flows with tools and processes to increase revenue with less human bandwidth. We talk about tools, strategies, processes and the keys to sales/marketing alignment. 🔑🔑 Issues you may have experienced: ✖️ Poor handoffs between sales and marketing. ✖️ Marketing copy not match sales collateral. ✖️ Not having proper lead attribution from marketing in the CRM. ✖️ Not having an automated the lead distribution process. ✖️ Missing pre-demo nurturing emails and post-demo sequences... Dan provides a great anecdote and I go through his chatbot...2018-08-2324 min
The Marketing Automation DiscussionIntercom In Your Website Funnels - w/ CEO of CodingNinjas.co | Alex GlennToday we’re going to discuss Intercom - the chat tool which is much more than a chat tool - and the automations which can be used for lead qualification and capture. Watch the video from this episode: https://right2revenue.com/growth-strategies/how-to-use-intercom-to-capture-leads/We will discuss how Intercom can work in your marketing and sales automation when your goal is to treat the eager and qualified traffic on your site with urgency as opposed to pushing them to a simple demo request form which we see too often today. We harp on one-to-one ex...2018-08-2108 min
The Marketing Automation DiscussionCRM Automation Strategy Discussion with CEO of FireFlies.ai | Alex GlennIn this episode, Krish Ramineni (CEO of FireFlies.ai) and I did some serious work recording our answers to the following questions: Why should teams invest in CRM automation? What sort of sales automation functionality can a CRM system offer?Why do most CRM implementations fail?Is personalized marketing the way to go?Check out the full video here: https://right2revenue.com/growth-strategies/crm-automation-strategy-the-full-discussion/--- Support this podcast: https://podcasters.spotify.com/pod/show/marketing-automation/support This is a public episode. If you would like to...2018-08-1631 min
The Marketing Automation DiscussionSales Automations with Steve Benson, CEO of Badger Maps | Alex GlennThis episode is all about Sales Automation - we will cover some recent news, recommended software, intelligence tools, and as always, we will leave you with actionable tactics to take with you to use with your team. Who is Steve Benson? If you are an outside or field sales rep, or manage a sales team, you should know. Steve is the founder and CEO at https://www.badgermapping.com/. We discuss: What is sales automation software? If you are in B2B sales, what are the top 3 sales intelligence tools you just cannot live without, and why? What is...2018-08-1434 min
The Marketing Automation DiscussionFacebook Ads For B2B SaaS Companies | Alex GlennThis is a snippet from the full episode on How useful are Facebook ads for B2B marketing. Will it work for your saas company? Tips for saas companies targeting owners/heads of departments of company sizes < > This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-08-1308 min
The Marketing Automation DiscussionWhat is the most effective B2B Quora marketing strategy? | Alex GlennIn this episode, we’re going to tackle two Quora questions with none-other than Adi Pineapple, founder and senior growth hacker of: themilliondollarpineapple.com. Adi and I met in one of our shared private growth marketing groups and I have always had so much respect for what she’s accomplished.Today, Adi and I are going to tackle two questions, which for this episode, will have the same answer: As a B2B marketer, what are your most successful social media platforms?What is the most effective Quora marketing strategy?https://right2reve...2018-08-0945 min
The Marketing Automation DiscussionA Quick Intro To Quora Marketing - General Strategy | Alex GlennThe name of the game for marketing on Quora is showing THOUGHT LEADERSHIP. This will result in: More credibility to whatever you promote anywhere. Recognition of your brand (it shows up next to your name if you edit your tagline correctly). Targeted and educated traffic to your landing pages. Here are the steps in this thought leadership strategy... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-08-0709 min
The Marketing Automation DiscussionChatbots - The Hype, and Use Cases For B2B Lead Generation | Alex GlennUse cases: Customer service Lead generation Recruiting Serving content Main differences in use cases: Fully-chat-bot powered 24/7 Vs. A conversation starter… Vs. After-hours only with an option to schedule something with a human the next day or continue with the bot experience. A few big tools to checkout: Meya.ai - for creating and deploying custom bots into other applications (like Intercom) Manychat / Chatfuel - for Facebook Messenger chatbots. Drift.com - for converting web traffic. Landbot.io - for creating bot-based landing pages, or embedding bots into content. This is a public episode. If you would li...2018-07-3136 min
The Marketing Automation DiscussionA 6-Step Lead Nurturing Strategy With The Tools To Execute It | Alex GlennWhat are some good lead nurturing strategies and proven tools? Great question… In this answer, my colleagues Karan Sharma (from Hubsell.com) and Nolan Clemmons (Founder of Clemmons.io (https://clemmons.io/the-sales-stack/)) joined me to create a much-more robust answer than I could have come up with on my own… Enjoy! Here are the tried and tested 6 steps we recommend to execute a complete lead nurturing campaign for any audience. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-07-2653 min
The Marketing Automation DiscussionWhat Are The Top Trends In Lead Generation For 2018? | Alex GlennWe were requested to answer this question on Quora: https://www.quora.com/What-are-the-lead-generation-trends-in-2018/answer/Alex-Glenn-2To ensure we stay true to our expertise and provide actionable value in this discussion, we will focus on these key trends:Increased Regulations Force Higher QualityA Shift From Bulk Data Providers To In-House Or Outsourced Data-Curation ProvidersSales Navigator Will Become More Necessary While LinkedIn Becomes Less Useful--- Support this podcast: https://podcasters.spotify.com/pod/show/marketing-automation/support This is a public episode. If you would...2018-07-2542 min
The Marketing Automation DiscussionHow should an early stage B2B SaaS startup balance inbound marketing with outbound sales? | Alex GlennSo, here is how I look at the dilemma of balancing sales efforts with inbound marketing in a B2B saas startup: First, I recommend always hedging sales efforts with marketing efforts, regardless of how well sales is working in its current state. Second, I have yet to see a SaaS startup where thought leadership and personal branding of the creators wasn’t (or wouldn’t be) enormously-beneficial to gaining PMF and their early growth. Finally, Treat any new marketing strategy as a proof of concept and wait until this marketing strategy is proven before you hire the team to s...2018-07-2411 min
The Marketing Automation DiscussionMy actual daily routine for B2B lead generation! | Alex GlennJust me in this episode. Enjoy! I’ve been marketing B2B - including my personal services, platforms, marketplaces, saas products… for 11+ years now. It took me a long time to find lead generation strategy/routine which was compounding (creating more leads every month). When I found this routine, I try to practice it daily. The best part is, everything is at zero cost. I will preface with my belief that every B2B company needs at least one person in the company, preferably higher-up, to become thought leaders under the pain points your company solves. This requires at leas...2018-07-1918 min
The Marketing Automation DiscussionCan cold emailing for selling B2B SaaS be successful at all if it's not followed up by phone call? | Alex GlennThe short answer is YES. But, not for all industries/products/price-points. Here are the criteria where you can/would succeed selling a saas product without a phone call: 1. Your audience is tech savvy and have purchased similar products (possibly your competitors) without talking to someone. 2. When the product has a lower price-points (less than $500/mo). 3. You have a free trial if not a free version of the tool. 4. Onboarding into your product is very robust - leveraging (at minimum) video tutorials, great documentation, and emails. 5. You’ve spent time creating a personal brand for yourself and shown thought le...2018-07-1730 min
The Marketing Automation Discussion"THE NEW WORLD OF COLD OUTREACH AUTOMATION, GDPR and LEVERAGING DATA" Parts 2 and 3 | Alex GlennThis is part 2 and 3 of the presentation I gave last month at the CMO Data Summit. For the full presentation, check out: https://right2revenue.com/growth-strategies/the-new-world-of-cold-outreach-automation-gdpr-and-leveraging-data/ Here's the synopsis: Data protection trends Opportunities for higher engagement.. What marketers need to know about the General Data Protection Regulation (GDPR): Applicable on EU citizens personal data. Applies to you and your third party processors. The fines can be $20M or 4% of worldwide annual rev. Customers have rights: access, edit, erase and/or transfer. Redefine the scope and purpose of processing all data. What’s great about the GDPR? Increased co...2018-07-1529 min
The Marketing Automation DiscussionIs LinkedIn useful for sales outreach? What should I know? | Alex Glenn**Is LinkedIn useful for prospecting and personal branding?** Short answer = Yes. **How do I put LinkedIn to good Use?** 1. Thought leadership 2. Recruitment 3. Events 4. Biz/Dev 5. Channel Partnerships 6. But, no matter what you use it for, do not do it like this... (see examples below) 1. Try to sell/schedule a demo/ask them to register…. 2. Do not pretend your BFF’s… 3. Don’t lie… 4. Don’t embellish on your company or personal achievements… **How to do it correctly?** 1. Make it valuable and relevant! 2. Try not to send a message immediately 3. Start with something less invasive 4. Don't immediately send message after the connection...2018-07-1132 min
The Marketing Automation DiscussionCold Outreach Presentation - Part 1: being 'omnipresent' and 'human-like' | Alex GlennThis is part 1 of 3 from a presentation I did last month. I'm joined by Karan from Hubsell.com. Presented by: Alex Glenn at the CMO Data Summit 2018 About me: I’ve spent my career helping companies build and optimize automated systems. My main focus is technology startups so the use cases I will explain in this presentation have been proven in multiple industries and target audiences. In this discussion, I will go over: 1:1 messaging - being ‘omnipresent’ and human-like. 4. What this means for marketers and data scientists is: a) We have to set up our systems to be better stewards...2018-07-1038 min
The Marketing Automation Discussion"Why are my cold email campaigns not working?" - my answer | Alex GlennThis was a Quora question i answered late last night so i thought I would record a quick synopsis - "Why is my cold email campaign not working?" (Pisted by a B2B saas startup). This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketingautomation.fm2018-07-0912 min
The Marketing Automation DiscussionHow to continue cold emailing under GDPR? | Alex GlennThis was a question asked on Quora recently and we have a great answer recorded for you today: 1. Firstly, there is only one GDPR (it is new entirely). 2. Secondly, B2C ‘email prospecting’ under GDPR is strictly prohibited, so we’re only going to discuss the rules around B2B prospecting under GDPR. Now, how do you prospect for B2B leads in the EU post-GDPR without breaking the new law and being fined? 1. Gathering data - Purpose and accuracy of the data - Ad hoc vs pulling from a pre-built database 2. Acting on that data (outreach) 1. Follow opt-out vs opt...2018-06-2314 min
The Marketing Automation DiscussionWe answer a question on Quora about GDPR & cold emailing | Alex GlennThis was a loaded question, so we will have a number of episodes related to the topic of GDPR and cold messaging to make sure we do it justice. But I think we did a good job of summarizing the important things in 10min. If you would like more info, here is a link to the article with the main points to remember with regards to how GDPR has changed cold messaging: https://right2revenue.com/growth-strategies/how-gdpr-affects-cold-emailing/To subscribe for show notes, exclusive access to guests and more, join us on https://marketingautomation.fm/2018-06-2307 min
The Marketing Automation DiscussionReview of the "Cold Email Platform Analysis PDF" | Alex GlennIn this recording, Karan (founder of Hubsell) and I dive into the what and how of cold emailing – what to know, and how to determine the best platform to execute. Here is the report to follow along: https://right2revenue.com/cold-email-platform-comparison-pdf/ After reviewing 32 platforms built to perform bulk cold emails, my team and I came up with a shortlist of 5 we know provide a data + outreach solution for executing cold email campaigns (as opposed to only providing the ability to email). Towards the middle, you will find a detailed chart showing how all 5 cold emailing platforms compare based on...2018-06-2034 min
Resonance FM Podcasts » I’m Ready for my CloseupPanel Borders: Mute, Glenn FabryPanel Borders: Mute, Glenn Fabry
Continuing a month of shows looking at horror and fantasy comics, Alex Fitch talks to comic book artist and illustrator Glenn Fabry about his graphic novel adaptation of Duncan Jones’ yet to be filmed sequel to Moon, a Philip K Dick style drama called Mute. Glenn discusses the differences between illustrating adaptions of film scripts and regular comics, his collaboration with Steve Niles on the horror serial Lot 13, drawing Garth Ennis’ “funniest script” for The Authority: Kev, and his plans for more personal work in the future. Recorded in front of a live aud...2013-10-1443 min