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Showing episodes and shows of
Alex McEachern
Shows
The Clip Out - Peloton Fitness News
Peloton’s Bold Move: Next-Gen Equipment Meets Cutting-Edge AI
Peloton unveils brand-new equipment and an AI-powered user interface.Details on the upcoming Peloton Chicago Shakeout run.Exploring the hidden gems and extra programming on Peloton’s YouTube channel.Camila Ramon sits down for a special interview with the legendary Gloria Estefan.Alex Rodriguez interviews Peloton's own Robin Arzon for Bloomberg.We share the exciting news from Selena Samuela’s gender reveal.Hannah Corbin announces her upcoming book tour.TCO Top Five: We count down the top classes of the week as voted by you.This Week at Peloton: Your guide to all the new classes and events.A deep dive...
2025-10-03
42 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
Peloton Home Trial Return Fees, Cliff Dwenger & Matt Wilpers are Dads, Third Party Integrations & more
Welcome to Episode 238 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Peloton has added return fees to their "Home Trial" program. Peloton's CFO teased they are working on new third party integrations for sleep & recovery data. Peloton highlighted several features they have added to the Teams feature over the last year. Katie taught a Tread Bootcamp class with Andy – who will in turn teach a Row Bootcamp with Katie later. There is a flash challenge where you can earn a badge for taking the 3 Peloton Tri classes. There is...
2025-09-14
33 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
Changes to live class schedule, All "Legacy" Showrooms Closing, Peloton Bike Out Of Stock & more
Welcome to Episode 237 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Peloton is shifting the days member classes take place, as well as changing the live schedules on Mondays & Tuesdays. The original Peloton Bike is out of stock in the US – ahead of a potential product refresh this fall. Peloton has said they plan to close all "legacy" showrooms by next summer. A new goal for the company is to help people improve their "healthspan" and overall wellness. Peloton is asking members to submit videos to be included in...
2025-09-07
36 min
The Clip Out - Peloton Fitness News
Peloton Puts Out a Casting Call for Members
Peloton member submissions - New film project seeking your stories and experiencesFresh class plan layout - Peloton debuts updated interface to streamline your workout planningCorporate moves - Peloton set to participate in Citi Global TMT ConferencePSNY closure update - Studios closed on 10/6, what this means for membersFall fitness prep - TCO shares essential tips for transitioning your workouts this seasonInstructor spotlight - New York Post features Susie Chan and her inspiring fitness journeyTravel chaos - Jeffrey McEachern and Susie Chan face unexpected travel challengesTour announcement - Alex Toussaint hits the road with exciting live eventsHealth comeback - Marcel Mauer's recovery story and...
2025-09-05
40 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
More Layoffs at Peloton, Price Adjustments Coming, New Chief Information Officer & more
Welcome to Episode 233 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Peloton announced another round of layoffs during their latest earnings call. Morgan Stanley is predicting a $5/month price increase starting next year. Corey Farrell has been hired as Peloton's new CIO. Peloton has said they will provide "ample notice" if they change the support for the Peloton Guide. A new artist series featuring Oasis took place this week. Hannah Corbin is teasing she has a new program coming out this fall. Peloton highlighted some classes in "This...
2025-08-10
26 min
The Marketing Front Lines
How B2B Buyers Actually Think (Hint: Just Like Consumers)
In this episode of The Marketing Front Lines, we speak with Alex McEachern, Head of Marketing at Intelligems. Alex brings a decade of B2B marketing experience in the e-commerce space, having witnessed the evolution from early content marketing tactics to today's sophisticated, personality-driven strategies. Through his journey from accidentally landing in marketing to leading content strategy at a fast-growing e-commerce testing platform, Alex shares tactical insights on modern content creation, the death of traditional lead magnets, and why B2B buyers behave exactly like consumers. Topics Discussed: The evolution and failure of traditional l...
2025-06-03
35 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
Rad Lopez Bike Bootcamps, Automatic Subtitles on Peloton, Callie & Hannah Book Dates & more
Welcome to Episode 215 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Rad Lopez will be teaching Bike Bootcamp classes A new feature is automatically adding English subtitles to German classes. Peloton has expanded the number of badges that are available. Hannah Corbin's book is available to pre-order and has a release date. Callie Gullickson's book is available to pre-order and has a release date. A new "Extra Steps" walking class type is now available. Peloton recently said to expect one new kettlebell class a week for now. Alex...
2025-03-23
29 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
Lil Jon back at Peloton, New Program from Tunde Soon, Bike Fit Settings feature & more
Welcome to Episode 214 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Peloton is testing a new "Bike Fit Settings" feature. Peloton Apparel now requires a $100 order for free shipping. Lil Jon was back at Peloton Studios for a run with Alex Toussaint. Peloton teases some new programs & classes coming in March. "Strength for Basketball" classes & program is coming soon. Anna Greenberg has a new "7 Days To Focus Your Mind" program. A Sabrina Carpenter artist series took place. Peloton highlights some classes in "This Week at Peloton" Susie & Charlotte...
2025-03-16
35 min
Equation of Excellence
Mastering the Marketing Matrix: Alex McEachern on Customer Connection & Strategic Growth
Summary:In this engaging conversation, Rabah and Alex McEachern delve into the world of marketing, discussing Alex's journey from product marketing to his new role at Intelligems. They explore the importance of understanding customer needs, the value of being a generalist in the early stages of one's career, and the significance of emotional connections in marketing. The discussion also touches on organizational building, prioritization, and the nuances of B2B SaaS marketing. In this conversation, Alex McEachern and Rabah discuss the complexities of B2B SaaS marketing, emphasizing the distinction between users and buyers, the importance of...
2025-03-13
51 min
Eager To Know
Alex Wolking, Inspiration and Wisdom
Alex Wolking is an incredibly inspiring man, and we are thrilled to share his wisdom and positivity with the world. Thank you, Alex, for speaking with us back in 2019. Our first Eager To Know episode has now been re-released. ig: alexwolking ig: rickymceachernartist
2025-02-25
34 min
The Clip Out - Peloton Fitness News
Should Peloton’s Bootcamp Changes Worry Us? Plus our interview with Kelli D!
Milestone Badges Get a Refresh – A spruce-up for your stats! Should Peloton’s Bootcamp Changes Worry Us? – What you need to know. Strength+ Shines! – Apple crowns Strength+ as App of the Day. New Peloton Sub-Groups – More ways to connect with your tribe. Beyoncé and Peloton Collaboration Rumors – Could more be brewing? February’s Missing Activity Challenge – What’s going on? Walking Meditations and Annual Challenges – Why aren't they counting? More Store Closures – Peloton trims its retail footprint. Peloton Pops Up on Jeopardy – Wait, did Alex Trebek know Peloton?! Jon Hosking on a Bike? – Is this a hint for future content? Alex Karwoski in a Mich Ult...
2025-02-07
1h 15
The Clip Out - Peloton Fitness News
Should Peloton’s Bootcamp Changes Worry Us? Plus our interview with Kelli D!
Milestone Badges Get a Refresh – A spruce-up for your stats! Should Peloton’s Bootcamp Changes Worry Us? – What you need to know. Strength+ Shines! – Apple crowns Strength+ as App of the Day. New Peloton Sub-Groups – More ways to connect with your tribe. Beyoncé and Peloton Collaboration Rumors – Could more be brewing? February’s Missing Activity Challenge – What’s going on? Walking Meditations and Annual Challenges – Why aren't they counting? More Store Closures – Peloton trims its retail footprint. Peloton Pops Up on Jeopardy – Wait, did Alex Trebek know Peloton?! Jon Hosking on a Bike? – Is this a hint for future content? Alex Karwoski in a Mich Ult...
2025-02-07
1h 14
FERMAT Fridays
EP024: Go Ahead, Just Build a Landing Page
In this episode Alex McEachern interviews Rishabh (CEO of FERMÀT) discussing the evolving landscape of e-commerce and marketing strategies. They explore the significant impact of privacy changes on customer acquisition, the shift from identity-based marketing to intent-driven strategies, and the importance of creating tailored landing pages and funnels. Rishabh emphasizes the need for brands to adapt to these changes by building unique experiences for different customer segments, ultimately leading to better measurement and more engaging commerce experiences.Chapters:00:00Introduction to the Future of Commerce01:47The Impact of Pri...
2024-11-22
30 min
Ranting Rangers: A New York Rangers Podcast
NHL Business Reporter : Alex Silverman
In this weeks episode we have on Alex Silverman, reporter for the Sports Business Journal to discuss the NHL’s business side of things, Dolan’s relationship with the league, etc.How to support us and our sponsors:Columbia Sports ApparelESPN+ SubscriptionFanaticsDraft Kings - CODE ITRThanks for listening! Please rate and review our show on your favorite listening platform. Check out our partner's website at www.insidetherink.com for all your latest hockey news. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com f...
2024-10-21
47 min
High School Football News for Atlanta
Thrilling Matchups, Standout Plays, and GHSA Reclassification Discussions - Atlanta High School Football Season Heats Up
High school football in Atlanta is buzzing with excitement as the 2024 season unfolds with thrilling matches, impressive performances, and notable events.One of the highlights of the season was the 33rd Corky Kell + Dave Hunter Classic, which kicked off the GHSA Football Season in August. Held at Mercedes-Benz Stadium, this four-day event featured 11 games with a diverse lineup of teams, including several making their first-ever appearances. The star-powered Saturday lineup saw matches like Brookwood vs. Walton, Alpharetta vs. Houston County, McEachern vs. North Gwinnett, and the highly anticipated Cedar Grove vs. Douglas County game, all broadcast live on...
2024-10-18
02 min
FERMAT Fridays
EP018: Post-Click Velocity and Tracking
SummaryIn this conversation, Alex McEachern and David Trau discuss the significance of promise alignment in growth marketing, emphasizing the need for a cohesive experience from ad to post-click. They explore the challenges of focusing on post-click experiences, the importance of tracking and utilizing tools like Forever Links, and the benefits of creating isolated experiences for better data control. David shares insights from his experimentation, highlighting how a well-structured post-click experience can lead to improved conversion rates and customer satisfaction.TakeawaysPromise alignment is crucial for effective marketing.Post-click experiences often receive less focus...
2024-10-04
26 min
Pelo Buddy TV - Unofficial Peloton Podcast & News
Price increased in some countries on Peloton Bike & Row, Walking Bootcamp classes, Andy & Rebecca are married & more
Welcome to Episode 194 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: The prices of some hardware devices are being raised in certain countries. Peloton's shift to using third party partners will help them launch more easily in new countries. Peloton & Hyatt teamed up to offer some VIP All For One Experiences. Jess King will DJ a party, while Susie Chan & Joslyn Thompson Rule will host music trivia during All For One. Peloton has added Walking Bootcamp classes, and Matty Maggiacomo taught the first class this week. Peloton will...
2024-09-22
1h 07
Pelo Buddy TV - Unofficial Peloton Podcast & News
Studio Standby Updates, Demographics & Most Popular Peloton Classes, More Info On Nutrition & more
Welcome to Episode 186 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: A recent presentation shares insight into Peloton demographics & the most popular classes. Peloton's Chief Content Officer shares more information on what Peloton Nutrition may look like. Peloton has changed the rules around how in-person standby at Peloton Studios work. Joslyn Thompson Rule is now teaching strength, and has a Strength Basics collection with Matty. Peloton has added the "Set the Pace" podcast (hosted by Becs Gentry) as Peloton classes. Matty Maggiacomo shared that Pace Target style coaching...
2024-07-28
54 min
FERMAT Fridays
EP008: Forever Links and The Roadmap with Azi Hussain
Previous Episodes We Mentioned:Erin from CADDIS - https://youtu.be/drNM1Rgsss8?si=YDUa-EuZuI7BnMw8Josh from FERMÀT - https://youtu.be/zeounIiLes4?si=e8h30wXi9608MB37SummaryIn this conversation, Alex McEachern and Azi discuss the concept of Forever Links and its iterations. The conversation covers the benefits of Forever Links, future planned iterations, as well as whats coming up on the FERMÀT Roadmap.TakeawaysForever Links are remappable links that allow ad buyers to easily change the destination of their ads without going th...
2024-06-21
33 min
The Clip Out - Peloton Fitness News
It's a Peloton Block Party plus our interview with Tisha Montgomery!
"Blocking," “Hide Tags,” and “Pace Calculation” have arrived. We know Power Zones for the Tread are close (thanks to a CDE leak). NBA superstar Josh Hart makes in-studio appearance. New York Road Runners start rolling out Peloton partnership. USA Today writes about the popularity of streaming fitness. Peloton’s Spring Sale features $700 off a Tread or Row. Roundtable interview with Bear Grylls. Sam Yo announces a book. Marcel Dinkins is back. Leanne Hainsby spoke to Women’s Health about training while on chemo. Adrian Williams and Alex Toussaint team up for a message about mental health. Ross Rayburn celebrates 5-years with Peloton. DJ John...
2024-03-15
1h 20
The Clip Out - Peloton Fitness News
It's a Peloton Block Party plus our interview with Tisha Montgomery!
"Blocking," “Hide Tags,” and “Pace Calculation” have arrived. We know Power Zones for the Tread are close (thanks to a CDE leak). NBA superstar Josh Hart makes in-studio appearance. New York Road Runners start rolling out Peloton partnership. USA Today writes about the popularity of streaming fitness. Peloton’s Spring Sale features $700 off a Tread or Row. Roundtable interview with Bear Grylls. Sam Yo announces a book. Marcel Dinkins is back. Leanne Hainsby spoke to Women’s Health about training while on chemo. Adrian Williams and Alex Toussaint team up for a message about mental health. Ross Rayburn celebrates 5-years with Peloton. DJ John...
2024-03-15
1h 23
Salt Lake Snowcast
Episode 10: Deep Days in the Wasatch and Save Our Great Salt Lake
Send us a textWhat a week of powder skiing! A bit of wind early in the week, but things really turned on with right side up snow and light density powder coming in the last few days with light winds. This weekend should be all time conditions with bottomless turns under clear and cold sunny skies. Utah is still above average for the year with both snow and water. We’re doing much better than other parts of the country, so enjoy the snow and be grateful for what we have!In Part 2 of to...
2024-02-10
44 min
Eager To Know
Alex & Collin, Filmmakers
Ricky speaks to filmmakers, Alex Stradling and Collin Kimball, who are in production of their movie ”The Death of Me” “The Death of Me” Is a dark where a tenacious teenager humorously battles her cynical inner self, school bullies, and personal despair, on a quest for self-acceptance. The Death of Me https://www.fact8.com www.rickyartist.com
2023-11-06
18 min
The Clip Out - Peloton Fitness News
Kiss And Makeup: Peloton And Lululemon Partner Up For More Than Apparel! Plus Our Interview With Jacob Morgan Add Breaking News Sweeper!
Preloading classes has data storage limits. Peloton’s University of Michigan bikes will be sold to the public. Peloton hit with a new patent lawsuit. The Hustle wrote about attempts to stop cheating in virtual cycling. Peloton Names SVP of Apparel. Matty Maggiacomo gets engaged. Cody Rigsby is officially a New York Times Bestselling Author. Ross Rayburn has a book coming out. Mariana Fernandez announces her fertility journey. Leanne Hainsby commemorates a year since chemo began. Robin Arzon featured in Time Magazine. Ben Alldis to run the London Marathon. Jeffrey McEachern finished Berlin Marathon with amazing time. Jess King gets a mention on...
2023-09-29
1h 41
Scenario D
Cocoa Chat: Destination D23 Debrief
Join Kirbs, Lish and special guest and Disney Parks expert Alex McEachern as they discuss the Disney World announcements from Destination D23 and give you their thoughts on what's good, what's bad and what is down right ugly.
2023-09-15
48 min
Adspend with Ash Melwani and Rabah Rahil
EP 31 - The EASIEST Way To Retain Customers
Today we’re talking all things retention — so you can increase that LTV of yours. Alex McEachern runs marketing over at Repeat and he brought the 🔥 today, covering topics like: How to combat increasing CAC and other ecommerce headwinds The WILDEST email subject he’s ever seen …and more! Oh. And before we forget... Join 10,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here. Connect with us on social! 📲 Follow Triple Whale on Twitter - https://twitte...
2022-11-08
59 min
Rock of Nations with Dave Kinchen & Shane McEachern
#232 #JoeSatriani On #VanHalen Tribute Talks W/ #AlexVanHalen & #DavidLeeRoth & New Solo Album
You heard it here first! Guitar virtuoso #JoeSatriani confirms he’s had direct talks with #AlexVanHalen and #DavidLeeRoth on the idea of a #VanHalen tribute tour. This comes days after former MetallicA bassist #JasonNewsted told a Florida newspaper he had a similar conversation with Alex Van Halen. Satch also talks about his new solo album, #TheElephantsofMars, and those early guitar lessons he gave fellow virtuoso #SteveVai and #MetallicA guitarist #KirkHammett. SHOW CREDITS: #JoeSatriani (guest). Dave Kinchen (host). Brother Shane McEachern (co-host, segment producer, and the thing that makes you go hmmm…). Intro made in part w/ Drum Pad Machine (DPM). Inst...
2022-04-18
40 min
DTC Podcast
Bonus: Retention is the new Acquisition, Why "Buying Again" is more important than subscription with Repeat's Alex McEachern
Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to this week’s bonus edition of the DTC Podcast featuring Alex McEachern, Director of marketing for Repeat, the “buy again” button for CPG brands. https://getrepeat.io Everyone wants subscriptions (especially in a CPG space) but not everyone wants to subscribe. That’s where repeat comes in. This podcast dives deep into the psychology of re-ordering, why retention is the new acquisition, and why personalized, headless carts are...
2021-11-17
21 min
Let's Get Spiritual
Crystals, Tarot, Soul Family, Oh My! ft. Alex Benham
This week, I chatted with my dear friend, social media entrepreneur and crystal mama, Alex Benham on our very first conversation episode! Alex and I get to talk about her crystal business (the Humble Crystal), her spirituality journey, the stigma around tarot, and she even recommends a few crystals that will help with self-care! Alex can be found on social media here: Instagram - https://www.instagram.com/thehumblecrystalTiktok - https://www.tiktok.com/@thehumblecrystal?Twitter - https://www.twitter.com/humblecrystalsPatreon - https://www.patreon.com/thehumblecrystal
2021-09-24
32 min
The Chip Race
The Lock-In - Nick O'Hara
This week, we are locked in and hammering out all the rules with TD extraordinaire Nick O’Hara. The trio kick things off with a lengthy discussion on the return of live poker in Ireland as Nick announces his IPO festival and the precautions being taken by the organisers. Unibet Poker are the sponsors once again and there will be satellite qualifiers starting this Sunday and every Sunday until the festival that runs from October 20-25. The conversation then turns to a positive story and the news that Jamie Kerstetter will be rejoining Lon McEachern and Norman Chad in the WS...
2021-09-12
56 min
Curiosity Killed It
Ep. 24 / Fly by The Seat of Your Pants
Why are your pants flying? Alex thinks it's a sewing saying... he's wrong. We're talking about intuition, when automation is best, and going off script.
2021-08-12
30 min
eCommerce on Fire
Retention Marketing Fundamentals for brands with Alex McEachern
Alex McEachern is a retention enthusiast that heads brand marketing at Loop Returns. Before that, he spent time helping grow Smile.io's industry-leading loyalty software and even owned his own Shopify store! He'll be talking about retention marketing fundamentals, how to craft a successful loyalty program, as well as how to use returns to your advantage in eCommerce.
2021-08-12
41 min
Curiosity Killed It
Ep. 23 / Bob's Your Uncle
Who's Bob, Who's uncle is he? We're talking about favoritism (specifically the origins of nepotism), hiring practices/promotions, and memes.
2021-08-05
27 min
Curiosity Killed It
Ep. 22 / Better Late Than Never
This is a straightforward one but that doesn't mean we couldn't find some interesting tangents. We're talking about group work, pos-COVID events, and whether tardiness is ever acceptable.
2021-07-29
26 min
Curiosity Killed It
Ep. 21 / Ducks in a Row
Are these carnival ducks, real ducks? Does the number of ducks matter? We're discussing the value of a practice run, overplanning, knolling, Alex's crazy Disney World planning, and Sam's anxiety around a poor performance.
2021-07-22
34 min
Curiosity Killed It
Ep. 20 / Hindsight is 20/20
How good is 20/20? Did we have the foresight to make this saying episode 20 or was that just luck? We're talking about vision, the fact that luck plays a bigger part in our lives then we like to give credit to, and overcorrecting problems from the past.
2021-07-15
21 min
Curiosity Killed It
Ep. 19 / Risk It To Get The Biscuit
What is risk? Hard to answer right? We're discussing if upside risk truly exists, we talk about what it would take to risk your life in a game of Russian Roulette, and phenomenons that make us all more risk-tolerant.
2021-07-08
26 min
Curiosity Killed It
Ep. 18 / Don't Throw the Baby Out With the Bathwater
We weren't sure about this episode but hey... don't throw the baby out with the bathwater. We're talking about pesticides, new coca-cola, tech-debt, and of course why babies are being thrown out.
2021-07-01
23 min
Curiosity Killed It
Ep. 17 / A Rolling Stone Gathers No Moss
What makes moss so important to a stone? We're talking generational views on work/status, nomadic lifestyles, maintaining relationships on the move, and much more.
2021-06-24
27 min
eCom@One with Richard Hill
E63: Alex McEachern - Retention Strategies That Keep Customers Coming Back for Life
Alex is an eCommerce Marketing and Customer Retention expert based in Ontario, Canada. Alex has helped 100s of businesses implement their retention strategies and thrives off of developing solutions that turn one-time purchasers into customers that keep coming back for more and more and more. In this episode, Alex discusses what exactly customer retention is and how to implement strategies to achieve your retention goals. We talk about one of the biggest challenges that eCommerce stores face - returns - and how to flip that negative customer experience into a positive one that sees them becoming lifelong b...
2021-06-21
32 min
Curiosity Killed It
Ep. 16 / Don't Hate the Player
When should we hate the player and not the game? What game are we referring to, sports, video games, LIFE??? We’re discussing when we become angry at the products of our own creation like Paul vs Mayweather, video game development, and even taxes.
2021-06-17
33 min
Curiosity Killed It
Ep. 15 / Don't Ask How The Sausage is Made
Asking how the sausage is made might be more than you want to know. Or, it could be the context you need. We're talking about the creation of laws, transparent supply chains, and yes even sausages.
2021-06-10
28 min
Curiosity Killed It
Ep. 14 / Don't Look a Gift Horse in the Mouth
What's so special about a horse's mouth? Is a gift horse's mouth different? We're discussing giving the right gift, when to be honest with how you feel about a present, and what we think is the perfect type of gift.
2021-06-03
30 min
Curiosity Killed It
Ep. 13 / The Squeaky Wheel Gets the Grease
Is something squeaking a good or bad thing? Is this saying better suited for products or people? We're talking about work meetings, people who peacock at parties, and products where squeaking is part of the design.
2021-05-27
27 min
Curiosity Killed It
Ep. 12 / Great Minds Think Alike
Is a great thought really that common? Why are our thoughts so similar to each other? Do you know the full saying? We’re discussing group think, the Dunning Kruger effect, and more.
2021-05-20
22 min
Curiosity Killed It
Ep. 11 / A Stitch in Time Saves Nine
Is this a stitch in the space-time continuum or a sewing saying? We’re discussing the asshole in your neighborhood who doesn't weed his lawn, root cause analysis, mental health, and burnout at work.
2021-05-13
27 min
Curiosity Killed It
Ep. 10 / Fake It Till You Make It
Is this saying about creating confidence or just cons? We're discussing some famous hoaxes, over-promising and underdelivering, multi-level marketing, and when it's appropriate to fake something first.
2021-05-06
24 min
Curiosity Killed It
Ep. 09 / Those in Glass Houses Should Not Throw Stones
Are you throwing stones in your own house? Or, are others throwing them at you? We’re discussing hypocrisy, company culture, and is it actually healthy to cast judgement on others?
2021-04-29
29 min
Curiosity Killed It
Ep. 08 / Take it With a Grain of Salt
Why do some things we say need salt? Why specifically do we need one grain of it? We're discussing whether everyone should be a skeptic, when words are like poison, and who/what should you be most skeptical of.
2021-04-22
25 min
Curiosity Killed It
Ep. 07 / Don't Put The Cart Before The Horse
What if we told you that Germany did put the cart before the horse... Is this saying about the order you do something in? Is about breaking convention or tradition? We're discussing the appropriate times to innovate, when tradition/convention is valuable, and why people are reluctant to change.
2021-04-15
25 min
Curiosity Killed It
Ep. 06 / Practice Makes Perfect
Can practice make disaster? When are you practicing vs just doing? We're discussing where perfection is possible, the difference between learning and practice, and when practice actually makes you worse.
2021-04-08
27 min
Curiosity Killed It
Ep. 05 / Beggars Can't Be Choosers
Are beggars too choosy, or not choosy enough? It's important to look at this saying from both sides of the equation. We are discussing unpaid internships, today's job market, and when you need to show humility and drop your ego vs know your worth.
2021-04-01
22 min
Curiosity Killed It
Ep. 04 / A Picture Is Worth a Thousand Words
A thousand words are 4 written pages. Is a picture worth all that? Does it mean that pictures are priceless, that they are better for learning, or are actually hold more monetary value? We're discussing how we learn, the importance of language in communication, and what makes something priceless.
2021-03-25
26 min
Curiosity Killed It
Ep. 03 / Happy as a Clam
Why are clams so damn happy? Somehow over the years, the back-half of this saying was dropped, but it’s the most important part. We’re discussing if this means the happiest, a simple pleasure, or was it just a couple of baked American pilgrims on an East Coast beach…
2021-03-18
21 min
Curiosity Killed It
Ep. 02 / Cross That Bridge When We Get There
Are bridges really one of humanity’s great foes? Does it mean live in the moment, weigh your tradeoffs, or push decisions to the future? We’re discussing risk management, decision-making frameworks, and some of the bridges we actually have had to cross.
2021-03-11
17 min
Curiosity Killed It
Ep. 01 / The Early Bird Gets The Worm
Does the worm come to the earliest rising bird or the first bird to a new field? Is being FIRST actually important? We’re discussing examples of when being first is advantageous and when it’s not. Featuring some discussions around Apple, Uber, and Youtube.
2021-03-11
28 min
Curiosity Killed It
Curiosity Killed It (Preview)
Listen to the trailer for the show before we officially go live on March 11th.
2021-03-06
00 min
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Retention Marketing for eCommerce: Loyalty Programs, Personalization, and Returns with Alex McEachern
Links mentioned in the episode: Loop blog - https://loopreturns.com/blog/The Exchange - https://podcasts.apple.com/us/podcast/the-exchange/id1536470143Benchmark Report - https://loopreturns.com/the-ecommerce-returns-benchmark-report/Spark Retention blog - https://www.sparkretention.com/blog
2021-01-27
35 min
Winning With Shopify
Smile! It's time to build a tribe of raving fans and customers
Learn how setting up a VIP program can add 10-20% to your profits on auto pilot. We have Alex McEachern from Smile.io here to help explain the power of using a VIP program. Whether you are drop shipping or selling your own unique product you can use a VIP program to grow your customer base and build a tribe of raving fans and get customers coming back time and time again. Setting up a VIP program and growing your community differs between drop shipping and unique products so find out which way you can make it work f...
2018-11-12
34 min
2X eCommerce Podcast
SE3 EP58: Why Running Ads Is Not A Sustainable Growth Strategy - How to Build a Profitable Brand Community Instead /w Alex McEachern Smile.io
This is the second time I am having Alex McEachern on the show, I had him back on Episode 36! Alex is Head of Marketing at Smile.io (formerly Sweet Tooth), a community-focused rewards program engine that runs on all major ecommerce platforms. On this episode, Alex talks about the unsustainable trend of online retailers becoming 'addicted' to running ads and promotions to grow instead of building a profitable brand community. He shares tips on how to build a community, using reward programs and other tactics that keep all tiers of your customer-base happy an...
2018-10-18
27 min
2X eCommerce Podcast
EP 36: How to Improve Retention and Customer Lifetime Value (CLV) w/ Alex McEachern, Sweet Tooth
When it comes to Ecommerce Loyalty programs; one SaaS company seems to be leading the pack: Sweet Tooth (https://www.sweettoothrewards.com/). They deliver some of the highest quality content on customer retention and customer lifetime value. A name seems to pop up everytime I read their brilliant content: Alex McEachern; a customer retention expert and one of the top ecommerce loyalty marketing experts around. He is runs the Sweet Tooth blog and has immense knowledge in the domain of customer retention and customer loyalty. Alex talks us through the importance of having a clear understanding of your Average Order...
2015-08-25
36 min