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Showing episodes and shows of
Alex Okell RNutr | Reg Nutritionist & Business Sales Strategist
Shows
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Why NOW is the time to join Fully Booked Feast
Fully Booked Feast is now open for enrolments. If you join by Saturday June 7 at 1pm BST you get the 90-Day Content Strategy Plan Bonus. Join by Thursday June 12 at 1pm to save £500.Join Fully Booked Feast!
2025-06-06
08 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
[REPLAY] Find Your Content Sweet Spot Masterclass
How to create the perfect blend of attraction and conversion content to consistently book out your 1:1 package on repeat.You will learn:How to create content that brings in right-fit followers and content that turns them into dreamy clients — and why you need both to stay fully booked.How to craft strategic, high-converting messaging angles that blend attraction and conversion — so you never run out of content ideas and always stay relevant to your ideal client.To master the content ratio that moves people from “just found you” to “ready to buy” — without burning out or feeling like y...
2025-06-05
36 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
BONUS: My Rebrand, New Free Masterclass & the Future of Fully Booked Feast
In this episode I update you on my rebrand, invite you to my free new masterclass and discuss the future updates of Fully Booked Feast.>> NEXT STEPS🍨 JOIN THE FREE LIVE MASTERCLASS: FIND YOUR CONTENT SWEET SPOT - How to create the perfect blend of attraction and conversion content to consistently book out your 1:1 package on repeat📱 Connect with me on Threads, Instagram or TikTok🤝 Learn more about working with me🌟 Support the show! Enjoyed this episode? Please leave a rating and review, and share this episode with a friend!
2025-05-23
16 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to Audit Your Social Media Profiles to Attract More 1:1 Clients as a Nutritionist, Dietitian or Health Coach
If your social media content is getting views but no one’s enquiring… your profile might be the problem. In this episode, I walk you through a quick social media audit to help you turn passive profile views into paying clients - with tweaks that take less than 30 minutes.We cover:🙂↕️ What your pinned posts actually need to say🙂↕️ How to write a bio that converts🙂↕️ The biggest profile mistakes that cost you clientsIf you're serious about getting fully booked from content - start here.>> NEXT STEPS🍨 JOIN THE FREE LIV...
2025-05-09
15 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Content That Attracts Clients vs Converts Clients — How to Make Your Social Strategy Work For You
If you've been struggling to understand why your social media content isn't bringing you new clients - whether you're stuck at 100 followers who are just other nutritionists, dietitians and health coaches or have 10K ideal clients in your audience but your calendar is still empty... you need to understand the difference between content that attracts clients vs. content that converts clients.>> NEXT STEPS🍨 JOIN THE FREE LIVE MASTERCLASS: FIND YOUR CONTENT SWEET SPOT - How to create the perfect blend of attraction and conversion content to consistently book out your 1:1 package on repeat🎥 Watch...
2025-05-02
13 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How She Quit Her Job and Sold Out Her Programme: Hannah Whiteley’s Business Glow-Up
Today I’m joined by the brilliant Hannah Whiteley—a registered nutritionist who’s become the go-to expert in hypothalamic amenorrhea (HA) and RED-S. She’s built a thriving 1:1 practice, launched a sell-out digital offer, and gone fully self-employed in under a year… all while competing as an elite athlete.Hannah’s business journey wasn’t always smooth. She started out overwhelmed with demand, undercharging, and figuring it all out on the fly. We worked together to build a legit, sustainable business that not only matched her salary - but gave her the confidence (and cashflow) to leave her job...
2025-04-25
33 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
The Expert Offer Framework: Why Generic Packages Keep You Stuck & How to Build an Offer That Sells
Are you a qualified nutritionist, dietitian, or health coach who's struggling to land consistent, aligned clients even though you’re doing all the things?In this episode, I’m pulling back the curtain on one of the biggest mistakes I see practitioners make: offering generic, one-size-fits-all packages that don’t actually help you stand out, convert clients, or get real results.I share what happened in my own nutrition business when I tried to be everything to everyone (spoiler: chaos, confusion, and very few clients), and how everything changed when I applied my Expert Offer Framew...
2025-04-11
10 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Fully Booked to Future Proofed: PT Hannah Jacobi on Nourished Funnels, TikTok, Referrals and Not Selling Out
Today I’m joined by the incredible Hannah Jacobi, a personal trainer with a difference - someone who’s redefining movement outside of diet culture and doing it all online.Hannah has built a business that’s both fully booked and deeply ethical. She works with people in diverse bodies and anyone who’s ready to get stronger without stepping into a gym that makes them cringe.In this episode, we’re talking about how she transitioned to online PT, the power of referrals, the reality of content creation when it’s a slog, and how we worke...
2025-04-04
29 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to Get Your First 3 Clients as a Nutritionist, Dietitian or Health Coach
Are you a qualified nutritionist, dietitian, or health coach who's struggling to land your first clients? In this episode, I'm sharing my journey from staring at a blank website template during Covid to building a thriving nutrition practice and the simple, straightforward approach I wish I'd known when starting out.I reveal why most health professionals waste precious months (or even years) in "set-up mode" before making their first penny, and how I was guilty of the exact same mistakes. You'll learn why focusing on elaborate websites, perfect branding, and growing social media followers is actually keeping...
2025-03-28
10 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
The 5 Mistakes I Made When Starting My Nutrition Business (& How to Avoid Them!)
Just starting your nutrition business or struggling to get traction after months of trying? In this episode, I'm pulling back the curtain on the five biggest mistakes that keep new nutritionists, dietitians, and health coaches stuck in "set-up mode" instead of actually signing clients and making money.I share my own cringe-worthy early business blunders (including the months I spent perfecting my website while making zero income) and reveal why waiting for "perfect" before starting is costing you valuable time, experience, and revenue. You'll discover why your existing network is your fastest path to your first clients...
2025-03-14
11 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Why Your Content isn't Converting, How to Price Your Package, How to Use Urgency Marketing (Without Feeling Icky) | Ask Alex Anything
In this special "Ask Alex Anything" episode, I’m answering YOUR biggest questions about growing a thriving, profitable nutrition business. Whether you’re struggling to attract clients, stand out in a crowded niche, price your offers with confidence, or sell without feeling salesy, I’ve got you covered.Here’s what we’re diving into: Why posting consistently isn’t enough to get clients – and what actually convertsThe real reason you’re struggling to stand out (hint: niching down isn’t enough)How to price your offer so it feels aligned AND sellsWhat to say on sales calls & in D...
2025-03-07
16 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Why Fully Booked Feast is Now a Lifetime Access Programme [& Other Fully Booked Feast Updates] | Bonus
Big changes are happening inside Fully Booked Feast, and I’m breaking them all down in this episode! Your business should support your wellbeing - not the other way around. That’s why FBF now includes lifetime access so you can grow at your own pace, without timeline pressure.I’m also introducing 3 x 30-Day Tracks, a new 1:1 check-in call after your first month, and flexible payment plans to make the programme more accessible. Plus, if you're brand new to business, I have a new offer coming soon just for you!>> NEXT STEPS🎥...
2025-02-28
15 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to Create Your Signature Framework so You Can Get Results for Your Clients Without 1:1 Calls | Ep 12
Stuck trying to figure out how to turn your successful 1:1 practice into a scalable program or course? Worried that your personalised approach won't translate to group or digital offerings? In this episode, I'm breaking down exactly how to create your Signature Framework - the essential foundation you need to scale beyond 1:1 work without compromising on client results.We'll dive into why most nutritionists, dietitians and health coaches struggle to package their expertise effectively (hint: they're missing this crucial first step), how to identify the key milestones every client needs to hit for transformation, and the exact process...
2025-02-21
07 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Signs It’s Time to Scale: How Fully Booked Nutritionists Can Diversify Their Income | Ep 11
Feeling trapped in the cycle of trading time for money in your nutrition or health coaching business? Dreaming of creating courses or group programs but can't find the time between client calls? In this episode, I'm breaking down exactly how to know when you're ready to scale beyond 1:1 work - and more importantly, how to do it successfully.We'll dive deep into the four key signs that show you're ready to scale (and why jumping too early can actually hurt your business), how to leverage your 1:1 experience into scalable offers that get real results, and the exact...
2025-02-14
10 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
[LIMITED REPLAY] Create Your 2025 Holistic Sales System: Build a system where clients are a YES before the discovery call!
This is a LIMITED TIME REPLAY of my live training - Create Your 2025 Holistic Sales System: Build a system where clients are a YES before the discovery call! - in this training I shared In this training I shared:The three core components every nutritionist, dietitian and health coach needs to become fully booked (and why most professionals focus on the wrong things)How to create content that converts qualified leads into discovery calls, even if you have less than 100 followers right nowA simple, sleaze-free approach to turn discovery calls into paying clients without using high-pressure sales tactic
2025-01-24
38 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Sell more on sales calls: how to navigate discovery calls | Ep 10
Tired of potential clients ghosting you after discovery calls? Struggling to convert sales conversations into paying clients? In this episode, I'll show you exactly what's going wrong on your discovery calls and how to fix it.We'll cover why most nutritionists, dietitians and health coaches fail to convert sales calls (hint: it starts before the call even begins), the biggest mistakes you're probably making without realizing it, and how to structure your calls for maximum success. You'll learn what to do instead of giving away free advice, how to handle objections naturally, and why your mindset matters...
2025-01-17
06 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Top 3 freebies working in 2025 to attract ideal clients | Ep 9
Spending hours creating beautiful PDF guides but not seeing any client conversions? Frustrated by low opt-in rates and freebie downloads that don't turn into paying clients? In this episode, I'll reveal the three types of freebies that are actually working to attract ideal clients in 2025 (and why your current lead magnet probably isn't).We'll cover why most free PDFs are failing to convert, what your ideal clients actually want from a freebie, and how to create lead magnets that naturally guide people toward working with you. If you're ready to stop wasting time on generic downloads and...
2025-01-10
08 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How I am using AI and automations to run my nutrition business on autopilot in 2025 | Ep 8
Curious about using AI in your nutrition business but not sure where to start? Wondering if automation could help you work smarter, not harder? In this episode, I'll share exactly how I'm using AI and automation to run my PCOS education hub largely on autopilot while maintaining £5K revenue months.We'll cover my practical, real-world approach to AI and automation in 2025, including how I'm repurposing content across platforms, creating automated sales funnels, and using AI strategically without losing the human touch.If you're ready to learn how to use this sort of technology while staying a...
2025-01-03
06 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
The truth about passive income for nutritionists, dietitians and health coaches | Ep 7
Thinking about creating a course, membership, or digital product? Feeling pressured to add "passive" income streams to your nutrition business? In this episode, I'll show you the truth about passive income for health professionals - what actually works, what definitely doesn't, and what you need to have in place first.We'll cover why most passive income attempts fail in the nutrition space, the real work involved in creating "passive" revenue, and how to know when you're actually ready to expand beyond 1:1 services. You'll hear how one client sold 10 spots in her first course launch after getting the...
2024-12-27
07 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to use social media to attract high-paying clients as a nutritionist, dietitian or health coach | Ep 6
Posting consistently but still not getting clients? Exhausted from creating endless content but seeing zero sales? In this episode, I'll show you how to turn your social media strategy from time-consuming to client-converting.We'll cover why most health pros' content isn't working (and no, it's not about posting frequency), the specific types of content that actually bring in high-paying clients, and how to create a social media strategy that serves your business.If you're ready to stop posting awareness days and start creating content that actually converts, this episode is packed with actionable strategies tailored...
2024-12-20
07 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
The ultimate guide to pricing your nutrition and health coaching packages for profit | Ep 5
Charging hourly rates and still struggling to make ends meet? Exhausted from seeing too many clients but still not making the money you deserve? In this episode, I'll show you how to price your nutrition and health coaching packages properly for 2025 - so you can get fully booked without burning out.We'll cover why most health pros are seriously undercharging (and what that's really costing you), the biggest pricing mistakes I see in 2025, and the clear signs that your prices are too low. You'll hear real stories from nutritionists who transformed their businesses by pricing properly, including...
2024-12-13
08 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to find your niche as a nutritionist, dietitian or health coach | Ep 4
Feeling stuck when it comes to finding your niche? In this episode, I’ll help you get crystal clear on who you should work with and why niching down is the key to building a successful nutrition business.You’ll learn how to identify the specific clients you’re best equipped to help, the problems they need solved, and how to position yourself as the go-to expert in your field. If you’ve been worried that narrowing your focus will limit your opportunities, this episode will show you how a well-defined niche can actually open doors and attract...
2024-12-06
03 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
Creating your signature nutrition coaching offer: build an intentional, results-driven and profitable package | Ep 2
Feeling stuck when it comes to packaging your nutrition coaching services? In this episode, I’ll walk you through designing a signature coaching offer that’s intentional, results-driven, and profitable. Whether you’re a nutritionist, dietitian, or health coach, you’ll learn how to create a package that aligns with your clients’ needs while ensuring financial stability for your business.We’ll explore how to structure your offer to deliver real transformation, address client objections through intentional features, and set the right price to cover your expenses, taxes, and owner’s pay—all without burnout. This episode is your step-by...
2024-12-06
04 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to create your 2025 social media strategy to get fully booked | Ep 3
Posting consistently but not seeing results? Overwhelmed by trends and unsure how to stand out online? In this episode, I’ll show you how to create a 2025 social media strategy that doesn’t just fill your feed—it fills your calendar with paying clients.We’ll cover how to align your content with your business goals, the three types of posts that attract and convert clients, and how to simplify your process so you’re not just posting for free. If you’re ready to stop spinning your wheels and start turning your social media into a client attra...
2024-12-06
07 min
Fully Booked & Beyond for Nutritionists, Dietitians & Health Coaches
How to Start Your Online Nutrition Private Practice | Ep 1
Ready to launch your online nutrition private practice but unsure where to begin? In this episode, I'll walk you through the exact steps to get started, whether you’re a nutritionist, dietitian, or health coach. Learn how to define your niche, create a signature 1:1 offer, and price your services for profit.I'll also dive into strategies for setting up your online presence, attracting your first clients, and building the systems you need for a sustainable, thriving online nutrition business. If you’ve been dreaming of running your own business, working with ideal clients, and getting paid well, this...
2024-12-03
06 min