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Aleyda Solis
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Crawling Mondays by Aleyda - SEO News, Tips and Interviews
The Hottest in SEO This Week from SEOFOMO - Jan 27, 2025
It's time to go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - January 27, 2025 👇 Google Shares Insight On SEO For AI Overviews Measuring the Impact of Google AI Overviews on SEO Performance Hubspot’s Blog Organic Search Traffic Drop: What happened? Is it really that bad? What does it mean for SEO? This is the TL;DR covering the most popular resources and news from the latest edition of the newsletter - You can go through it if you want too since I'll be linking to it in the c...
2025-01-27
08 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
The Hottest in SEO This Week from SEOFOMO - Jan 13, 2025
Go through the latest in SEO News and Updates with the "Hottest in SEO This Week" From SEOFOMO - January 13, with Aleyda Solis. Want to go through all of the news, guides, resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/latest-seo-u... 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ ---- Thanks to SimilarWeb for being this week's sponsor, if you don't know SimilarWeb, this is the time for you to start using it to analyze your digital marketing landscape (including organic search): https://www.similarweb.com...
2025-01-13
06 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO for Brand Recognition and Visibility: Why is So Important & How to Start?
Learn about SEO for Branding Recognition and Visibility from Aleyda Solis and guests: Mordy Oberstein and Gianluca Fiorelli, going through: 00:00 - Intro 01:01 - Why brand in SEO is so important? 02:34 - How to Get Buy-in for it? 09:01 - Steps to Integrate Branding in SEO 20:43 - Tools & Resources to Use 27:44 - Last tip for Brand Recognition in SEO #SEO #BrandSEO #SEOBranding
2025-01-11
31 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
The Hottest in SEO This Week from SEOFOMO - Jan 6th, 2025
Go through the latest in SEO News and Updates with the "Hottest in SEO This Week" From SEOFOMO - January 6th, with Aleyda Solis. Want to go through all of the news, guides, resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/your-new-yea... 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ ---- Thanks to SimilarWeb for being this week's sponsor, if you don't know SimilarWeb, this is the time for you to start using it to analyze your digital marketing landscape (including organic search): https://www.similarweb...
2025-01-06
09 min
SEO in 2025
Focus on the long tail – with Aleyda Solis
Getting a little more specific, Aleyda Solis from Orainti encourages you to turn your attention towards the long tail keywords to keep up with changing user behaviour.Aleyda says: “Target and focus more on answering the long tail queries of your users.We are going to see a much bigger and more important impact from those as a consequence of the AI overviews and personalised AI results that we expect to have in the not-too-distant future.Read the full transcript of Aleyda's interview at https://majestic.com/seo-in-2025/aleyda-solis
2025-01-02
22 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
The State and Future of Search Q&A with Danny Sullivan, Google Search Liaison
In this special edition of Crawling Mondays, Aleyda Solis interviews Danny Sullivan, Search Liaison from Google, going through the state and future of SEO: 00:00 - Intro 00:11 - Danny Sullivan Search Background 01:08 - The Big Brand Challenge in Latest Google Search Updates 13:09 - The UGC Challenge in Latest Google Search Updates 27:20 - The state and future of AI Overviews 39:13 - The future of Search and SEO #SEO #seotrends #dannysullivan
2024-09-29
47 min
Ahrefs Podcast
What IS and ISN'T working in SEO in 2024 | Aleyda Solis (Orainti)
What are the SEO experts focusing on right now?  @CrawlingMondaysbyAleyda is one of the most analytical, intuitive SEO specialists out there today. She’s the founder of Orainti, a world-leading boutique SEO consultancy, and has one of the biggest audiences in this space. If you want to know what SEO tactics are actually worth your time, Aleyda is the person to ask. We talked about what SEO tests she’s been running with her clients, what people get wrong about backlinking, how to harness AI effectively, and so much more. There is something for everyone in this conversation! (0:00) Intro (1:26) How Al...
2024-07-09
1h 13
Earned Media Podcast
Ecommerce SEO Expert Aleyda Solis Shares Game-Changing Strategies
Ecommerce SEO consultant Aleyda Solis discusses what’s up in ecommerce SEO since Google launched AI Overviews, in this episode of the Earned Media Podcast. As e-commerce SEOs work generative AI tools like ChatGPT, Bing, and Perplexity into their workflows, e-commerce SEO experts and online retailers are grappling with Google’s attempts to leverage generative for search results. Solis shares practical strategies to maximize opportunities and navigate the e-commerce SEO challenges posed by these transformations. Ecommerce SEO: Google’s Integration of Transactional Functionalities (1:15) Solis highlights Google’s increasing integration of transactional function...
2024-06-28
53 min
Eric Schwartzman
Ecommerce SEO Expert Aleyda Solis Shares Game-Changing Strategies
Ecommerce SEO consultant Aleyda Solis discusses what’s up in ecommerce SEO since Google launched AI Overviews, in this episode of the Earned Media Podcast. As e-commerce SEOs work generative AI tools like ChatGPT, Bing, and Perplexity into their workflows, e-commerce SEO experts and online retailers are grappling with Google’s attempts to leverage generative for search results. Solis shares practical strategies to maximize opportunities and navigate the e-commerce SEO challenges posed by these transformations. Ecommerce SEO: Google’s Integration of Transactional Functionalities (1:15) Solis highlights Google’s increasing integration of transactional function...
2024-06-28
53 min
iGaming Daily
Ep 263: What's going on with Google? With SEO expert Aleyda SolĂs
We're back on the SEO beat on iGaming Daily, sponsored by Optimove, as Ivana Flynn is back in the host's chair, welcoming a very special guest, Aleyda SolĂs, SEO Consultant and founder of Orainti. Aleyda is hosting a closed-door SEO workshop at next week's CasinoBeats Summit in Malta, and joins Ivana for a discussion on the Google updates that the whole internet is feeling the effects of. Ivana and Aleyda chat about what's going on with Google, the present and future of AI generated content and how the algorithm updates have taken effect, 'parasite SEO', Google's G...
2024-05-17
23 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Do Successful (Non-Spammy) Programmatic SEO
Learn what it is and how to develop valuable (non-spammy) programmatic SEO successfully in this insightful conversation of Aleyda Solis with Lazarina Stoy and Roxana Stingu, going through: 01:37 What is programmatic SEO? 03:44 Programmatic SEO Misconceptions 08:33 Programmatic SEO Do's and Dont's 15:20 Steps for Successful Programmatic SEO 23:05 Programmatic SEO Tools 30:16 Programmatic SEO Examples #ProgrammaticSEO #SEOAutomation #SEO -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/
2024-04-26
33 min
SEO Podcast by Olga Zarr
How to Build a Successful Career in SEO Consulting (With Aleyda Solis)
I had the honor of interviewing the legendary Aleyda Solis for my podcast. Aleyda shares how she moved from Nicaragua to Spain in 2006 and transitioned from being a web designer to an SEO consultant. She recounts her journey starting her own SEO agency, Orientism, in 2014 and eventually creating multiple successful side projects like SEO FOMO, Crawling Mondays, Marketing FOMO and Learning SEO. Aleyda provides invaluable advice for SEOs looking to go independent, stressing the importance of developing complementary skills in areas like project management, sales and marketing. We also discuss tactics for growing an engaged newsletter audience...
2024-01-02
54 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO for Google Discover - Learn to Optimize Google Discover Content
Learn about how to optimize your content to perform well in Google Discover with experienced SEOs for major publications Jessie Willms and Shelby Blackley: 01:42 How to integrate Discover into your SEO strategy 03:42 Factors to maximize Discover visibility 06:35 How to develop Authority & get recommended 09:26 Top mistakes when optimizing for Discover 14:24 Favorite tools for Discover Optimization 18:49 Optimizing Media for Discover 20:44 A last Google Discover Tip And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/ #googlediscover #discoveroptimization #seo
2023-09-23
24 min
Send & Grow by SparkLoop
Using giveaways to maximize growth with Aleyda Solis of SEOFOMO
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Aleyda Solis of SEOFOMO, a newsletter for SEOs. Aleyda Solis started the SEOFOMO newsletter to keep up with SEO news for her consulting services. "I was saving all the links anyway," she told us. Now SEOFOMO goes out to over 27,000 SEO professionals (or SEOs). And her newsletter brings in over $80k per year in addition to her consulting service. In this episode, Louis & Aleyda discuss…How she used her newsletter to grow...
2023-09-06
47 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
The Top SEO Myths and How to Dispel them
Learn about the most common SEO Myths when doing search engine optimization processes and how to dispel them to avoid issues with guest SEOs Azeem Ahmad and Garrett Sussman, going through: 02:37 The worst and most common SEO Myths 11:51 Steps and Resources Used to Dispel SEO Myths 22:49 A last tip to address SEO Myths challenges And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/
2023-08-23
25 min
Marketing Powerups
Aleyda Solis' 6 Elements of Effective AI Prompts for SEO
Aleyda Solis, an SEO consultant and Founder of Orainti, shares the 6 elements of effect AI prompts for SEO. Download the free powerups cheatsheet: https://marketingpowerups.com/031🏆 Sponsored powerupI want to thank the sponsor of this episode, 42/Agency.When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.They’re a strategic partner...
2023-08-11
56 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Optimize your Website Content for Multilingual Markets
Learn how to optimize your content for multilingual markets in today's Crawling Mondays, along with international SEO specialists Sara Fernandez and Natalia Witczyk; going through: 01:58 Why Multilingual Content Optimization Is Critical? 05:26 Top Mistakes when Optimizing Multilingual Content 10:58 Steps & Tools to optimize your Multilingual Content 15:27 A last Multilingual Content Optimization Tip And more! Watch it now. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/. #internationalseo #contentoptimization #seo
2023-07-05
20 min
Clearscope Webinars
Search Generative Experience (SGE) Roundtable with Aleyda Solis, Bernard Huang, Gaetano Nino Dinardi, Kevin Indig, Dr. Marie Haynes, & Mike King
Join guest speaker {speaker}, the {title} for {brand}, for a webinar on {topic}. This week, we hosted a Search Generative Experience (SGE) roundtable with some of the brightest minds in SEO including Aleyda Solis, Bernard Huang, Gaetano Nino Dinardi, Kevin Indig, Dr. Marie Haynes, and Mike King. And the conversation was top-notch! We discussed what is SGE, the effects of SGE, future with SGE and AI content, and finally privacy concerns. Links to additional resources & slides: https://www.clearscope.io/webinars/search-generative-experience-roundtable-discussion
2023-06-28
1h 03
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Identify and Leverage Trending Topics for SEO
Learn how to identify and leverage trending topics for SEO with the wonderful Crystal Carter from Wix and Abby Gleason from Scribd: 01:50 Main Errors to Identify Trending Topics 06:29 Main Steps to Identify Trending Searches 11:57 Allocating resources to Target Trending Searches 14:38 Top Tools to Identify Trending Searches 20:52 Last Tip to Identify Trending Searches And more! -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/. #TrendingTopics #KeywordResearch #SEO
2023-06-03
25 min
SEO in 2025
Establish an SEO quality assurance framework—Aleyda Solis
Aleyda Solis gives SEOs in 2023 tips for creating a quality assurance framework that will prevent you from becoming part of your own SEO horror stories - including education, validation, and monitoring.For the full transcript of the episode, please visit https://majestic.com/seo-in-2023/aleyda-solis
2023-04-26
15 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Auditing Large Websites
Learn how to develop effective SEO audits for Large Websites with Jamie Indigo and Patrick Stox. In this episode of Crawling Mondays we go through: 01:49 What differentiates an SEO audit for a large vs a small site 05:53 When a site is actually big? 08:13 What are the top steps to take in large site audits? 11:38 Favorite tools when auditing large Websites 14:52: Top Errors to avoid in Large site Audits 18:18 A last tip when SEO auditing big Websites -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com...
2023-04-20
22 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Machine Learning for SEO
How to leverage machine learning for SEO? Learn in this edition of Crawling Mondays with Lazarina Stoy and JS Chouinard, with whom I go through: 01:29 What is Machine Learning and Best Use Cases in SEO? 03:27 Steps to start using Machine Learning in SEO 07:19 How to Validate the Quality of Output in ML? 09:51 What Machine Learning Tools do you recommend using? 20:47 Last Tips to Use ML in SEO This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ and SERanking, the All in One SEO Platform...
2023-03-19
22 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search
Learn all what you need to know about ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search with Mordy Oberstein (Head of SEO Branding at Wix) and Darth Autocrat, Digital Marketing Consultant, going through:  02:59 ChatGPT for SEO: Good or bad? 07:49 Use cases to leverage ChatGPT for SEO  14:55 ChatGPT for SEO Tools & resources  19:21 The future of ChatGPT & Search 25:12 A last ChatGPT for SEO Tip  -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https...
2023-01-27
30 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Creating Content that Earns Backlinks
Learn how to successfully create content that attracts backlinks with guests Hannah Smith and Jess Peace from Neomam, going through the following topics: 1:17 - Main mistakes that make content not attract backlinks 9:58 - Building blocks to create content that attracts backlinks 17:56 - Examples of successful content attracting backlinks 26:57 - A last tip to create popular content    -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #linkbuilding #linkbuildingseo #seo
2022-12-14
32 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Clients Management, Communication & Coordination
Learn how to effectively management, communicate and coordinate with SEO clients with Sophie Brannon and Tessa Voecks, going through the following topics: 1:30 - What are the main client management mistakes?  5:46 - The building blocks of successful client management 12:17 - Choosing SEO client communication frequency 19:10 - Choosing SEO communication medium 22:00 - Best SEO Communication tools  26:46 - A Last SEO Management tip  -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #SEO #SEOManagement #SEOCommunication
2022-10-31
32 min
Escuchando Newsletters
Aleyda SolĂs de #SEOFOMO
Hoy se ha venido al podcast Aleyda SolĂs de la newsletter SEOFOMO. Un boletĂn en inglĂ©s que mantiene superinformado a cualquier profesional del posicionamiento orgánico. Ten a mano una aplicaciĂłn de notas o una libreta porque esta charla con Aleyda ha sido toda una masterclass para crear, crecer y monetizar tu newsletter.Su newsletter: https://www.seofomo.co/Todas las notas del episodio: https://chusnaharro.com/aleyda-solis/SuscrĂbete a mi newsletter de newsletters: https://chusnaharro.com/newsletter/ÂżNecesitas ayuda con tu newsletter? ¡Alquila mi cerebro...
2022-10-31
1h 04
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Agency Growth: How to Grow Your SEO Agency in a Sustainable Way
Learn to grow your SEO agency in a sustainable way! In this episode of Crawling Mondays I have Chris Simmance and Ross Hudgens who share their in-depth experience growing agencies, going through:   3:09 The biggest Agencies Growth Challenges  12:00 Advice to Avoid Employees Churn 15:49 Building Blocks for Sustainable Growth 22:46 Effectively closing new clients 26:37 Last Tips for Agency Growth   -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #AgencyGrowth #SEOAgency #SEOManagement
2022-09-28
30 min
Content and Conversation: Organic Growth Insights from Siege Media
Scalable E-commerce Content SEO w/ Aleyda SolĂs
Show Notes:00:13: Welcome, Aleyda SolĂs, International SEO Consultant, Orainti1:06: E-commerce category pages best practices7:18: Companies that do category pages well (JB HI-FI)11:21: How to optimize product pages14:42: Why human-first content is ideal17:34: Companies that do product pages well (Manscaped)19:24: Do accordions have SEO value?22:55: AI tools for e-commerce category/product page content26:01: How to keyword map effectively, Aleyda’s cheatsheet30:56: Avoiding keyword cannibalization with different intent34:28: Final tips, tactics, and recommended toolsShow Links:Aleyda’s Presentation: E-commerce SEO Horror StoriesFollow Aleyda on TwitterFollow Ross on TwitterSend us an email Subscribe today for weekl...
2022-09-20
39 min
Jerrel Arkes Podcast - B2B Marketing
#16 Lily Ray & Aleyda Solis - First results of Google Helpful Content Update [English]
In this episode of the Inbound4Cast Lily Ray and Aleyda Solis talk about the Helpful Content Update from Google. What is the Helpful Content Update?Why is the Helpful Content Update important?How is it related to other Google updates?What are the first results of the Helpful Content Update?What can we do to prevend getting hit by the update?And more...
2022-09-15
33 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
JavaScript SEO: How to Optimize JavaScript Content for Search
Learn about the main challenges, do's and dont's and tools to optimize JavaScript based Websites for Search in this insightful conversation with Tomek Rudzki from Onely and Olga Zarzeczna from SEOsly, going through:   02:26 Can Google Render all JavaScript based Content?  09:02 Top Issues To Avoid when Optimizing JS based Sites 14:52 Favorite Tools and process to follow to Optimize JS sites 19:19 Last Tips when doing SEO for JS based sites   -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #javascriptseo #seotips #seo
2022-08-26
24 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO For Startups - Tips, Do's & Dont's to Optimize & Grow Startups Organic Search Results
Learn how to do SEO for Startups with Nitin Manchanda and Fabrizio Ballarini in this Crawling Mondays edition going through:   01:43 What differentiates doing SEO for Startups vs other Companies 06:18 The most common SEO for Startups Mistakes 12:51 The Building Blocks for Successful Startup SEO  21:08 Useful Tools & Resources When Doing SEO for Startups   -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #SEOforStartups #seotips #SEO
2022-07-23
25 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Digital PR Strategies & SEO - How They Work Together
Learn how Digital PR can help SEO, How Digital PR strategies work and much more with Jasmine Granton and Alex Hickson: 2:19 How Digital PR Overlay with Link Building & Traditional PR?  5:04 What are common Digital PR Goals?  8:36 Top Digital PR Mistakes  13:07 Digital PR Validations 16:20 The Building Blocks for Successful Digital PR  -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/
2022-06-28
28 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Testing: How to Run Successful SEO Tests
Learn how to run successful SEO Tests with Emily Potter and Nick Swan! In this episode of Crawling Mondays we go through:   1:41 Top Types of SEO Tests 6:26 Top Mistakes when Running SEO Tests 8:54 Building Blocks of Successful SEO Tests 12:17 Surprising Results from SEO Tests 18:39 Last SEO Testing Tip  This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #seo #SEOTests #SEOTesting
2022-04-23
25 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Optimizing Categories Pages in E-Commerce SEO Processes
Lean how to optimize Categories and Facets pages in E-Commerce websites when doing SEO in this conversation with the fantastic Lidia Infante and Tory Gray, covering: 1:59 Why Optimizing Categories Pages is so Critical in E-commerce 6:16 Main mistakes when optimizing Categories Pages 12:39 The Steps to Optimize Categories Pages 16:35 How to Optimize Categories Pages Content 21:54 A last Tip when Optimizing Categories Pages  This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #CategoriesOptimization #EcommerceSEO #SEO
2022-03-06
25 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Content Strategy for SEO: What Is It, Top Errors and Tips for Success
Learn about Content Strategy for SEO! In this edition of Crawling Mondays we go through the topic with the experienced content specialists Shelley Walsh and Himani Kankaria, covering:   01:41 What is Content Strategy  05:46 The Main Content Strategies Mistakes 09:01 The Building Blocks of a Successful Content Strategy  15:21 Favorite Content Tools   This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #ContentStrategy #ContentOptimization #SEO
2022-02-04
20 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Content Hubs: How to Create and Optimize your Topic Clusters
Learn what are content hubs and topic clusters, how to use and optimize them in your SEO Process in this edition of Crawling Mondays with Andy Chadwick and Chima Mmeje, going through:  00:47 What is a Content Hub 06:46 What are the most common Content Hubs Mistakes?  15:32 What are the building blocks of Successful Content Hubs  20:28 What are your favorite content tools?  25:19 A last Content Hub Tip  This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/ #ContentHubs #TopicClusters #SEO
2022-01-13
31 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Wordpress SEO: How to Optimize your Wordpress Site for Organic Search
In this edition of Crawling Mondays we go through the most important aspects to optimize Wordpress based sites for search with Jono Alderson and Jon Henshaw:  1:03 The most common Wordpress Optimization Mistakes  9:23 The building blocks of an optimized Wordpress site 14:35 The top plugins, themes, features you use  20:24 A last Wordpress Optimization Tip   #seoforwordpress #wordpress #wordpressseo
2021-12-13
27 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Accessibility for SEOs: How to take Accessibility into consideration as an SEO
In this edition of Crawling Mondays we cover accessibility for SEOs with Ashley Berman Hale and Billie Geena, going through the most important aspects:   1:46 Why accessibility should be important for SEOs 5:57 The most common accessibility issues  7:42 The steps to identify accessibility problems  11:20 A top to check tool or resource to use  13:07 A last Accessibility Optimization   -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, Check them out: https://www.contentkingapp.com/  #accessibility #seo #accessibilityguide
2021-12-05
19 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Internal Linking Optimization: How to Optimize your Internal Links for SEO
In this edition of Crawling Mondays you'll learn why and how to optimize internal links to help you achieve your SEO goals with Natalie Arney and Geoff Kennedy. This episode of Crawling Mondays has been sponsored by ContentKing https://www.contentkingapp.com/, Real Time SEO Auditing and monitoring Platform.  This Internal Links edition of Crawling Mondays covers the following topics:   2:17 SEO scenarios in which internal link optimization helped to achieve results 9:47 Low Hanging Fruit Scenarios to Optimize Internal Links 15:43 Main steps to optimize internal links 20:49 Tools you use to optimize Internal Links 24:41 A last tip to optimiz...
2021-11-07
28 min
Rankable
56. Building an SEO Community On Every Channel ft. Aleyda Solis
On Ep.56 of iPullRank's Rankable Podcast, Garrett Sussman hosts Aleyda Solis, International SEO Consultant, to discuss the topic "Building an SEO Community On Every Channel."
2021-10-14
37 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Affiliate SEO: How to Develop and Optimize Affiliate Websites
Learn how to develop and optimize Affiliate Websites in this edition of Crawling Mondays with Sue Dawson and Adam Riemer; sponsored by ContentKing, real time SEO auditing and monitoring system: https://www.contentkingapp.com/lp/seofomo/ This Affiliate SEO Crawling Mondays edition covers:   1:18 What are the most common mistakes for SEOs when starting with affiliate sites 07:27 Must take steps when starting with a new affiliate site 12:58 How to identify new affiliate opportunities 15:00 Which affiliates sites are doing successful, clever stuff 19:27 A last affiliate marketing advice    #affiliateseo #affiliatemarketing #seo
2021-10-07
22 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Reporting: How to Develop Effective & Impactful SEO Reports
Learn to develop effective SEO reports to communicate your SEO processes results! In this episode of Crawling Mondays I've invited Dana DiTomaso and Gus Pelogia to cover the must do's and dont's on SEO reporting:   1:02 Top Misconceptions and Issues when doing SEO reports 7:35 What to Not Do When Developing SEO Reports  12:53 What steps to take when developing SEO Reports 19:24 What Tools do you Use to Develop SEO Reports?  22:34 A last SEO Reporting Tip   #SEO #SEOReports #SEOReporting
2021-09-12
27 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Increase your Link Building Campaigns Outreach Emails Open Rates & Success
Learn how to craft and send outreach emails that are actually opened and allows you to achieve link building success with the amazing Bibi The Link Builder and Surena Chande! In this episode, we cover:   1:06 What are the main challenges and what to expect from the process? 6:29 What are the top errors?  12:54 What are the must to get your emails opened? 20:24 What tools do you use for outreach?  22:10 What tweaks tend to change campaign performance?  24:10 A last outreach tip of something not yet covered  #LinkBuilding #EmailOutreach #OutreachCampaigns
2021-08-18
30 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO For Paginations: How to Optimize your Paginated URLs for Search
Learn how to optimize your paginations for search in this episode about SEO for Paginations, with the amazing SEO specialists Orit Mutznik and Patrick Stox, covering:   1:38 Top SEO Scenarios Showing the Importance of Paginations 3:38 Top SEO for Paginations Errors You've seen  9:47 Guidelines to Follow when Optimizing Paginations 17:18 What do you do to troubleshoot Paginations and identify opportunities 21:40 A last SEO Tip for Optimizing Paginations   #SEOforPaginations #PaginationsOptimization #TechSEO
2021-07-26
26 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Become a Successful Independent or Freelance SEO Consultant
How to become a successful independent or freelance SEO Consultant? In this episode of Crawling Mondays I interview Silvia Martin and Brodie Clark who have become freelance SEOs in the last couple of years and we go through the main aspects: 01:26 When is the right time to become an independent SEO? 06:26 What are the Pros and Cons of being an independent SEO? 17:00 Top Steps to become a Successful independent SEO?  22:50 Resources you've found useful in your independent SEO journey  28:30 A last tip when becoming an Independent SEO Consultant  #freelanceseo #independentseo #seoconsultant
2021-07-01
32 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Succeed as an In-House Enterprise Level SEO
What does it take to succeed as an in-house Enterprise SEO? How different it is from working at an agency or small company? I'll go through the main aspects to take into consideration with Laura Lippay (SEO Director at Comcast) and Martin MacDonald (Founder at MOG Media):   01:20 What characteristics differentiate doing SEO at a big company?  06:04 What are the Pros and Cons of being an Enterprise SEO? 15:39 Do's and Dont's to Excel as an Enterprise SEO 22:58 How do you work with SEO Tools at an Enterprise Level?  #EnterpriseSEO #InHouseSEO #SEO
2021-06-07
29 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
From SEO to CEO: How to become a successful SEO or Digital Marketing Agency Founder and CEO
How to grow from being an SEO to a CEO of your own agency? In this episode of Crawling Mondays I interview Lisa Paasche and Bastian Grimm who share how they started a SEOs and established successful SEO and digital marketing agencies: 01:22 How did you make the switch to become an entrepreneur 07:20 Did you have any business background?  08:31 What would be the one thing that you would change?  18:31 What are your tips to be a successful CEO?  26:02 How do you hire specialists to whom you can delegate to? 30:26 How do you scale in a sustainable way?   #SEO #SEOEntre...
2021-05-20
35 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Project Management for Freelance SEO Consultants
How to effectively manage SEO processes when you're a freelance or independent SEO consultant? In this edition of Crawling Mondays I go through the main aspects with Nick Wilsdon and Jo Turnbull:   01:38​ How different and important is project management as a freelance consultant? 06:23​ How to allocate time and resources for Projects?  12:18​ What are the top Do's and Dont's when managing SEO processes?  23:53​ What are the most useful SEO Project Management Tools you use?  28:20​ A last Project Management Tip  #SEO​ #SEOProjectManagement​ #SEOManagement
2021-05-06
32 min
WTSPodcast
The One Where We Discuss Learning SEO With Aleyda Solis
In this week's episode, Aleyda Solis, international SEO consultant, speaker and author, discusses all things learning SEO. We also find out what inspires Aleyda and what empowers her to be the brilliant women she is today.Where to find AleydaWebsite: https://www.aleydasolis.com/en/Twitter: https://twitter.com/aleydaLearningSEO: https://learningseo.io/---Episode Transcript:Sarah: Hello and a very warm welcome to the women in tech SEO podcast, where your hosts myself, Sarah McDowell podcaster and SEO content executive at Holland...
2021-04-27
39 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Automation: What Can Be Automated in SEO? Status, Trends, Scenarios & Tools!
What can be automated in SEO? In this edition I go through the SEO automation status, evolution, trends and tools with Ruth Everett and Andrea Volpini:   00:43​ A tribute to Hamlet Batista 05:45​ What are the opportunities of SEO Automation in 2021?  10:54​ What are the best and worst scenarios to automate?  13:43​ What can be automated within the SEO process?  23:46​ What are the steps to start automating SEO tasks? 31:18​ A Last SEO Automation Tip  #SEOautomation​ #AutomateSEO​ #SEO
2021-04-20
34 min
CRO.CAFE Español
Tráfico sĂ, pero tráfico Ăştil, con Aleyda Solis
Hablamos con Aleyda Solis sobre la importancia de que las estrategias de captación de tráfico no se centren solo en el volumen, sino en la calidad transaccional del tráfico, con foco principal en el SEO, dado que suele ser el medio más empleado para las estrategias a medio y largo plazo. Guest: Aleyda Solis URL: https://es.cro.cafe/invitados/aleyda-solis
2021-04-14
1h 17
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Content Ideation in Content Marketing & Link Building Campaigns
How can you consistently create catchy, attractive, useful content that everybody will want to link? Shannon McGuirk from Aira and Mark Johnstone from Content Hubble tell us how:   01:22​ Where does content ideation sits within the content marketing process? 05:42​ What are the building blocks of the content ideation process? 17:30​ How do you align ideas with the business purpose?  23:28​ Which are the most common errors?  29:37​ What are the best content pieces you've recently seen and why? #ContentIdeation​ #ContentCreativity​ #ContentMarketing
2021-03-22
37 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO Project Management for Agencies: How to Successfully Manage an SEO Process as an Agency
How to effectively manage SEO process as an agency? In this episode I go through the core aspects to keep into consideration with Miracle Inameti-Archibong from Erudite and Mark Williams-Cook from Candour:   01:38 How do you manage SEO Processes as Agencies with Clients?  05:45 How to integrate account management roles that handle the project with clients?  09:10 What are the top do's and dont's when managing SEO processes?  20:00 What tools do you use to manage SEO processes?  28:00 A last SEO Project Management Tip  #seo #seoprojectmanagement #seomanagement
2021-03-01
33 min
Azeem Digital Asks - The All-Round Digital Marketing Podcast
29 - Aleyda Solis on remote working, and growing an email subscriber list
The fantastic Aleyda Solis joins me on the show this week. She's an International SEO Consultant, Speaker & Author, and the brains behind one of the best newsletters in the industry - SEOFOMO. She joins me to discuss remote working, and how she grew her email list. This episode was recorded shortly after the sad news that the industry had lost one of the most cared for, and helpful people there was - Hamlet Batista. Both myself and Aleyda spend some time discussing the impact that he had on us, and the industry - and discuss supporting his f...
2021-02-17
58 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Strategical Content Optimization in an SEO Process
How to optimize your content from a strategic stand point within an SEO process? I cover it in this edition of Crawling Mondays with John Henry Scherck from Growth Plays and Suganthan Mohanadasan from Snippet Digital:   01:05 What are the most common content mistakes in an SEO process 12:48 Which are the building blocks for successful search optimized content 20:00 Aligning content optimization with demand generation 22:38 What are your favorite content optimization tools?  29:20 A heads-up on over-relying on content optimization tools metrics 34:50 A last content optimization tip  #ContentOptimization #ContentStrategy #SEO
2021-02-09
39 min
Un billete a Chattanooga
Episodio 89: SEO con Aleyda SolĂs
Entrevista a la SEO referente mundial, Aleyda Solis. Actualidad del sector SEO, negocios digitales, trabajo en remoto y su newsletter SEOFOMO El episodio Episodio 89: SEO con Aleyda SolĂs es un podcast de Un billete a Chattanooga.
2021-01-25
1h 24
Marketing Speak
273. Google’s and YouTube's Ever-changing Algorithms with Aleyda Solis
A great way to start 2021 is to make sure your website is equipped with all the right SEO tools and strategies to improve your rankings. In today's interview, Aleyda Solis joins me as we discuss pruning your website of low-quality content, expanding your presence by creating Google Actions, optimizing your videos on YouTube for better search performance, and more. Aleyda is an International SEO Consultant and founder of Orainti -a highly specialized boutique SEO consultancy. She's also a blogger, speaker, and author. So whether you're an entrepreneur or running a website, this episode is full of smart strategies that c...
2021-01-13
48 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to do Local SEO Today: Top Do's and Dont's, Tools, and Guide to Grow
In this Local SEO Edition of Crawling Mondays I invite Local SEO specialists Greg Gifford (https://twitter.com/greggifford) and Carrie Hill (https://twitter.com/carriehill) to go through the main aspects of doing a successful Local SEO process nowadays:   1:06 Most important areas to optimize in Local SEO  04:30 Top Recommendations to get Positive Reviews 07:48 Favorite Local SEO Tools 11:44 Most Common Issues of Local SEO Clients 15:24 Top Link Building Mistakes of Local Businesses and How to do it well 20:14 How do you measure your Local SEO efforts  25:00 What's the status of Spam in Local Search  30:25 Last Top Local SEO Tips Â
2021-01-11
34 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Set A Winning SEO Strategy: Concepts, Steps, Do's & Dont's and Mistakes to Avoid
In this edition of Crawling Mondays we cover the main aspects and issues when setting a winning SEO Strategy with Kevin Indig (Previous VP of SEO at G2 and now SEO director at Shopify) and James Brockbank, MD at Digitaloft, with whom we go through the following topics:   1:20 Common mistakes when setting an SEO strategy  06:56 Steps to set a winning SEO strategy  16:05 Best and Worst SEO Strategies you've seen  31:27 A last tip for SEO struggling to set an SEO strategy  #seostrategy #seoguide #seo
2020-12-16
36 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Keyword Research for SEO in 2020: Guide, Steps, Tips, Tools, Mistakes and more!
How to develop an effective keyword research? Nick Eubanks and Judith Lewis join me in this Crawling Mondays edition to cover:   1:10 The most common mistakes in a keyword research process 9:32 Main steps for a successful keyword research  14:36 Keyword research tools to use and dealing with data inconsistencies 26:36 Overlooked keyword research tips
2020-11-23
37 min
Conexiones desde el BĂşnker
En remoto se vive mejor con Aleyda Solis
Esta vez hemos hablado con una auténtica VIP del SEO, se trata de Aleyda Solis, consultora SEO internacional.Nos ha dado por preguntarle sobre el trabajo en remoto, sobre momentos poco cómodos en su experiencia como SEO y como los resolvió.Que eso de codearse con gente que conoce los entresijos auténticos del buscador por antonomasia y como no, como se siente ahora que descansa un poco más y que no esta por el mundo de conferencia en conferencia y de evento en evento.A escuchar el podcast y a sor...
2020-11-16
1h 02
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
YouTube SEO: Video Optimization Tips & Advice for YouTube
How to optimize your videos for Youtube? Learn about YouTube SEO in this episode with Brian Dean (@Backlinko) and Itamar Blauer (@itamarblauer) covering:  00:47 What are the main areas/factors to optimize to rank better in YouTube? 04:51 What's the importance of search as a traffic drive in YouTube 09:00 How to optimize your videos retention and engagement?  13:53 Which are your favorite video optimization tools?  16:42 Video content vs. production quality  19:57 SEO Tools that you can leverage for YouTube 21:40 A last, usually overlooked Video SEO Tip    #YouTubeSEO #VideoSEO #SEOGuide
2020-11-10
26 min
Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Episode 44: International SEO for Replatforming Projects with Aleyda Solis
In our 44th episode, James and Paul are joined by world-renowned international SEO expert, Aleyda Solis. Aleyda answers questions on a host of topics, including localisation strategies for ecommerce, hreflang best practices for ecommerce, handling ecommerce edge cases with hreflang, different approaches to GEO-IP redirects and much more.
2020-10-28
54 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO for News Publications or Media Websites
How to do SEO for news websites? I asked John Shehata from Condé Naste and Barry Adams from Polemic Digital who have years of experience doing SEO for news publications!  01:19 What's different when you do SEO for a news Website?  09:29 Will publications move on from AMP once it's not a requirement?  15:33 What's the workflow to crawl, index and monitor results fast for news sites?  25:58 How you optimize for Google Discover  33:53 A last news SEO tip  #SEOforNews #newsseo #seoguide
2020-10-26
40 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Link Building & Outreach in an SEO Process: Common Mistakes & Tips for Success
Learn how to avoid the most common link building and outreach success! In this Crawling Mondays episode I interview experienced link builders, Carrie Rose (from Rise at Seven) and Gisele Navarro (from Neomam Studios) covering:   02:10 What does a link building process look like in 2020?  08:03 What are the top misunderstanding that you see in Link Building?  15:02 What are the most common errors that break link building processes?  22:45 What are the key for success of an outreach process?  34:22 A last link building tip   #linkbuilding #seo #backlinks
2020-10-05
41 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Edge SEO: Implementing Technical SEO Changes via CDN - How does it work and when to use it
This special edition of Crawling Mondays covers Edge SEO ( Implementing Technical SEO Changes via CDN), what it is, how it works, when to use it and more with Hamlet Batista (RankSense) and Dan Taylor (SALT):   0:44 How did you started with Edge SEO & What are its main advantages 07:19 Which are the best scenarios for Edge SEO & How do you Tackle Disadvantages 12:15 Which are not good scenarios for Edge SEO?  16:15 A last recommendation about Edge SEO?  #EdgeSEO #TechnicalSEO #SEO
2020-09-17
21 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Confidence & Resilience for Search Marketers
How can search marketers avoid suffering from confidence and resilience issues? In this special edition I interview Kirsty Hulse and Hannah Butcher who are coaches and have been or are SEOs too to cover: Â Â 01:05 Do Search Marketers suffer from more confidence and resilience issues? Â 04:39 Which are those issues you see SEOs suffer the most from and tips to avoid them? Â 14:54 Advice to SEOs who would like to start speaking but are afraid to do it so? Â 24:18 A last confidence tip for search marketers? Â Â #coaching #confidence #resilience
2020-08-31
31 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO & Web Speed - How to Optimize Your Web Performance
How to optimize your website speed? In this episode with Jamie Alberico and Dave Smart we go through the main Web Speed & SEO areas:   00:45 What the most common Web Speed Issues? 04:30 What are your top recommendations to improve Web speed?  07:50 What are good Web speed metrics to have as a reference?  12:00 What to expect from Core Web Vitals?  13:45 What tools do you use when doing Web Speed Analysis?  17:21 A last Web Speed tip to the audience?  Remember, like the video if you enjoyed it, and subscribe to the channel :)   #WebSpeed #SEO #WebPerformance
2020-08-18
20 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
How to Develop Successful SEO Audits: Avoiding Top Issues & Challenges
Learn how to make your SEO audits successful in this edition of Crawling Mondays with Stephen Kenwright (Founder and Director at Rise at Seven) and Chris Green (Head of Marketing Innovation at Footprint Digital), in which we cover:   01:22 Which are the main challenges and Issues with SEO Audits? 05:55 How have you tackled the most important SEO challenges? 11:38 What are the keys to get your SEO audits implemented? 18:25 How do you see the automation of SEO audits?  22:46 Last Tips to make SEO audits successful?   If you liked the video, remember to like it and subscribe to the channel 🙌  #SEOau...
2020-08-09
26 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO for Web Migrations - Most Common Issues and Top Tips & Tools to Fix Them
What are the main SEO challenges when doing Web Migrations? In this episode I invite Arsen Rabinovich from Top Hat SEO and Bartosz GĂłralewicz from Onely to go through them: Â Â 00:41 Which are the most common SEO issues happening during Web migrations? Â 03:51 What are the top configurations you prioritize to validate? Â 08:21 What are the craziest Web migrations you've worked at? Â 12:07 What are the top tools you use for Web migrations? Â 16:25 What tools you find useful but usually overlooked? #WebMigrations #SEOforWebMigrations #SEOTips
2020-07-26
23 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Structured Data and Entity Search Optimization
How to use structured data to optimize your Website connected search entities and maximize its search visibility? Learn in this interview with Izzi Smith from Ryte and Jason Barnard from Kalicube and The Brand SERP Guy.  00:27 Why Structured Data & Entity Search Optimization is so important?  03:37 What are the fundamental steps for entity optimization?  09:00 What are the structured data or entity search tools that you love? 15:00 What's your last structured data or entity search tip?   #structureddata #entitysearch #seotips
2020-07-13
20 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Agency vs. In-House SEO: Differences, Advantages, and tips to succeed in each case
Learn about the main differences, advantages and disadvantages of agency vs. in-house SEO, with Areej AbuAli, SEO Manager at Zoopla and Gerry White, SEO Director at Rise at Seven:   1:42 - What are the main differences when doing SEO at agencies vs. in-house at companies? 3:07 - What are the advantages and disadvantages of being an SEO at an agency and in-house? 7:06 - Have you enjoyed more your in-houses or agencies side SEO positions experiences? 9:38 - In which scenario would you advice to hire an agency and in which an in-house SEO? 16:2...
2020-06-21
22 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
SEO for SaaS (Software as a Service) Companies
How to do SEO for SaaS (Software as a Service) Websites? Learn in this interview with Matthew Howells-Barby from Hubspot and Jackie Chu from Uber:   0:40 What are the differences that can be found when doing an SEO process for Saas (Software as a Service) Companies? 3:21 What are the tactics that you’ve found to be particularly useful in SaaS SEO processes, especially with content? 10:18 What are the top actions you prioritize in your SaaS SEO process? 13:12 What are the non-traditional search efforts that pay off in SaaS?  #SEOforSAAS #SAASSEO #SEOtips
2020-06-09
18 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
E-Commerce SEO: Top Tips for Success, Common Mistakes, Best & Worst Web Platforms, and more!
How to do SEO for an E-Commerce Website? Learn in today's episode: Â Â 0:36 What are the biggest differences of an E-commerce SEO process vs. the one of other types of sites? Â 4:38 What's the No. 1 mistake in Ecommerce SEO processes? Â 10:17 What are the initial most important steps that you'll take when doing an Ecommerce SEO audit? Â 16:12 What's the best and worst e-commerce platform that you've had to work with? Â 20:51 What's something usually overlooked in e-commerce SEO that you would like to share? Â Â Learn with two amazing special guests Kristina Azarenko...
2020-05-19
26 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
What's Google's #EAT and How to Optimize Your E-A-T in SEO
Learn the fundamentals about Google's E-A-T: Expertise Authoritativeness and Trustworthiness, what it is, how it works and how to optimize it, featuring SEO guests Marie Haynes (Marie Haynes Consulting) and Lily Ray (Path Interactive):  1:38 - What is Google's EAT and why should you care about EAT? 4:30 - Why is E-A-T a controversial topic? 8:12 - What specific actions we can do to improve our EAT? 15:25 - Which are the most common EAT issues? 18:45 - Are there any specific tools that you use to help when assessing EAT? 23:10 - What E...
2020-05-15
28 min
TOPSEO
🥇AuditorÍa SEO con Aleyda Solis
ÂżCĂłmo hacer una AuditorĂa SEO? Aleyda Solis es un de las más reconocidas consultoras SEO a nivel mundial, conversamos con ella sobre cĂłmo realizar una auditoria SEO profesional y cĂłmo orientarla a resultados.SuscrĂbete a nuestro canal de Youtube:https://youtube.com/c/topseo
2020-05-08
52 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Most Common International SEO Issues & How to Fix Them
Learn about the most common International SEO Issues & How to Fix them in this conversation with Nitin Machanda, Global Head of SEO at Omio, David Iwanow Global Search & Traffic Manager at Danone, Gianluca Fiorelli, International SEO Consultant:    01:10 What's the top 1 mistake that you see happening in International SEO? 04:32 Which are the top technical related issues that you find in international SEO processes? 12:26 How to select the best international Web structure for your site? 19:29 What's the most cost-effective localization process?  #internationalseo #hreflang #globalseo
2020-04-26
29 min
Crawling Mondays by Aleyda - SEO News, Tips and Interviews
Coronavirus and SEO: Its Impact in traffic and business, and the actions to Take as an SEO Specialist
Learn about the impact of Coronavirus (COVID-19) in the organic search traffic across many industries and countries, what you can do as an SEO specialist, and the good and bad we've seen in company reactions, in this conversation with Nitin Machanda, Global Head of SEO at Omio, David Iwanow Global Search & Traffic Manager at Danone, Gianluca Fiorelli, International SEO Consultant:   1:40 What's the impact of Coronavirus for SEO 9:29 What are the positive and negative actions that companies have taken 22:31 What can we expect in the future & last tips for SEO businesses  If you l...
2020-04-09
27 min
The Page 2 Podcast: An SEO Podcast
#43: Aleyda Solis
In this episode, we chat with Aleyda Solis, International SEO consultant, speaker, author, as well as Founder of Orainti & Remoters.net.We discuss how she studied as a system engineer in Nicaragua and got her Masters in E-Commerce from the University of Salamanca in Spain, how her studies led her to become a web designer which eventually led her to SEO, going from agency to in-house to becoming an independent consultant, founding and managing her businesses, building her personal brand, public speaking, keeping up with her hectic schedule, why she loves travel (and food), and so much m...
2020-03-02
00 min
Search with Candour - SEO podcast
Episode 46: SEO audits deep dive with Aleyda Solis
What's in this episode? In this episode, you will hear a SearchNorwich recording of Aleyda Solis giving her talk "How to develop actionable and impactful SEO audits". Aleyda shares her vast experience of developing a process with SEO audits that can achieve real buy-in and deliver business change. You can watch the full video the talk and see his slides at https://search.withcandour.co.uk and learn more about SearchNorwich at https://searchnorwich.org
2020-02-03
44 min
Search with Candour - SEO podcast
Episode 44: Effective SEO site audits with Aleyda Solis
What's in this episode? Mark Williams-Cook will be talking to SEO consultant, author and speaker, Aleyda Solis about what it takes to make a truly effective SEO site audit that delivers outcomes instead of reports. We'll dive into the importance of technical, content and links within audits, their context to the business and how to get that all-important client buy-in. You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk
2020-01-20
50 min
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
SEO Audits that Maximize Growth with Aleyda Solis
Getting great SEO results means making sure your audits are strategic, understandable, and actionable! With more than a decade of international SEO consulting under her belt, Aleyda Solis, Founder of Orainti, has learned just how important it is to maximize the growth from SEO audits. Tune in to episode 322 to get EDGEucated from the best of the best, Aleyda! Key discussion points from the show: Aleyda Solis's presentation on SEO Audits that Maximize Growth from SMXL19: https://www.slideshare.net/aleydasolis/seo-audits-that-maximize-growth-smxl19 SEO tools for crawling, link popularity, and rankings How the SEO audit focus will...
2019-11-12
54 min
Search Engine Journal Show
Aleyda Solis on International SEO & How to Be Super Productive While Traveling - Ep. 167
Aleyda Solis shares her secret to staying productive despite her hectic traveling and speaking schedule. The post Aleyda Solis on International SEO & How to Be Super Productive While Traveling [PODCAST] appeared first on Search Engine Journal.
2019-10-10
30 min
Cantineoqueteveo Madrid
Aleyda Solis. Consultora SEO España
BiografĂa de Aleyda Solis, Consultora SEO de España. Más info sobre Aleyda Solis en https://cantineoqueteveomadrid.online/posicionamiento-web-seo/seos/aleyda-solis/
2019-04-29
05 min
Search Engine Journal Show
International SEO Considerations with Aleyda Solis - Ep. 148
Learn how you should approach international SEO and the top considerations when internationalizing your website. The post International SEO Considerations with Aleyda Solis [PODCAST] appeared first on Search Engine Journal.
2018-12-13
44 min
The Internet Marketing Podcast
The Latest in Mobile, International & Technical SEO: Interview with Aleyda Solis
On this week's episode of the Internet Marketing Podcast Andy is joined by Aleyda Solis, International SEO consultant & Founder at Orainti to talk about Mobile SEO, International SEO and the latest on the importance of Technical SEO. On the show you'll learn about: What's been happening in Mobile SEO over the last few yearsWhat the Mobile First Index is, how it works and the impact it has on searchThe most common mistake businesses make when it comes to mobileAccelerated Mobile Pages (AMP) - why it's important to configure it properly, make sure pages are...
2018-11-08
34 min
The SiteVisibility Internet Marketing Podcast
The Latest in Mobile, International & Technical SEO: Interview with Aleyda Solis
On this week's episode of the Internet Marketing Podcast Andy is joined by Aleyda Solis, International SEO consultant & Founder at Orainti to talk about Mobile SEO, International SEO and the latest on the importance of Technical SEO. On the show you'll learn about: - What's been happening in Mobile SEO over the last few years - What the Mobile First Index is, how it works and the impact it has on search - The most common mistake businesses make when it comes to mobile - Accelerated Mobile Pages (AMP) - why it's important to configure it properly...
2018-11-08
34 min
Internet Marketing: Insider Tips and Advice for Online Marketing
The Latest in Mobile, International & Technical SEO: Interview with Aleyda Solis
On this week's episode of the Internet Marketing Podcast Andy is joined by Aleyda Solis, International SEO consultant & Founder at Orainti to talk about Mobile SEO, International SEO and the latest on the importance of Technical SEO. On the show you'll learn about: - What's been happening in Mobile SEO over the last few years - What the Mobile First Index is, how it works and the impact it has on search - The most common mistake businesses make when it comes to mobile - Accelerated Mobile Pages (AMP) - why it's important to configure it properly...
2018-11-08
34 min
Internet Marketing: Insider Tips and Advice for Online Marketing
The Latest in Mobile, International & Technical SEO: Interview with Aleyda Solis
On this week's episode of the Internet Marketing Podcast Andy is joined by Aleyda Solis, International SEO consultant & Founder at Orainti to talk about Mobile SEO, International SEO and the latest on the importance of Technical SEO. On the show you'll learn about: What's been happening in Mobile SEO over the last few yearsWhat the Mobile First Index is, how it works and the impact it has on searchThe most common mistake businesses make when it comes to mobileAccelerated Mobile Pages (AMP) - why it's important to configure it...
2018-11-08
34 min
MozPod
SEO Internacional, con Aleyda Solis
Aleyda Solis de Orainti regresa a MozPod y habla sobre SEO Internacional con Heidi Noonan-Mejicanos. En esta oportunidad, la charla trata sobre los retos que existen en el mundo de SEO para sitios web que se expanden a otros paĂses. Da consejos sobre cĂłmo estructurar un sitio, los beneficios de expandir, y la importancia de las caracterĂsticas del lenguaje y los modismos propios de cada paĂs.
2018-06-26
37 min
MozPod
International SEO, with Aleyda Solis
Aleyda Solis, owner of Orainti consulting, joins host Brian Childs for an insightful deep dive into International SEO. Aleyda describes how to approach International SEO as well as some of the common ways businesses get this practice wrong. We begin by defining terms and illustrating how important cultural context is when optimizing for different languages. I really enjoyed this discussion because of how multi-faceted International SEO is and some of the matter-of-fact insights Aleyda provides. You can learn more about Aleyda Solis and Orainti Consulting here: https://www.orainti.com/
2018-03-06
36 min
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
Your Guide to International SEO w/Aleyda Solis
Aleyda Solis is one of the SEO industry's top talents and we are certainly excited to have her on Edge of the Web this week. Aleyda is a well-known & experienced international SEO consultant, author, and speaker with 10+ years of experiences working with European, American, and Latin-America companies. She has been named a top digital marketing specialist by Forbes, Entrepreneur, and was recently featured in Huffington Post. In this episode, we get to ask her your questions and we deep dive into International SEO - we're giving you your guide to start in this area. All...
2017-09-12
1h 06
Experts On The Wire (An SEO Podcast!)
062: The Definitive Steps To International SEO & Multilingual SEO Success w/Aleyda Solis
International SEO is frankly one of those areas of SEO I never quite “got” out of the gate. So whenever an International SEO project would come up, I’d usually pass it along. But today I wanted to solve that for myself – and for you the listener. So if you’ve found International and even Multilingual SEO a challenge […] The post 062: The Definitive Steps To International SEO & Multilingual SEO Success w/Aleyda Solis appeared first on Evolving SEO.
2017-03-25
1h 04
Podcast Emprendedores Digitales
62: SEO. Las Claves Esenciales - Aleyda SolĂs
Esta semana volvemos con el SEO. Entrevisto a Aleyda Solis para hablar de su libro, SEO Las Claves Esenciales, que acaba de salir hace escasos dĂas al mercado. Todos estábamos muy pendientes de este lanzamiento, ya que Aleyda Solis es una referente del posicionamiento en buscadores y muy querida en el sector del marketing online. Aleyda Solis es una reconocida consultora SEO internacional, ha dado más de 60 conferencias en 17 paĂses tanto en InglĂ©s como Español. Ha sido Incluida en la lista Forbes como una de las 10 especialistas de Mar...
2016-11-28
1h 03
Search Engine Journal Show
Tackling International SEO Challenges: An Interview with Aleyda Solis
At Vegas Pubcon 2016, Brent Csutoras, the Chief Social Media Strategist at SEJ, sat down with Aleyda Solis, International SEO Consultant & Founder of Orainti, to discuss the challenges specific to international SEO. The post Tackling International SEO Challenges: An Interview with Aleyda Solis appeared first on Search Engine Journal.
2016-10-26
06 min
Marketing Speak
21. Establish an International SEO Strategy to Expand your Business with Aleyda Solis
 Aleyda Solis is an international SEO expert. She’s a consultant, keynote speaker, and a founder of Orainti. With more than 8 years of experience, she has successfully developed SEO processes targeted to the US, Europe, Asia & Latin America. EPISODE If you have been considering expanding your business, reaching an international audience could be key. International SEO processes are an optimal way reach to your foreign target market, and Aleyda Solis shares how to reach this goal by targeting multiple countries and languages by learning how to rank internationally and grow your client bas...
2016-03-16
51 min
The SiteVisibility Internet Marketing Podcast
Confession of an SEO consultant with Aleyda Solis — Internet Marketing Podcast #316
In today’s episode we talk to Aleyda Solis, an independent international SEO consultant based in Spain. She talks about her first days in SEO, how she considered starting a career ... See acast.com/privacy for privacy and opt-out information.
2015-11-12
20 min
The Internet Marketing Podcast
Confession of an SEO consultant with Aleyda Solis — Internet Marketing Podcast #316
In today’s episode we talk to Aleyda Solis, an independent international SEO consultant based in Spain. She talks about her first days in SEO, how she considered starting a career ... Hosted on Acast. See acast.com/privacy for more information.
2015-11-12
20 min
The SiteVisibility Internet Marketing Podcast
DO’S AND DON’TS IN INTERNATIONAL SEO – ALEYDA SOLIS – PODCAST EPISODE #212
In this week’s internet marketing podcast, we are presenting a talk from April’s BrightonSEO conference. Aleyda Solis, an International SEO Consultant, talks about the key do’s and don’ts when going international See acast.com/privacy for privacy and opt-out information.
2013-06-04
18 min
The Internet Marketing Podcast
DO’S AND DON’TS IN INTERNATIONAL SEO – ALEYDA SOLIS – PODCAST EPISODE #212
In this week’s internet marketing podcast, we are presenting a talk from April’s BrightonSEO conference. Aleyda Solis, an International SEO Consultant, talks about the key do’s and don’ts when going international Hosted on Acast. See acast.com/privacy for more information.
2013-06-04
17 min