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Alford Wayman

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The Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS5E1: Goal Setting For 2026Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we're discussing direction setting and goals for 2026. The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/
2026-02-0224 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS5E1: Goal Setting For 2026Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we're discussing direction setting and goals for 2026. The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/
2026-02-0224 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E15: The 12 Step Artist's Way Workshop - Telling Your Story.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss how to tell your story with your work and reconnect. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. ...
2025-11-1023 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E15: The 12 Step Artist's Way Workshop - Telling Your Story.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss how to tell your story with your work and reconnect. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. ...
2025-11-1023 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E13: The 12 Step Artist's Way Workshop - Asking for Help.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss when and how to ask for help. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. The Artist's...
2025-08-1827 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E13: The 12 Step Artist's Way Workshop - Asking for Help.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss when and how to ask for help. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. The Artist's...
2025-08-1827 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E12: Thoughts from the Artist - Bonus EpisodeWelcome back to The Pin Tool Podcast, where we delve into the craft, philosophy, and business of creating pottery that matters. I’m your host, Alford Wayman, and today, is a post from a live feed from my substack, The Pottery Dailies The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/
2025-07-0243 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E12: Thoughts from the Artist - Bonus EpisodeWelcome back to The Pin Tool Podcast, where we delve into the craft, philosophy, and business of creating pottery that matters. I’m your host, Alford Wayman, and today, is a post from a live feed from my substack, The Pottery Dailies The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Blog: https://creekroadpottery.com/blog/
2025-07-0243 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E11: The 12 Step Artist's Way Workshop - Letting Go.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss letting go of what's holding you back. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. The Artist's...
2025-06-2317 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E11: The 12 Step Artist's Way Workshop - Letting Go.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss letting go of what's holding you back. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will offer suggestions on letting go of what's holding you back. The Artist's...
2025-06-2317 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E10: The 12 Step Artist's Way Workshop - Building CommunityWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss building community with my AI bot, Project Planner Amelia. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why building commu...
2025-06-0921 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E10: The 12 Step Artist's Way Workshop - Building CommunityWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll discuss building community with my AI bot, Project Planner Amelia. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why building commu...
2025-06-0921 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E9: The 12 Step Artist's Way Workshop - Taking InventoryWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot, Project Planner, Amelia, about Taking Inventory. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why risk i...
2025-05-1124 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E9: The 12 Step Artist's Way Workshop - Taking InventoryWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot, Project Planner, Amelia, about Taking Inventory. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why risk i...
2025-05-1124 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E8: Dealing With OverwhelmWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we're discussing being overwhelmed. I don’t have it all figured out. Most days, I’m just like you, swimming through resistance, elbowing my way through the chaos, and trying to remember why I started making pots in the first place. Overwhelm doesn’t mean you’re broken. It just means you care. The hard part is deciding what to care about first. Seth Godin Books mentioned: The P...
2025-04-1414 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E8: Dealing With OverwhelmWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we're discussing being overwhelmed. I don’t have it all figured out. Most days, I’m just like you, swimming through resistance, elbowing my way through the chaos, and trying to remember why I started making pots in the first place. Overwhelm doesn’t mean you’re broken. It just means you care. The hard part is deciding what to care about first. Seth Godin Books mentioned: The P...
2025-04-1414 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E7: The 12 Step Artist's Way Workshop - Creative RisksWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about taking creative Risks. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why...
2025-03-3140 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E7: The 12 Step Artist's Way Workshop - Creative RisksWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about taking creative Risks. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you suggestions on taking creative risks and why...
2025-03-3140 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E6: The 12 Step Artist's Way Workshop - Finding Your Purpose.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about how to overcome creative blocks by believing your purpose and finding your identity. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this...
2025-03-1723 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E6: The 12 Step Artist's Way Workshop - Finding Your Purpose.Welcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today, we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about how to overcome creative blocks by believing your purpose and finding your identity. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this...
2025-03-1723 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E5: Reduction Firings & Spring Show ReviewWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. This episode explores the challenges of reduction firings, show prep, and how the Creek Road Pottery Spring Show 2025 went. Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/
2025-03-0925 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E5: Reduction Firings & Spring Show ReviewWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. This episode explores the challenges of reduction firings, show prep, and how the Creek Road Pottery Spring Show 2025 went. Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/
2025-03-0925 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E4: The 12 Step Artist's Way Workshop -Admitting WeaknessWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today; we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about how to overcome creative blocks by admitting our weaknesses. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you prac...
2025-02-1732 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E4: The 12 Step Artist's Way Workshop -Admitting WeaknessWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today; we’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner. We’ll talk with my A.I. bot Project Planner, Amelia, about how to overcome creative blocks by admitting our weaknesses. Whether you’re at the wheel, in the studio, or just reflecting on your creative journey, this episode will give you prac...
2025-02-1732 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E3: The 12 Step Artist's Way Workshop - IntroductionWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today; we’re exploring a powerful framework that blends creative recovery, mental resilience, and business strategy. If you've ever felt stuck in your art—whether creatively, emotionally, or even in the way you run your business—this episode is for you. We’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner...
2025-02-0229 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E3: The 12 Step Artist's Way Workshop - IntroductionWelcome back to The Pin Tool Podcast, where we dive deep into the craft, philosophy, and business of making pottery that matters. I’m your host, Alford Wayman, and today; we’re exploring a powerful framework that blends creative recovery, mental resilience, and business strategy. If you've ever felt stuck in your art—whether creatively, emotionally, or even in the way you run your business—this episode is for you. We’re bringing together the wisdom of the 12 Steps and The Artist’s Way —applying them directly to the life of an artist, a maker, and a business owner...
2025-02-0229 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E2: On PeopleingWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC. In this episode, I discuss with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, the topic of  "Peopleing".  Understanding people can play an essential role in creating work that matters. Connecting with others through generosity, empathy, and gratitude can be a way forward. It’s not about maximizing revenue but about creating meaningful work for a select audience that truly cares. Small hometown shows remind me why I started making pottery in the first place, and...
2025-01-1923 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E2: On PeopleingWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC. In this episode, I discuss with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, the topic of  "Peopleing".  Understanding people can play an essential role in creating work that matters. Connecting with others through generosity, empathy, and gratitude can be a way forward. It’s not about maximizing revenue but about creating meaningful work for a select audience that truly cares. Small hometown shows remind me why I started making pottery in the first place, and...
2025-01-1923 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E1: New Year PlanningWelcome to "The Pin Tool Podcast," where creativity meets organization. I’m your host, Alford Wayman of Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, on the tools that help us stay productive—planners and Google Calendar.  Whether you’re managing a pottery studio, balancing creative projects, or just trying to keep your life on track, having the right systems in place makes all the difference. Join me as we explore how these tools can help you plan your days, set priorities, and stay focused on what matters...
2025-01-0525 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS4E1: New Year PlanningWelcome to "The Pin Tool Podcast," where creativity meets organization. I’m your host, Alford Wayman of Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, on the tools that help us stay productive—planners and Google Calendar.  Whether you’re managing a pottery studio, balancing creative projects, or just trying to keep your life on track, having the right systems in place makes all the difference. Join me as we explore how these tools can help you plan your days, set priorities, and stay focused on what matters...
2025-01-0525 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E24: Holiday Trail & Show ReviewWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. This episode explores the challenges of organizing a Holiday Trail with other small businesses and how the Creek Road Pottery Christmas show went. Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Back Road Christmas Trail https://www.facebook.com/thebackroadchristmastrail
2024-12-0931 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E24: Holiday Trail & Show ReviewWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. This episode explores the challenges of organizing a Holiday Trail with other small businesses and how the Creek Road Pottery Christmas show went. Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Back Road Christmas Trail https://www.facebook.com/thebackroadchristmastrail
2024-12-0931 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E23: Pottery & PoliticsWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. In this episode, we explore the challenges of staying focused amid distractions, the importance of taking responsibility for both successes and failures, and the need for empathy and collaboration, especially in shared creative and political spaces. Whether in the pottery studio or in the larger community, it’s crucial to learn from mistakes, take ownership, and work together toward positive change. Website: https://creekroadpottery.com The Pottery Dailies: ...
2024-11-1022 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E23: Pottery & PoliticsWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. In this episode, we explore the challenges of staying focused amid distractions, the importance of taking responsibility for both successes and failures, and the need for empathy and collaboration, especially in shared creative and political spaces. Whether in the pottery studio or in the larger community, it’s crucial to learn from mistakes, take ownership, and work together toward positive change. Website: https://creekroadpottery.com The Pottery Dailies: ...
2024-11-1022 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E22: Fall Show Review 2024Welcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, we talk about my Fall show 2024, what went right, and what I may need to work on. I then read one of my posts on the Pottery Dailies. Generosity and Pricing: No One Owes You Anything https://thepotterydailies.substack.com/p/generosity-and-pricing Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Carbon Tr...
2024-10-2829 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E22: Fall Show Review 2024Welcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, we talk about my Fall show 2024, what went right, and what I may need to work on. I then read one of my posts on the Pottery Dailies. Generosity and Pricing: No One Owes You Anything https://thepotterydailies.substack.com/p/generosity-and-pricing Website: https://creekroadpottery.com The Pottery Dailies: https://creekroadpottery.com/the-pottery-dailies/ The Creek Road Pottery LLC Carbon Tr...
2024-10-2829 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E21: Why Showing Up Matters - Selling Your PotteryWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, we talk about a quiet moment of connection at a rainy Sunday market, capturing the value of showing up, even when the weather and conditions aren’t ideal. Through a chance encounter with a single customer, meaningful exchanges are often worth more than any sale, and the impact of our creative work can ripple beyond the moment. Why Showing Up Matters https://thepotterydailies.substack.com/p/why-showing-up-matters   Website:
2024-10-1431 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E21: Why Showing Up Matters - Selling Your PotteryWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, we talk about a quiet moment of connection at a rainy Sunday market, capturing the value of showing up, even when the weather and conditions aren’t ideal. Through a chance encounter with a single customer, meaningful exchanges are often worth more than any sale, and the impact of our creative work can ripple beyond the moment. Why Showing Up Matters https://thepotterydailies.substack.com/p/why-showing-up-matters   Website:
2024-10-1431 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E20: Living Stories - Creating Your PotteryWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, I’m sharing a personal reflection on life, art, and the lessons learned from my father. We’ll dive into moments of creativity, connection, and the challenges of balancing life’s difficult decisions. As you listen, think about the values and principles guiding you in tough times. How do you navigate struggles, whether in life or in your craft? The Pottery Dailies: Living Stories https://thepotterydailies.substack.com/p/living-stories   Website...
2024-09-2920 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E20: Living Stories - Creating Your PotteryWelcome to "The Pin Tool Podcast," where art and life intersect. I’m your host, Alford Wayman of Creek Road Pottery LLC. Today, I’m sharing a personal reflection on life, art, and the lessons learned from my father. We’ll dive into moments of creativity, connection, and the challenges of balancing life’s difficult decisions. As you listen, think about the values and principles guiding you in tough times. How do you navigate struggles, whether in life or in your craft? The Pottery Dailies: Living Stories https://thepotterydailies.substack.com/p/living-stories   Website...
2024-09-2920 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E19: Life & Art Balance Through Suffering - Creating Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Alford  Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, as we explore Life & Art Balance. At times, we might need to consider, or make hard decisions we might not enjoy. What type of core values and guiding principles do you have to help you make hard decisions? Have you met any type of suffering while working to achieve your goals in life or with the pots?    ...
2024-09-0332 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E19: Life & Art Balance Through Suffering - Creating Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Alford  Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, as we explore Life & Art Balance. At times, we might need to consider, or make hard decisions we might not enjoy. What type of core values and guiding principles do you have to help you make hard decisions? Have you met any type of suffering while working to achieve your goals in life or with the pots?    ...
2024-09-0332 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E18: Screenplay Structure - Marketing Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the topic of using screenplay structure as a project management and promotion tool. In the book Save The Cat by Blake Snyder, there is a great outline that Blake calls a "Beat Sheet". In this episode, we look at the Blake Snyder "Save The Cat" story structure for screen writing and apply it to our projects in...
2024-08-1830 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E18: Screenplay Structure - Marketing Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the topic of using screenplay structure as a project management and promotion tool. In the book Save The Cat by Blake Snyder, there is a great outline that Blake calls a "Beat Sheet". In this episode, we look at the Blake Snyder "Save The Cat" story structure for screen writing and apply it to our projects in...
2024-08-1830 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E17: Concepts & Themes - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into concepts & themes. Each project should have a beginning, middle and end. At each project start one should ask "Who's it for?",  "What's it for?", "What change are you trying to make?", and "What story are you trying to tell?" The episode ends with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, reading an entry from the pottery dailies. "The Pots You N...
2024-08-0430 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E17: Concepts & Themes - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into concepts & themes. Each project should have a beginning, middle and end. At each project start one should ask "Who's it for?",  "What's it for?", "What change are you trying to make?", and "What story are you trying to tell?" The episode ends with my virtual assistant, Amelia, an Artificial Intelligence Chatbot, reading an entry from the pottery dailies. "The Pots You N...
2024-08-0430 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E16: Enjoying the JourneyWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of enjoying the journey. Maybe we need to enjoy the journey and not rush and stress about getting to the destination. Sign up for my The Pottery Dailies on substack!  The Creek Road Pottery: My Pottery Journal "The Practice: Shipping Creative Work." by Seth Godin Hero on a Mission: Th...
2024-07-2227 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E16: Enjoying the JourneyWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of enjoying the journey. Maybe we need to enjoy the journey and not rush and stress about getting to the destination. Sign up for my The Pottery Dailies on substack!  The Creek Road Pottery: My Pottery Journal "The Practice: Shipping Creative Work." by Seth Godin Hero on a Mission: Th...
2024-07-2227 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E15: Cost Structures: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot. We explore how Cost Structures are crucial for crafting a successful business model in the creative industry.  Today, we're diving into Cost Structures, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or just starting out, learning to compose the right Cost Structures can transform y...
2024-07-0723 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E15: Cost Structures: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC. In this episode, I have a discussion with my virtual assistant, Amelia, an Artificial Intelligence Chatbot. We explore how Cost Structures are crucial for crafting a successful business model in the creative industry.  Today, we're diving into Cost Structures, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or just starting out, learning to compose the right Cost Structures can transform y...
2024-07-0723 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E14: Imposter SyndromeWelcome to The Pin Tool Podcast, where we shape, mold, and explore the art of pottery and the journeys of creative minds. I'm your host, Al Wayman of Creek Road Pottery LLC, and today we're diving into a topic that many of us face but seldom talk about—imposter syndrome. Whether you're a seasoned artist or just starting out, the feeling of not being 'good enough' can be a significant hurdle. In this episode, we'll uncover what imposter syndrome is, why it happens, and, most importantly, how to overcome it.  So, if you've ever doubted you...
2024-06-2333 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E14: Imposter SyndromeWelcome to The Pin Tool Podcast, where we shape, mold, and explore the art of pottery and the journeys of creative minds. I'm your host, Al Wayman of Creek Road Pottery LLC, and today we're diving into a topic that many of us face but seldom talk about—imposter syndrome. Whether you're a seasoned artist or just starting out, the feeling of not being 'good enough' can be a significant hurdle. In this episode, we'll uncover what imposter syndrome is, why it happens, and, most importantly, how to overcome it.  So, if you've ever doubted you...
2024-06-2333 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E13: Key Partnerships: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how Key Partnerships are crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Partnerships, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or just starting o...
2024-06-0928 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E13: Key Partnerships: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how Key Partnerships are crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Partnerships, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or just starting o...
2024-06-0928 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E12: Thoughts On Memorial Day & Sunk CostOnce we make the changes, we may thank our past selves for dying a death on Memorial Day, as we are so much better off on the new path we chose to take. So run, Alcestis, from that fiery pit. THE POTTERY DAILIES Alcestis Memorial Day and Sunk Cost. https://substack.com/home/post/p-145025893 Written By, Alford Wayman Artist/Owner Creek Road Pottery LLC
2024-05-2806 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E12: Thoughts On Memorial Day & Sunk CostOnce we make the changes, we may thank our past selves for dying a death on Memorial Day, as we are so much better off on the new path we chose to take. So run, Alcestis, from that fiery pit. THE POTTERY DAILIES Alcestis Memorial Day and Sunk Cost. https://substack.com/home/post/p-145025893 Written By, Alford Wayman Artist/Owner Creek Road Pottery LLC
2024-05-2806 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E11: Key Activities: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Activities is crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Activities, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or j...
2024-05-2633 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E11: Key Activities: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Activities is crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Activities, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or j...
2024-05-2633 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E10: Key Resources: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Resources is crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Resources, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or j...
2024-05-1332 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E10: Key Resources: With Chatbot Amelia - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. In this episode, Alford has a discussion with his virtual assistant, Amelia, an Artificial Intelligence Chatbot. They explore how understanding your Key Resources is crucial for crafting a successful business model in the creative industry.  Today, we're diving into Key Resources, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." Whether you're a seasoned artist or j...
2024-05-1332 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E8: Customer Relationships - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into Customer Relationships, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Customer Relationships is crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to compose the right mix of customer relationships can transform your art...
2024-04-1528 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E8: Customer Relationships - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into Customer Relationships, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Customer Relationships is crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to compose the right mix of customer relationships can transform your art...
2024-04-1528 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E7: Pottery After Work- Creating Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the idea of pottery as a vocation, as discussed in the video "Elizabeth Gilbert on Distinguishing Between Hobbies, Jobs, Careers, & Vocation | Acumen Academy" This episode will explore how understanding the four terms hobby, job, careers, and vocation is crucial for how you see yourself and your pottery while working a full-time job or having a career. Whether you're a...
2024-03-3124 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E7: Pottery After Work- Creating Your PotteryWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the idea of pottery as a vocation, as discussed in the video "Elizabeth Gilbert on Distinguishing Between Hobbies, Jobs, Careers, & Vocation | Acumen Academy" This episode will explore how understanding the four terms hobby, job, careers, and vocation is crucial for how you see yourself and your pottery while working a full-time job or having a career. Whether you're a...
2024-03-3124 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E6: Channels - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Channels, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Channels are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to compose the right mix of channels can transform your art...
2024-03-1738 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E6: Channels - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Channels, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Channels are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to compose the right mix of channels can transform your art...
2024-03-1738 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E5: Revenue Streams - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Revenue Streams, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Revenue Streams are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify your unique Revenue Streams can transform your...
2024-03-0335 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E5: Revenue Streams - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Revenue Streams, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Revenue Streams are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify your unique Revenue Streams can transform your...
2024-03-0335 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E4: Value Propositions - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Value Propositions, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Value Propositions are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify your unique Value Propositions can transform your...
2024-02-1837 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E4: Value Propositions - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Value Propositions, as outlined in the book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your Value Propositions are crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify your unique Value Propositions can transform your...
2024-02-1837 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E3: Customer Segments - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Customer Segments, as outlined in the groundbreaking book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your customer segments is crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify and cater to your unique customer...
2024-02-0431 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E3: Customer Segments - Building Your Pottery BusinessWelcome to the latest episode of "The Pin Tool Podcast," where art meets entrepreneurship. I'm your host, Al Wayman, from Creek Road Pottery LLC, guiding you through the multifaceted world of pottery and business. Today, we're diving into the concept of Customer Segments, as outlined in the groundbreaking book "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers." This episode will explore how understanding your customer segments is crucial for crafting a successful business model in the creative industry. Whether you're a seasoned artist or just starting out, learning to identify and cater to your unique customer...
2024-02-0431 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E2: The Business Model Canvas - Building Your Pottery BusinessWelcome to "The Pin Tool Podcast," hosted by Al Wayman, artist and owner of Creek Road Pottery LLC. This latest episode delves into the intricacies of the Business Model Canvas, a strategic tool essential for any artist who wants to become an entrepreneur. Join us as I try to unravel the complexities of this model, making it accessible and actionable for potters and creatives alike. Whether you're forming your business or your next mug, this episode will guide you in blending art with entrepreneurship. Let's get started! Recourses Mentioned: The Business Model Canvas:  https://w...
2024-01-2228 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E2: The Business Model Canvas - Building Your Pottery BusinessWelcome to "The Pin Tool Podcast," hosted by Al Wayman, artist and owner of Creek Road Pottery LLC. This latest episode delves into the intricacies of the Business Model Canvas, a strategic tool essential for any artist who wants to become an entrepreneur. Join us as I try to unravel the complexities of this model, making it accessible and actionable for potters and creatives alike. Whether you're forming your business or your next mug, this episode will guide you in blending art with entrepreneurship. Let's get started! Recourses Mentioned: The Business Model Canvas:  https://w...
2024-01-2228 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E1: Yearly Direction Setting - Selling Your PotteryWelcome back to The Pin Tool Podcast, the show where we dive deep into the art of thriving in our personal and professional lives. I'm Al Wayman of Creek Road Pottery LLC, and in today's special episode, we're setting the stage for the year ahead. As we stand at the threshold of a new year, it's the perfect time to reflect, recalibrate, and set meaningful goals. Whether you're a long-time listener or joining us for the first time, this episode is designed to inspire and guide you through the process of creating a vision for your year. ...
2024-01-0827 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS3E1: Yearly Direction Setting - Selling Your PotteryWelcome back to The Pin Tool Podcast, the show where we dive deep into the art of thriving in our personal and professional lives. I'm Al Wayman of Creek Road Pottery LLC, and in today's special episode, we're setting the stage for the year ahead. As we stand at the threshold of a new year, it's the perfect time to reflect, recalibrate, and set meaningful goals. Whether you're a long-time listener or joining us for the first time, this episode is designed to inspire and guide you through the process of creating a vision for your year. ...
2024-01-0827 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E10: Thoughts On Design & Function: Creating Your PotteryIn today's world, we do not need to wait to be picked due to social media and the internet. We can pick ourselves. Many of the standards that were once used by gatekeepers to define what a good pot was may no longer be relevant. Or are they? Design, function, and elements on a form, when used intentionally, can add interest and help communicate what you might be trying to say to the world. Can we use fate, luck, chance, or happy little mistakes as a good way to make art? Or is it an excuse for poor skills...
2023-09-2833 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E10: Thoughts On Design & Function: Creating Your PotteryIn today's world, we do not need to wait to be picked due to social media and the internet. We can pick ourselves. Many of the standards that were once used by gatekeepers to define what a good pot was may no longer be relevant. Or are they? Design, function, and elements on a form, when used intentionally, can add interest and help communicate what you might be trying to say to the world. Can we use fate, luck, chance, or happy little mistakes as a good way to make art? Or is it an excuse for poor skills...
2023-09-2833 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E9: Manually Fire Your Pots - Firing Your PotteryMany people leave it up to luck, fate, or "Kiln gods" when firing out work.  But once you get to know your kiln, you can use it to add a whole new layer of interest to your work by how you choose to fire it. Even when electric firing, using different firing schedules, holds, cooling techniques, and much more can make your pots more exciting to create and enjoy. So be brave, put some shelf cones in your kilns, and try a few things.  I talk slowly in the podcast to explain things clearly, but I might have done a...
2023-09-0239 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E9: Manually Fire Your Pots - Firing Your PotteryMany people leave it up to luck, fate, or "Kiln gods" when firing out work.  But once you get to know your kiln, you can use it to add a whole new layer of interest to your work by how you choose to fire it. Even when electric firing, using different firing schedules, holds, cooling techniques, and much more can make your pots more exciting to create and enjoy. So be brave, put some shelf cones in your kilns, and try a few things.  I talk slowly in the podcast to explain things clearly, but I might have done a...
2023-09-0239 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E5: Appeasing The Kiln Gods- Firing Your PotteryIn this episode, I talk about kiln deities and their role in firing out work and the influences they have over the process.  Thanks so much to The Potscast - all about Pottery Being Brave for the wonderful interview on her podcast. We had a nice chat about my background and ideas about pottery and firing.  You can find the episode here: The Potscast with… Al Wayman Also, here in the link to my new Facebook Business Page
2023-05-2831 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E5: Appeasing The Kiln Gods- Firing Your PotteryIn this episode, I talk about kiln deities and their role in firing out work and the influences they have over the process.  Thanks so much to The Potscast - all about Pottery Being Brave for the wonderful interview on her podcast. We had a nice chat about my background and ideas about pottery and firing.  You can find the episode here: The Potscast with… Al Wayman Also, here in the link to my new Facebook Business Page
2023-05-2831 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E4: Is It Time To Quit? - Creating Your PotteryOverall, it was a fair and foul month, but like some say, “Done is better than perfect, and perfect is never perfect but only better “. Many times, you just need to keep showing up for yourself and others. Losing a whole buying community will take a while to walk off, but I had already started diversifying last year and so only lost about 1/3 of my revenue. I’m a big community guy, and my peeps were so much fun. I do hope to rebuild in some way on a platform that is more supportive, maybe. May I never...
2023-04-3028 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E3: Collecting and Sprouting Seeds of Ideas - Creating Your PotteryIn this episode, we talk about idea generation; collecting, and the germination of creative seeds using the book "The Creative Act: A Way Of Being." by Rick Rubin   Many times we might stall when we run out of ideas creatively.  That's why it's important to collect many seeds and store them to plant later.  Seeds will not grow if you never water them or if you're too overbearing.  How do you collect creative seeds? Email me and let me know at creekroadpottery@gmail.com Al Wayman  owner / artist Creek Road Pottery LLC
2023-03-2920 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E3: Collecting and Sprouting Seeds of Ideas - Creating Your PotteryIn this episode, we talk about idea generation; collecting, and the germination of creative seeds using the book "The Creative Act: A Way Of Being." by Rick Rubin   Many times we might stall when we run out of ideas creatively.  That's why it's important to collect many seeds and store them to plant later.  Seeds will not grow if you never water them or if you're too overbearing.  How do you collect creative seeds? Email me and let me know at creekroadpottery@gmail.com Al Wayman  owner / artist Creek Road Pottery LLC
2023-03-2920 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E2: Adapting Artificial Intelligence To Your Art- Creating Your PotteryIn this episode, we talk about a few ways you could use Artificial Intelligence as a creation tool.  With the rise of ChatGPT in search and the controversy and questions around AI-generated art, is it even possible to use it as a tool in creating our work?  Feel free to let me know by commenting!  Books Mentioned The Creative Act: A Way of Being. By Rick Rubin Book of the Farm. By Henry Stephens Surface Decoration for Ceramics. By Claire Ireland Al Wayman is the artist and owner of Cre...
2023-03-0228 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E2: Adapting Artificial Intelligence To Your Art- Creating Your PotteryIn this episode, we talk about a few ways you could use Artificial Intelligence as a creation tool.  With the rise of ChatGPT in search and the controversy and questions around AI-generated art, is it even possible to use it as a tool in creating our work?  Feel free to let me know by commenting!  Books Mentioned The Creative Act: A Way of Being. By Rick Rubin Book of the Farm. By Henry Stephens Surface Decoration for Ceramics. By Claire Ireland Al Wayman is the artist and owner of Cre...
2023-03-0228 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS2E1: Ways to Avoid Existential Vacuum & Depression - Making Your PotteryIn this episode, I go over a few steps you can take to manage seasonal depression maybe and avoid an existential vacuum. We discuss Victor Frankel's ideas about Existential Vacuum in his book Man's Search For Meaning.  I also cover the idea of the Hero's Journey with ideas from Joseph Campbell's  Hero with a Thousand Faces.  Life is far to short not to plan a journey.  Also, the business philosopher Seth Godin, in his blog, suggests we should not get distracted by the event and miss the importance of the journey.  What do you have plann...
2023-01-1424 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E12: Tips For Managing Custom Orders- Selling Your PotteryMany times, makers prefer to avoid taking custom orders out of fear. In this episode, I talk about a few tips that can be done to manage custom orders better and make the experience and customer interaction more enjoyable.  I hope everyone has a wonderful holiday season, and may the new year bring you new projects and adventures! Feel free to leave a comment if you find these episodes helpful! The book mentioned that I am reading:  Sell or Be Sold: How to Get Your Way in Business and Life Visit my website fo...
2022-12-2427 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E11: My Experience In A Direct Marketing Environment- Marketing Your PotteryI had a situation where I needed to have pots at three different places on the same weekend.  In one show,  all direct marketing was required to sell, as very few, it seemed, came to buy pots. I felt out of place outside my Story base/ Permission base comfort zone.  I was able to meet my goal of selling one pot.  But in a direct marketing environment, I had to work harder for it.  You may get a chuckle out of this episode, as many of you who sell in shows may only do direct marketing.  Which do you prefer...
2022-11-2932 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E10: Using A Treadle Wheel - Making Your PotteryI made the trip from Laceyville, Pennsylvania to the beautiful upstate New York though the farm land with my father to pick up an old time treadle wheel. I found the treadle wheel on Facebook marketplace for a great price. I always wanted to try one, and having one would make my pottery off grid. It was a stand-up treadle wheel that was rather large and heavy, with a one-hundred and twenty-five pound fly wheel. Books Mentioned: A Potter's Book by Bernard Leach Warren Mackenzie: An American Potter by David Lewis
2022-09-2929 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E9: Tips For Holiday Show Prep - Selling Your PotteryThings can get real busy, so this year I decided to start early to make things easier on myself.  Here are a few things I plan to try while I am making work for the holiday season.  #creekroadpottery #pottery #ceramics #handmade #smallbusiness
2022-08-1624 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E8: Tips For Cutting Cost - Selling Your PotteryDue to high inflation, selling work may be a bit challenging.  In this episode, I offer some tips on cutting cost and a few ideas on how you might generate revenue to survive the hard times.  You may need to be brave and try new things.  For me personally, I  do not wish to raise prices, but I am looking for ways to cut costs in my process while still maintaining quality.  Hand mixing glazes from a base recipe, learning to single fire, moving towards giving classes, and diversifying selling platforms are some ways I discuss here to we...
2022-07-2526 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E7: Showing Up As A Professional -Marketing Your PotteryWhen you hire a plumber to stop over and fix a leaky pipe, you need them to show up and try to do their best work, or at least meet your expectations in doing the work.  As potters and artists, we may need to practice in showing up in very much the same way.  Allowing the customer to have a positive experience with you can be good for sales, lead to more work, and even on days when you might not feel all that happy about what you do.  I have found if difficult at times in lea...
2022-06-1518 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E6: What Your Work Encompasses - Marketing Your PotteryWhile on vacation from the pottery last week, I realized my body of work may encompass more than simply making the art, marketing, and selling.  Here, I discuss seven things your work may encompass in your life that you may not even realize.  If you take time to observe, read, network, rest, think, tell your story, and communicate without beating yourself up you could create better work.  Many things influence the art we create, and those influences show up in the work though our hands. 
2022-06-0516 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E5: Analyzing Art Shows - Marketing Your PotteryThere are many things to look at when doing prep work and participating in a show to sell your art work.  Analyzing opportunity cost, having the right product for the right buyers, and doing follow up is all very important. In this podcast I talk about the ways I think about shows and I hope you find the tips somewhat useful.    #creekroadpottery #pottery #marketing #ceramics #customerdevelopment #permissionmarketing
2022-05-2420 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E4: Ways We Stall Out Of Fear - Shipping Your PotteryIn this episode, we discuss 45 ways we might stall our work from being put into the world due to fear.  Using Seth Godin's book, "The Practice: Shipping Creative Work." We discuss the many ways creators use to stall.  I myself may have used all of these at some point.  Have you?
2022-05-1632 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E3: Pottery After Work - Creating Your PotteryLife can get busy! In this episode, we talk about five time management tips if you make pottery after work.  A little can be a lot when collected.
2022-05-0913 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E2: Intentional Action - Creating Your PotteryThe post S1E2: Intentional Action appeared first on Creek Road Pottery LLC.
2022-05-0233 minThe Pin Tool Podcast | Pottery | Ceramics | Small Business
The Pin Tool Podcast | Pottery | Ceramics | Small BusinessS1E1: Dealing With Burnout - Creating Your PotteryThe post S1E1: Dealing With Burnout appeared first on Creek Road Pottery LLC.
2022-04-2416 min