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Ali Cudby
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Account Management Secrets
Episode 20: Stop the Churn: How to Retain Customers and Drive Growth
Retention is the secret weapon for sustainable growth, yet too many companies overlook its true power. Ali Cudby, the CEO of Alignment Growth Strategies and author of “Keep Your Customers,” joins Alex Raymond in this episode, and explains why fixing the leaks in your bucket changes everything. Why do so many businesses prioritize acquisition over retention? Ali breaks it down, and points out the hidden costs of churn and the untapped potential of keeping customers engaged long-term. From chaotic onboarding processes to misaligned internal teams, she shares how these common missteps can derail growth. ...
2025-01-17
45 min
Office Hours with David Meltzer
Max Bidna, Dr. Tyler Hales, Ali Cudby, Griff O'Brien
Max BidnaMax is a successful serial entrepreneur who built and sold a seven-figure ad agency, earning recognition for his impactful marketing strategies. His work has helped generate over $100 million in attributable revenue for a wide range of brands, from startups to established companies like Hubspot, Notion, and Statefarm. Max’s marketing expertise spans across various channels, including high-ROI funnels and ad campaigns, leveraging his experience of managing over $10 million in ad spend. Featured in top media outlets like Forbes and Business Insider, Max has also established himself as a sought-after consultant, working with more than 250 fast-growing br...
2024-10-17
51 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How To Translate CX Into Growth
Ali Cudby, Founder and CEO at Alignmint Growth Strategies, known for the proven four-step MINT Method, discusses how to translate CX into growth. Discover how this game-changing method aligns teams, inspires customers, and unlocks uncontainable growth for enduring success. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-10-17
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How To Translate CX Into Growth
Ali Cudby, Founder and CEO at Alignmint Growth Strategies, known for the proven four-step MINT Method, discusses how to translate CX into growth. Discover how this game-changing method aligns teams, inspires customers, and unlocks uncontainable growth for enduring success. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-10-17
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Reduce Church With Intentional CX
Founder and CEO of Alignmint Growth Strategies, Ali Cudby, known for the proven four-step MINT Method, discusses how to reduce churn with intentional CX. By aligning teams and inspiring customers, this method unlocks uncontainable growth and sets the stage for enduring success. Ali Cudby shares insights on translating customer experience into tangible outcomes for businesses. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-10-16
19 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Reduce Church With Intentional CX
Founder and CEO of Alignmint Growth Strategies, Ali Cudby, known for the proven four-step MINT Method, discusses how to reduce churn with intentional CX. By aligning teams and inspiring customers, this method unlocks uncontainable growth and sets the stage for enduring success. Ali Cudby shares insights on translating customer experience into tangible outcomes for businesses. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-10-16
19 min
The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
How Do We Marry AI And The Human Interaction To Create A Great Experience?
In this episode, we explore the role of AI in customer experiences and whether it will replace human interaction. Ali Cudby, CEO of Alignment Growth Strategies, shares insights on leveraging AI to build customer relationships effectively. We discuss practical AI tools that enhance customer experiences and streamline efficiency. There are a couple of helpful AI tools Cudby mentions. For example, Synthesia generates AI voiceovers for video scripts, making updates easy and translating content for global audiences. Also, Absorb uses AI to create prompts-based presentations, reducing time and effort. Cudby describes how these tools allow for more accurate c...
2024-08-17
32 min
The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
How Do We Marry AI And The Human Interaction To Create A Great Experience?
In this episode, we explore the role of AI in customer experiences and whether it will replace human interaction. Ali Cudby, CEO of Alignment Growth Strategies, shares insights on leveraging AI to build customer relationships effectively. We discuss practical AI tools that enhance customer experiences and streamline efficiency. There are a couple of helpful AI tools Cudby mentions. For example, Synthesia generates AI voiceovers for video scripts, making updates easy and translating content for global audiences. Also, Absorb uses AI to create prompts-based presentations, reducing time and effort. Cudby describes how these tools allow for more accurate c...
2024-08-17
32 min
Customer Success Talks
Let's Make Our Customers Feel Seen, Heard, & Valued | Ali Cudby
Ali Cudby, the founder of AlignMINT Growth Strategies and author of the best-selling book "Keep Your Customers," shares invaluable insights on transforming customer success through her innovative MINT methodology. From her beginnings at the New York Times Planning Group to her strategic roles at Animal Planet TV, Ali's journey is rich with experiences that have shaped her unique perspective on customer loyalty and growth. Key Takeaways: -The importance of listening and acknowledging customers' concerns for building trust. - Differentiating between loyal and "lazy loyal" customers, and how to convert the latter. - Simple yet powerful strategies for recognizing and...
2024-08-13
31 min
The Thoughtful Entrepreneur
1964 – Exploring Strategies for Business Alignment and Growth with Alignmint Growth Strategies' Ali Cudby
Mastering Business Growth and Understanding the Core of Business AlignmentIn a recent episode of The Thoughtful Entrepreneur Show, host Josh Elledge interviewed Ali Cudby, the founder and CEO of Alignmint Growth Strategies, to explore actionable strategies for business growth. This blog post highlights the key themes and insights from their conversation, offering a comprehensive guide to scaling your business effectively.Business alignment involves the strategic synchronization of all company aspects to ensure every department and team member works towards the same goals. Ali Cudby emphasizes that alignment is crucial for sustainable growth and long-term...
2024-07-11
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Reduce Church With Intentional CX
Founder and CEO of Alignmint Growth Strategies, Ali Cudby, known for the proven four-step MINT Method, discusses how to reduce churn with intentional CX. By aligning teams and inspiring customers, this method unlocks uncontainable growth and sets the stage for enduring success. Ali Cudby shares insights on translating customer experience into tangible outcomes for businesses. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-07-03
19 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Reduce Church With Intentional CX
Founder and CEO of Alignmint Growth Strategies, Ali Cudby, known for the proven four-step MINT Method, discusses how to reduce churn with intentional CX. By aligning teams and inspiring customers, this method unlocks uncontainable growth and sets the stage for enduring success. Ali Cudby shares insights on translating customer experience into tangible outcomes for businesses. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-07-03
19 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How To translate CX Into Growth
Ali Cudby, Founder and CEO at Alignmint Growth Strategies, known for the proven four-step MINT Method, discusses how to translate CX into growth. Discover how this game-changing method aligns teams, inspires customers, and unlocks uncontainable growth for enduring success. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-07-02
17 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
How To translate CX Into Growth
Ali Cudby, Founder and CEO at Alignmint Growth Strategies, known for the proven four-step MINT Method, discusses how to translate CX into growth. Discover how this game-changing method aligns teams, inspires customers, and unlocks uncontainable growth for enduring success. Show NotesConnect With:Ali Cudby: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2024-07-02
17 min
SIMPLE brand With Matt Lyles
How to Find and Retain Your Most Valuable Customers - Ali Cudby
In this week’s episode of the SIMPLE brand podcast, I talk with Ali Cudby.Ali is the CEO of Alignmint Growth Strategies. With over 15 years advising startups and global companies, Ali’s specialty is transforming customer experience, increasing customer lifetime value, and building customer loyalty. Ali is also the author of the bestselling book, Keep Your Customers: How to Stop Customer Turnover, Improve Retention and Get Lucrative, Long-Term Loyalty.Ali and I talk through the significant impact customer retention, versus customer acquisition, has on the bottom line and the direct tie between customer experience and...
2024-05-29
39 min
Lead Like a Woman
Uncontainable Growth
Ali Cudby is the Founder and CEO of Alignmint Growth Strategies, a consultancy transforming businesses through intentional customer experiences. As the author of the best-selling book Keep Your Customers, she specializes in customer experience and loyalty, employing a unique four-step method that she crafted from her extensive background in corporate planning, strategic marketing, and customer relations. Ali’s experience includes pivotal roles at the New York Times, Golf Digest, and Animal Planet TV network. In this episode… With one fundamental shift in your business approach, you can make a meaningful impact on your team and cust...
2024-05-16
36 min
The Selling Show
Keep Your Customers with Ali Cudby
Ali Cudby is a dynamic force in transforming businesses through intentional customer experiences that drive growth. She is the CEO of Alignmint Growth Strategies, a customer retention consulting firm and author of Keep Your Customers, the #1 bestselling book on customer retention. Ali talks about her strategies for customer retention, conducting client satisfaction reviews, and much more!
2024-05-09
38 min
The Modern Customer Podcast
Aligning Business Growth with Customer Strategy
The economy changes. Politics shift. Competitive advantage isn't found in products alone, but in the exceptional experiences that foster customer retention and advocacy. Join me and bestselling author of “Keep Your Customers”, Ali Cudby on The Modern Customer Podcast. We're not offering tips and tricks, but a mindset shift to unlock unshakeable customer loyalty. Her MINT methodology isn't just a clever acronym. It's a framework for building deep connections that outlast any market fluctuation. Listen now to keep your customers coming back! Blake Morgan is a customer experience futurist, keynote speaker, and author of the bestse...
2024-05-07
32 min
Conquer Local Podcast
713: Keep Your Customers: How to Stop Churn and Grow Your Business | Ali Cudby
Are you struggling to keep customers engaged and loyal? The answer might surprise you!Join us on the Conquer Local Podcast as we welcome Ali Cudby, CEO of Alignmint Growth Strategies. Ali's on a mission to transform businesses through intentional customer experiences, and her proven methods, outlined in her #1 bestseller, "Keep Your Customers," have helped countless companies achieve unstoppable growth.Tune in to discover Ali's secrets and her practical MINT Method for building customer loyalty that fuels success!Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel part...
2024-04-17
24 min
Psychology of Customer Success
The Loyalty Trap: Are You Fooling Yourself?
Are your "best customers" actually as loyal as you think?Or could it just be a matter of convenience?Join me as I talk to the brilliant Ali Cudby and she shares her insightful take on the different levels of customer loyalty, and how we can help get more of our customers to the highest level - the Lucrative Loyal!BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN: The three different tiers of customer loyalty - lazy loyals, limited loyals, and lucrative loyalsHow to identify which t...
2024-04-17
40 min
Corporate CPR
Corporate CPR Episode 115: How Your Handling of Customer Service Might be Killing Your Company
On today’s episode we are talking about how your handling of customer service might be killing your company. Ali Cudby, Founder and CEO of Alignmint Growth Strategies, drives business transformation through intentional customer experiences. With over 20 years of expertise, she aligns strategy and implementation for unparalleled growth. As the bestselling author of "Keep Your Customers," Ali offers insights from real-world stories and CEO-led case studies. Her MINT Method, outlined in the book, fosters transformational customer loyalty. Previously at The New York Times Company, Golf Digest Magazine Group, and Animal Planet TV Network, Ali founded Ali...
2024-04-03
36 min
BCF ORG Podcast - The Business of Business
#91 - Architecting Growth with Ali Cudby
Send us a textEpisode 91 discusses Customer Retention and Architecting Growth with Ali Cudby.Based out of The Greater Boston Area, Ali Cudby, is the Founder and CEO of Alignmint Growth Strategies. She is a dynamic force in transforming businesses through intentional customer experiences. Ali's expertise lies in aligning strategy and implementation for uncontainable growth. As the author of the #1 bestselling book "Keep Your Customers," Ali provides a fresh perspective on customer relations, offering insights from real-world consumer behavior stories, business best practices, and CEO-led case studies. Her proven four-step MINT Meth...
2024-03-19
17 min
Navigating the Customer Experience
221: Balancing Heart and Smart: The Key to Customer Retention and Growth with Ali Cudby
Send us a textAli Cudby, CEO of Alignmint Growth Strategies, which is a dynamic force in business transformation through intentional customer experiences. With a mission to drive growth by architecting superior customer interactions, Ali's expertise aligns strategy and implementation. She is the author of the bestselling book, Keep Your Customers, she offers fresh insights from real-world stories, best practices and CEO-led case studies. Her MINT Method, outlined in the book, fuels transformational customer loyalty. With 20+ years in corporate planning and strategic marketing, Ali founded Alignmint in 2014, focusing on small to mid-size companies. As a P...
2024-02-20
18 min
Scaling Up Business with Bill Gallagher
Creating a Bullseye for Customer Experience — Ali Cudby
Every company wants to grow faster, but what is the point of scaling up if you can’t retain the employees and customers you’ve already got? You have to deliver exceptional customer experience so that the growth you’re working on actually matters. Ali Cudby is the Founder and CEO of Alignmint Growth Strategies, which delivers consulting and training so you and your team know what to do to prevent customer churn before it starts. Ali knows customer experience is not a department — it’s cross-functional. She is the author of the #1 best-selling book on customer...
2024-02-14
49 min
Long Shot Leaders with Michael Stein
Understanding how to create effective customer journey maps, identifying touchpoints, pain points, and moments of interaction across various channels to optimize the overall experience, Ali Cudby.
Ally Cudby, a Washington DC native raised by a real estate agent father and a graphic designer mother, fostered a deep-seated fascination with media and entertainment early on, securing her maiden role as an intern at a public TV station. Recognizing that Hollywood wasn't aligned with her values due to its prevalent egocentric environment, she made a pivotal decision to return to academia. Despite her passion for media, she charted a course in philosophy at the University of Pennsylvania, heeding advice to pursue her passions while gaining practical experience. Embracing philosophy, Cudby discovered its value...
2024-01-09
29 min
CX Passport
The one with three customer loyalty tiers | Ali Cudby Co-Founder & CEO Alignmint Growth Strategies E149
What's on your mind? Let CX Passport know...🎤🎞️Get customers to climb the loyalty ladder “The one with three customer loyalty tiers” with Ali Cudby Co-Founder & CEO Alignmint Growth Strategies in CX Passport Episode 149🎧 What’s in the episode?...CHAPTERS0:00 Introduction2:17 The Importance of Customer Loyalty6:02 Loyalty evolution example from New York Times9:50 Three Tiers of Customer Loyalty15:48 Front of House / Back of House - Inspiration from “Bear”19:23 1st Cla...
2024-01-09
36 min
Keep What You Earn
Keeping Your Customers to Drive Growth with Ali Cudby
Join us as Ali illuminates the essential strategies for keeping your customers loyal and driving business growth. Discover why nurturing customer relationships extends well beyond the initial sale and learn how truly understanding your customer base can lead to unparalleled success. From tackling the misconceptions of the "customer is always right" philosophy to defining and engaging with your most loyal customer segments, this episode will challenge you to think differently about sales and service. Do not miss out on these expert strategies for building trust and maximizing customer satisfaction. Let's dive in...
2024-01-02
38 min
Keep What You Earn
Keeping Your Customers to Drive Growth with Ali Cudby
Join us as Ali illuminates the essential strategies for keeping your customers loyal and driving business growth. Discover why nurturing customer relationships extends well beyond the initial sale and learn how truly understanding your customer base can lead to unparalleled success. From tackling the misconceptions of the "customer is always right" philosophy to defining and engaging with your most loyal customer segments, this episode will challenge you to think differently about sales and service. Do not miss out on these expert strategies for building trust and maximizing customer satisfaction. Let's dive in...
2024-01-02
38 min
Sales Leadership Podcast
Episode 256: Ali Cudby, Founder and CEO of Alignmint Growth Strategies: Creating Moments that Matter and Keeping Your Customers.
Ali is the Founder and CEO of Alignmint Growth Strategies. For over 9 years her team has fuel growth with external and internal customers by aligning companies for growth. Ali’s approach is about creating alignment to the Customer Experience. By aligning every part of an organization, she has helped all kinds of organizations achieve remarkable growth. The result isn’t just predictability in revenue. Ali helps teams get TRANSFORMATIONAL loyalty through an approach I am excited to discuss today. Ali the author of the #1 best seller, Keep Your Customers. She works with organizations in every key...
2023-12-06
52 min
Scale Your Sales Podcast
#218: Ali Cudby – Maximizing Customer Retention for Sales Growth
In this week’s Scale Your Sales Podcast episode, my guest is Ali Cudby. Ali is the Founder and CEO of Alignmint Growth Strategies, where companies learn how to prevent customer churn before it starts. Ali’s expertise has served Fortune 500 corporations and startups alike. She is also the author of the #1 best-selling book on customer retention, Keep Your Customers. In this episode, Ali shares her insights on the phrase "The customer is always right." and how it impacts businesses, as well as the strategies she uses to prevent customer churn. The discussion touches on the...
2023-12-05
25 min
Scale Your Sales Podcast
#218: Ali Cudby – Maximizing Customer Retention for Sales Growth
In this week’s Scale Your Sales Podcast episode, my guest is Ali Cudby. Ali is the Founder and CEO of Alignmint Growth Strategies, where companies learn how to prevent customer churn before it starts. Ali’s expertise has served Fortune 500 corporations and startups alike. She is also the author of the #1 best-selling book on customer retention, Keep Your Customers. In this episode, Ali shares her insights on the phrase "The customer is always right." and how it impacts businesses, as well as the strategies she uses to prevent customer churn. The discussion touches on the...
2023-12-05
25 min
Scale Your Sales Podcast
#218: Ali Cudby – Maximizing Customer Retention for Sales Growth
In this week’s Scale Your Sales Podcast episode, my guest is Ali Cudby. Ali is the Founder and CEO of Alignmint Growth Strategies, where companies learn how to prevent customer churn before it starts. Ali’s expertise has served Fortune 500 corporations and startups alike. She is also the author of the #1 best-selling book on customer retention, Keep Your Customers. In this episode, Ali shares her insights on the phrase "The customer is always right." and how it impacts businesses, as well as the strategies she uses to prevent customer churn. The discussion touches on the...
2023-12-05
25 min
Self-Made Is A Myth - Make A Difference Together
Episode #102: Ali Cudby - Alignmint Growth
Ali Cudby is the founder and CEO of Alignmint Growth Strategies - it’s alignMINT (M-I-N-T) because once a mint plant is established, it grows like crazy - much like the results for clients at Alignmint, a leading consulting and training firm specializing in post-sales strategies for customer retention and growth. Ali's journey in customer experience began after graduating from Wharton Business School, and whether it’s The New York Times Company or a start-up, her work is guided by a singular idea: when people feel seen, heard and valued they are more inclined to stay customers long...
2023-11-01
42 min
1,000 Stories
Focus First with Ali Cudby
“When people feel seen, heard, and valued they want more of that.” Ali Cudby is the CEO of Alignmint Growth Strategies, a company she founded in 2014 as Your Iconic Brand. Ali also wrote the book on customer experience – literally. That’s because Ali is the author of the bestseller, Keep Your Customers. From Fortune 500 to pre-revenue start-ups, Ali has spent 20 years refining her craft. Ali first cut her teeth in the world of customer experience after graduating from Wharton Business School and joining The New York Times Company’s corporate planning group. She also had stints in s...
2023-02-01
42 min
1,000 Stories
Focus First with Ali Cudby
“When people feel seen, heard, and valued they want more of that.” Ali Cudby is the CEO of Alignmint Growth Strategies, a company she founded in 2014 as Your Iconic Brand. Ali also wrote the book on customer experience – literally. That’s because Ali is the author of the bestseller, Keep Your Customers. From Fortune 500 to pre-revenue start-ups, Ali has spent 20 years refining her craft. Ali first cut her teeth in the world of customer experience after graduating from Wharton Business School and joining The New York Times Company’s corporate planning group. She also had stints in s...
2023-02-01
42 min
WhatFriendsDo: Kitchen Chats
Helping Friends Who Live Far Away
Kitchen Chats with Aimee Kandrac Episode 9: Helping Friends Who Live Far Away You can’t always physically be there for someone when a life-changing event happens, so Aimee chats with Ali Cudby about how to help long-distance friends and family. Ali opens up about how she’s supported her family from a distance and navigated the complex emotions that sometimes come with being far away. She also shares how she remotely connects with friends for support when they can’t be at her kitchen counter. Episode Highlights Not being close to relatives comes with m...
2022-12-15
39 min
Dominate Your Market
How to Attract, Retain, and Improve Relationships To Your Clients With Ali Cudby
Learn how to maintain a proper relationship with your customers in your business with Ali Cudby. Have your customers keep coming back to you, and have them experience wonderful customer service. Tune in with Ali Cudby to learn more about how to properly maintain your relationship with your customers and further improve it. Summary: Having your own business is not an easy task, you should know how to properly manage and maintain things, but how about your customers? Please find out how to maintain your customers and have them keep returning for more. Ali...
2022-12-07
40 min
Dominate Your Market
How to Attract, Retain, and Improve Relationships To Your Clients w/ Ali Cudby
2022-12-03
40 min
The Customer Experience Podcast
224. How to Identify and Keep Loyal and Lucrative Customers w/ Ali Cudby
Did you know that in most cases, the top 20% of a company’s customers tend to deliver the vast majority of their revenue?In Today’s episode, Ethan speaks with Ali Cudby Co-Founder & CEO at CXology and Alignmint Growth Strategies. Ali is the author of multiple books including: Keep Your Customers: How to Stop Customer Turnover, Improve Retention and Get Lucrative, Long-Term LoyaltyThis episode covers:How to Identify and Keep Your Most Lucrative and Loyal CustomersWhat the key differences are between Lucrative loyals, Limited Loyals and Lazy LoyalsHow Customer Success defines a func...
2022-10-18
55 min
Let's Talk Loyalty
#199: Loyalty Ideas for Small Companies by Creating Customer Connections (Short Summary Show)
In today's short show, we review our interview with Ali Cudby, author of "Keep your Customers" and Managing Director of Alignmint Growth Strategies.From customer-focused mission statements to subscription programs, this episode reminds us how small to mid-sized companies can engage with customers with even greater clarity and focus than larger ones, and enjoy greater loyalty outcomes as a result.Show Notes:1) Episode #67: Loyalty for Small Companies - Driving Lucrative Loyalty2) Ali Cudby, Founder and CEO, Alignmint Growth Strategies
2022-03-21
07 min
The Success Express
Startup versus Corporate: Figure Out which Path is Right for You
Today’s guest is Professor Ali Cudby from the Center for Entrepreneurship. She has taught courses such as Marketing & Management for New Ventures and Venture Planning. Additionally, she is the Founder & CEO of Alignmint Growth Strategies, which helps companies achieve growth, improved customer retention, enhanced employee experience, and much more. She has experience working in both the corporate and startup world and will hopefully shed light on the similarities and differences between the two. The Purdue Center for Career Opportunities is here for you! Schedule an appointment with our peer consultants via Boiler Connect or come visit us...
2022-01-28
23 min
The Savvy Dentist with Dr Jesse Green
317. Ali Cudby on Perfecting your Patient Journey
Turning customers into long-term and loyal patients are the keys to sustainable growth in your practice. We all know that customer experience plays a crucial role in keeping your customers. In this episode, Ali Cudby, author of the #1 bestselling book, Keep Your Customers, joins us to talk about all things customer retention and growth. Ali runs Alignmint Growth Strategies and is a professor of entrepreneurship ... Read more... This article is copyright © Dr Jesse Green The post 317. Ali Cudby on Perfecting your Patient Journey appeared first on Dr Jesse Green.
2021-07-13
48 min
The Savvy Dentist
Ali Cudby on Perfecting your Patient Journey
Turning customers into long-term and loyal patients are the keys to sustainable growth in your practice. We all know that customer experience plays a crucial role in keeping your customers. In this episode, Ali Cudby, author of the #1 bestselling book, Keep Your Customers, joins us to talk about all things customer retention and growth. Ali runs Alignmint Growth Strategies and is a professor of entrepreneurship at Purdue University. From engineering customer experience, systemising and humanising it, the value of understanding patient retention and how it impacts growth and patient experience, Ali is the expert to ask. I tell you, if...
2021-07-13
48 min
Conversations with Women in Sales
86: Your Guide to Customer Care w/ Ali Cudby, Alignmint Growth Strategies
Ali Cudby is the author of the best-selling book, Keep Your Customers: How to Stop Customer Turnover, Improve Retention, and Get Lucrative, Long-Term Loyalty. We talk about pay equity in non-sales roles and what type of a career can someone grow into in Customer Care. There is a lot of growth and potential in this niche within B2B sales.
2021-02-09
25 min
Ten Minute Mindset
Ali Cudby: The New 80/20 Rule of Sales
Today on 10 Minute Mindset, Ali Cudby returns to discuss how to create loyal customers after the sale and new ways the companies can enrich the experience from prospect to client.Ali Cudby is the bestselling author of the book Keep Your Customers. She is also a speaker and growth strategist. You can learn more about Ali at https://alignmintforgrowth.com/See omnystudio.com/listener for privacy information.
2021-02-07
14 min
10 Minute Mindset
Ep 897: Ali Cudby: The New 80/20 Rule of Sales
Today on 10 Minute Mindset, Ali Cudby returns to discuss how to create loyal customers after the sale and new ways the companies can enrich the experience from prospect to client.
2021-02-07
14 min
10 Minute Mindset
Ep 896: Ali Cudby: Creating Long-Term Customer Loyalty
Today on 10 Minute Mindset, Ali Cudby shares her journey to discovering her niche and how understanding customers helps you keep them happy and loyal.
2021-02-04
14 min
Ten Minute Mindset
Ali Cudby: Creating Long-Term Customer Loyalty
Today on 10 Minute Mindset, Ali Cudby shares her journey to discovering her niche and how understanding customers helps you keep them happy and loyal.Ali Cudby is the bestselling author of the book Keep Your Customers. She is also a speaker and growth strategist. See omnystudio.com/listener for privacy information.
2021-02-04
14 min
Let's Talk Loyalty
#67: Loyalty for Small Companies - Driving Lucrative Loyalty
Today's episode of Let's Talk Loyalty features some important concepts that go back the basics of how companies connect with their customers, featuring an interview with Ali Cudby, best selling author of "Keep Your Customers" - who focuses on driving customer loyalty in small and medium-sized companies in the US. Ali introduces simple yet powerful concepts that are often neglected as companies grow, including the importance of a customer-facing mission statement and key policies to guide customer engagement in a way that drives "lucrative loyalty".We discuss the increasing trend for paid loyalty with renewal-based bu...
2020-12-23
42 min
DisrupTV
DisrupTV Episode 203 - Brian Gregg, Ali Cudy and Larry Dignan
This week on DisrupTV, we interviewed Brian Gregg, Senior Partner at McKinsey & Company, Ali Cudby, CEO of Your Iconic Brand and Author & Larry Dignan, Editor in Chief at ZDNet. DisrupTV is a weekly Web series with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.
2020-08-24
1h 01
INChamber: The Podcast
Ali Cudby: It’s all about keeping your customers
That’s the name of the book – literally – as in Keep Your Customers: How to Stop Customer Turnover, Improve Retention and Get Lucrative Long-Term Loyalty. The launch came during the current pandemic, but it’s author Ali Cudby’s career journey and lessons learned that are so important today. She calls herself an “accidental entrepreneur” based on a bra-buying experience in London. Today, her company is Your Iconic Brand and her work involves clients in a number of industries. Spoiler alert: Don’t forget the little things and try to ensure the “ripple effects” are positive ones. Learn more:...
2020-06-24
00 min
Master Deal Maker Secrets
Episode 061 - Interview With Ali Cudby
Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your Enquiry-to-Sale Conversion with The Lead Flow You Already Have. Pretty much anywhere we look these days, we can find lots of different information on how to attract customers or on how to build an effective sales process. Nevertheless, there is one key element that is often unseen, and it should be taken in count, it really should. That is precisely what we are going to talk about today. What are we doing with our customers once we have them? I’m really excited be...
2020-05-18
50 min
IN Chamber: The Podcast
Ali Cudby: It’s all about keeping your customers
That’s the name of the book – literally – as in Keep Your Customers: How to Stop Customer Turnover, Improve Retention and Get Lucrative Long-Term Loyalty. The launch came during the current pandemic, but it’s author Ali Cudby’s career journey and lessons learned that are so important today. She calls herself an “accidental entrepreneur” based on a bra-buying experience in London. Today, her company is Your Iconic Brand and her work involves clients in a number of industries. Spoiler alert: Don’t forget the little things and try to ensure the “ripple effects” are positive ones. Learn more:Your Icon...
2020-05-12
34 min
The JoyPowered Workspace Podcast
Employee Retention: Employees Are Customers, Too!
In this episode, JoDee and Susan discuss employee retention with bestselling author Ali Cudby. Topics include the impact of poor employee retention, the benefits of better employee retention, and how to improve employee loyalty. Visit www.getjoypowered.com/show-notes-episode-84-employee-retention-employees-are-customers-too/ for full show notes and links.
2020-03-02
24 min
The CX Leader Podcast | A resource for customer experience leaders
Keep Your Customers
Guest host Pat Gibbons interviews author Ali Cudby about her new book "Keep Your Customers," which discuss how companies can create loyal customers and slow customer turnover.
2019-11-05
21 min
Penn Momentum
Ali Cudby C91, WG97 - Everyone brings something to the table
Ali Cudby wrote the book on customer retention – literally. A bestselling author, Ali brings her engaging approach to business advisory, workshops and speaking to companies around the globe. Ali honed her approach to customer retention at her company, Fab Foundations, where she created the world’s leading training and certification program for the art and science of bra fitting. Before becoming an entrepreneur, Ali worked at The New York Times Company, Golf Digest Magazine Group and Animal Planet TV Network. She attended University of Pennsylvania as an undergraduate and received her MBA from The Wharton Scho...
2019-10-28
25 min
Gut + Science
Ali Cudby | Seen. Heard. Valued: How to Increase Business Loyalty
Truth You Can Act On: Employee engagement and customer loyalty are connected. A customer's experience is almost always tied back to how your employees are engaging with them. So, think about it - if someone wakes up on Monday and they don't feel connected to the purpose of their company or their boss, they probably won’t be super pleasant to customers. Seen. Heard. Valued. Everyone wants to feel this way. And when people feel this way, they get excited about being a loyal customer. It’s not a huge shift, it’s accessible - and it happens one st...
2019-05-09
26 min
Business is Human
Context and Customer Loyalty with Ali Cudby
If I had a soapbox, one of the things I'd shout about is context. Do you know how to weave together the circumstances based on the setting. That's context. The word context means to weave together. con: together texure: to weave Ali Cudby is a master weaver, she understands the need for context. She's woven together an interesting life full of experiences while refining her gifts and talents and where they best fit. Ali recently learned more about context after moving to Indianapolis, IN; a location that was not on her r...
2019-03-31
43 min
Office Hours
Ali Cudby
2015-08-21
00 min
A Fresh Start Archives - WebTalkRadio.net
A Fresh Start – Every Woman Should Get BUSTED!
If you are a woman, are nursing, or have gone through a surgical procedure woman, you know “it’s gotta fit”. It’s not just a matter of fashion; it affects your emotional and wellbeing both mentally and physically. Did you know that 70-85% of women are wearing bras that don’t fit! Sallie Felton interviews featured speaker and CEO of Fab Foundations, Ali Cudby. So get Busted! Learn: • Why does size matter? • Why does the correct size keep a woman healthy? • Where is the research to show us all this? The post A Fresh Start – Ev...
2012-05-28
54 min
Lafayette 148 New York, Ali Cudby, & Asia Mone't PMR #107
On the next PLUS Model Radio Chenese interviews plus model Asia Mone’t, author and bra fit coach Ali Cudby, Design Director for Lafayette 148 New York Collection Edward Wilkerson and PLUS Model Radio contributor Stephanie Penn gives us the scoop in the plus community!
2012-01-31
47 min