Alyssa Zwonok - Podcast Details

Shows

The Mindfulpreneur: Build, Launch & Grow Your Brand 57. From Acne Struggles to 7-Figure Fempreneur: Crafting a Clean Beauty Empire With Zero Experience With Melanie CruickshankIn this episode, we dive into the brand-building journey of Melanie Cruickshank, the founder of da lish cosmetics. Da lish is a cruelty free, ethically sourced and give women who are looking for a clean alternative fabulous options for colour cosmetics. They work with many women who have or had Cancer, skin aliments, poor self confidence and help make them feel their absolute best. Melanie shares how she transitioned from a career in advertising and marketing to creating a successful clean beauty brand with no prior experience or connections in manufacturing or entrepreneurship. Despite h...

2024-09-0338 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 56. Breaking Through Greenwashing: Building Trust in the Clean Beauty Industry With Joy McCarthyOn this episode, Joy McCarthy discusses the evolution of her career from starting Joyous Health, a wellness brand, to co-founding Hello Joyous, a sustainable beauty brand. Joy McCarthy is a Holistic Nutritionist and founder of JoyousHealth.com, an award-winning blog and co-founder of Hello Joyous, an organic + plant-forward beauty brand with a rock-solid mission: to help people find more joy in the everyday. She is an author of three bestselling cookbooks: Joyous Health, The Joyous Cookbook and Joyous Detox, a World Gourmand Cookbook Award recipient. Joy talks about the motivation behind creating truly clean products, the...

2024-08-2050 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 55. Mastering Brand Activations on Any Budget & Creative Event Ideas for Brand Building with Leanna DaCunhaOn this episode we sit down with Leanna DaCunha, Founder of Narrative Event Group, to explore how events can be a powerful tool for brand building. With over six years of experience in event production, Leanna has worked with major brands like Activia, Amazon, and CBC Sports, helping them create events that resonate with their audiences and tell compelling brand stories. Leanna shares actionable insights on how to use events strategically to elevate your brand, regardless of your budget. She emphasizes the importance of intention in event planning—aligning your events with your brand’s core values and...

2024-08-1335 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 54. 3X Your Lead Pool Using Social Media Marketing by Building Authority in Your Space, with Emma TesslerOn this episode, we sit down with Emma Tessler, the Founder and CEO of Ninety Five Media, who reveals the challenges she faced, from client acquisition to team building, and offers invaluable insights into the strategies she employed to scale her business in the ever-evolving marketing landscape. Key Takeaways: Embrace Adaptability: Emma’s journey highlights the importance of being adaptable in business. Her shift from interior design to marketing and the subsequent success of Ninety Five Media during the pandemic demonstrate how embracing change can lead to significant growth. How to: Stay open to...

2024-08-0641 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 53. Building Emotional Connections with Your Audience Through Video Storytelling, With Co-Founders of Live City MediaOn this episode, Brandon and Jon from Live City Media join us to discuss their evolution from a video and sound recording combo for live bands to a versatile video production company serving various industries. They share their insights on storytelling, video production, and how AI is shaping their business. The conversation covers their creative process, the importance of preparation, and advice for entrepreneurs on leveraging video for brand growth. Key Takeaways Storytelling in Business: Storytelling through video helps businesses introduce themselves to a broader audience and humanizes the company by showcasing the...

2024-07-3039 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 52. How Testimonials & Evergreen Content Build Authentic Brands With Lasting Impact, With Alexa SuguitanJoin us as we chat with Alexa Suguitan, the founder of Lex and Co Marketing; a digital marketing agency that specializes in content creation and overall digital strategy. Alexa discusses her transition from a demanding corporate career to starting her own agency, emphasizing the importance of authenticity in branding. She shares practical insights on how entrepreneurs can effectively use testimonials to build trust and credibility. The conversation also touches on the significance of balancing trend participation with genuine content and how to navigate self-doubt in marketing. Key Takeaways: Embracing Authenticity: Authenticity is crucial for building a s...

2024-07-2343 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 51. The Power of Journaling for Entrepreneurs with Cassandra D'AlessandroOn this episode, Alyssa talks with Cass D'Alessandro, the founder of Loving Life with Cass, a brand dedicated to inspiring people to live lives they truly enjoy. Cass shares her journey from a decade-long career in a different field to building her brand and becoming a freelance marketer. She discusses the importance of following one's passion, the process of creating her unique journals, and offers advice for entrepreneurs on gaining clarity and setting goals. Key Takeaways: Following Your Passion: Transitioning from a stable career to a passion-driven business requires courage and a deep understanding of what...

2024-07-1632 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 50. Growing a Performing Arts Franchise 145% in 2 Years: How to Embrace Change, Pivot Your Strategies & Maintain a Resilient Mindset with Amanda MarianiOn this episode, Amanda Mariani shares her remarkable journey of opening a Stagecoach Performing Arts franchise in Westmount NDG amidst the challenges of the COVID-19 pandemic. Amanda discusses her transition from teaching to entrepreneurship, the unique aspects of Stagecoach, and the growth and achievements that led her to win the prestigious International Franchisee of the Year award. Her story is filled with inspiring insights on leadership, overcoming self-doubt, and the importance of being present in every win. Key Takeaways Adapting to Unforeseen Challenges: Flexibility and adaptability are crucial when starting a business, especially...

2024-07-0938 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 49. Transitioning from Personal Brand to Entrepreneur While Keeping a Full-Time Job with Nicole RaudonisNicole Raudonis, the founder of Pursue Leisure transformed a personal passion into a thriving business. Her journey began with a college blog centred on healthy living, which quickly gained traction on social media, inspiring her to transition from promoting other brands to creating her own. Nicole dives into self-awareness in business—knowing your strengths and weaknesses—and the importance of outsourcing tasks to keep growing. Hands-on experience and leveraging freelancers can help scale your operations effectively. We also discuss the importance of understanding and targeting your ideal customer, by segmenting your market and being as s...

2024-07-0225 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 48. The Secrets to Mastering Paid Media Strategies for Better Conversion with Ads Specialist Ashleigh KuniskiUnlock the secrets to mastering paid media strategies with Ashleigh Kuniski, CEO and Co-Founder of Mira Media Agency. Discover how to harness both traditional and digital media channels to your advantage, and learn why patience is key when optimizing paid ads and that your customer journey is seamless before and after the click. Explore the dynamics of demand generation and demand capture with real-world examples from giants like Coke and Pepsi. Understand why paid media is indispensable in today's social media landscape and get tips on creating landing pages that convert.

2024-06-2532 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 47. Cultivating a Success Mindset & Making Value Driven Decisions in Your Business with Ana PautassiAna Pautassi shares how she went from documenting her travel experiences in "Dreaming Big in my 20s" to creating her business Dreaming Big Lifestyle. As a business coach and marketing strategist, Ana helps small business owners and entrepreneurs start and grow their businesses to achieve financial stability and time freedom through marketing strategies, business strategies and mindset work. Finding true happiness often means overcoming internal resistance. We dive into how self-reflection and personal growth transformed Ana’s life and share the steps that brought clarity and alignment to her act...

2024-06-1843 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 46. Building a Social Media Strategy; 6 Questions to Ask Yourself, with Blair MlotekJoin me and Blair Mlotek, writer, social strategist, and co-founder of Cleo Social, as we tackle the essentials of building a robust social media strategy. Listen in as Blair imparts her wisdom on identifying your target audience, which is the cornerstone of any effective social media plan. We discuss the importance of remaining flexible with your strategy, ensuring it evolves with your audience's needs and the ever-changing landscape of social media marketing. As we progress, we shift our focus to the undeniable impact of social media on sales. Understand how engagement metrics like post...

2024-05-2834 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 45. Building a Mindful Business to Suit Your Life, Not the Other Way Around, with Sophie CollinsThis week's episode features a candid discussion with Sophie Collins, co-founder of One Wednesday. Listen in as we unwrap the evolution of her brand; a female-founded company that creates high quality yet attainable products to elevate your everyday life. With features in Goop, Elle, and The Globe and Mail and endorsed by Jillian Harris’ ‘'The Jilly Box’, Sophie has put in the hard work to build a mindful business that suites her life, and not the other way around. Sophie shares how adaptability and a mindful approach to entrepreneurship have been pivotal in aligning her bu...

2024-05-2142 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 44. Five Social Media No-No’sListen in as I break down the five common pitfalls of social media management that could be hindering your digital success. I share essential tips to enhance your online presence, whether you're building a personal brand or spearheading a company's social media. Discover the art of balancing content types, setting clear goals, and engaging with your audience to create a two-way conversation that can propel your social media efforts to new heights. I also tackle the importance of content optimization and the consequences of neglecting social media analytics. By focusing on value-driven content, you...

2024-05-0712 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 43. Reinventing the Juicing Industry & How Pre-Launch Marketing Could Make or Break Your Brand, with Coldpow Co-FoundersArielle and Elisa are the co-founders of Coldpow; a brand reinventing juicing. Their tasty and nutritious juicing solution is made with whole, freeze-dried fruits, veggies, and superfoods, packaged in a compact sachet for on-the-go convenience. Their product provides all the benefits of consuming cold pressed juice, without the messy and wasteful juicing process. These co-founders share candidly about their brand development journey thus far, from product development, manufacturing issues and their pre-launch marketing efforts. They remind us that a brand is not just built on first impressions but grows through genuine connections and learning fr...

2024-04-1652 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 42. Building a Soul-Led Business, Self-Centred Leadership & Learning to Connect With Your Gut, With Taryn WattsOn this episode we are joined by Taryn Watts, Founder of The Mind Rebel Academy, and winner of Faces Magazine’s Top Life Coach Award. Together, we peel back the layers of intuition, revealing the delicate balance between gut instincts and the deeper wisdom that fuels value-driven decisions. We tackle the emotional rollercoaster that entrepreneurs face and offered alternatives to the high-pressure sales tactics that often muffle our inner guidance. There’s an art to marrying your company's goals with the sacred "why" behind them, an art that can revo...

2024-03-2650 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 41. Building Canada’s Leading Furniture Brand; Sundays Furniture, as Seen in Forbes, Architectural Digest & National Post with Barbora SamieianBarbora Samieian has successfully co-founded multiple companies, including Field & Social, and Sundays Furniture - one of the leading Canadian furniture brands. Being featured in Forbes, Architectural Digest & National Post, this is just the beginning for her brands. Tune in to uncover the beauty and challenges of starting a business from scratch. Barbora opened an innovative salad shop called Field & Social in her hometown of Vancouver, and within three years, the business grew from one to four locations. Her candid reflections on the importance of playing to your strengths and l...

2024-03-1238 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 40. Creating A Luxury, Zero-Waste Brand & How Early Investments in Marketing & PR Can Lead to Skyrocketing Success with the Co-Founders of Good JujuThis week I’m chatting with the co-founders of Good Juju, Lisa Karandat and Alexa Monahan. Good Juju is a luxury zero-waste brand selling high performance, all-natural, plastic-free home & body care products that are good for you, and good for the planet, too. Not only are their products formulated with pure, clean, organic ingredients, they are also packaged & shipped in plastic-free, biodegradable & sustainably-sourced materials. On this episode we get into the specifics of Good Juju’s brand creation and deep dive into the product develop...

2024-02-2747 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 39. Dancing with Beyoncé at the Super Bowl: Manifesting Your Dream Career & Building Your Personal Brand with Kim GingrasToday, we're joined by an extraordinary talent, Kim Gingras, who danced her way from Montreal's cobblestone streets to the glimmering stages of Los Angeles. Kim’s story is one of sheer determination: from taking her first dance steps later than most due to financial constraints to courageously dropping out of university to chase her dreams, culminating in a career-defining moment on 'So You Think You Can Dance Canada.' Her narrative is a testament to the power of hard work, as we explore her evolution into a multi-faceted force within the dance world, encompassing cho...

2024-02-2050 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 38. Going From Solo-Coach to Entrepreneur & Ensuring Your Team Represents Your Brand Well, with Diana EskanderDiana Eskander, Expert Love Coach and Founder of The School of Love™, shares her journey from being a hands-on coach to becoming a successful entrepreneur. Diana reveals her unique rebranding process and how intentional branding, coupled with creativity, has carved out a niche in the online space, along with the hiccups, the breakthroughs, and the unexpected benefits of letting go and trusting her team. This episode is all about growth – personal, professional, and entrepreneurial. It's a dose of inspiration, practical advice, and insightful lessons. Diana has helped thousands of women around the world meet thei...

2024-02-0637 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 37. IKEA, Nike, Sony, Louis Vuitton - Leading National Campaigns & Brand Pop-Up EventsDiscover the insider's path to marketing mastery with, Jessica Lemire. As the the Director of Marketing Activations and Event Sponsorship at Union Station, Jessica shares her experiences and insights into the importance of title recognition, especially as a woman in a male-dominated industry, and the nuances of career progression within a single company. Union Station's metamorphosis from a mere transit stop into a buzzing hub of commerce and culture forms the centrepiece of our discussion. Our guest spotlights the station's embrace of diversity, offering a platform where BIPOC and women entrepreneurs can flourish alongside...

2024-01-3046 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 36. How to 10X Your Business With The Power of Personal Development & A Fresh Perspective on Sales, with Alex PursgloveOur guest, Alex Pursglove, witnessed her business 10X in growth in under two years while simultaneously strengthening her marriage, deepening her spirituality, and finding greater personal fulfillment. The key, we discover, is aligning with oneself and prioritizing personal growth. Alex guides entrepreneurs, with a strong focus on women, in becoming fully expressed and breaking through limitations to elevate business growth, while living with more joy and ecstasy in daily life. As a master coach, Alex has helped thousands of people across the world with accelerating in business, and more importantly, learning how to accept a...

2024-01-2346 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 35. Female CEO Grows a Multi-Million Dollar Brand in a Male Dominated Industry, with Roberta MantenutoThis episode’s guest started a business with her dad from their home garage 7 years ago, and have since scaled the company, achieving massive success, generate millions of dollars in sales. Roberta Mantenuto, CEO and co-founder of Fittes, bravely stepped into a male dominated industry and challenged it’s standards over and over. Her approach and passion towards brand, team culture and sustainable growth is apparent as we uncover the stories and strategies behind her leadership. Fittes turns ugly, forgotten components of interior spaces into beautiful design features (like vents...

2024-01-0949 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 34. Paid Media: When to Start, How to Budget, Optimizing per Platform & Biggest Mistakes with Isabelle HillebrandOn this episode, you’ll be equipped with the tools to determine if your business is ready to invest in advertising. We emphasize upfront that this is not a magic bullet for instant sales, but rather a strategic effort requiring a a well-defined branding strategy, robust online presence, and a finely-tuned website. I’m joined by Isabelle Hillebrand who runs a multi-platform advertising agency called September Marketing, out of Montreal, Quebec. Isabelle’s been providing Strategic recommendations for business growth with a focus on paid media platforms such as TikTok, Meta, Google, YouTube and Linked...

2024-01-0248 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 33. Three key reasons why having a brand & marketing strategy is crucial for a new businessAre you ready to uplevel your business game? This episode is a wake-up call for all entrepreneurs, whether you're just starting out or you're a seasoned pro. We're peeling back the layers of why a solid brand and marketing strategy is absolutely essential for your business success. I'm here to guide you in understanding the distinct difference between these two strategies, how they work hand-in-hand, and why skipping this crucial step could be your first mistake. On this episode I talk about:

2023-12-2609 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 32. Reach Your Peak Performance (The Feminine Way) Without Sacrificing for Future Greatness, With SloaneGet ready to redefine success the feminine way with our incredible guest, Sloane. Her fresh perspective on cultivating true pleasure from within, embracing the physiological differences between sexes, and working with women’s innate superpowers is nothing short of revolutionary. Sloane gets us thinking about the power of women’s natural cycles and how we can use them to boost our productivity, intuition, and overall well-being. This episode is all about self-love and the transformative power it can have on our lives and businesses. Sloane questions old models of success, introduces new ones, and disc...

2023-12-1942 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 31. Building Brand Awareness Pre-Launch, With No Budget, Using Social Media with Bejamin BatelaanThis weeks guest is a young entrepreneur, Benjamin Bateman who transformed a humble pop-up gig into a thriving coffee shop, Benji's Coffee Bar. Benjamin's story begins on a humble strawberry farm where he early on sold baked goods, setting the foundation for his entrepreneurial journey. He breaks down how he skillfully navigated the path to running his own business, using pop-up shops as stepping stones to test the market and gives us a glimpse into how he leveraged Social Media to engage with his local audience. On this episode we talked about: ...

2023-12-1243 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 30. Working Through Imposter Syndrome While Launching Your First Business With Emma WoodmanThis weeks guest is Emma Woodman, the co-owner of Bloomfield Beauty Co, an award-winning thriving spa based in Prince Edward County. From the courageous start-up phase to becoming the county's 2023 Employer of The Year, Emma's journey is sure to inspire those who dream of conquering an industry they have little familiarity with. She candidly reveals the initial fears and anxieties she faced, and how she, together with her sister Annie, managed to steer their business to success, even as challenges threatened to derail their progress. In 2018, Emma partnered with her sister, Annie, in opening...

2023-12-0559 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 29. How to Anticipate Market Shifts & Build a Brand off Client Education and Strategic Partnerships with Mortgage Broker, Mathieu-Alexandre PoupartMeet Mathieu-Alexandre Poupart, a savvy entrepreneur who transitioned from running a business in Montreal to carving out a successful niche in the mortgage brokerage industry. Mathieu's expertise goes well beyond crunching numbers; he's got a keen eye for the bigger economic picture, always thinking of new ways to invest in long-term business growth. He unpacks his methods for anticipating market shifts, and gives us a snapshot of the rapidly evolving digital marketing landscape. He reveals his business growth strategies, underlining the importance of delegating and how he managed to thrive during unexpected market changes w...

2023-11-2855 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 28. Leveraging a Down Economy to Build A Business With Top 30 Under 30 Achiever, Taylor RussettTaylor Russett, an award-winning business owner shares his story on how he established three thriving businesses by his early 20's. The Grind and Vine, Russett Photography and Snappie Photo Co. His story is an inspiring testament to the power of passion, resilience, and calculated risk-taking. Taylor sheds light on his unique experiences, highlighting his strategy of leveraging support systems and building robust networks. He also offers insights on how he utilized market situations post-pandemic to grow his businesses, providing valuable lessons on adaptability and strategic decision-making in crisis situations. We also broach the topic o...

2023-11-2148 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 27. Experience Business Success and Spiritual Growth Through Hypnosis with Atena MorelliEver struggle with separating your self-worth from your net worth? As high-performing entrepreneurs, we constantly seek validation and comfort from external sources, often forgetting to connect with our own hearts. Atena Morelli, an expert in hypnocoaching, healing, and energy work, demystifies hypnosis. A powerful tool that helps us get in touch with our core essence, and highlights how it's not about disconnecting, but about deeply connecting with ourselves which can lead us and our businesses to success. If you’re struggling with your confidence, or y...

2023-11-141h 11

The Mindfulpreneur: Build, Launch & Grow Your Brand 26. My Winning Formula for Cold Email Outreach: How to Attract Opens + Generate LeadsReady to crack the code on cold email outreach? Last week, I found the winning formula and it's time I shared the secret sauce with you. Walk with me as I dissect the structure of a successful cold email that led to three introductory calls with potential clients in just one day! I'm handing you the roadmap to lead generation, from the building blocks of a solid email structure, to understanding what to include and what to avoid. This episode doesn't just stop at cold emails. Discover how personalizing...

2023-11-0718 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 25. The importance of consistency, authenticity and the strategic use of marketing tools to cultivate a strong and loyal customer base with Nikki DiazOn this weeks episode, you’re going to learn how to better define your business in order to clearly communicate your offerings. Why? So you can generate more quality leads and do a better job at selling your services. Listen up as I chat with Nikki Diaz, a Certified Life Coach, Reiki Master and Tarot Reader who has run into some roadblocks in trying to grow her small-business. She was lacking clarity on where she should focus her efforts next in order to grow her brand, without wasting her precious time trying things that ju...

2023-10-3137 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 24. Three Big Mistakes Brands Make on Social Media and How to Fix ThemEver wondered why your brand isn't making waves in the social media sphere? On this solo episode I unveil 3 of the biggest mistakes that keep brands from reaching their full potential on social media. I provide actionable steps on how you can avoid making those mistakes and share examples of brands that are doing these 3 things really well. Speaking of nailing it, I highlight Mid-Day Squares, a Montreal-based company, and their winning formula in building a thriving and engaged social media following. Their secret sauce? A mix of storytelling, educational content, user-generated content, and...

2023-10-2423 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 23. Effectively Engage Potential Customers Using the Power of Specificity & Taking the Leap from Employee to Entrepreneur with Sandra UlewiczAre you seeking a way to resonate with your target audience and attract the right people? Ever consider when the right time is to leave your job to pursue your business full time? Look no further! - This episode will help you to: -Learn how to define your target audience and connect with the right customers. -Embrace the power of taking risks in entrepreneurship and unlock your true potential. -Learn techniques to balance work and personal life for a harmonious and fulfilling entrepreneurial jou...

2023-10-1751 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 22. Behind the Walls of Structural Engineering: Client relationships, hourly vs. fixed rates & humanizing your brand with Riad DarwicheListen in as I reconnect with an old friend, Riad Darwiche, who is now running a successful residential structural engineering company, Structurio (Formerly EngSpect). He shares his journey of founding the company during the COVID pandemic, driven by the need for simple and affordable solutions in the engineering field. The episode begins with professional advice from Riad on the importance of consulting with a residential structural engineer before embarking on a renovation project. The conversation underscores the necessity of having an expert who can shoulder the liability for their opinion, provide precise measurements, and e...

2023-10-1055 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 21. Business Partnerships, Franchising and Investing in an Inclusive Beauty Business with Samantha FoleyThis episode features Samantha Foley; a registered nurse turned beauty entrepreneur who navigated this unique transition, all while riding the waves of a global pandemic. Her journey is nothing short of inspirational as she candidly shares her strategic moves, investment decisions, and the invaluable lessons on the significance of being first to market. Join us as Samm walks us through the labyrinth of her business journey, sharing how she managed to stay profitable within the first few months amidst the COVID-19 challenges. With an initial investment of $200k, she cleverly reinvested back into her...

2023-09-3051 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 20. The power of creative breaks, applying improv techniques in life and work & the importance of play with the Founders of My Creative BreakAre you feeling stuck in your professional life and itching for something more? Meet Kim and Linda, the dynamic duo who turned their yearning for creativity into a thriving business - My Creative Break. Once tied down by careers in marketing and accounting, they decided to take sabbaticals that led them down an unexpected path. A chance meeting in an improv class sparked an innovative idea that has begun to change lives. Now, My Creative Break encourages individuals and corporations alike to tap into their creative sides and open up new avenues of communication and growth.

2023-09-2636 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 19. The reality behind Selling Sunset & what it truly takes to build a real estate business, property investment tips & why confidence is key in sales with Lauren BrownReady to unlock the secrets of building a successful business and career in real estate? Your key is right here, in our lively chat with seasoned real estate broker and investor, Lauren Brown. We promise you, this is not the glamorous, sugar-coated reality TV version of real estate, but the real nitty-gritty details, candid insights, and hard-earned experiences that Lauren gathered over 11 years in the field. From the technicalities of buying, selling, and investing in properties to managing a team and even surviving a pandemic, Lauren spills it all. Lauren and I share a...

2023-09-191h 02

The Mindfulpreneur: Build, Launch & Grow Your Brand 18. Unleashing the power of boundaries, self-regulation and vulnerability with Thalia JoieEver wondered how to harness your self-awareness and emotional regulation to create a balanced, rewarding life? Our guest this week is Thalia Joie, a certified life coach. Thalia’s in the business of helping ambitious Millennial women overcome their people-pleasing tendencies, express their inner voice authentically and learn how to set healthy boundaries. Our conversation reveals the pivotal role of self-care, meditation, and journaling, and how these practices develop empathy, compassion, and emotional regulation, ultimately empowering you to be your best. We navigate the world of intentional conversations, alone tim...

2023-09-1245 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 17. Breaking Down App Development: From the Court to Code with Ron JonesListen in as I welcome Ron Jones, the innovative CEO of Collective Minds Inc. and founder of the groundbreaking app, Are They Hooping. Hear the inspiring story of how Ron, at just 19, forged his path into the world of app development. We cover everything from the inception of Collective Minds to the creation of Are They Hooping, an app designed to bring together basketball enthusiasts. At just 19, Ron kicked off his journey into the world of app development, rapidly moving from an undecided college student to the founder of a network boasting over 30,000 subscribers. This episode is a testament...

2023-09-0528 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 16. Outsourcing secrets, organizational hacks & client selection with Executive Personal Assistant Kellie NurseToday, we're joined by Kellie Nurse, Founder of Enywhere Agency, a seasoned specialist in the demanding realm of executive and personal assistance - a world where impeccable organization and ready access to files from anywhere are not just nice-to-haves, but essentials. Listen as we dissect the critical importance of these roles, providing a pillar of support to executives, small business owners and influencers, and why having a robust system, especially during those unexpected hiccups, is not a luxury but a necessity. Kellie highlights the significance of carefully selecting clients that align with our values...

2023-08-2947 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 15. Navigating Reality TV and Talent Representation with Bachelor in Paradise cast Ana CruzListen in as we chat with Ana Cruz, an influencer turned talent agent, about the exciting and complex world of reality TV and talent agency representation. Ana provides a candid look at the inner workings of reality TV shows like Bachelor in Paradise Canada, of which she was cast on for seasons 1 and 2. She also breaks down her role in supporting top-tier talent for Dulcedo Digital Agency, giving us a peek behind the curtain of influencer marketing and talent representation. We walk through the dynamic labyrinth of influencer marketing as we dig deep into...

2023-08-221h 32

The Mindfulpreneur: Build, Launch & Grow Your Brand 14. Going viral on TikTok thanks to Love is Blind & BTS of what it’s like to be an actor with Sean ColbySean Colby is a multi-talented actor, content creator and video editor residing in Toronto. You may recognize him from his roles in "Hardy Boys" (Hulu), "Hudson and Rex" (City TV), "Midway" (Lionsgate), and "On the Basis of Sex" (Focus Features). Outside of his acting career, he enjoys bringing laughter to people on Instagram and TikTok through his comedy videos where he went viral by posting reaction videos pretending to be the camera man for scenes from Netflix's hit show, Love is Blind. [00:01:15] Sean's acting experience. [00:11:27] Acting education and experience. [00:20:02...

2023-08-151h 05

The Mindfulpreneur: Build, Launch & Grow Your Brand 13. Growing to 280K+ Followers: From Solo Travels to Influencing and Entrepreneurship with Lisa HomsyEver dreamed of trading your 9-5 for a life of travel and adventure? Lisa Homsy, a travel influencer and entrepreneur, did just that, journeying from her home in Montreal to the bustling streets of Bangkok and beyond. Tune in as she shares captivating tales and insights from her wanderlust-fueled life, including falling head over heels for the beautiful island of Bali and parlaying her experiences into an impressive social media following. But this episode is more than just an exciting travelogue. It’s also a crash course in personal branding and entrepreneurship. Lisa offers ca...

2023-08-081h 29

The Mindfulpreneur: Build, Launch & Grow Your Brand 12. Performing for Snoop Dogg & Wiz Khalifa: Turing your passion into a career with Kheanna WalkerEver wondered how pole dancing can transition from a mere hobby to a fulfilling career? Get ready for the riveting tale of our adventurous guest as she narrates captivating stories of her journey from Montreal to Melbourne and finally, Scotland. Kheanna Walker unveils the spontaneous decisions that guided her path, inspired by her fervor for health and fitness. You’ll get a glimpse into the dynamic pole dancing scene, demonstrating how Kheanna dared to dream big despite the fears and challenges that came along the way. Follow her on Instagram here. We talk about: ...

2023-08-0154 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 11. Pivoting in business, navigating change & being paid to create contentOn this solo episode Alyssa talks about: -Team changes at Nomad Cre8tive -Pivoting and redefining service offerings -Building a company vs running a company -Navigating quality control with a team -Being recruited as a content creator -Social media followers not influencing your reach Make sure to subscribe and tune in weekly for new episodes, and follow ⁠⁠⁠@themindfulpreneurpodcast⁠⁠⁠ on Instagram. This podcast is brought to you by ⁠⁠⁠Nomad Cre8tive⁠⁠⁠; your full-service creative agency for all things marketing, branding and soci...

2023-07-2522 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 10. Unpaid work for experience, restructuring organizations & the importance of good leadership with Emma LegaultFor over a decade now, Emma Legault has helped organizations to navigate complex issues that are social and technical in nature. As an organizational development and leadership consultant, her practice is focused on forging meaningful relationships between people, environmental and structural forces. She helps people to design their businesses, lead themselves and one another in a way that marries our humanity to our success. One of her greatest achievements is tied to the process - the space she’s held for others, the trust she’s earned and honoured, the relationships she’s fostered and the changes she’s helped t...

2023-07-1849 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 9. Working with family, being labelled ‘too much’ & how to start and grow a podcast with The Babes of QuinteThis week I chat with Katie & Kay from Starboard Communications, a local family-run media company in Belleville, Ontario that has two radio stations Cool 100.1 & 95.5 Hits FM and several podcasts. These ladies host the Babes of Quinte Podcast and just celebrated their one year anniversary. Katie is the Social Media Coordinator and leads Digital Sales and Kay is a Digital Media Manager. We talk about: -Being labelled as ‘too much’ -Setting boundaries when working with family -Navigating mental health issues at work -Tips on starting and growing a po...

2023-07-1151 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 8. Brand strategy, social media growth & entrepreneurship in your 20’s with Katrina LegaultKatrina Legault is the founder and CEO of ⁠KL Marketing⁠ and the host of The ⁠BYOW Podcast⁠. Katrina founded her business in 2017 with a strong passion for storytelling through digital marketing and she's since expanded her business to offer marketing strategy and consulting, copywriting, social media services, content creation and much more. In the las year she launched The Bring Your Own Wine Podcast, which is a platform designed for casual conversations after hours with a glass of wine to discuss entrepreneurship, careers, and letting the very best version of her guests shine through. ...

2023-07-041h 08

The Mindfulpreneur: Build, Launch & Grow Your Brand 7. Being decisive, learning from other people’s mistakes & my agency’s growth plan with Big Moe | Pt.2We talk about: -Behind the scenes of podcasting and finding guests -How being decisive is an integral part of moving forward -How it’s normal not to be liked by everyone -How to apply learnings from one experience to another -The psychology behind wanting to be the best -The importance of vocalizing your biggest goals -Nomad Cre8tive’s agency and podcast growth plan Guest ⁠Mohammed Aly⁠, also known as Big Moe, dedicated Rolex broker with a passion for luxury timepiece...

2023-06-2743 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 6. Meeting Channing Tatum, hitting $1M in revenue, changing career paths & facing failures with Big Moe | Pt.1We talk about: -Meeting Channing Tatum and Marc Cuban -The secret sauce to hitting $1M in revenue -Moving to Dubai and selling Rolex’s -Pivoting and changing career paths -Rolling with the punches when faced with failure -Not letting external voices discourage your growth Guest Mohammed Aly, also known as Big Moe, dedicated Rolex broker with a passion for luxury timepieces, all in the spirit of building relationships and providing personalized and seamless experiences. He’s had the privilege of working with reno...

2023-06-201h 09

The Mindfulpreneur: Build, Launch & Grow Your Brand 5. The ugly parts about running my businessOn this solo episode I talk about the ugly parts about running my business: -Having to do everything myself -Letting go of tasks and hiring -Dealing with mistakes made by my team -Doing internal marketing and advertising -Constantly restructuring -Not having a guaranteed pay check from an employer Make sure to subscribe and tune in weekly for new episodes, and follow ⁠⁠⁠@themindfulpreneurpodcast⁠⁠⁠ on Instagram. This podcast is brought to you by ⁠⁠⁠Nomad Cre8tive⁠⁠⁠; your full-service creative agency for all things marke...

2023-06-1326 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 4. Coming out of rock bottom, building a volume focused business & the power of manifestation with Josh LabelleOn this episode we talk about: -Coming out of rock bottom and building a successful company -The privilege of hiring people you love as a business owner -How a volume focused business model led to $400K in annual revenue -The power of mindset, manifestation, affirmations and meditation in business and in life Guest Joshua Labelle, co-founder of BlogBOQ and LaRo Communications proves that success can be achieved by anyone. Despite having struggled with dyslexia and dropping out of high school, he’s built an incredible life fo...

2023-06-0644 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 3. Success as a result of surrender, moving on from relationships & masculine/feminine energies with Natasha KredlOn this Episode we talk about: -The importance of letting go of control -How masculine and feminine energies can be embodied no matter your sex -How success comes as a result of surrender -The good girl syndrome -Navigating letting go of friendships and relationships as you grow Guest Natasha Kredl is a mentor for women trailblazers, the founder of The YES Haven community, podcast host of "Your Expansive Self" podcast. She ultimately feels like she was placed on earth to be a human, have f...

2023-05-301h 24

The Mindfulpreneur: Build, Launch & Grow Your Brand 2. Life on set, becoming friends with my employees, how much I pay my team & a little self-loveOn this solo episode I touch upon: -Highlights from my recent trip to Toronto -What it’s like being in a production studio on set -How I set boundaries in order to have friendships with the people that work for me -My agency’s pricing model and how much I pay my team -A little self-love Make sure to subscribe and tune in weekly for new episodes, and follow ⁠⁠@themindfulpreneurpodcast⁠⁠ on Instagram. This podcast is brought to you by ⁠⁠Nomad Cre8tive⁠⁠; yo...

2023-05-2318 min

The Mindfulpreneur: Build, Launch & Grow Your Brand 1. OMG it's happening...Alyssa says hello and warms up to the world of podcasting with her first ever solo episode, sharing what you can expect from The Mindfulpreneur Podcast⁠. Make sure to subscribe and tune in weekly for new episodes, and follow ⁠⁠⁠@themindfulpreneurpodcast⁠⁠⁠ on Instagram. This podcast is brought to you by ⁠⁠⁠Nomad Cre8tive⁠⁠⁠; your full-service creative agency for all things marketing, branding and social media.

2023-05-1606 min

The Mindfulpreneur: Build, Launch & Grow Your Brand The Mindfulpreneur TrailerWelcome to The Mindfulpreneur Podcast with Alyssa Zwonok. Make sure to subscribe and tune in weekly for new episodes, and follow ⁠⁠⁠@themindfulpreneurpodcast⁠⁠⁠ on Instagram. This podcast is brought to you by ⁠⁠⁠Nomad Cre8tive⁠⁠⁠; your full-service creative agency for all things marketing, branding and social media.

2023-05-1601 min

Babes of Quinte 32: It’s more than a logo ~ Alyssa Zwonok of Nomad Cre8tiveToday on the pod, we have my kind of boss-ass bitch. Alyssa Zwonok is the Founder & CEO of Nomad Cre8tive, a remote creative agency specializing in branding, digital marketing, graphic design, social media, content creation, and more. One of the most unique aspects of her company is that they are 100% remote. This means their team can work from anywhere and can take clients from all over the world.Alyssa’s team of fearless creatives has created for CANNA Canada, Little Burgundy Shoes, The Aldo Group, Royal LePage - and some local clients including The Main Character PEC...

2023-02-151h 16

Thriving Woman Ep. 53 | You Don't Need to "Hustle" to Be Successful w. Alyssa Zwonok, CEO & Founder of Nomad Cre8tiveLet's break the hustling bs please! Does this mean we do nothing and just wait for things to end up on our lap? Hell no! But there are ways to really support our energies into continuously building our success - in life and business. Nomad Cre8tive is a remote creative agency that bridges the gap between agencies & freelancers, providing teams of specialized remote creators to businesses globally. With over a decade of industry experience, Alyssa is a rare blend of creative director and CEO. She brings endless energy to her work, mentoring her ever-growing...

2022-03-231h 23

Simple Talk Simple Talk, Ep 11 - with Guest Speaker Alyssa ZwonokToday on Simple Talk we are speaking with Alyssa Zwonok of Nomad Cre8tive. With over ten years of industry experience, Alyssa Zwonok has worked with everyone from large, enterprise clients to bustling startups, helping them build their brands from the ground up and exceed industry standards through top-level creative direction and strategy. After traveling the globe for a full four years and living abroad for another, Alyssa was not ready for her traveling journey to end just yet. As a solution to the struggle of finding work while visiting abroad, Alyssa founded Nomad Cre8tive with t...

2022-01-2410 min