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Amanda McVicker

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The OBM EducatorThe OBM Educator52: Anyone Can Be an OBMIn this episode, Amanda explores the idea that anyone can become an Online Business Manager (OBM). She discusses the importance of soft skills, leadership, and communication, and shares her personal journey from VA to OBM. Amanda also introduces her 30-day OBM Launch Sprint, designed to help aspiring OBMs kickstart their business with guidance and accountability.   Check out the 30 Day OBM Launch Sprint! Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take the...2025-07-2411 minThe OBM EducatorThe OBM Educator51: CEO Routines as an OBM Business OwnerIn this episode, Amanda discusses essential routines for OBM business owners to adopt a CEO mindset. She emphasizes the importance of weekly planning, tracking analytics, and managing finances to ensure business longevity and effectiveness. Amanda shares her personal experiences and practical tips for implementing these routines to enhance productivity and decision-making. Grab the Your First 30 Days as an OBM Calendar for $10 off using the code PODCAST.  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re rea...2025-07-1013 minThe OBM EducatorThe OBM Educator50: Holding Boundaries with Current ClientsIn this episode, Amanda discusses the topic of boundaries in client relationships, particularly focusing on how to reset boundaries with existing clients. She emphasizes the importance of establishing clear boundaries and policies, the challenges of enforcing them after a long-term relationship, and the necessity of making tough decisions about client fit. Amanda provides practical tips for maintaining boundaries and highlights the significance of self-advocacy in business. Grab the Your First 30 Days as an OBM Calendar for $10 off using the code PODCAST.  Connect With Amanda: amandamcvicker.c...2025-06-2616 minThe OBM EducatorThe OBM Educator49: The Power of the Slow Season: Building Your Business Bit By BitIn this episode, Amanda discusses the dynamics of running a business during the summer months, emphasizing the importance of embracing the slower pace. She encourages listeners to focus on working on their business rather than just in it, highlighting the value of small, consistent efforts over time. Amanda reassures entrepreneurs that everyone's journey is unique and that sustainable growth is more important than rapid success. She concludes by reminding listeners to prioritize self-care and take breaks when needed.   Grab the Your First 30 Days as an OBM Calendar for $10 off using the code PODCAST. 2025-06-1209 minThe OBM EducatorThe OBM Educator48: Skills Breakdown: Email MarketingIn this episode, Amanda discusses the essential skills and knowledge needed for effective email marketing as an Online Business Manager (OBM). She emphasizes the importance of understanding legal considerations, popular email marketing platforms, and the various roles an OBM plays in managing email marketing for clients. The episode provides insights into scheduling emails, creating automations, tracking analytics, and segmenting email lists to enhance client communication and marketing strategies.   Register for the live round of the Six Week OBM → https://www.amandamcvicker.com/six-week-obm  Connect With Amanda: amandamcvicker.com2025-06-0527 minThe OBM EducatorThe OBM Educator47: Behind the Scenes of a Real OBM BusinessIn this episode, Amanda shares insights into her life as an Online Business Manager (OBM), detailing her evolving work schedule, the importance of flexibility, and how she structures her work week to balance client needs and personal responsibilities. She emphasizes the significance of planning and adapting to changes while maintaining productivity and client satisfaction.   Register for the live round of the Six Week OBM → https://www.amandamcvicker.com/six-week-obm  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re rea...2025-05-2916 minThe OBM EducatorThe OBM Educator46: From VA to OBM: A Natural ProgressionIn this episode, Amanda discusses the natural progression from being a Virtual Assistant (VA) to becoming an Online Business Manager (OBM). She emphasizes that this transition is not just about changing roles but refining skills, offers, and client relationships to achieve greater income and job satisfaction. Amanda shares insights on the importance of leadership, setting boundaries, and the mindset shifts necessary for sustainable business growth.    Register for the Build a Better Business Webinar → https://www.amandamcvicker.com/build-a-better-business  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM2025-05-1511 minThe OBM EducatorThe OBM Educator45: One Year of the OBM Educator!In this episode, Amanda reflects on the one-year anniversary of the OBM Educator podcast, sharing insights and lessons learned throughout the year. She emphasizes the importance of consistency in marketing, knowing when to outsource tasks, and embracing the journey of business growth. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take the quiz: https://www.amandamcvicker.com/quiz  Grab Your First 30 Days as an OBM Calendar, walking you through everything you need to do...2025-05-0113 minThe OBM EducatorThe OBM Educator44: The Perfect Offer Suite for New OBMsIn this episode, Amanda discusses the essential services that new Online Business Managers (OBMs) should consider offering. She emphasizes the importance of creating an offer suite that guides clients through their journey, starting with strategy sessions, moving to project packages, and ultimately leading to retainers. Amanda shares her personal experiences and insights on how these offerings can help build trust with clients and ease them into a long-term working relationship.   Grab the replay for the Strategy Sessions as an OBM Workshop >> https://www.amandamcvicker.com/strategy-sessions-as-an-obm-workshop  Connect With Amanda:...2025-04-2415 minThe OBM EducatorThe OBM Educator43: Coming Back to Work After VacationIn this episode, Amanda discusses the challenges and strategies for returning to work after a vacation. She emphasizes the importance of preparation before leaving, setting client expectations, and managing workload upon return. Amanda shares practical tips for organizing tasks and maintaining communication with clients to ensure a smooth transition back to work.    Register for the Strategy Sessions as an OBM Workshop >> https://www.amandamcvicker.com/strategy-sessions-as-an-obm-workshop  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an...2025-04-1711 minThe OBM EducatorThe OBM Educator42: “I Thought I’d Be Further Along By Now”In this episode, Amanda discusses the common feeling among Online Business Managers (OBMs) and Virtual Assistants (VAs) of feeling behind in their business journey. She explores the internal and external pressures that shape these feelings, emphasizing the importance of understanding personal progress and redefining success. Amanda encourages listeners to reflect on their own goals and expectations, highlighting that growth can take many forms beyond just financial success. The episode concludes with a reminder that persistence and self-acceptance are key to navigating the entrepreneurial path.   Sign Up for the Six Week OBM >> https://www.amandamcvicker.com/s...2025-03-2714 minThe OBM EducatorThe OBM Educator41: Remembering Your WhyIn this episode of the OBM Educator, Amanda discusses the importance of remembering your 'why' in business. She emphasizes that understanding the deeper motivations behind your work can provide stability and guidance during challenging times. Amanda shares her personal journey and insights on how to refine and remember your why, offering practical strategies for listeners to incorporate into their daily lives.   Register for the Team Hiring for OBMs Workshop - March 25th 1pm EDT (replay available!) - https://www.amandamcvicker.com/team-hiring-for-obms-workshop  Connect With Amanda: amandamcvicker.com...2025-03-2009 minThe OBM EducatorThe OBM Educator40: What Happens When a Client is Taking All Your TimeIn this episode, Amanda discusses the challenges faced by Online Business Managers (OBMs) when one client or project demands excessive time and attention. She shares personal experiences and offers strategies for managing client priorities, maintaining communication, and recognizing the signs of burnout. Amanda emphasizes the importance of setting boundaries and making necessary changes to ensure a balanced workload across all clients. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take the quiz: https://www.am...2025-03-1319 minThe OBM EducatorThe OBM Educator39: What Clients Are Looking for in an OBM in 2025In this episode, Amanda discusses the evolving needs of clients in the realm of Online Business Management (OBM) for 2025. She emphasizes the importance of emotional support, ownership, and adaptability in building strong client relationships. The conversation highlights how OBMs can stand out by understanding and addressing the emotional and practical needs of their clients, ultimately leading to long-term partnerships. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take the quiz: https://www.amandamcvicker.com/qu...2025-03-0611 minThe OBM EducatorThe OBM Educator38: What No One Tells You About Becoming an OBMIn this episode, Amanda discusses the often unspoken challenges faced during the transition from Virtual Assistant (VA) to Online Business Manager (OBM). She emphasizes the importance of understanding the behind-the-scenes struggles that many experience, which are rarely shared on social media. Amanda shares her personal journey, debunks common myths about becoming an OBM, and highlights the mindset shifts necessary for success.    Grab Your First 30 Days as an OBM for $10 off now >>   Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re re...2025-02-2016 minThe OBM EducatorThe OBM Educator37: What To Do as an OBM When You Don't KnowIn this episode, Amanda discusses the common challenges faced by new Online Business Managers (OBMs) when clients request tasks they are unfamiliar with. She outlines a general process for handling such situations, emphasizing the importance of research, resourcefulness, and effective communication with clients. Amanda also highlights the difference between tasks that OBMs should know and those that fall outside their responsibilities. She also shares a reminder about an upcoming workshop focused on data analytics and tracking for OBMs.   Register for the Data Analytics for OBM Workshop>>> Connect With Amanda:2025-02-1314 minThe OBM EducatorThe OBM Educator36: Building an OBM Business Without OverwhelmIn this episode, Amanda discusses how to build an Online Business Manager (OBM) business without feeling overwhelmed. She shares her experiences transitioning from a Virtual Assistant to an OBM and emphasizes the importance of viewing this journey as a process that takes time. Amanda provides practical tips for breaking down tasks, maintaining a positive mindset, and embracing setbacks as opportunities for growth. She also introduces Your First 30 Days as an OBM, designed to guide aspiring OBMs through their transition with manageable daily tasks.   Grab Your First 30 Days as an OBM for $10 off now >>  ...2025-02-0616 minThe OBM EducatorThe OBM Educator35: What You’re NOT Responsible For as an OBMIn this episode, Amanda discusses the common misconceptions about the responsibilities of Online Business Managers (OBMs). She emphasizes that OBMs should not take on tasks that are not their responsibility, such as being accountable for client results, engaging in sales, or providing specialized support. The conversation provides clarity on the boundaries OBMs should maintain to ensure they focus on their core competencies and avoid burnout. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take th...2025-01-3014 minThe OBM EducatorThe OBM Educator34: Building Trust as an OBMIn this episode, Amanda discusses the critical role of trust in Online Business Manager (OBM) client relationships. She explores how to build trust from the first interaction, maintain it over time, and address situations where trust may be broken. The conversation emphasizes the importance of communication, accountability, and proactive engagement in fostering strong, long-term client relationships. Grab the Ultimate OBM Client Onboarding System → https://amandamcvicker.thrivecart.com/ultimate-obm-client-onboarding-system  Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you...2025-01-2314 minThe OBM EducatorThe OBM Educator33: What Your Client is Looking to You For During a LaunchIn this episode, Amanda discusses the essential roles and responsibilities of Online Business Managers (OBMs) during the launch season. She emphasizes the importance of understanding client expectations, utilizing the right tech tools, providing strategic advice, and managing the planning process to ensure a successful launch. Amanda also introduces her upcoming workshop, 'Launch Support 101', aimed at equipping OBMs with the necessary skills and knowledge to support their clients effectively during launches. Register for the Launch Support 101 Workshop → https://www.amandamcvicker.com/launch-support-101  Connect With Amanda: ama...2025-01-0918 minThe OBM EducatorThe OBM Educator32: Word of the Year: 2024 Reflection + Looking Ahead to 2025In this episode, Amanda reflects on her 2024 Word of the Year and the experiences and growth she had from using that word as a theme. She discusses how this theme guided her decisions, including launching a podcast and a course aimed at helping VAs transition to OBMs. Looking ahead, she shares her new word for 2025 and the goals that she hopes comes from that word. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be an OBM? Take th...2025-01-0227 minThe OBM EducatorThe OBM Educator31: The VA to OBM Journey with Lily Panameño | The Road to OBM Success SeriesContinuing her Road to OBM Success Series, Amanda is joined by OBM Lily Panameño to discuss the journey of transitioning from a Virtual Assistant (VA) to an Online Business Manager (OBM). They explore the challenges, confidence-building strategies, and the importance of believing in oneself while navigating this business shift. Lily shares her experiences, insights, and advice for those looking to make a similar transition, emphasizing the significance of preparation and client relationships.   Lily’s Bio: Lily is an online business manager, she's been in business for five year, and she is obse...2024-12-1217 minThe OBM EducatorThe OBM Educator30: Embracing Being Multi-Passionate as an OBM with Michelle Lawrence | The Road to OBM Success SeriesIn the first episode of her Road to OBM Success Series, Amanda interviews OBM Michelle Lawrence, about her journey from the corporate world to entrepreneurship. Michelle shares her experiences, challenges, and the importance of community support in the online business space. They discuss the significance of having a website for OBMs, common mistakes made by new OBMs, and the launch of Michelle's new website template shop, Elevate Boutique. Michelle also shares valuable advice for aspiring OBMs on building relationships and maintaining boundaries in their business. Check out Michelle’s templates here & use code OBMEDUCATOR for 10% off your pu...2024-12-0532 minThe OBM EducatorThe OBM Educator29: Planning for 2025, Part 2: Tracking Analytics in Your BusinessIn this episode, Amanda continues her discussion on analytics that can be tracked in a business, this time focusing on what can and should be tracked in an OBM business! She discusses various metrics that OBMs should track, including financials, time management, marketing efforts, and client success. She also provides insights on how to effectively gather and analyze these metrics to make informed decisions and improve business performance. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you’re ready to be...2024-11-2820 minThe OBM EducatorThe OBM Educator28: Planning for 2025, Part 1: Analyzing Client AnalyticsIn this episode, Amanda discusses the importance of evaluating business performance as the year comes to a close. She emphasizes the need for service providers, particularly Virtual Assistants (VAs) transitioning to Online Business Managers (OBMs), to analyze client analytics to identify growth opportunities for 2025. The conversation covers key metrics such as revenue tracking, lead generation, marketing performance, operational efficiency, sales conversion, and the importance of gathering client feedback to inform future strategies. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if...2024-11-2116 minThe OBM EducatorThe OBM Educator27: Taking Time Off During the Holidays as an OBM27: Taking Time Off During the Holidays as an OBM   In this episode, Amanda discusses the importance of taking time off as a service provider, especially during the holiday season. She emphasizes the need for mindset shifts, logistical planning, and setting clear boundaries with clients to ensure a successful break. Amanda shares practical tips for preparing for time off, including giving advance notice to clients and ensuring that all necessary tasks are completed beforehand. She also highlights the significance of actually taking time off to prevent burnout and maintain a healthy work-life balance. 2024-11-1413 minThe OBM EducatorThe OBM Educator26: Handling Disappointment as an OBMIn this episode, Amanda shares the often overlooked topic of disappointment in business, particularly for online business managers (OBMs). She explores various forms of disappointment that OBMs may face, including challenges in finding clients, rejection after discovery calls, and the emotional toll of having to fire or being fired by a client. Amanda emphasizes the importance of approaching disappointment with a logical mindset, using journaling and affirmations to cope, and viewing each setback as a learning opportunity to foster growth and resilience in business. Connect With Amanda: amandamcvicker.com ...2024-10-3119 minThe OBM EducatorThe OBM Educator25: Setting Up Simple Systems as an OBMIn this episode, Amanda shares the importance of setting up simple systems for business efficiency. A lot of people think systems equals high-tech solutions or automations, but Amanda encourages you to think about processes that businesses already have in place. She outlines a step-by-step approach to identifying, analyzing, implementing, and reviewing these systems, encouraging listeners to start with their own businesses.    Register for The Six Week OBM → https://www.amandamcvicker.com/six-week-obm    Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Learn the skills needed to be a s...2024-10-2408 minThe OBM EducatorThe OBM Educator24: How I Schedule My Calendar as an OBMIn this episode, Amanda shares her effective strategies for calendar management. She emphasizes the importance of integrating personal life into scheduling, organizing client work, optimizing meeting times, and ensuring a balanced calendar that accommodates both business and personal responsibilities. She gives her tips and tricks to ensure you can create freedom and flexibility in business and life. Sign up for her free webinar Build a Better Business → https://www.amandamcvicker.com/build-a-better-business      Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Learn the skills neede...2024-10-1715 minThe OBM EducatorThe OBM Educator23: You’re Not Responsible for Your Client’s ResultsIn this episode, Amanda emphasizes the importance of understanding that OBMs are not responsible for the results their clients achieve, highlighting the need for a mindset shift to avoid guilt and burnout. She shares insights on how OBMs can bring their best to the table while recognizing that the ultimate responsibility for results lies with the client. She also introduces her free challenge called 'Think Like an OBM,' designed to help you think through common scenarios faced by OBMs.   Sign up for the free Think Like an OBM Challenge (October 7-11) → https://www.amandamcvicker.com...2024-10-0309 minThe OBM EducatorThe OBM Educator22: Building Confidence as an OBMIn this episode, Amanda discusses the theme of confidence, particularly in the context of transitioning from a Virtual Assistant (VA) to an Online Business Manager (OBM). She highlights common struggles with self-confidence, the impact of limiting beliefs, and the importance of reframing these beliefs to foster a growth mindset. Amanda emphasizes the necessity of preparation and knowledge in building confidence and offers practical exercises to help listeners overcome their self-doubt.   Sign up for the Six Week OBM waitlist → https://www.amandamcvicker.com/six-week-obm    Episode Timestamps: (00:00) Understanding Confidence in OBM Roles...2024-09-1913 minThe OBM EducatorThe OBM Educator21: How to Lead a Strategy Session as an OBMIn this episode, Amanda shares how to lead a strategy session as an Online Business Manager. She emphasizes the importance of strategy sessions in building client relationships and dives deep into the process of conducting a successful strategy session. Amanda highlights the significance of thorough client onboarding and also shares tips on leading the conversation, actively listening to the client, and asking the right questions. Amanda emphasizes each step of the process that will provide value and actionable steps for your client. Get the Ultimate OBM Client Onboarding System for only $7 → https://amandamcvicker.thrivecart.com/ultimate-obm-client-onboarding-system/   2024-09-1215 minThe OBM EducatorThe OBM Educator20: Skills Breakdown: LaunchingIs the idea of launching in a client’s business holding you back from stepping into the OBM role? In this Skills Breakdown episode, Amanda breaks down common launch best practices to give an inside sneak peek into the OBM’s role. She discusses three types of launches: waitlist launches, webinar/masterclass launches, and challenge launches. She also provides insights into the setup and execution of each type of launch, including email marketing strategies and tracking. Learn the importance of gathering data and analyzing the results to become a launching pro. Episode Timestamps:...2024-09-0519 minThe OBM EducatorThe OBM Educator19: Setting Boundaries And Saying “No” To ClientsFeeling overwhelmed by client expectations? In this episode, Amanda talks about a topic that many OBMs and service providers struggle with - the feeling of owing clients something beyond the contracted obligations. This can lead to resentment and eventual burnout. Amanda breaks down three key areas where service providers often feel this unnecessary sense of obligation: taking on unwanted tasks, sacrificing personal time, and staying with clients who aren’t a good fit. She also explains the need for clear communication, re-establishing boundaries, and protecting one's time and peace. Learn why it's crucial to set boundaries and how saying "no...2024-08-2913 minThe OBM EducatorThe OBM Educator18: When And How To Hire Your First Team MemberHiring your first team member is an exciting milestone, and almost like a right-of-passage as a business owner. In this episode, Amanda shares her own experience, having hired her first team member seven months into her OBM journey, and gives insights into knowing when and why to hire, the types of support you might need, and the financial considerations involved. She also offers best practices for bringing on a team member, ensuring clear communication and seamless integration into your workflow. Whether you’re at the point of considering a team member or just planning for future growth, Amanda’s advi...2024-08-1514 minThe OBM EducatorThe OBM Educator17: Scope Creep And Enforcing Boundaries - Mini Coaching Session with Kaleigh TracyIn this session, Amanda chats with Kaleigh Tracy, an OBM who struggles with enforcing boundaries and scope creep from her clients. Kaleigh discusses her challenges with being on an hourly retainer and feeling pressured to take on tasks beyond her expertise, including web design, social media management, and VA tasks. Amanda offers advice on setting boundaries, considering hiring a VA, and deciding between hourly retainers and packages. They also talk about the importance of communicating boundaries clearly to clients and sticking to them, including practical tips like turning off notifications during off-hours. Amanda reassures Kaleigh that maintaining boundaries not...2024-08-0821 minThe OBM EducatorThe OBM Educator16: Why 2024 Is THE Year To Become An OBMLearn why now is the perfect time to become an OBM and how you can take advantage of the many opportunities available. Amanda shares industry data, highlighting the booming growth of the online coaching industry (potential clients) and the expanding online business space. She explains the increasing demand for OBMs as more entrepreneurs seek support in managing their growing businesses. Amanda also introduces her new program designed to guide aspiring OBMs through everything from service offerings and essential platforms to finding clients and cultivating a professional mindset. Don't miss out on the chance to start and grow your OBM...2024-08-0113 minThe OBM EducatorThe OBM Educator15: The Business Of Being An OBMAttracting and retaining clients starts with a solid foundation! In this episode, Amanda dives into the often overlooked aspects of running an online business. She talks about the importance of having well-defined processes for onboarding, offboarding, and invoicing, highlighting how these streamline operations and improve client relationships. She also explains the necessity of legal contracts, registering your business, and handling taxes appropriately. Lastly, learn the difference between working on your business (strategic planning and goal setting) and working in your business (client work), as well as strategies to ensure time is spent on both each week!   2024-07-2516 minThe OBM EducatorThe OBM Educator14: 3 Client Retention Strategies That Work!Eager to build a sustainable OBM business? Tune in to learn the strategies for securing long-term clients and consistent revenue! From going the extra mile to positioning herself as a critical partner in the growth and development of her client’s businesses, Amanda shares how she has been able to maintain positive client partnerships for multiple years. By prioritizing excellent service, being forward-thinking, and adopting a long-term partnership mindset, OBMs can establish lasting relationships that benefit both themselves and their clients. Embrace these strategies to enhance client retention and create a sustainable OBM business model!   Reg...2024-07-1811 minThe OBM EducatorThe OBM Educator13: From Conference Planner To Booked-out OBM (Amanda’s Story)From her early career days as a conference planner to becoming a stay-at-home mom yearning for “more”, tune in to hear Amanda’s personal journey of becoming an OBM! She shares how she discovered and embraced the OBM role, the challenges she faced (especially during the COVID-19 pandemic), and the strategies she used to succeed and grow her business. She also discusses the importance of putting yourself out there, the value of project packages, and the power of referrals for landing new clients. Don’t miss this inspirational episode!   Register Now For The FREE Webinar! → Build a Bet...2024-07-1123 minThe OBM EducatorThe OBM Educator12: It's Okay Not To Be Great In The BeginningFrom managing launches to creating email marketing campaigns, the task list of an OBM can be quite lengthy. It's easy to feel the pressure to excel right from the start, but greatness isn’t achieved overnight! In this candid chat, Amanda shares her experience of transitioning from a VA to an OBM, highlighting an important lesson: get comfortable with not being great in the beginning. Hear her thoughts on embracing vulnerability, the excitement of discovering new things, and all the lessons learned through a bit of trial and error. This small dose of encouragement will help ease the pressures of...2024-07-0412 minThe OBM EducatorThe OBM Educator11: Overcoming Imposter Syndrome And Building A Thriving OBM Business with Lauren PetragliaLauren Petraglia discusses her transition from a toxic work environment in local government to becoming a virtual assistant and now a booked out OBM. She shares the challenges and motivations behind her decision, as well as the strategies she used to grow her business through referrals. She also shares advice for aspiring OBMs and those in the early stages of their business, emphasizing the importance of persistence, building genuine relationships with clients, and overcoming imposter syndrome.    About Lauren Petraglia: Lauren is a self-starting VA/OBM who helps streamline, strategize, and execute daunting backend ta...2024-06-2718 minThe OBM EducatorThe OBM Educator10: Key Differences Between a VA and OBMThinking of taking the leap from VA to OBM? This episode breaks down the key differences between the two roles and unpacks the necessary skills and mindset shifts required to transition to an OBM. Amanda also shares the benefits of becoming an OBM, from higher income potential to greater influence and fulfillment. Whether you're new to the online space, a seasoned VA looking to take your business to the next level, or a new OBM wondering how to succeed in this role - this episode is for you!   Take the Quiz! → VA to OBM: Are You...2024-06-2011 minThe OBM EducatorThe OBM Educator09: Challenges Of Being A “Jill-Of-All-Trades”In the world of online business management, being a jill-of-all-trades is super valuable! The ability to excel in various tasks and adapt to different roles can be a huge asset to clients. However, being good at many things can also bring about unique challenges. By sharing personal experiences and insights from coaching calls, Amanada discusses the common struggles experienced by OBMs who take on a lot of different tasks. From the struggle of doing things you're good at but don't enjoy (leading to burnout) to the pressure of juggling various responsibilities (leading to time management issues), tune in for...2024-06-1313 minThe OBM EducatorThe OBM Educator08: Tech Tools Every OBM Needs To Know In 2024Even though it’s sometimes intimidating, tech is something that you cannot escape as a successful OBM. After all, you will likely be the one responsible for the majority of tech in your client's business! So whether you’re setting it up, maintaining it, or switching from one system to another, chances are tech is going to be part of your day to day operations. In this episode, Amanda highlights the must-have tech tools every OBM should know in 2024. Learn about project management systems like ClickUp and Asana, helpful CRMs such as Dubsado and Honeybook, and even email marketing plat...2024-06-0620 minThe OBM EducatorThe OBM Educator07: The OBM Mindset - How To Transition From A Doer To A LeaderAre you ready to make the shift from being a doer to a leader? In this episode, Amanda discusses the significant mindset shift needed when transitioning from a VA to an OBM. Learn the importance of being proactive and taking on a leadership role, relieving decision fatigue for clients, and utilizing tools like calendars and project management systems. As a VA, you are more than likely accustomed to receiving tasks from your clients and waiting for instructions. However, as an OBM, you need to take the initiative and become a teller instead of an asker. While this shift may...2024-05-3013 minThe OBM EducatorThe OBM Educator06: How To Attract New OBM Clients - Mini Coaching Session with Galina Vander MeerWelcome to The OBM Educator’s first mini coaching session! These sessions will allow you to get an inside look into how Amanda would help someone through common pain points - such as VAs who are wanting to make the transition to OBM, or new OBMs that need guidance with marketing, setting boundaries, and more!   In this session, Amanda chats with Galina Vander Meer about attracting new OBM clients. They discuss the importance of positioning oneself as an OBM rather than a tech-VA/OBM, and how to market OBM services effectively. Amanda advises Galina to ask...2024-05-2323 minThe OBM EducatorThe OBM Educator05: The #1 Mistake New OBMs Make When Packaging Their ServicesAs an OBM, creating packages that clearly outline your services and pricing is important, right? But when you're just starting out, it can feel like you need some secret magic formula to get it just right, and that can be really overwhelming. In this episode, Amanda gives an overview of common packages for OBMs, including hourly retainers and project retainers. She also shares her thoughts on the biggest mistake new OBMs make when creating their packages (hint: it's probably not what you're expecting!), and explains how you can provide clarity to potential clients and allow for growth and adaptability...2024-05-1610 minThe OBM EducatorThe OBM Educator04: What Is An OBM? Understanding The Role Of An Online Business ManagerAre you curious about what it takes to become an OBM? Join Amanda as she breaks down the key responsibilities and skills needed to succeed in this role! She discusses the types of clients OBMs typically work with, the services they provide, and all the skills you’ll need to shine. She also explains why becoming an OBM isn’t as unattainable as it may seem. If you’re drawn to tech, systems, and management, becoming an online business manager may be the perfect business move for you!     Episode Timestamps: (01:20) What exactly is an OB...2024-05-0909 minThe OBM EducatorThe OBM Educator03: The Benefits Of Hiring An OBM (From The Client’s Perspective) with Rita GoodroeGet an idea of what an OBM/client relationship is actually like! In this episode, Amanda chats with her client of four years, Rita Goodroe, a professional speaker and business strategist. They discuss what it looks like to hire an online business manager (OBM) and the importance of finding the right fit. Rita shares how she initially thought she needed a virtual assistant (VA) but realized the benefits of having an OBM to help with strategy, implementation, and MUCH more! She also shares the reasons behind her decision to hire an OBM, the qualities she looked for in a...2024-05-0237 minThe OBM EducatorThe OBM Educator02: How To Transition From A Virtual Assistant To OBMAre you a virtual assistant (VA) looking to take your business to the next level? Do you dream of becoming an Online Business Manager (OBM) but don't know where to start? In this episode, Amanda provides a step-by-step guide for making the transition. Learn how to audit your own business, determine your new services and pricing, and rank your clients based on their need for an OBM. Amanda also introduces the "sidestep method" for transitioning clients while maintaining your workload and financial stability. If you're a VA ready to level up your skills and take on new challenges, this...2024-05-0219 minThe OBM EducatorThe OBM Educator01: Welcome To The OBM Educator!In the first episode of The OBM Educator, host Amanda McVicker introduces herself and shares her goals for the podcast. She discusses the lack of resources and education specifically tailored to online business managers (OBMs) and aims to fill that gap by providing insights and strategies for aspiring and experienced OBMs. Amanda shares her personal journey from being a conference planner to becoming an OBM, highlighting the challenges and successes she has experienced along the way. She also outlines what you can expect from future episodes, including solo episodes on various OBM topics, coaching calls with aspiring OBMs, interviews...2024-05-0224 minThe OBM EducatorThe OBM Educator00: TrailerWelcome to The OBM Educator. I'm your host, Amanda McVicker, a veteran Online Business Manager (or OBM) who serves six and seven figure entrepreneurs, as well as educates new OBMs with the skills and confidence they need to start and grow their own successful business. If you’re an aspiring OBM looking to make more money, have more responsibilities, and serve clients at a higher level, then this is the podcast for you!    Tune in every Thursday to not only learn something new, but also go behind the scenes of what it’s really like to wor...2024-04-2201 minGrowing Pains with Laurie StirlingGrowing Pains with Laurie StirlingInterview with Amanda McVicker & how she supports 6 & 7 figure entrepreneurs in the online spaceToday I'm chatting with Amanda McVicker! Amanda transitioned from a virtual assistant to an Online Business Manager in 2020. She supports 6 + 7 figure entrepreneurs in the online space, using her signature framework Organize, Systemize, Strategize. She also mentors VAs who are making the transition to becoming an OBM, helping them with finding clients, creating systems to simplify their business, gaining confidence in their skills.Connect with Amanda:www.instagram.com/amandamcvicker_obm2023-08-2225 minDebunk the Biz FunkDebunk the Biz FunkScaling With One Offer vs. Diversifying Your Product SuiteDiscover the right approach to scaling your online business with offers in this engaging podcast episode featuring Amanda McVicker, Nina Everflow, and host Kaitlyn Ash. Explore the pros and cons of having one or multiple offers and gain valuable insights into creating a product suite that resonates with your audience at different price points.Episode Highlights:How to make the crucial decision between one or multiple offers for your business.The advantages and disadvantages of having multiple offers and a singular offer.Crafting a strategic product suite that aligns with your audience's needs.Techniques to serve...2023-08-0349 minPage PublishingPage PublishingLisa Dunn; Amanda Patricia; J.R. Hazard; Dennis McVicker; Jim Ratliff; James C. Bennett2022-09-0427 minBack To Community: Elevating Business SuccessBack To Community: Elevating Business SuccessRita’s Favorite Things 2020: 11 Things that Helped Me Create the Biggest and Most Profitable Year in My Business!In a year that was undoubtedly full of change, I was able to have the MOST profitable year yet in my business; while still keeping my focus on the life that I want to live! How did I accomplish this? Well, in today’s episode, I share 11 of my favorite things that have helped me to stay motivated, mindful, and successful in 2020 and how these products and tools can help you to do the same!  This episode is for you if you want to learn: My favorite mindset tool to help kick off your day so you...2020-12-1054 min