Shows
The Building and Branding PodcastSeason 3 Ep 2 of Building & Branding | The Behavior of Leadership with Chris HillIn this episode of the Building and Branding podcast, Amanda Stichter interviews Chris Hill, a seasoned consultant and owner of JOC Analytics and JCMH Consulting. Chris shares his journey in the restoration industry, emphasizing the importance of behavior in leadership and the need for health and balance. He discusses the essence of servant leadership, the challenges of empowering others, and the significance of building trust and accountability within teams. Chris also provides insights on leading without authority and the heart of leadership, which is about caring for others' potential. The conversation concludes with advice for those struggling in their...2025-06-1055 min
The Building and Branding PodcastSeason 3 Ep 1 of Building & Branding | Navigating Tech Fatigue with Paul Silliman of Clean ClaimsIn this episode of the Building and Branding podcast, Amanda Stichter welcomes Paul Silliman from Clean Claims to discuss the challenges and solutions in the restoration industry, particularly focusing on technology implementation and the importance of documentation. They explore the unique complexities of the industry, the fatigue associated with tech adoption, and the need for empowering field technicians to enhance efficiency and customer service. The conversation emphasizes finding the right tools and people to drive success in the business.⭐️ GUEST(S)Paul Silliman, Clean Claims🔗 https://www.cleanclaims.comField...2025-05-2739 min
The Building and Branding PodcastEp 22 - Making the Hero with Todd Sangid of DocuSketchIn this episode of the Building and Branding podcast, Amanda Stichter interviews Todd Sangid from DocuSketch. Todd shares his journey into the restoration industry, emphasizing the importance of having a servant heart and understanding the complexities of the claims process. He discusses how DocuSketch serves as a bridge between contractors, insurance companies, and policyholders, making the restoration process smoother. Todd also offers valuable advice for newcomers to the industry, highlighting the need for patience and professionalism.⭐️ GUEST(S)Todd Sangid, DocuSketch🔗 https://docusketch.com/Precise documentation in a fraction of the time. Speed up your...2024-11-1241 min
The Building and Branding PodcastEp 21 - Creating Extraordinary Experiences with Chris Nordyke, Floodlight Consulting GroupSummary:In this episode of the Building and Branding Podcast, Amanda Stichter speaks with Chris Nordyke of Floodlight Consulting Group about his journey from the insurance industry to restoration. They discuss the importance of self-leadership, balancing family and work, and the critical role of customer service in the restoration industry. Chris emphasizes the need for a customer-centric approach and the potential for innovation within the industry. He shares insights on creating extraordinary customer experiences and the importance of caring for internal teams to enhance overall service delivery.⭐️Guest(s):Chris Nordyke - President of F...2024-10-291h 14
The Building and Branding PodcastEp 20 - Building Your Circle Through Authenticity with Kenny Brewer & Mandy RewisIn this episode of the Building and Branding podcast, host Amanda Stichter engages with Kenny Brewer and Mandy Ruiz from JOC Analytics. They discuss their personal journeys, the unique culture of the restoration industry, and the importance of data analytics in business. The conversation highlights the significance of authenticity in the workplace, the power of personal branding, and the culture of servanthood that defines the restoration industry. They also provide valuable advice for newcomers and emphasize the importance of building connections within the industry.⭐️GUEST(S):Kenny Brewer - General Manager at JOC Analytics- Link...2024-10-1549 min
The Building and Branding PodcastEp 19 - Paying Attention to Your Canary with Klark BrownIn this episode of the Building and Branding podcast, Amanda Stichter interviews Klark Brown, owner of Restoration Advisers. Klark shares his journey from being a contractor to becoming a coach and mentor in the restoration industry. He emphasizes the importance of vision and dreams in business, the challenges faced in the industry, and the significance of marketing and customer engagement. The conversation also touches on the value of community, the lessons learned from farming, and the necessity of embracing failure as a part of growth. Klark encourages listeners to take action, learn continuously, and maintain a positive outlook despite...2024-10-0158 min
The Building and Branding PodcastEp 18 - Unlocking the Secrets to Effective Marketing Strategies w/ Darlene BalzanoIn this episode of the Building and Branding podcast, host Amanda Stichter interviews Darlene Balzano, the group publisher of Restoration Remediation (R&R). They discuss the niche industry of restoration and remediation, the importance of building connections within the industry, and the role of marketing in helping businesses grow. Darlene emphasizes the need for businesses to listen to their customers and understand their goals in order to provide effective marketing strategies. She also encourages businesses to let themselves be happy and maintain an optimistic outlook. Overall, the conversation highlights the importance of relationships, listening, and positivity in the restoration...2024-09-1735 min
The Building and Branding PodcastEp 17 - Growing the Largest Family-Owned Restoration Company with Jeff MooreIn this episode of the Building and Branding Podcast, host Amanda Stichter interviews Jeff Moore, the president and chief acquisition officer of ATI, the largest family-owned and operated restoration company in the world. Jeff shares the history of ATI and how it has grown from a small environmental abatement business to a multi-million dollar company with 70 locations. He emphasizes the importance of communication and empathy in the restoration industry and how it can differentiate a company from its competitors. Jeff also discusses the training and development of ATI's team members and the value of providing exceptional customer service. In...2024-09-0349 min
The Building and Branding PodcastEp 16 - Prospect Before You Propose with Ricelli MordecaiIn this episode of the Building and Branding podcast, Amanda Stichter interviews Richelle Mordecai, an empowerment coach and author. Richelle shares her journey from being a salesperson at a young age to becoming a trainer and consultant in the restoration industry. She emphasizes the importance of sales in any business and the need for effective communication and prospecting. Richelle also discusses the concept of work-life integration and the importance of understanding one's why in order to achieve success.Chapters00:00 Introduction and Background03:03 The Power of Sales in Any Business05:25 Restoration Industry and the...2024-08-2040 min
The Building and Branding PodcastEp 15 - An Outside Perspective On Your Business with Phillip RosebrookIn this conversation, Amanda Stichter interviews Phillip Rosebrook about the benefits of hiring a business consultant. They discuss the importance of gaining an outside perspective, understanding best practices, and identifying areas for improvement. They also explore the challenges of change and the role of personal and professional development in the consulting process. Phillip emphasizes the need for celebration and recognition in business growth and highlights the benefits of working at one's highest and best. Additionally, Phillip shares information about his business mentorship program, Restoration Training Online. Phillip Rosebrook discusses the various resources and tools available through Business Mentors, Restoration...2024-08-0650 min
The Building and Branding PodcastEp 14 - When the Brand Chooses You w/Cora Alexander, The Drying DivaIn this episode of the Building and Branding podcast, Amanda Stichter interviews Cora Alexander, known as the Drying Diva, about her journey in the restoration and home services industry. They discuss personal branding, the challenges and advantages of being a woman in a male-dominated industry, and the importance of mentorship. Cora shares her experience working with pioneers in the industry and the impact they had on her career. They also touch on the excitement and readiness of industry professionals to help in times of disasters, such as hurricanes. In this conversation, Amanda and Cora discuss the importance of being...2024-07-2345 min
The Building and Branding PodcastEp 13 - It's Time for a Refresh with Amanda StichterThe Building and Branding podcast is a rebrand of the Digital Dialogues podcast, with a focus on discussing the importance of branding in the home services and restoration industry. The host, Amanda Stichter, shares her passion for branding and how it goes beyond just logos and color palettes. The podcast aims to explore the stories and experiences of industry experts who have successfully built and branded their businesses. The conversations will cover topics such as mission statements, brand principles, and the emotional aspect of starting a business. The goal is to inspire listeners and reignite their passion for building...2024-07-1613 min
The Building and Branding PodcastEp 12 - Beyond the Rubber Chicken w/ Greg Marthaler SFYSummaryGreg Marthaler Jr shares his entrepreneurial journey, starting from cutting grass to building and selling a roofing company, and then venturing into the restoration industry with SFY. He discusses the origin of the 'rubber chicken' tradition and the importance of valuing people as assets in business growth and scaling. The conversation also delves into coaching, mentoring, and holding individuals accountable in an organization. In this conversation, Greg Marthaler Jr shares insights on leadership, accountability, and decision-making in business. He emphasizes the importance of coaching, holding people accountable, and making tough decisions to drive organizational growth. He also...2024-06-2438 min
The Building and Branding PodcastEp 11 - Building a Scalable Business: Going Beyond Hustle w/ Alex DutaAlex Duta, founder of a restoration company and software company Albi, shares his journey and insights in the restoration industry. He discusses his background growing up in Romania and the entrepreneurial spirit instilled in him by his parents. Alex talks about the inspiration behind his book, Restoration Millionaire, and the importance of building a scalable business instead of relying solely on hustle. He emphasizes the need to delegate tasks and build systems to free up time for higher-value activities. Alex also discusses the founding of Albi and its mission to propel the restoration industry forward. Alex Duta discusses the...2024-05-1449 min
The Building and Branding PodcastEp 10 - Unlocking Marketing Success with Pivot My BizIn this episode of the Digital Dialogue Podcast, Amanda Stichter interviews John Kowalski and Anthony Nelson from Pivot My Biz. They discuss the importance of marketing in the restoration industry and how Pivot My Biz helps companies develop effective marketing systems. They emphasize the need for companies to differentiate themselves in a commodity service business and provide a structured program to help companies evolve and handle growth. They also highlight the challenges of working on the business while being busy with day-to-day operations. The episode concludes with a discussion about the upcoming marketing workshop hosted by Pivot My Biz...2024-05-0341 min
The Building and Branding PodcastEp 9 - Digital Marketing Trends with Kim Mikul, Virtual VisionIn this episode, Amanda and Kim discuss the latest trends and updates in digital marketing, specifically in the restoration industry. They highlight the importance of transparency and personalization in marketing, as well as the need for a strong user experience. They also discuss the recent changes in Google AdWords, including the shift from pay-per-click to pay-per-lead. Kim emphasizes the value of casting a wide net in marketing and utilizing both organic and paid strategies. She also shares advice for new industry professionals, such as starting with a Google business profile and focusing on getting reviews and ratings....2024-04-0522 min
The Building and Branding PodcastEp 8 - Breaking The Glass Ceiling with Arianny Damian of Thompson Restoration ServicesIn this episode, Amanda is joined by Arianny, the Director of Business Development at Thompson Restoration. They discuss Arianny's background in business development and the importance of relationships in the restoration industry. Arianny shares her experience starting the Just Between Us Girls podcast, which aims to break down the glass ceiling and create an inclusive space for conversation. They also discuss disappointing experiences at a trade show and the need for equal treatment of women in the industry. This conversation explores the challenges and experiences of women in a male-dominated industry and the importance of authenticity, inclusivity, and service...2024-03-2852 min
The Building and Branding PodcastEp 7 - Restoration Industry Association (RIA) with Kristy CohenIn this episode of the Digital Dialogues Podcast, Amanda Stichter interviews Kristy Cohen, the CEO of the Restoration Industry Association (RIA). They discuss the role of the RIA in the restoration industry and its three pillars: education, advocacy, and elevation. Kristi highlights the importance of the RIA Convention for networking and professional development. She also shares success stories and achievements of the RIA, as well as advice for those starting out in the restoration field. The episode concludes with information on how to connect with the RIA and attend the upcoming convention.✨Takeaways- The RIA is...2024-01-2943 min
The Building and Branding PodcastEp 6 - Turning Data into Actionable Insights with EarthvisionzIn this episode of the Digital Dialogue Podcast, Amanda Stichter interviews the team from EarthVisionz, a company specializing in geospatial technology for risk management and disaster tracking. The conversation covers topics such as the mission and elevator pitch of EarthVisionz, the day-to-day operations and benefits of their live platform, the overlaying of real-time satellite imagery, future developments and trends in geospatial technology, and case studies showcasing the impact of their technology in the restoration and disaster recovery industry. The episode concludes with advice for leveraging technology in service-based businesses and the importance of being prepared for the impacts of...2024-01-1547 min
The Building and Branding PodcastEp 5 - The Experience & R&R Magazine with Michael BalzanoIn this episode of the Digital Dialogues podcast, Amanda Stichter interviews Michael Balzano, publisher at R&R (Restoration & Remediation) Magazine, about the experience events in the restoration industry. They discuss the acquisition of the experience events by BNP Media and the connection between BNP Media and the restoration industry. They also talk about the unique value of the experience events, including the focus on hands-on training and the sense of family and community in the restoration industry. The episode concludes with information on how to learn more and get involved with the experience events.Takeaways...2024-01-0328 min
The Building and Branding PodcastEp 4 - Your KPIs Say You Suck. Now What? with Anthony Nelson with Pivot My BizIn this episode, Amanda Stichter interviews Anthony Nelson, a partner at Pivot My Business, about the importance of Key Performance Indicators (KPIs) and business systems in the restoration industry. Anthony shares his background in the industry and his passion for making a difference. He explains what KPIs are and why they are crucial for restoration businesses. He also discusses common KPIs that restoration businesses track and how they can indicate areas for improvement. Anthony emphasizes the importance of connecting failing KPIs to improving business systems and how this can lead to increased profitability. He provides a case study of...2023-12-1442 min
The Building and Branding PodcastEp 3 - 2023 State of the Industry with C&R Magazine and KnowHowWelcome to 'Digital Dialogues,' where casual conversations meet industry insights. Join us as we chat with experts, explore the power of digital presence, and uncover emerging trends. Tune in for a relaxed yet enlightening journey through the world of technology, business, and innovation. Let's dive into the heart of what makes the digital landscape tick, one engaging dialogue at a time.IN THIS EPISODE, I'm chatting with Michelle Blevins, CEO at C&R Magazine, and Leighton Healey, CEO of Knowhow, about the findings of the 2023 State of the Industry report. We covered common (& surprising themes) that...2023-11-1457 min
The Building and Branding PodcastEp 2 - Remote Estimating with Epic EstimatesWelcome to 'Digital Dialogues,' where casual conversations meet industry insights. Join us as we chat with experts, explore the power of digital presence, and uncover emerging trends. Tune in for a relaxed yet enlightening journey through the world of technology, business, and innovation. Let's dive into the heart of what makes the digital landscape tick, one engaging dialogue at a time.IN THIS EPISODE, I'm chatting with Bobby Paine, founder and owner of Epic Estimates. Epic Estimates specializes in writing Xactimate™ and Symbility estimates with speed, precision, and professionalism. They write estimates for property damages residential/co...2023-11-0357 min
The Building and Branding PodcastEp 1 - Customer Service Interactions with KnowHowAmanda, COO at Virtual Vision, and Paul, Account Exec at KnowHow discuss the crucial role of the person answering the phone in a restoration business. The first phone call sets the tone for the company's values, visions, and culture, and it is often the homeowner's first contact with a restoration company. The video emphasizes the need for empathy and compassion in this initial interaction, and how it can help establish trust and reassure homeowners in times of panic or shock. The importance of clear communication, transparency, and treating every loss as if it's your own family's is also highlighted...2023-09-1215 min
Restoration TodayMaximizing Your Company's Online PresenceDigital marketing is an overwhelming topic for a lot of restorers, especially as algorithms and best practices are constantly evolving and changing. The good news: there are experts to help!
In this episode, Ashlee Southworth and Amanda Stichter from Virtual Vision join Restoration Today to answer questions like:
What makes a website good?
How important is content on a website?
What is SEO, exactly?
What are the most cost-effective ways for restorers to attract customers and leads online?
What social media platforms perform best for cleaning and restoration companies?
How should companies track their marketing ROI?
2022-12-1330 min