Anfernee Chansamooth - Podcast Details

Shows

SEOLeverage - The SEO Podcast for Online Business OwnersOutsourcing Your CMO for Explosive Growth with Anfernee ChansamoothIn episode 119 of the SEOLeverage podcast, Gert Mellak and Anfernee Chansamooth discuss the benefits of hiring a fractional Chief Marketing Officer (CMO). They cover why businesses, especially small to medium-sized ones, might opt for a fractional CMO over a full-time hire, the strategic advantages this role offers, and how to assess the right fit for your company. They also explore the cost-effectiveness and ROI potential of such an arrangement. After about 100 episodes, Gert brings back to the podcast Anfernee Chansamooth, the authentic marketer, who will provide valuable insights on hiring and working with a fractional CMO (Chief...2023-12-1537 min

Hustle & Flowchart: Mastering Business & Enjoying the JourneyThe Burnout Battle: Anfernee Chansamooth's Journey to Slow Growth and Finding Purpose Are you feeling burnt out and struggling to find meaning in your life? In this episode, Joe chats with Anfernee Chansamooth about his journey from burning out in the corporate world to experiencing burnout again in his own business, and how he found himself and his core values through safe spaces, human design systems, and slowing down. They discuss the dangers of hustle culture, the power of reevaluating your priorities, and the importance of having an outlet outside of work. Anfernee shares his slow growth framework, how he finds hi...2023-05-0959 min

Systems That Transform Your BusinessSystemising your Podcast ft Anfernee Chansamooth from Founders ConnectHave you ever wanted to start a podcast? Are you holding off because you have no idea where to begin? Once you have a system in place, it can be efficient, effective and effortless. Join us in this 30 min podcast where we chat with guest expert Anfernee Chansamooth about; > 7 Steps to Podcast Success > How to Schedule & Promote your Podcast > The Best Software to use Ready to connect? Visit our website: https://www.krystleclearsolutions.com.au/ Follow us in LinkedIn for the latest updates: https...2022-08-0129 min

Authentic Influence078: How to segment your email audience for more engagement and sales with ConvertKitWant to get better engagement and sales from your email list? In this episode, Anfernee Chansamooth shares the benefits of email segmentation and how you can use ConvertKit to segment your audience. Get started for free with ConvertKit https://simplecreativemarketing.com/CK Topics discussed: 00:00 Welcome 02:22 5 benefits of segmenting your email database 07:59 3 Types of Segmentation 11:49 2 Ways to Segment Your Email List 18:40 ConvertKit demo: Live walk-through of how to segment your email audience 38:12 How to send an email to a specific segment in ConvertKit 41:35 ConvertKit pricing options 2022-05-0524 min

Authentic Influence075: How to sell a premium mastermind group (Live coaching with Ericka Bates of Talk Virtual)Launching a new coaching product or service, and wondering how to generate more sales? Our guest business owner is Ericka Bates of Talk Virtual, and she runs a mastermind group for event producers. She helps busy event producers who want to host attention-grabbing virtual summits and make money while creating great content they can repurpose. In this coaching session, Anfernee Chansamooth helps Ericka clarify her sales approach and offers suggestions to improve her sales. Topics discussed: 00:00 Meet Ericka Bates 03:30 Ericka’s 90-day business goals 17:01 Cl...2022-04-141h 21

Authentic Influence073: 5 Ways to Save Time Producing Content (Live B2B Podcast Party)Want tips to cut down your content production and content marketing time? Tune in to this episode as we share five time-saving tips for your business. This community-powered episode was recorded live and features speed networking & Q&A session with live business owners who joined our B2B Podcast Party. Sign up for our next monthly B2B Podcast Party at www.simplecreativemarketing.com/podcastparty Topics discussed: [00:00] B2B Podcast Party Welcome & [05:40] 5 Ways to Save Time Producing Content [10:47] 3 types of content every business should focus...2022-04-041h 18

Authentic Influence072: Authentic Influence Live: Mic Takeover with Samantha Riley from Influence By Design podcastIn this special episode, Anf handed over the mic to his good friend and Influence By Design podcast host Samantha Riley. Sam asked Anf questions about business and life. Topics Discussed: 0:00 Sam Riley welcome 01:05 A look into Anf’s corporate career 05:30 Launching a side hustle in Toronto, Canada 08:26 Partnership lessons from a failed FB Ads agency business 16:16 How to find your mojo after you’ve lost it 17:11 An important lesson about getting what you want from Anf’s mentor 18:42 Two lessons from w...2022-04-0146 min

Business Growth LabLong Term Success In Business - Mic Takeover with Anfernee ChansamoothIt’s every entrepreneur’s nightmare to see their business crumbling down. All those years of hard work and sacrifices, gone in an instant.When this happens, the silver lining is entrepreneurs will never start from square one, they’ll harness all experiences and business know-how to build an organization with a better structure.In this episode of Influence By Design, Anfernee Chansamooth takes over the mic and interviews Samantha about her human design, key things to be a successful business owner and how would start again if she lost her business overnight. For Samantha, a successful busines...2022-03-2832 min

When It WorkedHow To Make A $2000 Sale In 1 Day Using Case Studies - W-/ Anfernee ChansamoothHow To Make A $2000 Sale In 1 Day Using Case Studies Anfernee Chansamooth https://valormarketingllc.com/ —————————————————————————————————— If you found this helpful, drop a comment below. Let me know what your biggest takeaway is. You can also give it a "thumbs up" and feel free to share it. Are you interested in being a Learning how to build a killer sales funnel yourself? Get Julian Leahy's #1 recommendation for starting and growing a business online: http://roadto3.com ★☆★ Subscribe to Julian's channel here ★☆★ https://roadto3.com/subscribe Instagram: https://www.instagram.com/whenitworked 2022-03-2318 min

Authentic Influence071: How to grow a SaaS startup from 0 to profitable on a shoestring budget ft. Vedran Rasic of LeadDeltaDo you want to learn how to grow a SaaS startup from 0 to profitable on a shoestring budget? Listen to this interview with Vedran Rasic of LeadDelta, where we’ll discuss this topic. Topics discussed: 00:00 Meet Vedran Rasic 05:55 What is Lead Delta? 07:48 How Ved’s previous startup Autoklose got acquired 11:23 Tips for selling a SaaS business 14:05 How to determine a selling price for your SaaS company 17:00 How to launch a SaaS product in a month 20:15 Finding a SaaS product to buy 21:10 Are you a producer or a se...2022-03-171h 19

Authentic Influence070: Marketing without Money ft. Therese Tarlinton, Author of SWAP! Marketing without MoneyDo you want to learn how to grow your business without spending big on marketing? Listen to this interview with Therese Tarlinton, author of SWAP! Marketing without Money, where we discussed: Three different types of marketing partnerships you can use to grow your business. Five most important assets in your business you can leverage to collaborate with other brands – and it doesn’t include your social following Six steps you can implement to become a sought-after brand others want to work with. Topics discussed: 00:00 Meet Therese Tarlinton 04:36 How Therese got her firs...2022-03-101h 10

Authentic Influence069: How to use case studies to prove your brand's value. (B2B power hour guest interview with Nicholas Thickett)Want a powerful way to prove your brand's value? On this episode, we share a recent interview that I did as a guest of #b2bpowerhour. Host Nicholas Thickett and I dive into the value of case studies for B2B sales. Topics covered: - Are case studies still relevant in our digital world? - Where can we use case studies? - How to create a compelling case study that delivers results? - and more! Resources: - Register for our upcoming B2B Cont...2022-03-031h 02

Coaches to the Moon047: Podcasting in 2022: Do's And What Not To Do's (Plus Lots of Tips When Doing Podcast) w/ Anfernee ChansamoothAnfernee Chansamooth is a content strategist, copywriter, and podcaster. His company Simple Creative Marketing is known for creating case studies and epic posts to drive traffic for web business owners so they don't have to.He typically works with $1Mil+ services and software businesses that also sell online training.He’s worked with leading brands such as Bean Ninjas, SYSTEMology, and Hub Australia. He's been featured in Forbes, Inc, Good Men Project, and Huffington Post.Anf calls Sydney, Australia home.www.simplecreativemarketing.com 2022-02-2531 min

Authentic Influence068: How to grow your business using referrals ft. Raul Galera of ReferralCandyDo you want to learn how to grow your business using referrals? Watch this interview with Raul Galera of ReferralCandy, where we’ll discuss: – How has referral marketing evolved over the past decade? – What’s the difference between word of mouth and referral marketing? – For upcoming brands: When is it the right time to start a referral program? Topics discussed: 00:00 Meet Raúl Galera 05:15 About Referral Candy 07:07 The importance of partnerships for growing Referral Candy 07:41 How referral marketing has evolved over the past decade 12:39...2022-02-241h 03

Authentic Influence067: Surfer SEO Audit: Get More Traffic By Optimizing Your Existing ArticlesDo you want to learn how to get more traffic by optimizing your existing articles? Watch this episode where we’ll: – Walk through a live example of how to optimize an existing article (or two) – Share tips that you can use for your own content – Demo the Surfer SEO audit tool Topics discussed: 00:00 Welcome & Intro 04:11 What is On-page SEO? 07:02 On-page optimization checklist 15:28 Intro to Surfer SEO & features Resources mentioned: Sign up for a 7-day trial of Surfer SEO SEO Optimization Guide: SEO Mark...2022-02-2220 min

Authentic Influence066: Breaking down a million-dollar funnel for coaches and consultants ft. Taki Moore of Million Dollar CoachDo you want to learn how to set up a million-dollar funnel for your coaching or consulting business? Watch this interview with Taki Moore of Million Dollar Coach where we discussed: – How to build a million dollar funnel – Taki’s content plan for attracting leads – How Taki uses case studies for marketing – How Taki wrote his book without writing a single word Topics discussed: 00:00 Meet Taki Moore 03:15 Lessons from pivoting to virtual events 06:00 How to keep people engaged on a webinar 08:00 How to build a mi...2022-02-1057 min

Authentic Influence065: Online course design tips for authors, influencers, and subject matter experts ft. Matthew Mason of Superb LearningHow do you turn your expert knowledge into a successful selling course? Listen in now for online course design tips for authors, influencers, and subject matter experts. In this interview with Matthew Mason of Superb Learning, we discussed: What process does Matthew follow to extract the IP from an expert? What is best, a high-ticket or low-ticket program? What is a cohort-based course? What is the first thing that is needed to leverage your expertise with online courses? Topics discussed: 00:00 Meet Matthew Mason 03:00 What is driving the explosion in online courses in...2022-02-0355 min

Authentic Influence064: How to build a B2B sales pipeline using LinkedIn ft. Nicholas ThickettDo you want to learn how to build a B2B sales pipeline using LinkedIn? Join our next live interview with Nicholas Thickett of KO Advantage Group, where we’ll discuss: – Why LinkedIn is Nicholas’ primary sales platform for 2022. – What account strategies are winning in our digital world? – How can customer / market knowledge make or break your strategy? Topics discussed: 00:00 Meet Nicholas Thickett 06:32 Why is LinkedIn your primary platform for 2022? How to set up your profile for sales 20:00 How to decide and better understand who you’re...2022-01-271h 03

Mangtas NationWays to Improve Your B2B Content Marketing with Anfernee Chansamooth | S1 EP11After a 5-hour brain surgery caused by burnout and an unhealthy lifestyle, Anfernee felt the need to reassess his life and career and to look for more meaning in what he does. He spent a couple of years in corporate IT before venturing into the entrepreneurial world, which interestingly, began when he started teaching salsa lessons for a living. Today, he empowers entrepreneurs to deliver their message with clarity and conviction. He is a content strategist, copywriter, podcaster, and Director at Simple Creative Marketing (SCM). Learn more with our guest – Anfernee Chansamooth, as he talks ab...2022-01-2033 min

Authentic Influence063: How to send cold emails to land partnerships and collaborations ft. Laura Lopuch of Laura Lopuch GlobalWant to learn how to send cold emails to land partnerships and collaborations? Watch this interview with Laura Lopuch of Laura Lopuch Global, where we’ll discuss: – What’s the #1 question your cold email must answer for your reader to reply “yes”? – What is a cold email, what are the types of cold emails, and how do you use them to grow your business? – How can you use case studies in cold emails? Topics discussed: 00:00 Meet Laura Lopuch 07:04 The biggest mistake that people make with cold emails 10:08 The #1...2022-01-201h 04

Inspired to ThriveEpisode 16: Customer Case Studies to Generate Leads and Sales with Anfernee ChansamoothIn today’s episode of Conscious Business Podcast, Anfernee Chansamooth shares how customer case studies help in generating leads and sales. Anfernee is a content strategist, copywriter and podcaster. He assists individuals and businesses in truly identifying and understanding their own uniqueness, then articulating and framing it in a compelling and magnetic manner. Anfernee creates case studies and epic posts for business owners to drive traffic so they don't have to do it themselves. In marketing, authenticity and core values are critical. It is not necessary to focus solely on the results, but also on the simplicity of your bel...2022-01-1057 min

Motivation without the HypeAnfernee Chansamooth: The Power of Case Studies & 7 Step Framework of Compelling ContentIn today's episode, you will discover key insights:+ Copywrite strategies + Why case studies are important for any business and tips you need scale + The 7 step framework for an effective and result driven compelling content A fellow Sydney and Aussie - we had some great conversations! Our guest is Anfernee Chansamooth he is a content strategist, copywriter, and podcaster. His company Simple Creative Marketing is known for creating case studies and epic posts to drive traffic for web business owners so they don't have to. He typically works with $1Mil+ services...2021-12-1633 min

Authentic Influence062: How to build trust and credibility when selling online products ft. Adrian Neumeyer of Tacticalprojectmanager.comDo you want to learn how to build trust and credibility when selling online products? Listen to this interview with Adrian Neumeyer of TacticalProjectManager.com, where we’ll discuss: – How to understand the mindset and pain points of your audience – How to create amazing content that gets people excited and generates lots of traffic – How to market your business in an authentic way Topics discussed: 00:00 Meet Adrian Neumeyer 08:57 The importance of audience research 12:40 How to create content that gets found 16:30 Identifying which keywords are bringing in actual buyers 2021-12-1558 min

Authentic Influence061: How to grow your podcast audience & launch a book ft. Nick Loper of Side Hustle NationDo you want to learn how to How to grow your podcast audience & launch a book? Listen to this interview with Nick Loper of Side Hustle Nation, where we discuss: – Podcast growth: climbing the listener pyramid – SEO: creating content that ranks – Facebook as a discovery channel: Nick’s new favorite tool for list growth Topics discussed: 00:00 Introducing Nick Loper 04:46 How Nick built Side Hustle Nation podcast 08:43 Podcast growth: climbing the listener pyramid. How do you get more listeners for your podcast? 09:07 STEP 1...2021-12-101h 00

Authentic Influence060: How to build a successful remote company ft. Liam Martin of Running RemoteDo you want to learn how to build a successful remote company? Listen to this interview with Liam Martin of Running Remote, where we’ll discuss: – How did Running Remote build a remote first company with team members in 43 different countries? – What are the top three things people can do to become successful running a remote company? – What are the drawbacks of remote work? Topics discussed: 00:00 Meet Liam Martin 03:45 Switching into father hood and the impact of having a young daughter 08:00 Why nannies are not the best replacement for good...2021-12-091h 01

Authentic Influence059: Why word of mouth and referrals will never go out of style ft. Greg Gunther of Your Business MomentumDo you want to learn why word of mouth and referrals will never go out of style? Listen to this interview with Greg Gunther of Your Business Momentum, where we’ll discuss: – Why the tagline for Your Business Momentum says Results, Not Recommendations – How to ask for a referral and how to do it correctly and without making the client feel uncomfortable – What are the trigger moments you can create for your clients that they’ll tell their friends about? Topics discussed: 00:00 Introducing Greg Gunther 05:00 The story behind “Results, Not...2021-12-0946 min

Authentic Influence058: Money, mindset, and marketing with Stevie V Brown of The Change StarterWhat’s the relationship between money, mindset, and marketing? Watch this interview with Stevie of The Change Starter, where we’ll discuss: – Ditching hourly rates / shifting to value – Differences in genders in money mindset – Packaging value – making sure clients know what they’re getting beyond the obvious – Backing yourself and realising just how much value and impact you bring to your clients – Pushing your own comfort zones to challenge yourself to deliver impact and results instead of ‘tasks’ Topics discussed: 00:00 Intro to Stevie V Brown 03:25 Marketing starts with mindset 2021-12-031h 07

Authentic Influence056: How to Make your Sales More Predictable with a CRM ft. Jeroen Corthout of SalesflareDo you want to learn how to make your sales more predictable with a CRM? Watch this interview with Jeroen Corthout of Salesflare , where we’ll discuss: – How to compete with giants as a small business – Why you should organize your team around habits, not goals – How to do content marketing that doesn’t suck and generates leads – How to simplify and gamify your product’s onboarding Topics discussed: 00:00 Introducing Jeroen Corthout 05:00 Why Jeroen and his co-founder decided to build a CRM software 07:20 How to compete with g...2021-12-0253 min

Authentic Influence057: Your value is not your time - how to charge more as a consultant ft. Deborah Zahn of Craft of ConsultingDo you want to learn how to charge more as a consultant? Watch this interview with Deborah Zahn of Craft of Consulting, where we’ll discuss: – Why did you start helping other consultants? – What is the most common mistake you see new consultants make when they first start? – How to bring in a steady, reliable pipeline of work. Topics discussed: 00:00 Introducing Deb Zahn 02:40 Why Deb started helping other consultants 06:15 The most common mistake new consultants make when they first start 09:27 Why your value is far more...2021-12-0255 min

Authentic Influence055: How to do keyword research using Ahrefs ft. Gert Mellak of SEO LeverageDo you want to learn how to do keyword research to create content that will grow your website traffic? Watch this interview with Gert Mellak of SEO Leverage, where you’ll learn: – How to come up with content ideas for high-ranking articles on Google (that will bring you traffic) – Live demo of how to use Ahrefs for keyword research Topics discussed: 00:00 Introducing Gert Mellak 2:00 Is high volume, low competition still the best approach? 04:00 Buyer intent vs research 05:20 A better approach to keyword strategy 07:58 Creating c...2021-11-2555 min

Authentic Influence054: Why Customer-centric marketing is no longer an option ft. Natalie Gullatt of HubspotDo you want to learn why customer-centric marketing is no longer an option? Listen to this interview with Natalie Gullatt of HubSpot, where we’ll discuss: – Customer marketing strategy with Hubspot’s leading customers – Developing case studies and distribution Topics discussed: 00:00 Introducing Natalie Gullatt @ Hubspot 04:07 What is customer marketing? 06:39 Traditional marketing vs customer marketing 08:54 What is inbound marketing? 11:00 Why and how Hubspot uses case studies 18:28 Why it’s important to do an audit of your products & services 22:10 Hubspot’s...2021-11-2555 min

Authentic Influence053: Get Different: 3 Steps to Standing out in a Crowded Market ft. Justin Wise of The Different CompanyDo you want to learn how to create marketing that works and stands out in a crowded market? Listen to this interview with Justin Wise, Digital of The Different Company, where he’ll share a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing. Topics discussed: 00:00 Intro to Justin Wise 02:00 How Justin got into marketing 03:59 How Justin met Mike 07:42 Why do small business owners struggle with marketing? 08:44 Why tried and true best practices is the fastest path...2021-11-1851 min

Authentic Influence052: How to win high-value clients using Linkedin ft. Adam Franklin of Bluewire MediaDo you want to learn how to win high-value clients using Linkedin? Watch this interview with Adam Franklin of Bluewire Media, where we’ll discuss: – Adam’s 5-Step Nurturing System to convert contacts into clients. – Tips for outreach and connecting with ideal buyers – How to stay top of mind with your connections Topics discussed: 00:00 How Adam Franklin got into marketing 03:18 What’s working today that was working in 2005? 05:20 Why is generosity a good strategy? 07:30 The shift from protected IP to shareable information 10:11 What makes ef...2021-11-171h 03

Authentic Influence051: Leveraging scorecard marketing for generating leads and sales ft. Glen Carlson of DentDo you want to learn how to leverage scorecard marketing for generating leads and sales? In this interview with Glen Carlson of Dent, we discuss: 00:00 Introducing Glen Carlson 01:35 Why Glen and Daniel Priestley started Key Person of Influence 02:00 Why focus on building influence? 06:29 Launching Dent during the GFC 07:53 What makes a business recession-proof? 11:27 You’re standing on a mountain of value that you don’t recognize 15:56 What is a scorecard? 25:36 How many questions should your scorecard have? 27...2021-11-1557 min

Authentic Influence050: How to Free the Owner from their Business ft. David Jenyns of SYSTEMologyDo you want to learn how to free yourself from your business? Listen to this interview with David Jenyns of SYSTEMology, where we discuss: 00:00 David Jenyns’ experience with freeing himself from his business 05:07 Going from a service business to software business 08:44 The 4 stages of all businesses 14:00 finding hard to let go and guilt as the owner, and how to overcome that 16:23 the SYSTEMology 7 stages for systemizing a business 21:16 How Dave launched the SYSTEMology program with a workshop 25:00 Tips for launching a...2021-11-1256 min

Authentic Influence049: How to do audience research & cold outreach ft. Amanda Natividad of SparkToroDo you want to learn how to do audience research & cold outreach? Listen to this interview with Amanda Natividad of SparkToro, where we discuss: – How to do cold outreach – What audience research is and how it’s different from market research – SparkToro’s approach to content – A case study with one of SparkToro’s customers Timestamps 00:00 How Amanda got into marketing and joined Sparktoro 17:25 Sparktoro’s content strategy 25:13 marketing metrics tracked by Sparktoro 27:30 how to do cold outreach right / how Amanda gets an 80% open rate...2021-11-101h 07

Authentic Influence048: Creating content clusters to grow your traffic ft. Daniel Danes-Hutt of Convert.comWant to learn how how to use content clusters to grow your web traffic and some expert marketing tips? In this interview, Daniel Kingsley Daines-Hutt from Convert.com and Amp My Content: Indepth Content Promotion Training will teach us how to create content clusters to grow your traffic. Topics Discussed: 00:00 How Daniel Daines-Hutt got started with content marketing 07:30 Is Tiktok good for B2B marketing? 12:17 What is branding? And how does it relate to audience? 14:36 How to know your audience better 17:23 How to get started with CR 23:24 What...2021-11-041h 10

Authentic Influence047: Marketing that works: Grow your audience and revenue with Youtube feat. Eric RhotenSo how exactly do you use Youtube to grow your audience and business revenue? In this episode, Eric Rhoten of makeawoodsign.com shares how he's been able to leverage Youtube to grow his audience and generate multiple six figures a year with his e-Commerce and online training business. Resources mentioned: Eric's website: https://www.makeawoodsign.com/ Eric's free course: https://ericrhoten.podia.com/ Eric's case study on Brand Factory Inc: https://brandfactoryinc.com/2021/04/13/daves-signs-case-study/ Connect with me: - Join the Authentic Influence community: https://www.s...2021-04-1617 min

Authentic Influence046 - How do you market and sell your services as a Projector? (Human Design)Have you ever wondered why it feels icky or awkward to promote and sell your services? Have you observed that the methods and tactics that marketers and sales trainers teach just don't seem to resonate with you, no matter how hard or often you try them? Chances are that you are a human design Projector, or that you resonate with the idea of being one. You have the opportunity to communicate with and influence people all over the world by inviting them into your life, your vision, and your business. But you don't like the...2021-04-1526 min

Authentic Influence045 - Is creating a brand strategy crucial to properly marketing your business?Is creating a brand strategy crucial to properly marketing your business, and is it then necessary to have a brand photoshoot to align with your brand personality?” Today's question comes from Genene Wilson of finesseyourmoney.world. In today's episode, I share my thoughts on: Personal branding Creating a personal brand strategy, and When it makes sense to do a brand photoshoot. Resources mentioned: Genene's website https://finesseyourmoney.world/ https://www.thinkific.com/blog/personal-branding-guide/ Connect with me: - Join the Authentic Influe...2021-04-1310 min

Authentic Influence044 - Conversion.AI Review – Save Time Writing Content with AI Copywriting SoftwareAre you a content writer, entrepreneur, copywriter, or marketer who is tired of spending hours writing blog posts, articles, and other types of copy? Do you think that it would be more efficient to have software do the work for you? If so then conversion.ai might be worth checking out! In this episode, I share my experience with the software: Who is this copywriting software ideal for? What can you use it for? What can’t the tool do (yet)? How to access the free trial and bonus 10K credits. Basic Plan vs Ul...2021-04-1217 min

Authentic Influence043 - What makes great content that people are actually going to read and share?What makes great content that people are actually going to read and share? As Tim Soulo of Ahrefs.com says in his Business of Blogging Course "The quality of your content predetermines the very success of your blog". In this episode, we explore the 3 key ingredients for creating great content and provide practical tips and examples of each. Quality Uniqueness Authority Resources mentioned: https://explorewhatworks.com/only-3-marketing-questions/ https://www.theverge.com/2012/5/10/2984893/scamworld-get-rich-quick-schemes-mutate-into-an-online-monster Ahrefs Business for Blogging course https://youtu.be/y5kQXogrLN0 Connect with m...2021-04-1120 min

Authentic Influence042 - Marketing that works: Giving away valuable free content with James MichaelHow much content should you be giving away for free? Should you be giving away the farm? In this episode, we take a look at one marketing strategy that has worked really well for business owner James Michael, CEO of Justified Talent. We discuss: How much content should you be giving away for free How James Michael was able to grow his new business without a single outbound sales call James Michael's experience with giving away valuable content on Linkedin What valuable free content looks like How to make sure you're not giving away t...2021-04-1015 min

Authentic Influence041 - How do I sell my high ticket coaching program to my free community?In this episode, women's leadership & transformational coach and facilitator Lina Mbirkou asks - what's the best way to offer my high-ticket program to my community? Should I offer some lower-priced workshops in between? To help answer this question, I invited successful book publishing coach Natasa Denman to share what's worked for her high-ticket programs. I also offer some of my own insights. Enjoy! 00:48 Lina asks a question about high-ticket coaching offers 01:17 Factors that increase the likelihood of people buying your offer 04:40 Questions to consider when selling a high-ticket coaching program 2021-04-0822 min

Authentic Influence040 - Testimonials vs case studies - which is better for business?Testimonials vs case studies - which is better for business? Find out in this episode. Read the article (and grab our free case study guide): https://www.simplecreativemarketing.com/blog/case-studies/ Join the community: https://www.simplecreativemarketing.com/community/ Subscribe to the newsletter: https://anferneec.com/newsletter Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message 2021-04-0706 min

Authentic Influence039 - What is authentic marketing? five characteristics of authenticity in marketingWhat is authentic marketing? five characteristics of authenticity in marketing. Join the community: https://www.simplecreativemarketing.com/community/ Subscribe to the newsletter: https://anferneec.com/newsletter Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message 2021-04-0612 min

Authentic Influence038 - Authentic marketing - Ask Me Anything!Join the community: https://www.simplecreativemarketing.com/community/ Subscribe to the newsletter: https://anferneec.com/newsletter Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message 2021-04-0504 min

Authentic Influence037 - Lessons from building and marketing a purpose driven business with Sandra D'SouzaWant some ideas to help you build and market your purpose-driven business? In this episode we chat with Sandra D’Souza, Founder and CEO of Elect about: 02:02 How Sandra identified her purpose 04:50 What’s the difference between a “social enterprise” and “purpose-driven business”? 08:46 How Sandra decided on the business model for her purpose-driven business 18:03 Lessons from failure 20:58 How Sandra spread the word about her purpose-driven business and the surprising impact of COVID-19 25:57 How Sandra leveraged LinkedIn to grow Ellect About Sandra D’Souza Sandra has bee...2020-12-3038 min

Hustle & Flowchart: Mastering Business & Enjoying the JourneyAnfernee Chansamooth - How To Create The Perfect Case Study To Make More SalesOn today’s show, we have Anfernee Chansamooth who is presenting a completely new concept that we have not chatted about before on the show, which details how to create case studies in your marketing. Anfernee is a content strategist, writer, podcaster, speaker, and the owner of Simple Creative Marketing, a company known for creating case studies and content that drive leads and sales for fast-growing services businesses. He dives into six steps to create your case studies which are very strategic and are written in a specific format that he gives us and has some awesome tac...2020-12-081h 17

Finesse Your MoneyAnfernee Chansamooth - Are you buzzed about marketing?In this episode we discuss all things money, marketing, marriage and focus in on what really matters in this journey called life!Anfernee ChansamoothWebsite: www.simplecreativemarketing.comLinkedin: https://www.linkedin.com/in/achansamoothTwitter: https://twitter.com/anferneecInstagram: https://www.instagram.com/anferneec/Facebook: https://www.facebook.com/anfconsultingFacebook Group: Authentic Influence WarriorsAccess Anf's special offer of the case study guide here:https://simplecreativemarketing.com/casestudyguideWebsite: www.finesseadvisers.com. Email: admin@finessesadvisers.comLove the show...2020-12-0747 min

Authentic Influence036: How to Systemize Your Business for Freedom and Profit With David JenynsWant to escape the business owner trap and create the freedom and lifestyle that you always wanted when you started your business? Our special guest is David Jenyns, founder of systemHUB software and author of SYSTEMology – Create Time, Reduce Errors and Scale Your Profits with Proven Business Systems. In this episode, David Jenyns shares with us: 02:04 Common challenges business owners have with systemization 05:12 How your ego can get in the way of being able to systemize effectively 07:49 The true cost of not systemizing your business 11:03 What are business systems? 15:29 Wh...2020-12-0633 min

Authentic Influence035 - Let It Go - What, When & How to Outsource (Delegate) for Business Growth with Cheryl LeongWondering how to outsource effectively, or considering when does it make sense to outsource and what tasks can you actually delegate? Find out in this session with outsourcing specialist Cheryl Leong. In this episode: 02:52 Why “outsourcing” is the buzz word for business these days. 07:05 Top 3 concerns about outsourcing and how Growth Hub addresses them 21:47 How do we determine what to outsource or delegate? 31:55 What Growth Hub does differently to other VA agencies to help small businesses grow 36:00 The challenge of trying to find a VA for your...2020-12-0448 min

Authentic Influence034 - Want marketing support? Introducing Accelerator marketing membershipI'm excited to announce my new Accelerator content marketing membership. Here's a breakdown of how it works, who it's for, and a special invitation (and price) for Founding Members who join before Dec 11. www.simplecreativemarketing.com/content --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message 2020-12-0410 min

Authentic Influence033 - 5 great ways to share your customer success stories5 great ways to share your customer success stories. Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #systems #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message 2020-11-2007 min

Authentic Influence032 - How to Launch a Successful Online Product With Steph SmithWant to package your knowledge and experience into an online product that you can sell? Meet Steph Smith. You have experience. You’ve got skills. You’ve got knowledge that is valuable to others. All you need is an understanding of how to productize that knowledge and sell it online. Now here’s the great news – you don’t need to wait 13 years to do it (like I did…). Today’s your day to learn how to make it happen from someone who’s actually done it. In this episode, le...2020-11-1951 min

Authentic Influence031 - 10 Ways to Make Your Website More User Friendly with Colleen KeithWanting visitors to your site to appreciate your content enough to stick around, absorb, and convert? In this session, Freelance Graphic Designer Colleen Keith shares 10 tips for improving user engagement with your website. We cover: 02:17 Why it’s important to pay attention to your website design 07:23 When does it make sense to do a rebrand? 08:51 Why small businesses need a brand style guide 13:27 10 ways to make your site user-friendly and keep people around longer 34:59 How Colleen has been able to grow her business WITHOUT a social media presence ...2020-11-1341 min

Authentic Influence030 - A framework for writing compelling customer success stories (business case studies)Not all case studies are created equal. So how do you craft a compelling customer success story? Find out in this episode. [00:25] What makes a compelling customer success story [01:38] An example of a compelling case study [07:40] The 7 P's framework for crafting compelling case studies Resources: Read the Bento case study: https://beanninjas.com/blog/bento/ Why Case Studies Are Better Than Testimonials: https://www.simplecreativemarketing.com/blog/case-studies/ Connect with me: - Join the Authentic Influence community: https...2020-11-1122 min

Authentic Influence029 - Why use case study marketing to promote your servicesWhy use case study marketing to promote your services? 00:40 The frustrating content treadmill 04:23 What is case study marketing 07:36 Why use case study marketing Resources: Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide Listen to my interview on Teach Traffic podcast Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/ca...2020-11-1010 min

Authentic Influence028 - Why B2B and professional services business fail at content marketingSo why do B2B & professional services businesses fail at content marketing? In this episode, you’ll learn: [01:41] The top 5 reasons B2B & professional services businesses fail at content marketing [13:35] 3 Tips for Effectively Marketing B2B & Professional Services Businesses Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https...2020-11-0521 min

Authentic Influence027 - Youtube content blueprint with Rob BalasabasWant to learn how to grow your audience on Youtube? In this video, Rob Balasabas – Partnership Growth Manager at TubeBuddy – shares his Youtube content blueprint. 01:24 Why is youtube and video marketing important right now? 06:55 What are the essentials before you build a youtube channel? 10:16 How to develop the confidence to put out videos 13:00 How often should you be uploading to youtube? 16:22 How to monetize on youtube 21:22 Demo: how to do use TubeBuddy to plan and optimize your youtube videos Get a free Tubebuddy account –> https://www.tubebuddy.com/scm ...2020-11-0426 min

Authentic Influence026 - Why is content marketing important?In this episode, I share 5 reasons why content marketing is important for growing your small business. Resource Links: Free FB Community (http://simplecreativemarketing.com/community ) Support the podcast - make a donation (http://authenticinfluence.co/) Got a question about #contentmarketing or #casestudymarketing answered on my podcast? Submit here: https://anchor.fm/authenticinfluence/message Simple Creative Marketing Website (https://www.simplecreativemarketing.com/) If you enjoyed this episode, make sure to subscribe, tune in, and share this podcast! Connect with Simple Creative Marketing: ...2020-11-0419 min

Authentic Influence025 - What is case study marketing? (and what is content marketing?)In this episode, I give you a behind-the-scenes look at some cool projects I'm currently working on, and ways you can participate. [00:36] 30 days of podcasts on content marketing & case study marketing [05:25] What is content marketing? [07:07] What is case study marketing? [09:11] Help me make the podcast happen! (Help me help you) [11:37] Upcoming workshops Resource Links: Free FB Community (http://simplecreativemarketing.com/community ) Support the podcast - make a donation (http://authenticinfluence.co/) Simple Creative Marketing Website (https://www.simplecreativemarketing...2020-11-0118 min

Authentic Influence024 - How to grow your podcast downloads using the FISH strategy with Charley VahlerWondering how to grow your podcast downloads each month? In this episode, podcasting expert Charley Valher shares a podcast growth strategy that has been working brilliantly for him and his clients. Charley is Chief Podcast Officer at Valher Media. Highlights 03:50 A better way for growing your podcast: The “Fish where the fish are” strategy 05:50 What fish are you trying to actually catch? (Target audience) 06:03 Where is the best place to catch your fish? (Choosing the right platform and format for that platform) 11:30 Are you using the right bait? (Are...2020-10-1439 min

Authentic Influence023 - 3 Mistakes Struggling Coaches and Course Creators Make Getting Clients with Samantha RileyLearn how to create a profitable & sustainable coaching business. Samantha Riley is an authority positioning strategist and host of the Thought Leaders Business Lab podcast. She has built multiple businesses over the past 27 years, and grew her first 7-figure business before she was 30. Samantha now teaches her clients how to become the stand out expert in their niche, while doing work that matters. Join the free training with Sam – How To Transform Your Knowledge Into A Profitable Online Business And Do Work That Matters: http://www.simplecreativemarketing.com/samriley If...2020-09-2936 min

Business Growth Lab5 Ways to Use Case Studies to Grow Your Business with Anfernee ChansamoothHave you ever wondered how to use case studies to grow your business? Case studies are used by businesses to show how their product or service has been implemented successfully by their customers and clients. They are an invaluable asset that establishes social proof of the results people could likely achieve by working with you. In this episode, Anfernee Chansamooth shares 5 ways you can use case studies to grow your business. When you understand just how valuable case studies are in educating your prospects and increasing conversions, you won’t think twice about inve...2020-09-0631 min

Authentic Influence022 - What's the role of community in business & tech during times of global change?On my recent interview on the It Will Come show, George Siosi Samuels and I discussed: The difference between networks and communities What can business owners do today from a community perspective to prepare for an upcoming recession/depression Differences between Eastern and Western philosophies and approaches to community, and the shift that's happening right now The relationship between community and tech and more. Enjoy the chat. What are YOU doing right now to strengthen your own community? Want some tools and training to become an authentic leader, and to grow your business and influence onl...2020-04-1054 min

Distant PalsAnfernee Chansamooth | Remote Productivity and TransformationAnfernee Chansamooth lives in Australia. He's the learning and community lead of BeanNinjas, online bookkeeping software. In this episode, Anfernee shares his experience sheltering in place, social distancing, and adjusting to new norms. He also digs into his 4 productivity tips for remote working, which are crucial if you are adapting to remote working for the first time. Enjoy this chat.Links mentioned: * Anfernee Chansamooth * BeanNinjas * Anfernee's LinkedIn Post on Productivity * HBR: The Discomfort You're Feeling Is Grief 2020-04-0739 min

Your Career Podcast with Jane JacksonAnfernee Chansamooth - Founders ConnectLove Your Career Podcast? Let us know!Anfernee Chansamooth is a content strategist, copywriter, and speaker. In episode 186 Anfernee shares his career journey and how he became the Co-founder of Founders Connect and the Remote Business Summit, together with his wife Cindy Pham. They are on a mission to help entrepreneurs and leaders to launch, grow & optimize their remote teams so that they can enjoy true freedom. >>> For career clarity and confidence, download Jane's career resources at janejacksoncoach.com Support the showFind...2020-01-0443 min