Shows
The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business OwnersBuilding Trust That Sells: The Power of In-Person Magic with Angela Henderson [Ep 191]In this episode, I’m joined by powerhouse business strategist Angela Henderson to talk about what really moves the needle in online business - and spoiler alert, it’s not fancy funnels or viral content.We unpack how Angela turned a no-pitch, connection-driven live event into over $300,000 in mastermind sales... without selling from stage. We also dig deep into the mindset shifts behind visibility, how to stop sabotaging your own success, and why your next big sale might come from a simple follow-up email (yep, really).Whether you’re planning an in-person event, hiding behind your t...
2025-04-2424 min
The Empowered Principal® PodcastSave Time and Money on Substitute Teacher Recruitment with Nicola SoaresIn this episode, I’m joined by Nicola Soares, president of Kelly Education: a company that specializes in providing talent services to school districts across the United States. With a background as a public school social studies teacher, Nicola understands the challenges that principals face when it comes to finding qualified substitute teachers. She’s here to debunk the myth that there’s a shortage of high-quality substitute teachers who want to work for your school. Discover how partnering with a service like Kelly Education can help you build a community of long-term and short-term substit...
2024-11-0542 min
Podcast Launchpad with Angela Kelly SmithPodcast Monetization with Sarah St. JohnReady to make money with your podcast? My guest today, Sarah St. John, is sharing seven ways you can monetize your podcast.You’ll learn about:SponsorshipsAdsPartnershipsPromoting your own stuffAffiliate salesDonationsSubscriptionsSarah and I also discuss:How podcasting is not dead or oversaturatedHow to make your podcast more findable on GoogleWhy you should consider video if you aren’t already doing itSarah St. John is an entrepreneur, author, the host of Frugalpreneur, and the host of Lesbi-Honest. She helps people launch and manage an onli...
2023-09-1941 min
Podcast Launchpad with Angela Kelly SmithCreate Podcast Funnels for High-Ticket Sales with Sinéad AcevedoYour podcast is a compelling way to bring new clients to your business. You can also use podcasting to create an evergreen funnel for high-ticket sales—whether you already have a podcast or not.“You don't actually even need to be an active podcaster to have a funnel, the podcast funnel. This can be something separate that you do once and it's there forever.” -Sinead AcevedoA podcast funnel is more unique and engaging than PDF lead magnets. It provides information in a form (audio) that more people are spending time with. And it gives you th...
2023-09-0528 min
Podcast Launchpad with Angela Kelly SmithTop 3 Mistakes Podcast Guests Make When Pitching HostsBeing a guest on podcasts is a powerful way to amplify your brand, increase your fanbase, and make more sales. But so many guests mess it up by writing terrible pitches. Sending a well-crafted, customized pitch will make it much easier to get a “yes” from the host.As a podcast host, I reject more than 90% of the pitches I receive. They tend to be that bad. It’s sad because I’m sure that many of the people behind the pitches would make good guests. But we hosts don’t have the time to do all the work t...
2023-08-2920 min
Podcast Launchpad with Angela Kelly SmithStrategic Podcast Content Planning with Kristin ChadwickWhen you plan your content calendar, it shouldn’t be like throwing darts at a board. You can’t just wing it with when you’re going to publish what episode. As my guest Kristin Chadwick notes, you have to have a plan.Sneak peek: “I want you to think about where do you want to take your podcast. What is the end goal? Do you want to create community? Do you want to create income? Do you want to create some sort of value? And then you’re going to work backward from there.” -Kristin Chadwick
2023-08-2338 min
Podcast Launchpad with Angela Kelly SmithMompreneurs in Podcasting with Angela MasciulliOne of my main goals with this podcast is to get other women into podcasting, especially fellow moms. There just aren’t enough of us in the podcasting space. And… you have a unique voice and something important to say that your audience wants to hear.I am so thrilled to be chatting with today’s guest, Angela Masciulli, about mompreneurs in podcasting. (You’re going to love her!)Angela is on a mission to help other moms get into entrepreneurship to have more freedom and to bust the myth that you can’t be...
2023-08-0855 min
Podcast Launchpad with Angela Kelly SmithHow Imposter Syndrome is Limiting Your Podcast SuccessWho am I to have my own podcast? Who would want to listen to what I have to say? Have you ever had these thoughts? Most podcasters have. And they can be stopping you from starting a podcast or from achieving greater success in your podcast.Imposter thinking is so normal—especially amongst entrepreneurs and podcasters. We’re really putting ourselves out there in a big and public way. It makes sense that we’d sometimes feel like a “fraud.”Even though it’s normal, it doesn’t mean you have to give into impo...
2023-07-1219 min
Podcast Launchpad with Angela Kelly SmithHow to Double Your Downloads with Strategic Podcast Guesting with Kelly MosserYou’ve heard me say on this show before that podcast guesting is a powerful way to boost your authority and get more listeners for your podcast. Today, my guest, Kelly Mosser, shares how podcasting guesting can help you double your podcast downloads by being really strategic with doing a three-month podcast guesting tour.Kelly and I chat about so many topics in this value-packed episode, including info that you haven’t heard before on this show.Why it is essential to figure out your value proposition as a podcast guestHow to effectively use calls-to-action when you’...
2023-07-0752 min
Podcast Launchpad with Angela Kelly SmithPromote Your Podcast with a Custom Mobile App with John LeeWith podcast apps and social media, you don’t “own” your audience. The apps do. You are constantly trying to get your listeners to your website to get them on your email list so you can better connect with them and stay top-of-mind.My guest today, John Lee, shares how his company, Custom Mobile App, helps you reach and stay in touch with your audience on your terms through your own custom mobile podcast app.In this episode, John and I discuss:Why you need a way to stay in touch with l...
2023-06-1218 min
Podcast Launchpad with Angela Kelly SmithWhat It's Really Like to Run Your Own Podcast (Ep. 100!)How much time does it really take to run your own podcast? What can you do to make it easier? And how can you make money from your show?In this milestone 100th episode of Podcast Launchpad, I share:How I avoid working on my podcast week by weekHow I handle guests on my showHow you can work on your podcast just once a month (except for promoting each episode, of course!)How I make money from my podcastResources:PodBrandPodMatch...
2023-06-0823 min
Podcast Launchpad with Angela Kelly SmithImprove Your Podcast SEO with Brandon LeibowitzWhen you think about your podcast, do you think about search engine optimization? You should! More people are looking for podcasts on Google. So, your podcast website has got to be optimized for search engines.My guest today, Brandon Leibowitz, shares essential information on what you can do to help Google discover your podcast website.In this episode, you’ll learn:What search engine optimization really isHow Google’s algorithm worksWhy getting Google to trust you is so importantEssential steps you can take to improve your SEOWhat backlinks areHow you can get...
2023-06-0125 min
Podcast Launchpad with Angela Kelly SmithIs a YouTube Podcast Worth It?YouTube has been massively promoting its platform for podcasters. When you put your podcast on YouTube, it now appears in YouTube Music, as well. But are people consuming podcasts on YouTube? Is it worth it to put your show on YouTube?In this episode, I share some recent disappointing stats from NPR and The New York Times. I discuss why I do video with my show. And I share tips for how you can easily record video for your podcast.Resources:“Massive Podcast Networks Put Their Shows on YouTube But No...
2023-05-2913 min
Podcast Launchpad with Angela Kelly SmithHow to Use Personal Branding to Grow Your Podcast with Brandon BirkmeyerIn today’s episode of Podcast Launchpad, my guest, Brandon Birkmeyer, gives an absolute masterclass on personal branding, content marketing, and podcast audience growth. Whatever questions you’ve had in these arenas, Brandon clears them up for you!In this episode, you’ll learn:How personal branding differs from branding a business or a podcastHow building your personal brand helps you boost your podcastThe difference in using your podcast as a lead generator vs a clout builderWhen you might want to pick a broader niche for your podcast (yes, really!)Tips for growing your podcast audienceThe import...
2023-05-2556 min
Podcast Royal94. Prince Harry And Meghan Markle Claim They Were Chased By Paparazzi, Fergie Is Launching A Podcast, And King Charles Buys A New Home For Angela KellyIn this episode of Podcast Royal, Rachel and Jessica catch up on the latest royal news since King Charles's Coronation. Stay tuned for our coronation takeaways in episode 95!
Follow us on Instagram @podcastroyal
Email us at hellopodcastroyal@gmail.com
Topics covered in today's episode:
The Princess of Wales (Kate Middleton) plays piano for Eurovision 2023 opening
The next Earthshot Prize will be held in Singapore
The Princess of Wales's engagement with The Dame Kelly Holmes Trust
Sarah Ferguson (Fergie) is launching the "Tea Talks With The Duchess And Sarah" podcast
Angela Kelly moves...
2023-05-1924 min
Podcast Launchpad with Angela Kelly SmithHow to Start a Podcast on a BudgetThere is a massive range of money you could spend on your podcast—from zero dollars to thousands. In this episode, I share all the resources you need to start an run a podcast on less than $200—a year!I give you a range of options. And you could spend more or less than that “less than $200 a year.” The point is, you’ve got choices.I also share what tools and software I use and approximately what I currently spend per year on my podcast.You’ll get suggestions for:Micr...
2023-05-1519 min
Podcast Launchpad with Angela Kelly SmithUplevel Your Podcast with Audio Branding with Jodi KrangleYou’ve got a visual brand for your podcast. But do you have an audio brand for it? Voice actor and podcaster Jodi Krangle shares what audio branding is and how to use it to make your podcast stand out.“If you don't have a sound for whatever you're doing, it's really hard to give people emotional context on how they should feel about what you're putting out into the world.” —Jodi KrangleIn this episode, you’ll learn:Exactly what audio branding is and examples of itWhy your sound quality mattersWhy...
2023-05-1144 min
Podcast Launchpad with Angela Kelly SmithHow to Start a Podcast for FreeYes, you can start and run a podcast for free! In my other episodes, I tend to recommend tools and equipment that cost money. But today I give you all the great alternatives so you can start and run a podcast for zero dollars!You get suggestions for:MicrophonesRecording softwareEditing software (audio and video)Podcast hosting providerPodcast websiteSoftware to create your cover artSoftware to create your social media assetsSneak peek at some resources:Spotify for PodcastersPodpage--Try...
2023-05-0821 min
Podcast Launchpad with Angela Kelly SmithDoes Podcast Rank Matter?So many podcasters measure the success of their podcast by podcast rank. Success is so much more than rank. It’s how you leverage your podcast rank that really matters.In this episode, you’ll learn:How Corinne Gearhart of The Doodle Pro™ Podcast shot to number 3 in Apple Podcasts in her second week of releaseHow rank can effect podcast monetizationHow the ranking algorithms work on Apple Podcasts, Spotify, Chartable, and Listen NotesWhat to focus on instead of podcast rankMentioned in the episode:The Doodle Pro™ PodcastThe Do...
2023-05-0413 min
Podcast Launchpad with Angela Kelly SmithHow to Build Your Authority When Your Podcast is All InterviewsWhen your podcast is all interviews, it can be a bit tough to establish yourself as a thought leader in your field. Why? Because you’re highlighting your guests as authorities in their fields. You’re not really sharing your own knowledge or expertise—except as a great host!When you’re an entrepreneur and you’re using your podcast as a marketing tool to grow your business, you need to stand out as an authority in your field. Otherwise, how will you promote your own services, programs, or courses?In this episode, y...
2023-05-0112 min
Podcast Launchpad with Angela Kelly SmithWhy and How Most Podcast Guests F*** Up the OpportunityYou’ve heard me talk on this show before about how to be a great podcast guest. Today I’m chatting with John Ball about mistakes guests tend to make that cause them to f*** up the guest opportunity.Podcast guesting is a powerful way to boost your authority, share your message, promote your own show, and build your network. But too many guests treat the opportunity as a unilateral pitch fest. Massive mistake.There are key things that podcast guests need to do, not only to co-create an awesome episode for list...
2023-04-2459 min
Podcast Launchpad with Angela Kelly SmithHow to Be a Great Host for Your Podcast GuestsWant to be known in the podcasting arena as a go-to show for podcast guests? You’ve got to create stand-out experience for your guests—one that makes them feel like your top priority, your best guest ever.“The better their experience, the more likely they are to share their episode, to leave a positive review for your show, to recommend your show, and to refer other awesome guests to you.” -KellyIn this episode, you’ll learn:How to reach out to guests in a powerful way that gets to “yes”How to g...
2023-04-1026 min
Podcast Launchpad with Angela Kelly SmithWhy Authors Should Start a PodcastHaving your own podcast is an excellent way to promote and sell more books. My guest, author and podcast host Dom Brightmon, discusses how you’re building your brand. You’re sharing your message. And you’re building buzz.“What helped my second book become a bestseller was actually me podcasting and interviewing folks, and my name got out there even more online because I was promoting all these other wonderful folks.” -Dom BrightmonIn this episode, you’ll learn:Why podcasting is such a powerful marketing platform for authorsWhen is the ideal time to start a p...
2023-04-0636 min
Podcast Launchpad with Angela Kelly SmithHow to Find Awesome Guests for Your PodcastAre you looking for awesome guests for your podcast? Having guests on your show is a great way to add value to your listeners’ experience. But you want to make sure that you get the right guests for your show.“Your guest can discuss topics that you don’t have as much expertise in. And y’all can have conversations that go deeper into your areas of expertise—giving more details and sharing different opinions.” -KellyIn this episode, you’ll learn:What to look for when selecting guests for your showHow to find awesome guests...
2023-04-0328 min
The Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs35. Teaching Women Entrepreneurs to Podcast and How to Use Podcasts to Market Your Business with Angela Kelly Smith, Host of Podcast LaunchpadSend us a textMompreneurs, Have you ever thought of starting a podcast? Do you think no one will listen or follow you? Maybe you've thought you have nothing to say. This episode will make you think again. This is episode is part 2 of 2 episodes that will focus on women in podcasting to round out Women's History Month this March.My guest, Angela Kelly Smith, host of the Podcast Launchpad, is on a mission to help more women entrepreneurs enter the male-dominated podcasting space by teaching them how to podcast. Kelly also t...
2023-03-311h 05
Podcast Launchpad with Angela Kelly SmithHow Do I Promote My Services in My Podcast?Your podcast is a powerful marketing tool for your business. You should be making money from your show. The most reliable way to do that is to promote your own services on your podcast.“Most listeners aren’t going to reach out for your help unless you let them know that you’re available to help them!”You can easily promote your services on your show without turning your podcast into one giant infomercial!In this episode, you’ll learn:The four things you need to do to make promoting...
2023-03-2718 min
Podcast Launchpad with Angela Kelly SmithWhat Link Do I Use to Send People to My Podcast?It’s hard to know what link to share to send people to your podcast. Do you send them to Apple Podcasts? To Spotify? To the webpage on your podcast hosting provider? To your website?When you’re an entrepreneur and you’re sharing a link to your podcast, ideally you want people to be able to listen to your show, get on your email list, and check out your services.“You really don’t want to share a direct link to a podcast app because not everyone will be able to use that link.”
2023-03-2414 min
Podcast Launchpad with Angela Kelly SmithMy Favorite Podcasting ResourcesWhat is the best podcasting microphone? What is the best editing software? What is the best podcast hosting provider? The googling has got to stop! The is no “best” in podcasting. But I’ve got recommendations for you based on 12 years of podcasting.“I keep up on resources out there. And, yes, I read about equipment and software that I’m not using and wonder, “Hmm, should I try that?” Even I get the fear of missing out! But it’s got to stop!”In this episode, you’ll learn:My number 1 recommendation for a starter micMy reco...
2023-03-0618 min
Marketing Chat Podcast with Angela Kelly SmithWhy You Should Be a Podcast Guest—The Final EpisodeBeing a podcast guest is a powerful way to boost your position as a thought leader in your field, reach a wider audience, get more clients. It also helps boost the SEO of your website and is a great way to develop collaborations, referrals, and friendships.“And all of this happens without doing any selling on the show. It happens through having a conversation during the episode, sharing valuable information with the audience, and being yourself.”In the final episode of the Marketing Chat Podcast, I’m doing a solo episode on why yo...
2023-03-0227 min
Podcast Launchpad with Angela Kelly SmithShould I Put My Podcast on YouTube? (Um, yeah!)If podcasts are meant to be audio-only, why should you take the extra time and effort to record, edit, and share video? Is it really worth it? I say yes!“If you’ve got your episodes on YouTube, there is a greater chance that your episodes will come up in Google’s results.” And that’s not the only reason!In this episode, you’ll learn:Why I recommend putting your podcast on YouTubeWhy Google prioritizes YouTube videos in search engine resultsTips for recording and editing videoTips for posting on YouTube
2023-03-0115 min
Podcast Launchpad with Angela Kelly SmithHow to Amplify Your Brand as a Podcast Guest with Jason CerconeBeing a guest on other people’s podcasts is a powerful way to grow your audience, spread your message, and build your brand. Are you getting on the right shows? And are you fully leveraging the opportunity after you’re there?Guesting expert Jason Cercone helps coaches and consultants become value-driven podcast guests. And he’s sharing his incredible knowledge with us in this truly fabulous conversation!“It's a collaborative effort where the two of us can come together and make some magic happen and truly make an impact. That's what podcast guesting...
2023-02-271h 13
Podcast Launchpad with Angela Kelly SmithHow Do I Name My Podcast Episodes? (Titles that Don't Suck!)You’ve got one tiny line of text to grab a listener’s attention. And that one line of text can make or break whether that episode is found on Google. You need to come up with titles that are googleable, grab attention, and don’t suck! No pressure, right?!“It’s really effective to use exact Google queries as episode titles when you want your episodes to be found in Google.”In this episode, you’ll learn:How to make your episode titles googleableWhy you should consider using questions for your titlesWhat to do with guest...
2023-02-2417 min
Podcast Launchpad with Angela Kelly SmithHow Do I Optimize My Podcast for Google?More and more people are finding podcasts and podcast episodes on Google. When people ask a question in Google, if Google finds a relevant podcast episode that answers their question, that episode may show up in the search results. This means that it’s really important to optimize your show and your episodes to make it easier for Google to find you.“The main factors Google looks at when selecting pages to display include meaning of the query, relevance and usability of pages, expertise of the sources, and the freshness of the content.”In this episod...
2023-02-2023 min
Marketing Chat Podcast with Angela Kelly SmithOvercome Speaking Anxiety with Ryan J. WarrinerI adore public speaking. But even I still get nervous. Most people have anxiety around speaking—even if they’ve been doing it a long time. And, for introverts, it’s even worse.Networking, speaking on stage, giving a presentation, or appearing as a guest on a podcast are skills that can be learned. And entrepreneurs have to do these activities to grow our business. My guest today, Prof. Ryan J. Warriner, shares his years of experience in coaching and training high-level executives to be great speakers.In this episode, you’ll...
2023-02-1638 min
Podcast Launchpad with Angela Kelly SmithPodcast Website vs Podcast BlogWhere should your podcast live outside of the podcast apps: A standalone website or a podcast blog on your business website? The choice can be confusing!“You really want that SEO, and you want to make it as easy as possible for listeners to check out your services.”Options included the webpage included with your podcast hosting provider, Podpage, a standalone website, and a blog on your business website. They all have advantages and disadvantages. In my opinion, when your podcast is supporting your business, there’s just one clear choice.In this episod...
2023-02-1523 min
Podcast Launchpad with Angela Kelly SmithWhere Should I Host My Podcast?There are so many options for podcast hosting providers. It can get really overwhelming. Anchor, Buzzsprout, Captivate, Libsyn, and the list goes on… and on. I’ve hosted podcasts 5 different places. I’ll share what I liked about each and where I host all my shows now.“The number 1 thing I’m going to recommend is that you pick a host that does not ever delete old episodes.” In this episode, you’ll learn:The top 3 things you should look for when selecting a podcast hosting providerA couple of free options for hosting your podcastThe pros...
2023-02-1021 min
Marketing Chat Podcast with Angela Kelly SmithGet Unstuck and Get Results with Gail DobyRecognizing business pitfalls is often more difficult than you think. What you feel is hampering your business may not be the real issue holding you back from radical success. My guest, Gail Doby, is here to help you identify your true roadblocks and learn how to alleviate them once and for all.“We choose to be stuck. So, either we get results or we have excuses.” -Gail DobyIn this episode, you’ll learn:How roadblocks can be positive turning points and opportunities What brick wall syndrome is and how to avoid i...
2023-02-0933 min
Podcast Launchpad with Angela Kelly SmithWhen and How Do I Promote My Podcast Launch?Promoting your brand new podcast takes more than hitting “publish” and announcing “Hey, check out my new podcast!” on social media. You need more time than that… and a plan.“Promoting your podcast launch is similar to promoting a movie or TV show in that you want to build buzz and excitement.”In this episode, you’ll learn:Why you need extra time to promote your podcast before it launchesHow to build buzz like movies and TV shows doWhat to promote when and whereWhat to avoid doing when you promote your podcastRelate...
2023-02-0619 min
Podcast Launchpad with Angela Kelly SmithTips for Standout Podcast Interviews with Brenden KumarasamyAs a podcast host—or a podcast guest—you want your interviews to create a real impact. Mastertalk host Brenden Kumarasamy has been a guest on nearly 600 podcasts. He shares his top tips to be a standout host and guest.“You just ask them this question: ‘How do I make this the best interview you’ve ever done in your life?’ What happens is, when somebody asks me this question, I’m conditioning my mind to prioritize that episode that day.” -Brenden KumarasamyAs a podcast host, you want to knock the socks off of you guest so tha...
2023-01-2534 min
Podcast Launchpad with Angela Kelly SmithHow Do I Record My Podcast?You’ve bought a mic, picked out a name, and come up with a topic. Now it’s time to record your first episode. To get the best sound quality possible, you’ve got to do more than just hit “record.”In this episode, you’ll learn:Some of the recording mistakes I’ve made in my 11 years of podcastingHow to set up your space to maximize sound quality—without having to go full pro recording studio (I record in my guest bedroom!)Some top options for recording softwareHow to adjust your mic settingsSome suggestions for recording video
2023-01-1617 min
Podcast Launchpad with Angela Kelly SmithHow to Avoid Podcast Overwhelm with Hailey RoweWhat kind of mentality should a podcaster have in order to succeed? Today, I'm talking with Hailey Rowe about mindset and overwhelm, how they affect podcasters, and how you can improve your mindset and minimize overwhelm. Hailey discussed the mindset blocks she experienced when she started her podcast and replacing negative thoughts with empowering core principles.“I'm not a big fan of fake affirmations that you don't believe about yourself, but I am a fan of having core principles you live by and core things that expand you and that you remind yourself.” — Hailey Rowe Ha...
2023-01-1234 min
Podcast Launchpad with Angela Kelly SmithTips for a Stress-Less Podcast with KonMari Consultant Caroline ThorHow does a KonMari consultant manage her growing professional organizing business, a new podcast, a new course, a husband, and three kids… while minimizing stress and maximizing joy?Listen in as Caroline Thor shares her secrets!We’re not talking standard operating procedures or what you “should” be doing. We’re talking real life here.“As I’ve mentioned before, I do have a child with special needs. And things haven’t been easy recently. You don’t realize how many moving parts there are to your podcast going out each week. And having that organized in a way...
2023-01-1045 min
Podcast Launchpad with Angela Kelly SmithHow Do I Come Up With Episode Ideas for My Podcast?Are you having a hard time coming up with topics for your podcast? Are you starting a new podcast and planning your content calendar? 36 percent of people say they can’t find episodes on topics they’re looking for. Let’s fix that!Coming up with new episodes week after week can be tough and really draining. So, I’m going to have you generate months’ worth of topics in one sitting. No more scrambling each week to throw an episode together. Planning out months in advance means you can schedule in advance and “not touch” your podcast for we...
2023-01-0914 min
Podcast Launchpad with Angela Kelly SmithHow to Make an Awesome Podcast TrailerYour podcast trailer acts as an introduction to your podcast. You want it to create desire in potential listeners to listen to other episodes and to follow your show. You’re also going to use your trailer to promote your show during pre-launch. So, your trailer has got to be good!In this episode, you’ll learn:Why it’s important to have a trailerWhat makes an awesome trailerHow to create your createMentioned in the episode:Descript (audio and video editing)--Try Streamyard for recording and live-s...
2023-01-0211 min
Podcast Launchpad with Angela Kelly SmithHow to Set the Right Goals for Your PodcastSetting the right goals for your podcast is essential when it comes to staying on track and staying motivated. It’s easy to come up with measurable goals, such as podcast rank and followers. But those don’t keep you going when podcasting gets tough.Your number goal needs to put your listeners first. That goal will guide the biggest decisions you make in your podcast.In this episode, you’ll learn:Why having goals for your podcast is so importantHow podcasts fail without goalsHow to create a listener-first goalWhat kind of measurable goals to cre...
2022-12-2716 min
Podcast Launchpad with Angela Kelly SmithHow to Use Your Podcast to Get More Clients with Thomas GibbonsWhen you’re podcasting to support your business, one of your goals is to get more clients. My guest today, Thomas Gibbons of Brightside Digital and The Digital Marketing Insights Show, is going to walk you through the steps he uses to get more clients with his podcast.For full show notes and resources, go to:angelakellysmith.com/44 --Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-12-2244 min
Podcast Launchpad with Angela Kelly SmithHow to Manage Your Podcast with a Chronic IllnessRunning a business with a chronic illness is hard enough. Adding a podcast into the mix takes extra planning to make sure that you manage your energy and don’t burn out. In this episode, I share tips that make it easier.I officially became an entrepreneur in 1999—the same year I was diagnosed with bipolar disorder, though it first emerged in 1986. I also have chronic migraine. It took 20 years to get “good” at running a business with chronic illness because most of those years went un- or under-treated—and because I ignored the illnesses and followed other peop...
2022-12-1921 min
Podcast Launchpad with Angela Kelly SmithCreating Systems to Make Running Your Podcast a Breeze with Devin LeeYou don’t want to be like the majority of podcasters who quit their show with fewer than 10 episodes. You don’t want podcasting to be difficult or a chore—just one more thing on your plate. You need systems to make podcasting as simple as possible. And Devin Lee has tips to get your started. “Having to remember what to do, that is the biggest drain on your biggest resource in your business, which is your brain.” —Devin LeeDevin Lee is a Certified Dubsado Specialist and an online business manager. She specializes in using Dubsado...
2022-12-1534 min
Podcast Launchpad with Angela Kelly SmithThe Journey to a Top 10 Podcast with The Doodle Pro™Wondering what it takes to become a global top 10 podcast? Corinne Gearhart of The Doodle Pro™ Podcast shares her secrets and her tips!Doodle expert Corinne Gearhart is internationally known as The Doodle Pro™. No one has professionally worked with as many different doodle breeds or has more experience with doodles than she has, and she shares her knowledge in a fun, compassionate, and non-judgmental way.The Doodle Pro™ Podcast hit #2 in the United States in its second week of release. We recorded this interview in its fifth week. Now, four months in, here are Corinn...
2022-12-1341 min
Podcast Launchpad with Angela Kelly SmithWhat Equipment Do I Need to Start a Podcast?One of the biggest questions people have about starting a podcast is what equipment do they need. I want you to stop spending countless hours googling the endless options out there. So, I’m making specific recommendations in this episode.In this episode, you’ll get my recommendations for:MicrophoneRecording softwareEditing software (audio and video)Graphic design softwarePodcast hosting providerI give you my number 1 recommendations, plus an alternative or two (usually lower-cost or free). You can take my suggestions here, buy your equipment, and be ready to go right away.Links (some...
2022-12-1221 min
Podcast Launchpad with Angela Kelly SmithAre Unconscious Beliefs Limiting Your Podcast and Business Success? with Diann WingertAfter a 20-year career as a psychotherapist, Diann Wingert became a business strategist and mentor to help high-achieving women become more confident, but her own limiting beliefs kept her from launching her podcast for two years until commitment and accountability from a like-minded community helped her break through and share her edgy, no-BS message.Diann Wingert is a business strategist, coach, and mentor with a 20-year career as a psychotherapist. She is the host of The Driven Woman Entrepreneur Podcast and creator of The Boss Up System, and her mission is to help high-achieving women become confidently...
2022-12-0856 min
Podcast Launchpad with Angela Kelly SmithHow to Create Scroll-Stopping Podcast Cover ArtDo you want listeners to choose your podcast when it pops up in their podcast app? Then you need cover art that’s going to stop them from scrolling by and make them consider your show.Along with your podcast name, your podcast cover art makes the first impression on potential listeners. And you’ve got just a split second to make a great first impression. Kick-ass cover art can draw listeners in. And dippy cover art can push them away.In this episode, you’ll learn:The four key factors that make up scroll...
2022-12-0518 min
Podcast Launchpad with Angela Kelly SmithHow Do I Write a Great Podcast Description?Like the blurb on the back of a book, your podcast description can be the deciding factor in whether someone listens to your show or not. Great podcast descriptions create curiosity and desire in potential listeners so that they feel compelled to check out your podcast.“While your podcast name and logo make the first impression on listeners—just like the name and cover of a book—your podcast description is what hooks them.“Why should you listen to this episode? You’ll learn:Why your podcast description is essential to getting new listene...
2022-11-2812 min
Podcast Launchpad with Angela Kelly SmithFAQ 20: How Can I Promote My lead Magnet in My Podcast?When you’re using podcasting as a tool to market your business, you ultimately want to convert listeners into clients. A key step in that journey is getting listeners onto your email list. Since no one wants to “join my email list,” you’ll need a lead magnet—something free and valuable—to offer them in exchange for their email address.How do you get them to move from the podcast app to your website?You can promote your lead magnet in your episodes.Why should you listen to this episode? I share two effectiv...
2022-11-2705 min
Podcast Launchpad with Angela Kelly SmithFAQ 19: How Do I Promote My Services in My Podcast?When you have a podcast whose main purpose is to market your business, you need to remind your listeners that you have services that can help them. You’re not running your podcast just for fun. You’re using your podcast to presell potential clients and let them know how you can help them.You don’t want your episodes to be infomercials. You’ll lose listeners that way. But there are easy ways to promote your services in your episodes.Why should you listen to this episode? I share three simple ways to promote your ser...
2022-11-2606 min
Podcast Launchpad with Angela Kelly SmithFAQ 18: How Do I Get People to Share My Podcast?The number 2 way that people find new podcasts to listen to is through recommendations from people they know and trust. This means you really want your listeners to share your podcast with their connections.Why should you listen to this episode? I share three things you need to do to get people to share your show. --Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-11-2505 min
Podcast Launchpad with Angela Kelly SmithHow to Master Your Mindset and Your Podcast with Kevin PalmieriDo you have the right mindset to achieve the business and podcast success you desire? Kevin Palmieri, of Next Level University, and I discuss how your mindset directly affects your business and podcast success and what steps you can take to have a growth mindset.Full show notes and links: https://angelakellysmith.com/28 --Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-11-2235 min
Podcast Launchpad with Angela Kelly SmithHow Do I Pick a Podcast Name?Your podcast name is the first impression your show makes on a potential listener—along with your podcast cover art. You may be tempted to go with something cute and clever at the expense of clear and to-the-point. But you can miss out on getting new listeners that way.Gone are the days when people would spend an hour in Blockbuster reading every movie description to pick what to watch that weekend. When it comes to picking a podcast to listen to, listeners want to decide quickly. Your podcast name can compel them to listen right away or...
2022-11-2113 min
Podcast Launchpad with Angela Kelly SmithFAQ 14: How Many Episodes Should I Launch My Podcast With?Remember the early days of Facebook when someone would announce that they had started a blog? Their first post was usually, “Hello, World! I don’t know what this blog is going to be about. But thanks for joining me on this ride!” Then, most of the time, they never posted again. So, most of us stopped checking out people’s so-called blogs.You do not want that to happen when you launch your podcast. Listen in to find out why you need to launch with more than one episode, where your trailer comes in, and the ultimate...
2022-11-1906 min
Podcast Launchpad with Angela Kelly SmithFAQ 13: Do I Need a Podcast Trailer?A trailer is a special type of podcast episode that is “sticky” and easy for listeners to find on your main podcast page in a podcast app. There are real benefits to using one—both for promoting a new show and getting new listeners once your show is established.--Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-11-1804 min
Podcast Launchpad with Angela Kelly SmithHow to Create Content Honey Traps to Grow Your Podcast Audience with Deirdre TshienIf you’re using your podcast to market your business and get more clients, you need to grow an audience of engaged listeners. In addition to creating great topics for your episodes, you also need to strategically use episode titles, descriptions, and show notes that compel your audience to do what you want them to do.Full show notes and resources here: angelakellysmith.com/23 --Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com...
2022-11-1751 min
Podcast Launchpad with Angela Kelly SmithFAQ 12: What's Your Favorite Podcast Hosting Provider?To be honest, most podcast hosting providers are going to be perfectly fine. Don’t overthink it. If your website is on Squarespace, Wordpress, or Kajabi, you can even host your podcast there. In this quickie FAQ episode, I’m going to tell you why I host this podcast with Captivate and what you should look out for when choosing your podcast hosting provider.--Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-11-1612 min
Marketing Chat Podcast with Angela Kelly SmithThe Myth of Overnight Success with Elizabeth PresherEntrepreneurs often jump into business for themselves without really knowing what to expect. There are myths we may buy into, such as the myth of the overnight success.Today’s guest, Elizabeth Presher, is the daughter of two entrepreneurs and owns her own agency. In this episode, she shares facts and dispels myths about entrepreneurship, including:1. The myth that successful entrepreneurs are only successful because they're talented, when in reality, grit and determination are often what sets them apart.2. The myth that starting a business is easy, when in reality, it takes a lo...
2022-11-1543 min
Podcast Launchpad with Angela Kelly SmithHow Do I Pick a Podcast Niche?In previous episodes, you picked your podcast concept (ep. 04) and identified your ideal listener (ep. 13). In today’s episode, you’re going to put those together, add two more steps, and pick your podcast niche.Your podcast niche positions your show in a unique place such that it minimizes competition because your podcast begins to stand out on its own merits and develops what I call “podcast love.”In this episode, you’ll learn:Exactly how a podcast niche helps to eliminate the competitionHow to find or create your podcast nicheWhy your podcast must solve a pr...
2022-11-1415 min
Podcast Launchpad with Angela Kelly SmithThe Benefits of Having Guests on Your Podcast with Alex SanfilippoAlex Sanfilippo is the founder of PodMatch.com, an online service that matches podcast guests and hosts, PodcastSop.com, online software that simplifies creating standard operating procedures for your podcast, and their parent company, PodPros.com. He is also the host of Podcasting Made Simple, a top rated podcast that releases weekly masterclass episodes focused on helping podcast guests and hosts improve their craft so they can make a bigger impact on the world. Alex got into podcasting when he was introduced to it by some of his employees. He started his own podcast interviewing people who had successfully l...
2022-11-1043 min
Podcast Launchpad with Angela Kelly SmithFAQ 7: How Do I Get Influencers Onto My Podcast?Interviewing guests on your podcast is a great way to expand your audience, develop collaborations, and boost your authority. Most importantly, having guests on your show brings a different perspective and added value to your listeners. The dream is to get high-profile influencers. Let’s be honest about why: To boost your profile, to get more listeners, and to impress your listeners.Do high-profile influencers always know more than experts with fewer followers? Nope. Do you always get a boost in listeners and downloads when you interview influencers? Nope.You always learn something. You make gr...
2022-11-0909 min
Podcast Launchpad with Angela Kelly SmithFAQ 6: Can I Really Get More Clients From My Podcast?If you’re using your podcast as a marketing tool for your business, then ultimately you want to get new clients from your podcast. Your podcast is a powerful way to presell potential clients on you and your services.You’ll hear from many of my guests over the next few months about how their podcasts have shortened the sales cycle for them. For all of us—and it will be the case for you, too!—when potential clients listen to our shows, they feel like they know us. So, they have fewer questions in sales calls, and we c...
2022-11-0805 min
Marketing Chat Podcast with Angela Kelly SmithThe Impact of Online Presence on Our Business with Bant BreenHow much does our online presence affect our business? And how much control do we have over our online reputation? Those are some questions that I discuss with my guest, Bant Breen, of Qnary.In this episode, we chat about:The power of video, LinkedIn, and TwitterHow much things changed for online businesses during the pandemicSome steps for taking some control over your online presence and online reputationFind Bant at qnary.comBant on LinkedIn https://www.linkedin.com/in/bantbreen/Link to episode on website—...
2022-11-0836 min
Podcast Launchpad with Angela Kelly SmithFAQ 5: What's the Best Call-to-Action for My Podcast?While the primary goal of your podcast is to provide value for your listeners, you’re also doing it to benefit yourself or your business. Each episode needs a call-to-action (CTA) that will help you achieve a practical goal for your podcast or your business.There are so many CTAs you can choose from. And what you choose will depend on your specific goals and what’s going on in your business at that time.While you do not want to overwhelm your listeners with too many CTAs, you can use a bigger CTA in the...
2022-11-0606 min
Podcast Launchpad with Angela Kelly SmithFAQ 4 How Unique Does My Podcast Need to Be?How do make your podcast stand out so listeners can find you and want to listen to you? You need to make your show unique. How unique?You need a unique name, niche, and personality. You need to find a gap that other podcasts aren’t filling to claim for yourself.Listen in for all the details!--Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-11-0506 min
Marketing Chat Podcast with Angela Kelly SmithHow Women Can Make Better Investing Decisions with Lisa KrallWomen make mistakes when it comes to investing. Find out what they are! In this episode you will learn: 1. The difference between day-trading and long-term investing. 2. The importance of having a financial advisor who is a good fit for you. 3. The importance of saving for retirement, even if you're not sure when you'll retire."I think that it's like any profession that you have; you have good advisors and bad advisers. You have good doctors and you have bad doctors. And one of the main things is finding that person that you trust."Lisa Krall...
2022-11-0127 min
Podcast Launchpad with Angela Kelly SmithPick the Perfect Podcast CategoryPicking the right category for your podcast is essential for getting it found in podcast platforms. I'm going to teach you a way to pick a category that may seem counterintuitive. But it's really effective in making your podcast more findable.In this episode, you will learn:1. How to pick a category for your podcast that will help new listeners find your show2. How to pick a less popular category so your podcast has a better chance of being found3. What the most popular categories are for podcastsFull...
2022-10-3108 min
Podcast Launchpad with Angela Kelly SmithWhy It's Essential to Brand Your Podcast with Justin SchenckTo make your podcast stand out against the competition, you need a strong brand: A beautiful logo, a great concept, a specific ideal listener, and what makes your show unique. This is just one of the topics you’ll hear from my guest, Justin Schenck, host of The Growth Now Movement and founder of PodBrand.io.Full show notes: angelakellysmith.com/05Mentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-10-2734 min
Podcast Launchpad with Angela Kelly SmithWhat Should My Podcast Be About?Your podcast concept is the specific topic that your podcast is about. It’s super-important to have a tight concept so that your podcast is unique and findable. If your concept is too broad, it will be harder for new listeners to find you and harder for your podcast to rise in the ranks.Full show notes: angelakellysmith.com/04--Try Streamyard for recording and live-streaming and get a $10 creditMentioned in this episode:Schedule your 60-minute podcast coaching sessionhttps://angelakellysmith.com/podcast60
2022-10-2511 min
Marketing Chat Podcast with Angela Kelly SmithHow Beta Testing Can Improve Customer Experience and SalesJenna Zeng, co-founder of StaffNet, went from owning a local cleaning company to creating a global SaaS business. Not finding exactly what she needed in business-management software, Jenna and her co-founder had software developed just for their cleaning company. After it significantly improved the running of their company, they decided to share it with other business owners and eventually take it fully to market.In this episode, you’ll learn: How beta testing helped Jenna find StaffNet’s ideal customer, unique selling proposition, and nicheHow committing to their niche helped StaffNet increase salesHow developing a relationship with...
2022-10-2536 min
Podcast Launchpad with Angela Kelly SmithWhy Should I Start My Own Podcast... Instead of a Blog?Podcasting is a unique medium that stands apart from blogs (and video) in terms of reaching and engaging with your audience. Your listeners aren’t tethered to their screens, and listeners have so many more ways to find you than just on your website.In this episode, I give you 6 practical reasons for starting your own website. And I share some tips on starting to find your deeper why for starting a podcast. That is, a more emotional reason beyond one of this six practical ones.Full show notes: angelakellysmith.com/03--...
2022-10-2415 min
Podcast Launchpad with Angela Kelly SmithTrailerWelcome to the Podcast Launchpad, where you’ll learn not only the tools to start your own podcast but also the tools to market your business with your podcast.I’m Kelly, the host of the Podcast Launchpad. I’m also the host of The Marketing Chat Podcast and a co-host of the Geek Girl Soup Podcast. I’m the founder of the Women Podcasters Academy. And I’m the author of the Amazon Bestseller The Podcast Launch Playbook.Full show notes on websiteMusic by nem0production—Connect...
2022-10-1801 min
Marketing Chat Podcast with Angela Kelly SmithThe Importance of Building Your Business with a Business Plan with Chris LalomiaToo many entrepreneurs—especially solo entrepreneurs—jump into their business without a business plan. Chris Lalomia shares his story of why it is so important to have a business plan when building your business, highlighting key points and lessons learned from his experience in various parts of business building. In this episode, you will learn: 1. The importance of having a business plan when building your business 2. The value of diversity in thought and perspective when it comes to coming up with better solutions 3. The importance of being able to adapt your business plan as your business grows and changes.
2022-10-1735 min
Marketing Chat Podcast with Angela Kelly SmithThe Importance of Listening to Your Intuition with Katerina BarronKaterina Barron, a trauma-informed life coach who specializes in boundary setting and empowered communication, helps women remember how to trust their intuition and reset their nervous system so they can show up fully as themselves."Intuition arises when we're grounded and we're not in a trauma response."In this episode, you will learn the following:1. Trauma-informed work vs. mainstream coaching2. The difference between fear and intuition3. The importance of boundaries in relationshipsFind Katerina at https://www.instagram.com/katerinabarron/Link to episode on website
2022-10-1338 min
Marketing Chat Podcast with Angela Kelly SmithHow to Work Less and Make More with Jason WojoWe go into business for ourselves in great part to control our time—to have the ultimate say in when and how much we work. And yet too often work ends up consuming us. We work more. We have less time with our families and friends. And we risk burning out.My guest today, Jason Wojo, reveals how he went from being an overstressed, overworked, and unfulfilled employee to a successful CEO and entrepreneur. In this episode you will learn: 1. The importance of defining success for yourself, rather than adopting someone else's definition, 2. the paradox of entrepreneurs wo...
2022-10-1038 min
Marketing Chat Podcast with Angela Kelly SmithBridging the Gap Between American and Hispanic Entrepreneurs with Gabriela PulidoWhen working with other cultures, you need to know that the people are not one monolithic group. In this episode, Gabriela Pulido of Scalto discusses how Hispanic people represent many countries and many cultures. She shares ways that American entrepreneurs can improve the ways they work with Hispanics and Latin Americans. Gabriela and I also discuss some key aspects of branding. You will learn: 1. The importance of understanding your audience and tailoring your message to them 2. The power of branding and how it can make a difference in people's lives 3. The importance of having a strategy behind y...
2022-10-0336 min
Marketing Chat Podcast with Angela Kelly SmithHow to Get on Top of Google with PPC with Andrew ZihmerAre you frustrated with ranking low on Google? Andrew Zihmer has a way to get you straight to the top. In this episode, Andrew and I chat about pay-per-click (PPC) to put you at the top of page 1 of Google, including: 1. Creating a customer avatar, 2. Competing against domain authorities, and 3. The strategic use of keywords.Here’s a breakdown of what is covered:[00:01:23] - Andrew’s background[00:04:39] - Boosting Zihmer Law Firm’s rank on Google[00:08:13] - Creating a customer avatar[00:09:47] - The importance of collecting data and looking at ana...
2022-09-2942 min
Marketing Chat Podcast with Angela Kelly SmithWhy You Should Have a Blog (Including Tips on What to Blog About) with Alison Ver HalenIf you want Google to find your website, establish yourself as an authority, and educate your audience, start blogging. In this episode you will learn: 1. Blogging is an important tool for SEO and for establishing yourself as an authority in your field. 2. You can use blogging to educate your audience about your products or services. 3. Blogging can help you sell more products or services by making it easier to communicate with potential customers.Here's a breakdown of what we covered:[00:00:05] - Create fresh content on your website every week.[00:03:08] - Let's meet Alison...
2022-09-2242 min
Marketing Chat Podcast with Angela Kelly SmithThe Secrets of Self-Publishing with Nicky BlewittThinking about writing a book? (Yes, you can do it!) Got a book that you’re fixin’ to launch? You have to got to get these tips from author and book coach Nicky Blewitt. Nicky’s coaching helped me get The Podcast Launch Playbook to Amazon bestseller status—#1 in two categories and #3 in another.Highlights:Why Nicky is a huge advocate of self-publishingWhy keywords are essential to getting your book foundHow the categories you pick on Amazon have an effect on bestseller statusWhat tools you can use to help you launch your book—Find Nic...
2022-09-1943 min
Marketing Chat Podcast with Angela Kelly SmithUnderstanding Changes in Consumer Behavior with Michael SolomonWhen it comes to marketing your product or service, it’s essential to understand the behavior of your ideal customer or client. And that’s getting harder to do, according to professor of marketing and industry consultant Michael Solomon. Author of the book The New Chameleons: How to Connect with Consumers Who Defy Categorization, Michael discusses how it’s harder to guess at our customers’ and clients’ behavior today because they’ve become so difficult to categorize in a neat little box. Gone are the days of labeling someone as a Yuppie or soccer mom and knowing exactly what...
2022-09-1541 min
Marketing Chat Podcast with Angela Kelly SmithHow to Boost Your Authority as a Podcast GuestBeing a podcast guest is a great way to boost your authority, reach a new audience, and connect with other experts and influencers. In this episode, I share tips on how to find the best podcasts to be on, how to reach out to hosts, and how to be a great guest.Highlights:What to put on your speaker page so hosts can vet you quickerHow to reach out to hosts to make it easier for them to say yesWhat to give the host so you come across great in the interviewWhat to and not to...
2022-09-1215 min
Marketing Chat Podcast with Angela Kelly SmithStop Looking for Referrals with Donnie BoivinIt probably seems counterintuitive. But my guest Donnie Boivin explains in this interview that looking for referrals leads to a one-time transaction. The solution? Look for introductions. Donnie and I discuss how looking for introductions helps you build better relationships which can lead to, yes, more referrals. But it’s the relationship that comes first. And that doesn’t happen by going straight for the referral.A few highlights from our discussion:How Donnie went from literally nearly losing his farm to creating the multi-million dollar Success Champion family of companiesWhy Donnie was so resistant to teac...
2022-09-0553 min
Marketing Chat Podcast with Angela Kelly SmithHow to Find Your Brand Personality with Kelly WittmanI know you’ve heard it before—especially from me! When you design your website, write your blog posts, record your podcast, or create social media posts, you’ve got to let your unique brand personality come through. But you may be wondering what “brand personality” really means and how you find yours. Well, my guest today—Kelly Wittman—answers all your questions about brand personality and give you tips on how to find yours!Kelly Wittman is a brand strategist and designer who owns Witt and Company, a brand-strategy and design studio based just north of Minnea...
2022-09-0142 min
Marketing Chat Podcast with Angela Kelly SmithLinkedIn Networking and Marketing Strategies with Scott AaronAre you still trying to figure out the best way to use LinkedIn? LinkedIn is designed for you to succeed. You just need a strategy to get there. Scott Aaron, author of The LinkedIn Book for Sales and Marketing and the host of the Networking and Marketing Made Simple podcast, is sharing his best tips to help you get more referrals and make more sales by using LinkedIn.Scott and I discuss the key differences between Facebook, Instagram, and LinkedIn and how you shouldn’t be sharing the same things or the same way on each platform. Sc...
2022-08-2943 min
Marketing Chat Podcast with Angela Kelly SmithThe Only Sales Strategy You'll Ever Need with Chrystal RobinsonWhy is selling so scary? Really, it comes down to fear of rejection. We tend to believe that if someone says “no” to our service what they really mean is that they don’t like us. But in this discussion with Chrystal Robinson of Kolor Addikt, we talk about how we need to approach sales with a different mindset—and a specific strategy, one that helps our pre-sold would-be clients say “yes.”Chryssy and I discuss what steps you need to take before, during, and after your sales calls to dramatically improve your success rate in sales. We...
2022-08-2548 min
Marketing Chat Podcast with Angela Kelly SmithBrand Love: What It Is and How to Use It with Dr. Aaron AhuviaWhat’s love got to do with branding? More than you may realize! Today I’m interviewing Dr. Aaron Ahuvia, author of The Things We Love: How Our Passions Connect Us and Make Us Who We Are, and the leading expert on brand love.We discuss whether it’s possible for us to love—really love—things. Dr. Ahuvia walks us through the evolution of love and how loving things can actually make sense.We talk about the main reasons people fall in love with brands. And we discuss some practical applications of brand love for smalle...
2022-08-231h 02Marketing Chat Podcast with Angela Kelly SmithWhy You Need a Crisis Communication PlanWhat would you do if someone started badmouthing you on social media? How would you respond if someone set off a firestorm about you in a Facebook group? Would you be prepared?As a solo entrepreneur or small-business owner, you’ve probably never considered a crisis communication plan. I mean, what could possibly happen that would make you need one? It’s not as if you’re United Airlines having to respond to a customer getting beaten up on a flight!But there are issues that can pop up that we have to respond to. And it...
2022-08-1913 min
Marketing Chat Podcast with Angela Kelly SmithEmbracing Your Inner CEO with Stephanie BlakeAre you struggling to scale your business to 6 figures? And are you trying to do it with kids in tow? Then I’ve got an awesome guest for you today! I’m interviewing Stephanie Blake of the Blake Collective on Embracing Your Inner CEO so you can build the confidence you need to build the business—and the life—of your dreams. We discuss the challenges of running a business while raising small kids, how being the CEO of your business requires outsourcing, and the discomfort that comes with managing people and delegating tasks.We also chat...
2022-08-1644 min
Marketing Chat Podcast with Angela Kelly SmithHow to Grow Profits by Building GIVING Into Your Business with John AbbottMany people think of traditional sales as being pushy. But today’s guest, John Abbott, shares how you don’t have to be pushy in sales and how you can create massive profits by building giving into the core of your business.We discuss the gift of sharing your unique voice with the world, how we learn by failing, and how spiritual awakening can transform your business.John shares how giving away a seat in his once flailing program resulted in his program selling out. We discuss the law of reciprocation and how we can make...
2022-08-1251 min
Marketing Chat Podcast with Angela Kelly SmithOfficial Trailer: The Marketing Chat PodcastHow do I pick a niche for my business? How do I get people to sign up for my lead magnet? How do I attract my ideal client? These are some of the questions your host Angela Kelly Smith (just Kelly, please!) answers on the Marketing Chat Podcast. In this podcast, you’ll find a mix of step-by-step guides, interviews, and mini-masterclasses—with some coach-y bits thrown in! Don’t let the idea of marketing overwhelm you. Kelly is here to make marketing simple, easy, and fun!—You can find transcripts online at https://www.angelake...
2022-04-2001 min
Marketing Chat Podcast with Angela Kelly Smith6 Reasons to Start Your Own PodcastPodcasting is wildly popular and growing in popularity every year. It’s a great way to expand your audience and engage your audience. If you’re thinking about starting a podcast, check out this podcast about why you should! __ Link to this episode —Join the Women Podcasters Academy at womenpodcastersacademy.comFor information on website design and marketing services, visit angelakellysmith.comContact Kelly at kelly@angelakellysmith.comMusic by Zen Man
2022-04-1910 min
Marketing Chat Podcast with Angela Kelly SmithBest Practices for Running a PodcastIn this episode, I discuss best practices for running a podcast. I talk about what equipment you should use, how to edit and what editing software I use, how to create show notes, how often to publish, how to create and use a content calendar, why it’s a good idea to invite guests onto your show, how to create a podcast template, and more.Links mentioned in the episode:“Should You Start a Podcast”“5 Things to Consider Before You Start a Podcast”“How to Start a Podcast in Squarespace”“How to Crea...
2022-01-0741 min
Marketing Chat Podcast with Angela Kelly SmithHow to Create Content for Your Blog or PodcastBlogging and podcasting are great marketing tools as they can help boost your SEO ranking and increase your audience size. But coming up with content every week can be daunting. In this episode, we discuss several ways to create content so that you never run out of ideas, even with years of blogging and podcasting ahead of you!—For information on website design services, visit AKS Design Studio.Contact Kelly at kelly@aksdesignstudio.com.Music by Zen Man
2021-11-1922 minThe Empowered Principal® PodcastWords of Gratitude for Dr. Angela LauriaOkay, so I wrote a book you guys. I finally overcame the fear of not knowing how and wrote my book after loving writing and wanting to write a book for years! Join me today as I share the lessons I learned from writing a book and how Dr. Lauria pushed, motivated, inspired and encouraged me to keep going because she knew that I was capable of achieving this goal... even when I didn't believe in myself yet. Get full show notes and more information here: http://angelakellycoaching.com/30
2018-07-2421 min