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Showing episodes and shows of
Ani Alexander
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Change is possible: Your Career Transformation Guide
Career reinvention secrets from award-winning coach, speaker & author Simon Alexander Ong | Change is Possible Podcast Ep. #45
In this episode of "Change is Possible", Ani Filipova and Simon Alexander Ong discuss how to transition careers successfully. They delve into Simon's inspiring journey - a former finance professional who transformed into an award-winning coach, international keynote speaker, and author of the best-selling book "Energize." 🌟 Episode Highlights: 00:0 Intro 02:04 Simon's early influences and pivotal moments. 05:55 His initial career choice in finance and the reasons behind it. 09:25 The turning point: Leaving finance and managing the transition into coaching. 14:28 Practical advice for those emotionally struggling with a career change. 18:08 Finding the first clients as a coach 21:58 Building a personal brand and marketing str...
2023-12-12
40 min
Parenting on the Spectrum
#115 - Mindfulness and Vulnerability: A Journey with Yoga Instructor Ani Rich
In this enlightening episode, we embark on a transformative journey with Ani Rich, a dedicated yoga instructor and coach. Join us as we explore the powerful intersection of mindfulness and vulnerability, uncovering the keys to personal growth, resilience, and authentic living. About Ani Rich Ani is a multi-talented individual who has made a significant impact in the wellness and personal development industry. Ani developed an early interest in health and fitness. She went on to become a Certified Power Yoga Teacher and Certified Yoga Sculpt Instructor, helping people to achieve physical fitness and wellness.
2023-09-15
38 min
Web3 CMO Stories
S2 E46 How to Harness the Power of Storytelling in Your Web3 Projects – with Ani Alexander
Send us a textWeb3 is rapidly transforming the landscape of the internet, with decentralized applications and technologies making headway in various industries. One critical aspect of Web3's success is how projects communicate their stories, engage their communities, and build strong personal brands.Listen to Joeri's conversation with Ani Alexander in this pleasant episode.This episode was recorded through a StreamYard call on April 19, 2023. Read the blog article here: https://webdrie.net/how-to-harness-the-power-of-storytelling-in-your-web3-projects-with-ani-alexander If you're interested in our W3X Mastermind, please send me a DM on LinkedIn, Twitter...
2023-04-21
34 min
ANI Podcast with Smita Prakash
Episode 34 - UK-India relationship with British High Commissioner Alexander Ellis
It has been a tumultuous year in the United Kingdom as it saw three prime ministers in less than two months, and the fifth in six years. Rishi Sunak, in October, became the first Indian-origin politician to head the United Kingdom. In this ANI podcast with Smita Prakash, British High Commissioner Alexander Ellis tells how the UK, after leaving the European Union, is looking up to India for cooperation in diverse fields like climate change, trade and business, pharmaceuticals among others. He is also in favour of more skilled Britishers coming to India. While terming India as a powerful...
2023-01-23
1h 02
Brand Architect
- Importance of the storytelling in marketing - What kind of stories could you tell - The importance of transparency - How to find your differentiator - Fractional CMO - The future of work -
In this episodes we discuss: Importance of the storytelling in marketing What kind of stories could you tell The importance of transparency How to find your differentiator what is a fractional CMO The future of work
2020-08-18
00 min
Brand Architect
Social Media and Online Communities with Felix Sander
In this episode we talk about Importance of the online communities How Appics managed to build such a loyal community Influencer marketing Authenticity online Importance of he cooperation with other partners Future trends of the social media platforms
2020-08-03
00 min
Brand Architect
Discussing Marketing Tech Startups with Timothy Peterson
In this episode we spoke about: Personalisation in marketing Community building How to choose your niche The personality behind tech brands How to get leads from LinkedIn Being real on social media Building and showcasing expertise online
2020-07-27
00 min
Brand Architect
First Customers, Personal Brands and Marketing with Luc Bohunicky
In this episode we spoke about: The importance of the marketing involvement from the start The need for the tech and marketing departments to work closely together The role of the ego of the tech founders How do reach out to potential early adopters in a right way Non linear career paths The value of (real) diversity and tech recruitment Tech startup branding and the importance of building founder personal brand
2020-07-19
00 min
Brand Architect
Diving into Advanced LinkedIn Strategies with Andy Foote
My today's guest is Andy Foote. Andy is LinkedIn content and brand coach, founder of LinkedInsights.com and creator of FOOTE-NOTES podcast. In this episode we discuss: how much has LinkedIn changed over the years "overnight" success what to do when you're invisible on LinkedIn LinkedIn engagement pods LinkedIn algorithm how to succeed on the LinkedIn platform
2020-06-17
00 min
Brand Architect
How to Become the Story Everyone is Sharing with Dennis Moseley-Williams
In this episode we speak about The value of experience The experience economy Brand and commodities Becoming the story everyone is sharing Experience in marketing
2020-05-26
00 min
Brand Architect
Creativity, stories and data driven marketing with Jeremy Carson
In this episode we speak about - data driven marketing and human stories - importance of personalising content - how one chooses target audience - advertising and promotion - how to find unique angle
2020-05-19
00 min
Brand Architect
LinkedIn and Personal Branding
In this episode we discuss: Online content creation Personal branding and positioning The 7 Vs framework LinkedIn and its algorithms How to choose the right platform Monetizing your content
2020-05-12
00 min
Brand Architect
The Art of Making Things Done
2020-04-14
00 min
Brand Architect
How to Build and Clone Businesses with Jonny Andrews
In this episode we speak about: How to build audiences of buyers from scratch Virtual events How to adjust your marketing during the COVID 19 How to create a content that builds an audience Cold emails and their impact on your brand How do you choose a the right business mentor? Predictions for post coronavirus period
2020-04-06
00 min
Brand Architect
Marketing for Business Growth
Today I spoke with Chris Walker. Chris is the founder and CEO of Refine Labs. Their Revenue Engine Optimization formula helps B2B companies grow revenue, increase pipeline velocity, and lower customer acquisition costs. In this interview talk about - how to start and grow your business - short term focused companies and the power of word of mouth - cold messaging on social and personalization - should you market during the coronavirus crisis - how to re-evaluate and adjust your business for these challenging times
2020-03-29
00 min
Brand Architect
Brand Architect is Back!
2020-03-29
00 min
Brand Architect
What Does It Take to Build and Grow Engaged Audience
Today I talk with Marc Mawhinney. Marc is "The Coach for Coaches", host of the podcast "Natural Born Coaches", and passionate about helping coaches achieve success. In this interview we discuss about: how Marc grew his audience and business how to pick a niche how much content you should give out for free how ti differentiate from others who offer similar services how to grow engaged Facebook group how did Marc create his brand podcasting and what it can bring to your business If you enjoy the podcast, please help it grow by subscribing and leaving a r...
2016-10-06
00 min
Brand Architect
Brutal Truth About Audience Building
Today I want to talk to you about something that you may not like to hear. Many people prefer not to tell you this. Many people prefer to pretend this is not the case. But I need to tell you this anyway. So you are able to look at things realistically. So you avoid being disappointed because you had unrealistic expectations. Here is the truth Building an engaged and loyal audience takes time and loads of content creation. Of course all those who advertise the attractive “have quick results” model pretend that...
2016-09-29
00 min
Brand Architect
How to Build a Personal Brand and Make Money With a Podcast
Today I am talking to a good friend Jon Nastor. Jon is not only a proud dad, husband but he is also an online entrepreneur who loves creating, marketing and selling cool things online. His Hack The Entrepreneur podcast is a show which reveals the fears, habits, and inner-battles behind big name entrepreneurs and those on the path to success. The podcast was launched with the initial plan of having 30 cool conversations but later became on of the most popular business podcasts which has already been downloaded over 2.4 million times (now Brand Architect feels really small compared to this...)
2016-09-23
00 min
Brand Architect
So Where Do I Start
Today I’d like to talk to you about something that comes up quite often. These days I am being approached by people who, just like me few years ago are starting from scratch. No one knows them yet, they have not produced anything yet and they want to start but don’t know from where and how. And I can totally understand why they are confused. These days there is so much information on the internet. There are already many courses, podcasts, books, videos, tutorials and new ones are emerging with each day...
2016-09-12
00 min
Brand Architect
How Good is Your Website?
My guest is Joel Hughes and today we talk about websites. In this interview we cover: how to make sure that your website differentiates from other websites elements that demonstrate your brand what makes a good website website design elements that help with conversion how to use your website to connect to your audience how to make a good web developer brief what is an ideal website
2016-08-25
00 min
Brand Architect
Branding, being known and audience engagement
Mark W. Schaefer is a globally-recognized speaker, educator, business consultant, and author who blogs at {grow} — one of the top marketing blogs of the world. Mark has worked in global sales, PR, and marketing positions for 30 years and now provides consulting services as Executive Director of U.S.-based Schaefer Marketing Solutions. In this interview we talk about rebranding vs branding from scratch the importance of being known what to do in order to become known what does being yourself mean audience engagement I am sure you will also enjoy The Marketing Companion podcast Mark is co-hosting, so make su...
2016-08-19
00 min
Brand Architect
Leaving The Rat Race To Run The Entrepreneur Race
As you have probably noticed I have missed my schedule. That has happened only few times over the last 2 years… and in fact that’s exactly what I want to talk to you about in today’s solo episode. So why did I drift away from my schedule and skipped last week? Probably you expect a serious excuse but I am not sure there is any. The thing is… I have been going through lots of internal debate and spend a lot of time thinking about things and as a result I have pa...
2016-08-12
00 min
Brand Architect
There Are No Rules, There Are No "Best Practices"
Today me and Peter Ross are talking about producing honest content, not having a niche, and how he engages with his audience. Peter blogged for years without getting any traction, until one day few months ago one of his posts on Medium called Lifestyle Design? Please, Shut the Fuck Up blew up. It went viral and many people (including me) discovered Peter and his content. So basically, Peter got into a position where the audience found him. Join the Brand Architect Club here!
2016-07-23
00 min
Brand Architect
How to get, keep and grow your audience with a podcast
Today me and Kevin Field will be talking about podcasting, a topic we both are passionate about. Kevin helps develop your podcast and get, keep and grow your audience. He has been doing it for years in radio and now passes on his skills to podcasters. His experience has taken him on incredible journeys from recording at Buckingham Palace to creating content in prisons. In this interview we talk about how to choose the topics that your podcast audience will be interested in creating your ideal podcast listener avatar the 4 pillars of content (passion, money, health and...
2016-07-15
00 min
Brand Architect
How to Grow Your Audience with Livestreaming
My Guest Today I am interviewing Katya Varbanova (Livestream Katya). Katya is livestream strategist and the founder of the Peri 10k. Peri 10k is an exclusive mastermind of livestreamers. In this interview we talk about how did Katya start her community how to start livestreaming if you don't feel comfortable about it the difference between video and livestreaming which livestreaming platform is the best if you want to build your audience from scratch personality type vs livestreaming success how to use livestreaming as part of the holistic content strategy how often do yo...
2016-07-14
00 min
Brand Architect
How to Grow Your Audience with Youtube Videos
Today I speak to Brian G. Johnson, I'm a serial entrepreneur, #1 bestselling author, engaging speaker, product developer, poodle wrangler and an all around good guy. The one quote that stood out for me and that I truly loved was: Different is superpower! In this interview we talk about what role does one's personality play in branding and the content one creates how to stand out from the crowd how to make people come back to your content why Youtube videos will never become old
2016-07-06
00 min
Brand Architect
Thought Provoked by New Media Europe
I hope that you and your audience are doing well and the week has been productive and positive so far. Mine is not as productive as I wanted it to be, but on other hand we all deserve a break once in a while, right? In the previous episode I promised to share with you my thoughts and experiences provoked by the New Media Europe. For those who don’t know - and probably many of you don’t since it is not in the US - New Media Europe is a co...
2016-06-28
00 min
Brand Architect
How to Get Noticed on Social Media
Today my guest is Laura Roeder. Laura Roeder is the founder of Edgar, a new social media automation tool designed to prevent updates from going to waste. Since 2009, she's been teaching entrepreneurs how to harness the power of social media marketing and create their own fame at LKR Social Media. Laura was named one of the top 100 entrepreneurs under 35 in 2011, 2013 and 2014 and spoke at the White Houseabout the value of entrepreneurship. Laura has spoken at numerous influential industry conferences including, BlogWorld, The South by Southwest Interactive Conference, Real Estate Connect, The Social Communications...
2016-06-25
00 min
Brand Architect
How to Win Journalist's Attention
Hey everyone! How do you like the new podcast name? As you see the changes I am making are becoming real now. But there are things that do not change and it’s still me - Ani Alexander :) Those of you who have missed the news can check out episode 156 where I spoke to you about the evolution of the Write to be Read podcast and why it will be turning into something else - hopefully something as exciting as what we had or even better. If you need more details, please check out...
2016-06-13
00 min
Brand Architect
How to gain confidence and succeed
Please check out the new online community I created few days ago and join the awesome members and me. Today my guest is Kim Somers Egelsee. She helps men and women find their passion and purpose, develop and design it, forget the fear and move forward with positive communication, action, confidence and success. She does this through coaching, speaking, mentoring and consulting. Kim is the #1 best selling author of “Getting Your Life to a Ten +”
2016-05-20
00 min
Brand Architect
Wind of Changes
This episode is gonna be very different from what you’re used to. In fact I have to be honest and say that this particular episode was the hardest to record… well maybe apart from the very first episode of course… I aired the very first episode of the write to be read podcast on July 1 2014 - almost two years ago. And it has been very exciting, bumpy and rewarding journey since then. For me launching a podcast was an experiment. Apart from the fact that I really wanted to help writers, I was al...
2016-05-11
00 min
Brand Architect
The 2-Step Marketing System That ALWAYS Works
Today I interview Mark Messick. Mark is 16years-old. He is a bestselling author. He has written and publisheddozens of books, sold tens of thousands of copies, and make $4,000a month from my royalties. You can check out his course the Book Sales Doctorhere.
2016-05-03
00 min
Brand Architect
How to Make Sure Editing is Not a Painful Process
Andrew Lowe is an author and book editor from the North of England. His writing has been published in several magazines and newspapers, including The Guardian, The Sunday Times and Men’s Health, and he’s worked in creative and digital roles with GQ, Vogue, Wired and Total Film. He writes psychological thrillers – novels and short stories. His latest novel, The Ghost, is the story of a troubled film critic who finds himself menaced by the victim of a childhood prank. When he’s not working on his own words, he’s fiction editor who specialises...
2016-04-26
00 min
Brand Architect
London Book Fair 2016
The past few days I spent at the London Book Fair. I was there for the first time and had no idea what to expect. Overall it was a really nice experience and I finally met few people I had interviewed before, so it was super cool. It was nice to meet in person Mark Dawson, Joanna Penn, Ricardo Fayet from Reedsy and Dan Wood from Draft2Digital. And of course I met new people and as a result you will be having new interviews with very interesting guests coming up, so if you haven’t...
2016-04-19
00 min
Brand Architect
How to Write 19 Books Before You Turn 25
Today I talk to Sommer Nectarhoff. Sommer is a twenty-four year old writer from Chicago. He’s the author of nineteen books and counting, and though he’s written everything from poetry to literary fiction he’s currently couched in the swords and shields of fantasy. You can get more details about Sommer following the links below: His website His Twitter His Instagram
2016-04-19
00 min
Brand Architect
Read to Lead (Professional Reader's Perspective)
Today I decided to go to the other side and get reader’s perspective on things we writers are curious about. And who else could be a better person to talk to than a professional writer who partly makes money by reading books, right? Well it happened so that I knew someone like that and I’m happy to share with you our talk. Jeff Brown is my guest today. He is a podcaster, mentor and speaker. His goal is to help people bridge the gap between intentionality and implementation. He does this by sharing my professional insights, and...
2016-04-19
00 min
Brand Architect
How to Gain Media Exposure
Andrew O’Brien is the founder of Patefactus which is focused on helping Entrepreneurs gain more media exposure and learn how to leverage that exposure to create a strong brand and build a larger and more interactive audience. He has been featured on over 70 media channels, many to include national/international media outlets such as MTV, USA Today, MSNBC, BBC, NHK World, Al Jazeera and many others. Along with his media exposure, he has become the most requested speaker in his industry, traveling around the world speaking to some of the world’s top government agen...
2016-04-19
00 min
Brand Architect
The Brutal Truth of Being a Writer
Today my guest is Tim Knox. He is a sought-after corporate speaker and comedian, published author, talk radio host, syndicated business columnist, and self-professed Mama's Boy, Tim's unique perspective is enjoyed by thousands who listen to his radio show, read his books and columns, and hear him speak every year. You should check out his show Interviewing Writers too. In this interview we talk about the difference between traditional publishing and self-publishing how to markets your books the business aspect of being a writer building author brand Food for Thought If passion was m...
2016-03-15
00 min
Brand Architect
Giveaways and Your Book Marketing
In the previous days I have come across the same topic several times. Then I thought that maybe you have not heard of it yet so decided to let you know about this. What I am talking is Amazon Giveaways. Amazon let’s you create and promote a giveaway of items that are sold there. The interesting part of this for us is that we can now create kindle ebook giveaways. What many authors did before was organizing book giveaways - mainly on Goodreads. Unfortunately you could give aways only paperbacks. I tried a giveaway of...
2016-03-08
00 min
Brand Architect
How to Publish a Beautiful Book
Today I am talking to Ricardo Fayet. Ricardo is co-founder and Chief Marketing Officer of Reedsy, a marketplace connecting authors with the best publishing professionals (think editors, proofreaders, designers, marketers). An avid reader and technology enthusiast, he likes to imagine how little players will build the future of publishing, further empowering authors and allowing them to publish to the same standards as the biggest publishing companies. In this interview I try to understand what Reedsy is, how it works and how writers can benefit from it. Make sure you check out their book editor tool ...
2016-03-01
00 min
Brand Architect
How to Rock Your Online Presence
Today I am talking to Tim Gillette. Tim is the Creator of the “Rock ‘n’ Roll Keys to Business Success – Using Music, Motorcycles and Mentorship to Teach Entrepreneurs to Become Leaders in Their Industry.” In his presentations, Tim uses lessons learned from his love for Rock ‘n’ Roll music, traveling an average of 30,000 miles annually on his Harley Davidson motorcycle, coaching clients, and speaking to audiences. I met him on Blab and we had several interesting conversations there, so I thought that it would be nice to have him over at the podcast too. Today we spoke about...
2016-02-24
00 min
Brand Architect
How to Write a Copy That Sells
Ray Edwards is a Communications Strategist, Copywriter, Author, Speaker, and host of one the top iTunes Business Podcast. He has worked with Fortune 500 companies, and with some of the most powerful voices in leadership and business. His clients include New York Times best-selling authors Michael Hyatt (author of Platform and co-author of Living Forward), Tony Robbins (author of Unleash the Giant Within and Money: Master the Game), Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more. Ray’s copy and marketing expertise has helped sell an estimated $200 Mi...
2016-02-18
00 min
Brand Architect
Will It Fly? Pat Flynn Knows the answer
I already had more than 100 guests, who shared their expertise, knowledge and stories at the Write 2B Read podcast. Some of those interviews have been very successful and some of the guests were more impressive than the rest. One of the names out there, about getting whom I've been asked most was Pat Flynn. It seems like being able to talk to him for my podcast back when Write 2B Read was relatively new and unknown was a big achievement in other people's eyes (I am not telling that it was not). So now I have Pat back with...
2016-02-02
00 min
Brand Architect
Finding Your Hidden Superpower
Stefano L Tresca was employee #8 at Wind, a telecom startup company sold for $12.1 billion. Before joining this venture, he was a teacher of Italian for Koreans, a web designer, and an ice cream maker, just to name a few. Bestselling author and passionate about travelling, he worked in over 20 countries, until he quit the corporate life in 2011. Today Stefano enjoys mentoring startup companies, writing and occasionally consults for corporations on innovation and investments. Many years ago, he felt in love with the city of London, and that's where he lives now when he's...
2016-01-26
00 min
Brand Architect
How to Go Wide as an Author
Today I am talking to Dan Wood from Draft 2 Digital. This episode is the short official version of the Blab we did few weeks ago, back in 2015. We spoke about how to go wide as an author and make sure that your book is available in most of the possible platforms out there. The Full Blab Interview Wanna grow your audience and business with Blab? Check this out! [text-blocks id="podcast-subscription-links" plain=1]
2016-01-11
00 min
Brand Architect
My Wishes For 2016
I hope you had nice holidays and amazing New Year celebration. And with this recording I’d like to share my wishes to you for 2016. I wish that we all read more and learn new things. Although we don’t talk about it often, I am sure that writers have not only to write but also read every day. I also wish that we travel and get out in nature a lot. Travels will bring new experiences and topics to include in your writing as well as help you become open-minded. I wi...
2016-01-01
00 min
Brand Architect
My Talk with the Serial Disruptor
Today my guest is Jay Alan Samit. Jay is a dynamic entrepreneur who is widely recognized as one of the world’s leading experts on disruption and innovation. He launches billion dollar businesses, transforms entire industries, revamps government institutions, and for over three decades continues to be at the forefront of global trends. His bestselling book Disrupt You! is a go-to book for starting entrepreneurs. It will help you achieve success that you deserve! Food for Thought Obstacles are really just opportunities in disguise. Failing is learning what doesn't work. Failure is throwing in...
2015-12-21
00 min
Brand Architect
Don't Miss This Great Free Resource for Writers
In this episode Adam Bailey from Goodriter.com will explain how and why did they come up with the idea to launch Goodriter and why it will become one of the most valuable resources for all writers. I wanted you to know about the special limited time offer they have for us and make sure that you don't miss that valuable free bundle. In this bundle of 50+ resources the most respected names in self-publishing share their best content for free. The bundle contains 30+ Free ebooks, 9+ Free eCourses and 5+ Free audiobooks. click this link a...
2015-12-16
00 min
Brand Architect
How to Know if Your Book Will Sell or Not
Alex Newton (aka Niehues) is CEO and Founder of K-lytics.com, the leading Kindle market research service on the net. Alex brings more than 20 years of experience in publishing, data analytics and management consulting to the table. Today, we talk about his company K-lytics, publishing trends, and how he made the transition from a "traditional career" to online entrepreneurship. We also discuss how one can predict if the book will sell or not before even starting writing it.
2015-12-07
00 min
Brand Architect
How to Become a Kindlepreneur
Today I am interviewing Dave Chesson, who like many, is an Amazon Best Selling author, however, using advanced online marketing techniques, he creates books and platforms that keep all of his books at the #1 best seller mark for years. Dave is a marketing nut and the creator of Kindepreneur.com, a free website devoted to teaching people the marketing side of being an author. In this interview we talk about the awesome free tools Dave has created for self-published authors, about publishing and of course, book marketing.
2015-11-24
00 min
Brand Architect
How to Build Your Author Platform
Today my guest is Jonny Andrews. My first interview with him about Embracing The Darkside Of Self Publishing Success is still one of the most popular episode of the podcast. This time we did a Blab together and spoke about how to build an author platform. Food for Thought Books are a commodity at this point. You have to create daily ritual around creation of the thing that needs to be sold. Figure out what you wanna write first. Running giveaways are the fastest road to get bigger results....
2015-11-17
00 min
Brand Architect
Why I am Not Doing NaNoWriMo This Year
As most of you – especially the fiction writers know – November is the National Novel Writing Month and around 300k people are writing their novels right now. Their challenge is to complete 50k words in 30 days, which may sound hard but I think it sounds much harder than it is in reality. Many of you were reaching out to me asking if I am doing NaNoWriMo this year or not so I decided to make a separate episode letting you know and providing explanations and thoughts about the subject too. I wrote both of my novels Highfall and Drea...
2015-11-09
00 min
Brand Architect
How to Kick Writer's Block and Start Write Productively
Today I am talking to Morgan Gist MacDonald from the Paper Raven Books. She helps people in their writing journey. Morgan truly believe that writers can change the world. In this episode we talk about reasons why people don't write although they want to writer's block writer's doubts what to do when you lose inspiration writing discipline how to come up with new writing ideas writing productivity tips Food for Thought [spp-tweet tweet="You write first and then only clarify the idea."] The energy that you bring into writing is as important as what you wr...
2015-11-02
00 min
You Leading You: Conversations of Leadership and Success with Business Pros, Entrepreneurs and Just Plain Folks!
YLY 119: How You Can Write Your Own Dreams With Ani Alexander
In episode #119 of You Leading You, Ani Alexander, Bestselling Author, Blogger, Online Entrepreneur and Podcaster, talks about the birth of creativity, and her journey to becoming a powerful force in the writing world. From across the globe Ani is helping and supporting those that are looking to build their own message and brand. Today Ani […] The post YLY 119: How You Can Write Your Own Dreams With Ani Alexander appeared first on You Leading You .
2015-11-01
00 min
Brand Architect
The Power of Storytelling
Today I am talking to Dr. Tom Curran. He helps people to discover the unique gift that each of them is and to discover how they can be that gift in the world. He also helps speakers be able to be able to present their message more effectively and helps. organizations lead their organizations more effectively. The most important is that Tom is one of the best storytellers that I have met so far. In this interview we talk about the power of the storytelling and Tom shares his knowledge and opinions around the topic. I...
2015-10-27
00 min
Brand Architect
How to Create Evergreen Marketing Campaign
Find out the limited offer for the Blab Traction Course Here Today I am talking to Bob Yeager. In 1995, at the age of 17, Bob Yeager was recruited from a local college to interview at a telemarketing firm called Dial America. Within two hours of the initial job orientation and with no formal sales experience, Bob was asked to head up training of over 30 sales teams across the country in his unique approach to selling. This interview is long but valuable so invest 1 hour in finding out how to create an evergreen marketing campaign for your bo...
2015-10-20
00 min
Brand Architect
Talk About Habits
As you have already noticed I am really excited about the new live streaming platform called Blab and as some of you have already seen I am recording some of the podcast interviews live on Blab. So I decided to launch an online course about how to grow your audience and your brand with Blab. The course is called Blab Traction and I am preparing it right now. It will be ready and launch on November 1st. But before that I am pre-selling it at the ridiculously low price + with special bonuses. The limited time bonuses and price offer...
2015-10-11
00 min
Brand Architect
How to Stop Sabotaging Your Life
[spp-player url="http://traffic.libsyn.com/write2bread/128_Voice_Techniques_and__Storytelling_tips.mp3"]Today I am talking with Bruno LoGreco. He is a master life coach, mentor and the author of Stop Sabotaging Your life, 3 Steps To Your Full Potential. In this interview Bruno speaks about why did he decide to write a book what was the hardest part in writing a book how did he overcome the fear of sharing his writing with the world what does he mean by the phrase "stop sabotaging your life" where to find the encouragement if you don't get it...
2015-10-06
00 min
Brand Architect
Voice Techniques and Storytelling tips
Follow me on Blab and participate in the live interview by asking your own questions to my guest and me. Today I am talking to Tracey Goodwin. She is known around the globe as The Red Sweater Lady, a title that somewhat fell into her lap. She started out winning speaking awards when she was 12 years old. She was never really a stranger to the spotlight as she went on to become a professional actor for years making her living doing television commercials. But, there’s so much more to the back story. At a...
2015-09-28
00 min
Brand Architect
A Talk About Challenges
My grandfather was an astrophysicist and all my vacations (including the 3 month summer vacation) we spent at the observatory, which was in a mountains. It was a beautiful quite place, where at nights stars were closer to you than anywhere else. I was fortunate to grow surrounded by nature, fruits from my grandfather’s garden and fresh air that had nothing in common with the toxic asphalt scented air we breath in the city. Needless to say that we spent most of our time playing outside… We were careless and happy. I remember that in those times we l...
2015-09-22
00 min
Brand Architect
Journalism vs Creative Writing
Today my guest is A.C. Fuller. He is fiction author, he leads writing workshops for adults, and hosts the WRITER 2.0 Podcast. In this interview we talk about journalism and creative writing A.C's first book The Anonymous Source A.C.'s writing process dealing with criticism his book launch strategy why did he create the WRITER 2.0 Podcast. Useful links A.C. Fuller's website The Anonymous Source Writer 2.o Podcast
2015-09-18
00 min
Brand Architect
Lead Inspired Life
In this episode I would like to talk about inspiration.We all know how important being inspired is. Most of us lead dull and ordinary lives, and spend most of our days doing what needs to be done and have no time left to do things that inspire us instead. Life gets on the way and keeps us away from what we dreamed of. We grow up and get stuck in the routine, responsibilities overload us and with the time we get used to it. Some people stay in that state forever. Some...
2015-09-15
00 min
Brand Architect
Writing Memoire to Change Your Life
Today I am talking to Emmanuel Wolfe. Emmanuel is an optimal mindset coach and the creator and host of the podcast called "The Steep Side of The Mountain". In this interview we speak about writer's block finding your writing voice how to become your ultimate self personal change writing a memoire Food for Thought You have to be willing to write crappy stuff until you get to the good stuff. If we're afraid to show who we really are we have no business writing. Memoire writing is a deep h...
2015-09-11
00 min
Brand Architect
Find the Write Mindset
Download Your Free Guide - FIND THE WRITE MINDSET & GET PUBLISHED: The 5 Steps To Build Your Writing Confidence The thing is many talk about how to write a book, how to self-publish it and how to do book marketing but very few talk about how to actually get emotionally prepared to become a writer. I am talking about the write mindset here… There are many emotional barriers that newbie writers have in the very beginning and unless they overcome those they will not get to the stage of writing a book, let alone pub...
2015-09-08
00 min
Brand Architect
Breaking Down Barriers and Brick Walls
Today my guest is Dixie Gillaspie. Ever since she was a little girl, Dixie’s least favorite word was "can’t." It still is, and she's on a mission to prove that anything is possible, for anyone. Her first love is working with entrepreneurs as a coach, consultant, muse, and firestarter. She's good at seeing opportunities where other people see walls, navigating crossroads where other people see dead ends, and helping people connect their passion and purpose to create a powerful presence and increased profit. Dixie contributes to Entrepreneur and Huffington Post and is a Senior Managing Editor for The...
2015-09-04
00 min
Brand Architect
Signs That You Are a Writer
So what is it that most of the writers do? What is in common among them? What are the different facts we all share together? I tried to come up with a list of things that might be signs that you are a writer. 1. You are avid reader 2. You own many journals 3. You can’t walk past stationary shop 4. You take pen and notepad everywhere with you 5. You have more books than friends 6. You love watching people 7. You Listen to life stories and think about how...
2015-09-01
00 min
Brand Architect
How Writing Fiction Can Get You Out of Poverty
Today I am talking to Amazon bestselling paranormal author Rebecca Patrick-Howard. Rebecca wanted to become a country singer. But later she re-considered and became a blogger and travel writer. She self-published her first fiction book in January 2013. In this interview we talk about the fear of sharing her fiction writings and how she overcame it why Rebecca did not give-up when she wanted to book marketing efforts that worked best so far Rebecca's unique approach to building her e mail list social media and its importance future plans Useful Links Rebecca's website ...
2015-08-28
00 min
Brand Architect
Writing Excuses and Real Reasons
I read somewhere that 81% of people say they want to write a book…and only 1% DO. To me it was really sad discovery. Why? Well because as I have already told many times before Unread Story is a Broken Dream! So what about those 80% of people who want to write a book and don’t? Why do they give up their dream? Why don’t they write a book if they want to? All they have to do is sit and write, right? WRONG! Those 80% have their reasons… I have been there too and I thi...
2015-08-25
00 min
Brand Architect
Content Marketing Lessons
Today I am talking to Dan Norris. Dan is entrepreneur, speaker, award winning content marketer and bestselling author. Check This Out! My Favorite Resources Get Your Free Audiobook Here In this interview we talk about why did Dan decide to write a book which marketing efforts had the biggest effect for his book launch how to differentiate with content content marketing his new book Content Machine Food for thought If you write the book that really hit a nerve that gets people's attention and do a good...
2015-08-21
00 min
Brand Architect
The Healing Mechanism of Writing Fiction
Click to Win Professional Kindle Cover for Your Book Today my guest is fiction author D. D. Marx. She had a successful corporate job and was making great money, but was unsatisfied and unhappy. A while ago she found herself without a job and that's when it all started. She wrote her first novel, which is part of a trilogy, was inspired by dear friend lost in a car accident 20+ years ago. Writing the book became the final healing mechanism to let it go. D.D. decided on the n...
2015-08-17
00 min
Brand Architect
Let's Focus
Click to Win Professional Kindle Cover for Your Book Have you heard Jack Ma’s quote that says “If there are 9 rabbits on the ground, if you want to catch one, just focus on one." Looking back I realize that most of the time I’ve been chasing all the rabbits. The visible ones, the invisible ones… I looked for new places to spot new rabbits… and as a result I was doing many different things and getting mediocre results at best. No surprise that I did not catch any of those rabbits. Focus...
2015-08-13
00 min
Brand Architect
From Stephen King to self-published fiction
Click to Win Professional Kindle Cover for Your Book Today I am talking to Jim Heskett. Jim is an author, a world traveler, indie podcaster, purveyor of reviews, and writing advice. Steven King was the first author Jim fell in love with. Later, he wrote 2 screenplays with his room mate. Jim had day job, while writing his very first novel, which took him 2 years to complete since he was endlessly revising it. After unsuccessful tries to get agent's attention and find a publisher he finally decided to self publish. And I am sure he has...
2015-08-11
00 min
The Online Learning Podcast
OLP117 Publish My Book Today with Ani Alexander
In today's Episode of the Online Learning Podcast, I am delighted to welcome Ani Alexander who discusses her new book publishing service, Publish My Book Today which she has founded with previous Online Learning Podcast guest Jyotsna Ramachandran. Join the Online Learning Club - my Facebook Group for Online Learners This is my Facebook Group for the Online Learning Community and you are most welcome to join us. Just click on this link to go to the Page and ask to join the Group. In this Week's Episode...
2015-08-07
34 min
Travel Wisdom Podcast -travel and learn languages for success and money
Ani Alexander on how to Write to be Read, making sure you authorship is successful
Ani Alexander is the host of the Write to be Read podcast where she talks about being a writer and making sure you sell books. She has written a few books like Highfall that have been quite successful and now is sharing what she did in order to make sure it went well. We talk about the travel and moving around that Ani did for much of her life. She has lived in many countries and she shares how she started getting into writing. It is a strange story that shows how your mind knows what you want to...
2015-08-05
45 min
Brand Architect
Reinvent You and Stand Out
Today my guest is Dorie Clark. Dorie is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review, TIME, Entrepreneur, and the World Economic Forum blog. Recognized as a “branding expert” by the Associated Press, Fortune, and Inc. magazine, she is the author of Reinventing You: Define Your Brand, Imagine Your Future. Her most recent book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, was released in April 2015. In this interview we talk about how Dorie build her platform through blogging advantages of being a published author ...
2015-07-28
00 min
Brand Architect
Exploring Reader's Legacy
Today I am talking to Ken Dunn. Ken is a bestselling author and the CEO and founder of Next Century Publishing and the Readers legacy. His mission is to change the way people read, write and experience books. In this interview we find out Ken's journey from being a police officer to becoming financially free and retired how one book changed Ken's life the challenges writers face today what Next Century Publishing does what is Reader's Legacy and why writers should get engaged there now Useful Links Next Century Publishing Reader's legacy Learn How...
2015-07-21
00 min
Brand Architect
How to Distribute Your Books Everywhere
We, authirs discuss a lot about whether we should stick exclusively to Amazon or our books should be sold on all platforms available out there. I decided to talk to Mark Coker, who is an author himself, but what is more important for this particular case he is the founder of Smashwords. Smashwords was founded in 2008. It is a free ebook publishing and distribution platform, which works with over 100k authors and publishers. In this interview we talk about: Preorders and their benefits Transitioning from Amamzon to other platforms Why Smashwords...
2015-07-14
00 min
Brand Architect
Writer's Struggles
Today I decided to be completely honest and share my struggles with you. And the reason for this is not to ask for petty or anything. I simply thought that some of you might have been going through the same thing and we could possibly figure out how to overcome some of those struggles. So, periodically I am getting writer’s doubts and I start questioning myself if I can really write? If what I write is good enough? If I have any potential at all? And if my writing is worth anything. Th...
2015-07-10
00 min
Brand Architect
How to Gain Your First 10k Readers
Today my guest is Nick Stephenson. Nick was born and raised in England. He is a fiction author and novelist, writing in the mysteries and thrillers genre. His approach to writing is to hit hard, hit fast, and leave as few spelling errors as possible. We are discussing how to gain the first 10k readers and what Nick did exactly in order to make full time income from writing fiction books. Nick shares practical and simple tips, which can be replicated easily with even only one written book. Nick is also speaking at the Self-Publishing Success Summit, which is...
2015-07-06
00 min
Brand Architect
Growth Hacking
Today I am talking to Tom Morkes. Tom is a West Point grad, Iraq War veteran and CEO of Insurgent Publishing. He is the author of the new book Collaborate: The New Rules for Launching a Business Online. Tom was Write 2B Read podcast guest in episode 49 and you can hear it at this link. Food for Thought Crowdfunding is not good for building an audience. If your reach isn't there and if you don't have built audience in place the crowdfunding campaign will not be successful. ...
2015-06-30
00 min
Brand Architect
How to Grow Your Audience in 18 Seconds
Today I talk to Parviz Parvizi. Parviz is co-founder of Clammr, a mobile app and platform making audio more social and viral. Users are calling Clammr, which features snack-sized audio clips of 18 seconds or less, the “Instagram of Audio.” Previously, Parviz worked at McKinsey & Company, Goldman Sachs, the FCC, and O’Melveny & Myers. He has advised top 5 global media companies and mobile carriers on strategy and growth. He was a founder of McKinsey’siConsumer research initiative on digital consumer behavior, authoring 3 of the Firm’s 10 most-downloaded media sector knowledge documents. Parviz holds a JD from Yale Law School and AB...
2015-06-26
00 min
Brand Architect
Kindle Unlimited Pages Read
Don't Forget! Join the Write to be Read podcast birthday party by registering at here. I will be more than happy to meet you there on July 1st! These days I’ve come across many articles and questions concerning Amazon’t new policy that will be implemented starting July 1st. At first it seemed confusing even to me, so I went through some stuff and decided to clarify things for you today. For those of you who have not heard about this yet - the news says that Amazon twill pay Kindle...
2015-06-23
00 min
Brand Architect
Make Your Writings Be Heard
Today my guest is Beren Hollins. Beren Hollins is a Doctor from Britain who now works in Canada. He is planning to publish his first novel later this year and with that in mind decided to commit to the idea of building an audience in advance. So he started The First Three Chapters Podcast. His podcast features new books and help new authors get visibility and gain audience. Beren reads the first 3 chapters of the book in audiobook format and lets his listeners know where they can buy the book in case they like it and want to...
2015-06-19
00 min
Brand Architect
Transform Your Life Story
Today my guest is Christal Earle. She is entrepreneur, speaker, passionate author and transformational coach.We all tell stories to ourselves and the world about who we are and what we are here to create. Christal works with people who want to understand how to take their unique story, voice, passion and purpose into the world in a way that resonates and connects with who they are and the audience they want to reach. In this interview we talk about how the stories we tell ourselves may keep us away from success and how to chang...
2015-06-16
00 min
Brand Architect
How to Work a Room
Susan's first book- the classic bestseller -How To Work A Room-(now available as a silver anniversary revised edition in print, as an ebook and audiobook) has sold over one million copies in 13 countries. Named by Forbes.com as one of the Networking Experts to follow in 2015, Susan RoAne, an author and in-demand international keynote speaker, has shared her message of connection and communication with audiences worldwide, and in diverse publications including: the New York Times, Sydney Telegraph, Financial Times, Globe and Mail, USA Today,forbes.com, Men's Health,Buzzfeed , the San Francisco Chronicle, huffington post and The Wall...
2015-06-09
00 min
Brand Architect
About Inspiration and Experiences
Guess what? Write 2B Read podcast is almost 1 years old and its birthday is on July 1st. I thought about how to celebrate that milestone and yes it deserves a celebration because I have super unstable personality and for me a year is quite long… So I thought what to do and realized that this podcast would not stay alive until now if not you - my listeners. And it became completely clear to me that whatever I decide to do should be done with you. That is why I came up with the idea of having a...
2015-06-05
00 min
Brand Architect
Who's That Girl? Revealing the Real Ani
We are at episode 100 and I still can't believe it! It has been a very exciting and fruitful period. I still remember how I recorded and later re-recorded many times my very first episode. I sounded nervous and did not like the result... but it is still there the way it is. I did not record a new one to replace it, because I thought that it is fair to leave it the way it came out ... I have enjoyed almost all the interviews done until now and I am proud that I've s...
2015-05-24
00 min
Brand Architect
How to Deal with Lack of Acknowledgement
A while ago I told you the story of how I started writing. I still can’t explain why and how exactly that happened. But after the first poem, which I wrote I’ve been writing on and off for 20 years already. Just like most of you I did not share my writings with the world and kept them to myself. I did not even read most of what I’d written, because I loved and enjoyed the process of writing more than the result itself. After a while though I decided to show i...
2015-01-18
00 min
Brand Architect
Sell More Books
Giveaway Celebration I am really happy to announce that last week my podcast passed 50k downloads. This may not sound too much for some, but for me it is very special. The reason is - when I was launching Write 2B Read the biggest fear I had was that no one will listen. That's what I was scared of most. So reaching 50k downloads is huge! To celebrate that (+ my birthday this month) I created a giveaway for writers, which you can see here. The winner will get Scrivener + 2 books, which will help b...
2015-01-15
00 min
Brand Architect
How to Write and Launch a Book in a Non-Standard Way
Celebrate with a Giveaway I am really happy to announce that last week my podcast passed 50k downloads. This may not sound too much for some, but for me it is very special. The reason is - when I was launching Write 2B Read the biggest fear I had was that no one will listen. That's what I was scared of most. So reaching 50k downloads is huge! To celebrate that (+ my birthday this month) I created a giveaway for writers, which you can see here. The winner will get Scrivener + 2 books, which w...
2015-01-12
00 min
Brand Architect
What to Do with Your Writing?
Important Note: I would like to start by reminding that the podcast is sponsored by the Author Marketing Institute. AMI wanted me to let you know that their next event for authors is coming up at the end of Jan. It's called Author Marketing Live and it's a virtual conference. That means you can attend from your home or office and see all the presentations via your computer or tablet. Grab a seat today to learn from best sellers like Steve Scott, Joel Comm, Lewis Howes and Peter Shankman, and more. You can grab a...
2015-01-07
00 min
Brand Architect
Turn Your Writing Into Magic
Important Note: I would like to start by reminding that the podcast is sponsored by the Author Marketing Institute. AMI wanted me to let you know that their next event for authors is coming up at the end of Jan. It's called Author Marketing Live and it's a virtual conference. That means you can attend from your home or office and see all the presentations via your computer or tablet. Grab a seat today to learn from best sellers like Steve Scott, Joel Comm, Lewis Howes and Peter Shankman, and more. You can grab a...
2015-01-05
00 min
Brand Architect
How to Launch Book Bundles on Amazon
I would like to start this pos by saying that I am very excited to let you know that The Ani Alexander Collection of all my 3 fiction books is already available on Amazon for pre-orders. You can check it out at http://bit.ly/aaacollection I basically combined my books Highfall, Emotional Moments and DreamDown. Amazon's Pre-Order Feature I am experimenting with Amazon’s pre-order feature to see how it works. So far things went quite smooth. If you want to put up a book for a preorder. You basically go thr...
2014-12-12
00 min
The Dumb Teacher Podcast
Novelist Ani Alexander from Write 2B Read Podcast
Have you thought about writing a novel? I know I have. I am probably the last person who will be able to do it and actually get it done. Ani Alexander from the Write 2B Read Podcast talks about her choice to become a writer and offers advice to others who want to do the same. I enjoyed my conversation with Ani. I hope you enjoy it too. Feel free to reach out to her online. Here's her website: http://www.anialexander.com/ Here's her podcast: https://itunes.apple.com/us/podcast/write-2b-read-writing-self/id894764419?mt=2
2014-12-04
41 min
Brand Architect
You ARE a Writer
This time I’ll talk about something that seems to be important to many of us. I’ll share my thoughts about being a writer and how you get there. Every year, here in Armenia we have the TEDx Yerevan. I truly enjoy those events because every time they end up being really inspiring and uplifting experience. I’ve been there for three years. Usually at similar events During coffee breaks and lunchtime, the most common question people ask each other is, “So what do you do?” At the conference in 2012, when people asked that question it...
2014-12-01
00 min
Join Up Dots - Business Coaching Made Easy (With A Bit Of Life Coaching Too)
Ani Alexander Brand Architect Plays Life Like A Video Game
Todays guest is Ani Alexander, someone that I am proud to say has become one of my closest friends in the world. I have never met her, don't know too much about her personal life, but can honestly say she has become one of the people that has helped me so much as Join Up Dots keeps on growing. She has a fascinating story, which starts by being born in a country that now is no longer there, the soviet union, and as teenager loved to write. And these have all lead her to be the host of two podcasts "...
2014-11-15
00 min
Money Making Millennials: Entrepreneurs | Start Ups | Leaders of the Future
Building an Author Platform Through Podcasting with Ani Alexander (ep 31)
In This Episode We Discuss: How Ani Launched a Podcast on Writing 2 Things that Held Ani Back from Starting a Podcast Why Podcasting Brings a More Engaged Audience to Your Platform How Quick It Is To Be Approved and on iTunes Resources Mentioned in this Episode: Podcast Incubator with Meron Bareket 4 Resources You Need to Start a Podcast A computer (like a Macbook Air that Ani uses) A Microphone (Ani and I use the ATR 2100) A audio editor (such as Audacity which is a free editor for Windows and Mac) A podcast h...
2014-10-10
21 min
Money Making Millennials: Entrepreneurs | Start Ups | Leaders of the Future
Launch a Book and Become a #1 Bestseller with Ani Alexander (ep 30)
In This Episode We Discuss: Ani’s life in the country of Armenia Why Ani switched careers from working in the banking industry How Ani got her first idea for a novel Ani’s experience with self-publishing her first book 3 publishing mistakes that Ani made when she self-published her first novel How Ani relaunched her first novel Resources Mentioned in this Episode: NaNoWriMo Highfall Connect with Ani: Ani Alexander’s website Ani on Twitter Ani Alexander’s Write 2B Read Podcast
2014-10-10
18 min
The Online Learning Podcast
OLPII078 - Jared Easley is Podcasting Good to Great with co-host Ani Alexander
I have compiled 50 of the Best Online Courses from my Online Learning Podcast Interviewees and included Links and Discounts to all of them in this Free eBook - I hope you find a Course to help you! Don't forget when the Coupons are Gone, they are Gone! Yours to Keep -> Download Your Free PDF - "Discounted: 50 of the Best Online Courses" eBook -> Click on This Link to Download Now! Influencer Interview This week's Influencer Interview is with Jared Easley with the support of co-host for this...
2014-10-08
47 min