Shows
Freelance Business Unlocked#92: Building a Sustainable Podcast Strategy as a Business OwnerPurchase the exclusive Sustainable Podcast Strategy course here___________FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________In this episode, we dive into creating a podcast strategy that aligns with your lifestyle and business goals.If you’ve been toying with the idea of launching your own podcast, this one is for you.Today, you’re getting 9 minutes of my paid Sustainable Podcast Strategy...
2025-08-1911 min
Freelance Business Unlocked[REPLAY] #57: Pivoting Your Business Your WayHELPFUL LINKS:My newsletter with weekly podcasting insightsEpisode #46 with Iesha Small: Embracing Career Pivots as Part of Life_______________________________________Hello and welcome to this week's (solo) episode!As you can tell by the title, today, I'm sharing my thoughts on pivoting as a solo business owner.This is an exciting topic, but it's not all fun and games—it takes effort and persistence; it’s scary at times, but it’s doable once you find your own way of doing it.In my mind...
2025-08-1213 min
Freelance Business Unlocked#91: Solo vs. Co-Hosted: Finding Your Podcasting StyleFREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________What’s the best podcast format for you—solo, co-hosted, or interview-based? In this episode of Freelance Business Unlocked, I share an excerpt from my conversation with Croatian podcasters Edita and Darko on their Seen & Heard podcast.This clip dives into the pros and cons of different podcasting formats from someone who has tried them all—solo, co-hosted, and interview-based.In this ep...
2025-08-0510 min
Freelance Business Unlocked#90: The Potential of Podcasting for Business OwnersFREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________This episode of Freelance Business Unlocked is an interview I had on my friend Slobodan Manić’s No Hacks podcast earlier this year, and what’s fun about it is the fact that it’s only 12 minutes long.In those 12 minutes, Slobodan and I discuss why you should launch your own podcast and the benefits it can bring to your business, no matter your area o...
2025-07-2914 min
Freelance Business Unlocked#89: The Real Secret to Staying Consistent at Anything (Your Way)FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________Do you ever look at other creators and wonder how they manage to show up so consistently—week after week, month after month—without burning out?In this solo episode, I pull back the curtain on what consistency really looks like behind the scenes. Spoiler alert: it’s not about having more time, support, or willpower—it’s about building a system that works for you...
2025-07-2220 min
Freelance Business Unlocked#88: Leave Perfectionism at the Door (Because No One Cares THAT Much)FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________If perfectionism has ever kept you stuck, stalled a project, or stopped you from launching your podcast, this episode will help you look at it from a different lens.Today, I'm diving into the sneaky ways perfectionism disguises itself as "high standards"—when in reality, it's fear in a polished outfit. Drawing from my own podcasting journey and real-life examples, I unpack how overth...
2025-07-1516 min
Freelance Business Unlocked#87: Free vs. Paid: Drawing the Line in Your ContentFREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________How much is too much when it comes to free content?That’s the question I’ve been sitting with for a long time, and this solo episode is my attempt to unpack it. Whether you're a coach, consultant, creative, or service provider, you've likely wrestled with the balance between generosity and strategy in your content. Should you give away the “how”? Or should you s...
2025-07-0816 min
Freelance Business Unlocked#86: Podcasting Pays Off (Just Not How You Think)FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________You already know podcasting builds authority and helps grow your audience—but what if there’s so much more beneath the surface?In this solo episode, I’m lifting the lid on the lesser-known benefits of running a podcast—the ones you don’t hear about in marketing emails or strategy sessions. After almost two years of hosting a weekly show (plus helping other creative...
2025-07-0123 min
Freelance Business Unlocked#85: What Women Need to Know About Public Speaking – AmondaRose IgoeThere are some topics we simply can’t get enough of. Public speaking is one of those for me and it if that’s the case for you, too, stick around because this one is will motivate you and, most importantly, equip you with mental tools you can quickly apply the next time you’re on a virtual or physical stage or presenting yourself and your message in any other capacity. So, I’m delighted to have had the opportunity to chat with AmondaRose Igoe, a public speaking coach with over 25 years of experience helping women sho...
2025-06-2443 min
Freelance Business Unlocked#84: How to Scale Sustainably: One Core Offer, One Problem to Solve – Dina TownIn this episode, I’m joined by Dina Town, a coach for solopreneurs who want to take matters into their own hands and build a sustainable life-first business.We talk about one of the most common things holding freelancers back: mindset. From the fear of charging more, to hesitating when it comes to niching down or creating confident content—Dina breaks down what really stops people from growing and how to move past it.She also shares her approach to polarizing content—what it actually means, how to stay authentic, and why it’s essent...
2025-06-1751 min
Freelance Business Unlocked#83: Podcasting as a Full-Time Job (With a Niche Topic AND Language) – Tia KozinaReady to hear what it really takes to turn a lockdown hobby into a full-time creative business?In this episode I sit down with fellow Croatian podcaster Tia Kozina, co-host of Croatia’s very first true crime podcast with 200+ episodes, Patreon superfans, sold-out live shows, and interactive murder mystery events.Tia pulls back the curtain on:Quitting the day job: the moment she walked away from a 9-to-5, the burnout that pushed her there, and the new pressures that come with betting on yourself.Finding the perfect co-host dynamic: wh...
2025-06-1044 min
Freelance Business Unlocked#82: You've Never Done Video This Easily – Justin VajkoAre you avoiding video because it feels overwhelming, intimidating, or downright awkward?In this week's episode, I’m joined by video expert Justin Vajko, who shares incredibly practical (and surprisingly gentle) advice for freelancers and business owners looking to finally get comfortable on camera.Justin believes that showing up on video doesn’t have to be perfect, but it does need to be consistent and sustainable. We talk about everything from the common fears that stop people from pressing record, to the tech traps and mindset hurdles that keep creatives stuck behind the scen...
2025-06-0346 min
Freelance Business Unlocked#81: You Don't Need a Sales Team, You Need a Referral Network – Reuben SwartzIf the thought of follow-ups fills you with dread, stick around because today's guest is going to shift your entire perspective.I’m joined by Reuben Swartz, founder of an anti-CRM system called Mimiran, host of the Sales for Nerds podcast, and an introvert who’s cracked the code and was able to flip the “icky sales cycle” into an enjoyable, productive one.Reuben shares how he turned his own sales struggles as a solo consultant into a tool that now helps thousands of freelancers build better relationships—with less stress and more ease.
2025-05-2749 min
Seen&HeardLaunch The Damn Podcast: Anja Lordanić-MustaćIn this podcasting-focused episode, hosts Edita Bandur (Business English Teacher) and Darko Mareš (Portrait Photographer) welcome Anja Lordanić-Mustać, who shares her hands-on experience transitioning from Croatian co-hosting to launching a successful English solo podcast and becoming a podcast mentor.Anja offers practical guidance based on real experience, covering everything from platform selection to promotion strategies. Through specific examples from her journey, she explains the unexpected technical and creative challenges podcasters face, particularly when transitioning between languages and formats.The conversation becomes especially valuable when Anja discusses common misconceptions about podcasting, such as the...
2025-05-201h 09
Freelance Business Unlocked#80: The CFO You Wish You Had: Money, Systems, and Self-Worth – Sara BrysonFreelancers and solopreneurs often launch their businesses in pursuit of freedom—but many quickly discover that “freedom” comes with a side of overwhelm, confusion, and financial stress.In this episode, I’m joined by Sara Bryson, financial strategist and founder of CFOhyeah, who helps small business owners untangle the money side of running a business—without the jargon or judgment.We talk about the real cost of working without systems, why so many freelancers underprice their services, and what to do if your business is generating revenue but there’s never anything left at the end o...
2025-05-2049 min
Freelance Business Unlocked#79: How to Launch a Podcast Without Burning Out or Overthinking It – Slobodan ManićWhat happens when you combine consistency, curiosity, and a love for human connection? For Slobodan Manić, who goes by Sani, the answer is simple: podcasting.In this episode, Sani shares how he launched his podcast during the pandemic as a way to meet people and build meaningful professional relationships—something that has since evolved into an international platform with nearly 200 episodes.We dive into why podcasting still matters, even in a post-pandemic world, and how it can open doors you didn’t even know existed. Sani talks about his two interview formats—bite-sized 10-minute...
2025-05-1343 min
Freelance Business Unlocked#78: The 4 Ingredients of Emails that Bring in Sales – Eman IsmailIf you think email marketing is just for big brands with massive lists, think again. In this episode, I’m joined by Eman Ismail—email strategist, copywriter, and founder of Eman Copy Co.—who’s on a mission to help freelancers and small business owners use email to grow profitable, sustainable businesses.Eman shares her journey from being unexpectedly laid off to building a thriving freelance business—and how email played a key role in making that possible. We dive into why email is still one of the most powerful marketing tools, how freelancers can use it to buil...
2025-05-0659 min
Freelance Business Unlocked#77: Fishing Close to the Boat: A Smarter Way to Get Clients – Joe McKayWhat if you didn’t need to have everything figured out — and could still build a thriving freelance business?In this episode, I’m joined by Joe McKay, a copywriter, ghostwriter, and business coach who helps solopreneurs get better at working ON their businesses.Joe shares how embracing experimentation, following his energy, and leaning into curiosity helped him carve out a fulfilling career that supports his life as a dad of three.We talk about the mindset shifts that made the biggest difference in his journey, from letting go of linear...
2025-04-2947 min
Freelance Business Unlocked#76: Disney-fy Your Business: Lessons in WOWing Your Clients – Vance MorrisWhat does Disney know about business that most entrepreneurs miss? A whole lot, according to this week's guest, Vance Morris.Vance is a former Disney leader turned entrepreneur who now owns multiple successful home service businesses—and consults with others on how to wow their customers without breaking the bank. In this episode, we explore how systems, creativity, and a little old-school charm can completely transform your client experience.We dive into the power of systems and processes, and how they actually create freedom—not limit it. Vance shares the behind-the-scenes wisdom he pick...
2025-04-2250 min
Freelance Business Unlocked#75: From Introvert to Connector: Sustainable Marketing Strategies for Shy Business Owners – Maël BlivetIn this episode, I’m joined by Maël Blivet—an English- and Italian-to-French translator who brings so much more to the table than just language skills.Maël is a relationship builder, a thoughtful communicator, and someone who’s figured out how to make networking feel natural, even as an introvert. If you've ever wondered how to build a sustainable freelance business without relying on cold pitches or generic marketing tactics, this conversation is for you.We talk about the power of asking better questions, how to stand out by being genuinely helpful...
2025-04-1551 min
Freelance Business Unlocked#74: Stop Chasing Clients: Smart Sales Strategies for Freelancers – Bryan McDonaldAre you tired of constantly chasing the next client? Struggling to sell your services without feeling pushy?I’m the first to admit that I sometimes struggle with finding clients, pricing my services, or feeling confident about selling.And I have a sneaky suspicion that you occasionally feel the same way, too.This is exactly why my guest today is Bryan McDonald, a seasoned sales expert with over 20 years of experience who helps business owners rethink their approach to sales and growth in general.Bryan has spent ye...
2025-04-0845 min
Freelance Business Unlocked#73: Having It All & Staying Sane as a Solo Business Owner – Fiona GrayToday, I'm joined by my friend Fiona Gray, a translator with a steady and successful solo business — yes, even in today's age of generative AI and machine translation.We dive into the many ways translators can diversify their businesses, build multiple income streams, and create a work life that aligns with their skills and interests.In this conversation, we explore why relying solely on one income stream can be risky, how to identify new ones, and what steps you can take to create a more profitable and resilient career, while also being a gr...
2025-04-0147 min
Freelance Business Unlocked#72: Why “Why Not Now?” Might Be the Best Career Advice You'll Hear – Emily CourtIn this episode, I sit down with Emily Court, a friend and a super-talented web designer who made a bold career pivot from copywriting to design.We discuss how she transitioned into a new niche, overcame self-doubt, and built a thriving business.Emily talks about:✅ How she transitioned from journalism and copywriting into web design✅ The mindset shifts that helped her embrace the pivot✅ The importance of pricing work based on value, not just time✅ Why relationships and reputation are key to landing great clients✅ H...
2025-03-2548 min
Freelance Business Unlocked#71: Turn Your Email List into a Money-Making Machine – Simon TownEmail marketing is one of the most powerful tools for turning subscribers into paying clients—but how do you do it without feeling overwhelmed?In this week's episode, I sit down with Simon Town, an email marketing expert who breaks down exactly how to create a high-converting email funnel, even if you’re not a pro copywriter.We discuss why email consistently delivers the highest return on investment in marketing and how to move your audience from social media to your email list. Simon explains the importance of sequences and evergreen funnels and how...
2025-03-181h 02
No Hacks: The Mindset Behind Digital Optimization and Growth[SHORT] Podcasting 101: Building Brand Awareness and Networking with Anja Lordanić MustaćJust Start. That’s the message Anja Lordanić Mustać had for anyone procrastinating on launching their podcast.I had an awesome chat with her about why podcasting is such a game-changer for personal branding and business. We talked about:🎙️ Overcoming the fear of starting (because yeah, you’ll suck at first, and that’s fine!)🎙️ The crazy networking opportunities a podcast creates🎙️ Simple, no-BS steps to get started without overcomplicating it🎙️ Why podcasting isn’t a time drain (it actually saves you time)One thing that really stuck with me:"No one is paying as...
2025-03-1712 min
Freelance Business Unlocked#70: The Outsider's Edge: Turning Differences into Business Strengths – Vimala ThangavelooIn this week's episode, I sit down with Vimala Thangaveloo, a former Fortune 500 lawyer turned coach, who helps outsiders harness their uniqueness to build successful, fulfilling careers. Vimala shares her personal journey of transitioning from the corporate world to entrepreneurship and the realizations that led her to embrace her identity instead of conforming to rigid workplace expectations.We explore what it means to be an “outsider” and why those who have faced barriers—whether due to race, gender, age, or background—often struggle with visibility and self-advocacy. Vimala explains how to shift from a mindset of trying t...
2025-03-1147 min
Freelance Business Unlocked#69: Sales, Communication, and the Human Brain: Insights from a Neuro Strategist – Jake StahlJake Stahl is a sales and business development neuro strategist working with individuals from across the world, helping them become better communicators, salespeople, and business owners.As an NLP practitioner, Jake is someone who’s deeply interested in human behavior, why we’re wired the way we are, what makes us tick, and why communication is a muscle we need to practice every single day, whether we’re communicating with children, partners, friends, or clients. Jake discusses the role of conditioned responses in human behavior and offers insights on how to break these p...
2025-03-0452 min
Freelance Business Unlocked#68: How to Keep Business Relationships Going Forever – Belinda Grace FischerBelinda Grace Fischer is an English-to-German and German-to-English marketing translator, copywriter, workshop host, and speaker.Belinda and I had a great and, dare I say, intimate conversation about the freelancing wins and struggles, with a focus on freelancer-client relationships.It’s no secret that establishing and maintaining quality relationships is important for business success, but it’s not always smooth sailing. All of us make mistakes, and there’s always room for improvement. Still, there are certain foundational principles we should always abide by, and Belinda shares what those are and how she’s able t...
2025-02-2549 min
Freelance Business Unlocked#67: Mastering Design Without the Overwhelm – Ubaid Ur RehmanI absolutely love welcoming designers to this podcast, especially those who don’t mention colors and fonts within the first 5 minutes. So there’s a spoiler for you: Good design is not ONLY about making things look pretty.Ubaid Ur Rehman knows what makes good design good since he has been working with the top 1% of LinkedIn Creators. He’s very practical and shares tips we can all implement to the aesthetic parts of our businesses right away.Ubaid highlights the significance of value propositions, social proof, and clear calls to action in design...
2025-02-1853 min
Freelance Business Unlocked#66: Business, Motherhood, and Identity Crises (Unfiltered) – Julia FerchJulia Ferch is not only a lovely friend of mine, but she's also a German copywriter and translator with a professional background in the media and marketing industry, AND a mother of a toddler daughter (same as me!).In this conversation, we leave no parenting stone unturned; we discuss the challenges and rewards of balancing freelancing with parenthood.We share personal experiences about emotional regulation, the importance of self-care, and the necessity of having a supportive partner and family.Of course, life with toddlers throws unexpected challenges our way on...
2025-02-1149 min
Freelance Business Unlocked#65: Making AI Your Business Bestie Using Custom GPTs – Celeste YamileI know, I know, you’ve listened to a bunch of episodes and read a lot about AI by this point, but since AI is here to stay, whether we like it or not, we might as well keep talking about it.Celeste Yamile is an AI expert who has lately niched down and is now focused on serving founders and helping them create custom GPTs. She also regularly hosts AI-related workshops, and this episode is the perfect way to get a glimpse into how she thinks and operates.In this conversation, Celeste sh...
2025-02-0445 min
Freelance Business Unlocked[REPLAY] #29: A Comprehensive Guide to E-Mail Marketing – Dominik MetličićDominik Metličić, an e-mail marketing consultant from Split, Croatia, shares invaluable tips on all things e-mail marketing.He focuses on growing e-mail lists with lead magnets and converting subscribers into paying customers through automated e-mail sequences. He emphasizes the importance of asking questions in e-mails to encourage engagement and build trust with subscribers.Dominik recommends using e-mail campaigns as part of a larger funnel strategy, where social media and websites are used to capture e-mail addresses, and e-mail marketing is used to convert subscribers into customers. He also discusses the effectiveness of di...
2025-01-2855 min
Freelance Business Unlocked[REPLAY] #41: How to Build a Simple AND Powerful Freelance Business – Jenni GrittersJenni Gritters is a business strategist and coach for freelancers and solopreneurs based in Oregon, U.S.We talk about various things, but we mostly focus on her coaching journey and what she has seen freelancers struggle with the most (spoiler: it’s the rollercoaster of project availability, imposter syndrome, and money patterns).She encourages freelancers to regularly review their business and set a vision for the future. Jenni shares her strategies for building a sustainable freelance business.Jenni is NOT focused on the everyday hustle and grind but rather on bu...
2025-01-2154 min
Freelance Business Unlocked[REPLAY] #23: Consistency & Authenticity in Content Creation – Kelsey FrickKelsey Frick is one of those people who simply stand out on social media (in a good way!).I started following Kelsey quite a while ago and I just knew she'd make a great guest and provide valuable content for my audience, so here you go! :)In this conversation, she shares insights and tips for freelancers on balancing personality and expertise in their content, changing attitudes on LinkedIn, leveraging inbound marketing and referrals, overcoming the fear of posting, creating effective posts, community-building, and much more.Takeaways:Leverage inbound marketing and...
2025-01-1449 min
Freelance Business Unlocked#64: Copywriting 101: Clarity, Humanity, and Ethics – Vlad Adrian IancuVlad Adrian Iancu is a freelance content writer and copywriter, but unlike most you’ve seen thus far. Why? Well, he’s VERY vocal when it comes to current trends and what he likes and dislikes about the industry, and some of his views might come as a surprise.Vlad shares his journey from a rebellious child to a freelancer, discussing the importance of flexibility in collaboration and the significance of attracting clients who resonate with his unique voice.We also discuss the challenges of content creation, the reality of language barriers, and the...
2025-01-0757 min
Freelance Business Unlocked#63: How Fashion Choices Influence Our Business Success – Samantha HarmanSamantha Harman discusses her journey from a newspaper editor in a male-dominated industry to becoming a fashion entrepreneur focused on empowering women through personal style.She emphasizes the psychological impact of clothing on self-perception and confidence, the importance of seeking help, and the need for women to embrace their unique styles.Naturally, we also talked about personal branding, which is enhanced by having recognizable wardrobe staples.Samantha also points out that fast fashion can be problematic, and shifts the focus on intentional shopping.In today’s episode, am...
2024-12-3145 min
Freelance Business Unlocked#62: "Is SEO Dead?" and Other SEO Myths and Upcoming Trends – Saša KordićSome people say SEO is dead. Others disagree wholeheartedly. No matter your camp, you’ll learn something from this conversation.Saša Kordić, an SEO specialist based in Croatia, shares his thoughts on SEO trends in 2025, what we, as small business owners, should keep in mind when it comes to SEO, and how we should go about creating our content.Saša discusses the impact of AI on search results, the importance of quality content, and the distinction between black hat and white hat marketing, but he also debunks myths about its demise and p...
2024-12-2438 min
Freelance Business Unlocked[REPLAY] #16: On the 4-Day Workweek Revolution, Navigating the Modern Workplace, and Trust – Jan De JongJan de Jong, CEO of Webpower Adria, discusses the implementation and benefits of a four-day workweek. He shares how his company introduced the concept and the notable benefits they have experienced, including increased employee satisfaction and productivity. Jan also emphasizes the importance of flexibility and trust in attracting and retaining talent. He highlights the power of e-mail marketing and the need for businesses to have their own e-mail database.Jan shares his journey of finding work-life balance and the importance of delegating responsibilities to focus on strategic activities. He shares insights on creating a positive work...
2024-12-171h 05
Freelance Business Unlocked#61: Finding Your Calling in 2 Hours and Going for It – Lucia JurićLucia Jurić is a career consultant on a mission to help 1 million people find a job they love, using the award-winning Predictive Analytics. Lucia is not only an expert at what she does, but she’s also someone I can call a friend.She helps people find their calling in only 2 hours using the Predictive Analysis Method. If this sounds too good to be true, you have to listen to this episode.We talk about the process her clients go through, as well as the challenges her clients face, including fear...
2024-12-1049 min
Freelance Business Unlocked#60: Coaching, Content, and Clarity in Business – Janine CoombesJanine Coombes is one of those guests one can interview for ages on all things marketing and coaching. She is extremely knowledgeable and selflessly shares her insights with her audience on LinkedIn, and her new book, Easy Yes, is coming out soon!She shares her journey from corporate life to becoming a successful coach. She discusses the importance of clarity in messaging, the power of coaching, and the significance of understanding the buyer decision-making journey.Janine emphasizes the need for effective pricing strategies, the role of content marketing, and the importance of choosing...
2024-12-0341 min
Freelance Business Unlocked#59: Being Intentional & Preventing Burnout in Entrepreneurship – Sonita ReeseSonita Reese is an entrepreneur helping time-starved entrepreneurs grow and thrive.She’s definitely the right person for the job since she’s been on a life-long journey and realized what truly matters along the way.The lessons she shares are applicable to a wide variety of big and small businesses, as well as to our personal lives.We talked about different personas we assume (corporate versus entrepreneurial), what the notion of “time-starved” actually means in terms of entrepreneurship, and how to be intentional and strategic about building your personal brand.
2024-11-2653 min
Freelance Business Unlocked#58: Balancing a Full-Time Job With (Paid) Passion Projects – Kelly Cordell-MorrisWhat do software product management and dog behavior have in common?Well, the answer is — more than you think.This week’s guest, Kelly Cordell-Morris, has a full-time job as a product manager at Siemens Digital Industries Software, and she’s running a side job as a clinical animal behaviorist working with dog owners.She discusses the challenges of balancing a full-time job with her passion for dog training, the importance of understanding client needs, and how she applies agile methodologies to her work with dogs.Kelly did such a...
2024-11-1952 min
Freelance Business Unlocked#57: Pivoting Your Business Your WayHELPFUL LINKS:My newsletter with weekly podcasting insightsEpisode #46 with Iesha Small: Embracing Career Pivots as Part of Life_______________________________________Hello and welcome to this week's (solo) episode!As you can tell by the title, today, I'm sharing my thoughts on pivoting as a solo business owner.This is an exciting topic, but it's not all fun and games—it takes effort and persistence; it’s scary at times, but it’s doable once you find your own way of doing it.In my mind...
2024-11-1213 min
Freelance Business Unlocked#56: Strategies for Building a Successful Podcast – Ashley MorrisThis week, my guest Ashley Morris, a podcast consultant, and I dive into the world of podcasting, from discovering a passion for podcasts to the intricacies of hosting, co-hosting, and monetizing a podcast.We discuss common mistakes new podcasters make, the importance of authenticity, and the benefits of collaboration. Ashley shares unique ways to market your podcast effectively, the significance of building trust with the audience, and the balance between guest interviews and solo content.Ash is not only a colleague, but he’s also a very friendly and generous person from whom yo...
2024-11-0547 min
Freelance Business Unlocked#55: How The Heck Do You Write A Book? – Vicky Quinn FraserIf you’re anything like me, you sometimes daydream about publishing your own book, but you never actually tried doing it because of that tiny voice inside your head telling you that you have nothing of value to share, at least not in this format.This is exactly why I brought Vicky Quinn Fraser to the podcast. She is a book writing coach and she has helped dozens of clients get their books out into the world.Vicky talks about the importance of finding AND using one's voice, the value of private writing, and...
2024-10-2947 min
Freelance Business Unlocked#54: Finding Your Voice: How to Overcome Public Speaking Fears – Darren YoungDarren Young is a public speaking coach who truly found his calling after 22 failed attempts (inspiring, isn't it?).Public speaking has always been an indispensable skill, but now, in the age of AI and generic content, it's more important than ever. This is why I love inviting public speaking experts to the podcast, as we can all learn a lot from them and, more importantly, implement what they're sharing.Darren talks about the common challenges speakers face, including the fear of freezing, forgetting lines, and the impact of language barriers....
2024-10-2249 min
Freelance Business Unlocked#53: Stop Undervaluing Yourself: Expert Advice on Pricing Strategies – Filip FučićFilip Fučić is a pricing mentor based in Croatia but active on FIVE continents.Pricing is an evergreen topic, and it's a difficult one to master, especially for freelancers and small business owners. (Myself included.)Filip has worked with lawyers, programmers, designers, and artists—and the problem is always the same.The problem is we're trying to sell to somebody who, almost by definition, has no idea about what we do, and because of that, they cannot see the value, and nobody wants to pay for the value they don...
2024-10-151h 01
Freelance Business Unlocked#52: Applying CEO and COO Dynamic Strategies to Small Businesses – Diane MentzerThis week, you’re in for a treat as Diane Mentzer is not only a kind and empathetic human, but she’s also on a mission to help CEOs and COOs work together, clarify goals, roles & responsibilities, and strengthen the organizational structure of multi-million-dollar companies.In this conversation, we discuss the intricacies of business operations, focusing on the dynamics between CEOs and their second-in-command.Keywords are, for sure, communication and collaboration.With 25 years of experience under her belt, it was a pleasure to learn from Diane and see how we can...
2024-10-0851 min
Freelance Business Unlocked#51: Start-Ups, Hiccups, and Landing Big Brands – Luka GlavašLuka Glavaš is a co-founder of Flaster, a Croatian start-up founded in 2020, and in this episode, he talks about the hiccups he and his business partner, Filip Carić have experienced in the last four years.Flaster is a platform for measurable moving advertising that uses taxi vehicles as the surface for branding. They create marketing campaigns that benefit both brands and drivers, with brands gaining exposure and drivers earning additional income. Flaster has built a platform that collects real data and provides detailed reports on campaign performance.Regardless of the tech issues we ex...
2024-10-0135 min
Freelance Business Unlocked#50: Learning How to Teach: Strategies for Online Educators – Višnja ŽeljeznjakEpisode #50! Is that a milestone?Either way, I'm thrilled to be joined by Višnja Željeznjak, an educators' educator based in Croatia.She started her business in 2002 (it's incredible how that's 20+ years ago), initially focusing on website development. Over the years, she transitioned to B2B marketing consulting and eventually started Eduza, her education platform, during the COVID-19 pandemic.She discusses the importance of active (!) sales and the misconception of passive income from online courses. She advises starting with live courses to receive feedback and improve the content. Višnja als...
2024-09-2447 min
Freelance Business Unlocked#49: Tackling Taboo Topics and Staying True to Oneself Online – Pamela PerkićPamela Perkić, an activist and the main organizer of the ICON Retreat, which she hosts a couple of times a year in Croatia, opens up and shares her experiences on being outspoken online and standing your ground regardless of what others might think.Pamela shares many tips on appearing authentically online and building a community aligned with one's values, which is important for everyone, regardless of whether they're appearing online for personal or business purposes.She has gone through a lot personally, has found her voice, and is constantly growing, which I truly a...
2024-09-1747 min
Freelance Business Unlocked#48: Integrating HubSpot into Your Freelance Business – Nenad KostićNenad Kostić, a HubSpot expert based in Croatia, shares some valuable tips on how we can use it to manage our client work efficiently.In this conversation, Nenad discusses his experience with HubSpot and how it has helped him in his business.If you're not yet familiar with this tool, HubSpot is a customer relationship management (CRM) tool that helps businesses organize and manage their data. Nenad emphasizes the importance of consolidating all data under one roof and using HubSpot to track and segment leads.Nenad also highlights the benefits o...
2024-09-1050 min
Freelance Business Unlocked#47: Exploring Marketing Opportunities Your Way – Sarah SilvaSarah Silva, a freelance German-to-English chemical translator and a very proactive marketer, shares her journey of starting her own business and how she has been marketing herself for years in a way that feels authentic and makes her go out of her comfort zone as frequently as possible.We discussed topics such as content creation, direct client outreach, the importance of follow-ups, and parenthood!Sarah is focused on building real connections with people, which has brought her many clients over the years. She says that we need to stay curious, open to new...
2024-09-0347 min
Freelance Business Unlocked#46: Embracing Career Pivots as Part of Life – Iesha SmallIn my opinion, career pivots are such a great topic, but they are not discussed enough in the freelance landscape. This is why I was thrilled to have discovered this week’s guest, Iesha Small, who specializes in career pivots and helps her clients overcome the hurdles they experience along the way. She went through the same thing herself (multiple times, may I add) and is well-equipped to change her clients' lives for the better.Iesha shares her story of making a career pivot and starting her own business. She discusses the challenges she faced and th...
2024-08-2753 min
Freelance Business Unlocked#45: Why Good Copy Is Now More Important Than Ever – Joni SweetJoni Sweet is a copywriter and a copywriting coach based in the U.S.She works with some big-name clients, such as National Geographic and Time Magazine. However, Joni keeps it real and openly shares what she struggled with in the past and some of the challenges she’s experiencing now, 13 years into her career.She discusses the challenges of copywriting, including finding creativity, pleasing clients, and adapting to different industries. Joni provides tips on how to hook readers and elicit emotions through relatable content. She also talks about the balance between work and tr...
2024-08-2047 min
Freelance Business Unlocked#44: Cash VS Cashflow and Why Business Owners Get It Wrong – Yinka EwuolaYinka Ewuola, a multi-award-winning business owner, coach, speaker, and business and asset strategist, talks about the topics of money, mindset, finances, cash, and cashflow.She shares her journey and how she became a business strategist helping women create wealth in their businesses and why she's decided to focus on women in particular.Yinka says that we need to understand the relationship between hard work and finances and how cash flow is essential for business success, and she emphasizes the need to focus on what brings in cash and prioritize cash flow activities.
2024-08-1356 min
Freelance Business Unlocked#43: Navigating Year 1 of Self-Employment in the Copywriting Space – Luca KozinaLuca Kozina, a copywriting expert, shares her career journey and transition to self-employment.She started her career in marketing, but writing has always been her No. 1 skill. So luckily, she discovered copywriting!She emphasizes the need to elicit emotions and make copy interesting to persuade readers to take action. She also highlights the importance of understanding the client's tone of voice and getting regular feedback to improve the copy.Interestingly, she notes that fast growth may not be ideal for beginner copywriters. She also mentions the value of testimonials in...
2024-08-0649 min
Freelance Business Unlocked#42: Marketing, but Make it Ethical – Jessica LohmannJessica Lohmann is the founder of Ethical Brand Marketing, a company that helps eco-friendly brands and creatives design their own ethical marketing strategies.Ethical marketing is such a huge topic and is being discussed more widely, and Jessica has the answers.She emphasizes the importance of balancing urgency and scarcity tactics in marketing and encourages conscious decision-making. She believes in creating sales pages that provide value and transparency without using manipulative tactics like false deadlines or excessive bonuses.Jessica discusses how she discerns which brands are truly sustainable and ethical...
2024-07-3052 min
Freelance Business Unlocked#41: How to Build a Simple AND Powerful Freelance Business – Jenni GrittersJenni Gritters is a business strategist and coach for freelancers and solopreneurs based in Oregon, U.S.We talk about various things, but we mostly focus on her coaching journey and what she has seen freelancers struggle with the most (spoiler: it’s the rollercoaster of project availability, imposter syndrome, and money patterns).She encourages freelancers to regularly review their business and set a vision for the future. Jenni shares her strategies for building a sustainable freelance business.Jenni is NOT focused on the everyday hustle and grind but rather on bu...
2024-07-2354 min
Freelance Business Unlocked#40: A Masterclass on Personal Branding – Nela DunatoNela Dunato is an artist, brand designer, teacher, writer, and speaker based in Croatia.She describes what her process of working with clients looks like, and, in case you were wondering, the first step does NOT include talking about your favorite color or font.Among other things, we talked about the importance of core values, how personal and professional values are intertwined, how we’re “trained out of being ourselves” after we’ve been immersed into a corporate environment, and how to best express ourselves online and make our personal brand come to light.
2024-07-161h 02
Freelance Business Unlocked#39: Reshaping Our Relationship With Money & Investing – Anouk KnuffmannIt is my pleasure to bring you the first episode dedicated entirely to money & investing!Anouk Knuffmann, a female financial empowerment coach, shares her journey from freelancing to coaching and her mission to help women feel confident about building wealth and investing.She discusses the importance of mindset, financial awareness, and the impact of unexpected events on personal finances (hint: maternity leave!). Anouk's coaching approach focuses on reshaping the relationship with money and creating awareness around the stories individuals tell themselves.Anouk shares insights on financial management and investing as...
2024-07-0955 min
Freelance Business Unlocked#38: Creativity as a Survival Skill – Filipe AlvercaIn this episode, Filipe Alverca, a Brazilian Portuguese translator, reviewer, and transcreator, digs deep into the topic of creativity.After hearing his presentation at this year's BP Conference (a translation-focused event), I knew I had to invite him to the podcast!Filipe shares practical tips for nurturing creativity, such as changing environments, engaging in physical activity, and writing without restrictions. He also talks about how creativity can be applied in various industries, the importance of consuming diverse content, and its role in problem-solving.In this conversation, we both challenge the notion...
2024-07-0245 min
Freelance Business Unlocked#37: Why Introspection is Crucial to Becoming Better (Business) People – Eva FeldmanEva Feldman, a psychologist from Croatia, talks about tackling difficult topics online, how to put ourselves out there and let our voices be heard, and how to deal with the ever-present impostor syndrome. She explains all of these notions so eloquently, with an emphasis on the constant inner work that is needed in order to show up (in person or online) as authentically as possible.Eva also reflects on the balance between business and personal life, but not in the way you might think. The conversation delves into the importance of authenticity and connection in business...
2024-06-251h 02
Freelance Business Unlocked#36: Fostering Meaningful Online Connections With Students – Edita BandurEdita Bandur is an English language teacher from Croatia specializing in business English and entrepreneurship.Edita notes that teaching business English was not as dry as she initially thought, as it involves interesting topics and multiculturalism. She helps her students with negotiation skills, international networking, and public speaking. She has noticed that many of her students have a drive to do something on their own and struggle with self-doubt and time management. She provides a safe space for them to verbalize their ideas and offers guidance and motivation.In this conversation, Edita discusses...
2024-06-1848 min
Freelance Business Unlocked#35: Why Visuals Matter: The Power of Business Portraits – Darko MarešDarko Mareš is a portrait photographer based in Croatia and specializing in business portraits and headshots.Darko started his photography business in 2016 after a career in IT; he saw an opportunity in the market for business portraits and recognized the importance of a strong visual representation, especially online.The process of working with clients involves establishing a connection, understanding their story and target audience, planning the photoshoot, and selecting the final photographs. He emphasizes the importance of trust and comfort in capturing authentic and impactful portraits. He offers different packages based on the n...
2024-06-1141 min
Freelance Business Unlocked#34: Ins and Outs of Content Creation – Vasily Kichigin & Mila KichiginaVasily and Mila are a married couple who run a marketing agency, and they started as freelancers on Fiverr (and they go more in depth in terms of their journey on Fiverr).They now have a content creation team and work with various niches. Working together as a couple has its challenges, but they have found a good balance by being transparent and leveraging each other's strengths.They emphasize the importance of video content, especially on YouTube and Instagram, and provide tips for getting started and growing on these platforms. They also prioritize...
2024-06-0456 min
Freelance Business Unlocked#33: How to ACTUALLY Make Workcations Work for You – Agostina BabboAgostina Babbo is not only an English- and Italian-into-Spanish translator, a product localization specialist, and a handball and team sports expert, she is also one of my dear friends and colleagues!I've had the opportunity to attend her presentation about workcations and thought it might be a good idea to share it with the world!Agostina shares her experience with workcations, explains how she structures her day when traveling for work, and why she feels more productive in a new environment. Of course, there are two sides to every coin, so workcations can...
2024-05-2850 min
Freelance Business Unlocked#32: Storytelling as a Content Creation Pillar – Arrey BateArrey Bate is one of my new business friends and after hearing about his story and his accomplishments on the Cameroonian market, I had to invite him to the podcast!Arrey helps business owners get clients through social media marketing. He primarily works with businesses in the education industry. We talk about outsourcing tasks that we're not that good at or that are not key to your business. Also, he has a membership and his members find it so helpful that ALL of the founding ones are still in there, which I thought was remarkable.
2024-05-211h 02
Freelance Business Unlocked#31: Taking Care of Yourself and Your Business – Corinne McKayCorinne McKay, a successful freelancer with over 20 years of experience, shares her journey and insights into running a sustainable business.She discusses the importance of mentors, establishing authority, and being open about business details.With Corinne being one of MY mentors for years, it was a joy to get yet another chance to learn from her personally.Corinne emphasizes the need for freelancers to focus on their own quality of life and happiness rather than obsessing over a specific income figure. She also shares her approach to...
2024-05-1456 min
Freelance Business Unlocked#30: Transform Your Business With an Accountability Buddy – Chiara VecchiChiara Vecchi is not only a translator and a budding copywriter, she is also my accountability buddy and one of the best people I know :)I really wanted to share our journey of becoming and staying accountability buddies, as well as the benefits of having a supportive partnership in business.In this conversation, we share how our accountability relationship started and evolved over time, and the positive impact it has had on our businesses. We also discuss the qualities of a good accountability buddy and the importance of trust...
2024-05-0749 min
Freelance Business Unlocked#29: A Comprehensive Guide to Email Marketing – Dominik MetličićDominik Metličić, an email marketing consultant from Split, Croatia, shares invaluable tips on all things email marketing.He focuses on growing email lists with lead magnets and converting subscribers into paying customers through automated email sequences. He emphasizes the importance of asking questions in emails to encourage engagement and build trust with subscribers.Dominik recommends using email campaigns as part of a larger funnel strategy, where social media and websites are used to capture email addresses, and email marketing is used to convert subscribers into customers. He also discusses the effectiveness of di...
2024-04-3055 min
Freelance Business Unlocked#28: How I Went About My Podcast RebrandWell, hello, and welcome to my first solo episode in English!I wanted to share my experience with the podcast rebrand (or ~makeover~), how it came about, and what I've learned along the way.I hope you'll enjoy the episode, and feel free to message me on LinkedIn if you have any thoughts or questions!Takeaways: It's okay to change your mind. It's okay to broaden your scope (instead of narrowing it). Find a way to make any shift work...
2024-04-2309 min
Freelance Business Unlocked#27: Creating an Ethical Business Model – Maria ScheibengrafMaria Scheibengraf, a translator and founder of Crisol Translations, discusses the importance of culture-based marketing and how emotions and culture are tightly linked in purchase decisions.She shares her experience in creating copy that intertwines emotions into her business and the importance of human touch in translation and marketing.She describes the hybrid model of her translation business and the challenges and process of selecting freelance collaborators.Maria is truly dedicated to what she does and is very passionate about ethically doing business, and...
2024-04-1644 min
Freelance Business Unlocked#26: The Importance of Mentors and Community – Mireya PérezMireya is one of those people I could talk to and listen to all day.She shares a couple of her childhood stories, and why the connection with the community is so important to her.One of my favorite bits is when we talked about the importance of mentors. The mentors we choose do not need to know about it, but they can still make a significant impact on our personal and professional lives.Takeaways: Mentors, especially women mentors, play a crucial role in guiding and...
2024-04-0943 min
Freelance Business Unlocked#25: Finding Your Niche and Creating a Portfolio – Martina RussoMartina is a true force of nature doing MANY things, but focusing on the most important ones, and you will get a behind-the-scenes look into how she runs her main translation agency (The Action Sports Translator)."Don't automate relationships" is one of the phrases that stuck with me the most during our conversation, and it's something we should all be cognizant of.Takeaways: Niching down is crucial for success in the translation industry Creating a portfolio can be challenging, but there are ways to showcase your work Fostering...
2024-04-0240 min
Freelance Business Unlocked#24: Marketing for Introverts & Redefining Professionalism – Andie HoAndie's laid-back but responsible outlook on freelancing is refreshing, so I suggest you listen to this episode if you want to find out how she does it.Also, you can try out new things EVEN if you might be an introvert.One of my favorite bits from the episode is when Andie shared a story with a cartoon dinosaur... #professionalismTakeaways: Effective communication and follow-up are essential in working with clients, and it's important to remember that project managers are often busy and delays are not...
2024-03-2636 min
Freelance Business Unlocked#23: Consistency & Authenticity in Content Creation – Kelsey FrickKelsey Frick is one of those people who simply stand out on social media (in a good way!).I started following Kelsey quite a while ago and I just knew she'd make a great guest and provide valuable content for my audience, so here you go! :)In this conversation, she shares insights and tips for freelancers on balancing personality and expertise in their content, changing attitudes on LinkedIn, leveraging inbound marketing and referrals, overcoming the fear of posting, creating effective posts, community-building, and much more.Takeaways:...
2024-03-1949 min
Freelance Business Unlocked#22: All You Need to Know About Pricing Your Services – Susie JacksonSusie is one of those guests who was on my list way before I even started this podcast, and I'm so happy to share this episode with all of you!In this conversation, she shares her expertise on organizing business finances and optimizing pricing strategies.She discusses the motivation behind her work and the importance of practical strategies for managing money. Additionally, Susie offers insights on creating a sustainable business and navigating changes and transitions in the freelance world.Takeaways: Separate business and personal...
2024-03-1249 min
Freelance Business Unlocked#21: How to "Fire" Clients and Find the Right Anchor Clients – Melanie Padgett PowersI'm sooo excited about this one!Melanie Padgett Powers, a freelance writer, editor, and podcaster based in Washington, D.C., talks about work-life clarity, structuring work days, firing clients, anchor clients, marketing, time tracking, pricing strategies, and solo business retreats.As you can see, we covered a lot of topics and I hope you'll find our conversation helpful!Takeaways: Consider your clients' preferences and needs when determining your content strategy. Avoid working for free as much as possible, but consider pro bono work for causes you believe in. Contentment...
2024-03-0552 min
Freelance Business Unlocked#20: Next-Level Professional Development, Free Content, and LinkedIn Strategies – Virginia KatsimpiriVirginia Katsimpiri, a translation agency owner and business mentor, shares the story of her business evolution, the challenges of managing in-person and remote businesses, the importance of personal growth, strategies for finding new clients, using LinkedIn for lead generation, and the benefits of mentorship and retreats.In this conversation, Virginia discusses the value of community and networking, the benefits of helping others, and the continuous learning journey.Takeaways Set priorities based on the needs of different aspects of your business. Personal growth is essential for business success. LinkedIn is a powerful...
2024-02-2754 min
Freelance Business Unlocked#19: Embracing Technology, Mentorship, and Visibility in the Language Industry – Nora DíazIn this conversation, Nora Díaz, an English-into-Spanish translator and technology enthusiast, discusses the importance of technology in our business and daily life.She shares her journey into the field of translation and how her curiosity and interest in productivity led her to embrace technology.Nora also discusses the challenges of implementing new technologies and the importance of staying excited and open to learning. She shares her experience as a mentor and the fulfillment she finds in sharing knowledge with others.She emphasizes the value of both free and paid content in the i...
2024-02-2054 min
Freelance Business Unlocked#18: Building Brands and Websites: The Art of Customer-Centric Web Design – Tin MajetićIn his first-ever podcast appearance, Tin Majetić, a web designer based in Pula, Croatia, shares his insights on website design practices and the importance of understanding the target audience.He emphasizes the need to create websites that cater to the customer rather than personal preferences. Tin discusses the benefits of using Wix and Squarespace for simple websites and highlights common mistakes to avoid. He also emphasizes the importance of testimonials and social proof in building trust. Tin shares his preference for collaborating with other freelancers and offers tips for creating effective one-pager websites. He concludes by discussing t...
2024-02-1353 min
Freelance Business Unlocked#17: Diving Straight Into Freelancing, Scaling Up, and Downsizing – Emeline JamoulEmeline is a translator based in Belgium, and she shares her journey of diving into freelancing right after finishing her education and the decision-making process behind it.She talks about starting as a solo business owner and later transitioning to an agency model. Emeline also discusses the challenges of managing freelance collaborators and streamlining the translation process. She emphasizes the importance of building trust with collaborators and finding a balance between personal and business life.Emeline shares her experience with inclusive language services and the benefits of starting a newsletter. She also highlights the significance...
2024-02-0647 min
Freelance Business Unlocked#16: On the 4-Day Workweek Revolution, Navigating the Modern Workplace, and Trust – Jan De JongJan de Jong, CEO of Webpower Adria, discusses the implementation and benefits of a four-day workweek. He shares how his company introduced the concept and the notable benefits they have experienced, including increased employee satisfaction and productivity. Jan also emphasizes the importance of flexibility and trust in attracting and retaining talent. He highlights the power of e-mail marketing and the need for businesses to have their own e-mail database.Jan shares his journey of finding work-life balance and the importance of delegating responsibilities to focus on strategic activities. He shares insights on creating a...
2024-02-051h 05
Freelance Business Unlocked#15: O javnom nastupu, mišljenjima drugih i samopouzdanju – Pinija PoljakovićNapomena: ovo je (zasad) posljednja epizoda ovog podcasta na hrvatskom jeziku. Uskoro ćemo imati priliku slušati goste iz raznih dijelova svijeta na engleskom jeziku! :)________________________________________Pinija Poljaković, sociologinja, novinarka, trenerica javnog nastupa, moderatorica, poduzetnica i još mnogo toga, u današnjoj epizodi s nama dijeli tehnike za uvježbavanje javnog nastupa, psihologiju koja stoji iza svega toga, ali i svoje priče o poduzetničkom putu na koji se nedavno odvažila.Razgovor s Pinijom ohrabrio je mene, a sigurna sam da će i vas. :)U ovoj epizodi posebno bi...
2024-01-2355 min
Freelance Business Unlocked#14: O poslovnim modelima, prilagodljivosti i „perifernom vidu“ u poduzetništvu – Gaj TomašGaj Tomaš voditelj je tečajeva, prevoditelj i sudski tumač za engleski i njemački jezik, ali i iskusan podcaster. Njegov podcast „Bliski susreti jezične vrste“ broji preko 200 epizoda i u njemu ugošćuje brojne stručnjake i jezične entuzijaste.I sama sam bila dio tog divnog projekta više od dvije godine. :)U ovoj epizodi posebno bi vam se moglo svidjeti sljedeće: Važnost „usmene predaje“ odnosno preporuka; Bacanje u vatru u svrhu napretka i širenja svojeg seta vještina; Ravnoteža između (ne)isplativosti poslovnog modela i zadovoljstva klijenata kojima služimo...
2024-01-2251 minFreelance Business Unlocked#13: Temelji uspješnog biznisaU građevini, bez temelja nema ni nadogradnje, a isto vrijedi i za biznise koje stvaramo. :)U ovoj epizodi govorim o nekoliko osnovnih stvari koje je potrebno uspostaviti kako bismo uspješno poslovali.Ukratko, potrebno je: Pronaći svoju nišu Napraviti dobar portfelj/CV Biti aktivan u marketinškim aktivnostima Postaviti granice Naučiti pregovarati Stvarati kvalitetne odnose Kontinuirano učiti Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/ Rad ovog podcasta možete podržati ovdje:https://www.buymeacoffee.com/freelancebusinessunlockedHvala i slušamo se i dalje!
2024-01-0909 minFreelance Business Unlocked#12: Kako otkriti svoju supermoćOva kratka epizoda posvećena je svemu onome što nas ističe od drugih, a kad to otkrijemo i kad na tome radimo, rezultati su sljedeći: Ističemo se na tržištu i lakše dolazimo do klijenata; Lakše zadržavamo klijente jer nudimo nešto što drugi ne nude; Možemo naplaćivati više upravo zato što se ističemo i nudimo veću vrijednost; Više uživamo u tome što radimo jer nam to dolazi prirodno. Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalord...
2024-01-0307 minFreelance Business Unlocked#11: Lansiraj taj projekt!Ako ste tražili znak da je vrijeme da lansirate neki svoj projekt, evo ga. :)U ovoj epizodi obrađujem temu lansiranja nečeg novog, o odgađanju i o uobičajenim mislima koje nam se motaju po glavi.Što je potrebno: Donijeti odluku Napraviti plan Biti realan (s ulaganjima i očekivanjima!) Tražiti podršku drugihGovorim i o vlastitom iskustvu lansiranja ovog podcasta; što me kočilo i o čemu sam promišljala, ali što me nije spriječilo da se konačno odvažim.
2023-12-2612 minFreelance Business Unlocked#10: Razine poslovnih ulaganjaNa razne načine možemo uložiti u sebe i svoj posao, ali je potrebno vrijeme kako bismo shvatili na koji način najbolje učimo i primjenjujemo naučeno (ključ je u primjeni!).Danas s vama dijelim sedam razina poslovnih ulaganja:1. Grupe na Facebooku i specijalizirani forumi2. Besplatni webinari3. Knjige i e-knjige4. Online tečajevi5. Program mentorstva6. Konferencije7. Mastermind grupe Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/...
2023-12-1913 minFreelance Business Unlocked#9: 9 lekcija koje dolaze s vremenomOvaj se tjedan fokusiram na evergreen lekcije koje su u svakom trenutku dobar podsjetnik. :)Kako epizoda ne bi trajala dva sata, s vama dijelim (samo) devet lekcija:1. U redu je pogriješiti2. Potrebno je postaviti granice i naučiti izgovoriti riječ „ne“3. Moramo biti svjesni koliko vrijedimo i koliko naše vrijeme vrijedi4. Život je kratak i treba se pokrenuti i ohrabriti5. Nismo sami; bez pomoći drugih nema napretka6. Povratne su informacije dobrodošle7. Komunikacije nikad dosta
2023-12-1214 minFreelance Business Unlocked#8: Poslovne aktivnosti za kraj godineU ovoj epizodi podijelit ću s vama neke ideje koje možete primijeniti u narednim tjednima, ali te ideje vrijede za bilo koje doba godine, samo je sad možda najbolji trenutak za njih. :)Podijelila sam ih u pet kategorija:1. Pogled unatrag2. Obavijest o dostupnosti za naredne mjesece3. Obavijest o povećanju cijena4. Postavljanje granica za praznike5. Ciljevi za nadolazeću godinu Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/
2023-12-0513 minFreelance Business Unlocked#7: Kako ostvariti kvalitetnu suradnju s agencijamaPrijavljivanje za rad s agencijama u suštini je jednostavan i rutinski proces, ali je prepun bitnih detalja.Suradnja s agencijama može biti jako ugodna i financijski isplativa, a to iziskuje pripremu i nekoliko bitnih predradnji.Upravo te detalje i predradnje s vama dijelim u današnjoj epizodi!Što ne smijemo zaboraviti:1. Ažurirati svoj životopis i navesti samo relevantne podatke.2. Osobno se obratiti agenciji/osobi kojoj šaljemo mail i, ako je moguće, izbjegavati formu „Poštovani…“3. Poštivati rokove i biti is...
2023-11-2816 minFreelance Business Unlocked#6: Što možemo naučiti od Vuka s Wall Streeta?Stiže izvješće s posljednje ovogodišnje konferencije održane 17. 11. 2023. u kojoj je glavnu ulogu igrao Jordan Belfort, Vuk s Wall Streeta (see what I did there?).Konferenciju su organizirali Saša Tenodi, Vedran Sorić i Ognjen Bagatin.Belfort se osvrnuo na razne teme; od svog životnog puta, grešaka, prodaje, marketinga do financija.Što ne smijemo zaboraviti:1. Uspjeh počinje iznutra.2. Osobe koje su preopterećene ne poduzimaju akciju.3. Potrebno je pogriješiti brzo, elegantno i jeftino.
2023-11-2115 minFreelance Business Unlocked#5: Mali biznis = velika stvarU ovoj epizodi analiziramo knjigu „Company of One“ čiji je autor Paul Jarvis.Knjiga me se toliko dojmila da sam jednu cijelu epizodu odlučila posvetiti baš njoj :)Što ne smijemo zaboraviti: Mali biznis propituje rast. Veće ne mora uvijek značiti i bolje. Važno je usredotočiti se na određenu nišu, odnosno specijalizirati se kako bismo mogli služiti određenoj skupini klijenata. Na početku smo najfleksibilniji nego što ćemo ikad više biti. Ideja sama po sebi ništa ne znači ako je ne provedemo kako treb...
2023-11-1417 minFreelance Business Unlocked#4: 15 ideja kako doći do klijenata„Kako doći do klijenata? Ne znam odakle krenuti.„U ovoj epizodi dijelim 15 svojih i tuđih ideja i neka vam ovaj popis posluži kao inspiracija kad „zapnete" i kad pomislite da ste iscrpili sve moguće opcije.Jedna mi je prijateljica nedavno rekla: „Zašto bih to slala nekom drugom kad mogu tebi?“Neka to bude mantra ove epizode; svi želimo više takvih klijenata :) Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/ Rad ovog podcasta možete podržati ovdje:https://www...
2023-11-0719 min
Freelance Business Unlocked#3: Insajderske informacije organizatorice konferencije – Ana TregerU prvom intervjuu ovog podcasta imamo pravu poslasticu!Ana Treger, prevoditeljica i sudska tumačica za engleski, francuski i ruski, a koja je odnedavno i organizatorica konferencije za prevoditelje Adriatic Translation Conference, govori nam o svojim iskustvima prije i tijekom konferencije.Saznat ćemo koliko je to zahtjevan pothvat, što bi promijenila i što ju je oduševilo. Anu možete pronaći na LinkedInu: https://www.linkedin.com/in/anatreger/ Adriatic Translation Conference možete pronaći na Facebooku: https://www.facebook.com/groups/717594400286187 Povezati se možemo...
2023-11-0338 minFreelance Business Unlocked#2: Kako maksimalno iskoristiti konferencijeKad već ulažemo svoje dragocjeno vrijeme i ozbiljne novce kako bismo prisustvovali nekoj konferenciji, red je da se sav taj trud i isplati :)U ovoj epizodi dijelim praktične savjete o pripremi za konferenciju, kao što su psihička priprema :), priprema vizitki, životopisa, web-stranice i slično.Nadam se da ćete saznati nešto novo ili da će vam ovo služiti barem kao podsjetnik za sljedeći put. Sretno! Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/ Ra...
2023-10-2414 minFreelance Business Unlocked#1: Čist račun, duga ljubav? Kad ponuditi besplatne uslugeU prvoj epizodi idemo „u sridu“ i govorimo o jednoj osjetljivoj temi... Kad trebamo svoje usluge ponuditi besplatno, a kad to nema smisla?Podijelit ću svoja iskustva i probat ćemo izvagati sve prednosti i nedostatke kako bismo u svakoj situaciji mogli procijeniti kad naplatiti, a kad ne. Povezati se možemo na LinkedInu:https://www.linkedin.com/in/anjalordanic/ Rad ovog podcasta možete podržati ovdje:https://www.buymeacoffee.com/freelancebusinessunlockedHvala i slušamo se! Hosted on...
2023-10-2416 minFreelance Business Unlocked#0: NajavaDobro došli u podcast Freelance Business Unlocked! Hosted on Acast. See acast.com/privacy for more information.
2023-10-2401 min