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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By MarigoldAnn Handley! AI and Creativity!🧠How Ann Handley Uses AI...| Ep. 386Anne Handley is not here to bash AI—she actually uses it—but she is here to warn us about what happens when we use it too early, too often, and for the wrong reasons. Jay Schwedelson gets into it with Ann Handley about how to stay creative when AI wants to take over your brain, what’s really at stake for writers, and why being a good marketer still means sounding like an actual person (even if it’s a sweaty, messy one).ㅤSubscribe to Total Annarchy—Ann’s free newsletter on writing and marketing that...
2025-08-0121 minNot Nice. Clever. | Personal Branding, Marketing & Business Growth For Introverted Entrepreneurs
Not Nice. Clever. | Personal Branding, Marketing & Business Growth For Introverted EntrepreneursYour Creative Brain On ChatGPT With Ann HandleyWant Some "Not Nice Advice" Send Us A Text!Your brain on AI? Turns out, it might be shrinking. No, really. We brought on marketing legend Ann Handley to talk about what AI is doing to creativity—and how to stop sounding like every other ChatGPT-generated caption out there. If you’ve been tempted to let tech do the heavy lifting, Ann shares a smarter way to collaborate with AI without outsourcing your originality. We talk content that connects, the power of personal storytelling, why email marketing is still her #1 tool—and how...
2025-07-1745 minHow Stories Happen with Jay Acunzo
How Stories Happen with Jay Acunzo“Is this ANNything?” Ann Handley Returns to Work Out New DraftsThis week, I’m joined by my favorite recurring guest and the star of our “Is this ANNything” mini-series, the brilliant Ann Handley.Throughout this mini-series (usually called “Is This Anything?”), close friends and collaborators join me to work out new ideas and unproven drafts to see if it is, in fact, anything.Today, Ann and I start by discussing the first time we were paid to speak, then we touch on my white whale of public speaking, the big no-nos when opening speeches, and how we have evolved our on-sta...
2025-02-1452 minSocial Media for B2B Growth: LinkedIn Strategies and Tips
Social Media for B2B Growth: LinkedIn Strategies and TipsAnn Handley's Tips for Spectacular LinkedIn ContentHow would you rate your LinkedIn content strategy's effectiveness? In a recent study, Less than a third (29%) called theirs extremely or very effective. So, let's ask Ann Handley how she would turn this around in 2025. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days.  https://i.mtr.cool/NEDXVZ Key moments in this episode: 00:00 Welcome Ann Handley 04:15 The State of B2B Content Marketing 08:16 Strategies for Spectacular LinkedIn Content 17:48 Perso...
2024-12-0336 minKurt Bauer
Kurt BauerDOWNLOAD [PDF] Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content By Ann Handley (Author) Full Episodehttps://yuandipro.firebaseapp.com/?GASS=1118905555 . Click This Link To Access Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by  Ann Handley (Author)  Book Supports all formats, Such as: EPUB, PDF , AZW3, MOBI, IBA, & RTF Book Title: Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Book Author:  Ann Handley (Author) Book Rating: 9+ ratings Powered by Firstory Hosting
2024-10-2500 minCandice Franklin
Candice FranklinRead online Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content By Ann Handley (Author) Full Episodehttps://yuandipro.firebaseapp.com/?GASS=1118905555 . Click This Link To Access Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by  Ann Handley (Author)  Book Supports all formats, Such as: EPUB, PDF , AZW3, MOBI, IBA, & RTF Book Title: Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Book Author:  Ann Handley (Author) Book Rating: 9+ ratings Powered by Firstory Hosting
2024-10-1400 minHow Stories Happen with Jay Acunzo
How Stories Happen with Jay Acunzo“Is this ANNything?” Ann Handley and Jay Acunzo Work Out New DraftsThis week, we’re joined by our first-ever recurring guest. The brilliant Ann Handley (WSJ bestselling author of Everybody Writes and globally touring keynote speaker) joins us for a very special episode of “Is This Anything?”, the mini-series, where friends and collaborators join me to work out new ideas, unproven drafts, and hidden ideas to see if it is, in fact, anything.But because it’s Ann, we’re renaming it Is This ANNything. Get it? Do you get it? (If you didn’t like that, you’re really not gonna like this episode…)...
2024-10-1448 minThe Rainmaker Podcast
The Rainmaker PodcastHow Ann Handley Became the First Ever Chief Content OfficerJoin us for a captivating conversation with Ann Handley, a renowned leader in the world of content marketing. Discover the inspiring journey that led her to become Chief Content Officer and learn why this title was more than just a personal branding move.In this episode, Ann shares her insightful perspective on leadership, defining it as a delicate balance of speaking your truth, being open to others, and maintaining humility. She explores the importance of embracing your leadership identity and its impact on your organization.Learn about the challenges marketers face in defining their leadership...
2024-09-0945 minUnthinkable with Jay Acunzo
Unthinkable with Jay AcunzoBonus - How Stories Happen #3 - Ann Handley, Bestselling Author🟢  Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podcast player in just 2 taps right here:https://episodes.fm/1736586770Every episode, an expert, entrepreneur, creator, or communicator dissects a single story or draft piece by piece. Hear how they found it, how they developed it, how it might improve, and how they're using it to build their business and leave their legacy.You'll walk away thinking more about the power of your words and less abou...
2024-06-0648 minHow Stories Happen with Jay Acunzo
How Stories Happen with Jay Acunzo“How do we all sign our work?” | Ann Handley, Author & Keynote SpeakerWhen so many people are excited to create a higher volume of content, shouldn’t we think more about what gives our work greater power? That’s what our guest today understands better than most, and she draws that power from everyday moments she hunts out, like a squirrel finding nuts in the yard.Meet Ann Handley—she’s a best-selling author, a pioneer in content marketing, and a popular B2B speaker with a knack for imbuing ordinary moments with extraordinary meaning.Ann reveals her morning routine, her idea capture system, and most imp...
2024-05-2745 minClosing Time: quick insights from sales & marketing experts
Closing Time: quick insights from sales & marketing expertsHow to Personalize at Scale: Writing for the Masses vs. Writing to Doris -- with Ann HandleyImagine a world where you craft each piece of content, every email, and all sales pitches with one specific individual in mind.  Sounds time-consuming and unreasonable, right? But it's actually the approach used by businessman Warren Buffet as he writes his annual letter to shareholders. The letter is read by thousands, but written with one person in mind: Warren's sister, Doris. To make messages truly resonate with the intended audience, sales and marketing professionals must find the perfect balance between utilizing AI for personalization and maintaining the indispensable human touch. Join content marketing g...
2024-02-1918 minClosing Time: quick insights from sales & marketing experts
Closing Time: quick insights from sales & marketing expertsAI-Driven Authenticity: How Sellers & Marketers Can Use AI to Foster Genuine Connections -- with Ann HandleyWhat if AI has really just given us the ability to create mediocrity at scale? That doesn't actually help sellers or marketers write impactful emails that elicit a response, nor does it help foster brand authenticity. What does work is a three-step guide from Ann Handley, digital marketer, author, and content guru. Ann joins Insightly CMO Chip House to talk about the importance of relationships, connections, and branding when leveraging AI tools. AI-driven authenticity is about using tech not to replace human touch but to enhance and scale it in a way that...
2024-01-2220 minUncharted Journey
Uncharted JourneyEpisode 61 – Ann Handley, Kindness-driven MarketerWe are kicking off 2024 with content and marketing industry royalty.Ann Handley is a writer, a digital marketing pioneer, and a doubling-crowned Wall Street Journal best-selling author. A sought-after speaker, she is as memorable as she is inspiring, empowering audiences around the world to create marketing that your customers will love, and igniting real results for their business. And she is a super snappy dresser – just google some images of her and you’ll see what I mean.To add to the list of her accomplishments Ann is a successful entrepreneur and company lead...
2024-01-0347 minDo This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By MarigoldEP. 5- "I'm Not A Writer" & Other Lies You're Believing w/ Ann Handley from MarketingProfs l Expert Quick TipsIn this enlightening episode of 'Do This, Not That,' host Jay chats with best-selling author and marketing leader Ann Handley in a podcast that's brimming with wisdom on content marketing, writing strategies, and the increasing role of AI in the modern marketing world.Prepare to contemplate crucial questions such as:- How does Artificial Intelligence serve as a tool for faster and more effective content creation?- How can newsletters be launched from scratch and made successful even without a large existing audience?- What travel hacks does Ann recommend...
2023-08-2518 minHow I Work
How I WorkMy Favourite Tip: Ann Handley - Train your writing muscles every dayYou’ve heard it a million times - improving your writing will make you better at just about any job you can think of. But how do you actually improve? How do you hone the craft?   Marketing expert and bestselling author Ann Handley dedicates much of her own writing to teaching the craft, and she says the most important component of effective writing is the unique voice of the author.  Especially today, when everyone with a social media account is a defacto marketer, and AI writing tools are improving at rapid speed, the ability to commu...
2023-07-2608 minEmail After Hours: The Podcast for Email Senders
Email After Hours: The Podcast for Email SendersThe One Email Metric You’re Not Tracking (& Other Secrets to Killer Email Content) with MarketingProfs’ Ann HandleyThe world of email marketing is changing fast, but one thing remains the same: Content is still king (or queen!).In this episode of Email After Hours, certified content queen Ann Handley, Chief Content Marketing Officer at MarketingProfs, shares her secrets to creating engaging email content that converts casual email browsers into lifetime customers.She’ll cover ChatGPT, why “From” addresses are more important than subject lines (yes, you heard that right!), preference center hacks, and more.Plus, she’ll reveal the little-known email marketing metric that measures a sender’s ability to build meaningful relationships with their subs...
2023-06-0830 minBrand to Fan Show
Brand to Fan Showwith Ann Handley | Creating Intimacy With WordsWe’re renaming the show once again with today’s guest Ann Handley! In this episode of the Brand to FAnn show--see what we did there?--our host Lauren Teague welcomes Ann, who is a writer, author and digital marketing visionary, among many other things.  The pair sit down to talk about how the rise of generative A.I. may change writing as we know it forever and what we should really be doing to serve our audience best. Ann also shares her secret to measuring activity around brand affinity and the easy way to build a perso...
2023-03-2147 minAbsorb The Full Audiobook That Keeps Thriller Fans Hooked.
Absorb The Full Audiobook That Keeps Thriller Fans Hooked.Everybody Writes (2nd Edition) by Ann HandleyPlease visithttps://thebookvoice.com/podcasts/2/audible/20193to listen full audiobooks. Title: Everybody Writes (2nd Edition) Author: Ann Handley Narrator: Carolyn Jania, Ann Handley Format: mp3 Length: 11 hrs and 26 mins Release date: 03-14-23 Ratings: 4 out of 5 stars, 14 ratings Genres: Writing & Publishing Publisher's Summary: In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production...
2023-03-1411h 26Discover The Full Audiobook Everyone Is Talking About — So Binge-Worthy!
Discover The Full Audiobook Everyone Is Talking About — So Binge-Worthy!Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) by Ann HandleyPlease visithttps://thebookvoice.com/podcasts/1/audiobook/653249to listen full audiobooks. Title: Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) Author: Ann Handley Narrator: Carolyn Jania, Ann Handley Format: Unabridged Audiobook Length: 11 hours 26 minutes Release date: March 14, 2023 Genres: Career Development Publisher's Summary: In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and...
2023-03-1411h 26Press Play On Into A Vivid Full Audiobook On The Go.
Press Play On Into A Vivid Full Audiobook On The Go.Everybody Writes (2nd Edition) by Ann HandleyPlease visithttps://thebookvoice.com/podcasts/2/audible/20193to listen full audiobooks. Title: Everybody Writes (2nd Edition) Author: Ann Handley Narrator: Carolyn Jania, Ann Handley Format: mp3 Length: 11 hrs and 26 mins Release date: 03-14-23 Ratings: 4 out of 5 stars, 14 ratings Genres: Writing & Publishing Publisher's Summary: In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production...
2023-03-1411h 26Download Top Full Audiobooks in Self-Improvement, Career Development
Download Top Full Audiobooks in Self-Improvement, Career DevelopmentEverybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) by Ann HandleyPlease visithttps://thebookvoice.com/podcasts/1/audiobook/653249to listen full audiobooks. Title: Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) Author: Ann Handley Narrator: Carolyn Jania, Ann Handley Format: Unabridged Audiobook Length: 11 hours 26 minutes Release date: March 14, 2023 Genres: Career Development Publisher's Summary: In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and...
2023-03-1411h 26Top Full Audiobooks in Self-Improvement, Career Development
Top Full Audiobooks in Self-Improvement, Career DevelopmentEverybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) by Ann HandleyPlease visit https://thebookvoice.com/podcasts/1/audiobook/653249 to listen full audiobooks. Title: Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content (2nd Edition) Author: Ann Handley Narrator: Carolyn Jania, Ann Handley Format: Unabridged Audiobook Length: 11 hours 26 minutes Release date: March 14, 2023 Genres: Career Development Publisher's Summary: In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process...
2023-03-1430 minOn Brand with Nick Westergaard
On Brand with Nick WestergaardCrafting Your Brand Voice with Ann HandleyAnn Handley is the Chief Content Officer at MarketingProfs and the Wall Street Journal bestselling author of Everybody Writes. Recently, she embarked on a “down-to-the-studs” second edition of the book—revised, expanded, and 10% funnier. We talk about all of this—including why she didn’t want to promise more than 10% funny—this week on the On Brand podcast.About Ann HandleyAnn Handley is a Wall Street Journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. IBM named her one of the seven people shaping mode...
2023-03-0633 minHow I Work
How I WorkMarketing pioneer Ann Handley shares tools, tactics and attitudes that will make you a better writerWhen marketing expert and author Ann Handley says everyone should improve their writing skills, she doesn’t mean we should all be turning our email exchanges into florid prose or epic tomes - while better writing absolutely makes for better emails, Ann’s real goal when working on her writing is actually to improve her thinking.  After her college professor told her that being a better writer would make her more successful in any field, she put her head down and committed to learning her craft. Along the way, she realised that the act of writing itself isn’t...
2023-02-0132 minSIMPLE brand With Matt Lyles
SIMPLE brand With Matt LylesAnn Handley - Everybody Writes: Your Go-To Guide to Creating Ridiculously Good ContentIn this week’s episode of the SIMPLE brand podcast, I talk with Ann Handley, author ofEverybody Writes: Your Go-To Guide to Creating Ridiculously Good Content!Ann’s the Chief Content Officer for MarketingProfs which educates more than 600,000 marketers around the world. Her book - Everybody Writes - has been considered the bible for marketing writing for close to a decade.  Ann recently expanded and revised the book to update it on how marketing, content, writing, and audience mindset have evolved since the first edition.Some...
2023-01-2541 minThe Marketing Book Podcast
The Marketing Book Podcast411 Everybody Writes by Ann HandleyEverybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content by Ann Handley About the Book: A hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers real results.) In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that’s helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of...
2022-11-251h 11Six Pixels of Separation Podcast
Six Pixels of Separation PodcastSPOS #851 - Ann Handley On Creating Ridiculously Good ContentWelcome to episode #851 of Six Pixels of Separation - The ThinkersOne Podcast. Here it is: Six Pixels of Separation - The ThinkersOne Podcast - Episode #851. Here is a truism that I live by: Knowing how to write (and speak) well is core to a person’s success in work (and life). When it comes to learning how to write better, one of my favorite people in the whole wide world is Ann Handley. Ann has a constant flow of brilliant thoughts on content and marketing. She is one of the most insightful writers, and an incredible presenter on...
2022-10-301h 06Marketing Over Coffee
Marketing Over CoffeeAnn Handley on Everybody WritesIn this Marketing Over Coffee: Ann Handley stops in to talk about the new edition of her book Everybody Writes! Direct Link to File Brought to you by our sponsors: The Mailworks and LinkedIn! We learn all about the completely revised Everybody Writes! What’s been going on at the Market Basket over the past 4 […] The post Ann Handley on Everybody Writes appeared first on Marketing Over Coffee Marketing Podcast.
2022-09-3030 minCreator Science
Creator ScienceAnn Handley – How to make your voice a differentiator in your workAnn Handley is a writer, digital marketing pioneer, and author of the Wall Street Journal bestsellers Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and co-author of Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business.Her company, MarketingProfs, is a marketing training and education company with more than 600,000 subscribers. She is a LinkedIn Influencer with more than 420,000 followers on Twitter. She is consistently named one of the most influential marketers on social media.In this episode, we’re exploring how Ann go...
2022-03-0853 minMaking a Marketer
Making a MarketerThis is One Hundred with Content Marketing Maven, Ann HandleyWhen someone this important agrees to be your 100th episode guest, you record whenever she is available! Jen and Megan were beyond delighted when THE content marketing maven Ann Handley agreed to be on 100. (We might have fan-girled just a little!) Can you believe she used to think writing was boring? For real.   She went from thinking she had to write about herself to writing stories about things that happened that delighted her… from thoughts, emotions, feelings… to the ridiculous stuff that goes on that she can tell stories about. Ann has so much t...
2022-03-021h 01Search Engine Journal Show
Search Engine Journal ShowThe Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data with Ann HandleyThird-party cookies are on their way out, but the deep-data connection to your future audience isn't gone for good.  This shift to first-party data allows you to pinpoint and own your audience's valid preferences, giving you greater control over your content strategy, customer experience, and marketing journey. First-party cookies are now your golden ticket to the perfect user experience and higher conversions.  But how do you get your email subscribers to share their preferences with your brand?  How do you get the information you need to customize their experience? Ann...
2022-02-081h 07Spiritual Dope
Spiritual DopeAnn Hince Ann Hince stopped over on the Spiritual Dope Podcast and had quite a bit to say! About Ann: I am just like many other people. Just like you perhaps? I had a childhood with plenty of trauma and dysfunction. I had PTSD into my 30s, the result of two alcoholic parents. I became a software engineer because it was so comforting to know that logic could work in part of my life, even though it never seemed to work in my...
2022-01-0949 minBuilding With Buyers: Startup Marketing and Growth Fueled By Customers
Building With Buyers: Startup Marketing and Growth Fueled By Customers58 - How To Nail Your Startup's Brand Voice With Ann Handley, Chief Content Officer at MarketingProfsAnn Handley is THE digital marketing and content expert. It's like meeting a rockstar. But better because she's a rockstar marketer! She's a Wall Street Journal bestselling author. Keynote speaker. Writer. She's the Chief Content Officer at MarketingProfs.  In addition: - 428k followers on LinkedIn (woah) - author of the book Everybody Writes (I have that one) - the Total Annarchy newsletter goes out every couple weeks with a focus on writing, marketing, and living your best life AND Ann helped me land one of my first clients back i...
2021-10-2521 minInside B2B Influence
Inside B2B InfluenceAnn Handley from MarketingProfs on Confluence - The B2B Content and Influence ConnectionInside B2B Influence Episode 14 - Lee Odden of TopRank Marketing interviews Ann Handley, Chief Content Officer at MarketingProfs. Discussion topics in this interview include: Does everybody have influence? Yes and no How the change to digital first B2B marketing has affected demand for influencers Relationships are everything for long term influence Trends in influencer content collaboration Growing emphasis on executive thought leadership and influence Worst practices influencer engagement How to integrate influencers with your newsletter What B2B marketers should do to improve their influencer marketing Some of Ann's favorite B2B industry influencers
2021-06-2133 minUnsubscribed!
Unsubscribed!#14: Tips on Writing, Creating, and Engaging Your Audience in an Increasingly Virtual World ft. Ann HandleyOn this episode of the Unsubscribed! podcast Pierce sits down with Ann Handley, a Wall Street Journal bestselling author and Chief Content Officer at MarketingProfs. Ann shares how she makes time to create great content and breaks down key ingredients to keeping an audience engaged during a virtual event. Bonus: Ann tells us more about her journey as a public speaker and shares key things to think about before writing a book! This episode of the Unsubscribed! podcast is jam packed with tons of great advice from Ann. You’re not going to want to mi...
2021-05-1745 minNathan Barry Archive
Nathan Barry Archive036: Ann Handley - How Expert Marketers Get More SubscribersAnn Handley is the founder and Chief Content Officer for MarketingProfs, a marketing and training education company with more than 600,000 subscribers. She is a well-known public speaker, and has been writing a newsletter called Total Annarchy for the last three years.Ann is also a Wall Street Journal best-selling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Ann was named a top thought leader by Forbes and one of the s...
2021-05-1745 minThe School of Influence Podcast with Amanda Russell
The School of Influence Podcast with Amanda Russell19: Ann Handley on Building Influence through ContentAnn Handley, co-founder of MarketingProfs, began her career as a journalist, and her roots in storytelling and understanding the needs of her audience helped her launch a media business which has since evolved into becoming the premiere destination for professionals and educators to learn and get training for marketing, The best-selling author of two books, The Content Code and Everybody Writes, Ann continues to trail blaze the path forward for enterprises and professionals on how to create content that connects in a deep way. Learn all about how Ann built her influence through and content and how you and your...
2021-05-1445 minJoseph Jaffe is Not Famous
Joseph Jaffe is Not FamousIt’s the letter, not the news - with Ann HandleyAnn Handley is a proper OG. In fact she might be the OG’s OG. She 25 years since she founded ClickZ and if you haven’t heard about MarketingProfs, well then I hope you’ve been enjoying your life under a rock! Ann will be joining me as we do a bit of reminiscing, but mainly talking about where things are heading as it relates to marketing, relationship building, content strategy and so much more! Want a promo/shoutout on air or have an in-depth question for Ann? You can ask your question live or get a su...
2021-05-121h 06Panic-Proof Radio
Panic-Proof RadioLet Go of Control To Gain Freedom in Your Business with Ann HandleyAnn Handley has built a massive following for herself in the world of marketing by building an approachable personal brand. So the thought of asking someone to help her with behind-the-scenes tasks was terrifying. Did this mean she wouldn't be approachable Ann anymore? Fortunately, Ann took the plunge and hasn't looked back. She visits the show to share what it was like learning to relinquish control and what's she's learned is possible when running a business with a trusted assistant by your side. Key Takeaways A great VA is like a spouse (or perhaps...
2021-04-2343 minB2B Marketing and More With Pam Didner
B2B Marketing and More With Pam Didner163 - Rethinking Newsletters with Ann HandleyToday, I have a fantastic and fabulous guest – Ann Handley, Chief Content Officer of MarketingProfs. Author, speaker, and the most important title – my favorite title – writer. Ann started as a reporter for the Boston Globe, doing a bunch of news reporting and features. Features are really where her heart was because you can tell a story in Features in a different way than you can with a straight news report. She worked in journalism for a while and then started a company called ClickZ.com, which was one of the first sources of interactive marketing information. In 2000 Ann join...
2021-03-3029 minHighlights with Erin King
Highlights with Erin KingLove Your Writing with Ann Handley Hi, highlighters! I am dropping a giant bomb with this week’s episode. Everybody writes. Don’t you?    In this day and age, we are all publishers. We are all writers. And it’s not even just about literal writing anymore. You’re sharing your thoughts, you’re dictating, you’re speaking, you’re voice memo-ing, you’re communicating cross-channel to audiences around the world. This ability to constantly create content has made each one of us our own individual publishing empires!    This episode’s guest is joining us for a transformative c...
2021-02-1239 minOneBook OnePage
OneBook OnePageLe nuove regole della scrittura - Ann HandleyScrivere bene richiede tempo, ma ricordiamoci che l'alternativa non è guadagnare tempo, è perdere un'opportunità.In questo episodio continuiamo a parlare di personal branding, marketing e contenuti, con il libro di Ann Handley "Le nuove regole della scrittura". In chiusura, propongo alcune riflessioni dedicate al mondo dei consulenti finanziari, riprendendo alcuni spunti di Handley che potrebbero essere utili nella nostra comunicazione con i clienti.
2020-11-2511 minThe Marketing Book Podcast
The Marketing Book PodcastAnn Handley: Authors in Quarantine Getting CocktailsAuthor Ann Handley returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails." Previously on The Marketing Book Podcast to discuss her Wall Street Journal bestseller, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, Ann Handley joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in her tiny house, her dogs, her children, the power of email newsletters, how not traveling has allowed her to do a lot of thinking, reading and jigsaw puzzles, and much more!  Cheers! C...
2020-07-0241 minContent Heroes
Content HeroesThe Intimacy of Email Newsletters, with Ann Handley#41: Ann Handley, best-selling author, Founder of MarketingProfs, and the world’s first Chief Content Officer, explains how she uses her email newsletter to create an intimate connection with her audience and organically grow a list of loyal fans.Ann also shares why she doesn't use lead magnet opt-ins for her newsletter, what the biggest mistake is that most email newsletters make, and how to get over the hurdle of not being a great writer.If your content is falling flat and you're looking for a fresh approach that will have your audience anxiously waiting to se...
2020-06-3029 minPin To Top
Pin To TopPTT 45: Ann Kristine's Social Media Book ListBooks! Who loves books? I love books! If you are looking for a list of book recommendations for social media, this episode is for you. I am sharing with you my top ten social media books list. Go and get them on your favorite book store. Let me know which social media book have you read that deserves to be on our social media book list! Check out the recommended social media books here: (not affiliated links) Contagious by Jonah Berger Made to Stick by Chip and...
2020-06-2823 minSix Pixels of Separation Podcast
Six Pixels of Separation PodcastSPOS #719 - Ann Handley On Writing, Newsletters And ContentWelcome to episode #719 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #719 - Host: Mitch Joel. One of my favorite people in the whole wide world is Ann Handley. Brilliant thoughts on content. One of the most insightful writers. An incredible presenter on the concepts of content marketing and storytelling. Successful businessperson. Author of two bestselling books, Everybody Writes and Content Rules (co-authored with C.C. Chapman). Currently, she runs MarketingProfs, which is a training and education company that has helped millions of professionals. Her previous company, ClickZ, was one of the f...
2020-04-191h 02The Storytellers Network
The Storytellers NetworkAnn Handley Says Everybody Writes - So Tell a Story! (#117)She’s a Wall Street Journal Best-selling Author and World’s First Chief Content Officer. Ann Handley is a marketing thought leader, writer and a great human.Ann is a digital marketing pioneer and the Chief Content Officer of MarketingProfs, the leading marketing training company with more than 600,000 subscribers. She is the Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Her books have been translated into 19 languages, including Turk...
2020-03-0247 minVidAction Podcast - For Growing YouTube Channels, Video Creators, and Video Marketing Tips
VidAction Podcast - For Growing YouTube Channels, Video Creators, and Video Marketing TipsHow Video Content Marketing Can Learn From Good Writing with Ann Handley from Marketing ProfsAnn Handley from Marketing Profs is an expert in helping businesses do content marketing better, and traditionally that means written content for blogs. But how do these best practices correlate to YouTube videos. Today Ann is telling us how.GUEST: Ann Handley from Marketing Profs. Get Ann’s newsletter and her books, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Also follow her on MarketingProfs Twitter, her personal Twitter, LinkedIn, and YouTube....
2020-02-1336 minYouTube Ads Podcast | VidAction with Dane Golden
YouTube Ads Podcast | VidAction with Dane GoldenHow Video Content Marketing Can Learn From Good Writing with Ann Handley from Marketing ProfsAnn Handley from Marketing Profs is an expert in helping businesses do content marketing better, and traditionally that means written content for blogs. But how do these best practices correlate to YouTube videos. Today Ann is telling us how.GUEST: Ann Handley from Marketing Profs. Get Ann’s newsletter and her books, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Also follow her on MarketingProfs Twitter, her personal Twitter, LinkedIn, and YouTube....
2020-02-1336 minTAG! Sales & Marketing Podcast
TAG! Sales & Marketing PodcastAx Throwing, Being Nice, and The Magic of Slow Moments - With Ann HandleyThis was one of my favorite interviews ever. Ann was incredibly fun to hang out with. She was also in my top 5 marketers in my "interview bucket list."During this interview we got personal and talked about how Ann got started in writing, how she connects with her audience and what she does to slow down. I have an emotional connection with Ann's book 'Everybody Writes.' We talked about my mom, her struggle with cancer and how the words of a professor telling her that she couldn't write deeply affected her and they became the...
2020-02-121h 08Steal the Show with Michael Port
Steal the Show with Michael Port128 Ann Handley on Serving Your Audience Through Better StorytellingOn today’s episode of Steal the Show, we’re talking about using the tricks of the journalism trade for producing better storytelling online and on stage.  Ann Handley is a digital marketing pioneer and the author of the Wall Street Journal bestselling book Everybody Writes and Content Rules. Named by IBM as one of the seven people shaping modern marketing, she has more than 400,000 LinkedIn followers. Read more at https://stealtheshow.com/podcast/128-ann-handley-serving-audience-better-storytelling/. 
2019-12-311h 06Caged Vision Podcast
Caged Vision Podcast91: An Interview with Ann HandleyToday is a repost of my interview with Ann Handley from earlier this year.  It really was a great show.  I hope you enjoy it and happy holidays. Ann Handley is a writer, digital marketing pioneer, and Wall Street Journal best-selling author who inspires and empowers you to create marketing that your customers will love, igniting real results for your business.
2019-12-1947 minAQ\'s Blog & Grill
AQ's Blog & GrillEverybody Writes | Ann Handley Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller ‘Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. She is the chief content officer of MarketingProfs; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, a mom, and a writer. In this AQ’s Blog & Grill Q&A, Ann talks with Alan about how we are all writers, and provides tips on being a great storyteller. Ann talks about how writing is a habit, not an a...
2019-12-1611 minMarketing Unplugged
Marketing UnpluggedAnn Handley — Leverage Your Fun Voice in B2B Marketing. It’s 2019, Our Brand Doesn’t Need to be BoringIf you’re a marketer, I’m sure you’ve heard of our guest today, Ann Handley. Ann is the Chief Content Officer at Marketing Profs. She is a digital marketing pioneer, best selling author, speaker, influencer, and novice tap dancer. She inspires, engages, and educates marketers every day. As a go-to marketing maven for everyone on our Demand Spring team (not to mention the teams of our clients), we are so excited to sit down with Ann and talk about how she found her way into marketing and what keeps her interested and motivated as one of the top co...
2019-08-3147 minThe Funnily Enough Show
The Funnily Enough ShowWriting World Class Copy & Content - With Ann HandleyLearn how to write amazing content & copy with Wall Street Journal best-selling author, Ann Handley. Ann is the owner of  Marking Profs (https://www.marketingprofs.com/) , a marketing & training education company with more than 600k subscribers. She’s one of the most influential marketing speakers in the world… and she is an absolute legend.
2019-08-2433 minThe Marketing Mentor Podcast
The Marketing Mentor Podcast#374: How to Write Ridiculously Good Email News-“letters" with Ann HandleyIn the latest episode, I got to chat with Ann Handley, best-selling author of “Everybody Writes,” and the world’s first Chief Content Officer. We bonded over our mutual obsession with email newsletters and talked all about how to write ridiculously good content and the art of curating content. If you like what you hear, write a review, subscribe on Apple Podcasts and be sure to sign up for Ann’s newsletter, Total Annarchy, and for my Quick Tips from Marketing Mentor.
2019-07-2426 minPunch Out With Katie and Kerry
Punch Out With Katie and KerryAnn Handley on Procrastibaking, Quinceañeras, and Vintage TypewritersDo you procrastibake? In this episode of Punch Out With Katie and Kerry, we talk with Ann Handley to learn how she clears her head by baking, the incredible party she threw her true love (Abby), and why typewriters are superior to computers. Ann is a best selling author, keynote speaker, and Chief Content Officer at MarketingProfs. In this episode we learned: How learning to bake bread helped with Ann’s writing The quinceañera she threw for her Cavalier King Charles Spaniel Why John Mulaney standup is her happy place How big Ann's typewriter collection is (a...
2019-06-1523 minInspired Money
Inspired MoneyTips for Better Business Writing with Ann HandleyWall Street Journal best-selling author, keynote speaker, and MarketingProfs Chief Content Officer, Ann Handley shares her career path and tips for better business writing. Guest Biography Ann Handley is a Wall Street Journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. IBM named her one of the 7 people shaping modern marketing. Ann is a digital marketing pioneer and the Chief Content Officer of MarketingProfs, the leading marketing training company with more than 600,000 subscribers. She is the Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide...
2019-05-2950 minWild Business Growth
Wild Business Growth#27: Ann Handley - Queen of Content Marketing, Chief Content Officer of MarketingProfs Ann Handley, the Queen of Content Marketing, World's First Chief Content Officer, Wall Street Journal Bestselling Author, and Keynote Speaker joins the show to share how she's grown MarketingProfs to new content heights. Hear how she became a digital pioneer, why writing is so important today, how to find your voice, and tips on staying creative while working from home. Connect with Ann at AnnHandley.com, MarketingProfs at MarketingProfs.com, and sign up for Ann's newsletter at AnnHandley.com/Newsletter
2019-01-2343 minWild Business Growth
Wild Business GrowthAnn Handley - Queen of Content Marketing, Chief Content Officer of MarketingProfsAnn Handley, the Queen of Content Marketing, World's First Chief Content Officer, Wall Street Journal Bestselling Author, and Keynote Speaker joins the show to share how she's grown MarketingProfs to new content heights. Hear how she became a digital pioneer, why writing is so important today, how to find your voice, and tips on staying creative while working from home. Connect with Ann at AnnHandley.com, MarketingProfs at MarketingProfs.com, and sign up for Ann’s newsletter at AnnHandley.com/Newsletter
2019-01-2343 minThe Audience
The Audience002: Marketing Profs' Best-Selling Author Ann Handley offers creative and speaking tipsMy guest for this premiere episode of The Audience is Ann Handley, which I’m so grateful for. Ann is a Wall Street Journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. IBM named her one of the 7 people shaping modern marketing. Ann is the Chief Content Officer of MarketingProfs, the leading marketing training company. She is the Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, and co-author of Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (an...
2018-12-1053 minThe Speaker Lab Podcast
The Speaker Lab PodcastHow to Develop Your Voice Through Speaking and Writing with Ann HandleyHave you ever considered how to develop your voice through speaking and writing? Whether you are a speaker who wants to write or a writer who has a book to promote writing and speaking go hand in hand. Here to tell us more about this is Ann Handley.Ann is the Chief Content Officer of MarketingProfs, she's also a best-selling author and a speaker. Today on The Speaker Lab she and Melanie are talking about writing and speaking are intertwined, how to find and refine your unique voice and the importance of showing up authentically on stage and in your...
2018-10-3030 minThe Speaker Lab Podcast
The Speaker Lab PodcastHow to Develop Your Voice Through Speaking and Writing with Ann HandleyHave you ever considered how to develop your voice through speaking and writing? Whether you are a speaker who wants to write or a writer who has a book to promote writing and speaking go hand in hand. Here to tell us more about this is Ann Handley.Ann is the Chief Content Officer of MarketingProfs, she's also a best-selling author and a speaker. Today on The Speaker Lab she and Melanie are talking about writing and speaking are intertwined, how to find and refine your unique voice and the importance of showing up authentically on stage...
2018-10-3029 minLeadership, Brand Strategy & Transformation - Minter Dialogue
Leadership, Brand Strategy & Transformation - Minter DialogueCreating ridiculously good content with MarketingProf's Chief Content Officer, Ann HandleyMinter Dialogue Episode #292 Ann Handley is a keynote speaker of great renown, digital marketing pioneer, WSJ best-selling author, and partner and chief content officer at MarketingProfs. In the first ever themed podcast here, Ann and I riffed on ultimate frisbee metaphors and images throughout, talking about how brands should go about making ridiculously good content, the importance of developing pathological empathy, and how to navigate great digital marketing in today's crowded marketplace. Ann provides a ton of tips and tricks to generate and distribute great content. So, if you want content delivered with a brilliant spin, give this interview...
2018-09-0242 minMarketing Speak
Marketing Speak97. Creating Ridiculously Good Content with Ann HandleyAnn Handley, an amazing writer and marketer, joins me today. She knows exactly what it takes to attract, engage, and keep an audience in today’s market. Quality content is more important than ever in the world of marketing. You shouldn’t just be focused on churning out content in an attempt to reach more customers. That’s a surefire way for your content to get lost in the ever-widening sea of information. Instead, you need to specifically identify your audience and create content that addresses their needs.  Ann talks to me about all that and more, so listen in and...
2017-08-301h 04The Digital Marketing Superhero\'s Club
The Digital Marketing Superhero's Club6 Things I Learned About Blogging From Ann Handley – Blogcentric #80This time last year I didn’t know who Ann Handley was. Really! What do you mean you don’t either? In fairness, my friends may have been mentioning her name for a while but it took time to sink in. I met her at Social Media Marketing World, I bought her book and now I’m a […] The post 6 Things I Learned About Blogging From Ann Handley – Blogcentric #80 appeared first on Spiderworking.com - Digital Marketing Strategy For Small Business.
2017-06-0111 minThe Digital Marketing Superhero\'s Club
The Digital Marketing Superhero's Club6 Things I Learned About Blogging From Ann Handley – Blogcentric #80This time last year I didn’t know who Ann Handley was. Really! What do you mean you don’t either? In fairness, my friends may have been mentioning her name for a while but it took time to sink in. I met her at Social Media Marketing World, I bought her book and now I’m a […] The post 6 Things I Learned About Blogging From Ann Handley – Blogcentric #80 appeared first on Spiderworking.com - Digital Marketing Strategy For Small Business.
2017-06-0111 minThe Heart Of Marketing
The Heart Of Marketing121: Ann Handley Talks Content Marketing StrategyWe are delighted to welcome Ann Handley to The Heart of Marketing today. She's interviewed by our also delightful co-host John Gregory Olson who is a self-professed "fan boy" of Ann and her work. Taken directly from her website: Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller  Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, P...
2017-04-1845 minSame Side Selling Podcast
Same Side Selling Podcast081 Ann Handley | How to Create Great Marketing Messages that ResonateIf you’re a company with a great product or service, marketing is critical to your business growth – both online and off. In fact, creating great marketing can be the difference between booming sales and flailing sales. But great marketing doesn’t happen in a vacuum or the confines of a boardroom. Great marketing is created when organizations takes risks. When they’re creative. When they’re obsessed with their customers. My guest on today’s episode of the Grow My Revenue Business Cast is marketing and branding expert Ann Handley. Ann is the Chief Content Officer for MarketingProfs, an online educa...
2017-03-0531 minThe Managing Editor Show
The Managing Editor ShowEP008: BONUS! Ann Handley from MarketingProfs and AnnHandley.com"Utility x Inspiration x Empathy = Quality Content"   Pretty great quote, huh? Lucky for Elisa & Jess, the author of that passage, Ann Handley, is joining them today for a great conversation about what it means to write for your audience. And, because it's a bonus episode, Ann discusses not one, but two helpful apps for improving your writing. It's Episode 8, and it's certainly not enough. I mean, the episode itself is great, I just meant we need more episodes because they're so...great. Enjoy!   LINKS Up Goer - http://splasho.com/upgoer5/ Hemingway App - http://www.hemingwayapp.com/   MUSIC USED "Six G...
2017-01-0330 minEnterprise Marketer Podcast - Conference
Enterprise Marketer Podcast - ConferenceAnn Handley on Everybody Writes and Slow MarketingAnn Handley sits down with us at MarketingProfs’ B2B Forum to discuss her latest book, Everybody Writes, and why slow marketing is a practice you should consider in 2017.I cannot thank Ann enough for the impact her content has had in my life. In fact, it is the perfect case study of how to market well to a person and have them become a part of your audience and your customer base. Listen to her considerations of the reader in advance, and how the book comes from a desire deep in her life that she had to ge...
2016-11-0412 minOn Brand with Nick Westergaard
On Brand with Nick WestergaardHow to Be Your Brand’s Editor in Chief with Ann Handley"The value of an editor cannot be understated. The editor is the proxy for the audience." As the Chief Content Officer of MarketingProfs and the best-selling author of Everybody Writes and Content Rules, Ann Handley knows a thing or two about writing and editing. Most marketers have staffed up for content creation but what about editing? How do you know if you're creating what's best for your audience and brand. We discussed all of this with Ann on this week’s episode of the On Brand podcast.About Ann HandleyAnn Handley is a Wall Street...
2016-10-3135 minLocal Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small Business
Local Business Stories by Alignable: Careers, Entrepreneurship, Local Business and Small BusinessEp #6: Harnessing the Power of Content Marketing with Ann HandleyIn this episode of Local Business Stories, Ann Handley tells us some excellent stories about local businesses she's worked with that take content marketing to impressively unique places. From Snapchats about pizza, to smartphone apps, to music videos about cleaning carpets, Ann details how any local business can harness the customized opportunities that content marketing affords.  Get full show notes and more information here: http://bit.ly/2a5mrkG
2016-06-2737 minAQ\'s Blog & Grill
AQ's Blog & GrillAnn Handley | Everybody WritesAnn Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller ‘Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. She is the chief content officer of MarketingProfs; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, a mom, and a writer. In this AQ’s Blog & Grill Q&A, Ann talks with Alan about how we are all writers, and provides tips on being a great storyteller. Ann talks about how writing is a habit, not an a...
2016-04-0410 minBuild a Better Agency Podcast
Build a Better Agency PodcastEpisode 23: How To Create Content That Matters, with Ann Handley.Ann Handley speaks and writes about how you can rethink the way your business markets. Cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training and education company with the largest community of marketers in its category. Her book, "Everybody Writes: Your Go-to Guide to Creating Ridiculously Good Content," is a Wall Street Journal bestseller. She is a monthly columnist for Entrepreneur magazine, a member of the LinkedIn Influencer program, and co-author of the...
2016-03-1445 minEvolve Leadership
Evolve LeadershipANN HANDLEY | Kicking imposter syndrome’s ass #023Ann Handley posted a question on her Facebook feed, "So who *doesn't* feel like they have Imposter Syndrome? (Or hasn't at some point.)" What transpired was a barrage of other influencers identifying with the struggle. On this show, joined by my twin brother Marcus Nelson, we offer refreshingly candid discussion around our personal journeys with imposter syndrome, how it's both normal and necessary. Ann Handley is the author of Wall Street Journal's bestseller Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules...
2016-02-0839 minReach Personal Branding Interview Series podcast
Reach Personal Branding Interview Series podcastAnn Handley- Everybody Writes: Your Go-To Guide to Creating Ridiculously Good ContentIf you have a website, you are a publisher. If you are on social media, you are in marketing. And that means we are all writers. In this interview with William Arruda, founder of Reach Personal Branding, Ann Handley tells us why writing matters more now, not less. Discover Ann’s reference list of resources and other content tools to help you produce your best work. In this interview you will learn: • Why being able to communicate in writing is critical to success • The proven process and strategy of content creation, production and publishing...
2016-02-0348 minB2B Nation
B2B NationAnn Handley: Mapping Content Strategy to Business GoalsAnn Handley is the Chief Content Officer of MarketingProfs. She shares her thoughts on the difference between advertising and marketing campaigns, the resurgence of print, personas, and more! Find out more about MarketingProfs: http://marketingprofs.com ...and Ann: http://www.annhandley.com
2016-01-2816 minThe Self-Employed Life
The Self-Employed Life109: Ann Handley - Everybody WritesDo you think of yourself as a writer? In today's online world, we're all writers. Between emails, social media posts, marketing materials, and content creation we are all writing more than ever before. Learning how to be an effective writer is key. We're joined today by one of the world's leading marketing experts who wants to shed light on writing and the future of marketing. Ann Handley is a Wall Street Journal best-selling author, keynote speaker, and the world’s first Chief Content Officer. She speaks and writes about how you can rethink the way your business ma...
2015-12-1641 minWomen Worldwide
Women WorldwideWomen Worldwide with Guest Ann HandleyThe host of Women Worldwide, Deirdre Breakenridge, welcomes her guest to the show, Ann Handley. Ann is the first person in the world to have the title Chief Content Officer. She is currently the Chief Content Officer at MarketingProfs, and a veteran of creating and managing digital content. Ann is also the author of a new book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. On the show, Ann discussed her days as a journalist and news reporter, tracing her writing passion all the way back to elementary school. She shares her thoughts on the...
2015-07-3131 minWomen Worldwide
Women WorldwideWomen Worldwide with Guest Ann HandleyThe host of Women Worldwide, Deirdre Breakenridge, welcomes her guest to the show, Ann Handley. Ann is the first person in the world to have the title Chief Content Officer. She is currently the Chief Content Officer at MarketingProfs, and a veteran of creating and managing digital content. Ann is also the author of a new book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. On the show, Ann discussed her days as a journalist and news reporter, tracing her writing passion all the way back to elementary school. She shares her thoughts on the...
2015-07-3131 minWomen Worldwide with Deirdre Breakenridge
Women Worldwide with Deirdre BreakenridgeAnn Handley on Women WorldwideAnn Handley, the first person in the world to have the title Chief Content Officer joins Host Deirdre Breakenridge on Women Worldwide. She is currently the Chief Content Officer at MarketingProfs, and a veteran of creating and managing digital content. Ann is also the author of a new book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. On the show, Ann discussed her days as a journalist and news reporter, tracing her writing passion all the way back to elementary school. She shares her thoughts on the difference between business writing years ago and writing...
2015-07-3131 minEveryday MBA
Everyday MBA19: Everybody Writes with Ann HandleyAnn Handley discusses her book "Everybody Writes" and success tips for creating ridiculously good content. Ann is a best-selling author and was cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers today.  Stay tuned after the interview for five action items you can do to immediately take advantage of the ideas and advice in this interview, and hear some bonus comments from Ann as well as some listener shout-outs in the second half. Host, Kevin Craine. @Everyday_MBA Everyday-MBA.com
2015-07-1132 minCrack the Customer Code
Crack the Customer CodeEpisode 027: Customer Experience Fragmentation, Ann Handley, and #1 Cochran Automotive   Will customer experience become as fragmented as marketing An interview with Ann Handley, author of Everybody Writes And our Customer Hero is #1 Cochran Automotive     Will Customer Experience Become as Fragmented as Marketing     Jeannie and Adam discuss whether or not customer experience will become as fragmented and specialized as marketing and other developed industries like accounting and law.     Adam argues that increased specialization is the natural progression in any developing industry.   Jeannie warns against having too broa...
2015-05-2132 minConverge: The Business of Creativity Podcast with Dane Sanders
Converge: The Business of Creativity Podcast with Dane SandersAnn Handley on How Everybody Writes You are a writer. Sure, you may not be a writer in the traditional sense as it relates to publishing books or articles for publication. Maybe you don t even have a blog or website where you publish content. Maybe you do. Either way, writing is a core human technology. It s something we all do on some level. It s a necessity. Ann Handley, author, speaker, curator, marketer, taste maker and generally awesome person, joins Dane in this episode of Converge. They talk about Ann s journey from college, to publishing her...
2015-05-0532 minThe Writer Files: Writing, Productivity, Creativity, and Neuroscience
The Writer Files: Writing, Productivity, Creativity, and NeuroscienceHow Bestselling Author Ann Handley WritesIn this episode I ve invited digital marketing pioneer Ann Handley to chat with me about her writing process. She s a Wall Street Journal bestselling author, brilliant keynote speaker, the world s first Chief Content Officer, and a prolific digital content creator.Ann Handley appeared on the written interview series last year and stopped by again to share her methods of madness with us.You can also see Ann live at Authority Rainmaker, a carefully designed live educational experience that presents a complete and effective online marketing strategy to help you immediately accelerate your...
2015-05-0431 minWriters\' Rough Drafts
Writers' Rough DraftsWriters' Rough Drafts with Ann Handley - Episode 018Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller  Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (2011, Wiley). She is the Chief Content Officer of MarketingProfs; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, mom, and writer. - See more at: http://www.annhandley.c...
2015-03-1000 minThe Marketing Book Podcast
The Marketing Book Podcast005 Everybody Writes by Ann Handley Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley https://www.salesartillery.com/marketing-book-podcast/the-marketing-book-podcast-everybody-writes-ann-handley
2015-02-1325 minContent Inc. - The Podcast
Content Inc. - The PodcastEpisode 18: Forcing Yourself Out Of Your Comfort Zone {with Ann Handley}Taking on a content first mentality with your marketing, means you must be willing to put yourself out there, possibly in ways you never imagined. Taking a stand, having a strong point of view and perhaps even shaking up the status quo are all elements that need to be considered when developing content for your business. In this episode of Content Inc., Joe Pulizzi is joined by Ann Handley, Chief Content Officer, MarketingProfs. Ann shares a story from her grade school years of how being forced to evaluate what it meant to literally sit on the sidelines affected more...
2015-01-2710 minLiving Your Passion
Living Your PassionAnn Handley on Ridiculously Good WritingI've had the honor of knowing - and being friends with - today's guest (#37!) Ann Handley - for ... well ... a long time. She's smart. She's funny (proof here). She does not take herself too seriously (see #AnnIsNotImpressed). Oh, and she also happens to be one of the best writers I know ... and has a new best-selling book out, Everybody Writes (see my book review blog post / video).  Follow Ann online, read her book, talk with her on Skype (or in person!) and you'll quickly realize what her passion is. I'd ask you to guess, but it...
2014-12-2339 minStream Audiobook in Business, Management
Stream Audiobook in Business, ManagementEverybody Writes by Ann Handley | Free AudiobookListen to full audiobooks for free on :https://hotaudiobook.com/freeTitle: Everybody Writes Author: Ann Handley Narrator: Cynthia Barrett Format: Unabridged Length: 8 hrs and 44 mins Language: English Release date: 12-16-14 Publisher: Audible Studios Genres: Business, Management Summary: Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social...
2014-12-168h 44CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50
CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50033 The power of writing with an ‘undiluted voice’ with Ann HandleyAnn Handley is the Chief Content Officer of Marketing Profs and author of the new book 'Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content'. Ann is all about empowering people to become better writers in a marketing context. In this interview she discusses the power of telling stories from the perspective of your customers, and why it's important for thought leaders to write with an "undiluted voice".  
2014-11-0538 minSix Pixels of Separation Podcast
Six Pixels of Separation PodcastSPOS #426 - Everybody Writes With Ann HandleyWelcome to episode #426 of Six Pixels Of Separation - The Twist Image Podcast. When everybody is writing, it can be challenging to find good writing (let alone, great writing). Ann Handley is a great writer. Don't believe me? Just start reading her blog. She's had an incredible career, including being the co-founder of ClickZ and she's currently the Chief Content Officer at MarketingProfs. When people ask me about what it takes to be great at writing content (online or otherwise), I think of my dear friend, Ann. I was honored to be asked to write a blurb for her...
2014-09-0758 minThe Keeping it Human Improvised Marketing Show
The Keeping it Human Improvised Marketing ShowEverybody Writes - A Content and Writing Chat with Ann HandleyI am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in Silicon Valley. This show airs Thursdays at 3:30 PM PDT.  I help marketing executives and their teams tell their most important company, product and customer stories to the world. This is a jargon-monoxide-poisoning free zone. Leave a comment on the blog…I love hearing from you. This podcast is all about making marketing communications and content more human, fun and effective. Follow Kathy. Everybody Writes Ann Handley is a master at content and writing. Her new book, Everybody Writes, is available this Fall.  She...
2014-08-1800 min