Shows
B. with Anna BrandEpisode 12 – Toilet Rolls on Fire, Naked Offices, and the 1000-Month Life PlanThis one’s got it all: flaming toilet rolls, driving to work starkers, a house with ears, and a beautifully honest chat about life, IVF, and starting kickboxing at 54. Mychael Owen joins Anna for a rollercoaster of a conversation that bounces from absurd to emotional and back again.We talk about what happens when you stop waiting, the business of being human, and how a potato (yes, really) can sometimes do a better job than your glossy marketing brochure. There’s wisdom, wit, and the kind of heart that makes you laugh out loud and then quietly tear...2025-07-171h 22
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXWhat it takes to keep customers loyal with Anna Convery, VerintDoes your brand deliver answers faster than your customer can send a text message?
Agility in CX is about answering customers before they finish the thought. If you can’t evolve at that pace, you’re already behind.
Today we’re going to talk about what Verint’s brand‑new 2025 State of Customer Experience report tells us about loyalty, automation, and the thin line between keeping and losing a customer.
To help me discuss this topic, I’d like to welcome Anna Convery, Chief Marketing Officer at Verint. About Anna C...2025-07-1030 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXWhat it takes to keep customers loyal with Anna Convery, VerintDoes your brand deliver answers faster than your customer can send a text message?
Agility in CX is about answering customers before they finish the thought. If you can’t evolve at that pace, you’re already behind.
Today we’re going to talk about what Verint’s brand‑new 2025 State of Customer Experience report tells us about loyalty, automation, and the thin line between keeping and losing a customer.
To help me discuss this topic, I’d like to welcome Anna Convery, Chief Marketing Officer at Verint. About Anna C...2025-07-1030 minB. with Anna BrandEpisode 10 - B. with Anna Brand: The Bits You Didn’t See (But Totally ShouldIt’s the chaos, the cockups, the conversations that veer massively off track, and honestly, this is where the magic happens. Think barking dogs, fake tattoos, falling off chairs (nearly), and all the bits that never meant to be part of the show… but absolutely are.This isn’t a glossy podcast. It’s real people, real stories, and me, swearing, laughing, tripping over my words, and generally winging it.If you like honesty, humour, and watching someone try to podcast while her dog eats the set... you’ll love this.This (and all episod...2025-06-2711 minB. with Anna BrandEpisode 9 - Owning Your Story with Paul LancasterFrom DJ dreams to launching a national startup festival, Paul Lancaster’s story is full of unexpected turns, bold moves, and pure northern charm. In this episode of B. with Anna Brand, Paul opens up about the journey behind UK Startup Week, what drives him to keep showing up, and the power of building communities, not just businesses.We ditch the scripts, lose the questions, and follow the conversation where it wants to go. From imposter syndrome to reinvention and the real reasons behind “Lord Lancaster,” this is one of those chats that reminds you ho...2025-06-201h 08
Vitamin A - Deine Dosis Amazon PPC#219 - Wie du das volle Wachstumspotenzial deiner Brand mit Amazon Ads ausschöpfstDu willst echte Markenwirkung auf Amazon? Dann ist diese Folge für dich. Florian zeigt dir, wie du das volle Wachstumspotenzial deiner Brand mit den richtigen Daten entfesselst. Je nach Setup vergleicht Florian zwei Wege, an die wertvollen Daten zu kommen: über die Amazon Marketing Cloud (AMC) und über die Sponsored Brands New-to-brand Metriken.Alle Themen der Episode im Überblick: Amazon Marketing Cloud (AMC) als Werkzeug für echtes Markenwachstum (04:20)Chance: Viele Features der AMC sind jetzt kostenlos (06:13)Weg #1: AMC nutzen für tiefe Neukunden-Analyse (08:28)Strategie: Warum du deine Ads auf Wachstum ausrichten musst (14:40)Weg #2: New-to-brand Metrike...2025-05-2122 min
The Anna Rova Show#3: Step 2 - How to Find Your Signature Style as a Personal BrandStruggling to define your style — or wondering if you even have one?In this episode, personal stylist and embodiment coach Anna Rova walks you through step two of her five-part style transformation framework: how to discover your signature style (aka your unique feminine flavor).If you’ve ever looked at your wardrobe and thought, “None of this feels like me,” or found yourself hesitating to post content because your outfit didn’t match the energy of your brand — this is for you.Anna shares:Why your signatu...2025-05-0226 min
saas.unboundBuilding a SaaS brand that B2B customers love with Angeley Mullinssaas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #15 of season 5, Anna Nadeina talks with Angeley, an experienced CCO and CMO, former CCO of Resourcify. --------------Episode's Chapters---------------- 00:00 - The Importance of Branding in SaaS 04:20 - Brand vs. Features in B2B 11:34 - The Role of Authenticity in Marketing 18:18 - The Evolution and Importance of Brand 23:54 - Common Branding...2025-05-0145 minThe Anna Rova Show#2: Step 1 - Why Style Matters for Personal Brand EntrepreneursIf you've ever delayed creating content because you weren't "camera ready," or felt frustrated because your style doesn't match your success - this episode is for you. Personal stylist and embodiment coach Anna Rova reveals the shocking 80/20 wardrobe statistic that's holding entrepreneurs back, and shares her powerful journey from communist Moldova (where standing out was not encouraged to say the least) to helping personal brand entrepreneurs align their style with their success.Learn why 93% of communication is non-verbal, how to be camera ready without stress, and the mindset shifts needed to elevate your brand through...2025-04-2432 min
Double The Hustle with the Traina TwinsAt War with Ourselves: Building a Brand and Managing Life's ChallengesIn this episode of the Double the Hustle Podcast, John Scafiidi Jr., the founder of the Brooklyn Streetwear brand 'At War' joins the podcast. They explore the challenges of managing personal relationships while juggling the life of a full-time entrepreneur. John opens up about the emotional highs and lows of his recent breakup and shares valuable insights on discipline, self-improvement, and the power of community. They also delve into the origins and evolution of John's brand, his journey from aspiring athlete to fashion designer, and his future plans to intertwine fitness with his streetwear. This heartfelt conversation o...2025-04-081h 01
15 {Ish} Minute Coffee Chat with Anna + Selena142: Elevate Your Brand: Self-Advocacy Strategies for Business Growth with Moni JeffersonYour brand’s success starts with one key factor—you. Self-advocacy isn’t just about speaking up; it’s about owning your value, positioning your business for visibility, and confidently stepping into opportunities.In this episode, we’re sitting down with Moni Jefferson, a powerhouse entrepreneur, marketing strategist, and the founder of AMSE, who has helped thousands of military spouse entrepreneurs start, scale, and sustain their businesses. Moni shares the mindset shifts, branding strategies, and bold moves that helped her build multiple ventures, land national recognition, and create lasting impact.If you’re ready to stop playing...2025-04-0842 min
Bold Faith and Fashion114| Don't Be Memorable for the Wrong Reasons: Brand-Aligned Style Attracts Ideal Clients🎙️ Don't Be Memorable for the Wrong Reasons: Brand Aligned Style Attracts Ideal Clients 🎙️
In this powerful conversation with branding expert @makena_delaney, we dive into:
How to create a brand that authentically represents YOU while attracting perfect-fit clients
Why your personal style and brand colors should align (and how this creates instant recognition!)
McKenna's journey from shy introvert to confident entrepreneur
How to use speaking engagements as client magnets
As speakers, are you memorable for the RIGHT reasons? McKenna shares why some presenters stand out negatively (think wrinkled clothes and mismatched branding!) and how to instead cr...2025-03-3130 minB. with Anna BrandEpisode 2 - B. braveThis one’s a little rough around the edges… and that’s exactly why I’m putting it out.Episode 2 is me, slightly stiffer, definitely less flowy, and absolutely overthinking it—but showing up anyway. Because that’s what this whole thing is about: doing the scary, awkward, uncomfortable stuff even when you feel like it’s not “your best.”There’s still plenty of value here—especially if you’re someone who struggles to talk confidently about your business or second-guesses every sentence before you hit “post.”So here it is: a slightly clunky but still us...2025-03-2828 minB. with Anna BrandEpisode 1 - Introduction To The PodcastAnna chats about why (after 15 years!) she's finally decided to set up a podcast and what she hopes it will become!2025-03-2031 min
Reimagining Success® with Anna LundbergBuilding Your Personal Brand Without Burning OutAnna shares insights and strategies to help you build a strong personal brand without succumbing to burnout. Are you stuck on the relentless hamster wheel of content creation, trying to stand out but feeling overwhelmed and burnt out? Tune in for practical advice on choosing the right channels, creating authentic content, and striking a balance that works for you. Key takeaways: Understanding Content Overwhelm: Anna discusses the pressures of staying visible and engaging in a saturated market, and why it's crucial to address content burnout. Strategic Channel Selection: Learn why it’s important to choose social pl...2025-02-1717 minReimagining Success® with Anna LundbergGetting Clear on Your Personal Brand MessageAnna argues for the importance of getting clear on your personal brand message. Are you stuck in an endless loop of tweaking your Instagram bio and refining your message, only to find yourself more confused? Discover actionable strategies to define what you want to be known for and why this clarity is crucial for your business success. Key takeaways: The Importance of Clarity: It's essential to understand and clearly define what you want to be known for to effectively communicate with your audience. Balancing Clarity and Action: Avoid procrastinating by constantly refining your message; instead, take...2025-02-1013 min
The Therapy EditAsk Anna - If anyone else asks me to 'take a deep breath' I'll explodeIn this Monday episode of the brand new Ask Anna series, Anna is joined by Hannah Barrett, Yoga Teacher, Yoga Teacher Trainer and Author.Together Anna and Hannah tackle the following connundrum: "Twice this week people have told me to take a deep breath in a nice way. It made me realise how I'm breathing in that panicky stressful way half the time. I try to do breath work and slow down with yoga, but it weirdly makes me feel tearful and more stressed. I know I need to slow my bod...2024-12-0919 min
The Smart Downloader - Latest Products Reviews & TipsCarli Anna – Brand Mapping Method – Free Download BMM CourseCarli Anna – Brand Mapping Method – Free Download BMM Course Learn how to confidently multiply your rates, book big clients, and give ‘em an experience they can’t stop …
The post Carli Anna – Brand Mapping Method – Free Download BMM Course appeared first on The Smart Downloader - Real Honest Reviews & Exclusive Bonuses For Download.
2024-09-1303 min
Soaring StoriesShop Ellē Nicole: Product Launches, Stolen Designs, and Celebrities Wearing Her BrandOver the past 3 years, Ellē has created a brand with her hand-drawn designs, accessories and gifts that’s reached a community of over 60k on Instagram and even a celebrity! At 20 years old, she’s a full-time small business owner with plans to expand into her own store someday.
✨ We talk about:
How Ellē learned digital art
Going from gap year to full-time with her business at 20 years old
Getting her designs ripped off by bigger retailers
Planning for product launches
Being a brand account vs a business...2024-04-1218 min
Building With Buyers: Startup Marketing and Growth Fueled By Customers194 - Clear Signals That Prove The Impact of Brand on Business Growth (Ari Yablok, Head of Brand at Island)Ari Yablok is Head of Brand at Island (Series C). He joined Island in the very early days, back when they didn’t even have their name out in public. His job was to build the brand from zero.
You rarely get the chance to pitch to a CIO/CISO (their target buyer) so the founders knew they needed to enter that world in a way that sent a very clear signal that this is actually a new conversation.
How do you send that signal? What kind of message did...2024-03-0448 min
Put the Lotion in the BasketIs SeoulCeuticals Really a Korean Brand?The brand SeoulCeuticals makes some great looking and sounding products. And it gets ingredients from Korea. But...is it really a Korean brand? The answer is more complicated than you think! Also, a catch up on our never-ending quest for the perfect sunblock, and Anna tries slugging.SeoulCeuticals: https://seoulceuticals.com/Music: https://www.purple-planet.com2024-02-2834 min
Black Wall Street Today with Blair DurhamBetter Health for the People - Dr Anna Peoples on Black Wall Street TodayBetter Health for the People - Dr. Anna Peoples on BWST.
https://www.hrgreenbook.com/listing/peoples-pharmacy-llc.html
Interested in sponsoring the podcast? Want to contact Blair? Info@BlackBRAND.biz . The Black Wall
Street Today (BWST) radio show is focused on all things Black entrepreneurship
and hosted by Virginia Tech alumnae Blair Durham, co-founder and co-President
of Black BRAND. The BWST podcast is produced by using selected audio from the
radio show and other Black BRAND events. BWST is the media outlet for Black
BRAND. Black BRAND is a 501(c)(3) organization that...2023-12-3130 minBuilding With Buyers: Startup Marketing and Growth Fueled By Customers170 - MaaS (Marketing as a System) Step #4 + #5: Brand Design Guide + Mood BoardsThis episode is sponsored by Riverside, your all-in-one podcast and video platform. Go to https://creators.riverside.fm/Anna and use the code MSM23 for 15% off.
This episode is also sponsored by PDCflow, payment management made easy. Visit pdcflow.com/flow-billing to learn more.
It's Season 4 of the Modern Startup Marketing podcast and this episode is me continuing to share MaaS (Marketing as a System) which is the systematic approach to marketing that I built over 3+ years of working with early stage startups.
In this episode I cov...2023-10-2312 min
ATTRACT By Anna RumboldHow to elevate your personal brand, with Rachel PearsonIn this episode, Rachel and I chat all things personal brand - what it means, how it's created, and how it can be elevated. Rachel also shares detailed steps on how to audit your own personal brand, and how you can lean into your own values when doing so.
Rachel has also shared an incredible free resource, which is a step by step guide on how to optimise and elevate your social media profiles. This resource will help you to understand how to build immediate connection from the moment someone lands on your profile, and how to avoid the key...2023-09-2132 min
The Culture Coach#028: At the Intersection of Integrity and Intuition with Coach Anna K MorrisSend us a textAnna K Morris spent her 20’s in NYC living an enviable life. She had a great sales job, an expense account, a refined boyfriend. She traveled. And, had all the things that were supposed to make her happy. But, they didn’t.Much like I have spent the last year reconciling decades of time spent working toward something only to find once I got it, it did not fill my bucket like I thought it would. Anna discovered what makes HER happy. Anna has been in coaching for over 15 years...2023-09-0829 minReimagining Success® with Anna LundbergAmplify your impact with a personal brandAs you build your personal brand, there are different stages you go through. We all start (I hope!) with a degree of subject matter expertise. As we develop the intention to build our personal brand, we put out content tentatively into the world. As we gain more confidence and experience, we arrive at more unique thought leadership. We start attracting a community of fans around the message that we're sharing. And, finally, we get to a place where we are having a lasting impact as a well-recognised leader in our space. In this week’s ep...2023-08-2114 min
The DediKate PodcastAnna Brand, Drought, Career, Antenatal Anxiety and BusinessWe hope you're all enjoying this season as much as we are! It's such a privilege to have people share their stories and the experiences that are so close to their hearts, making them who they are today.
This episode is no different. Today on the DediKate Podcast Kate chats to Anna Brand, owner and founder of the Woolley Brand - Australian infant and children's merino wool clothing company. Like many popular rural brands, Anna successfully uses social media to tell her brand story, which then also leads to opportunities in media and collaboration.
Today...2023-08-191h 12
TYPEVOICES – der Podcast von und für Kreative Selbstständige#48 Brand Design: Was es dich kostet, als Kreativ Selbstständige*r keines zu habenWarum du ein gutes Brand Design brauchst und es besser nicht selbst in die Hand nimmst
Tanja Kammler ist Illustratorin und Brand Designerin. Ihre Selbstständigkeit startete sie mit ihren Illustrationen auf eigener Papeterie in einem Etsy-Shop. Dort machte sie jedoch die Erfahrung, dass es sehr schwierig und zäh ist, damit ein profitables Business aufzubauen.
Als sie sich das eingestanden hatte, vollzog sie eine große Wendung: Tanja positionierte sich als Brand Designerin und nutzte die Macht der persönlichen Kontakte, was ihr von Beginn an einige Aufträge brachte. Sie legte fest, dass es keine Freundschaftspreise gibt, sonde...2023-08-0258 min
Brand Nurture Podcast4. The Power Of Content Repurposing with Anna SchildIf you have ever felt burnt out, stressed out, or simply done with the overwhelming amount of content you feel you need to create for your business, then this episode is for you. The content creation cycle and the struggle to keep up is something that I think many of us have struggled with, but my guest today is on a mission to change that narrative. Today I got the privilege to chat with Anna Schild, a queen of content repurposing, who is here to revolutionise the way you approach content in your business.She...2023-07-1728 min
15 {Ish} Minute Coffee Chat with Anna + Selena102: The Power of Audio Branding: How Sound Can Make Your Brand Stand Out With Ben WilliamsThe Power of Audio Branding: How Sound Can Make Your Brand Stand Out
Your business's brand is more than just a logo or tagline – it's an embodiment of your values, culture, and identity. But how can you create a brand that truly resonates with your target audience and stands out in a crowded market? That's where our guest Ben Williamʻs expertise comes in.
Learn more about what sonic branding is and how it can enhance a small business owner and entrepreneurs brand experience on today’s show.
Wel...2023-05-1651 minBuilding With Buyers: Startup Marketing and Growth Fueled By Customers150 - Emotion Is Still The Single Most Powerful Thing That Will Get People To Use Your Product (David Hooker, Brand Lead at Printify)I got connected to David through Gidi Pridor (Workvivo) who I super respect, David and Gidi both worked at TravelPerk and Gidi raved about David so of course I wanted to bring him onto the show.
(Check out Ep. 146 where I talk to Gidi about why many startups stop being exciting too early and the advantages of hiring a Creative Director early. Workvivo just got acquired by Zoom.)
David Hooker is Brand Lead at Printify. Prior, David was Head of B2B Content at Gett (a Series F startup). David also built Prezi’s Evangelism an...2023-05-0131 min
15 {Ish} Minute Coffee Chat with Anna + Selena099: Why Business Owners Need a Personal Brand with Chellie PhillipsWhat is your personal brand? Meet Chellie Phillips, owner of Successfully Ever After. Your unique brand identity should reflect your personality, values, and expertise. Have you set yourself up with a personal brand that reflects your authority as a subject matter expert, resonates with your audience, and sets you apart from the competition?
We’re talking about why entrepreneurs and business owners need a personal brand on today’s show. Welcome to the 15{ish} Minute Coffee Chat live stream and podcast with Anna and Selena – 10 seasons of helping entrepreneurs and small business owners build more profitable businesses.
...2023-03-2846 minBuilding With Buyers: Startup Marketing and Growth Fueled By Customers145 - Stop Running Your Old School Webinars And Make It Feel Like A TV Series (Katie Mitchell, Brand and Content Leader and LinkedIn Top Voice)Katie Mitchell is one of the smartest brand and content marketers I know. She was the Sr. Director of Marketing (Product Marketing, Content Marketing, and Brand/Communications) at Sprig for 2+ years and in 2023 she's taking some time off before she jumps back into things. I met Katie back in 2020 on Chris Walker's Demand Gen Live (DGL) Tuesday night virtual events.
Sprig is a Series B startup based out of San Francisco that has raised $88M in funding total.
Here's what we cover:
What does creativity mean;
How the team approached creative...2023-03-2724 min
The Brand Strategy PodcastEpisode 263: Heart Centered Sales with Anna RappIn today’s episode of the Brand Strategy Podcast, I’m chatting with business mentor and mindset coach Anna Rapp about heart centered sales for creative entrepreneurs. Whether you’re a newer business owner who’s feeling a little less than confidence about your sales process, or you’re an established entrepreneur looking to take your sales approach to a […]
The post Episode 263: Heart Centered Sales with Anna Rapp appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.2023-03-1530 min
Building With Buyers: Startup Marketing and Growth Fueled By Customers131 - BONUS Anna Raw Unfiltered Last Episode of 2022 And What's Coming in 2023It’s the last podcast episode of 2022! I just wanted to say thanks for listening, thanks for sticking with me, I appreciate you.
In this episode I'm also sharing where I'm taking the show for Season 3 (I've already started recording episodes that I can't wait to share with ya'll).
Season 1 and 2 I brought on startup founders, marketing and sales leaders to explore brand, demand, what approaches work well, challenges and category design. For Season 3 we’re going deep into messy creative experiments, marketing innovation, pushing boundaries, how to make creativity achievable at a growing startup, why it...2022-12-3004 min
Vitamin A - Deine Dosis Amazon PPC#129 - Brand Traffic: Wie du deine Marke bei Amazon optimal schütztWas ist Brand Traffic überhaupt? Wie steuert man ihn optimal, wie trennt man ihn von generischem Traffic sowie in welcher Kampagnenstruktur das funktioniert und mit welchen Kampagnentypen du das umsetzen kannst - dies und vieles mehr erfährst du mit Florian und Mareike in der 129. Episode von Vitamin A. JETZT REGISTRIEREN: Kostenloses Black Friday Webinar: https://hubs.li/Q01pxdXF0Alle Themen der Episode im Überblick:Intro (00:00-01:33)Einstieg: Was ist Brand Traffic überhaupt? (04:48)Warum ist Brand Traffic so wichtig? (06:20)Unterschiede zwischen Brand- und generischem Traffic (06:58)Wie viele Klicks lässt du liegen? (09:26)Kampagnen Nr. 1...2022-11-0938 min
Married to the LandAnna Brand wrapped in wool and with her warmth.Anna Brand is throwing herself a new challenge from becoming a mum to now teaching herself the ins and outs of creating a woolen clothing line. It takes a village and Anna has received some fantastic mentors to help her business The Woolly Brand come to life. Anna along with her husband Will have gone out on their own stepping away from the farm into a rural trucking business. Juggling family life, two little ones and their own individual business has been a journey but one they know can pay off if it gets them to their d...2022-09-0138 min
Crossing The Content ChasmE39: Give Yourself The Edge with Personal Brand Expert Ella OrrIn this episode of Crossing The Content Chasm Anna talks to Ella Orr, founder of Much More Social. Ella retrained in social media marketing in 2017 after being a teacher for 30 years. She will help you navigate the world of personal branding and understand how to build a personal brand. Being a faceless entity is the old way of marketing your brand. Building your personal brand alongside a social media strategy will give you the edge over your competitors. Anna and Ella speak about the benefit of putting a fac...2022-08-2954 min
Talent Brand PodcastWill and Bryan talk to Searchlight Co-Founders Kerry & Anna WangIn this episode of the Talent Brand Podcast, we chat with not one, but two co-founders of the AI driven cultural assessment platform Searchlight.
Kerry and Anna are identical twin sisters who deeply understand the value of being seen for your individual strengths and skills. As a sponsor of the March #TBSummit, Searchlight provides insight into what current and potential employees value, and what has been called a potential crystal ball into their chances for success.
We dig into some of their origin story, how they came to start Searchlight, and how they use their platform to assess quality of...2022-07-0540 min
The Handmade Business Podcast#38 How to Create a Consistent and Memorable Brand for your Handmade Business with Michelle RamsayToday Lynsey and Anna are joined by Michelle Ramsay of Michelle Ramsay Designs. Michelle is abranding consultant and graphic designer who helps small business owners get their brand accross to their Ideal Audience in a visual way, whether this is online or offline. This episode we are guided along a very visually stimulating path by Michelle who expertly describes to us what branding actually is and what the benefits are to having an easy to identify brand for us small businesses. Michelle has some really wonderful examples that she uses that set the scene so...2022-06-1433 min
15 {Ish} Minute Coffee Chat with Anna + Selena078: Building a Strong Brand Community with Laura TempletonWelcome to the 15{ish} Minute Coffee Chat live stream and podcast with Anna and Selena – 8 seasons of best practices and advice for entrepreneurs and small business owners.
Do you have a strong brand community? Guest, Laura Templeton, co-owner of Homebrew Coffee Co., digital marketer, and journalist, shares how she and her partner, bounced back after being hacked, robbed, and deleted. Despite their experience, their loyal clientele supported a rebuild and now they are thriving as business owners. Let's talk about the formula for building a loyal brand community on today's 15{ish} Minute Coffee Chat.
Connect + Laug...2022-04-2849 min
The Artist Inclusive PodcastS03 E11: On Making Your Personal Brand Your Inner Compass, with Anna Rosa ParkerIn this episode of The Artist Inclusive Podcast, host Anna Rosa Parker gives insight into her method as a branding strategist. Taking a holistic and deep-leveled approach to branding and voice, Anna works with creative mindsets to create intentional brand identities. She leads with an unrivaled sense of dedication, innovative technique, and emotional intelligence. If you’re not a regular listener of the pod, it helps to know Anna is an Actress & Playwright turned Copywriter & Brand Consultant. Anna is a full-blown Viking, in heels, and splits time between NYC and Iceland. Join Our Facebook Group...2022-04-1820 min
Choose to DreamEp1: Before the Success: Meet AnnaMeet your host, Anna as she shares more about herself, her journey, as well as how her company started. She highlights her different challenges and levels of growth, with emphasis on her goal to empower listeners to follow their dreams. Key Episode Takeaways:❏ We often get stuck at a point, unable to move forward with our deep desires because we can't find answers to the questions that are uncomfortable, or scary. In the end, we blame ourselves for not taking that step we wanted to. ❏ We live in a world wher...2022-03-2821 min
Anna & Raven Producer PodAnna & Raven Producer Pod: March Fadness Continues, Brand Loyalty, The Worst Noise, Anna's Meal PlanProducer Jon and Producer Sean talk about the big topics Anna & Raven discussed throughout the week. This week it's all about brand loyalty, March fadness, Anna's meal plan, and worst noises.2022-03-2514 min
Your Freedom PodcastCreate Your Own Brand To Create Your Freedom Lifestyle with Chellie PhillipsSeason 2, Episode 29 - Create Your Own Brand To Create Your Freedom Lifestyle with Chellie Phillips In this podcast, Anna is with Chellie Phillips, a sweet-tea-sipping, sassy Southerner with a passion for helping dynamic, driven, career-minded professionals write their own success stories. She’s a coach, corporate trainer, and motivational speaker, as well as the author of two award-winning books: When In Doubt, Delete It and Get Noticed, Get Hired. Chellie’s “Successfully Ever After” formula is designed to land you in an ideal career, perfectly matched to your skillset, that feels more like “...2022-03-0924 min
The SHE x SHINES Podcast093. Reach, impact, and enroll with brand archetypes featuring Jennifer Kem, CEO and Founder of Master Brand InstituteWho else is a huge fan of personality quizzes? From Myers-Briggs to Buzzfeed’s Harry Potter Sorting Hat, we’re huge fans. So when we learned about Jennifer Kem’s brand archetypes, we couldn’t wait to learn more about her process for building more reach and creating more impact with her brand archetypes
As you’ll hear, Jennifer is a San Francisco Bay Area-based brand building and leadership expert who gets entrepreneurs seen, heard, and paid for being themselves! She is the creator of the Master Brand Method: a framework to develop powerful brand archetypes that win customers’ hearts. She uses the...2022-01-1053 min
Faith Forward Online Business With Sara Anna PowersEpisode 138 - Crafting Your Legacy Brand with Tiffany NeumanTiffany Neuman is a visionary branding strategist who helps mission-driven entrepreneurs and influencers up-level their businesses. Tiffany and I met in Selena Soo’s Mastermind in 2020. And I invited Tiffany to the show today to help you define the legacy you want to leave with your brand. Because once you define your brand, you’ll be empowered to create your content and messaging with your legacy in mind. You probably already realize your core brand message is much more than a logo, color pallet, or font style. Tiffany explains how to develop...2021-12-1448 minCrossing The Content ChasmE2: Why Your Brand Struggles To Make Great ContentIn this episode of Crossing The Content Chasm Anna discusses why some brands create great content and other brands struggle to do the same. As Anna shares, for some large brands there can be hesitation and challenges with getting buy-in from teams, so we have to have proper content management so that you can get stakeholders excited about creating content, without fear of repercussions, if anything goes wrong. In the podcast you will learn: Essentials of creating great content Developing content strategies for your own brand Understanding the fear of creating content Talking and being confident in...2021-12-1316 min
VERVE the style podcastEp. 31: Interview with Madison Chamberlain, creator & designer of Madison Chamberlain, on the realities of starting your own slow fashion brand, shedding expectations, & creating for yourselfThis week's episode of Verve is an interview with Madison Chamberlain. She is the creator and designer of "Madison Chamberlain", a slow fashion brand that focuses on inclusivity and joy dressing for any occasion. This episode is jammed packed with important conversations around how the fashion industry is designed to prioritize cost and promote over-consumption, but there are so many wonderful people working to inspire a new path forward. You're going to want to tune in to hear us discuss topics like:
What it's like working as a corporate designer at QVC and Free People
...2021-11-161h 29
Genius Leadership: Overcoming Everything PodcastWhy Build a Brand as a Leader? - soloIn this episode you will hear about:
the role of the leader in building and sustaining the brand
Which factors in creating the brand are crucial for getting customer’s loyalty
Which challenges leader and his team face when creating a brand
Who will be our guests sharing on the topic of brand team and what we will talk about
Enjoy and stay Genius,
Anna
Schedule your strategy call here:
https://annaliebel.as.me/strategycall
2021-09-1511 min
Vitamin A - Deine Dosis Amazon PPCStammtisch #10: Brand Analytics Analysen mit Jupyter Notebooks mit Trutz Fries & Amazon oder Online-Shop mit Martin PicardAmazon und der eigene Onlineshop: Konkurrenten oder Team? Dazu haben wir Martin Picard, Gründer von Störtebekker Shaving Accessories GmbH, zu Gast. Wie du Brand Analytics Analysen mit dem Open-Source Tool Jupyter Notebooks mit Python erstellst, um AdScaling im großen Stil datengetrieben und effizient zu betreiben, erzählt uns Trutz Fries, Gründer und Geschäftsführer der Amazon Agentur REVOIC und des Amazon Analyse Tools Amalytix. Ein super nerdy digitaler Amazon PPC Stammtisch mit Trutz Fries, Martin Picard und Florian Nottorf als Session Host.Die Themen des Digitalen Amazon Advertising Stammtisch #10 am 23.06.2021 im Überb...2021-07-281h 23
Positively Influential with Anna Parker-Naples211 Beyond the Brand with J. Nichole SmithToday we're talking about how to turn your passion into a profitable brand. I'm joined by my friend J. Nicole Smith, an award-winning Brand Architect, Design and Colour Psychology Consultant. Through her proprietary Whyfinding™ and Colour Brand™ methods, she helps businesses transform their profit and impact by prioritising purpose and rebranding using science. What You Will Learn In This Episode: - What it means to find your why and turn it into a profitable brand - How powerful colour is and what it makes you experience on the subconscious level - S...2021-07-1224 minReimagining Success® with Anna LundbergConfidence in your personal brandIn today’s episode, Anna looks out how you can feel more aligned and confident with your personal brand. It can feel a little ‘icky’ to think of yourself as a brand, it seems unnatural to engage in so much self-promotion after you never had to do that in your full-time job, and it’s easy to compare yourself and stress about how other people are doing it so much better. Getting clear on who you are and what you stand for will help you feel more confident and focus on running your own race, rather t...2021-07-0813 min
The Personal Branding Podcast With Anna VatuoneIf You Practice These 4 Habits, You’ll Have a Successful Personal Brand.There are four important habits you MUST develop if you want to build a successful personal brand and gain traction on social media. If you’re already practicing them, I’m willing to bet that personal branding will come very naturally for you. If you aren’t, there’s good news: you’ve still got time. The catch is… you have to be self-aware enough to know which parts of yourself are weaker and underdeveloped.We all have blind spots. The most important thing you can do is be aware of them and make changes to improve yourself. Ma...2021-07-0713 minReimagining Success® with Anna LundbergBuilding your personal brand on social mediaIn today’s episode, Anna takes you through a simple 3-step framework to help you figure out your social media strategy. Although your personal brand lives and breathes in every online touchpoint, in every interaction, social media remains an exceptionally powerful tool for building your personal brand - now more than ever. Follow this 3-step framework to build your brand effectively online. Want a simple 3-step framework to figure out your social media strategy? Check this out. *Resources mentioned during the episode* Level up with The Outsiders Business Accelerator – This is a ma...2021-07-0119 minReimagining Success® with Anna LundbergEssential elements of a personal brandIn today’s episode, Anna looks at the different elements that make up your personal brand, from your big ‘why’ right down to the tangible aspects that people actually see. Just like a business brand is not only its logo and tagline, your personal brand is not only your image and appearance - it goes much deeper, to reflect your bigger ‘why’, your values and what makes you credible in what you do. If you’d like help with getting clarity on the key ingredients of your personal brand, book a call at onestepoutside.com/call to see...2021-06-1017 min
Disrupting the Ethos PodcastEP#16 : How to navigate a life transition as an online brandOn this episode you will learn how Anna navigates life transitions as an online brand, and maybe open yourself up to a new perspective on the subject.
The Community is waiting for your presence, join by clicking here : https://www.facebook.com/groups/yourfabulousmindcommunity
Love Anna 2021-06-0312 minReimagining Success® with Anna LundbergA strong personal brandIn today’s episode, Anna looks at the opportunities that you can create through having a strong personal brand. We all have a personal brand, whether we manage it or not. Managing your personal brand effectively can be a powerful way of influencing your professional narrative whether you’re working towards the next promotion, looking to change industry, or wanting to leave your job and set up to work for yourself. If you’re interested in crafting your own personal brand and creating new opportunities, then book a call at onestepoutside.com/call to see how I...2021-06-0319 min
Money Boss Parent#101: The Power of Professional Brand | Alexia FerrariAlexia Ferrari a Talent Development & Human Capital Specialist shares why it’s so important to have a professional brand, even if you work for an organization and don't run your own business. Alexia discusses how developing your professional brand has roots not only for you to love the work you do...but for you to get excited and want to jump out of bed every morning as well as how it will have a 1000% positive impact on your finances!She will teach you what elements (or what she calls “Brand Ingredients”) you need to start growing and workin...2021-06-0246 minThe Personal Branding Podcast With Anna VatuoneHow to Write a Personal Brand StatementPerhaps you’ve been faced with the challenge of writing a personal brand statement. I know writing about yourself can be challenging, but take comfort in knowing this can be a relatively painless process if you approach it in the right way and with the right attitude.Step one, repeat after me, I am a good writer. You’ve got to believe it, baby. Believe it! Simply put, a personal brand statement is what you do. A personal mission statement is why your personal brand exists. What’s the purpose of your brand? What are you try...2021-05-2613 minThe Personal Branding Podcast With Anna VatuoneYou don’t need to be an expert to build your personal brand, here’s why.You might be afraid to build your personal brand for fear you aren't “expert” enough. Perhaps you assume that a deep level of professional expertise is a prerequisite for creating content on social media. Without one, someone might mistake you for an influencer. Gasp! ;) Listen, I understand. You may have a story you want to share with others, but if you don’t have any real level of professional expertise, is it pointless to build a personal brand? Absolutely not. Take heart in knowing you don’t have to share educational content on social media to have a credible personal...2021-05-1910 minThe SHE x SHINES Podcast062. Building Your Brand Community, Part 1: Identifying the needThis episode kicks off part 1 of a 3-part series on Building Your Brand Community! We’re so big on community because we believe it is the #1 thing that will grow your business’ income and visibility, PLUS it ensures you’re focusing on long term success vs. short term "growth hacks".
We talk about:
- The definition of a brand community and why you need one
- Your brand community vs. brand awareness
- How to identify the need you fill to stand out in your industry
RESOURCES:
- Private business mentorship with Alex and Anna Laura: https://forms.gle/PFdK4UhYJ6a...2021-04-1915 min
My Possible Morning - dein morgendlicher 5-Minuten QuickieWas ist dein Brand und warum es wichtig ist da Du einen Brand hastP.S... Deine Anni , ᵇaͤnͨdͬcͤrͣeͭaͥtͮeͤ
Wenn Du begeistert bist würde ich mich über eine ehrliche Bewertung bei iTunes freuen ♥️😌 .Der Podcast auf iTunes : https://podcasts.apple.com/de/podcast/my-possible-morning-dein-morgendlicher-5-minuten-quickie/id1542736871?l=en
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Anna Esen auf Clubhouse: annaesen
Anna Esen auf TikTok: https://vm.tiktok.com/ZSK2tPjL/
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Anna Esen auf Facebook: https://www.facebook.com/Nevinnata
Anna Esen auf Instagram: https://www.instagram.com/anna.e...2021-03-0208 min
The Miannah ShowE10 Six Components of an Irresistible BrandWhat does it mean to have (or be) an irresistible brand? To have (or be) a brand that people can't walk by without noting? To have (or be) a brand that people come back to and eventually buy from (ideally on a repeated basis)? To me it's not about being the loudest or most flamboyant in the room. That indeed sparks curiosity but typically doesn't last. In the latest episode of the Miannah Show, I explore six major components of a brand that have the potential to make it irresistible for its audience. To make it easy to memorise...2021-02-1024 min
The Wild Womn HotlineEp 12 | Are You Affected By The "Witch Wound"? w/Intuitive Healer & Mentor, Anna LiljenwallToday's episode features Intuitive Healer & Mentor - Anna Liljenwall and together we dive into a convo all about the “witch wound” and how this relates to spiritual entrepreneurs.
Anna Liljenwall is an intuitive healer and soul purpose mentor. Anna works with women who are ready to say YES to their purpose, power, and their passions so they can share their magick with the world. You can find Anna on Instagram @annaliljenwall.
Since the airing of this episode, The Wild Womn Society has been closed but you can still receive The Power of Sexy Bundle that I ty...2020-12-2851 min
15 {Ish} Minute Coffee Chat with Anna + Selena029: Passion Project: Being Your Brand with Jordan BlairWelcome to Season Three of Anna + Selena's 15{ish} MINUTE COFFEE CHAT! We invite you to join our weekly real-talk conversations with business gurus + entrepreneurs that share best practices, struggles + a good laugh while we try (and fail) to keep it at 15{ish} minutes.
This week Selena of @thehauoli and Anna of @iamnomadabout host Jordan Blair, Wherein. Jordan has been creating brands for others for the past decade. Find out what happens when his focus switched to creating a brand for himself.
Toolkit: Gmail
Mental Health Barista, Lauren Bruhn Question: Describe the community in which...2020-12-221h 00
Positively Influential with Anna Parker-Naples151 You are Your Brand with Nicki JamesMy guest Nicki James is a brand expert and strategist helping women unlock their full potential by building a brand that looks, feels and sounds like them. We talk about why your personal brand is really about you, and how you can transform your business by being true to who you are. What You Will Learn in This Episode: What it means to live and breathe your brand every single day What happens when you get your personal brand wrong The questions to ask yourself before you start building your brand How to increase your confidence an...2020-12-1425 min
On Good Authority: Publishing the Book that Will Build Your BusinessKatie DePaola on Building Your Brand with a BookThis is an exciting time for the podcast for several reasons, at least one of which is that WE HAVE A NEW NAME! Yes, this has happened before. Oh yes, AfterPartyPod, Recover Girl, Light Hustler, Struggle to Success and some names I'm forgetting were used at some point. But this is the one we're sticking with and I'm not just saying that! So why this change? Well, in this episode, I explain that since the show was becoming increasingly about how to build your brand with a book, it seemed only right to have a podc...2020-12-0238 min
Vitamin A - Deine Dosis Amazon PPCVitamin A #34 - Amazon Brand Analytics in der Praxis - Florian Vette im InterviewIn Episode 34 krönen wir unsere Podcastserie zu “Amazon Brand Analytics” mit einem praxisorientierten Interview. Florian und Mareike sprechen mit Florian Vette von MOVESELL - einer der führenden Agenturen für Amazon Seller und Vendoren. Welchen Stellenwert hat Amazon PPC für die Agentur? Wie nutzt MOVESELL Brand Analytics? Welchen Mehrwert haben die einzelnen Berichte? Und welchen Report favorisiert Florian Vette?Alle Themen der Episode im ÜberblickVorstellungsrunde: # Florian Vette: Gründer und Geschäftsführer von MOVESELL (02:00)# Agenturvorstellung und Gründungsgeschichte (3:12)Welchen Stellenwert hat Advertising bei MOVESELL? (07:09)# Inwieweit nutz...2020-11-2548 min
Positively Influential with Anna Parker-Naples145 Danny Matthews: How to Have Brand ConfidenceToday I am joined by Danny Matthews, a brand strategist and creative director of Danny&Co. Design Studio. We talk about how to have brand confidence in order to help people who are perhaps clueless about what they are putting out there, or they don't fully commit to their personal brand. What You Will Learn In This Episode: Why you need to learn to communicate your unique competitive advantage Where to start from when working out your message Things to understand before you create a logo How good branding helps amplify your message So i...2020-11-2316 min
Vitamin A - Deine Dosis Amazon PPCVitamin A #33 - Markenanalyse mit Amazon Brand AnalyticsIn Episode 33 geht die Podcastserie “Amazon Brand Analytics” weiter. Florian und Mareike stellen euch den spannenden Report zu Artikelvergleich- und Alternativkauf-Verhalten vor. Was macht den Bericht Artikelvergleich aus? Warum sind Informationen über das Alternativkauf-Verhalten deiner Kunden relevant? Und wie kannst du diesen Bericht für deine Amazon PPC Kampagnen nutzen?Alle Themen der Episode im ÜberblickWas wird dir im Artikelvergleichsbericht angezeigt? (02:40)Was sagen die Werte im Artikelvergleichsbericht aus? (06:32)Was wird dir im Alternativkaufsbericht angezeigt? (10:29)Was bedeuten die Prozentangaben beim Alternativkaufsbericht? (11:39)Wie kannst du den Bericht Artikelvergleich und Alternativkauf-Verhalten nutzen? (16:40)Unsere persönliche Einschätzung zu den Brand...2020-11-1832 min
Vitamin A - Deine Dosis Amazon PPCVitamin A #30 - Markenanalyse mit Amazon Brand AnalyticsIn Episode 30 haben Florian und Mareike etwas ganz Besonderes für dich: den Auftakt zu einer Podcast-Serie zum Thema Amazon Brand Analytics. Was ist Brand Analytics überhaupt? Was wird dir im Brand Analytics Suchbegriffe Bericht angezeigt? Wie findest du dort deine relevantesten Suchbegriffe? Und wie findest du die richtigen Keywords? All diese Fragen werden dir im ersten Teil der Serie beantwortet.Alle Themen der Episode im ÜberblickWas ist Amazon Brand Analytics? (03:16)Wer hat Zugriff auf Brand Analytics? (04:40)Wo findest du das Brand Analytics Dashboard im Seller Central? (05:47)Was wird dir im Amazon Suchbegriffe Bericht angezeigt? (07:46)Wie...2020-11-0433 min
The Girlfriend Doctor w/ Dr. Anna CabecaHow to Create Your Joyful, Authentic Personal BrandShowing up as your most authentic self to create your brand is the future for women in perimenopause and menopause. I’m joined by speaker and personal branding expert, Juju Hook, to talk about how you can create your own personal brand. Key Takeaways Search for what lights you up. When you find that one thing that brings you joy, create your personal brand around that. [14:15] Don’t wait for the other shoe to drop. Create your own success by finally embracing what it is YOU want to do after all these years of pleasing everyone else...2020-09-2240 minThe Girlfriend Doctor w/ Dr. Anna CabecaHow to Create Your Joyful, Authentic Personal BrandShowing up as your most authentic self to create your brand is the future for women in perimenopause and menopause. I’m joined by speaker and personal branding expert, Juju Hook, to talk about how you can create your own personal brand. Key Takeaways Search for what lights you up. When you find that one thing that brings you joy, create your personal brand around that. [14:15] Don’t wait for the other shoe to drop. Create your own success by finally embracing what it is YOU want to do after all these years of pleasing everyone else...2020-09-2240 min
Your Million Dollar Side Hustle37. What is more important, brand design or brand strategy?So you have your logo made and your fonts picked out but the people you're attracting are not the clients you want. This happens when we spend a majority of our time on brand design versus brand strategy. In this episode of Ambition Pays Off, brand strategist Rachel Green is breaking down the difference between brand design and brand strategy and how focusing on the right thing will help you to land more ideal clients. Rachel shares how exactly your brand strategy attracts clients and how that strategy will continually evolve. Don't miss this episode if your message just doesn't s...2020-08-1021 minReimagining Success® with Anna LundbergHow to build your professional brandIn today's episode, Anna looks at leveraging LinkedIn to build your network and online presence, even as a full-time employee. I like to think that companies and employers are forward-thinking enough these days to allow if not encourage their employees to build a presence online, including on LinkedIn. However, if that's not the case, there are still actions you can take in the meantime. At the most fundamental level, you should always be keeping your profile up to date. On LinkedIn, that means a recent, professional photo; a custom headline (don't just let the platform choose what...2020-07-1616 minThe SHE x SHINES Podcast020. Pinterest as a traffic driver for your brand, with Freelancer & Lifestyle Blogger Allison HodgesAllison Hodges is the creator and owner of the fashion and lifestyle blog The Savvy Camel, a hub for inspiration for everything from approachable and affordable style to home decorating tips to wellness. The ultimate mission of The Savvy Camel is to help every woman know that she can be stylish, confident, happy and healthy without being extravagant.
In this episode, we dive into how Allison has built connection within her community by sharing her 11+ year journey of living with Crohn's Disease, showing that life isn't always picture perfect. Allison shares with us why Pinterest is the next platform you...2020-06-2931 minReimagining Success® with Anna LundbergBuilding a coherent brand around different ideasIn today's episode, Anna looks at how you can bring together different projects in a way that makes sense in your elevator pitch or website. How do you bring together all those different ideas? How do you introduce yourself, when someone inevitably asks, "And what do you do?" And what do you do with your website? *Resources mentioned during the episode* The One Step Outside Facebook group– Join us over in the Facebook group to meet like-minded people who are working on reimagining success in their life and business and to ge...2020-06-2521 min
Positively Influential with Anna Parker-Naples095 Teresa Brooks: Build a Personal Brand to Stand OnMy guest today is Teresa Brooks, an award-winning Businesswoman, fellow NLP practitioner, publisher, founder of Coach Magazine, and the host of Coach Podcast. We’re talking about how to build a brand that you can stand on. If you are a woman who wants to develop her confidence and her business, this episode is for you! What You Will Learn In This Episode: Why you need to build a personal brand The important role of a mentor and coach, and the impact of supporting each other through professional coaching What you can learn if you subscribe to...2020-06-1529 min
Girl Talk MondaysNamrata Kamdar, Beauty-Junkie & Founder of Plenaire on Mental Strength, Brand Creation and Being Your Own BossIn this week’s episode we are joined by guest Namrata Kamdar, Founder of Plenaire, a modern skincare brand with well-being at its core. With over 15 years’ experience in marketing and product development, Namrata has worked for some of the world’s most renowned FMCG brands including Coke, Pepsi and Unilever where she was instrumental in the development of the Baby Dove range. A self-confessed beauty-junkie, she has taken the plunge and launched her own skincare brand.
We chat to Namrata about her inspiring career working for top industry brands, what she learned from being her own boss and how she pe...2020-05-1159 min
Positively Influential with Anna Parker-Naples081 Fidel Beauhill: How To Pivot Your Personal BrandMy guest today is Fidel Beauhill a.k.a Moden Man, an NLP Master Coach, Master Hypnotherapist and Master Timeline Practitioner. We talk about how to pivot your business or your personal brand. What You Will Learn In This Episode: How Fidel transitioned from being a “Bad News Beauhill” to becoming the “Modern Man” The advantages of building a business on the personal brand Setting your values, visions and goals Niching as an important part of branding Consistency, conviction and strong idea - keys to pivoting your personal brand So all of you modern women an...2020-04-2725 min
Marketing v praxi#29 Za všetkým hľadaj brand equityAnka Sabolová a Naďa Kacera sa budú rozprávať na tému brand equity a brand value. Brand equity, ako pojem, vlastne nie je možné preložiť ekvivalentom do slovenčiny. Brand je značka a equity v preklade znamená majetok, ale jeden z prekladov je aj spravodlivosť. Sumarizuje v sebe a odkazuje na dôležitosť značky v mysli spotrebiteľa. Brand quity a brand value nie je to isté, napriek tomu, že sa to na prvý pohľad zdá.
V podcaste sa ďalej dozviete:
či je dôležité, čo si myslíte o značke vy
ako vieme...2020-01-2311 min
The Return: Property & Investment PodcastLeading branding expert Steve Edge discusses the importance of inspiration and innovation vs information in property with Anna Clare HarperSend us a textSeries three continues with one of the world's leading brand experts, design agency founder and TEDx speaker Steve Edge, whose clients range from Cartier to the UK's leading Build to Rent operators. Steve joins Anna Clare Harper to discuss innovative branding for people and places. He shares his tips for finding your unique brand strategy and explains how the power of branding can add value to your business in the current property market.With a fascination for the arts from a young age, Steve started his career in a top London...2019-10-0325 min
Girl Talk MondaysThe Eyewear Brand To Know: Xiwen Zhang on launching For Arts Sake, Entrepreneurship and the Importance of Millennial MarketingIn today’s episode Bianca interviews Xiwen Zhang, Forbes 30 under 30 and co-founder of For Arts Sake: an eyewear brand making waves in the industry. With a highly marketable USP and a cult celebrity following from JLo to Beyoncé, Xiwen tells the story behind For Arts Sake and the secrets as to why her brand has had so much success in a short few years.
Follow Xiwen on Instagram: instagram.com/xiwen_fas/
For Arts Sake: www.fasforartssake.com/
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Anna & Bianca2019-09-2323 minMarketing v praxi#8 Brand marketing - Svoju značku je treba poznať až do čriev a doslova ju vypitvaťAndrej Môtovský, segment marketing manager divízie alco v spoločnosti St. Nicolaus nám rozpráva o brand marketingu.
Hovorí o tom, že brand marketing je ako výchova dieťaťa, čo doň vložíte, to sa vám vráti. Nekončí zavretím dverí na kancelárii a je to 24 hodinová kontinuálna činnosť. V podcaste sa dozviete, ako vníma brand marketing Andrej, čo to je line extention, mother brand, fragmentácia cieľovej skupiny, či komunikácie. Ako inak, než cenovou zľavou je možné podporovať predaj produktu, či služby, a aké s tým má skúsenosti. Prečo podľa...2019-08-0840 min
Våra VännerPR-strategen Anna Moore coachar artister till världsstjärnor”Anna såg det speciella i mig, förädlade det och gjorde mig till stjärna över en natt med Big Big World”
– Emilia
PR-strategen och artistcoachen Anna Moores uppdrag är att se till att hennes klienter når ut med sin fulla kapacitet. Hon coachar, medietränar, skapar strategier och föreläser om hur man bygger personliga varumärken. Men varför är det viktigt? Och hur skulle hon ha byggt programledaren Nicklas Hermanssons varumärke? Nicklas och Anna Arvidsson, Head of Bonnier News Brand Studio, träffar kvinnan som har lyft mängder av svenska artister till stjärnhimlen.
Hu...2019-06-2000 min