Shows
Anewgo of New Home SalesYour Ultimate Guide to IBS 2025: Tips from Industry VeteransHere are all the mentioned events and sessions from the podcast:Sales CentralMentioned by multiple speakers as a key networking hubFeatures free food and drinksPrimary gathering spot for industry professionalsThe Sales RallyFeatures Kimberly Mackey, Keith McKinney, Anya Chrisanthon, John Palumbo and Cori Charles as speakers this yearThe NationalsAnnual awards ceremonyRecommended even for those not nominatedEvening formal event"Winner Tech's All" SessionPresented by Laura Hanson, Beth Byrd, Anna Howell, Cori Masters and Terrell Turner Topic: Tech-driven solutions for online sales and marketingFeatures previous Nationals award winners (silver and gold)2025-02-0424 minAnewgo of New Home SalesUnraveling the Mystery of Online Home Buyer Behavior: Insights from the 4th Annual Mystery Shop-113In this episode, Anya Chrisanthon interviews Leah Fellows, founder of Blue Gypsy Inc., to discuss the findings from the 4th Annual Online Homebuyer Mystery Shop Report. Leah shares insights on the importance of having dedicated online sales counselors (OSCs), effective lead follow-up strategies, and the critical role of marketing in driving high-quality leads. The discussion also covers the decline in OSC usage among builders in 2023, the need for diverse communication channels, and the significance of adopting technology to improve the customer experience. Leah emphasizes the importance of focusing on lead quality over quantity and provides advice on how builders...2024-06-0348 minAnewgo of New Home SalesEngaging the Empowered Homebuyer: Proven Strategies for Customer Connection-097Today's empowered homebuyers demand exceptional online experiences as well as human connection. How can builders and agents effectively engage modern shoppers across digital and in-person touchpoints?Join online sales expert Leah Kaiz Fellows for an engaging webinar on customer-first sales strategies. You'll get insider tips for nurturing leads, preparing for advanced conversations in a data-rich world, and reacting intelligently to market shifts.Leah will also explore best practices around pricing transparency, streamlining processes for onsite agents, and fostering sales and marketing collaboration to boost growth.Whether you need help sharpening online skills, improving...2024-01-2358 minAnewgo of New Home SalesDemystifying the Mystery Shop process: Do you know what's REALLY going on in your sales office?-085Leah Turner, sales coach & trainer from Melinda Brody & Company joins us to discuss the Video Mystery Shopping process, how it works and why it is the most effective training tool in your sales training toolbox.We also take a deep dive into the 2022 Annual Benchmark Study. The study takes all the results from the previous year's video shops and compiles the information to come up with a national industry score in 7 specific categories. Each year Melinda Brody & Company releases this detailed report for its new home-building clients so they can see where they stand in comparison to...2023-09-1951 minAnewgo of New Home SalesSecrets to Successful Realtor Engagement with Leah Turner-79In this episode, Leah Turner of Melinda Brody and Company joins host Anya Chrisanthon to discuss the importance of maintaining broker relationships and share best practices for engaging with realtors to generate consistent leads.As the Sales Coach & Trainer for Melinda Brody & Company, Leah Turner has worked with thousands of new home sales and real estate professionals across the country providing ways to improve and enhance their presentations and increase sales.Engaging, educational, and always entertaining, Leah is a sought after speaker and has spoken at numerous national/regional trade shows, conferences, and builder associations...2023-08-0842 minAnewgo of New Home SalesHow to Create Urgency and Master Negotiation from OSC to Sales-043New Home Sales Expert and Author Roland Nairnsey, & renowned Online Sales Counselor Coach Leah Fellows will give you an exciting glimpse of their proven processes and systems, that they will be teaching in depth at the upcoming Tropical Retreat in November. Learn how to create authentic urgency from OSC to On Site Sales. With the market correction, it is time to re-set your sales process to ensure that buyers don’t become complacent and fully understand not just “Why my builder, Community and Home?” but most importantly “Why now?”Meet the Presenters: Leah Kaiz F...2022-10-181h 00