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SyncronizedSyncronizedHow to Grow a Profitable Managed Cybersecurity PracticeIn this episode of Syncronized, host Brandon Garcin welcomes Dave Colesante, CEO of Apptega, to discuss building a profitable cybersecurity practice. Dave shares his insights on differentiating security services in a crowded market and emphasizes the importance of moving beyond basic consulting to productized offerings.Dave highlights the power of leveraging industry-standard frameworks like NIST and CIS to demonstrate value to clients. He encourages MSPs to clearly define their service offerings around these frameworks and educate customers on the value they provide.The conversation also explores practical strategies for demonstrating ROI, customer retention, and navigating...2024-09-2548 minContact Center Perspectives🎙️Contact Center Perspectives🎙️Episode 20 | What to Learn from Fortune 100 Customer Success StrategiesShareth Ben, Chief Customer Officer at Apptega, shares insights on executing customer success strategies in large organizations. He emphasizes the role of change management, internal collaboration, and data-driven decision-making in driving competitive advantage. He also highlights the importance of aligning internal processes to enhance customer outcomes and productivity."Change management is key. My years of customer-facing experience with enterprise clients are now helping me promote collaboration and achieve outcomes for both customers and the company." - Shareth BenThe success of customer strategies is closely tied to how well internal structures and processes are aligned...2024-09-1024 minThe Hyperengage PodcastThe Hyperengage PodcastEp#105: Scaling Success in Cybersecurity: Shareth Ben on Building Customer Success Teams and Digital Transformation (Chief Customer Officer, Apptega)In this episode of The Hyperengage Podcast, hosts Taylor Kenerson and Adil Saleh talk with Shareth Ben, Chief Customer Officer of Apptega, to explore his extensive experience in scaling customer success teams, particularly at Securonix, and navigating the complex landscape of SaaS, technology, and cybersecurity. Shareth discusses the importance of stakeholder buy-in, breaking down silos, and leveraging digital strategies and community initiatives to enhance customer engagement and education. He shares valuable insights into the unique challenges of customer success in cybersecurity, emphasizing adaptability, strategic pivoting, and the critical role of customer operations. Shareth also offers leadership advice for building...2024-02-1627 minThe De-Risking Business PodcastThe De-Risking Business PodcastThe Hidden Gotchas Lurking Within Your Cyber Insurance Policy – and How to Overcome ThemPicture this: a data breach strikes, and just when you think your $5 million policy has you covered, it vanishes into thin air. Terrifying, right? In this episode, Tracy Fox, national channel sales director at Foresite Cybersecurity reveals the secrets to uncovering and tackling hidden insurance pitfalls and shares the essential guidance for building a compliance playbook that helps secure insurance and, more importantly, that covers you when you need it.2024-02-0846 minThe De-Risking Business PodcastThe De-Risking Business PodcastIdentifying Weird to Unify Your SecurityYou know how some people learn to swim by being thrown into the deep end? That’s how most organizations approach implementing a cybersecurity compliance program, too. Not Cyber Guards, though. In this episode, we talk with Erik Holmes, CEO of Cyber Guards, about how to establish a compliance program that unifies your security program and business goals. 2023-09-2117 minThe De-Risking Business PodcastThe De-Risking Business PodcastAt the Intersection of Cybersecurity and...Costco?You know how Costco treats their customers well, has a base membership fee, and sells their products with minimal markup? And how customers will drive basically any distance to shop there? Now imagine all that’s still true but there’s zero markup...and they’re selling cybersecurity products to help safeguard your business. That’s exactly the model that Kelly Hammons, CEO and VP of customer success at Secutor, launched – and it’s been incredibly successful. 2023-09-1327 minThe De-Risking Business PodcastThe De-Risking Business PodcastA Culture of SecurityAs an MSP, it can be frustrating when you work hard to establish a compliance program for a client, only to discover that it's not being properly adopted. In this episode, Garrett Brown, president and co-founder of Ihloom, explains how he guides organizations in building a robust compliance program from the ground up. We also discuss Brown's method for cultivating a culture of security, enabling organizations to establish a sustainable cybersecurity program that gains support across all levels.2023-09-0626 minThe De-Risking Business PodcastThe De-Risking Business PodcastHow AI Is Transforming Cybersecurity... and CybercrimeRemember those phishing emails you used to get from Nigerian princes? Well now they're written in perfect grammar by generative AI, look real, and hit inboxes by the millions. Oh, and that video of your boss asking you to run down to Walgreens and buy hundreds of dollars of gift cards for clients? It looks like the CEO. It sounds like the CEO. But it's purely a figment of the internet's imagination. AI is a candy store for criminals. But it's also increasingly wielded by forward-thinking organizations to build robust counter-defenses and powerful cybersecurity programs. In this episode, we're...2023-06-2933 minUncle Marv\'s IT Business PodcastUncle Marv's IT Business Podcast501 Pax8Beyond 2023 After The ConferenceThe inaugural Pax8Beyond 2023 was held on June 11-13, 2023, at the Gaylord Rockies Hotel in Denver, Colorado. The event was curated specifically for partners, aimed at helping them grow their businesses, increase efficiencies, and reduce risks so their businesses can thrive. The theme of the conference was "One Community, Infinite Innovation."=== Best Swag- Crowdstrike:  https://www.crowdstrike.com/Honorable Mentions- Checkpoint: https://www.checkpoint.com/- bvoip: https://www.bvoip.com/- Apptega: https://www.apptega.com/- MSPCFO: https://www.mspcfo.com/- IONOS: https://www.ionos.com/- AMD: https://www.amd.com/en.html=== Music: Nelly, Florida Geor...2023-06-151h 03Uncle Marv\'s IT Business PodcastUncle Marv's IT Business Podcast501 Pax8Beyond 2023 After The ConferenceThe inaugural Pax8Beyond 2023 was held on June 11-13, 2023, at the Gaylord Rockies Hotel in Denver, Colorado. The event was curated specifically for partners, aimed at helping them grow their businesses, increase efficiencies, and reduce risks so their businesses can thrive. The theme of the conference was "One Community, Infinite Innovation."=== Best Swag- Crowdstrike:  https://www.crowdstrike.com/Honorable Mentions- Checkpoint: https://www.checkpoint.com/- bvoip: https://www.bvoip.com/- Apptega: https://www.apptega.com/- MSPCFO: https://www.mspcfo.com/- IONOS: https://www.ionos.com/- AMD: https://www.amd.com/en.html=== Music: Nelly, Florida Geor...2023-06-151h 03Uncle Marv\'s IT Business Podcast (Real Talk for IT Pros & MSPs)Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)501 Pax8Beyond 2023 After The ConferenceThe inaugural Pax8Beyond 2023 was held on June 11-13, 2023, at the Gaylord Rockies Hotel in Denver, Colorado. The event was curated specifically for partners, aimed at helping them grow their businesses, increase efficiencies, and reduce risks so their businesses can thrive. The theme of the conference was "One Community, Infinite Innovation."=== Best Swag- Crowdstrike:  https://www.crowdstrike.com/Honorable Mentions- Checkpoint: https://www.checkpoint.com/- bvoip: https://www.bvoip.com/- Apptega: https://www.apptega.com/- MSPCFO: https://www.mspcfo.com...2023-06-151h 03The De-Risking Business PodcastThe De-Risking Business PodcastIn Perfect HarmonyMapping a cybersecurity compliance program to a specific framework is challenging enough. What if you have to account for multiple frameworks? Multiple regulators? A constantly changing universe of requirements? 😱 In this episode, Paul Horn, founder and CEO of H2Cyber, shares guidance on how to build and manage a "harmonized" multi-framework program that achieves economies of scale and minimizes business disruption. 2023-06-0631 minThe De-Risking Business PodcastThe De-Risking Business PodcastThe Security vs. Productivity Dilemma"There's a fine line between being a secure organization and being a productive organization," says James Ogier, Resolution IT's resident senior information security consultant and this week's guest on the pod. "A secure organization can just disconnect... but you're not going to get any work done." And therein lies the rub. So how do you rightsize your security approach so that it's proportional both to your compliance obligations and, ultimately, to the goals of the business? We dig in.2023-06-0122 minThe De-Risking Business PodcastThe De-Risking Business PodcastLearning to Sell Value—Not Features"Where I feel most comfortable is nerding out on technology," our guest Tiffany Ricks explains. "And I lost a lot of deals before I learned that, often, software buyers don't care about technology—they care about how technology *helps*."  In this episode, the HacWare founder and CEO shares how MSPs can value sell and overcome common go-to-market challenges.2023-05-1529 minThe De-Risking Business PodcastThe De-Risking Business PodcastThe Path to Cybersecurity Compliance for SMBsJust dipping your toe into the cybersecurity compliance pool? Well the water's warm. Come on in... In this episode of Apptega Cybersecurity Podcast, Chris Brackett, owner and CEO of security-focused MSP Greater Nashua Technology Consulting, joins us to address how small and emerging businesses can get started on their journey, some of the challenges they should expect to face, and how forward-thinking MSPs can successfully guide them down the path to compliance.2023-05-1029 minThe De-Risking Business PodcastThe De-Risking Business PodcastThose Who *Can* ConsultA LinkedIn people search for "cyber security consultant" yields 36,000 hits. How do you find a good one? In this episode of Apptega Cybersecurity Podcast, presented by Apptega, Michael Faas, director of strategy and risk at MorganFranklin Consulting, and James Jackson, sr. manager of cybersecurity strategy and GRC, share how their in-house experiences informed their approach to consulting, give tips for identifying successful partners, and share the roadmap for a long-term relationship. 2023-05-0332 minThe De-Risking Business PodcastThe De-Risking Business PodcastYour CMMC Life CoachThink CMMC is just an expensive box to check? Hmmm. Think again. "It's not a project. It's a lifestyle." So says David Endicott, a risk assessor and CMMC guru at Cyber74. With the framework quickly approaching (or slowly approaching -- it's unclear), David walks you step-by-step through the hurdles you'll need to clear to get and, importantly, stay certified under the DoD's forthcoming regulations.2023-04-2827 minThe De-Risking Business PodcastThe De-Risking Business PodcastWhat We Talk About When We Talk About vCISOsA recent ISC workforce study estimated a global workforce shortage of more than 3.4 million cybersecurity personnel. And to say that organizations have struggled to fill that talent gap is an understatement. Enter the vCISO: part strategic advisor, part boots on the ground, part exec-level security champion. In this episode, we chat with Heather Lantz, SVP of Cybersecurity Services at Ascend Technologies, about what to look for in a vCISO, how an organization can get the most out of that relationship, and what MSSPs should prioritize when hiring and staffing the role. You can find more from Heather on LinkedIn...2023-04-1833 minThe De-Risking Business PodcastThe De-Risking Business PodcastHow to Build a Thriving Cybersecurity BusinessWith more than 40,000 MSPs and MSSPs in the U.S. alone, and an exploding number of products, the cybersecurity market is harder to navigate than ever before—for consumers AND providers. That's why we asked Zach Fuller to join the pod. Zach and his partners founded Silent Sector seven years ago and quickly made a name for themselves — and built a fast-growing business — by emphasizing expertise, establishing personal relationships with customers, and leading with a purpose-driven mission.  In this episode, he discusses how they built Silent Sector from the ground up, shares mistakes and lessons...2023-04-0636 minThe De-Risking Business PodcastThe De-Risking Business PodcastThe Calm Before the CMMC StormThe CMMC waiting game is almost over – well, kinda – and the requirements set to take effect look a whole lot different than the requirements the DoD initially conceived. In this episode of Apptega Cybersecurity Podcast, we chat with resident expert Carl Carpenter, CEO of Arrakis Consulting and erstwhile skydiver, about what the final version of CMMC might entail, how it will be enforced, and what steps organizations pursuing government work must take to meet its regulations. For more from Carl, check out his YouTube channel here: https://www.youtube.com/@arrakisconsulting 2023-03-3029 minThe De-Risking Business PodcastThe De-Risking Business PodcastThe Comprehensive Value of Investing in Both Cybersecurity and Cyber InsuranceApptega’s recent conversation with Robert Merva, owner and CEO of the security-focused managed services provider Avrem Technologies, and Mercy Komar, an insurance advisor and risk manager at L. Calvin Jones Insurance, details the relationship between cybersecurity and cyber insurance and what you need to know about both.2023-03-1538 minFive & ThriveFive & ThriveE1 | Xcomms, Apptegga, Grayscale, CivicEagle, CartetWelcome to Five & Thrive: a weekly podcast highlighting the Southeast’s most interesting news, entrepreneurs, and information of the week, all under 5 minutes.  The Company Coming Up: I met with this founder a few weeks ago and his product is pretty legit. The name of the company is called XComms. The use case is interesting. The easiest way I can explain it is like an Amber Alerts for a company. Let’s say you have a business with 1000, 2000, 10,000 + employees and you have to get a message out to the entire company as quickly and urgently as possible. Enter...2022-06-0305 minATDC RadioATDC RadioJay Ferro with Apptega and David Thomas with EvidentJay Ferro with Apptega is a transformational executive leader with nearly 25 years of proven success delivering strategies that achieve enterprise goals. He has extensive experience in nearly all aspects of technology strategy and operations. Connect with Jay on Twitter. David Thomas, CEO and Founder at Evident, is an accomplished cybersecurity entrepreneur. He has a history of introducing [...]2018-10-1640 minATDC RadioATDC RadioJay Ferro with Apptega and David Thomas with EvidentJay Ferro with Apptega is a transformational executive leader with nearly 25 years of proven success delivering strategies that achieve enterprise goals. He has extensive experience in nearly all aspects of technology strategy and operations. Connect with Jay on Twitter. David Thomas, CEO and Founder at Evident, is an accomplished cybersecurity entrepreneur. He has a history of introducing […] The post Jay Ferro with Apptega and David Thomas with Evident appeared first on Business RadioX ®.2018-10-1600 min