Shows
DisinfolklorePodcast | Four Years: The Arc of a War, of one WordThe Arc of a Word: Four Years of Re-ArchetypingI wanted to reflect on the four years of war. So everything everyone’s been talking about for the last hour and a half or so, hopefully it will strike a chord with them. I want to go through the four years of the war, not merely as battles, though we’ll visit some, but as a journey through Disinfolklore, through the archetypes we project onto Ukraine, through the archetypes Russia projects onto all of us, and through how Ukraine has fought back — not just with weapons, but by re...
2026-02-251h 07
Decoding TrollsArchetyping Bad FaithThere’s a key core module in the disinfolklore analytical method which is what I call the Code of Positive Trolls. It has six elements. The second element is ethical discipline. The first element is generosity.When a generous person—or when M’ockers is telling a story, what I might call Infolklore, on Volya 4 Ukraine radio space on X Spaces or Spotify —this is ethically disciplined, in the sense that it’s true. They’re not misleading us. As we all know, those of us who listen to M’ockers, she’s very careful about what she believes and...
2026-02-0751 min
DisinfolklorePodcast | Battling Archetypes: Why Disinfolklore?Ukraine as a CharacterWhy is disinfolklore an appropriate moniker? In disinfolklore, we look at characters in the stories we’re served up. Ukraine is a damsel in distress who must be rescued by Donald—this is how he’s trying to archetype Ukraine. We know it’s obviously false. Ukraine is a damsel in distress who must be rescued by Russia because of the coup and all of these trolls. Or Ukraine is a damsel in distress who must submit.We go back to coercive control. We go back to the people many of us might...
2026-02-0521 min
Just Fly Performance Podcast501: Athlete Archetypes and Isometric Standards with Tanner CareToday’s guest is Tanner Care. Tanner Care is a high-performance specialist, currently serving as the Director of Player Performance for the BC Lions (CFL) and the Director of Athletic Performance for the Vancouver Bandits (CEBL). Since 2023, he has also held the role of Head Strength and Conditioning Coach at Simon Fraser University, where he oversees the physical development of athletes across 13 collegiate sports.
On the surface, strength and conditioning is about increasing an athlete’s physical strength and capacities. To dig deeper and help athletes reach their highest potential, an understanding of sprint-specific forces, athlete archetypes, and dosage of inpu...
2026-02-051h 08
DisinfolkloreBattling Archetypes: Episode SixSome of you may remember last week I talked about Donald archetyping himself as mad, and my archetyping of my experience on the bridge at Stanytsia Luhanska as something folkloric—that leading to an accidental insight which in turn led to my discovery of disinfolklore.Today I wanted to keep on going.## Inside Russia-Occupied UkraineInside Russia-occupied Ukraine, in occupied Luhansk, where I crossed into every day from government-controlled Ukraine, I would take a journey from now-occupied Severodonetsk—about 150 kilometers on terrible roads, but really beautiful landscape—all the way there from my hotel...
2026-01-291h 08
Decoding TrollsPodcast and Pensées 128:Pops up with a perennial troll where you're in the countryside, something strange happens, and it's attributed to a troll appearing and interceding, which perform the same function as angels or leprechauns or banshees or Baba Yaga or Rusalkis. It's all the same. Every Indo-European culture has these substitutes for energy and to explain things.I talked before about how my disinfolklore analytical method allows us to look in any form. There's one takeaway from a lot of my work at the moment is to try not, these are not organic or accidental emanations, just as seeing...
2026-01-2632 min
DisinfolklorePodcast | Don’s Archetyping as MadThe Soviet Union was so mysterious for many of us, as was Eastern and Central Europe. I was 17 when the Berlin Wall fell down. I went as soon as I could - spent time hitchhiking to Czechoslovakia, Poland and Hungary, went around those places several times because I was just fascinated by it. What is it like? How do they live?So I always imagined it would be really interesting working in the former Soviet Union, because it was such an interesting and alien place. And I think we, certainly in Ireland at the time, we did...
2026-01-2457 min
Critical Nonsense337! Dressing UpHow do you dress for success? This week, Aaron and Joey talk about fashion plates, professionalism, drag, archetyping, navigating differences, and respect. They don’t talk about Rufio. references Fashion plate Professionalism as a Racial Construct Economic Policy Institute: The CROWN Act Paris is Burning Underground ball culture Everyday Feminism: You Call It Professionalism; I Call It Oppression in a Three-Piece Suit
2026-01-0528 min
DisinfolklorePodcast | Disinfolklore Universe Episode 2Decoding Trolls returns for a deep dive into what he calls the “disinfolklore universe”—a constructed reality where propaganda, myth, archetypes, and emotional manipulation replace facts and reason.Building on his Munich Security Conference intervention and years of lived experience in eastern Ukraine, Decoding unpacks how modern information warfare operates not just through lies, but through stories that feel true, emotionally charged archetypes, and psychological paradoxes designed to exhaust, demoralize, and ultimately re-engineer public consciousness.The discussion explores how concepts like peace, security guarantees, and ceasefires are deliberately inverted—how capitulation is sold as peace, aggressi...
2025-12-1859 min
Decoding TrollsPodcast | Pensées 123⚡️FIFA demands Donald returns Peace Prize.Now that war has broken out between Thailand and Cambodia, Donald’s peace price is in jeopardy.President Zelenskyy offered Donald a portion of Ukraine’s spoils - part of Siberia - to cheer the old buffer up.Last month Qatar politely asked Donald to return the gold 747 after Donald trolled Hamas terrorists to visit Qatar only for Israel to use US fighter jets to kill them.⚡️Ignominious Ignatious breathlessly falls for the troll⚡️America trolled by Russia’s ever-changing ‘Korea Scenario’ troll normalising genocide i...
2025-12-1152 min
Finding ManulandPodcast | Indo-European ImmanencesMy favorite subject, and it all begins around Kherson/Zaporizhia, whether it’s the UN Commission of Inquiry on War Crimes in Ukraine or the Yamna community, who a relatively small number of individuals created the language, the linguistic structures, the words we use almost in every sentence, the religions, the solid immanence in many Indo-European religions, including I would characterize Christianity as an Indo-European religion.Buddhism was also an emanation of and created by this community’s descendants, which just in itself is an amazing just amazing, absolutely amazing. Because most of us grow up… We have a...
2025-11-3028 min
Finish Strong HoopsEp 14: Phil Anloague - Foundations of Athletic ArchetypingDr. Anloague is a nationally respected clinician, educator, researcher, and the founding owner of Orion Physical Therapy. With nearly 30 years of experience in spine rehabilitation and sports medicine, he has worked with athletes from youth and collegiate levels to elite professionals.His research focuses on the utility of functional and clinical testing to reduce injury risk and optimize performance. He has published widely on clinical measures, shoulder injuries in overhead athletes, neurodynamics, and spinal anatomy, and he is a highly sought after national speaker on these areas.Phil is currently a Research Consultant for NBA...
2025-11-2847 min
DisinfolklorePodcast | Are We Complicit in Concealing Russia's War Against Us with Euphemisms like 'Hybrid War'?Rearchetype “acts of war” as “hybrid warfare” or “Active Measures.” Then, get the most knowing people in your chosen enemies’ chains-of-command to take on that Archetyping.While they earnestly, sincerely, confused and proudly model their knowingness (by explaining to others the intricacies of Russia’s own re-Archetyping of actual “War” with euphemisms) Russia continues its war by all means. The delicious irony is that by subverting the signifier (War) that properly describes Russia’s attacks on our countries and implementing a new meaning (Hybrid War), Russia is proving that it is at war against us. Concealing its wa...
2025-11-2053 min
Decoding TrollsPodcast | Pensées 119Last week was the anniversary of George Floyd’s murder by a white supremacist. In the wake of that murder, the movement from the right and from the far-right was to archetype those like George Floyd, those who liked George Floyd and mainly those supporting George Floyd in the demonstrations afterwards who awoke to injustice and awakened to injustice as ‘Woke.’ The far-right and the right ran a coordinated globally important and significant campaign to archetype anyone who knowingly or unknowingly promoted support for the laws and mores of the post-World War Two legal and social...
2025-10-2407 min
DisinfolklorePodcast | Sinister Becomes RightI note how 40% of Americans currently believe the US is currently on the “Right” track. How does what is illusory become right in our minds? Through story-borne illusory artefacts that troll our minds into misperceptions - Disinfolklore.However:Yet:So basically what they’re doing is, and again, I’m going to use this term archetyping because it’s very important to me and it’s very important to what they are doing. And this is a very old phenomenon, which some of our earliest writing in ancient Iran comes from t...
2025-10-1012 min
Move the Needle: The Human Performance PodcastRodrigo Alvira: Archetypes, Force Plates, VBTRodrigo Alvira - Detroit Pistons Performance Coach & Founder of Spaniard Performance - joins us of the 119th episode of MTN. On this episode of the podcast we get into conversation around archetyping in sport, what really matters when looking at jump outputs on force plates, and we dive into a cool conversation around velocity based training (something that we have done very little of so far on this podcast). This episode was a special one in that we also are releasing it fully in Spanish. Check out either conversation!Follow Rodrigo on IG @spaniardperformance
2025-10-081h 02
Finish Strong HoopsEp 11: Matt Aldred - Fascial Archetyping and Training in BasketballMatt Aldred is the Head Strength and Conditioning Coach for Michigan Men’s Basketball. Prior to Michigan, he was the Director of Basketball Health and Performance at Furman for six seasons. In that role, he also worked with Furman’s men’s golf and men’s and women’s cross country. Before Furman, he spent a season at the University of Florida as an Assistant Strength and Conditioning Coach, working with both men’s and women’s basketball programs. In this episode, Matt recounts his unique journey from soccer to becoming a strength coach for basketball teams in the U.S. He...
2025-10-0254 min
DisinfolklorePodcast | Intimidating Russia through Archetypal Imaging (and very ancient symbolism)[Lieutenant-General Budanov, chief of Ukraine’s main military intelligence directorate - HUR - nicknamed “The Owls”]Elmo Robin and Druidey Don Batman dressed up in Marvel Universe costumes (through AI and In Real Life). Posting them them on their own Disinfolklore propagation network X. And compelling other oligarchs to do likewise of theirs. Were embedded in Disinfolklore - stories that purposefully affect our Moods/Intentions/Attitudes/ Motivations in ways that repurpose us to serve the Disinfolklorists memes/means to transform our world.Druidey Don’s wife wore a meme chic costume for his inauguration. A Ukrainia...
2025-09-3019 min
Decoding TrollsPodcast | Ukraine Re-archetypes as a Giant Inside Donald's MindSo what I have been looking for since since the beginning of March 2022. And it’s taken a while to gather the vocabulary. Some of you have been along this journey is the re-archetyping of the identity of Ukraine inside the minds of humanity.As previously discussed, for me, this goes back. I want people to understand from all of my work, the primary purposes from 4100 BCE, when the first Indo-European language speakers and culture and religion, out of which emanates all of our languages and culture and Indo-European religions today,today, first was generated in Mikolaivka, ac...
2025-09-2507 min
Good NonsenseGetting Nonprofit Loud — with Maia IvaWhether she’s saving Ukrainian animals in need or building scalable nonprofit infrastructure, Maia Iva is an expert in getting loud. And Maia’s work isn’t simply compelling—it’s strategic, resilient, and steeped in values.
On this episode we dived into —
Thinking openly about risk and experimentation
Donor archetyping as a great utility for small(er) organizations
User experience (UX) as a method for getting to know stakeholders
And one wish Maia would make to magically improve the nonprofit sector
It’s practical, it’s honest, and (as always) there’s good nonsense along the way. If y...
2025-09-1028 min
The Mike Litton ExperienceHow Gary Sinderbrand Went from $17K Losses to Training 10,000 Financial AdvisorsIn this episode of The Mike Litton Experience, we’re joined by financial industry veteran and transformational coach Gary Sinderbrand, whose journey from early career setbacks to becoming a nationally recognized leader in advisor development is nothing short of extraordinary.
Gary shares how he went from losing over $17,000 in his first year as a financial advisor to training more than 10,000 financial professionals across the country. He opens up about the mistakes that taught him responsibility, the mentors who believed in him, and how he leveraged relationships—not just products—to build a thriving practice.
We also d...
2025-09-0549 min
The Athletic Edge Podcast#21 | Balancing Strengths and Weaknesses in Athlete Development with Josh BrayJoin the team! Evans Performance Online Training Information: https://evansperformance.my.canva.site/SummaryIn this conversation, Coach Josh Bray shares his journey in the coaching profession, detailing his experiences and insights into athlete development. He discusses the importance of off-season programming, evaluating athlete qualities, and balancing strengths and weaknesses. Josh emphasizes the significance of play in sports, the need for adaptability in coaching, and the lessons learned from elite athletes. The conversation highlights the fluid nature of coaching and the importance of creating an enjoyable environment for young athletes.Chapters
2025-07-2841 min
The MillionaireByMorning‘s PodcastBuilding a Bestselling Fantasy Empire (and How You Can Too!) with Russell NoheltyUSA Today bestselling author Russell Nohelty has cracked the code on blending epic fantasy, engaging graphic novels, and cutting-edge author strategies to build a thriving creative career. From The Godsverse Chronicles and The Obsidian Spindle Saga to Ichabod Jones: Monster Hunter, Russell has written dozens of novels and graphic novels that have won over fans around the world. In this exclusive video,
Russell reveals:
✅ How he built his fantasy universe from scratch
✅ Lessons learned as a publisher with Wannabe Press
✅ Insider tips from co-hosting the Six Figure Author Experiment podcast
✅ Ho...
2025-07-1246 min
DisinfolkloreDonald's Deceptive Archetyping of America as "Mediator" between Israel / Iran and Understanding Iran-attack Blowback.Last night I spoke about Donald’s archetyping of America as mediator rather than participant in the Iran-attack and how we can better understand Iran-attack blowback on Bette Dangerous, alongside Jen Senko, Monique Camarra, Joni Askola, Dietmar Pichler and Dee Batiste. Many thanks to Heidi Cuda.The idea I'm working most with at the moment is what I call archetypal disinfolklore. So what I'm looking for in any form of data, whether it's on my feed or in a tweet or in a pronouncement by the President of the United States, I'm looking for what is the ar...
2025-06-2512 min
Finding ManulandHuman Safaris - Humanity’s Future Began in Kherson. Twice.⚡️ Kherson today is the future of EVERY single European city. Russians safari hunting individuals with armed drones. This future’s out there, thanks to Zarina Zabrisky reporting. It’s just not evenly distributed. Yet.Killing people going about their daily business every day, on every street. What did you do to halt this inevitable future being realised? @ZarinaZabrisky has been cataloguing this inevitable future for ALL European cities meanwhile, @Bundeskanzler and @POTUS are asleep at the wheel.What begins in Kherson, whether it's the UN Commission of Inquiry...
2025-06-1309 min
HerBusiness303: Create a Brand that Does the Selling for You with Naomi GoraIn this episode, I sit down with Naomi Gora, brand strategist and founder of Brand Whisperers, to uncover the secrets of crafting a brand that does the heavy lifting – before your customers even meet you. If you have ANY doubts or questions about your brand or identity… this episode will be a masterclass in how to do branding right. What You'll Learn in the Episode: -> The surprising way Naomi discovers a brand's true identity — by asking business owners NOT to tell her. -> The #1 mistake brand strategists make (and how to avo...
2025-04-0934 min
DisinfolkloreSaving the Global RightAlthough I have never self-identified as being on the political right, it falls to me to try to re-orientate the Right away from continuing its terrible identification with MAGA and Russian right-wing Disinfolklore. Let’s, then, use my concept of Archetyping-Through-Disinfolklore to understand how the (political) Right was hacked by usurpers who managed to identify “Right” with “Conservative” and policy positions, like Trumps, which are anything but Conservative or Right (see my “Battling Disinfolklore Archetypes” speech delivered during the Munich Security Conference in 2025 where I first explained how Druidey Don and Duncey Putin are using Archetyping to wrap us up inside a Di...
2025-03-0436 min
Talking ConservationEverything Retrofit with the Directors of the National Retrofit HubIn this episode, we interview the directors of the National Retrofit Hub - Rachel Owens and Sara Edmonds.00:00 Introduction00:52 What is NRH?02:02 Rachel’s background04:12 Sara’s background08:40 About the NRH, who is involved and getting the message across14:25 Reasons for, and benefits of, retrofit15:27 Retrofit for homeowners, builders and builders’ merchants20:50 Community involvement24:17 Getting the message out27:17 Aims of NRH 30:15 The NRH directory and looking for examples and exemplars31:50 Getting the next generations involv...
2024-11-231h 13
RISE podcastArchetyping for your retrofit projectUnderstanding your housing stock is fundamental to any successful retrofit project.
In the latest RISE podcast, we're joined by Dan Leeming, RISE Support Manager. Throughout the episode we take a deep dive into housing archetypes, discuss different housing characteristics and why consideration is needed to ensure your project is tailored to suit.
Learn more about housing archetypes at our upcoming roundtables: https://www.eventbrite.co.uk/manage/collections/3688719/events
There are a number of webinars, masterclasses and follow
up events available for free right now through RISE. Please visit our website to fin...
2024-09-3022 min
Construction Champions PodcastThe Power of Branding in Construction! Construction Champions Podcast 2-41 Stephanie SidebottomHost Ron Nussbaum and guest Stephanie Sidebottom discuss the importance of branding in the construction industry on the Construction Champions podcast. They emphasize the significance of understanding and showcasing one's brand identity to stand out in the market and attract the right clients.
About Stephanie
Stephanie is the CEO and Creative Director at Wax Creek, a boutique branding agency that specializes in brand archetyping, creation, and management. She is a certified brand strategist and storyteller with over 15 years of experience in the marketing field. She has a passion for helping mission-driven, disruptive, and impact-oriented organizations grow and protect their...
2024-05-2028 min
ALIVE with Tenji12. Human design: A map to your soulIf you’re in my inner circle or pay any attention to my Insta stories you’ll know how much I LOVE Human Design. It’s the one archetyping system that has given me the most comprehensive view into who I am not just from a personality and strengths perspective, but also from an energetic and spiritual perspective. (And I am a personality test junkie so I know this one is special!)
I believe that one of our main purposes in life is to be ourselves. This is the spiritual path.
Human Design has helped me accept traits that I though...
2023-10-151h 11
I Heart My Life ShowHow to Find Your Brand Archetype and Build a Values-Driven Business with Jennifer Kem Meet Jennifer Kem. She's sharing her journey from growing up in a small town in Hawaii to becoming an entrepreneur and brand strategist working with celebrity clients all around the world. Her story is a testament to the power of perseverance and the importance of taking risks to achieve autonomy and control in your life. The subject of this episode podcast is "Brand Archetypes and Entrepreneurship,"... but it's SO much more than that. In this episode, we cover... How understanding your brand archetype can help you tell better stories and...
2023-06-1349 minI Heart My Life ShowHow to Find Your Brand Archetype and Build a Values-Driven Business with Jennifer Kem Meet Jennifer Kem. She's sharing her journey from growing up in a small town in Hawaii to becoming an entrepreneur and brand strategist working with celebrity clients all around the world. Her story is a testament to the power of perseverance and the importance of taking risks to achieve autonomy and control in your life. The subject of this episode podcast is "Brand Archetypes and Entrepreneurship,"... but it's SO much more than that. In this episode, we cover... How understanding your brand archetype can help you tell better stories and...
2023-06-1349 min
Sneakers and StrategiesEpisode 3: Brand ArchetypingSend a textFollowing a 3-month course I taught for a regional community foundation, I'm kicking off a 3-part series discussing marketing and strategy starting with brand archetyping. He also briefly discusses the Air Max 1/97 Wotherspoon.Support the showFollow Nick online at @professoroflife on X and Instagram, or find him on LinkedIn. Nick serves as the director of brand and digital strategy at Forum Communications just northeast of Atlanta, GA.
2022-10-2830 min
The Brilliant Creative, Business Coaching for Creatives with Ang StockeEpisode 38: Two Companies that have GREAT Branding (and What you Can Learn from Them)Hello hello brilliant creatives!!!!Welcome to Ep 38, Two Companies that have GREAT Branding and What you Can Learn from them. Going deep today on branding my friends!!! So…who should listen to this episode?If you…..Are just starting you biz and you don’t know the first thing about branding.Have had your biz for a bit but you never really GOT the importance of branding on a deeper levelJust wanna appreciate some dang goo...
2022-08-1739 min
Data BytesBuilding a Data Culture with Prachi PriyaOverview
Before data became “cool,” Priya pioneered some of the earliest advancement in the space and helped companies like Hyundai, Shell, and Microsoft find ease and avoid over-architecting informed solutions.
In this episode we discuss, how to build a data culture, some of the key challenges when building a data culture, and the need for data storytelling skills across the organization. This episode is great for leaders looking to make organizational change, and individuals looking to maximize their impact.
About Prachi Priya
In her role, Prachi oversees the agency...
2022-03-2424 min
Learn or Be Learned51. Former Dentist Switched Gears After a Life-Altering... ft. Dr. Angela MulrooneyDr. Angela Mulrooney is a global speaker, best-selling author, and personal brand archetyping expert. After losing her ability to drill as a dentist due to a career-ending injury, she crashed and burned as her career went up in smoke. Forced to reinvent herself, she had to get out of her shy way to create her online social media presence which saw her build successful brands in dance, dentistry, and marketing. The knowledge gained from that journey allowed the creation of Unleashing Influence – The Personal Branding Company for Entrepreneurs. Angela works with entrepreneurs around the world to help them unleash the...
2022-03-2035 min
Coaching CallS2 Ep# 50: Dr. Angela Mulrooney- personal brand archetyping expertMy guest today is Dr. Angela Mulrooney, Dr. Mulrooney is a global speaker, best-selling author, and personal brand archetyping expert. After losing her ability to drill as a dentist due to a career-ending injury, she crashed and burned as her career went up in smoke. Forced to reinvent herself, she had to get out of her shy way to create her online social media presence which saw her build successful brands in dance, dentistry, and marketing. The knowledge gained from that journey allowed the creation of Unleashing Influence – The Personal Branding Company for Entrepreneurs. Angela works with entrepreneurs around the...
2022-03-0357 min
We Don't PLAY!™ AI SEO - Podcast SEO - Pinterest SEO - Digital Marketing Tools - Website Sales OptimizationPersonal Branding Facts You Need To Know with Dr. Angela Mulrooney 🧠 - 173Personal branding through archetyping is not just a concept I use for my clients to get their personal brands noticed. I have lived their journey of the ups and downs of it since I have grown 5 brands in the past decade (my dental practice, dance company, business coaching company for dentists, speaking brand, personal branding company) on various social media platforms.
Dr. Angela Mulrooney is a global speaker, best-selling author, and personal brand archetyping expert. After losing her ability to drill as a dentist due to a career-ending injury, she crashed and burned as her career went...
2022-02-0840 min
IoT For All PodcastOpportunities in Private LTE | Teal Communications's Robby HambletTeal Communication’s CEO and Co-Founder Robby Hamblet joins the podcast to discuss cellular connectivity and complete archetyping solutions for businesses looking to adopt IoT.
2022-02-0732 min
The Wild Sovereign Soul ShowSpirituality and wealth: are they really at odds? - The Infinite CoupleThis week's show is with The Infinite Couple: Baba Richard and Sri Namaste. Baba and Sri are spiritual leaders and relationship alchemists, who created a potent pathway to sacred love, business growth, and spiritual alchemy. They have worked privately with some of the most exciting individuals and couples throughout the globe. The Infinite Couple embraced the Divine Feminine and Masculine and created ultimate Couple Archetyping protocols that has resulted life-changing shifts in radical fulfillment, limitless abundance and self-actualization among individuals and couples. They are currently uplifting couples worldwide through their Couple Unification Prototypes Modality, The Framework of...
2022-02-0556 min
Jason Zuk, The Social Psychic™Dr. Travis Fox -Guiding Entrepreneurs to Empires® ... The Ultimate Business Quest® Discusses Spirituality and More...Dr. Travis Fox -Guiding Entrepreneurs to Empires® ... The Ultimate Business Quest®BiographyDOCTOR TRAVIS FOX, CELEBRITY TEACHER TRAINER - HOLDING 2 DOCTORATES, 1 EMMY, 30+ TELLY AWARS, 14,000+ HOURS ON STAGES, PRODUCER, DIRECTOR, AUTHOR, ENTERTAINER .Dr. Travis Fox , holding doctorates in both Psychology and Clinical Hypnotherapy. Starting out on the PGA Tour, creator of the first Psychological Golf Infomercial on the Golf Channel. Continuing his career in Film and Television winning over 30+ Awards most notably an Emmy Award Winning Producer. Dr. Travis Fox continued his career in front of audiences around the globe. All wh...
2021-12-081h 40The Brilliant Creative, Business Coaching for Creatives with Ang StockeEpisode 16: 5 Simple Ways Your Brand Words Can Attract Your Ideal Client.Who’s ready for a deep dive on your brand vocabulary?This week, we’re talking brand words.And before we even get to brand words...we’re talking about brand archetyping. If archetyping is a new word for you, definitely join me for Episode 16. This one’s chock full of new info, hints, tips and strategies all around your brand words. You’ll learn:1. What a brand archetype is, and how it leads you to your brand words.2. The 12 different archetypes I use with my clients to determine their brand personality, and then their...
2021-11-0441 minThe Wild Sovereign Soul ShowMen & women, black & white, spirit & science... why the future is Union - The Infinite CoupleThis week's show is with The Infinite Couple: Baba Richard and Sri Namaste. Baba and Sri are spiritual leaders and relationship alchemists, who created a potent pathway to sacred love, business growth, and spiritual alchemy. They have worked privately with some of the most exciting individuals and couples throughout the globe. The Infinite Couple embraced the Divine Feminine and Masculine and created ultimate Couple Archetyping protocols that has resulted life-changing shifts in radical fulfillment, limitless abundance and self-actualization among individuals and couples. They are currently uplifting couples worldwide through their Couple Unification Prototypes Modality, The Framework of...
2021-10-2345 min
Passion Love Pursuit PodcastJonathan Fields: Find Your Spark And Come Alive In The Work You Are Made To DoI know many people, especially after the last year we all experienced, have revisited their careers and have questioned if that is really the job that makes them feel fulfilled. This has been a question for me and a pursuit I have been after for years now. Asking myself, what am I meant to do that will make me feel most alive and living on purpose. Today's topic is focusing around this question and giving you more clarity to discover what gives you that feeling of aliveness in work. It comes down to our impulses and the 5 states that...
2021-10-1859 minPassion Love Pursuit PodcastJonathan Fields: Find Your Spark And Come Alive In The Work You Are Made To DoI know many people, especially after the last year we all experienced, have revisited their careers and have questioned if that is really the job that makes them feel fulfilled. This has been a question for me and a pursuit I have been after for years now. Asking myself, what am I meant to do that will make me feel most alive and living on purpose. Today's topic is focusing around this question and giving you more clarity to discover what gives you that feeling of aliveness in work. It comes down to our impulses and the 5 states that...
2021-10-1859 min
Resist Average Academy | Tommy BakerEp. 209 | Find Work That Makes You Come Alive with Jonathan FieldsWhen was the last time you felt alive with the work you do? Take a moment to answer that question and don't be afraid to be radically honest. Because for a large part of my life: work did not make me come alive as I counted down the seconds until I could leave for Happy Hour. Clearly, it wasn't working. Today, I find myself blessed to wake up with vigor every single day as I pursue what matters most. And by the way, this does not mean it's easy, but that's...
2021-09-221h 06
Mike Up In Your Business Podcast with Mike MichalowiczEp 76: Discovering Sparketypes with Jonathan FieldsJonathan Fields is a dad, husband, award-winning author, executive producer, and host of one of the top-ranked podcasts in the world, Good Life Project®, which has been featured everywhere from The Wall Street Journal to Oprah Magazine and even Apple’s iconic annual product event. He is also the Founder/CEO of Spark Endeavors, lead architect behind the Sparketypes®, an archetyping system and set of tools tapped by over 500,000 individuals and organizations to identify, embrace, and cultivate work that makes people come alive, and equip organizations and leaders to more-effectively unlock potential, motivation, impact, and joy. And he's the auth...
2021-09-131h 00The Brilliant Creative, Business Coaching for Creatives with Ang StockeEpisode 10: A Luxury Interior Designer + her Business Coach, Suzi Part 1Welcome Brilliant Creatives, today’s podcast is for you if:You are an Interior Designer in any stage of your businessYou want to start an interior design businessYou want to learn about what it’s like to have a long-time coach or you want to hear some specific benefits of of having a business coach You are stuck on niching...and you want to hear about how powerful and almost serendipitous it can be to really get clear on your nicheYou’ve ever felt like you need boundaries in your bu...
2021-09-061h 28The Wild Sovereign Soul ShowPotency and harmony between men and women is simpler than you think - The Infinite Couple: Baba Richard and Sri NamasteThis week's show is with The Infinite Couple: Baba Richard and Sri Namaste. Baba and Sri are spiritual leaders and relationship alchemists, who created a potent pathway to sacred love, business growth, and spiritual alchemy. They have worked privately with some of the most exciting individuals and couples throughout the globe. The Infinite Couple embraced the Divine Feminine and Masculine and created ultimate Couple Archetyping protocols that has resulted life-changing shifts in radical fulfillment, limitless abundance and self-actualization among individuals and couples. They are currently uplifting couples worldwide through their Couple Unification Prototypes Modality, The Framework of...
2021-07-271h 06
The UNcivilized Podcast with Traver BoehmHow to understand the masculine archetypes with Isaac CotecHow archetypes affect our behavior and connect us with our ancestors is something of a wonder. Archetypes can be universal, inborn models of people, behaviors, or personalities that play a role in influencing human behavior.
Today's guest is Isaac Cotec. Isaac is a man who grew up under Mormon indoctrination and who, in his search for his own growth, found paganism and chaos magic.
Isaac traveled the world searching his life path. During it, Isaac found invaluable spiritual knowledge that he wants to share with other people using his archetypes deck as a tool.
2021-04-2649 min
Archival Archetyping Podcast#11 振り返り・Review episode本エピソードでは丹治圭蔵と一緒に今までのインタビューの振り返り、展覧会開催日と終了日などに関して話しています。これは展覧会前の最後のエピソードになります。展覧会は2020年12月24日ー2021年1月10日まで行います。
English Summary starts at 24:35~
website：https://archival-archetyping.github.io/exhibition-2020/
お問い合わせ：archival-archetyping-info@group.iamas.ac.jp
よろしくお願いします！！
2020-12-2227 minArchival Archetyping Podcast#10 教員とグループディスカッション・Group Discussion with faculty members本エピソードではArchival Archetypingの教員メンバーとグループディスカッションをしています。インターネット、展覧会のあり方、参加者体験などに関して話しています。 English summary starts at 1:05:00
展覧会のウェブサイト：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします。
2020-12-181h 15Archival Archetyping Podcast#9 製作者全員とグループディスカッション・Group Discussion with all creators.本エピソードではArchival Archetypingの展覧会で作品を出す製作者全員とグループディスカッションしています。前のインタビューで言いなかったこと、展覧会の公開に関すること、インタビューで話した内容から変わってきた作品制作やそのプロセスなどに関して話しています。
English summary starts at 35:40.
Website: https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします！
2020-12-1541 minArchival Archetyping Podcast#8「展覧会」は「作品」・「作品」は「展覧会」with 丹治圭蔵・Exhibition as Artwork/Artwork as Exhibition with Keizou TanjiこのエピソードのゲストはIAMAS学生の丹治圭蔵です。丹治さんは12月24日からの展覧会に出す「作品」と展覧会に関して話しています。
タイムスタンプ：
01:31: 自己紹介ー丹治圭蔵
02:11: IAMAS での活動・AAへの関心
05:00: 展覧会で出す「作品」に関して
15:30: なぜいくつかのステートメントを用意しようと思ったのか？
21:33: リスナーへのメッセージ
23:43: English Summary
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします。
2020-12-1128 minArchival Archetyping Podcast#7 クワクボリョウタインタビュー・Interview with Ryota Kuwakuboこのエピソードでクワクボリョウタ（IAMAS教員）と「オンライン」に関して、インターネット、アーティストと教員の役割のバランスなど関して話しています。
In this episode we talk to Ryota Kuwakubo(faculty at IAMAS) about what is 'Online', internet, balancing the roles of artist and professor etc.
タイムスタンプ：
02:30: アートより工作に興味〜
05:06: アーティストと教員の役割のバランス
09:56: 岐阜アートラボのオンラインワークショップに関して
16:11: 最近の作品、作品アイディアなど
21:56: 「オンライン」とは
24:51: インターネット体験と 対面 体験に関して
32:11: インタネットは水書玉として
34:48: モランディの部屋に関して
36:45: 最近気になった展示
41:30: English Summary
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします！
2020-12-0848 minArchival Archetyping Podcast#6 「今後のコミュニケーション」を考える with 西田騎夕 ・Thinking about 'communication from here-onwards' with Kiyu NishidaこのエピソードのゲストはIAMAS学生の西田騎夕です。西田さんは12月24日からの展覧会に出す作品に関して話しています。タイムススタンプは以下のようになります：
01:20: 自己紹介ー西田騎夕
04:25: 展覧会の作品のコンセプト
14:42: 「オンライン」と「オンサイト」のコミュニケーションに関して
24:24: 多くの人とシェアするほど感情が抜けているような最近のコミュニケーション
29:40: リスナーへのメッセージ
30:30 English Summary
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします!
2020-12-0433 minArchival Archetyping Podcast#5 茂松井インタビュー・Interview with Matsui Shigeruこのエピソードで茂松井（IAMAS准教員）と「詩」、人工知能（哲学視点から）、オンライン展示、SNSの使い分けなどに関して話しています。
In this episode we talk to Matsui Shigeru(faculty at IAMAS) about his poetry, AI from a philosophical perspective, how to design audience on social media, online exhibition experience etc.
タイムスタンプ：
2: 30: 詩・作品制作に関して
17:30：詩集「二⚫️二⚫️」に関して
29:30 : SNSをうまく使用して自分のAudienceをデザインする
43:27: 「時間」に関して
47:17：人工知能とは
55:30：アナローグとディジタル作品の推理方法
57:30: 最近気になっている作品。
1:00:00: 「自由」、[Awareness]に関して〜
1:05:00：人工知能を鏡として〜
1:13:00: English Summary
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします！
2020-12-011h 24Archival Archetyping Podcast#4「Archive」を考え直すwith永井歩・Rethinking 'Archive' with Ayumi NagaiこのエピソードのゲストはIAMAS学生の永井歩です。永井さんは12月24日からの展覧会に出す作品に関して話しています。タイムススタンプは以下のようになります：
01:29: 自己紹介ー永井歩
01:51: IAMASでの活動
02:37: 展覧会で出せる作品に関して
03:27: 作品のアイディア
10:05: 「Archive」に関して
16:25: 人工知能や機械学習使用してできるArchiveなどに関して
30:17: English Summary
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします。
2020-11-2736 minArchival Archetyping Podcast#3 'Time to say Goodbye~' with Kou HoukaこのエピソードのゲストはIAMAS学生のKou Houkaです。Houkaさんは12月24日からの展覧会に出す作品に関して話しています。今回のインタビューは英語で行いました。日本語のまとめは21分33秒からです。
In this episode we talk to Kou Houka about her artwork for the exhibition on 24th December. The interview was held entirely in English. Time stamp is as follow:
01:55: Introduction - Kou Houka
02:45: About 'Time to say Goodbye~'
03:53: About Tone Transfer
05:33: Concept behind 'Time To say Goodbye~'
06:23: About the website
07:44: How to participate in this project
08:39: Why tone transfer , about past works and music
15:05: Reaction of people who sent their recordings
16:17: Inspiration to start this project
20:56: Message for listeners
21:33 日本語で全体のまとめ
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhi
2020-11-2426 minArchival Archetyping Podcast#2 「Noise」を辿って with 天野真・Searching for 'Noise' with Makoto AmanoこのエピソードのゲストはIAMAS学生の天野真です。天野さんはIAMASでやっている「ノイズ」についての研究と、12月24日からの展覧会に出す作品に関して話しています。タイムススタンプは以下のようになります：
1:40: 自己紹介ー天野真
3:00: IAMASでの活動
4:10:「Noise」への興味に関して
6:51: 12月24日展覧会向けの作品に関して
12:31: 作品のtouchpointの設計、期待、作品の終わり方など
17:33: インスピレーション、レファレンス
20:32: リスナーへのメッセージ
23:15: English Summary
In this episode we talk to Makoto Amano about his research in IAMAS, his artwork for the December 24th exhibition, how he got interested about 'Noise'.
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
Hope you enjoy! よろしくお願いします！
2020-11-2028 minArchival Archetyping Podcast#1 茂小林インタビュー・Interview with Kobayashi Shigeruこのエピソードで茂小林（IAMAS教授）と展示体験、人工知能、Archival Archetyping Projectのコンセプト、12月末展覧会の体験に関して話しています。
In this episode we talk to Kobayashi Shigeru(faculty at IAMAS) about experiencing exhibitions, AI, concept of Archival Archetyping project, the ideas and thoughts behind December exhibition.
タイムスタンプ：
02:34 - 自己紹介ー茂小林
04:30_「イノベーション」とは？
07:20_コロナ時代は新しい実験ができる機会として使えられるのか？
15:37_「Mind Trails」展示体験の話、オンライン展示の設計に関して〜
29:29_去年AAプロジェクトで行った「モランディの部屋」の展示、プロセスなどの話
35:40_AAプロジェクトのコンセプト
41:30_12月末の「オンライン」展覧会に関して〜
55:20_新しいオンライン作品や体験の説明のバランスと展覧会全体の設計などに関して
01:01:47: Summary in English
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
よろしくお願いします。
2020-11-171h 20Archival Archetyping Podcast#0 Introduction / 紹介情報科学芸術大学院大学（IAMAS)のArchival Archetyping プロジェクトが行う2020年12月末の展覧会に向けて放送している期間限定のポッドキャストです。
基本的に日本語を使用し、最後に英語でまとめます。
Podcast series by Archival Archetyping Project from Institute of Advanced Media Arts and Sciences for the exhibition in December 2020.
Language used is mainly Japanese with English summary at the end.
展覧会ウェブサイト/ Exhibition website：https://archival-archetyping.github.io/exhibition-2020/
2020-11-1204 min
Business of Story#240: How the World's Most Admired Brands Tell Their StoriesMagdalena Adamska, founder of BrandStruck.co, the only online database of brand strategy case studies to help you understand the positioning of the world's most admired brands, shares the similarities and differences between them and explores the power of brand archetyping. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today.
2020-03-161h 08
theofunkHüseyin Yılmaz: The Archetyping of Early Islamic History as a Paradigm for Modernization among Late Ottoman IntellectualsHüseyin Yılmaz (George Mason University) spricht über die Entwicklung der frühislamischen Geschichte zum Archetyp für Modernisierung unter Intellektuellen des spätosmanischen Reichs.
2020-02-2400 min![IAMAS Radio(仮) [IAMASのリアルを知りたい、アートを身近に感じたい方はぜひ！]](https://iamasradio.up.seesaa.net/image/podcast_artwork.jpg)
IAMAS Radio(仮) [IAMASのリアルを知りたい、アートを身近に感じたい方はぜひ！]Vol.065 大垣ビエンナーレで出展していたArchival Archetypingプロジェクトの水谷珠美さんと武部瑠人と出展作品などについて話しました！
このブラウザでは再生できません。再生できない場合、ダウンロードは🎵こちら①Opening Talk②YouはなぜIAMASへ？(ゲスト：水谷珠美、武部瑠人さん)③Ending talkメッセージはTwitter(twitter: @RadioIamas)、https://twitter.com/RadioIamasあるいは以下のメッセージフォームから！http://ur0.link/MDG2■Back NumberIAMAS Radio(仮)の再生リストhttps://www.youtube.com/watch?v=ABqN3mFFqbk&list=PLuM4HGWXVfWINDWoywUWKVc2oZuwUNDqX&index=34
2019-12-211h 01
Boundless LifeEastern Wisdom Meets Western Medicine: 10-Pass Ozone, Peptides, Blood Irradiation, Constitutional Assessments & Much More!I recently had the opportunity to dive into the cutting-edge world of medical biohacking at the office of Dr. Ahvie Herskowitz: Anatara Medicine in San Francisco. Dr. Herskowitz is an international leader and educator in the field of personalized, precision and holistic medicine. He founded Anatara Medicine and the San Francisco Stem Cell Treatment Center with the intention of developing one of the best integrative and regenerative health care centers in the world. He has a fascinating timeline of his medical education and experience: The term "Convergence Medicine" was coined by Dr. Herskowitz in 2011 to represent a...
2019-09-2857 min
Ben Greenfield Fitness: Diet, Fat Loss and PerformanceEastern Wisdom Meets Western Medicine: 10-Pass Ozone, Peptides, Blood Irradiation, Constitutional Assessments & Much More!I recently had the opportunity to dive into the cutting-edge world of medical biohacking at the office of Dr. Ahvie Herskowitz: Anatara Medicine in San Francisco. Dr. Herskowitz is an international leader and educator in the field of personalized, precision and holistic medicine. He founded Anatara Medicine and the San Francisco Stem Cell Treatment Center with the intention of developing one of the best integrative and regenerative health care centers in the world. He has a fascinating timeline of his medical education and experience: The term "Convergence Medicine" was coined by Dr. Herskowitz in 2011 to represent a novel strategy, which...
2019-09-281h 22
Bringing Business to RetailUsing Brand Archetypes to Stand Out & Sell - Brooke LawsonIf you've ever worked with me 1:1 you'll know I love Brand Archetyping AND I love Brooke Lawson!! Which is why I'm super excited to have her on the show with me this week. Former graphic designer turned branding expert Brooke is now director of Filament Branding, where she helps entrepreneurs not only discover their unique voice but helps them use it to attract customers to their business. In this episode Brooke and I explore how you can unlock your brand archetype from the 12 set out by Carl Jung, begin to understand draws people to you...
2019-08-0156 min
Making Chips Podcast for Manufacturing LeadersMC109: What's Your Archetype? - Developing Your Brand Identity There are 12 Master Brand Archetypes. Which one are you? Hello Metalworking Nation! We are thrilled to bring you another episode in our MakingChips #MarketingForMakers Series with Red Caffeine. On today's episode we welcome two special guests from Red Caffeine; Shannon Callarman – Content Director and Danny Wyse – Graphic Designer. We'll hear Shannon explain what Archetyping is, and what it says about you and your brand identity. Later on, we'll hear Danny talk about developing logos, and putting a face to a brand that represents your business. In manufacturing news, we talk about continued growth in South Carolina's manufacturing secto...
2017-05-3140 min
Business of Story#26: Create Magnetic Demand With Character ArchetypesMargaret Hartwell is the author and co-producer of "Archetypes in Branding: A Toolkit for Creatives and Strategists." She joins the Business of Story Podcast to reveal how implementing character archetypes will humanize brands. The Business of Story is sponsored by ACT!, Sigstr, Emma, Convince & Convert, and Zignal Labs. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. A company of just 100 employees sends 1,000,000 emails per year on average. What if you...
2016-02-1058 min
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2015-08-271h 02