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Showing episodes and shows of
Arthur Charlez
Shows
Digital Business
#95 - Minimum Client Responsibility
In this episode I unpack a little known secret in Marketing. When it boils down to nuts and bolts. All you need to deliver is 3X.
2021-06-11
07 min
Digital Business
#94 - E-Commerce is Coming
If you want to get ready for something. Get ready for e-commerce. Its the future of business.
2021-05-04
07 min
Digital Business
#93 - The one horse jockey
You will never win a race if you wanna ride every horse in the stable. Pick a horse and stay with it
2021-05-04
07 min
Digital Business
#92 - The power of focus
I spent two weeks with two cats who clocked 15 - 20K in income per week. And I discovered the ONE thing they did that made them successful.
2021-04-30
07 min
Digital Business
#91 - Your Network
It is your network that makes your net work. We explore how this applies to entrepreneurs and modern business.
2021-04-30
08 min
Digital Business
#90 - ROI vs ROAS
We unpack the fundamental differences between Return on Investment and Return on Ad Spend.
2021-04-30
15 min
Digital Business
#89 - The Office
In this episode I unpack whether people in service businesses really need office space
2021-04-28
10 min
Digital Business
#88 - Mailchimp
Changes came and disrupted how things were always done. We explore those changes
2021-04-22
08 min
Digital Business
#87 - Consistency and Speed
The most necessary ingredients when you want to play in the online marketing space
2021-04-20
07 min
Digital Business
#86 - Facebook Groups #Changes
I simply expound on the new changes for Facebook groups that took effect on 15 April 2021
2021-04-16
04 min
Digital Business
#85 - Functionality favours Forms
In this episode I unpack how a business owner is saving himself 2-3 hours every workday bu just deploying online forms.
2021-04-15
10 min
Digital Business
#84 - Leadership
In this episode I unpack how easy it is to lead
2021-04-08
12 min
Digital Business
#83 - The Trep Trap
In this episode we unpack the biggest yet most unacknowledged entrepreneurship trap. Events.
2021-03-31
08 min
Digital Business
#82 - There's more than one way
Never ever accept that there is only one way to do something. Especially from those who have done it that way for years.
2021-03-30
08 min
Digital Business
#81 - Just Serve
We are not lords over our customers. We are their servants
2021-03-25
08 min
Digital Business
#80 - No Content No Customers
You cannot launch anything today and expect to successfully sell lots of it without creating bucketloads of content. Here is why..
2021-03-24
07 min
Digital Business
#79 - Don't Believe the Hype
Don't try to deceive your customers. Its insulting.
2021-02-08
07 min
Digital Business
#78 - Reading is STILL fundamental
Readers are leaders. So if you want to lead. Guess what you have to do more of? Yep. You guessed correct.
2021-01-29
09 min
Digital Business
#77 - Don't forget the Signage
The fact that we now have digital marketing does not mean we should forget about the other things that work in business.
2021-01-27
05 min
Digital Business
#76 - The New Advertising
In the year 2021 no one listens to your brand message if you come at them with ads that say what ads have always said.
2021-01-26
08 min
Digital Business
#75 - Ethical Business
Today we unpack why you should always do exactly as you say. And why that's important in business
2021-01-25
12 min
Digital Business
#74 - Selling
If you are a startup business owner and it’s just you in the business. What’s the fastest way to get money into that business?
2021-01-20
05 min
Digital Business
#73 - Who owns your domain?
We unpack why it will become absolutely imperative that you take stock of the ownership of your business domain.
2021-01-19
10 min
Digital Business
#72 - Your client is way more important than you are
When bragging about what you do in business. It’s better to brag on your client than on yourself
2021-01-18
07 min
Digital Business
#71 - The contract
Todays’s podcast is deeply personal to me. Watch what you sign and sign up for before you sign or sign up.
2021-01-15
13 min
Digital Business
#70 - Images are so much more
We unpack how every image on your website is potentially an arrow in your marketing quiver
2021-01-14
07 min
Digital Business
#69 - Beyond your online store
Online Shopping has evolved. We have to evolve with it. Your customers can now buy directly off your organic posts. And you should make it easy for them to do this.
2021-01-13
06 min
Digital Business
#68 - Wasting Money on Facebook
Yes it’s possible to lose money on Facebook even with the ability to reach over 500 million people on that platform .
2021-01-13
06 min
Digital Business
#67 - SEO
Whether you realize it or not. Admit it or not. Your business needs Search Engine Optimization.
2021-01-12
10 min
Digital Business
#66 - Starbucks
Use what’s available to you right now. And there’s so much available. We must just look in the right places.
2021-01-12
07 min
Digital Business
#65 - The Power of Free
We explore why not having access to resources is no longer and will never ever again be an excuse for people doing nothing and going nowhere.
2020-11-17
09 min
Digital Business
#64 - Experience vs Education
Doing what someone else does does not get easy just because you heard them say how they do it. You need to get your own experience before you can confidently say you can do something.
2020-11-16
09 min
Digital Business
#63 - Search Engine Optimization
You are committing a grave sin if you deploy a website and you run ads to that website before you have done this ONE thing first.
2020-11-09
12 min
Digital Business
#62 - Endure long enough
Imagine if the creators of Game of Thrones quit making the series on episode 3 of season one because too few people were watching.
2020-11-06
08 min
Digital Business
#61 - Google Advertising
In this episode I talk about the cardinal sins people commit against their own businesses when they advertise on Google.
2020-11-04
11 min
Digital Business
#60 - Serious Money
In our 60th episode we look at the only way you can guarantee serious results in marketing in the present day.
2020-11-02
07 min
Digital Business
#59 - The most important skill
When the question arises: “What is the most important skill to have?” There is is only one answer. And this is it.
2020-11-02
09 min
Digital Business
#58 - The Value Ladder
People buy from companies and brands that they know, like and trust. We unpack the process to that point in this episode.
2020-10-30
10 min
Digital Business
#57 - Another Vehicle
Sometimes an opportunity presented to you may just be the vehicle you were looking for to take you to where you’re headed.
2020-10-28
07 min
Digital Business
#56 - Know Like Trust
Most companies who advertise to make a sale directly off the ad is wasting their entire ad budget. We do not advertise to sell.
2020-10-27
07 min
Digital Business
#55 - Email (again)
We look at how most business people are leaving money on the table by not doing this one thing with their website.
2020-10-15
10 min
Digital Business
#54 - The Number One Skill for Success in Business
We explore which skill will be the best to acquire to help you start, run and grow a business
2020-10-13
05 min
Digital Business
#53 - Spend the Money
We look at why it’s better to spend money on ads than try and go the long way around.
2020-09-25
11 min
Digital Business
#52 - The Attention Economy
In this episode we look at why attention has become one of the most precious aspects of modern marketing and business.
2020-09-24
09 min
Digital Business
#51 - Return on Investment
In this episode I unpack where you can get the best possible return on investment.
2020-09-17
10 min
Digital Business
#50 - Are you ready for e-Commerce?
I share where e-commerce is going and why you should get your head in the game now already!
2020-09-09
08 min
Digital Business
#49 - Give give give then ask
In this episode we unpack what a value ladder is and how it works
2020-09-03
14 min
Digital Business
#48 - You are an Expert
We expound on how anyone can use their expertise to build a secondary revenue stream
2020-09-03
09 min
Digital Business
#47 - Thank you
I dedicate this entire episode to convey My most heartfelt thanks to those who listen to this podcast.
2020-09-03
08 min
Digital Business
#46 - Brand Positioning
We unpack why people keep going back to Starbucks and why young people would rather have a MacBook than a Dell or HP laptop.
2020-09-01
09 min
Digital Business
#45 - Identity
In this episode we unpack the first thing every business needs when they kick things off.
2020-08-28
06 min
Digital Business
#44 - Price vs Value
In the episode I expound on why one souls never look at price in isolation. Always see it in relation to value.
2020-08-27
12 min
Digital Business
#43 - The True Purpose of Social Media
I unpack what social media is, what it is not and how you should be using it for business.
2020-08-26
10 min
Digital Business
#42 - Multi Domain Strategy
Never ever have just one domain extension. It may cost you, but the benefit outweighs the cost ten to one
2020-08-26
08 min
Digital Business
#41 - Why a Website Pt. 2
A continuation of the reasons why every business needs a website.
2020-08-25
08 min
Digital Business
#40 - Why a Website
There are innumerable reasons why your business needs a website. In this episode we expound on two of them.
2020-08-25
10 min
Digital Business
#39 - Who would you rather learn from?
There are people who make money teaching people how to make money. But never made a dime before they started teaching. These are the people we learn from today.
2020-08-21
10 min
Digital Business
#38 - No. 1 Traffic Secret
Know who they are. Know where they hang out. Get in front of them.
2020-08-20
06 min
Digital Business
#37 - Digital is still New
Digital is being integrated into every facet of business and life. It’ll be new for at least another 10 years.
2020-08-19
10 min
Digital Business
#36 - Online Advertising
We look at one of the primary reasons why online advertising is so much more attractive.
2020-08-07
06 min
Digital Business
#35 - Thank your Customer
We unpack the number one reason you continue to work in a business you enjoy and have success.
2020-08-05
07 min
Digital Business
#35 - You First
If you are not sorted. No one attached to you that depends on you is sorted.
2020-08-04
06 min
Digital Business
#34 - Listen to Understand
When you’re listening to someone. Listen to understand and then respond intelligently. Don’t just listen to respond.
2020-08-03
09 min
Digital Business
#33 - Keep dreaming
Every mindblowing achievement was once a dream dreamt by someone who got up and did something about it
2020-07-31
08 min
Digital Business
32 - Better to Give
For a plethora of reasons. It is much better to give than to receive. In this episode we unpack why that is..
2020-07-30
07 min
Digital Business
#31 - Keep to your knitting
Do the things you are good at and farm the rest out to others who are good at that?
2020-07-29
06 min
Digital Business
#30 - Email
Email will be the most important business tool for the next 50 years.
2020-07-28
10 min
Digital Business
#29 - Maximise your skillset
For the time we’re living in, it’s become necessary to tap every skill that you have. Every hobby. Every passion.
2020-07-25
06 min
Digital Business
#28 - Carve your own path
Stop looking at what other businesses have done and take what you do to build that into your website.
2020-07-23
07 min
Digital Business
#27 - Google is your Friend
It’s so much more than just a free email address and a place where you go to find information. Google is truly your friend.
2020-07-22
09 min
Digital Business
#26 - Do what the rich does
Do not put your money in the bank and smile when they pay you interest. Take your money and put it where the bank puts their money. Let your money grow at the same rate the bank’s money does.
2020-07-21
08 min
Digital Business
#25 - Consumer vs Producer
You have a decision to make. To live the life you’ve always dreamed of. Are you going to be a consumer or a producer.
2020-07-20
03 min
Digital Business
#24 - Multiple Income Streams
This will undoubtedly help you during the inevitable dry spells in your business or your job.
2020-07-17
08 min
Digital Business
#23 - Most important thing in business and marketing in 2020
Before you can have a lead. Before you make a sale. Before you have a customer. You need this.
2020-07-15
07 min
Digital Business
#22 - Don’t make them wait.
Walmart increased their online conversions by 20%. By speeding up their website loading time by just 2 seconds. How fast does your website load?
2020-07-13
08 min
Digital Business
#21 - Business in the 21st Century
You don’t have to make money the way your parents did. Anymore.
2020-07-12
10 min
Digital Business
#20 - Tell a great story
Everyone loves a great story. Money follows attention.
2020-07-10
07 min
Digital Business
#19 - The funnel
You are already marketing online. May as well do business online too. And the best way to do that is with a funnel.
2020-07-08
08 min
Digital Business
#18 - Backlinks
Backlinks can be defined as “popularity by association”. The more popular people you know. The more popular you become.
2020-06-23
10 min
Digital Business
#17 - Too many cooks spoil the broth
If you have too many people in your organization making decisions. You may just be setting yourself up for failure.
2020-06-21
10 min
Digital Business
#16 - Marketing is Fluence
Marketing is a confluence, that aims to influence and create affluence. Marketing is fluence.
2020-06-20
02 min
Digital Business
#15 - Rain South Africa
Instead of bringing the best marketing mind on board they should have opted for the best software engineers and infrastructure instead.
2020-06-18
06 min
Digital Business
#14 - Why Customers are more important than Sales
A sale is revenue once. A customer is revenue forever. That simple
2020-06-10
06 min
Digital Business
#13 - I got my Traffic Secrets book today
Today I received a book via courier that is going to save me and make me significant amounts of money in future. I’m ecstatic.
2020-06-08
11 min
Digital Business
#12 - A Better Way to Sell
It’s not enough to just tell people what you can do for them anymore. You need social proof. So why not sell by telling the story of what you do AND who you’ve done it for.
2020-06-05
05 min
Digital Business
#11 - A Confused Mind Always Says No
If someone does not have all the information or the right information about your product or service. They will always say no to the sale.
2020-06-02
03 min
Digital Business
#10 - The Objection
In this episode I teach my defense against the dark arts in business.,
2020-05-27
06 min
Digital Business
#9 - The Question
Where digital marketing is today, it’s no longer necessary to ask HOW to get something done. The question you need to be asking though.. is..
2020-05-25
08 min
Digital Business
#8 - The Website
Your website is so much more than a glorified brochure and a digital business card. Your website is a weapon
2020-05-13
11 min
Digital Business
#7 Digital Change
The traditional model of the agency is dead. Clients no longer want to buy a bouquet of services they don’t understand. All they want from their service provider is a predictable and guaranteed result.
2020-05-07
05 min
Digital Business
#6 - Consistently Persistent
If you’re really passionate about something and it drives your every decision. Stay the course. It may take years. The scale eventually tips.
2020-04-22
05 min
Digital Business
#5 SEO
We are all on lockdown. Some businesses do not have the marketing budgets they usually spend. So it’s back to basics. Good old SEO. In this podcast we share two thing you can do right now to increase your website’s findability and search engine rank.
2020-04-13
05 min
Digital Business
#4 Change is coming
In this podcast I expound on two industries that will be severely impacted by the Covid19 lockdowns happening across the globe.
2020-04-09
05 min
Digital Business
#3 Find the Problem
The best businesses today were conceptualized to solve the biggest problems. So when you find the problem, that’s where you will find your best business ideas.
2020-04-07
05 min
Digital Business
#2 The Cheapest vs The Lowest Price
If we put some thinking into our purchases and apply a little logic we will quickly discover that the cheapest and the lowest price are almost never the same thing.
2020-04-06
04 min
Digital Business
We Changed the Name of this Podcast to Digital Business Secrets
The reason why business owners want to rank high on Google search results.. why they want a huge mailing list. TRAFFIC. Because traffic begets leads, which begets sales and then customers.
2020-03-13
04 min
Digital Business
Where’s your Traffic?
Over 90% of all business owners who have invested in a website for their business have not invested a dime in getting visitors to that website. To this very day.
2020-03-05
05 min
Digital Business
The Outsourced Economy
Jews do not mow their own lawns or fix their own cars. They give those tasks to the people who are good at it and make money doing it. And they prioritize the things they are good at and make money with.
2020-01-22
07 min
Digital Business
My Biggest Business Lesson for 2019
Business success is usually gauged by material affluence in the business owner. Not any more. Just look at Buffett. But people today still think the car you drive and the clothes you wear is a reflection of how successful you are. I just built a 7-figure gold asset in 10 months and I still rock cargo shorts and T-shirts on weekdays to work. Scam artists also know this so people lose their money by running after appearances.
2019-12-30
13 min
Digital Business
The Power of Visuals
What would you enjoy more? A presentation with just a speaker on s stage talking or a speaker talking with on screen visuals that makes what he’s saying worth listening to?
2019-12-12
05 min