Shows
ArtsyCourseExperts PodcastEmail Subject Line Tips for Online TeachersAre you trying to find the best way to write emails to your prospects so that you can get their attention and convert them to your students? By using the perfect subject line, your domain and your company will stay off the spam list. You’re going to get more people to read and you’ll have less unsubscribes. Also, when you do send offers and promotions, more people are going to check them out. In this lesson, we’re going to learn all about email subject line best practices. We’re going to learn what is it? Why d...
2025-06-2922 min
ArtsyCourseExperts PodcastBusiness Tools for Online Course CreatorsOne of the best ways to simplify your work as an online course creator is by utilizing a variety of tools to automate tasks and streamline your workflow. In this discussion, we will cover essential business tools specifically designed for online course creators, particularly those managing communities or providing coaching services. We’ll explore the tools that are most beneficial for both small and large business owners, focusing on which ones are ideal to start with and how they can evolve as your business grows.In this lesson, we’re learning all about the...
2025-05-2531 min
ArtsyCourseExperts PodcastWebsite Footers for Online Teachers & CoachesAre you struggling with website footers for your course pages, your coaching website, or even your community sales pages?In this lesson, we’re learning all about website footers. We’re learning what to put on there, how to treat them as global footers across all pages, and what to do so that you don’t have a dead end when a user scrolls to the bottom of your page. This way, they’ll have something useful to click on, to learn, or to subscribe to.😰Here are the challenges course creators may face when they don’t...
2025-03-0225 min
ArtsyCourseExperts PodcastTime Boxing for Business ProductivityYou can’t talk about productivity without talking about time management. This is why we’re discussing time boxing today as a way for you to balance productivity, private and family time, and work. Time boxing also helps you stay on top of your schedule, smash your goals and prevent burnouts.Do you need help with productivity and getting things done on time? Well, in this lesson, we’re learning all about time boxing for your calendar. We’re going to learn what it is, how to use it and how to schedule things.😰Here are some of...
2025-02-2229 min
ArtsyCourseExperts PodcastWhy Online Instructors Should Use OpenGraph Sharing?Do you want your courses to be seen by prospects on social media? OpenGraph helps you with that. It helps you share pages of your website across social media platforms, and you can automate these processes.
In this lesson, we’re learning all about the OpenGraph protocol. We’re going to learn what is it? Why use it? We’re going to learn how to set it up, and then how to actually share with it. Then we’ll go over an example, and then we’ll wrap up and summarize our top tips.
It’s great for i...
2025-02-0119 min
ArtsyCourseExperts PodcastValidating New Course (And Other Service) IdeasThe best way to ensure you’re giving and receiving value for your course is by researching to give your prospective students what they expect to see, and by ensuring that there are students that even want that course in the first place. How will you achieve this? By validating your course ideas.
Are you struggling with validating a new idea like a course community, maybe a coaching service? Well, in this lesson, we’re learning all the different ways to validate a new idea. We’re going to talk about surveys, research and editors, so that way, a...
2025-01-1826 min
ArtsyCourseExperts PodcastTeaching Online Using Barak Rosenshine’s Principles of InstructionHaving a teachable skill is one thing, knowing how to transfer your skills to your students might be a challenge. Skill transfers and online teaching are necessary for a successful online teaching business.
Are you struggling with how to actually teach your content? Well, in this lesson we’re going to learn all about Rosenshine’s principles. That way you can use cool tricks to teach your content. I know you’re a creative teacher, but maybe you’re not an expert, maybe you’re not skilled at teaching, so we’ll go over a bunch of cool tricks...
2024-12-3020 min
ArtsyCourseExperts PodcastWhy Online Courses Should Offer Certificates?Are you struggling to add more value to your online courses? In this lesson, we’ll explore everything about certificates for online courses, helping you charge more while adding value to your offerings. Plus, students will love receiving certificates upon course completion.
We’ll cover what certificates are, why to use them, and the benefits they bring. You’ll also learn how to configure them, walk through an example, and then we will wrap up with our top tips.
😰Challenges course creators may face if they don’t offer certificates for their lessons:
• They may not...
2024-11-2221 min
ArtsyCourseExperts PodcastWhat are Staging Server Environments in E-LearningAs an online teacher you’ll always need to make updates and tweak your website to be better for your visitors and students. One of the easiest ways to do that is in a staging server environment. With staging servers, you don’t mess up the main server and you get to see how processes will work even before they get to the main server.
In this lesson, we’re learning all about staging servers. What is it? Why use it? How to set one up? And then we’ll go over an example just for creative teachers...
2024-11-1722 min
ArtsyCourseExperts PodcastHow to Use Facebook Ads for Online Teachers and CoachesAre you struggling with getting new customers for your online courses, your membership communities or your coaching websites? Well, in this lesson, we’re learning all about Facebook ads for creative teachers. So that way you can set up your campaign. You can set up your ad creative and all the content to ultimately get more customers.
In this lesson, we’re learning all about Facebook ads. We’re learning what it really is. Why use it? We’re going to go over how to set up your basic campaign, and how to set up your content. Then we’...
2024-11-0213 min
ArtsyCourseExperts PodcastIntroduction to Outsourcing for Training Small BusinessesDo you need help with getting a lot of things done? Well, in this lesson, we’re learning all about outsourcing for small business training. So that way you can get more productivity, you can have more free time, and you can work on higher value things.
We’re going to learn what it is, why use it? How to use it. We will go over a couple of examples. Then finally, we’ll summarize with our top tips for expanding your team and trying to get a little help so you can do a whole lot more.
2024-10-2717 min
ArtsyCourseExperts PodcastWhat Are Landing Pages for Online Creative TeachersIf you plan to run an advert with your course, then you need to learn about landing pages and how they can help you sell your course and turn prospects into students. Landing pages help you get a specific response or reaction from people going through your ad.
In this lesson, we’re going to learn all about landing pages. We’re going to know what they are? Why use them? What’s on a landing page and how to use landing pages to sell your products and services. Then we’ll go over an example. Finally, we’ll su...
2024-10-0821 min
ArtsyCourseExperts PodcastWhat are SVG Image Files for Course CreatorsAre you struggling with not knowing which type of image to use in your training business? Well, in this lesson, we’re learning all about SVG graphics. We’re going to compare it with traditional pixel-based images. So that way you know exactly what type of image to use for your logos, icons, PDFs, and sales page.
In this lesson, we’re learning all about SVG files for creative business owners. If you’re a creative business owner, teaching online courses, or communities, or have a coaching website, you should know what SVG files are and how they’re...
2024-08-0421 min
ArtsyCourseExperts PodcastOnline Course Progress IndicatorsCreating an engaging online course is one thing; ensuring that your students complete it is another. As a course creator, you want to gauge the interest level of your course and track your student’s progress.
This lesson focuses on progress indicators for online courses. We will cover what they are, why you should use them, how to implement them for students and teachers, provide an example, and conclude with our top tips.
Challenges course creators face when they do not use online course progress indicators:
• They will not be able to track the...
2024-07-1215 min
ArtsyCourseExperts PodcastIntroduction to SCORM for Online Course CreatorsAs an online course creator, finding things that make your career easier is always the highlight of your day. That’s why we’ll be talking about SCORM today. This is not a tool, but an interface that works with other tools to track your student’s activities and help you reuse your templates, PDFs and resources without the stress of creating a new one.
Are you having trouble rebuilding parts of your LMS courses? In this lesson, we’re diving into SCORM. This will allow you to reuse your lessons and interactive elements, improve student statistics, and pote...
2024-06-2114 min
ArtsyCourseExperts PodcastGoogle Search Console For Online Teachers and CoachesIf you’re struggling to get found on the internet, there’s a solution. In this lesson, we’re diving into Google Search Console, so you can get your sites indexed in the Google search database. You can check for errors on all your pages and attract more organic search visitors.
We’ll explore what it is, why you should use it, how to use it effectively, and then we’ll go over an example. Finally, we’ll summarize all our top tips.
Challenges online course creators can face if they don’t use Google Search Console...
2024-06-1014 min
ArtsyCourseExperts PodcastUnderstanding Zoom’s AI NoteTakerOne of the best things you can have in a zoom meeting is a feature that helps you note the important points in your meeting, summarize them for you, and even email them to your students. This will make it easier to retain all you need to move forward from that meeting. It will also help you get the most of your meetings.
Well, in this lesson, we’re learning all about AI meeting notes, also called the AI companion. So that way you can save time, save money, follow up, and make sure all the things th...
2024-05-0211 min
ArtsyCourseExperts PodcastHow H5P Can Help Create Interactive CoursesAs a course creator, you may have noticed that students find it difficult to stick to your online classes and complete their modules. Learning online can get quite boring for students. This is because, unlike physical classes, online courses have no active moderation. So, it is natural for students to be distracted and bored during online classes. Hence, there is a need to introduce using H5P to create interactive courses.
Well, in this lesson, we’re learning all about H5P. a technology designed to add an extra layer of excitement and engagement to your online co...
2024-04-1810 min
ArtsyCourseExperts PodcastUsing Cohorts for Your Online CoursesAre you struggling with the time required for one-on-one coaching? And online courses don’t pay as much? One way to make your classes more engaging and effective is by using cohorts. In this lesson, we’re learning all about cohort groups. That way, you can scale and teach one to many, conserve your time, make more money, and deliver better personal results for your students.
We’re learning all about cohorts for online courses, What it is, and why you should use them. Then we’ll go into a how-to guide, we’ll go into an example, a...
2024-04-1116 min
ArtsyCourseExperts PodcastThe Teaching Value of Speaking SlowlyAre you having trouble teaching, even though you’re skilled at some creative tasks?
In this lesson, we’ll explore teaching techniques such as speaking slowly. This can help your students understand better, learn more quickly, and grasp advanced topics. Your online courses will become more successful. Let’s delve into the importance of speaking slowly when teaching. We’ll discuss why it’s important and how to use this technique effectively. Then, we’ll provide an example to illustrate its benefits. Finally, we’ll summarize our top tips.
Challenges online course creators can face if they don’t u...
2024-04-0418 min
ArtsyCourseExperts PodcastAdvertising UTM Parameters For Creative TeachersAre you struggling to set up ads for your courses, communities, or coaching websites?
In this lesson, we’re learning all about setting up ads with UTM parameters. That way, you can test out different ad campaigns, stop the bad ones, and prevent money leaks, allowing you to focus more on what works and ultimately earn more money in your business. We’re also learning all about UTM parameters for ads. We’ll cover what it is, why to use it, how to set it up, go over an example, and summarize everything.
Challenges online course...
2024-03-2413 min
ArtsyCourseExperts PodcastLifetime Digital Plans for Online CommunitiesIn an era dominated by digital subscriptions, Lifetime Digital Plans come as a thing of convenience and sustainability.
In this lesson, we'll delve into lifetime digital plans, covering what they are, why to use them, and how to implement them, and then we'll go over an example.
Challenges online course creators can face if they don't use lifetime digital plans for their online courses:
• Learners may experience subscription fatigue, leading to drop-offs as individuals grow weary of recurring course payments.
• Online course creators might face a competitive disadvantage, as competitors offering life...
2024-03-1413 min
ArtsyCourseExperts PodcastCustomer To Dos for Better OnboardingAre you facing challenges with students and members getting lost during the onboarding process for your programs?
In this lesson, we’re exploring all the necessary to-dos and actions for new students. This ensures they don’t get lost when they join your program, resulting in a positive onboarding experience. With a great onboarding experience, they are less likely to request refunds and more likely to leave positive reviews, attracting even more students.
Challenges online course creators can face if they don’t use customers to Dos for better onboarding:
• Without clear onboarding instruct...
2024-02-1914 min
ArtsyCourseExperts PodcastHow To Forward Domains To Maximize Web TrafficMastering strategic tools for online visibility is important. One tool that can significantly impact your website’s reach is domain forwarding.
In this lesson, we’re learning all about forwarding domains. We’ll learn what it is, why to forward, how to forward, and then we’ll go over an example. Finally, we’ll summarize all our top tips.
Challenges online course creators can face if they don’t forward their domains:
• Without domain forwarding, learners may struggle to find your course online, leading to confusion and potential loss of participants.
• Your brand prese...
2024-02-0919 min
ArtsyCourseExperts PodcastHow To Improve Your Task Descriptions & CommentsThe ability to articulate tasks clearly and provide constructive comments not only ensures everyone is on the same page but also fosters a collaborative and positive working environment.
We're learning all about project management descriptions and comments. What are they, why, and how to use them effectively? Then, we'll go over an example, and finally, we'll summarize all our top tips.
Challenges online course creators can face if they don't improve task descriptions and comments in their online courses:
• Unclear task descriptions leave students bewildered, hindering their ability to grasp course content.
...
2024-02-0321 min
ArtsyCourseExperts PodcastHow To Use Wireframing To Design Pages & Learning AppsAs a course creator, you may be struggling with taking forever to design your new pages and screens for your business. In this lesson, we're learning all about wireframes. You'll learn how to use wireframes to design pages and learning apps so you can hone in on your key messages and features, lock in on your new designs, and create faster ones with fewer iterations.
Challenges online course creators can face if they don't use wireframes to design web pages and learning:
• Without wireframes, online course creators risk creating courses with a disjointed and confusing st...
2023-12-2121 min
ArtsyCourseExperts PodcastUsing Negative Keywords to Optimize AdsUnderstanding how to wield negative keywords strategically can help you maximize the full potential of your ad campaigns. If you’re struggling with advertising for your online e-learning business, well, in this lesson, we’re delving into using negative keywords to optimize your ads. This way, you can save money and reach the right creative students.
Challenges online course creators can face if they don’t use negative keywords to optimize their ads:
• Without negative keywords, online course creators may spend their budget on irrelevant clicks.
• Ads might attract learners outside the target audience...
2023-12-1518 min
ArtsyCourseExperts PodcastHow To Use Sizzle Reels To Increase RevenuesYou might be struggling to get your prospects to buy. In this lesson, we're exploring how to use sizzle reels to increase revenues. This way, you can sell more online courses, communities, and coaching services. We'll cover what it is, why to use it, how to use it, an example of setting up, and then we'll discuss the various types of content you can use on your sizzle reels. Finally, we'll summarize our top tips.
Challenges online course creators can face if they don't use sizzle reels to increase revenues:
• Without sizzle reels, online course cr...
2023-11-2321 min
ArtsyCourseExperts PodcastHow To Use RASCI To Manage ProjectsAre you struggling with project management for your e-learning business? In this lesson, we’re delving into RASCI to assist in managing your projects. This way, you can have clear leaders, make faster decisions, avoid the blame game, and distribute the workload, ensuring you know who’s doing what on every single project. We’re exploring the RASCI model, understanding what it is, why to use it, and how to use it. We’ll go over an example, and then we’ll summarize all our top tips.
Challenges online course creators can face if they don’t use RASCI fo...
2023-11-1516 min
ArtsyCourseExperts PodcastHow to Teach Online While Wearing GlassesAre you struggling with your glasses making weird reflections every time you teach? In this lesson, we’re going to go over how to properly set up your lighting and which kinds of glasses to use so that you can teach online. That way, you can create online courses, participate in Zoom meetings, conduct webinars, and more, all while maintaining a professional appearance.
Whether you’ve been wearing glasses for years or have recently acquired them, the virtual classroom setting can pose some unforeseen hurdles. However, glasses need not be a hindrance. We will explore the art of t...
2023-11-0715 min
ArtsyCourseExperts PodcastMinimum Viable Products for TeachersAre you struggling with taking too long to build your products and services? In this lesson, we’re going to discuss Minimum Viable Products (MVPs) for online course teachers. With MVPs, you’ll be able to create courses, websites, communities, webinars, and more much faster than before. We’ll learn all about MVP.
We will cover the basics of minimum viable products, including what it is, why you should use them, and how to use them. We’ll also provide an example of how to apply it to e-learning. Finally, we will summarize our top tips for using MV...
2023-11-0418 min
ArtsyCourseExperts PodcastHex Colors Codes For Online Instructors & CoachesHex color codes are important aspects of a website and course set-up. In this lesson, we’re going to explore hexadecimal color codes for online instructors and coaches. This knowledge will empower you to make informed decisions about selecting colors for your website, courses, community, and resources.
We’ll delve into hex color codes for instructors and coaches, covering essential topics. We’ll start by understanding what hex color codes are, the meaning of “hex,” and the significance of color codes. We’ll also discuss why it’s crucial to use them and where they find applications.
Challeng...
2023-10-2019 min
ArtsyCourseExperts PodcastUsing Slack to Chat with Your TeamWith teams often spread across the globe, finding a seamless way to keep everyone connected and informed is crucial. Enter Slack – the popular messaging and collaboration platform designed to bring your team closer, streamline discussions, and boost productivity. In this lesson, we’re learning about using Slack to chat with your training team, so that you all can have fewer meetings and stay in sync, even if you’re spread around the world.
We will cover what Slack is, why you should use it, and how to use it most effectively. We’ll provide examples of setting up your...
2023-10-1419 min
ArtsyCourseExperts PodcastCybersecurity Fundamentals for e-Learning CompaniesToday, learning happens online more than ever before. E-learning
companies make it possible for students to study from their computers, tablets, or phones. With all this learning happening on the internet, there are some sneaky people out there who want to steal information or cause trouble. That’s where cybersecurity comes in.In this lesson, we’ll talk about how e-learning companies keep your information safe and what they do to make sure you can study without worrying about cyberattacks. We’re learning all about cybersecurity. We’re going to learn what exactly this cybersecurity word is about, and why...
2023-10-0725 min
ArtsyCourseExperts PodcastCreating Your Own Affiliate ProgramSuccess often hinges on the ability to expand your reach and drive sales. One powerful strategy that has changed the way companies grow their customer base and revenue is the creation of an affiliate program. With the influence of partners and affiliates, businesses can tap into new markets, increase brand exposure, and boost sales with remarkable efficiency.
In this article, we will explore the ins and outs of creating your affiliate program, from the fundamentals to advanced strategies, empowering you to harness the full potential of this transformative marketing approach. We're going to cover what an affiliate...
2023-09-3021 min
ArtsyCourseExperts PodcastSell More By Increasing Buyer ConfidenceYou may have a good online course and you’re wondering how to increase sales and attract more customers, that is where buyer confidence comes in. Increasing buyer confidence is essential to the success of every business.
We're going to learn what buyer confidence is, and why it's essential to use buyer confidence, and we'll also look at a guide covering all the various things you can do to boost your buyer confidence. Then, we'll go over an example, and finally, we'll summarize our top tips.
Challenges online course creators can face if they don't in...
2023-09-2220 min
ArtsyCourseExperts PodcastBrowser Cookies for Online TrainersOnline trainers and educators are continually seeking ways to create more engaging and personalized learning experiences for their students. One valuable tool at their disposal is the use of browser cookies. In this lesson, we're going to delve into the world of browser cookies for online trainers. This knowledge will empower you to make informed decisions when setting up your online courses, communities, and coaching websites.
We'll cover everything there is to know about web browser cookies, including what they are, why you should use them, how to use them, and we'll provide an illustrative example. Finally...
2023-09-1516 min
ArtsyCourseExperts PodcastBackup Tips for Creative TeachersOnline teaching has emerged as a dynamic and essential mode of instruction. Creative online teachers are pivotal in engaging students and fostering meaningful learning experiences. However, the digital space is not immune to technical glitches, data loss, or unexpected disruptions.
Hence, in this lesson, we will discuss the importance of backing up creative online teachers so you can be prepared in case anything happens to your computer or your files. If you ever need to recover your data, having backups is crucial. We'll cover what it is, why it's essential, and how to use it. Additionally, we'll...
2023-09-0718 min
ArtsyCourseExperts PodcastTech Stacks for Online TeachersTechnology is a key catalyst for optimizing teaching methods, simplifying administrative tasks, and delivering an unparalleled learning journey for students. In this lesson, we're learning about tech stacks for online course teachers. This way, you could be smarter, save money, do more with all your technology components, and handle future changes.
Challenges online course teachers can face if they don’t use Tech stacks for their online courses:
• Without a tech stack, online teachers might struggle to keep course materials and communication organized.
• Not using a tech stack could result in time-consuming manual tasks...
2023-08-3119 min
ArtsyCourseExperts PodcastPay Per Click Ads for Creative TeachersToday, creative teachers can share their expertise and skills with learners worldwide through online courses. However, creating an exceptional course is just the first step; ensuring it reaches the right audience is equally vital. This is where PPC Ads, or Pay-Per-Click Ads, come into play.
In this lesson, we're learning about pay-per-click ads for creative teachers so that you can get more leads and maximize your ad spend. We will learn what it is, why we use it, and how to use it. We'll then go over an example and summarize our top tips.
Challenges...
2023-08-2417 min
ArtsyCourseExperts PodcastZapier Automation for Online TeachersZapier automation for online teachers means using a clever tool that makes your computer tasks easier. It can make different online tools work together without you having to do everything by hand.
In this lesson, we’re learning about Zapier automation for online teachers. This way, you, as a small business, can move faster, save time, save money, and provide better service for your students and clients.
Challenges online course creators can face if they don’t use Zapier automation for online teachers:
• You’ll require additional personnel to handle tasks Zapier can automate...
2023-08-1015 min
ArtsyCourseExperts PodcastAll About Quick Response codes (aka QR Codes) for Online TeachersTeachers are now constantly seeking new ways to enhance their online courses and engage students effectively. One such tool that has gained popularity is QR codes. These little square barcodes hold immense potential to simplify the learning experience and bridge the gap between physical and digital resources.
In this lesson, we're learning about QR codes so that teachers can give students extra resources easily just by clicking a barcode. We're going to go over QR codes for teachers and students. We'll discuss what it is, why use it, how to guide, and provide an example before wrapping...
2023-08-0313 min
ArtsyCourseExperts PodcastHTTPS Protocol for Creative Business Owners PodcastIf you own a business and want to keep your money, content, and customers safe, then HTTPS is something you need to know about. As you manage your business and create captivating content for your audience, ensuring a safe online environment is paramount.
In this lesson, we are learning about the HTTPS protocol for creative business owners so that you can be safe while managing your business and make it safe for customers to make purchases. We will cover HTTPS for creative business owners—what it is, why use it, how to use it, and then we wi...
2023-07-2716 min
ArtsyCourseExperts PodcastE-Mail Addresses for Training BusinessesEffective communication is crucial for the success of any business, including training businesses. One of the basic elements of professional communication is a well-structured and personalized email system. Email addresses play an important role in establishing a credible and reliable image for your online courses.
In this lesson, we're learning about email addresses for training businesses so that you can set up all the right email addresses, forwarding, aliases, etc. like a professional training company.
Challenges online course creators can face if they don't use Email addresses for their training business:
• This will le...
2023-07-1921 min
ArtsyCourseExperts PodcastGoogle Analytics Next Generation GA4In the creation of online courses, using Google Analytics is not just an option; it's a necessity. Online course creators face unique challenges when it comes to measuring and growing their courses, engaging with their community, and optimizing their teacher websites. This is where Google Analytics comes into play, offering invaluable insights and data-driven solutions to help online course creators thrive in the competitive online education landscape.
In this lesson, we're going to learn about Google Analytics, the next version called GA4, so that you can measure and grow your courses, your community, and your teacher website...
2023-07-1216 min
ArtsyCourseExperts PodcastResponsive Web DesignIn today's digital age, online courses have become increasingly popular, offering flexible and accessible learning opportunities for students worldwide. To ensure an easy learning experience, it is best to prioritize responsive web design.
In this lesson, we’ll explore responsive web design, enabling you to build products and services that function seamlessly on any device. We’ll discuss what responsive web design entails and its importance, as well as the potential challenges that arise when it is not implemented.
Challenges online course creators can face if they don't use responsive web design:
• Users may be...
2023-07-0618 min
ArtsyCourseExperts PodcastRSS FeedsOnline education is becoming a trend as a lot of activities happen online in recent times. Staying connected with your audience and ensuring seamless content delivery is key to success. This is where Really Simple Syndication (RSS) Feeds come into play for online course creators.
In this lesson, we’ll explore the potential of RSS Feeds in the realm of online course creation. We're learning about RSS Feeds so that you can synchronize and automate your teaching content. We'll learn what it is, why you should use it, and how to use it, and then we'll go ove...
2023-06-2814 min
ArtsyCourseExperts PodcastStudent Referral ProgramsIn the fast-paced world of e-learning, where competition is fierce, finding effective ways to attract and retain students is crucial. A student referral program is a powerful strategy that boosts the interest and satisfaction of your current students to drive new enrollments.
In this lesson, we'll delve into the world of student referral programs specifically designed for online courses. We'll learn about student referral programs so that you can turn your prior students into your future sales force.
Challenges Online Course Creators Can Face If They Don't Use Student Referral Programs:
• Limited reach an...
2023-06-2113 min
ArtsyCourseExperts PodcastA/B TestingHaving a great online course is every online teacher’s dream. The goal is to pass valuable skills and information to your community and help them solve their problems, as well as find answers to their questions. Now that you have that online course, here’s a lesson on how to reach out to your prospective students and increase sales.
In this lesson, we're learning about A/B testing so that you can improve your sales and the effectiveness of your courses community and teacher websites. We’ll go over what it is and why you would use it...
2023-06-1415 min
ArtsyCourseExperts PodcastThe AIDA Customer JourneyAIDA model is a tool that empowers online teachers to create captivating content, inspire interest, cultivate desire, and ultimately prompt action from the prospects. It does this by understanding and leveraging the psychology behind consumer decision-making.
In this lesson, we’ll learn about the AIDA customer journey. That way, you can have more of your students and prospects be aware of your product, be interested in your product, have desire for your products and services, and finally, make action and buy.
Challenges that course creators can face when they do not use AIDA model:
...
2023-06-0812 min
ArtsyCourseExperts PodcastHow to Create a Product LadderA product ladder is a marketing strategy that involves offering a range of products to customers at different price points, each with increasing value.
In this lesson, we'll learn about how to create a product ladder so that you can sell products and services from low-end to very high-end.
Challenges online course creators can face if they don't create a product ladder for their online course:
• Limited customer engagement and lack of progression options.
• Difficulty in attracting and retaining customers due to a lack of diverse offerings.
• Missed opportunities to upse...
2023-05-3112 min
ArtsyCourseExperts PodcastWhen To Upgrade Your Hosting PlanIn this lesson, we are going to learn about when to upgrade your hosting plan so that you can always provide the best experience for your students and customers. We are going to go over when you should upgrade your hosting plan.
Challenges online course creators can face if they don’t know when to upgrade their hosting plan:
• Online course creators may face issues with slow loading times, frequent downtime, and limited bandwidth
• They may encounter limitations on the number of students, videos, or resources they can accommodate
• Insufficient hosting resource...
2023-05-2413 min
ArtsyCourseExperts PodcastUsing Community During EventsUsing your community during events is a great way to make life easier for yourself as the teacher and the students. When you put so much work into an event, it can be over and that’s it. But if you leverage your community, your members and students will continue to enjoy and talk about it which can elevate your community.
In this lesson, we will learn about using your community during events so that your community can benefit from the event for months or even years after. We'll go over the ways to use your community wh...
2023-05-1715 min
ArtsyCourseExperts PodcastDesigning Your Course CurriculumDesigning a course curriculum is a crucial step in creating an effective and engaging online course. Your course curriculum serves as the backbone of your course, providing structure and direction for your students as they work through the material.
In this lesson, we'll go over designing your course curriculum, so that way, you can also build out your course curriculum in such a way that helps your students learn with the right sequences, good titles, and excellent teaching techniques.
Challenges online course creators can face if they don't design their course curriculum:
• A la...
2023-05-1018 min
ArtsyCourseExperts PodcastVARK Learning StylesHave you ever wondered why some people learn more easily through visual aids while others prefer to listen to lectures or read textbooks? The VARK model of learning styles provides a useful framework for understanding how different people prefer to learn and process information.
In this lesson, we will explore the four types of learning styles and provide tips so that you can teach your students different kinds of learning styles or techniques.
Challenges online course teachers can face if they don't use the VARK learning style for their teaching:
• Students who do no...
2023-05-0411 min
ArtsyCourseExperts PodcastArtificial Intelligence for Course CreatorsAs a course creator, you might struggle with how to create the perfect outline, what to talk about, what your modules are and in what order they should be. You may also struggle with how to create a sales page that summarizes the benefits and journey of a particular course topic. It could even be sales related matters like how to create a sales email to let your audience know about these particular topics.
In this lesson, we’re learning about artificial intelligence for course creators so that you can create your courses, outline, lessons, sales pages, an...
2023-04-2612 min
ArtsyCourseExperts PodcastDomains Vs. Hosting For Teachers And CoachesWhen creating a website, course, or community – it’s important to understand the difference between domains and hosting. A domain is an address book that people use to get to your site, while hosting is the service that serves your content and files.
In this lesson, we’ll go over domains versus hosting for online course teachers so that you can specify the names of your services and have those names point to the web servers that provide those services. You’ll also know how to provide names for each of your services and then configure those names to...
2023-04-1913 min
ArtsyCourseExperts PodcastWork For Hire Agreements for Creative Business OwnersAs a teacher or trainer looking to create valuable content for your clients and students, you may have heard of a Work for Hire agreement. This is a legal contract that outlines ownership and Intellectual Property (IP) rights for work created by a contractor on behalf of a client.
In this lesson, we’ll learn about Work For Hire Agreements to enable you to ensure that every work that contractors do for you is fully owned by you and your company, including resources, courses, community documents, and blog articles.
Challenges online teachers can face if th...
2023-04-1211 min
ArtsyCourseExperts PodcastWebinar Event Team RolesWebinars have become a popular method for online course creators or community leaders to connect with their students online. However, a successful webinar requires more than just a compelling presentation. A well-organized team is crucial for ensuring the webinar runs smoothly, engages the audience, and achieves its intended goals.
In this lesson, we’re learning about webinar event team roles, so that you can set up your team to have all the different responsibilities and features that they need in order to run amazing webinars.
Hosts may encounter the following challenges if webinar event team ro...
2023-04-0515 min
ArtsyCourseExperts PodcastAnalytics for Teacher WebsitesAnalytics is a process that can be applied to various types of data, including website traffic, customer behavior, sales data, social media engagement, and more. You may have some challenges, like not knowing who’s visiting your website and what they’re doing on your website.
In this lesson, we’re going to learn about analytics for your teacher’s websites so that you can learn about your traffic and know what people are doing on your website, as well as what people are not doing on your website.
Challenges online course teachers may encounter if they...
2023-03-2915 min
ArtsyCourseExperts PodcastWhat are HTTP Status Codes And How Browsers Request Information?HTTP, or Hypertext Transfer Protocol, is the standard protocol used for communication between web browsers and servers. They are three-digit numbers returned by web servers to indicate the status of a requested resource. Also, they provide information about whether a request was successful or not, and what action the client should take next.
In these cases, the server responds with an HTTP status code that informs your browser about the outcome of the request. These codes range from informational messages to errors and redirections. In this lesson, we will talk about HTTP status codes and what a 404 is, so that...
2023-03-2211 min
ArtsyCourseExperts PodcastEmail Addresses for Online CoursesEmail communication is a critical part of operating online courses. In this lesson, we're learning about email addresses so that you can have reliable emails going out for sales, helpful emails for teachers and administrators, and receive important emails from your students.
In this lesson, we’re going to go over email addresses for online courses, what email addresses are, why you should have multiple email addresses, the main email addresses you should have, and even get into aliases, which is a great shortcut to manage your cost and manage your productivity.
Challenges online course creators could face if they do...
2023-03-1510 min
ArtsyCourseExperts PodcastTransparent PNG Images For Online Course TeachersVisual aids, such as images, have become an essential tool for creating, engaging and effective online courses. Transparent PNG images have become increasingly popular among various image file formats due to their support, high-resolution graphics, and the ability to remove the background or make it transparent.
In this lesson, we’ll be learning all about transparent PNG images for online course teachers so that you can have images with transparency. You can layer them and do all sorts of great things. We will also go over transparent PNG images for online course teachers so that you can use transparency in all...
2023-03-0808 min
ArtsyCourseExperts PodcastUnderstanding Your Ideal Target Audience For Online Course TeachersIdeal Target Audience (ITA) is an essential component of any successful online course. It refers to the specific group of people that the course is designed for and aimed at.
In this lesson, we’re learning about understanding your ideal target audience or ITA so that you can make great marketing materials and the steps involved in identifying and defining the ideal target audience for an online course.
Challenges online course creators can face if they don’t identify their Ideal Target Audience:
• Without a clear understanding of who the course is intended for, it can be challenging to effectively market...
2023-03-0210 min
ArtsyCourseExperts PodcastUsing Live Webinars for Your CourseAs an online course creator, there are various methods to interact with your students, but what’s important is finding the best way to engage your students the most.
Live webinars may be one of the best ways to keep students accountable for their courses. With live webinars, you can reach out to your students and prospects through electronic devices like smartphones, tablets, etc. That way, they can actively participate in the courses and be in sync with discussions about the topics involved.
In this lesson, we’re learning about using live webinars for your courses so you can help teac...
2023-02-2311 min
ArtsyCourseExperts PodcastIncrease Student Confidence With the Theory of Multiple IntelligencesWhen did you first realize that you were creative? Was it during your first dance recital in 1st grade? Have you been singing since you could remember? Maybe you just discovered that you love creative writing.
As creative teachers, all of us have experienced a pivotal moment in which we realized that we possessed a creative spark. We recognized that we had a natural gift or skill to express ourselves in an outstanding way, and others appreciated our art.
What Is the Theory of Multiple Intelligences?
The theory of multiple intelligences was created by Howard Gardner, a psychologist and Research...
2023-02-1407 min
ArtsyCourseExperts PodcastCreating A PDF Resource Guide With GoogleAre you looking to create a PDF resource guide for your students using Google? Trying to convert other file formats to PDFs may be stressful, but Google is here to help.
Google Docs and Google Slides provide a quick and easy way to create organized and visually appealing PDF guides in minutes. They also improve your efficiency and effectiveness. By creating PDFs, you can conveniently share your files with your students and community.
In this lesson, we will explore the steps involved in creating a PDF resource guide using Google Docs and Google Slides.
Problems course creators can encounter if...
2023-02-0906 min
ArtsyCourseExperts PodcastAnalyzing E-learning Checkout ProcessMaking your checkout process easier is necessary for the life of your online course business. The easier and safer it is for students to checkout, the better they trust your course business. In this lesson, we’re going to analyze the e-learning checkout process. So how do customers turn into students when they go to your website, course, or community and actually pay and check out then buy that service you offer?
Problems course creators can encounter if they don’t use the checkout process:
• It can complicate the purchasing process for customers
• It can make their customers feel less secure
•...
2023-02-0111 min
ArtsyCourseExperts PodcastOffering Course Payment Plan OptionsOne way to make online courses more accessible and affordable for your students is to offer course payment plan options. Payment plans allow students to spread out the cost of the online course over a period of time if they can’t pay for the full amount upfront. This can be especially helpful for students who may not have the financial resources to pay the full amount before they learn the new higher-earning skills.
Payment plans may also be helpful to teachers if they haven’t finished the course yet and they are releasing them over time. In this lesson, we w...
2023-01-2506 min
ArtsyCourseExperts PodcastThe Descript Video And Audio Editing ToolDescript is a video editing tool that allows users to edit audio and text transcriptions of their videos. It also includes features such as automatic transcription, editing transcriptions directly, and automatically eliminating unwanted words from your video while producing a smooth output.
It is designed to make it easier to edit videos just by editing your words. In this lesson, we will look at the Descript video editing tool, how it can help you achieve your desired result, and how you can edit away your audio and video bloopers.
These are some of the potential problems that online course teachers...
2023-01-1909 min
ArtsyCourseExperts PodcastBloom’s Taxonomy for Creative TeachersIntroduction
Getting started with your first creative course can feel overwhelming. There are a lot of moving pieces, and it can be frustrating trying to keep track of them all. Add that to the fact that some of us aren’t teachers by trade, and you’ve got a recipe for disaster.
Luckily, the educators that came before us have already carved out the tricks of the trade when it comes to creating quality courses. There are several theories, formats, and templates that can help new and experienced teachers create courses that any learner would want to take.
A framework is a...
2023-01-1208 min
ArtsyCourseExperts PodcastUsing Title Slides for Online Course LessonsA title slide lets students know what is coming in the lesson and lets them mentally get ready to receive the information from the teacher. This lesson has a bunch of tips on how to make great title slides for your online courses.
Here are some potential problems course creators could face if they don’t use title slides:
• Your students will not have a context so they will be able to digest the next lesson
• You won’t be able to summarize your lessons so your students can understand
• Your students may be lost for multiple minutes into the lesson
• Y...
2023-01-0606 min
ArtsyCourseExperts PodcastPlanning a Course Business with IkigaiIkigai, which means reason for being, is a concept believed to be why Japanese people live longer and happier lives. This lesson explains how to use ikigai when creating your course business.
Here are some potential problems if you don’t consider Ikigai when planning your course business:
• You could have a hobby that you can teach as a skill, but you won’t be able to use it to solve problems and help people.
• You may have a skill that you’re good at and can teach, but it’s cover expenses and you’re n...
2022-12-3104 min
ArtsyCourseExperts PodcastCreating an Ad for Your Online CourseAfter you create your online course, the next step is to get prospects to engage with and ultimately purchase it. Creating an ad is one of the best ways to market to your students. This lesson teaches you what you need when creating an ad.
Here are some typical problems if creators don’t use ads for their online courses:
It would be challenging to reach out to prospects when nobody knows about your course
If you intend to make money, you may not earn sales without ads
If you don’t create ads, you’ll be una...
2022-12-2606 min
ArtsyCourseExperts PodcastStripe Payment Fundamentals For Online Course TeachersStripe is likely every course creator’s favorite payment service provider. It lets you accept payment from various methods and offers lower fees and many more features than other platforms.
Here are some important tips to help you with Stripe:
• Integrate your different systems with Stripe so you can unify all your financial records
• Create payment links to add to websites or send email invoices to your clients
• Stripe helps you set up monthly, quarterly, and annual subscriptions with recurring payments
• International customers will have no issue because stripe accepts cr...
2022-12-1507 min
ArtsyCourseExperts PodcastFinishing Your Online Course – When It’s Taking Too LongYou want to share your skill with people and make money from it, so you’ve decided to create a course online. Starting a course is easy, but may be challenging to finish. This lesson shows you how to manage your time and set your course goals.
Here are some key tips to help you finish your online course:
• Manage your time properly, set a timetable, and stick to it
• Organize your workspace, and make it conducive for working on your course
• Don’t get carried away by complexity...
2022-12-0910 min
ArtsyCourseExperts PodcastVideo Hosting Options For Online CoursesHow to host your video lessons on a server for your online course. Including how to think about quality, quantity, cost, management, security, accessibility, and other important business factors.
Here are a few of the most important tips when thinking about how your videos are hosted::
• If you’re a beginner teacher, then start with an integrated video file experience
• As you grow your total courses, consider decoupling videos from your LMS
• Careful with free hosting options like YouTube, which may expose your premium lessons for free...
2022-12-0111 min
ArtsyCourseExperts PodcastPlanning New Online Courses Using SWOT AnalysisTeachers and coaches can utilize a SWOT Analysis to think about new courses and businesses to consider. The analysis can also reveal how to tweak existing businesses to survive problems and threats.
Here are a few of the most important tips for analyzing your situation with SWOT:
• Assess the main creative skills and expertise that you teach
• Assess your secondary generic skills like writing, production, marketing
• Assess your current customers, social, mailing lists, community
• Identify your top 2-3 core areas of strength from different angles
• Brai...
2022-11-2406 min
ArtsyCourseExperts PodcastUser Role Settings For Courses, Sites, and CommunitiesOnline teachers, coaches, and community leaders should manage their team and clients with user role system settings so that users only have access to what is necessary, paid for, or free.
Here are a few of the most important tips for using user roles in your businesses:
• Come up with a few key user roles that you reuse
• Avoid assigning users custom permissions
• Map team members to custom roles
• Limit rights to what is required to accomplish their goals
• Review how roles are different across all...
2022-11-1607 min
ArtsyCourseExperts PodcastHandling Student Buyer’s Remorse For Online CoursesStudents may feel buyer’s remorse after purchasing a new course, but in this lesson we'll review tactics that course business owners can use to win over new customers and reduce the number of refund requests.
Here are some of the most important tricks to avoid buyer's remorse:
• Explain precisely who this is for on your sales page
• Make sure students know they can take their time learning
• Answer questions in your Frequently Asked Questions section
• Offer a guarantee, even though most customers won’t actually use it
2022-11-0706 min
ArtsyCourseExperts PodcastMicrolearning – Teaching One Small Thing Per LessonUse microlearning to help your students learn and use specific skills quickly and without any distractions. We’ll go over the benefits and how to actually structure your micro lessons.
Here are some of the key ideas to teach using microlearning:
• Use a hook to get students interested in what you are about to teach
• Teach one small, specific, and useful skill in your lesson
• Demonstrate how to use the skill with the most popular needs
• Review and summarize the most important steps without all the details
2022-10-3005 min
ArtsyCourseExperts PodcastCaptions and Subtitles For Online Course CreatorsLearn how to use captions and subtitles with your video lessons to help students with accessibility and languages.
Here are some of the key attributes of captions and subtitles:
• Dynamic vs Burned
• Accessibility & Foreign Learners
• View Settings vs By Video
• Auto Generated vs Typed
• Dynamic vs Static Colors
• Dynamic vs Static Font Sizes
• Dynamic vs Static Screen Position
For more details and tips check out the full writeup at:
https://www.artsycourseexperts.com/captions-and-su...
2022-10-1804 min
ArtsyCourseExperts PodcastUsing The ADDIE Model To Design Effective Online CoursesLearn how the ADDIE instructional model can help you design effective online courses for your creative students.
Here are some of the key steps for using ADDIE in your courses:
• Use the analysis phase to research student gaps and goals
• The design phase will help you outline the right content for your students
• Move into the development phase to create and flesh out the specific content and supporting assets
• Implementation is when you actually deploy the course and real students start learning
• Evaluation is the “final...
2022-10-0905 min
ArtsyCourseExperts PodcastOutsourcing Online Course Work For Creative TeachersCourse creators don’t have to build and manage online courses all by themselves. In this lesson, you’ll learn about different kinds of outsourcing to help you offer amazing courses while saving time and money.
Here are some of the key reasons to outsource course work:
• You need time off
• Your opportunity costs are too high
• You don't have the skills
• You can't handle the quantity of work
• You don't have the experience
• You are scaling your business to operate without you
2022-10-0206 min
ArtsyCourseExperts PodcastDo You Keep Your Prior Course Students Updated?Creative students want to hear updates from teachers about new courses, resources, and tips, but sometimes teachers forget to update their prior students.
Here are some of the key ways for keeping your students updated:
• Course system messages
• Emails
• Social
• Podcasts
• Videos
• Community
For more detailed information and other tips check out our article at:
https://www.artsycourseexperts.com/keeping-your-course-students-updated/
Get email tips and resources for course creators:
https://www...
2022-09-2306 min
ArtsyCourseExperts PodcastLearning about Monthly Recurring Revenue for Online Course CreatorsThis article helps online course creators learn how selling services with Monthly Recurring Revenues (MRR) like communities or coaching can help stabilize monthly income and grow total earnings.
Here are some of the key topics covered:
• Course businesses revenues can fluctuate
• The downside of businesses with variable earnings
• Subscription businesses earn money every month
• What is Monthly Recurring Revenue (MRR)
• Important growth examples: Community & Coaching
• Why MRR is beneficial to creative entrepreneurs?
• Computing MRR = ARPU x Subscribers
• Some customers don’t like subscriptions
...
2022-09-1607 min
ArtsyCourseExperts PodcastHow To Choose Your Online Course Support Speed and Quality For Course TeachersAs an online teacher, how can you answer your many students in a fast, accurate, and detailed way? This article goes over different options to provide great support while also thinking about time and profitability.
Here are some essential tips for thinking about your course support:
• Think like a Service Level Agreement (SLA) - Price, Duration, Uptime,...
• What speed do you provide support?
• How was it communicated on your sales page?
• What is the quality of your answers?
• How can you improve your response time?
• Would improving you...
2022-09-1006 min
ArtsyCourseExperts PodcastHow To Create A Guide For Your Online Course?Teachers that create and use online course resources like guides help students faster and earn more money. This lesson summarizes how to create a guide for your course.
Here are some of the key tips for creating resources:
Brainstorm on ideas
Break your guide into sub-topics
Leverage content from your course
Add supporting photos and graphics
Edit your course resources
Put your bonus into a PDF
Add a title page
Get feedback on your resources
Update your course value
Revise your course sales page
Update the course with the resource
For more detailed information and...
2022-09-0205 min
ArtsyCourseExperts PodcastOnline Course Auto Play And Auto Complete SettingsHey Creative Teachers,
In this lesson, we'll go over auto play and auto complete
• Auto start when students start or clicks on lesson
• Auto complete when students end lessons and update progress
• Accessibility benefits
• Good default settings in the LMS and for student profiles
For more details and other tips check out our article at:
https://www.artsycourseexperts.com/online-course-auto-play-and-complete/
Subscribe to this podcast if you want more course business tips automatically!
https://ancho...
2022-08-2604 min
ArtsyCourseExperts PodcastTeaching Content Using Picture-In-Picture (PIP) LayoutHey Creative Teachers,
In this lesson, we'll talk about how teachers and students can benefit from lessons with large primary content as well as seeing the teacher in a smaller secondary video window called Picture In Picture.
• Second video position
• Size of Picture in Picture
• Teacher video backgrounds
• Shape of teacher screen
• Production complexity
For more detailed information and other tips check out our article at: https://www.artsycourseexperts.com/teaching-with-your-picture-in-picture/
Subscribe and follow us if you want more course business tips!
To get email updat...
2022-08-1704 min
ArtsyCourseExperts PodcastIntro & Kinds Of Lessons For Creative TeachersHi welcome to our ArtsyCourseExperts Podcast
We help creative teachers - build, operate, and grow their online courses
Our focus is exclusively on the arts, helping teachers that teach design, makers, fashion, writing, performing, and A/V.
We work, research, and teach about course platforms like Thinkific, Teachable, Kajabi, and other Learning Management Systems.
This podcast will provide quick lessons on topics like Planning, Content, Resources, Production, Sales, Operations, Technology, and Growth
See you around and consider subscribing if we can help you.
https://www.ArtsyCourseExperts.com
2022-08-0300 min
ArtsyCourseExperts PodcastUsing Canva To Create Quick Course Lesson IllustrationsHey Creative Teachers,
In this lesson, we'll learn about Canva. It's is a free, simple, and powerful tool that creative teachers can use to create course graphics and illustrations for your lessons and materials.
For more details and other tips check out our article at:
https://www.artsycourseexperts.com/canva-for-lesson-illustrations/
Subscribe to this podcast if you want more course business tips automatically!
You can also subscribe for our email updates here:
https://www.ArtsyCourseExperts.com/Subscribe
...
2022-08-0103 min